{"id":448197,"date":"2025-03-07T18:22:52","date_gmt":"2025-03-07T18:22:52","guid":{"rendered":"https:\/\/otavietnam.com\/chien-luoc-khach-san-bi-quyet-kinh-doanh-thanh-cong-vi-du-cu-the\/"},"modified":"2025-03-07T18:22:52","modified_gmt":"2025-03-07T18:22:52","slug":"chien-luoc-khach-san-bi-quyet-kinh-doanh-thanh-cong-vi-du-cu-the","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/chien-luoc-khach-san-bi-quyet-kinh-doanh-thanh-cong-vi-du-cu-the\/","title":{"rendered":"Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n: B\u00ed Quy\u1ebft Kinh Doanh Th\u00e0nh C\u00f4ng, V\u00ed D\u1ee5 C\u1ee5 Th\u1ec3"},"content":{"rendered":"<p>&#8220;`html<br \/>\n<body><\/p>\n<h1><span style=\"color: red;\">Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n<\/span>: B\u00ed Quy\u1ebft Th\u00e0nh C\u00f4ng v\u00e0 C\u00e1c V\u00ed D\u1ee5 C\u1ee5 Th\u1ec3<\/h1>\n<h2><span style=\"color: red;\">Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n<\/span> l\u00e0 g\u00ec?<\/h2>\n<p>\n    <span style=\"color: red;\">Chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> l\u00e0 m\u1ed9t k\u1ebf ho\u1ea1ch chi ti\u1ebft v\u1ea1ch ra ph\u01b0\u01a1ng ph\u00e1p m\u00e0 m\u1ed9t kh\u00e1ch s\u1ea1n ho\u1eb7c doanh nghi\u1ec7p<br \/>\n    <span style=\"color: red;\">kinh doanh kh\u00e1ch s\u1ea1n<\/span> s\u1ebd th\u1ef1c hi\u1ec7n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau v\u00e0 m\u1ee5c \u0111\u00edch c\u1ee7a m\u00ecnh. N\u00f3 bao g\u1ed3m m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 qu\u1ea3n l\u00fd quan tr\u1ecdng, bao g\u1ed3m:\n  <\/p>\n<ul>\n<li>\u0110\u1ecbnh v\u1ecb th\u1ecb tr\u01b0\u1eddng<\/li>\n<li>Qu\u1ea3n l\u00fd doanh thu<\/li>\n<li>Tr\u1ea3i nghi\u1ec7m v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/li>\n<li>Marketing v\u00e0 b\u00e1n h\u00e0ng<\/li>\n<li>Hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng<\/li>\n<li>T\u00ednh b\u1ec1n v\u1eefng v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i<\/li>\n<li>Kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u1edbi xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng<\/li>\n<li>\u0110\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n vi\u00ean<\/li>\n<\/ul>\n<p>\n    V\u1ec1 b\u1ea3n ch\u1ea5t, m\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> bao g\u1ed3m m\u1ecdi th\u1ee9 b\u1ea1n l\u00e0m, c\u1ea3 trong ng\u1eafn h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n, \u0111\u1ec3 th\u00e0nh c\u00f4ng trong ng\u00e0nh<br \/>\n    <span style=\"color: red;\">kinh doanh kh\u00e1ch s\u1ea1n<\/span>.\n  <\/p>\n<h2>T\u1ea1i sao <span style=\"color: red;\">Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n<\/span> l\u1ea1i quan tr\u1ecdng?