M\u1ed9t s\u1ea3nh kh\u00e1ch s\u1ea1n nh\u1ed9n nh\u1ecbp v\u1edbi kh\u00e1ch x\u1ebfp h\u00e0ng \u0111\u1ec3 nh\u1eadn ph\u00f2ng \u0111\u00e3 l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c \u0111\u1ed1i v\u1edbi nh\u00e2n vi\u00ean l\u1ec5 t\u00e2n. Gi\u1edd \u0111\u00e2y, h\u00e3y th\u00eam m\u1ed9t h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n (PMS) kh\u00f3 s\u1eed d\u1ee5ng v\u00e0o h\u1ed7n h\u1ee3p, g\u00e2y ra s\u1ef1 nh\u1ea7m l\u1eabn, l\u00e0m ch\u1eadm qu\u00e1 tr\u00ecnh v\u00e0 k\u00e9o nh\u00e2n vi\u00ean c\u00f3 kinh nghi\u1ec7m kh\u1ecfi vi\u1ec7c ph\u1ee5c v\u1ee5 kh\u00e1ch \u0111\u1ec3 gi\u00fap nh\u00e2n vi\u00ean m\u1edbi l\u00e0m quen v\u1edbi c\u00e1c menu v\u00e0 m\u00e0n h\u00ecnh ph\u1ee9c t\u1ea1p.<\/p>\n
Trong B\u00e1o c\u00e1o Tr\u1ea3i nghi\u1ec7m Ng\u01b0\u1eddi d\u00f9ng PMS<\/strong> g\u1ea7n \u0111\u00e2y c\u1ee7a ch\u00fang t\u00f4i, ch\u00fang t\u00f4i \u0111\u00e3 kh\u00e1m ph\u00e1 ch\u00ednh x\u00e1c v\u1ea5n \u0111\u1ec1 n\u00e0y, kh\u1ea3o s\u00e1t 500 nh\u00e2n vi\u00ean kh\u00e1ch s\u1ea1n tr\u00ean kh\u1eafp n\u0103m qu\u1ed1c gia v\u1ec1 kinh nghi\u1ec7m c\u1ee7a h\u1ecd v\u1edbi ph\u1ea7n m\u1ec1m PMS. C\u00e1c ph\u00e1t hi\u1ec7n cho th\u1ea5y tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng (UX) c\u1ee7a PMS\u2014h\u1ec7 th\u1ed1ng tr\u1ef1c quan, c\u00f3 ch\u1ee9c n\u0103ng v\u00e0 kh\u00f4ng g\u00e2y b\u1ef1c b\u1ed9i nh\u01b0 th\u1ebf n\u00e0o\u2014\u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng, kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n nh\u00e2n vi\u00ean v\u00e0 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch.<\/p>\n Trong b\u1ed1i c\u1ea3nh ng\u00e0y nay v\u1edbi t\u00ecnh tr\u1ea1ng thi\u1ebfu lao \u0111\u1ed9ng, chi ph\u00ed ho\u1ea1t \u0111\u1ed9ng ng\u00e0y c\u00e0ng t\u0103ng v\u00e0 t\u1ef7 l\u1ec7 lu\u00e2n chuy\u1ec3n nh\u00e2n vi\u00ean cao k\u1ef7 l\u1ee5c, \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t PMS \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t, th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng ch\u1ec9 c\u00f3 l\u1ee3i m\u00e0 c\u00f2n l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft.<\/p>\n Trong b\u00e0i vi\u1ebft n\u00e0y, ch\u00fang ta s\u1ebd ph\u00e2n t\u00edch ch\u00ednh x\u00e1c tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng PMS l\u00e0 g\u00ec v\u00e0 t\u1ea1i sao thi\u1ebft k\u1ebf PMS l\u1ea1i quan tr\u1ecdng \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n.