Trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, vi\u1ec7c hi\u1ec3u r\u00f5 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 th\u00e0nh c\u00f4ng. Compset, hay nh\u00f3m c\u1ea1nh tranh, l\u00e0 t\u1eadp h\u1ee3p c\u00e1c kh\u00e1ch s\u1ea1n m\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn thay v\u00ec kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh v\u00e0 ph\u00e2n t\u00edch compset m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 s\u1ebd gi\u00fap b\u1ea1n \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 gi\u00e1 c\u1ea3,marketing v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Tuy nhi\u00ean, vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c m\u00f4 h\u00ecnh compset truy\u1ec1n th\u1ed1ng c\u00f3 th\u1ec3 kh\u00f4ng c\u00f2n ph\u00f9 h\u1ee3p trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng hi\u1ec7n \u0111\u1ea1i, n\u0103ng \u0111\u1ed9ng nh\u01b0 hi\u1ec7n nay.<\/strong><\/p>\n Tr\u01b0\u1edbc \u0111\u00e2y, vi\u1ec7c x\u00e1c \u0111\u1ecbnh compset kh\u00e1 \u0111\u01a1n gi\u1ea3n: \u0111\u00f3 l\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n g\u1ea7n b\u1ea1n, c\u00f3 c\u00f9ng h\u1ea1ng sao v\u00e0 m\u1ee9c gi\u00e1 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng. Tuy nhi\u00ean, v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7, s\u1ef1 thay \u0111\u1ed5i trong h\u00e0nh vi c\u1ee7a kh\u00e1ch du l\u1ecbch v\u00e0 s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn, \u0111\u1ecbnh ngh\u0129a v\u1ec1 compset \u0111\u00e3 tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p h\u01a1n. C\u00e1c kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i xem x\u00e9t nhi\u1ec1u y\u1ebfu t\u1ed1 h\u01a1n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a m\u00ecnh.<\/p>\n C\u00e1c compset truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng d\u1ef1a tr\u00ean c\u00e1c y\u1ebfu t\u1ed1 sau:<\/p>\n Tuy nhi\u00ean, c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y c\u00f3 m\u1ed9t s\u1ed1 h\u1ea1n ch\u1ebf:<\/p>\n Compset truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng d\u1ef1a v\u00e0o d\u1eef li\u1ec7u l\u1ecbch s\u1eed nh\u01b0 gi\u00e1 c\u1ea3, t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u Compset truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng cho r\u1eb1ng kh\u00e1ch h\u00e0ng ch\u1ec9 xem x\u00e9t c\u00e1c kh\u00e1ch s\u1ea1n \u1edf g\u1ea7n. Tuy nhi\u00ean, \u0111i\u1ec1u n\u00e0y kh\u00f4ng c\u00f2n \u0111\u00fang trong th\u1eddi \u0111\u1ea1i ng\u00e0y nay. Kh\u00e1ch du l\u1ecbch hi\u1ec7n \u0111\u1ea1i c\u00f3 th\u1ec3 so s\u00e1nh c\u00e1c kh\u00e1ch s\u1ea1n \u1edf c\u00e1c th\u00e0nh ph\u1ed1 kh\u00e1c nhau, ho\u1eb7c th\u1eadm ch\u00ed \u1edf c\u00e1c qu\u1ed1c gia kh\u00e1c nhau.