{"id":448300,"date":"2025-03-08T09:14:17","date_gmt":"2025-03-08T09:14:17","guid":{"rendered":"https:\/\/otavietnam.com\/cac-chi-so-khach-san-quan-trong-do-luong-va-toi-uu-hieu-suat\/"},"modified":"2025-03-08T09:14:17","modified_gmt":"2025-03-08T09:14:17","slug":"cac-chi-so-khach-san-quan-trong-do-luong-va-toi-uu-hieu-suat","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/cac-chi-so-khach-san-quan-trong-do-luong-va-toi-uu-hieu-suat\/","title":{"rendered":"C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n Quan Tr\u1ecdng: \u0110o L\u01b0\u1eddng v\u00e0 T\u1ed1i \u01afu Hi\u1ec7u Su\u1ea5t"},"content":{"rendered":"<p>&#8220;`html<br \/>\n<body><\/p>\n<h1><span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span>: \u0110o L\u01b0\u1eddng Hi\u1ec7u Su\u1ea5t Ho\u1ea1t \u0110\u1ed9ng<\/h1>\n<h2>Gi\u1edbi Thi\u1ec7u v\u1ec1 <span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span> (Hotel Metrics)<\/h2>\n<p>\n    <span style=\"color: red;\">C\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span>, th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t ch\u00ednh (KPIs), l\u00e0 nh\u1eefng<br \/>\n    \u0111i\u1ec3m d\u1eef li\u1ec7u quan tr\u1ecdng m\u00e0 c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t v\u00e0 th\u00e0nh c\u00f4ng c\u1ee7a c\u01a1 s\u1edf kinh<br \/>\n    doanh c\u1ee7a h\u1ecd.\n  <\/p>\n<p>\n    Nh\u1eefng <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> n\u00e0y bao g\u1ed3m m\u1ed9t lo\u1ea1t c\u00e1c l\u0129nh v\u1ef1c, t\u1eeb c\u00e1c s\u1ed1 li\u1ec7u t\u00e0i ch\u00ednh nh\u01b0<br \/>\n    doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n (RevPAR) v\u00e0 gi\u00e1 trung b\u00ecnh h\u00e0ng ng\u00e0y (ADR) \u0111\u1ebfn c\u00e1c kh\u00eda c\u1ea1nh ho\u1ea1t \u0111\u1ed9ng nh\u01b0<br \/>\n    t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 \u0111i\u1ec3m s\u1ed1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch.\n  <\/p>\n<p>\n    B\u1eb1ng c\u00e1ch theo d\u00f5i ch\u1eb7t ch\u1ebd <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> n\u00e0y, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c<br \/>\n    nh\u1eefng hi\u1ec3u bi\u1ebft gi\u00e1 tr\u1ecb v\u1ec1 \u0111i\u1ec3m m\u1ea1nh v\u00e0 nh\u1eefng l\u0129nh v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n c\u1ee7a kh\u00e1ch s\u1ea1n.\n  <\/p>\n<p>\n    V\u00ed d\u1ee5: t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y cao li\u00ean t\u1ee5c c\u00f3 th\u1ec3 cho th\u1ea5y c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3, trong khi \u0111i\u1ec3m s\u1ed1 h\u00e0i<br \/>\n    l\u00f2ng c\u1ee7a kh\u00e1ch th\u1ea5p c\u00f3 th\u1ec3 ch\u1ec9 ra c\u00e1c v\u1ea5n \u0111\u1ec1 ti\u1ec1m \u1ea9n v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 ho\u1eb7c ti\u1ec7n nghi.\n  <\/p>\n<p>\n    Trong ng\u00e0nh <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ea1nh tranh ng\u00e0y nay, vi\u1ec7c hi\u1ec3u v\u00e0 t\u1ed1i \u01b0u h\u00f3a <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1<br \/>\n    kh\u00e1ch s\u1ea1n<\/span> n\u00e0y l\u00e0 r\u1ea5t quan tr\u1ecdng. Ch\u00fang kh\u00f4ng ch\u1ec9 cung c\u1ea5p m\u1ed9t b\u1ee9c tranh v\u1ec1 hi\u1ec7u su\u1ea5t hi\u1ec7n t\u1ea1i c\u1ee7a<br \/>\n    kh\u00e1ch s\u1ea1n m\u00e0 c\u00f2n \u0111\u1ecbnh h\u01b0\u1edbng cho vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c, \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u01a1 s\u1edf kinh doanh v\u1eabn c\u00f3 l\u1ee3i<br \/>\n    nhu\u1eadn v\u00e0 ti\u1ebfp t\u1ee5c \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00f4ng ng\u1eebng ph\u00e1t tri\u1ec3n c\u1ee7a kh\u00e1ch h\u00e0ng.