<\/p>\n UX c\u1ee7a PMS<\/strong> \u0111\u1ec1 c\u1eadp \u0111\u1ebfn c\u1ea3m gi\u00e1c v\u00e0 c\u00e1ch nh\u00e2n vi\u00ean kh\u00e1ch s\u1ea1n th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c khi t\u01b0\u01a1ng t\u00e1c v\u1edbi h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n. N\u00f3 bao g\u1ed3m t\u00ednh d\u1ec5 s\u1eed d\u1ee5ng c\u1ee7a h\u1ec7 th\u1ed1ng, ho\u1eb7c m\u1ee9c \u0111\u1ed9 nhanh ch\u00f3ng v\u00e0 tr\u1ef1c quan m\u00e0 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5; ch\u1ee9c n\u0103ng, c\u00f3 ngh\u0129a l\u00e0 PMS c\u00f3 th\u1ec3 ho\u00e0n th\u00e0nh nh\u1eefng g\u00ec v\u00e0 n\u00f3 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 nh\u01b0 th\u1ebf n\u00e0o; v\u00e0 ph\u1ea3n \u1ee9ng c\u1ea3m x\u00fac c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, ch\u1eb3ng h\u1ea1n nh\u01b0 li\u1ec7u h\u1ecd c\u00f3 c\u1ea3m th\u1ea5y t\u1ef1 tin hay b\u1ef1c b\u1ed9i khi \u0111i\u1ec1u h\u01b0\u1edbng h\u1ec7 th\u1ed1ng.<\/p>\n M\u1ed9t PMS \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t ph\u1ea3i tr\u1ef1c quan, hi\u1ec7u qu\u1ea3 v\u00e0 kh\u00f4ng g\u00e2y b\u1ef1c b\u1ed9i.<\/p>\n Ph\u1ea7n m\u1ec1m PMS th\u01b0\u1eddng \u0111\u01b0\u1ee3c chia th\u00e0nh hai lo\u1ea1i: c\u0169 v\u00e0 d\u1ef1a tr\u00ean \u0111\u00e1m m\u00e2y.<\/p>\n C\u00e1c h\u1ec7 th\u1ed1ng c\u0169 ban \u0111\u1ea7u \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf cho m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n v\u00e0 thi\u1ebfu giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng (UI) tr\u1ef1c quan\u2014c\u00e1c menu, n\u00fat v\u00e0 m\u00e0n h\u00ecnh m\u00e0 ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c \u0111\u1ec3 ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5. Ch\u00fang th\u01b0\u1eddng gi\u00e0u t\u00ednh n\u0103ng v\u00e0 ph\u00edm t\u1eaft, c\u00f3 th\u1ec3 h\u1eefu \u00edch cho ng\u01b0\u1eddi d\u00f9ng c\u00f3 kinh nghi\u1ec7m nh\u01b0ng l\u00e0m cho h\u1ec7 th\u1ed1ng tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p h\u01a1n v\u1ec1 t\u1ed5ng th\u1ec3.<\/p>\n M\u1eb7t kh\u00e1c, c\u00e1c h\u1ec7 th\u1ed1ng d\u1ef1a tr\u00ean \u0111\u00e1m m\u00e2y hi\u1ec7n \u0111\u1ea1i cung c\u1ea5p kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng v\u00e0 d\u1ec5 d\u00e0ng \u00e1p d\u1ee5ng t\u1ed1t h\u01a1n. Ch\u00fang cung c\u1ea5p giao di\u1ec7n b\u00f3ng b\u1ea9y, ph\u1ea3n h\u1ed3i nhanh, d\u1eabn \u0111\u1ebfn vi\u1ec7c l\u00e0m quen nhanh h\u01a1n v\u00e0 \u0111\u01b0\u1eddng cong h\u1ecdc t\u1eadp ng\u1eafn h\u01a1n. M\u1eb7c d\u00f9 c\u00e1c h\u1ec7 th\u1ed1ng n\u00e0y c\u00f3 th\u1ec3 c\u00f3 \u00edt t\u00ednh n\u0103ng n\u00e2ng cao ho\u1eb7c chuy\u00ean bi\u1ec7t h\u01a1n so v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng PMS c\u0169, nh\u01b0ng ch\u00fang th\u01b0\u1eddng bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ch\u1ee9c n\u0103ng m\u00e0 kh\u00e1ch s\u1ea1n c\u1ea7n \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3.