<\/p>\n Compset truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng d\u1ef1a v\u00e0o c\u00e1c ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 gi\u00e1 tr\u1ecb nh\u01b0 h\u1ea1ng sao v\u00e0 gi\u00e1 c\u1ea3. Tuy nhi\u00ean, kh\u00e1ch du l\u1ecbch \u0110\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng h\u1ea1n ch\u1ebf c\u1ee7a compset truy\u1ec1n th\u1ed1ng, c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea7n \u00e1p d\u1ee5ng m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn to\u00e0n di\u1ec7n h\u01a1n. \u0110i\u1ec1u Vi\u1ec7c s\u1eed d\u1ee5ng compset hi\u1ec7n \u0111\u1ea1i c\u00f3 th\u1ec3 mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho kh\u00e1ch s\u1ea1n, bao g\u1ed3m:<\/p>\n D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c b\u01b0\u1edbc \u0111\u1ec3 x\u00e2y d\u1ef1ng compset hi\u1ec7n \u0111\u1ea1i:<\/p>\n H\u00e3y xem x\u00e9t m\u1ed9t kh\u00e1ch s\u1ea1n boutique 4 sao \u1edf trung t\u00e2m H\u00e0 N\u1ed9i. Kh\u00e1ch s\u1ea1n n\u00e0y nh\u1eafm \u0111\u1ebfn kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf v\u00e0 kh\u00e1ch Kh\u00e1ch s\u1ea1n n\u00e0y c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng compset n\u00e0y \u0111\u1ec3 theo d\u00f5i gi\u00e1 c\u1ea3, t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ee7a \u0111\u1ed1i th\u1ee7 Hi\u1ec7n nay, c\u00f3 nhi\u1ec1u c\u00f4ng c\u1ee5 c\u00f3 th\u1ec3 gi\u00fap c\u00e1c kh\u00e1ch s\u1ea1n x\u00e2y d\u1ef1ng compset hi\u1ec7n \u0111\u1ea1i. C\u00e1c c\u00f4ng c\u1ee5 n\u00e0y c\u00f3 th\u1ec3 gi\u00fap c\u00e1c C\u00e1c compset truy\u1ec1n th\u1ed1ng c\u00f3 th\u1ec3 kh\u00f4ng c\u00f2n ph\u00f9 h\u1ee3p trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n hi\u1ec7n \u0111\u1ea1i, n\u0103ng \u0111\u1ed9ng nh\u01b0 hi\u1ec7n H\u00e3y xem x\u00e9t m\u1ed9t kh\u00e1ch s\u1ea1n boutique 75 ph\u00f2ng \u1edf trung t\u00e2m Los Angeles, n\u1ed5i ti\u1ebfng v\u1edbi thi\u1ebft k\u1ebf \u0111\u1ed9c \u0111\u00e1o, qu\u00e1n bar tr\u00ean Gi\u00e1 ph\u00f2ng c\u1ee7a kh\u00e1ch s\u1ea1n n\u00e0y cao h\u01a1n c\u00e1c kh\u00e1ch s\u1ea1n t\u1ea7m trung nh\u01b0ng th\u1ea5p h\u01a1n c\u00e1c chu\u1ed7i kh\u00e1ch s\u1ea1n sang tr\u1ecdng, khi\u1ebfn n\u00f3 Theo truy\u1ec1n th\u1ed1ng, compset c\u1ee7a kh\u00e1ch s\u1ea1n n\u00e0y bao g\u1ed3m c\u00e1c kh\u00e1ch s\u1ea1n boutique l\u00e2n c\u1eadn, c\u00e1c chu\u1ed7i kh\u00e1ch s\u1ea1n cao c\u1ea5p v\u00e0 D\u1ef1a tr\u00ean nh\u1eefng ph\u00e1t hi\u1ec7n n\u00e0y, kh\u00e1ch s\u1ea1n tinh ch\u1ec9nh compset c\u1ee7a m\u00ecnh kh\u00f4ng ch\u1ec9 gi\u1edbi h\u1ea1n \u1edf c\u00e1c kh\u00e1ch s\u1ea1n boutique l\u00e2n Compset ch\u00ednh (\u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp c\u1ee7a kh\u00e1ch s\u1ea1n, d\u1ef1a tr\u00ean c\u00e1c ti\u1ec7n nghi, gi\u00e1 c\u1ea3 v\u00e0 tr\u1ea3i nghi\u1ec7m c\u1ee7a Compset th\u1ee9 c\u1ea5p (c\u00e1c kh\u00e1ch s\u1ea1n \u0111\u00f4i khi tr\u00f9ng l\u1eb7p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a kh\u00e1ch s\u1ea1n boutique d\u1ef1a tr\u00ean s\u1edf th\u00edch Compset b\u1eadc ba (c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea1nh tranh gi\u00e1n ti\u1ebfp trong c\u00e1c tr\u01b0\u1eddng