\n  <\/p>\n<p>M\u1ee5c l\u1ee5c<\/p>\n<h2>N\u1ed9i Dung C\u1ea7n C\u00f3 Trong <span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span><\/h2>\n<p>\n    Ho\u1ea1t \u0111\u1ed9ng c\u1ee7a <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> v\u00f4 c\u00f9ng \u0111a d\u1ea1ng, v\u1edbi nhi\u1ec1u b\u1ed9 ph\u1eadn chuy\u1ec3n \u0111\u1ed9ng t\u01b0\u01a1ng t\u00e1c v\u00e0 h\u1ed7 tr\u1ee3<br \/>\n    l\u1eabn nhau. Nh\u01b0 b\u1ea1n c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng, \u0111i\u1ec1u n\u00e0y chuy\u1ec3n th\u00e0nh m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng \u0111\u00e1ng k\u1ec3 <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1<br \/>\n    kh\u00e1ch s\u1ea1n<\/span> c\u00f3 li\u00ean quan \u0111\u1ebfn nhau; t\u1ea5t c\u1ea3 \u0111\u1ec1u ph\u1ea3i \u0111\u01b0\u1ee3c theo d\u00f5i \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o m\u1ed9t c\u00e1i nh\u00ecn \u0111\u1ea7y \u0111\u1ee7 v\u1ec1<br \/>\n    hi\u1ec7u su\u1ea5t.\n  <\/p>\n<p>\n    Tuy nhi\u00ean, kh\u00f4ng ph\u1ea3i <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> n\u00e0o c\u0169ng \u0111\u1eb7t t\u1ea7m quan tr\u1ecdng nh\u01b0 nhau v\u00e0o m\u1ecdi <span style=\"color: red;\">ch\u1ec9 s\u1ed1<br \/>\n    kh\u00e1ch s\u1ea1n<\/span>, ho\u1eb7c c\u00e1c <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> gi\u1ed1ng nhau, v\u00e0o c\u00f9ng m\u1ed9t th\u1eddi \u0111i\u1ec3m. Doanh thu v\u00e0 l\u1ee3i<br \/>\n    nhu\u1eadn lu\u00f4n quan tr\u1ecdng, nh\u01b0ng <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> KPIs c\u1ee5 th\u1ec3 h\u01a1n v\u1ec1 th\u1eddi gian l\u01b0u tr\u00fa trung<br \/>\n    b\u00ecnh c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt trong b\u00e1o c\u00e1o <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1<br \/>\n    kh\u00e1ch s\u1ea1n<\/span>.\n  <\/p>\n<p>\n    B\u1ea5t k\u1ec3 m\u1ee9c \u0111\u1ed9 nh\u1ea5n m\u1ea1nh, c\u00f9ng nhau, <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> n\u00e0y t\u1ea1o th\u00e0nh x\u01b0\u01a1ng s\u1ed1ng c\u1ee7a c\u00e1ch<br \/>\n    ti\u1ebfp c\u1eadn ph\u00e2n t\u00edch c\u1ee7a m\u1ed9t <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span>, \u0111\u1ea3m b\u1ea3o kh\u1ea3 n\u0103ng sinh l\u1eddi v\u00e0 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m c\u1ee7a<br \/>\n    kh\u00e1ch.\n  <\/p>\n<h3><span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span> Ti\u00eau Chu\u1ea9n C\u1ee7a Ng\u00e0nh<\/h3>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> ph\u1ed5 bi\u1ebfn nh\u1ea5t m\u00e0 c\u00e1c ch\u1ee7 <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> theo d\u00f5i:<\/p>\n<ul>\n<li>\n      T\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y l\u00e0 r\u1ea5t quan tr\u1ecdng, cho bi\u1ebft t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m ph\u00f2ng b\u1ecb chi\u1ebfm d\u1ee5ng trong m\u1ed9t kho\u1ea3ng th\u1eddi gian<br \/>\n      c\u1ee5 th\u1ec3. N\u00f3 cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 nhu c\u1ea7u ph\u00f2ng v\u00e0 gi\u00fap d\u1ef1 b\u00e1o.\n    <\/li>\n<li>\n      Gi\u00e1 trung b\u00ecnh h\u00e0ng ng\u00e0y (ADR) \u0111o l\u01b0\u1eddng doanh thu trung b\u00ecnh ki\u1ebfm \u0111\u01b0\u1ee3c t\u1eeb m\u1ed7i ph\u00f2ng b\u1ecb chi\u1ebfm d\u1ee5ng m\u1ed7i ng\u00e0y,<br \/>\n      l\u00e0m s\u00e1ng t\u1ecf c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1.\n    <\/li>\n<li>\n      Doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n (RevPAR) k\u1ebft h\u1ee3p t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 ADR \u0111\u1ec3 \u0111\u01b0a ra m\u1ed9t c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1<br \/>\n      c\u1ea3 doanh s\u1ed1 b\u00e1n ph\u00f2ng v\u00e0 doanh thu.