<\/p>\n Tuy nhi\u00ean, c\u1ea3 hai h\u1ec7 th\u1ed1ng \u0111\u1ec1u c\u00f3 th\u1ec3 c\u00f3 nh\u1eefng th\u00e1ch th\u1ee9c v\u1ec1 UX, \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 th\u00e1ch th\u1ee9c ph\u1ed5 bi\u1ebfn nh\u1ea5t:<\/p>\n T\u1ea5t c\u1ea3 ph\u1ea7n m\u1ec1m \u0111\u1ec1u y\u00eau c\u1ea7u m\u1ed9t s\u1ed1 ki\u1ebfn th\u1ee9c, nh\u01b0ng UX k\u00e9m l\u00e0m cho n\u00f3 kh\u00f3 kh\u0103n h\u01a1n nhi\u1ec1u. Quy tr\u00ecnh l\u00e0m vi\u1ec7c ph\u1ee9c t\u1ea1p, \u0111i\u1ec1u h\u01b0\u1edbng kh\u00f3 hi\u1ec3u v\u00e0 giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng l\u1ed9n x\u1ed9n c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 ch\u1ecbu cho nh\u00e2n vi\u00ean m\u1edbi, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng nh\u00e2n vi\u00ean tr\u1ebb tu\u1ed5i quen v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng tr\u1ef1c quan.<\/p>\n Khi m\u1ed9t PMS y\u00eau c\u1ea7u nh\u00e2n vi\u00ean ghi nh\u1edb c\u00e1c quy tr\u00ecnh l\u00e0m vi\u1ec7c ph\u1ee9c t\u1ea1p ho\u1eb7c \u0111i\u1ec1u h\u01b0\u1edbng c\u00e1c giao di\u1ec7n kh\u00f3 hi\u1ec3u, l\u1ed7i tr\u1edf n\u00ean th\u01b0\u1eddng xuy\u00ean, s\u1ef1 th\u1ea5t v\u1ecdng gia t\u0103ng v\u00e0 s\u1ef1 t\u1ef1 tin trong vi\u1ec7c th\u1ef1c hi\u1ec7n c\u00e1c nhi\u1ec7m v\u1ee5 th\u00f4ng th\u01b0\u1eddng gi\u1ea3m s\u00fat.<\/p>\n C\u00e1c t\u00e1c v\u1ee5 nh\u01b0 nh\u1eadn ph\u00f2ng cho kh\u00e1ch, \u0111i\u1ec1u ch\u1ec9nh \u0111\u1eb7t ph\u00f2ng ho\u1eb7c l\u1eadp h\u00f3a \u0111\u01a1n l\u00fd t\u01b0\u1edfng n\u00ean \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp h\u1ee3p l\u00fd ho\u1eb7c t\u1ef1 \u0111\u1ed9ng h\u00f3a. Th\u1eadt kh\u00f4ng may, nhi\u1ec1u h\u1ec7 th\u1ed1ng v\u1eabn d\u1ef1a v\u00e0o nhi\u1ec1u l\u1ea7n nh\u1ea5p, nh\u1eadp d\u1eef li\u1ec7u th\u1ee7 c\u00f4ng v\u00e0 quy tr\u00ecnh l\u00e0m vi\u1ec7c l\u1eb7p \u0111i l\u1eb7p l\u1ea1i. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 l\u00e0m ch\u1eadm ho\u1ea1t \u0111\u1ed9ng m\u00e0 c\u00f2n l\u00e0m t\u0103ng nguy c\u01a1 x\u1ea3y ra l\u1ed7i, d\u1eabn \u0111\u1ebfn s\u1ef1 kh\u00f4ng h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch.<\/p>\n N\u1ebfu m\u1ed9t PMS kh\u00f4ng giao ti\u1ebfp t\u1ed1t v\u1edbi ph\u1ea7n m\u1ec1m kh\u00e1c, n\u00f3 s\u1ebd d\u1eabn \u0111\u1ebfn s\u1ef1 k\u00e9m hi\u1ec7u qu\u1ea3, d\u1eef li\u1ec7u tr\u00f9ng l\u1eb7p v\u00e0 nhi\u1ec1u c\u00f4ng vi\u1ec7c th\u1ee7 c\u00f4ng h\u01a1n. Kh\u1ea3 n\u0103ng t\u01b0\u01a1ng t\u00e1c k\u00e9m g\u00e2y ra s\u1ef1 th\u1ea5t v\u1ecdng, l\u00e3ng ph\u00ed th\u1eddi gian c\u1ee7a nh\u00e2n vi\u00ean v\u00e0 l\u00e0m ph\u1ee9c t\u1ea1p c\u00e1c quy tr\u00ecnh m\u1ed9t c\u00e1ch kh\u00f4ng c\u1ea7n thi\u1ebft.