<\/h2>\n<p>\n    M\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh r\u00f5 r\u00e0ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau kinh doanh, \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi kh\u00eda c\u1ea1nh<br \/>\n    trong ho\u1ea1t \u0111\u1ed9ng c\u1ee7a kh\u00e1ch s\u1ea1n, t\u1eeb qu\u1ea3n l\u00fd doanh thu \u0111\u1ebfn d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, \u0111\u1ec1u ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c m\u1ee5c ti\u00eau t\u1ed5ng th\u1ec3 c\u1ee7a kh\u00e1ch s\u1ea1n.\n  <\/p>\n<p>\n    \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 m\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng cho ph\u00e9p c\u00e1c kh\u00e1ch s\u1ea1n th\u00edch \u1ee9ng v\u1edbi nh\u1eefng thay \u0111\u1ed5i<br \/>\n    c\u1ee7a th\u1ecb tr\u01b0\u1eddng, nh\u1eafm m\u1ee5c ti\u00eau hi\u1ec7u qu\u1ea3 \u0111\u1ebfn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a c\u00e1c ngu\u1ed3n l\u1ef1c, cu\u1ed1i c\u00f9ng d\u1eabn \u0111\u1ebfn t\u0103ng l\u1ee3i nhu\u1eadn, s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 s\u1ef1 t\u0103ng tr\u01b0\u1edfng kinh doanh b\u1ec1n v\u1eefng.\n  <\/p>\n<h2>Ai ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho <span style=\"color: red;\">Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n<\/span> t\u1ed5ng th\u1ec3?<\/h2>\n<p>\n    T\u1ed5ng Gi\u00e1m \u0110\u1ed1c (GM) c\u1ee7a m\u1ed9t kh\u00e1ch s\u1ea1n ph\u1ea7n l\u1edbn ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p. V\u1ec1 c\u01a1 b\u1ea3n, h\u1ecd l\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m<br \/>\n    cu\u1ed1i c\u00f9ng khi n\u00f3i \u0111\u1ebfn <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span>. H\u1ecd l\u00e0 ng\u01b0\u1eddi m\u00e0 nh\u00e2n vi\u00ean v\u00e0 kh\u00e1ch t\u00ecm \u0111\u1ebfn \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn ho\u1eb7c gi\u1ea3i \u0111\u00e1p v\u00e0 l\u00e0 ng\u01b0\u1eddi m\u00e0 ch\u1ee7 s\u1edf h\u1eefu kh\u00e1ch s\u1ea1n d\u1ef1a v\u00e0o \u0111\u1ec3 th\u00fac \u0111\u1ea9y vi\u1ec7c \u0111\u1eb7t ph\u00f2ng v\u00e0 doanh thu.\n  <\/p>\n<p>\n    Do \u0111\u00f3, c\u00e1c t\u1ed5ng gi\u00e1m \u0111\u1ed1c l\u00e0 m\u1ed9t trong nh\u1eefng ng\u01b0\u1eddi am hi\u1ec3u v\u00e0 c\u00f3 ki\u1ebfn \u200b\u200bth\u1ee9c nh\u1ea5t trong ng\u00e0nh <span style=\"color: red;\">kinh doanh kh\u00e1ch s\u1ea1n<\/span>.\n  <\/p>\n<h3>T\u1ed5ng Gi\u00e1m \u0110\u1ed1c Kh\u00e1ch S\u1ea1n<\/h3>\n<p>Nh\u01b0 mong \u0111\u1ee3i, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t trong nh\u1eefng ng\u01b0\u1eddi l\u00e0m vi\u1ec7c ch\u0103m ch\u1ec9 nh\u1ea5t trong x\u00e3 h\u1ed9i.<\/p>\n<p>\n    Ph\u1ea7n l\u1edbn (83%) l\u00e0m vi\u1ec7c h\u01a1n 45 gi\u1edd m\u1ed7i tu\u1ea7n, v\u1edbi 15% l\u00e0m vi\u1ec7c \u0111\u00e1ng kinh ng\u1ea1c t\u1eeb 60-69 gi\u1edd trong m\u1ed9t tu\u1ea7n l\u00e0m vi\u1ec7c.