h\u1ee3p c\u1ee5 th\u1ec3) bao g\u1ed3m:<\/p>\n \u0110\u1ec3 c\u1ea1nh tranh h\u01a1n v\u1edbi c\u00e1c compset n\u00e0y, kh\u00e1ch s\u1ea1n l\u00ean k\u1ebf ho\u1ea1ch cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing sau:<\/p>\n B\u1eb1ng c\u00e1ch suy ngh\u0129 l\u1ea1i v\u1ec1 compset m\u1ed9t c\u00e1ch linh ho\u1ea1t, c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 ch\u1ee7 \u0111\u1ed9ng \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 c\u1ea3, marketing v\u00e0 C\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee9c \u0111\u1ed9 ph\u00e2n t\u00edch compset linh ho\u1ea1t n\u00e0y v\u1edbi Cloudbeds PMS v\u00e0 c\u00e1c ch\u1ee9c n\u0103ng Tr\u00ed tu\u1ec7 c\u1ee7a n\u00f3. V\u1edbi Cloudbeds Intelligence, c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i th\u00f4ng tin th\u00f4 th\u00e0nh th\u00f4ng tin chi ti\u1ebft h\u1eefu \u00edch \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh Khi h\u1ec7 sinh th\u00e1i ph\u00e1t tri\u1ec3n, vi\u1ec7c \u00e1p d\u1ee5ng AI v\u00e0 m\u00e1y h\u1ecdc nh\u00e2n qu\u1ea3 s\u1ebd n\u00e2ng cao c\u1ea3 Cloudbeds v\u00e0 c\u00e1c \u0111\u1ed1i t\u00e1c c\u1ee7a n\u00f3, th\u00fac T\u1ea1i Sao C\u00e1c Compset Truy\u1ec1n Th\u1ed1ng K\u00ecm H\u00e3m S\u1ef1 Ph\u00e1t Tri\u1ec3n C\u1ee7a Kh\u00e1ch S\u1ea1n C\u1ee7a B\u1ea1n Gi\u1edbi Thi\u1ec7u v\u1ec1 Compset Kh\u00e1ch S\u1ea1n Trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, vi\u1ec7c hi\u1ec3u r\u00f5 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 th\u00e0nh c\u00f4ng. Compset, hay nh\u00f3m c\u1ea1nh tranh, l\u00e0 t\u1eadp h\u1ee3p c\u00e1c kh\u00e1ch […]<\/p>\n","protected":false},"author":1,"featured_media":452768,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-451706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/451706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=451706"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/451706\/revisions"}],"predecessor-version":[{"id":452769,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/451706\/revisions\/452769"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/452768"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=451706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=451706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=451706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}S\u1ef1 Thay \u0110\u1ed5i Trong \u0110\u1ecbnh Ngh\u0129a Compset<\/h3>\n
Nh\u1eefng H\u1ea1n Ch\u1ebf C\u1ee7a Compset Truy\u1ec1n Th\u1ed1ng<\/h2>\n
\n
1. Qu\u00e1 T\u1eadp Trung V\u00e0o D\u1eef Li\u1ec7u L\u1ecbch S\u1eed<\/h3>\n
\nn\u00e0y c\u00f3 ngh\u0129a l\u00e0 ch\u00fang c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3n \u00e1nh \u0111\u01b0\u1ee3c nh\u1eefng thay \u0111\u1ed5i g\u1ea7n \u0111\u00e2y tr\u00ean th\u1ecb tr\u01b0\u1eddng. V\u00ed d\u1ee5: m\u1ed9t \u0111\u1ed1i th\u1ee7 c\u1ea1nh