<\/p>\n Nh\u1eefng th\u00e1ch th\u1ee9c UX ph\u1ed5 bi\u1ebfn n\u00e0y c\u00f3 nh\u1eefng \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp.<\/p>\n Theo b\u00e1o c\u00e1o c\u1ee7a ch\u00fang t\u00f4i, 85% nh\u00e2n vi\u00ean nh\u1eadn \u0111\u01b0\u1ee3c hai tu\u1ea7n ho\u1eb7c \u00edt h\u01a1n \u0111\u00e0o t\u1ea1o v\u1ec1 PMS. Tuy nhi\u00ean, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd b\u00e1o c\u00e1o r\u1eb1ng nh\u00e2n vi\u00ean l\u1ec5 t\u00e2n th\u01b0\u1eddng c\u1ea7n \u00edt nh\u1ea5t b\u1ed1n th\u00e1ng\u2014\u0111\u00f4i khi l\u00ean \u0111\u1ebfn ba n\u0103m\u2014\u0111\u1ec3 s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng m\u1ed9t c\u00e1ch t\u1ef1 tin.<\/p>\n \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 nh\u00e2n vi\u00ean l\u1ec5 t\u00e2n c\u00f3 th\u1ec3 ph\u1ea3i \u0111\u1ed1i ph\u00f3 v\u1edbi kh\u00e1ch tr\u01b0\u1edbc khi h\u1ecd ho\u00e0n to\u00e0n th\u00e0nh th\u1ea1o v\u1edbi PMS, d\u1eabn \u0111\u1ebfn nhi\u1ec1u sai s\u00f3t h\u01a1n, hi\u1ec7u su\u1ea5t ch\u1eadm h\u01a1n do do d\u1ef1 v\u00e0 c\u1ea3m gi\u00e1c th\u1ea5t v\u1ecdng v\u00e0 kh\u00f4ng \u0111\u1ee7 n\u0103ng l\u1ef1c ng\u00e0y c\u00e0ng t\u0103ng trong vai tr\u00f2 c\u1ee7a h\u1ecd.<\/p>\n V\u1ea5n \u0111\u1ec1 tr\u1edf n\u00ean tr\u1ea7m tr\u1ecdng h\u01a1n do thi\u1ebfu s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb nh\u00e0 cung c\u1ea5p PMS, \u0111i\u1ec1u n\u00e0y khi\u1ebfn nh\u00e2n vi\u00ean c\u00f3 kinh nghi\u1ec7m ch\u1ecbu tr\u00e1ch nhi\u1ec7m \u0111\u00e0o t\u1ea1o ng\u01b0\u1eddi m\u1edbi. Tr\u00ean th\u1ef1c t\u1ebf, 73% nh\u00e2n vi\u00ean kh\u00e1ch s\u1ea1n \u0111\u01b0\u1ee3c ng\u01b0\u1eddi gi\u00e1m s\u00e1t ho\u1eb7c \u0111\u1ed3ng nghi\u1ec7p \u0111\u00e0o t\u1ea1o tr\u1ef1c ti\u1ebfp. V\u1edbi s\u1ef1 lu\u00e2n chuy\u1ec3n li\u00ean t\u1ee5c, chu k\u1ef3 n\u00e0y l\u1eb7p l\u1ea1i quanh n\u0103m, k\u00e9o nh\u00e2n vi\u00ean d\u00e0y d\u1eb7n kinh nghi\u1ec7m ra kh\u1ecfi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng.<\/p>\n K\u1ebft h\u1ee3p v\u1edbi giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng k\u00e9m v\u00e0 thi\u1ebfu t\u00edch h\u1ee3p, nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y \u1ea3nh h\u01b0\u1edfng ti\u00eau c\u1ef1c \u0111\u1ebfn hi\u1ec7u qu\u1ea3 v\u00e0 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch. Th\u1eddi gian d\u00e0nh cho vi\u1ec7c s\u1eeda l\u1ed7i, nh\u1eadp d\u1eef li\u1ec7u th\u1ee7 c\u00f4ng ho\u1eb7c kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1 PMS l\u00e0 th\u1eddi gian kh\u00f4ng d\u00e0nh cho vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/p>\n M\u1ed9t PMS \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t c\u00f3 th\u1ec3 t\u0103ng n\u0103ng su\u1ea5t, gi\u1ea3m