\n  <\/p>\n<p>\n    Khi n\u00f3i \u0111\u1ebfn ng\u00e0y ngh\u1ec9, h\u1ecd ch\u1ec9 \u0111\u01b0\u1ee3c ngh\u1ec9 ch\u01b0a \u0111\u1ebfn 10 ng\u00e0y m\u1ed7i th\u00e1ng trong 84% th\u1eddi gian. Nhi\u1ec1u ng\u01b0\u1eddi trong s\u1ed1 h\u1ecd c\u0169ng kh\u00f4ng th\u1ea5y m\u00ecnh s\u1eed d\u1ee5ng h\u1ebft s\u1ed1 ng\u00e0y<br \/>\n    ngh\u1ec9 \u0111\u01b0\u1ee3c ph\u00e2n b\u1ed5, v\u1edbi 43% cho bi\u1ebft h\u1ecd c\u00f3 s\u1ed1 ng\u00e0y ngh\u1ec9 d\u01b0 v\u00e0o cu\u1ed1i n\u0103m.\n  <\/p>\n<p>\n    Ngay c\u1ea3 v\u1edbi s\u1ed1 gi\u1edd l\u00e0m vi\u1ec7c kh\u1eaft khe n\u00e0y, c\u00e1c t\u1ed5ng gi\u00e1m \u0111\u1ed1c v\u1eabn c\u00f3 ni\u1ec1m \u0111am m\u00ea l\u1edbn \u0111\u1ed1i v\u1edbi c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd v\u00ec m\u1ed9t l\u00fd do ch\u00ednh; con ng\u01b0\u1eddi. Khi \u0111\u01b0\u1ee3c h\u1ecfi<br \/>\n    t\u1ea1i sao h\u1ecd \u1edf l\u1ea1i c\u00f4ng vi\u1ec7c hi\u1ec7n t\u1ea1i, 69% cho bi\u1ebft l\u00e0 v\u00ec nh\u1eefng ng\u01b0\u1eddi h\u1ecd l\u00e0m vi\u1ec7c c\u00f9ng v\u00e0 53% n\u00f3i r\u1eb1ng h\u1ecd th\u00edch t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch.\n  <\/p>\n<h2>M\u1ed9t kh\u00e1ch s\u1ea1n trung b\u00ecnh tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o?<\/h2>\n<p>Tr\u01b0\u1edbc khi b\u1ea1n xem x\u00e9t m\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span>, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i bi\u1ebft m\u1ed9t kh\u00e1ch s\u1ea1n trung b\u00ecnh trong ng\u00e0nh <span style=\"color: red;\">kinh doanh kh\u00e1ch s\u1ea1n<\/span> tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n<p>\n    M\u1ed9t \u1ea5n ph\u1ea9m h\u00e0ng \u0111\u1ea7u trong ng\u00e0nh <span style=\"color: red;\">kinh doanh kh\u00e1ch s\u1ea1n<\/span> \u0111\u00e3 ph\u00e1t h\u00e0nh &#8220;Kh\u1ea3o s\u00e1t ti\u1ebfng n\u00f3i c\u1ee7a GM n\u0103m 2017&#8221;.\n  <\/p>\n<p>\n    Th\u1eadt th\u00fa v\u1ecb khi th\u1ea5y s\u1ef1 k\u1ebft h\u1ee3p v\u1ec1 quy m\u00f4, h\u1ea1ng v\u00e0 ph\u00e2n kh\u00fac c\u1ee7a nh\u1eefng ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi. Th\u1ef1c s\u1ef1 kh\u00f4ng c\u00f3 c\u00e1i g\u1ecdi l\u00e0 kh\u00e1ch s\u1ea1n trung b\u00ecnh. Ch\u00fang c\u00f3 \u0111\u1ee7 h\u00ecnh d\u1ea1ng<br \/>\n    v\u00e0 k\u00edch c\u1ee1 nh\u01b0 nh\u1eefng th\u1ed1ng k\u00ea n\u00e0y cho th\u1ea5y:\n  <\/p>\n<p>C\u00f3 bao nhi\u00eau ph\u00f2ng trong kh\u00e1ch s\u1ea1n?<\/p>\n<ul>\n<li>D\u01b0\u1edbi 60: 4%<\/li>\n<li>60 \u0111\u1ebfn 80: 22%<\/li>\n<li>81 \u0111\u1ebfn 100: 18%<\/li>\n<li>101 \u0111\u1ebfn 150: 31%<\/li>\n<li>151 \u0111\u1ebfn 300: 17%<\/li>\n<li>300+: 8%<\/li>\n<\/ul>\n<p>Kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n thu\u1ed9c ph\u00e2n kh\u00fac n\u00e0o?