\ntranh m\u1edbi c\u00f3 th\u1ec3 \u0111\u00e3 xu\u1ea5t hi\u1ec7n, ho\u1eb7c m\u1ed9t \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh hi\u1ec7n t\u1ea1i c\u00f3 th\u1ec3 \u0111\u00e3 thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh.<\/p>\n2. Qu\u00e1 Nh\u1ea5n M\u1ea1nh V\u00e0o V\u1ecb Tr\u00ed \u0110\u1ecba L\u00fd<\/h3>\n
3. C\u00e1c Ti\u00eau Ch\u00ed \u0110\u00e1nh Gi\u00e1 Gi\u00e1 Tr\u1ecb \u0110\u00e3 L\u1ed7i Th\u1eddi<\/h3>\n
\nng\u00e0y nay quan t\u00e2m \u0111\u1ebfn nhi\u1ec1u y\u1ebfu t\u1ed1 kh\u00e1c, ch\u1eb3ng h\u1ea1n nh\u01b0 tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n, d\u1ecbch v\u1ee5 \u0111\u1ed9c \u0111\u00e1o v\u00e0 s\u1ef1 ti\u1ec7n nghi. C\u00e1c
\ny\u1ebfu t\u1ed1 n\u00e0y c\u00f3 th\u1ec3 kh\u00f3 \u0111\u1ecbnh l\u01b0\u1ee3ng, nh\u01b0ng ch\u00fang c\u00f3 th\u1ec3 c\u00f3 t\u00e1c \u0111\u1ed9ng l\u1edbn \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\nCompset Hi\u1ec7n \u0110\u1ea1i: M\u1ed9t C\u00e1ch Ti\u1ebfp C\u1eadn To\u00e0n Di\u1ec7n H\u01a1n<\/h2>\n
\nn\u00e0y c\u00f3 ngh\u0129a l\u00e0 xem x\u00e9t nhi\u1ec1u y\u1ebfu t\u1ed1 h\u01a1n, bao g\u1ed3m:<\/p>\n\n
\ngi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n
\nph\u00e2n kh\u00fac.<\/li>\n
\ntrang web du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTA) v\u00e0 trang web c\u1ee7a kh\u00e1ch s\u1ea1n.<\/li>\n
\ncung c\u1ea5p tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u1ef1.<\/li>\n<\/ul>\nL\u1ee3i \u00cdch C\u1ee7a Vi\u1ec7c S\u1eed D\u1ee5ng Compset Hi\u1ec7n \u0110\u1ea1i<\/h2>\n
\n
\ncho ph\u00f9 h\u1ee3p.<\/li>\n
\nh\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n
\nc\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n
\nnhu\u1eadn c\u1ee7a m\u00ecnh.<\/li>\n<\/ul>\nC\u00e1c B\u01b0\u1edbc \u0110\u1ec3 X\u00e2y D\u1ef1ng Compset Hi\u1ec7n \u0110\u1ea1i<\/h2>\n
\n
\ndoanh thu, c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ho\u1eb7c t\u0103ng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng?<\/li>\n
\n\u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng, ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng.<\/li>\n
\nv\u1ec1 \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a h\u1ecd.<\/li>\n
\ng\u1ed3m c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp v\u1edbi b\u1ea1n, c\u0169ng nh\u01b0 c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea1nh tranh gi\u00e1n ti\u1ebfp.<\/li>\n
\nv\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/li>\n
\nTh\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n lu\u00f4n thay \u0111\u1ed5i, v\u00ec v\u1eady b\u1ea1n c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng compset c\u1ee7a b\u1ea1n lu\u00f4n ph\u00f9 h\u1ee3p.<\/li>\n<\/ol>\nV\u00ed D\u1ee5 V\u1ec1 Compset Hi\u1ec7n \u0110\u1ea1i<\/h2>\n
\ndu l\u1ecbch trong n\u01b0\u1edbc c\u00f3 thu nh\u1eadp cao. Compset c\u1ee7a kh\u00e1ch s\u1ea1n n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m:<\/p>\n\n
\nc\u1ea1nh tranh. Kh\u00e1ch s\u1ea1n n\u00e0y c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng compset n\u00e0y \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a m\u00ecnh v\u00e0 truy\u1ec1n \u0111\u1ea1t ch\u00fang