thi\u1ec3u l\u1ed7i v\u00e0 gi\u1ea3i ph\u00f3ng nh\u00e2n vi\u00ean \u0111\u1ec3 t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng, nh\u01b0ng n\u00f3 c\u0169ng c\u00f3 nh\u1eefng \u1ea3nh h\u01b0\u1edfng r\u1ed9ng l\u1edbn h\u01a1n \u0111\u1ed1i v\u1edbi vi\u1ec7c gi\u1eef ch\u00e2n v\u00e0 trao quy\u1ec1n cho nh\u00e2n vi\u00ean:<\/p>\n Nh\u1eefng l\u1ee3i \u00edch n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng khi t\u00ecnh tr\u1ea1ng thi\u1ebfu nh\u00e2n vi\u00ean v\u1eabn ti\u1ebfp di\u1ec5n. Hi\u1ec7p h\u1ed9i Kh\u00e1ch s\u1ea1n & Nh\u00e0 ngh\u1ec9 Hoa K\u1ef3 b\u00e1o c\u00e1o r\u1eb1ng c\u00e1c kh\u00e1ch s\u1ea1n v\u1eabn th\u1ea5p h\u01a1n 9,4% so v\u1edbi m\u1ee9c nh\u00e2n vi\u00ean n\u0103m 2019 v\u00e0 \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi t\u1ef7 l\u1ec7 lu\u00e2n chuy\u1ec3n h\u00e0ng n\u0103m l\u00e0 73%\u2014g\u1ea5p h\u01a1n hai l\u1ea7n m\u1ee9c trung b\u00ecnh to\u00e0n qu\u1ed1c. \u1ede Ch\u00e2u \u00c2u, ng\u00e0nh kh\u00e1ch s\u1ea1n \u0111ang thi\u1ebfu t\u1eeb 10% \u0111\u1ebfn 20% l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng n\u0103m 2019, theo HOTREC.<\/p>\n \u201cUI v\u00e0 UX \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t gi\u00fap n\u00e2ng cao hi\u1ec7u qu\u1ea3 c\u1ee7a nh\u00e2n vi\u00ean b\u1eb1ng c\u00e1ch gi\u1ea3m th\u1eddi gian c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c nhi\u1ec7m v\u1ee5, gi\u1ea3m thi\u1ec3u l\u1ed7i v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a nh\u00e2n vi\u00ean v\u00e0 gi\u1ea3m t\u1ef7 l\u1ec7 lu\u00e2n chuy\u1ec3n nh\u00e2n vi\u00ean, do \u0111\u00f3 gi\u1ea3m chi ph\u00ed kinh doanh c\u1ee7a kh\u00e1ch s\u1ea1n,\u201d Vanja Bogicevic, Ph.D. v\u00e0 Olena Ciftci, Ph.D., Ph\u00f3 Gi\u00e1o s\u01b0 L\u00e2m s\u00e0ng t\u1ea1i Trung t\u00e2m Kh\u00e1ch s\u1ea1n Jonathan M. Tisch c\u1ee7a NYU SPS, ng\u01b0\u1eddi l\u00e0m vi\u1ec7c v\u1edbi t\u01b0 c\u00e1ch l\u00e0 chuy\u00ean gia t\u01b0 v\u1ea5n trong cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a ch\u00fang t\u00f4i, l\u01b0u \u00fd.<\/p><\/blockquote>\n UX t\u1ed1t c\u1ee7a PMS gi\u00fap t\u0103ng c\u01b0\u1eddng c\u00e1c ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a kh\u00e1ch s\u1ea1n, bao g\u1ed3m:<\/p>\n Th\u01b0\u1eddng l\u00e0 t\u01b0\u01a1ng t\u00e1c \u0111\u1ea7u ti\u00ean v\u00e0 nh\u1ea1y c\u1ea3m nh\u1ea5t v\u1ec1 th\u1eddi gian v\u1edbi kh\u00e1ch, qu\u00e1 tr\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb c\u00e1c quy tr\u00ecnh l\u00e0m vi\u1ec7c tr\u1ef1c quan gi\u00fap gi\u1ea3m thi\u1ec3u s\u1ed1 l\u1ea7n nh\u1ea5p \u0111\u1ec3 ch\u1ec9 \u0111\u1ecbnh ph\u00f2ng, x\u00e1c minh ID, thu ti\u1ec1n thanh to\u00e1n v\u00e0 nh\u1eadn ph\u00f2ng k\u1ef9 thu\u1eadt s\u1ed1, d\u1eabn \u0111\u1ebfn vi\u1ec7c kh\u00e1ch \u0111\u1ebfn su\u00f4n s\u1ebb h\u01a1n.