<\/p>\n<ul>\n<li>Sang tr\u1ecdng \u2013 1%<\/li>\n<li>Cao c\u1ea5p th\u01b0\u1ee3ng h\u1ea1ng \u2013 9%<\/li>\n<li>Cao c\u1ea5p \u2013 11%<\/li>\n<li>Trung c\u1ea5p th\u01b0\u1ee3ng h\u1ea1ng \u2013 32%<\/li>\n<li>Trung c\u1ea5p \u2013 38%<\/li>\n<li>Ti\u1ebft ki\u1ec7m \u2013 9%<\/li>\n<\/ul>\n<p>Kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u1ea1nh tranh \u1edf th\u1ecb tr\u01b0\u1eddng n\u00e0o?<\/p>\n<ul>\n<li>Ngo\u1ea1i \u00f4 \u2013 24%<\/li>\n<li>\u0110\u00f4 th\u1ecb\/Th\u00e0nh ph\u1ed1 \u2013 21%<\/li>\n<li>\u0110\u01b0\u1eddng cao t\u1ed1c \u2013 18%<\/li>\n<li>Th\u1ecb tr\u1ea5n nh\u1ecf \u2013 15%<\/li>\n<li>Khu ngh\u1ec9 d\u01b0\u1ee1ng \u2013 15%<\/li>\n<li>S\u00e2n bay \u2013 7%<\/li>\n<\/ul>\n<p>\n    Ch\u1ec9 16% t\u1ed5ng s\u1ed1 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi \u0111\u1ebfn t\u1eeb m\u1ed9t kh\u00e1ch s\u1ea1n \u0111\u1ed9c l\u1eadp v\u00e0 87% cho bi\u1ebft h\u1ecd hi\u1ec7n ch\u1ec9 qu\u1ea3n l\u00fd m\u1ed9t kh\u00e1ch s\u1ea1n.\n  <\/p>\n<p>\n    H\u01a1n 50% \u0111\u00e3 th\u1ef1c hi\u1ec7n c\u1ea3i t\u1ea1o trong v\u00f2ng ba n\u0103m qua v\u00e0 74% cho bi\u1ebft h\u1ecd s\u1ebd c\u1ea3i t\u1ea1o trong v\u00f2ng ba n\u0103m t\u1edbi. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y h\u1ecd hi\u1ec3u t\u1ea7m quan tr\u1ecdng c\u1ee7a<br \/>\n    vi\u1ec7c gi\u1eef cho m\u1ecdi th\u1ee9 lu\u00f4n m\u1edbi m\u1ebb v\u00e0 th\u00fa v\u1ecb \u0111\u1ed1i v\u1edbi kh\u00e1ch.\n  <\/p>\n<p>\n    Nhu c\u1ea7u c\u1ee7a kh\u00e1ch du l\u1ecbch thay \u0111\u1ed5i r\u1ea5t nhanh ch\u00f3ng v\u1edbi nh\u1eefng tr\u00e0o l\u01b0u m\u1edbi nh\u1ea5t, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i bi\u1ebft nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd mong \u0111\u1ee3i trong th\u1eddi gian l\u01b0u tr\u00fa.\n  <\/p>\n<p>  <img decoding=\"async\" src=\"#\" alt=\"H\u00ecnh \u1ea3nh \u0111\u1ea1i di\u1ec7n cho <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span>&#8221; \/><\/p>\n<h2>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ebft m\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span>?<\/h2>\n<p>\n    \u0110\u1ec3 \u0111i\u1ec1u h\u00e0nh m\u1ed9t <span style=\"color: red;\">doanh nghi\u1ec7p kh\u00e1ch s\u1ea1n<\/span> th\u00e0nh c\u00f4ng, b\u1ea1n ph\u1ea3i li\u00ean t\u1ee5c d\u1ef1 \u0111o\u00e1n v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch cho t\u01b0\u01a1ng lai v\u1edbi m\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> \u0111\u01b0\u1ee3c suy ngh\u0129 k\u1ef9 l\u01b0\u1ee1ng.