\n    <\/li>\n<li>\n      <span style=\"color: red;\">C\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> v\u1ec1 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0110i\u1ec3m qu\u1ea3ng b\u00e1 r\u00f2ng (NPS)<br \/>\n      v\u00e0 \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn, \u0111\u00e1nh gi\u00e1 tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch v\u00e0 c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n.\n    <\/li>\n<li>\n      Chi ph\u00ed tr\u00ean m\u1ed7i l\u1ea7n thu h\u00fat kh\u00e1ch h\u00e0ng (CPA) gi\u00fap hi\u1ec3u \u0111\u01b0\u1ee3c chi ph\u00ed li\u00ean quan \u0111\u1ebfn vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng,<br \/>\n      \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho vi\u1ec7c l\u1eadp ng\u00e2n s\u00e1ch v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb.\n    <\/li>\n<li>\n      Hi\u1ec7u su\u1ea5t k\u00eanh ph\u00e2n ph\u1ed1i l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 bi\u1ebft k\u00eanh n\u00e0o (nh\u01b0 OTA, \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp) c\u00f3 l\u1ee3i nh\u1ea5t.\n    <\/li>\n<\/ul>\n<div>\n<div>\n<p>N\u00e2ng cao <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> quan tr\u1ecdng c\u1ee7a b\u1ea1n v\u1edbi SiteMinder<\/p>\n<p>\n        Trao quy\u1ec1n cho <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n v\u1edbi c\u00e1c t\u00ednh n\u0103ng v\u00e0 th\u00f4ng tin chi ti\u1ebft h\u00e0ng \u0111\u1ea7u<br \/>\n        trong ng\u00e0nh. V\u1edbi SiteMinder, b\u1ea1n lu\u00f4n \u0111i tr\u01b0\u1edbc m\u1ed9t b\u01b0\u1edbc.\n      <\/p>\n<p><a href=\"#\">T\u00ecm hi\u1ec3u th\u00eam<\/a><\/p>\n<\/p><\/div>\n<p><img decoding=\"async\" src=\"#\" alt=\"\" width=\"auto\" height=\"auto\" \/><\/p>\n<\/p><\/div>\n<h2>C\u00e1c Lo\u1ea1i <span style=\"color: red;\">Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span><\/h2>\n<p>\n    N\u00f3i chung, <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> s\u1ebd thu\u1ed9c m\u1ed9t trong ba lo\u1ea1i ch\u00ednh: doanh thu, l\u1ee3i nhu\u1eadn v\u00e0 ho\u1ea1t<br \/>\n    \u0111\u1ed9ng, m\u1ed7i lo\u1ea1i \u0111\u1ec1u c\u00f3 nh\u1eefng hi\u1ec3u bi\u1ebft \u0111\u1ed9c \u0111\u00e1o v\u1ec1 hi\u1ec7u su\u1ea5t.\n  <\/p>\n<h3>1. <span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span> V\u1ec1 Doanh Thu<\/h3>\n<p>\n    Doanh thu l\u00e0 th\u1ee9 gi\u00fap <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n m\u1edf c\u1eeda, v\u00ec v\u1eady vi\u1ec7c c\u00f3 m\u1ed9t m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p v\u1edbi thu<br \/>\n    nh\u1eadp c\u1ee7a b\u1ea1n r\u00f5 r\u00e0ng l\u00e0 r\u1ea5t quan tr\u1ecdng.\n  <\/p>\n<p>\n    C\u00e1ch b\u1ea1n \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng c\u1ee7a m\u00ecnh ph\u1ee5 thu\u1ed9c v\u00e0o nh\u1eefng m\u1ee5c ti\u00eau b\u1ea1n \u0111\u1eb7t ra. V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t m\u1ee5c<br \/>\n    ti\u00eau \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee9c t\u0103ng doanh thu 10% so v\u1edbi n\u0103m tr\u01b0\u1edbc. Ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 m\u1ee5c ti\u00eau t\u0103ng RevPAR l\u00ean 5%.\n  <\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> v\u1ec1 doanh thu c\u1ea7n xem x\u00e9t:<\/p>\n<ul>\n<li aria-level=\"1\">\n      <b>RevPAR<\/b> \u2013<br \/>\n      <a href=\"#\">Doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n<\/a> cho b\u1ea1n \u00fd t\u01b0\u1edfng v\u1ec1 kh\u1ea3 n\u0103ng l\u1ea5p \u0111\u1ea7y ph\u00f2ng c\u1ee7a b\u1ea1n v\u1edbi m\u1ed9t<br \/>\n      m\u1ee9c gi\u00e1 trung b\u00ecnh. N\u00f3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch nh\u00e2n <a href=\"#\">gi\u00e1 trung b\u00ecnh h\u00e0ng ng\u00e0y<\/a> c\u1ee7a b\u1ea1n v\u1edbi<br \/>\n      <a href=\"#\">t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y<\/a> c\u1ee7a b\u1ea1n.