<\/p>\n Nh\u00e2n vi\u00ean c\u1ea7n nhanh ch\u00f3ng \u0111i\u1ec1u ch\u1ec9nh vi\u1ec7c \u0111\u1eb7t ph\u00f2ng \u0111\u1ed3ng th\u1eddi gi\u1eef cho t\u00ecnh tr\u1ea1ng ph\u00f2ng tr\u1ed1ng ch\u00ednh x\u00e1c tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh. UX t\u1ed1t cung c\u1ea5p ch\u1ee9c n\u0103ng k\u00e9o v\u00e0 th\u1ea3 \u0111\u1ec3 s\u1eeda \u0111\u1ed5i \u0111\u1eb7t ph\u00f2ng, c\u1eadp nh\u1eadt kho h\u00e0ng theo th\u1eddi gian th\u1ef1c v\u00e0 t\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch v\u1edbi tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh v\u00e0 c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng.<\/p>\n Vi\u1ec7c c\u1eadp nh\u1eadt tr\u1ea1ng th\u00e1i ph\u00f2ng v\u00e0 ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c l\u00e0 r\u1ea5t c\u1ea7n thi\u1ebft \u0111\u1ec3 d\u1ecdn ph\u00f2ng su\u00f4n s\u1ebb. M\u1ed9t PMS \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t bao g\u1ed3m m\u1ed9t m\u00f4-\u0111un th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 c\u1eadp nh\u1eadt tr\u1ea1ng th\u00e1i theo th\u1eddi gian th\u1ef1c, giao ti\u1ebfp gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn, \u01b0u ti\u00ean t\u00e1c v\u1ee5 v\u00e0 danh s\u00e1ch ki\u1ec3m tra v\u00e0 SOP (Standard Operating Procedures: Quy tr\u00ecnh v\u1eadn h\u00e0nh ti\u00eau chu\u1ea9n) \u0111\u01b0\u1ee3c nh\u00fang.<\/p>\n C\u00e1 nh\u00e2n h\u00f3a d\u1ecbch v\u1ee5 \u0111\u00f2i h\u1ecfi ph\u1ea3i truy c\u1eadp nhanh ch\u00f3ng v\u00e0o th\u00f4ng tin chi ti\u1ebft c\u1ee7a kh\u00e1ch. M\u1ed9t PMS \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t t\u1eadp trung c\u00e1c t\u00f9y ch\u1ecdn c\u1ee7a kh\u00e1ch, l\u1ecbch s\u1eed \u0111\u1eb7t ph\u00f2ng v\u00e0 c\u00e1c t\u01b0\u01a1ng t\u00e1c tr\u01b0\u1edbc \u0111\u00e2y, trao quy\u1ec1n cho \u0111\u1ed9i ng\u0169 l\u1ec5 t\u00e2n d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a kh\u00e1ch, mang l\u1ea1i tr\u1ea3i nghi\u1ec7m \u0111\u1eb7c bi\u1ec7t v\u00e0 x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh.<\/p>\n X\u1eed l\u00fd vi\u1ec7c \u0111\u1eb7t ph\u00f2ng nh\u00f3m m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 gi\u00fap gi\u1ea3m l\u1ed7i v\u00e0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch. UX chuy\u00ean bi\u1ec7t bao g\u1ed3m c\u00e1c m\u00f4-\u0111un \u0111\u1ec3 qu\u1ea3n l\u00fd vi\u1ec7c nh\u1eadn ph\u00f2ng nh\u00f3m, kh\u1ed1i ph\u00f2ng, l\u1eadp h\u00f3a \u0111\u01a1n v\u00e0 m\u00e3 \u0111\u1eb7t ph\u00f2ng d\u00e0nh ri\u00eang cho nh\u00f3m.