\n\u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\nC\u00f4ng C\u1ee5 H\u1ed7 Tr\u1ee3 X\u00e2y D\u1ef1ng Compset Hi\u1ec7n \u0110\u1ea1i<\/h2>\n
\nkh\u00e1ch s\u1ea1n thu th\u1eadp d\u1eef li\u1ec7u, ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 x\u00e2y d\u1ef1ng compset. M\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn bao g\u1ed3m:<\/p>\n\n
\nthu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n (RevPAR).<\/li>\n
\nm\u00ecnh.<\/li>\n
\ndi\u1ec7n c\u1ee7a m\u00ecnh tr\u00ean c\u00e1c OTA.<\/li>\n
\nh\u00e0ng.<\/li>\n<\/ul>\nK\u1ebft Lu\u1eadn<\/h2>\n
\nnay. \u0110\u1ec3 c\u1ea1nh tranh hi\u1ec7u qu\u1ea3, c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea7n \u00e1p d\u1ee5ng m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn to\u00e0n di\u1ec7n h\u01a1n \u0111\u1ec3 x\u00e2y d\u1ef1ng compset, xem x\u00e9t
\nnhi\u1ec1u y\u1ebfu t\u1ed1 h\u01a1n v\u00e0 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3. B\u1eb1ng c\u00e1ch \u0111\u00f3, c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u0111\u1ed1i th\u1ee7 c\u1ea1nh
\ntranh c\u1ee7a m\u00ecnh, c\u1ea3i thi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ea3, marketing v\u00e0 s\u1ea3n ph\u1ea9m, v\u00e0 t\u0103ng doanh thu v\u00e0 l\u1ee3i nhu\u1eadn.<\/p>\nV\u00ed d\u1ee5 th\u1ef1c t\u1ebf:<\/h2>\n
Kh\u00e1ch s\u1ea1n Boutique \u1edf Los Angeles<\/h3>\n
\nt\u1ea7ng th\u01b0\u1ee3ng v\u00e0 nh\u00e0 h\u00e0ng ph\u1ee5c v\u1ee5 c\u00e1c m\u00f3n \u0103n t\u1eeb n\u00f4ng tr\u1ea1i \u0111\u1ebfn b\u00e0n \u0103n. \u0110\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a kh\u00e1ch s\u1ea1n n\u00e0y bao g\u1ed3m
\nkh\u00e1ch du l\u1ecbch n\u1ed9i \u0111\u1ecba v\u00e0 kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf.<\/p>\n
\ntr\u1edf n\u00ean h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi kh\u00e1ch du l\u1ecbch gi\u1ea3i tr\u00ed c\u00f3 thu nh\u1eadp cao (c\u00e1c c\u1eb7p \u0111\u00f4i, nh\u00f3m nh\u1ecf v\u00e0 kh\u00e1ch du l\u1ecbch m\u1ed9t m\u00ecnh)
\n\u0111ang t\u00ecm ki\u1ebfm tr\u1ea3i nghi\u1ec7m cao c\u1ea5p. Trong th\u00f4ng \u0111i\u1ec7p marketing c\u1ee7a m\u00ecnh, kh\u00e1ch s\u1ea1n n\u00e0y nh\u1ea5n m\u1ea1nh s\u1ef1 g\u1ea7n g\u0169i v\u1edbi c\u00e1c
\n\u0111\u1ecba danh v\u0103n h\u00f3a, khu vui ch\u01a1i gi\u1ea3i tr\u00ed v\u1ec1 \u0111\u00eam v\u00e0 c\u00e1c khu kinh doanh.<\/p>\n
\nc\u00e1c kh\u00e1ch s\u1ea1n \u0111\u1ed9c l\u1eadp cung c\u1ea5p d\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n h\u00f3a. Tuy nhi\u00ean, m\u1ed9t ph\u00e2n t\u00edch s\u00e2u h\u01a1n cho th\u1ea5y:<\/p>\n\n
\nph\u00f2ng v\u00ec nh\u00e0 h\u00e0ng ph\u1ee5c v\u1ee5 c\u00e1c m\u00f3n \u0103n t\u1eeb n\u00f4ng tr\u1ea1i \u0111\u1ebfn b\u00e0n \u0103n.<\/li>\n
\nkh\u00e1ch s\u1ea1n trong nh\u1eefng th\u00e1ng l\u1ea1nh h\u01a1n v\u00ec n\u00f3 g\u1ea7n c\u00e1c ch\u1ee3 li\u00ean quan \u0111\u1ebfn ng\u00e0y l\u1ec5 v\u00e0 c\u00e1c s\u1ef1 ki\u1ec7n v\u0103n h\u00f3a.<\/li>\n