\n    <\/li>\n<li aria-level=\"1\">\n      <b>TrevPAR<\/b> \u2013<br \/>\n      <a href=\"#\">T\u1ed5ng doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n<\/a> t\u00ednh \u0111\u1ebfn t\u1ea5t c\u1ea3 doanh thu t\u1eeb t\u00e0i s\u1ea3n c\u1ee7a b\u1ea1n, kh\u00f4ng<br \/>\n      ch\u1ec9 doanh s\u1ed1 b\u00e1n ph\u00f2ng c\u1ee7a b\u1ea1n. N\u00f3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch chia t\u1ed5ng doanh thu c\u1ee7a b\u1ea1n cho s\u1ed1 ph\u00f2ng c\u00f3<br \/>\n      s\u1eb5n trong m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh.\n    <\/li>\n<li aria-level=\"1\">\n      <b>TrevPEC<\/b> \u2013 T\u1ed5ng doanh thu tr\u00ean m\u1ed7i kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 xem x\u00e9t chi ti\u00eau c\u1ee7a t\u1eebng kh\u00e1ch<br \/>\n      h\u00e0ng v\u00e0 c\u00e1ch \u0111i\u1ec1u n\u00e0y \u00e1p d\u1ee5ng cho hi\u1ec7u su\u1ea5t doanh thu t\u1ed5ng th\u1ec3 c\u1ee7a <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n.<br \/>\n      \u0110\u01a1n gi\u1ea3n ch\u1ec9 c\u1ea7n chia t\u1ed5ng doanh thu c\u1ee7a b\u1ea1n cho s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch \u1edf t\u1ea1i t\u00e0i s\u1ea3n c\u1ee7a b\u1ea1n trong b\u1ea5t k\u1ef3 kho\u1ea3ng<br \/>\n      th\u1eddi gian n\u00e0o.\n    <\/li>\n<li aria-level=\"1\">\n      <b>NRevPAR<\/b> \u2013 Doanh thu r\u00f2ng tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n t\u00ednh \u0111\u1ebfn c\u00e1c chi ph\u00ed m\u00e0 b\u1ea1n ph\u1ea3i ch\u1ecbu \u0111\u1ec3 l\u1ea5p \u0111\u1ea7y ph\u00f2ng<br \/>\n      c\u1ee7a m\u00ecnh v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch chia doanh thu ph\u00f2ng c\u1ee7a b\u1ea1n, tr\u1eeb chi ph\u00ed, cho s\u1ed1 ph\u00f2ng c\u00f3 s\u1eb5n.\n    <\/li>\n<li aria-level=\"1\">\n      <b>RevPOR<\/b> \u2013 Doanh thu tr\u00ean m\u1ed7i ph\u00f2ng b\u1ecb chi\u1ebfm d\u1ee5ng ch\u1ec9 xem x\u00e9t c\u00e1c ph\u00f2ng \u0111\u00e3 \u0111\u01b0\u1ee3c l\u1ea5p \u0111\u1ea7y, do \u0111\u00f3 cho b\u1ea1n<br \/>\n      hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 l\u1ee3i nhu\u1eadn b\u1ea1n ki\u1ebfm \u0111\u01b0\u1ee3c t\u1eeb nh\u1eefng kh\u00e1ch th\u1ef1c s\u1ef1 \u1edf l\u1ea1i v\u1edbi b\u1ea1n. N\u00f3 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n theo d\u00f5i<br \/>\n      doanh thu t\u1eeb c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c nh\u01b0 <a href=\"#\">\u0111\u1ed3 \u0103n v\u00e0 th\u1ee9c u\u1ed1ng<\/a>. T\u00ednh to\u00e1n n\u00f3 b\u1eb1ng c\u00e1ch chia t\u1ed5ng doanh<br \/>\n      thu c\u1ee7a b\u1ea1n cho s\u1ed1 ph\u00f2ng b\u1ecb chi\u1ebfm d\u1ee5ng.\n    <\/li>\n<li aria-level=\"1\">\n      <b>ReRTI<\/b> \u2013 RevPAR Room Type Index l\u00e0 m\u1ed9t <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> m\u1edbi \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n g\u1ea7n \u0111\u00e2y<br \/>\n      gi\u00fap c\u00e1c ch\u1ee7 <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> xem lo\u1ea1i ph\u00f2ng n\u00e0o c\u00f3 l\u1ee3i nh\u1ea5t v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i c\u00f3<br \/>\n      th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn hi\u1ec7u su\u1ea5t t\u1ed5ng th\u1ec3 nh\u01b0 th\u1ebf n\u00e0o.\n    <\/li>\n<li aria-level=\"1\">\n      <b>RevPAM<\/b> \u2013<br \/>\n      <a href=\"#\">Doanh thu tr\u00ean m\u1ed7i m\u00e9t vu\u00f4ng c\u00f3 s\u1eb5n<\/a> l\u00e0 m\u1ed9t <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> t\u00ednh \u0111\u1ebfn to\u00e0n<br \/>\n      b\u1ed9 kh\u00f4ng gian c\u1ee7a t\u00e0i s\u1ea3n; t\u1ed5ng doanh thu \/ chia cho t\u1ed5ng s\u1ed1 m\u00e9t vu\u00f4ng c\u00f3 s\u1eb5n c\u1ee7a kh\u00f4ng gian (m2). N\u00f3 cho<br \/>\n      ph\u00e9p b\u1ea1n ng\u00e0y c\u00e0ng chi ti\u1ebft h\u01a1n v\u1ec1 c\u00e1ch b\u1ea1n th\u00fac \u0111\u1ea9y doanh thu.