<\/p>\n Th\u00f4ng tin chi ti\u1ebft ch\u00ednh x\u00e1c, c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t. M\u1ed9t PMS v\u1edbi UX m\u1ea1nh m\u1ebd cung c\u1ea5p c\u00e1c b\u00e1o c\u00e1o \u0111\u01b0\u1ee3c \u0111\u1ecbnh c\u1ea5u h\u00ecnh s\u1eb5n, d\u1ec5 hi\u1ec3u v\u00e0 b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh, cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd nhanh ch\u00f3ng x\u00e1c \u0111\u1ecbnh xu h\u01b0\u1edbng, theo d\u00f5i hi\u1ec7u su\u1ea5t v\u00e0 ch\u1ee7 \u0111\u1ed9ng gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ho\u1ea1t \u0111\u1ed9ng.<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" UX c\u1ee7a PMS: Thi\u1ebft k\u1ebf t\u1ed1t thay \u0111\u1ed5i ho\u1ea1t \u0111\u1ed9ng c\u1ee7a kh\u00e1ch s\u1ea1n nh\u01b0 th\u1ebf n\u00e0o M\u1ed9t s\u1ea3nh kh\u00e1ch s\u1ea1n nh\u1ed9n nh\u1ecbp v\u1edbi kh\u00e1ch x\u1ebfp h\u00e0ng \u0111\u1ec3 nh\u1eadn ph\u00f2ng \u0111\u00e3 l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c \u0111\u1ed1i v\u1edbi nh\u00e2n vi\u00ean l\u1ec5 t\u00e2n. Gi\u1edd \u0111\u00e2y, h\u00e3y th\u00eam m\u1ed9t h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n (PMS) kh\u00f3 s\u1eed d\u1ee5ng […]<\/p>\n","protected":false},"author":1,"featured_media":452685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-451973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/451973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=451973"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/451973\/revisions"}],"predecessor-version":[{"id":452686,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/451973\/revisions\/452686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/452685"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=451973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=451973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=451973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}UX c\u1ee7a PMS l\u00e0 g\u00ec?<\/h2>\n
Nh\u1eefng th\u00e1ch th\u1ee9c UX ph\u1ed5 bi\u1ebfn c\u1ee7a PMS<\/h2>\n
1. \u0110\u01b0\u1eddng cong h\u1ecdc t\u1eadp d\u1ed1c<\/h3>\n
2. Thi\u1ebfu t\u1ef1 \u0111\u1ed9ng h\u00f3a<\/h3>\n
3. T\u00edch h\u1ee3p k\u00e9m<\/h3>\n
Qu\u00e1 nhi\u1ec1u th\u1eddi gian d\u00e0nh cho \u0111\u00e0o t\u1ea1o<\/h3>\n
N\u0103ng su\u1ea5t th\u1ea5p h\u01a1n<\/h3>\n
T\u00e1c \u0111\u1ed9ng c\u1ee7a UX t\u1ed1t c\u1ee7a PMS \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n<\/h2>\n
\n
Thi\u1ebft k\u1ebf UX c\u1ee7a PMS th\u1ef1c s\u1ef1 t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t \u1edf \u0111\u00e2u<\/h2>\n
Nh\u1eadn v\u00e0 tr\u1ea3 ph\u00f2ng cho kh\u00e1ch<\/h3>\n
Qu\u1ea3n l\u00fd \u0111\u1eb7t ph\u00f2ng<\/h3>\n
D\u1ecdn ph\u00f2ng<\/h3>\n
H\u1ed3 s\u01a1 kh\u00e1ch<\/h3>\n
Qu\u1ea3n l\u00fd nh\u00f3m<\/h3>\n
B\u00e1o c\u00e1o & Ph\u00e2n t\u00edch<\/h3>\n