\ns\u1ea1n v\u00ec b\u1ea7u kh\u00f4ng kh\u00ed v\u00e0 s\u1ef1 \u0111\u1ed9c quy\u1ec1n h\u01a1n l\u00e0 v\u1ecb tr\u00ed.<\/li>\n
\nkhu v\u1ef1c \u0103n u\u1ed1ng nh\u00f3m.<\/li>\n<\/ul>\nTinh ch\u1ec9nh Compset c\u1ee7a Kh\u00e1ch s\u1ea1n<\/h3>\n
\nc\u1eadn.<\/p>\nCompset Ch\u00ednh<\/h4>\n
\nkh\u00e1ch h\u00e0ng) bao g\u1ed3m:<\/p>\n\n
\nng\u01b0\u1eddi du m\u1ee5c k\u1ef9 thu\u1eadt s\u1ed1, v\u1edbi kh\u00f4ng gian l\u00e0m vi\u1ec7c chung v\u00e0 gi\u1ea3m gi\u00e1 gi\u1eefa tu\u1ea7n cho th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i h\u01a1n.<\/li>\n
\nkh\u00e1ch du l\u1ecbch gi\u1ea3i tr\u00ed c\u00f3 thu nh\u1eadp cao.<\/li>\n<\/ul>\nCompset Th\u1ee9 c\u1ea5p<\/h4>\n
\ntheo m\u00f9a ho\u1eb7c s\u1edf th\u00edch ri\u00eang) bao g\u1ed3m:<\/p>\n\n
\ntrong m\u00f9a th\u1ea5p \u0111i\u1ec3m.<\/li>\nCompset B\u1eadc ba<\/h4>\n
\n
\n\u0111\u1ed9c quy\u1ec1n v\u00e0 th\u1eddi gian l\u01b0u tr\u00fa k\u00e9o d\u00e0i.<\/li>\n<\/ul>\nC\u00e1c Chi\u1ebfn l\u01b0\u1ee3c Marketing B\u1ecb \u1ea2nh h\u01b0\u1edfng<\/h3>\n
\n
\nm\u00f9a h\u00e8 v\u00e0 tr\u1ea3i nghi\u1ec7m theo ch\u1ee7 \u0111\u1ec1 m\u00f9a \u0111\u00f4ng cho ng\u01b0\u1eddi d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng.<\/li>\n
\ngi\u00e1 cho kh\u00e1ch h\u00e0ng quen thu\u1ed9c.<\/li>\n
\nph\u01b0\u01a1ng.<\/li>\n<\/ul>\n
\nc\u00e1c d\u1ecbch v\u1ee5, \u0111\u1ea3m b\u1ea3o h\u1ecd v\u1eabn c\u1ea1nh tranh tr\u00ean nhi\u1ec1u ph\u00e2n kh\u00fac.<\/p>\nN\u1ec1n t\u1ea3ng \u0111\u00e1m m\u00e2y: B\u1eadt Compset Hi\u1ec7n \u0111\u1ea1i<\/h2>\n
\nCloudbeds thu th\u1eadp h\u00e0ng t\u1ef7 \u0111i\u1ec3m d\u1eef li\u1ec7u t\u1eeb c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng, t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch v\u00e0 h\u00e0ng tr\u0103m t\u00edch h\u1ee3p \u0111\u1ed1i t\u00e1c, sau
\n\u0111\u00f3 s\u1eafp x\u1ebfp v\u00e0 ph\u00e2n t\u00edch ch\u00fang b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c thu\u1eadt to\u00e1n AI v\u00e0 m\u00e1y h\u1ecdc \u0111\u1ed9c quy\u1ec1n.<\/p>\n
\ncompets c\u1ee7a h\u1ecd, t\u1ed1i \u01b0u h\u00f3a gi\u00e1 c\u1ea3 v\u00e0 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c k\u00eanh ph\u00e2n ph\u1ed1i m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. Gi\u00e1 v\u00e0 khuy\u1ebfn m\u00e3i c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c
\n\u0111\u1ea9y tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh trong th\u1eddi gian th\u1ef1c, \u0111\u1ea3m b\u1ea3o v\u1ecb tr\u00ed c\u1ea1nh tranh.<\/p>\n
\n\u0111\u1ea9y s\u1ef1 \u0111\u1ed5i m\u1edbi li\u00ean t\u1ee5c. K\u1ebft qu\u1ea3 l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng m\u1ea1nh m\u1ebd gi\u00fap \u0111\u01a1n gi\u1ea3n h\u00f3a vi\u1ec7c ph\u00e2n t\u00edch compset v\u00e0 trao quy\u1ec1n cho
\nc\u00e1c kh\u00e1ch s\u1ea1n lu\u00f4n \u0111i \u0111\u1ea7u trong ng\u00e0nh kh\u00e1ch s\u1ea1n.<\/p>\n","protected":false},"excerpt":{"rendered":"