\n    <\/li>\n<\/ul>\n<h3>2. <span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span> V\u1ec1 L\u1ee3i Nhu\u1eadn<\/h3>\n<p>\n    B\u1ea1n ch\u1eafc ch\u1eafn kh\u00f4ng mu\u1ed1n \u0111i\u1ec1u h\u00e0nh m\u1ed9t doanh nghi\u1ec7p khi\u1ebfn b\u1ea1n ph\u00e1 s\u1ea3n, v\u00ec v\u1eady vi\u1ec7c th\u00fac \u0111\u1ea9y v\u00e0 \u0111o l\u01b0\u1eddng l\u1ee3i<br \/>\n    nhu\u1eadn l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng \u0111\u1ed1i v\u1edbi tu\u1ed5i th\u1ecd c\u1ee7a <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>\n    B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t m\u1ed9t m\u1ee5c ti\u00eauI gi\u1ea3i quy\u1ebft l\u1ee3i nhu\u1eadn h\u00e0ng th\u00e1ng, bi\u1ebft r\u1eb1ng n\u1ebfu b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh<br \/>\n    m\u1ed7i th\u00e1ng, con s\u1ed1 h\u00e0ng n\u0103m c\u1ee7a b\u1ea1n s\u1ebd t\u1ef1 lo li\u1ec7u.<br \/>\n    <br \/>\n    D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 <span style=\"color: red;\">ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> v\u1ec1 l\u1ee3i nhu\u1eadn c\u1ea7n bi\u1ebft:\n  <\/p>\n<ul>\n<li aria-level=\"1\">\n      <b>GOP<\/b> \u2013 T\u1ed5ng l\u1ee3i nhu\u1eadn ho\u1ea1t \u0111\u1ed9ng ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 m\u1ed9t ph\u00e9p t\u00ednh l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n sau khi chi ph\u00ed thu<br \/>\n      h\u00fat \u0111\u00e3 \u0111\u01b0\u1ee3c kh\u1ea5u tr\u1eeb.\n    <\/li>\n<li aria-level=\"1\">\n      <b>GOPPAR<\/b> \u2013<br \/>\n      <a href=\"#\">T\u1ed5ng l\u1ee3i nhu\u1eadn ho\u1ea1t \u0111\u1ed9ng tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n<\/a> \u0111o l\u01b0\u1eddng s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa l\u1ee3i nhu\u1eadn v\u00e0 s\u1ed1<br \/>\n      ph\u00f2ng c\u00f3 s\u1eb5n c\u1ee7a b\u1ea1n. GOPPAR b\u1eb1ng GOP \/ t\u1ed5ng s\u1ed1 ph\u00f2ng c\u00f3 s\u1eb5n\n    <\/li>\n<li aria-level=\"1\">\n      <b>NOI<\/b> \u2013 H\u01a1i kh\u00e1c so v\u1edbi GOP, Thu nh\u1eadp ho\u1ea1t \u0111\u1ed9ng r\u00f2ng t\u00ednh to\u00e1n thu nh\u1eadp c\u1ee7a b\u1ea1n sau khi chi ph\u00ed ho\u1ea1t<br \/>\n      \u0111\u1ed9ng \u0111\u00e3 \u0111\u01b0\u1ee3c kh\u1ea5u tr\u1eeb nh\u01b0ng tr\u01b0\u1edbc khi \u00e1p d\u1ee5ng l\u00e3i v\u00e0 thu\u1ebf.\n    <\/li>\n<li aria-level=\"1\">\n      <b>CPOR<\/b> \u2013 Chi ph\u00ed tr\u00ean m\u1ed7i ph\u00f2ng b\u1ecb chi\u1ebfm d\u1ee5ng cho ph\u00e9p b\u1ea1n x\u00e1c \u0111\u1ecbnh chi ph\u00ed trung b\u00ecnh tr\u00ean m\u1ed7i ph\u00f2ng<br \/>\n      b\u1ecb chi\u1ebfm d\u1ee5ng \u0111\u1ec3 cho b\u1ea1n \u00fd t\u01b0\u1edfng v\u1ec1 m\u1ee9c \u0111\u1ed9 l\u00e0nh m\u1ea1nh c\u1ee7a chi ph\u00ed thu h\u00fat c\u1ee7a b\u1ea1n. B\u1ea1n \u0111ang chi bao nhi\u00eau<br \/>\n      \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o m\u1ed9t l\u1ea7n \u0111\u1eb7t ph\u00f2ng?\n    <\/li>\n<li aria-level=\"1\">\n      <b>ALOS<\/b> \u2013<br \/>\n      <a href=\"#\">Th\u1eddi gian l\u01b0u tr\u00fa trung b\u00ecnh<\/a> cho b\u1ea1n bi\u1ebft kh\u00e1ch c\u1ee7a b\u1ea1n \u1edf l\u1ea1i v\u1edbi b\u1ea1n trong bao l\u00e2u. C\u00e0ng<br \/>\n      cao c\u00e0ng t\u1ed1t v\u00ec, c\u00e0ng \u00edt doanh thu th\u00ec c\u00e0ng \u00edt chi ph\u00ed lao \u0111\u1ed9ng b\u1ea1n ph\u1ea3i ch\u1ecbu. Chia t\u1ed5ng s\u1ed1 \u0111\u00eam ph\u00f2ng b\u1ecb<br \/>\n      chi\u1ebfm d\u1ee5ng c\u1ee7a b\u1ea1n cho s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c ALOS c\u1ee7a b\u1ea1n.\n    <\/li>\n<\/ul>\n<h3>3. <span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span> V\u1ec1 Ho\u1ea1t \u0110\u1ed9ng<\/h3>\n<ul>\n<li aria-level=\"1\">\n      <b>T\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y<\/b> \u2013 Nh\u01b0 th\u01b0\u1eddng l\u1ec7 nh\u01b0 <span style=\"color: red;\">c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> c\u00f3 \u0111\u01b0\u1ee3c, t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y<br \/>\n      c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1eb1ng c\u00e1ch chia s\u1ed1 ph\u00f2ng b\u1ecb chi\u1ebfm d\u1ee5ng c\u1ee7a b\u1ea1n cho t\u1ed5ng s\u1ed1 ph\u00f2ng c\u00f3 s\u1eb5n c\u1ee7a b\u1ea1n. T\u1ef7<br \/>\n      l\u1ec7 l\u1ea5p \u0111\u1ea7y l\u00e0nh m\u1ea1nh ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 v\u1ec1 th\u00e0nh c\u00f4ng, nh\u01b0ng n\u00f3 qu\u00e1 chung chung \u0111\u1ec3 c\u00f3 th\u1ec3 d\u1ef1a v\u00e0o.\n    <\/li>\n<li aria-level=\"1\">\n      <b>MPI<\/b> \u2013 Ch\u1ec9 s\u1ed1 th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 so s\u00e1nh tr\u1ef1c ti\u1ebfp b\u1ea3n th\u00e2n v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a<br \/>\n      b\u1ea1n. \u0110i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch: t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y c\u1ee7a b\u1ea1n \/ t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y th\u1ecb tr\u01b0\u1eddng x 100. V\u1ec1 c\u01a1 b\u1ea3n, m\u1ed9t<br \/>\n      \u0111i\u1ec3m s\u1ed1 d\u01b0\u1edbi 100 c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n \u0111ang b\u1ecb \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u01b0\u1ee3t qua v\u00e0 m\u1ed9t \u0111i\u1ec3m s\u1ed1 tr\u00ean 100 c\u00f3 ngh\u0129a l\u00e0<br \/>\n      b\u1ea1n \u0111ang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n.\n    <\/li>\n<li aria-level=\"1\">\n      <b>ARI<\/b> \u2013<br \/>\n      <a href=\"#\">Ch\u1ec9 s\u1ed1 gi\u00e1 trung b\u00ecnh<\/a> t\u01b0\u01a1ng t\u1ef1 nh\u01b0 MPI, nh\u01b0ng d\u00e0nh cho gi\u00e1 c\u1ee7a b\u1ea1n thay v\u00ec t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y<br \/>\n      c\u1ee7a b\u1ea1n. Chia ADR c\u1ee7a b\u1ea1n cho ADR c\u1ee7a th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c ARI c\u1ee7a b\u1ea1n. M\u1ed9t k\u1ebft qu\u1ea3 cao h\u01a1n 1<br \/>\n      cho th\u1ea5y r\u1eb1ng b\u1ea1n \u0111ang \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 cao h\u01a1n \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a m\u00ecnh.\n    <\/li>\n<\/ul>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"#\" alt=\"H\u00ecnh \u1ea3nh hi\u1ec3n th\u1ecb m\u1ed9t lo\u1ea1t c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n\" width=\"779\" height=\"524\" \/><\/p>\n<h2>C\u1ea3i Thi\u1ec7n <span style=\"color: red;\">C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n<\/span> KPIs<\/h2>\n<p>\n    <span style=\"color: red;\">C\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n<\/span> KPIs gi\u00fap b\u1ea1n \u0111\u00e1nh gi\u00e1 xem chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n c\u00f3 hi\u1ec7u qu\u1ea3 hay kh\u00f4ng<br \/>\n    v\u00e0 c\u0169ng cho to\u00e0n b\u1ed9 nh\u00f3m c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 \u0111\u1ec3 t\u1eadp trung v\u00e0o v\u00e0 h\u01b0\u1edbng t\u1edbi h\u00e0ng ng\u00e0y.\n  <\/p>\n<p>M\u1eb9o nhanh \u0111\u1ec3 ph\u00e1t tri\u1ec3n KPIs cho ng\u00e0nh <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span>:<\/p>\n<ul>\n<li aria-level=\"1\">Gi\u1edbi h\u1ea1n s\u1ed1 l\u01b0\u1ee3ng KPIs b\u1ea1n c\u00f3; gi\u1eef n\u00f3 cho c\u00e1c \u01b0u ti\u00ean l\u1edbn<\/li>\n<li aria-level=\"1\">X\u00e1c \u0111\u1ecbnh r\u00f5 c\u00e1ch b\u1ea1n s\u1ebd \u0111o l\u01b0\u1eddng t\u1eebng KPI<\/li>\n<li aria-level=\"1\">\u0110\u1eb7t m\u1ed9t m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 cho KPI c\u1ee7a b\u1ea1n<\/li>\n<li aria-level=\"1\">\u0110\u1ea3m b\u1ea3o b\u1ea1n c\u00f3 c\u00e1c ngu\u1ed3n d\u1eef li\u1ec7u v\u00e0 c\u00f4ng c\u1ee5 ch\u00ednh x\u00e1c<\/li>\n<li aria-level=\"1\">Ch\u1ea1y c\u00e1c b\u00e1o c\u00e1o chi ti\u1ebft ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1ea1t \u0111\u1ed9ng<\/li>\n<li aria-level=\"1\">Xem x\u00e9t \u0111i\u1ec3m s\u1ed1 \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn<\/li>\n<li aria-level=\"1\">Ph\u00e2n t\u00edch c\u00e1c bi\u1ec3u m\u1eabu\/kh\u1ea3o s\u00e1t ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n<li aria-level=\"1\">Theo d\u00f5i s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n<li aria-level=\"1\">B\u00e1o c\u00e1o v\u1ec1 s\u1ef1 tham gia tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n<li aria-level=\"1\">\u0110o l\u01b0\u1eddng vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft ho\u1eb7c ph\u1ea7n th\u01b0\u1edfng<\/li>\n<li aria-level=\"1\">\u0110o l\u01b0\u1eddng th\u1ecb ph\u1ea7n ti\u1ebfng n\u00f3i<\/li>\n<\/ul>\n<h3>C\u00e1c KPIs Kh\u00e1c M\u00e0 <span style=\"color: red;\">Kh\u00e1ch S\u1ea1n<\/span> C\u1ee7a B\u1ea1n C\u00f3 Th\u1ec3 S\u1eed D\u1ee5ng<\/h3>\n<p>\n    \u0110\u00f4i khi nh\u1eefng \u0111i\u1ec1u x\u1ea3y ra \u1edf h\u1eadu tr\u01b0\u1eddng l\u00e0 quan tr\u1ecdng nh\u1ea5t. Ch\u00fang t\u00f4i \u0111ang n\u00f3i v\u1ec1 c\u00e1c KPIs ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng<br \/>\n    li\u00ean quan g\u00ec \u0111\u1ebfn t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ho\u1eb7c gi\u00e1 ph\u00f2ng, nh\u01b0ng c\u00f3 th\u1ec3 c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>Khi ph\u00e1t tri\u1ec3n KPIs cho <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n, h\u00e3y \u0111\u1ea3m b\u1ea3o b\u1ea1n bao g\u1ed3m:<\/p>\n<ul>\n<li aria-level=\"1\">\n      <b>Qu\u1ea3n l\u00fd n\u0103ng l\u01b0\u1ee3ng<\/b> \u2013 \u0110i\u1ec7n l\u00e0 m\u1ed9t chi ph\u00ed r\u1ea5t l\u1edbn, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed1i v\u1edbi c\u00e1c <span style=\"color: red;\">kh\u00e1ch<br \/>\n      s\u1ea1n<\/span> l\u1edbn h\u01a1n. B\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m \u0111\u1ec3 gi\u1ea3m chi ph\u00ed n\u00e0y s\u1ebd l\u00e0 m\u1ed9t chi\u1ebfn th\u1eafng t\u1ef1 \u0111\u1ed9ng cho<br \/>\n      t\u00e0i kho\u1ea3n ng\u00e2n h\u00e0ng c\u1ee7a b\u1ea1n. B\u1ea1n c\u0169ng n\u00ean xem x\u00e9t xu h\u01b0\u1edbng ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a kh\u00e1ch mu\u1ed1n \u0111\u1eb7t ph\u00f2ng v\u1edbi c\u00e1c<br \/>\n      th\u01b0\u01a1ng hi\u1ec7u c\u00f3 tr\u00e1ch nhi\u1ec7m v\u1edbi m\u00f4i tr\u01b0\u1eddng v\u00e0 b\u1ec1n v\u1eefng. H\u00e3y ngh\u0129 v\u1ec1 c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 d\u00e0i h\u1ea1n v\u00e0o c\u00f4ng ngh\u1ec7<br \/>\n      th\u00f4ng minh v\u00e0 c\u1ea3m bi\u1ebfn s\u1ebd gi\u00fap b\u1ea1n ti\u1ebft ki\u1ec7m n\u0103ng l\u01b0\u1ee3ng khi \u00e1nh s\u00e1ng ho\u1eb7c c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1c kh\u00f4ng \u0111\u01b0\u1ee3c s\u1eed<br \/>\n      d\u1ee5ng.\n    <\/li>\n<li aria-level=\"1\">\n      <b>Lao \u0111\u1ed9ng<\/b> \u2013 \u0110\u01b0\u01a1ng nhi\u00ean b\u1ea1n c\u00f3 nh\u00e2n vi\u00ean v\u00e0 b\u1ea1n ph\u1ea3i tr\u1ea3 ti\u1ec1n cho h\u1ecd. T\u0103ng hi\u1ec7u qu\u1ea3 t\u1ea1i <span\n        style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n s\u1ebd cho ph\u00e9p b\u1ea1n gi\u1ea3m chi ph\u00ed lao \u0111\u1ed9ng m\u00e0 kh\u00f4ng c\u1ea7n ph\u1ea3i sa th\u1ea3i<br \/>\n      b\u1ea5t k\u1ef3 nh\u00e2n vi\u00ean n\u00e0o. S\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m \u0111\u1ec3 qu\u1ea3n l\u00fd <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n kh\u00f4ng thay<br \/>\n      th\u1ebf nh\u00e2n vi\u00ean, m\u00e0 n\u00f3 cho ph\u00e9p h\u1ecd l\u00e0m c\u00f4ng vi\u1ec7c c\u1ee7a m\u00ecnh hi\u1ec7u qu\u1ea3 h\u01a1n. V\u00ed d\u1ee5: s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 <span\n        style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> \u0111\u1ec3 qu\u1ea3n l\u00fd l\u1ecbch tr\u00ecnh d\u1ecdn ph\u00f2ng c\u00f3 th\u1ec3 ti\u1ebft ki\u1ec7m h\u00e0ng gi\u1edd m\u1ed7i tu\u1ea7n,<br \/>\n      cho ph\u00e9p b\u1ea1n nh\u1eadn v\u00e0 tr\u1ea3 ph\u00f2ng cho kh\u00e1ch nhanh h\u01a1n v\u00e0 th\u01b0\u1eddng xuy\u00ean h\u01a1n.\n    <\/li>\n<li aria-level=\"1\">\n      <b>N\u01b0\u1edbc<\/b> \u2013 Gi\u1ed1ng nh\u01b0 \u0111i\u1ec7n, n\u01b0\u1edbc c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t chi ph\u00ed l\u1edbn \u0111\u1ed1i v\u1edbi m\u1ed9t <span style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span><br \/>\n      ho\u1ea1t \u0111\u1ed9ng 24\/7. B\u1ea1n kh\u00f4ng nh\u1ea5t thi\u1ebft c\u00f3 th\u1ec3 ki\u1ec3m so\u00e1t \u0111i\u1ec1u n\u00e0y nhi\u1ec1u nh\u01b0 \u0111i\u1ec7n, nh\u01b0ng vi\u1ec7c si\u1ebft ch\u1eb7t c\u00e1c \u1ed1c<br \/>\n      v\u00edt nhi\u1ec1u nh\u1ea5t c\u00f3 th\u1ec3 s\u1ebd \u0111i m\u1ed9t ch\u1eb7ng \u0111\u01b0\u1eddng d\u00e0i trong su\u1ed1t m\u1ed9t n\u0103m.\n    <\/li>\n<li aria-level=\"1\">\n      <b>S\u1ee9c kh\u1ecfe v\u00e0 an to\u00e0n<\/b> \u2013 Kh\u00e1ch v\u00e0 nh\u00e2n vi\u00ean \u0111\u1ec1u mu\u1ed1n t\u1eadn h\u01b0\u1edfng m\u1ed9t m\u00f4i tr\u01b0\u1eddng s\u1ea1ch s\u1ebd, an to\u00e0n t\u1ea1i <span\n        style=\"color: red;\">kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a b\u1ea1n. B\u1ea5t k\u1ef3 d\u1ea5u hi\u1ec7u n\u00e0o cho th\u1ea5y \u0111i\u1ec1u n\u00e0y \u0111ang tr\u01b0\u1ee3t d\u1ed1c n\u00ean \u0111\u01b0\u1ee3c<br \/>\n      gi\u1ea3i quy\u1ebft v\u00ec truy\u1ec1n mi\u1ec7ng lan truy\u1ec1n nhanh ch\u00f3ng v\u00e0 danh ti\u1ebfng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 t\u1ee5t d\u1ed1c n\u1ebfu m\u1ecdi ng\u01b0\u1eddi ngh\u0129<br \/>\n      r\u1eb1ng s\u1ef1 an to\u00e0n ho\u1eb7c s\u1ea1ch s\u1ebd c\u1ee7a t\u00e0i s\u1ea3n c\u1ee7a b\u1ea1n b\u1ecb x\u00e2m ph\u1ea1m.\n    <\/li>\n<\/ul>\n<p><\/body><br \/>\n&#8220;`<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;`html C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n: \u0110o L\u01b0\u1eddng Hi\u1ec7u Su\u1ea5t Ho\u1ea1t \u0110\u1ed9ng Gi\u1edbi Thi\u1ec7u v\u1ec1 C\u00e1c Ch\u1ec9 S\u1ed1 Kh\u00e1ch S\u1ea1n (Hotel Metrics) C\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1ch s\u1ea1n, th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t ch\u00ednh (KPIs), l\u00e0 nh\u1eefng \u0111i\u1ec3m d\u1eef li\u1ec7u quan tr\u1ecdng m\u00e0 c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111o l\u01b0\u1eddng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":448248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-448300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/448300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=448300"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/448300\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/448248"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=448300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=448300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=448300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}