\n  <\/p>\n<p>Nh\u1eefng xu h\u01b0\u1edbng n\u00e0o s\u1ebd v\u1eabn m\u1ea1nh m\u1ebd v\u00e0 nh\u1eefng xu h\u01b0\u1edbng m\u1edbi n\u00e0o s\u1ebd xu\u1ea5t hi\u1ec7n? Kh\u00e1ch v\u00e0 h\u00e0nh vi \u0111\u1eb7t ph\u00f2ng c\u1ee7a h\u1ecd s\u1ebd thay \u0111\u1ed5i nh\u01b0 th\u1ebf n\u00e0o? B\u1ea1n c\u00f3 th\u1ec3 m\u1ea1o hi\u1ec3m ho\u1eb7c s\u00e1ng t\u1ea1o \u0111\u1ebfn m\u1ee9c n\u00e0o v\u1edbi c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb v\u00e0 <span style=\"color: red;\">tr\u1ea3i nghi\u1ec7m kh\u00e1ch<\/span> ti\u1ebfp theo?<\/p>\n<p>\n    \u0110\u00e2y l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng c\u00e2u h\u1ecfi m\u00e0 c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n c\u1ea7n \u0111\u1eb7t ra v\u00e0 \u0111\u01b0a ra c\u00e2u tr\u1ea3 l\u1eddi \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c v\u1eadn h\u00e0nh c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 l\u1ee3i nhu\u1eadn. C\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n c\u0169ng n\u00ean h\u1ecfi:\n  <\/p>\n<ul>\n<li>Ch\u00fang ta n\u00ean ph\u00e1t tri\u1ec3n nh\u1eefng <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> c\u1ee5 th\u1ec3 n\u00e0o \u0111\u1ec3 gi\u1ea3i quy\u1ebft nh\u1eefng thay \u0111\u1ed5i trong h\u00e0nh vi c\u1ee7a kh\u00e1ch, xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng?<\/li>\n<li>L\u00e0m th\u1ebf n\u00e0o ch\u00fang ta c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o nh\u1eefng <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> n\u00e0y thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch \u0111\u1ed3ng th\u1eddi mang l\u1ea1i l\u1ee3i nhu\u1eadn?<\/li>\n<li>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 ch\u00fang ta tri\u1ec3n khai hi\u1ec7u qu\u1ea3 c\u00e1c <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a m\u00ecnh tr\u00ean c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nhau c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kh\u00e1ch s\u1ea1n v\u00e0 ch\u00fang ta n\u00ean s\u1eed d\u1ee5ng c\u00e1c bi\u1ec7n ph\u00e1p n\u00e0o \u0111\u1ec3 theo d\u00f5i hi\u1ec7u qu\u1ea3 c\u1ee7a ch\u00fang?<\/li>\n<li>L\u00e0m th\u1ebf n\u00e0o ch\u00fang ta c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh linh ho\u1ea1t v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u00e0o <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a m\u00ecnh \u0111\u1ec3 \u1ee9ng ph\u00f3 v\u1edbi nh\u1eefng thay \u0111\u1ed5i b\u1ea5t ng\u1edd c\u1ee7a th\u1ecb tr\u01b0\u1eddng ho\u1eb7c ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch?<\/li>\n<\/ul>\n<h2>C\u00e1c v\u00ed d\u1ee5 v\u1ec1 <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span><\/h2>\n<p>\n    C\u00e1c <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> kh\u00e1c nhau s\u1ebd ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n kh\u00e1c nhau v\u00e0 c\u00e1c <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> gi\u1ed1ng nhau \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 trong m\u00f9a tr\u01b0\u1edbc c\u00f3 th\u1ec3 kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 nh\u01b0 tr\u01b0\u1edbc. T\u00ednh linh ho\u1ea1t trong <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng v\u00e0 m\u1ecdi ch\u1ee7 kh\u00e1ch s\u1ea1n n\u00ean c\u00f3 m\u1ed9t &#8220;menu&#8221; c\u00e1c <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> \u0111\u1ec3 l\u1ef1a ch\u1ecdn.\n  <\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 n\u0103m v\u00ed d\u1ee5 v\u1ec1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n v\u00e0 c\u1ea3i thi\u1ec7n <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> kinh doanh trong t\u01b0\u01a1ng lai c\u1ee7a m\u00ecnh:<\/p>\n<h3>1. Tr\u1edf th\u00e0nh m\u1ed9t &#8220;Nh\u00e0 bi\u00ean \u0111\u1ea1o m\u00faa&#8221;<\/h3>\n<p>\n    &#8220;Nh\u00e0 bi\u00ean \u0111\u1ea1o m\u00faa&#8221; ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t nh\u00e2n vi\u00ean h\u01b0\u1edbng d\u1eabn \u1ea3o \u0111\u1ec3 gi\u00e1m s\u00e1t v\u00e0 t\u1ed1i \u01b0u h\u00f3a h\u1eadu c\u1ea7n cho k\u1ef3 ngh\u1ec9 c\u1ee7a kh\u00e1ch.\n  <\/p>\n<p>\n    Kh\u00e1ch s\u1ea1n n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi nh\u1eefng kh\u00e1ch du l\u1ecbch b\u1eadn r\u1ed9n, ch\u1eb3ng h\u1ea1n nh\u01b0 kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p ho\u1eb7c c\u00e1c gia \u0111\u00ecnh l\u1edbn, nh\u1eefng ng\u01b0\u1eddi coi tr\u1ecdng s\u1ef1 ti\u1ec7n l\u1ee3i h\u01a1n t\u1ea5t c\u1ea3. Kh\u00e1ch s\u1ea1n n\u00e0y s\u1ebd c\u1ed1 g\u1eafng x\u00e1c \u0111\u1ecbnh l\u1ea1i d\u1ecbch v\u1ee5 b\u1eb1ng c\u00e1ch qu\u1ea3n l\u00fd to\u00e0n b\u1ed9 tr\u1ea3i nghi\u1ec7m du l\u1ecbch m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng \u0111\u1ec3 lo\u1ea1i b\u1ecf m\u1ecdi c\u0103ng th\u1eb3ng cho kh\u00e1ch.\n  <\/p>\n<p>\n    \u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 ng\u01b0\u1eddi, du l\u1ecbch l\u00e0 m\u1ed9t nhi\u1ec7m v\u1ee5 c\u1ea7n thi\u1ebft nh\u01b0ng v\u00f4 \u01a1n. \u0110i l\u1ea1i t\u1eeb n\u01a1i n\u00e0y \u0111\u1ebfn n\u01a1i kh\u00e1c b\u1eb1ng c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n giao th\u00f4ng kh\u00e1c nhau \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c nhi\u1ec7m v\u1ee5 quan tr\u1ecdng tr\u1edf n\u00ean m\u1ec7t m\u1ecfi. Do \u0111\u00f3, h\u1ecd t\u00ecm ki\u1ebfm c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 gi\u1ea3i ph\u00e1p gi\u00fap th\u1eddi gian c\u1ee7a h\u1ecd tr\u00ean \u0111\u01b0\u1eddng tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u. M\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> th\u01b0\u01a1ng m\u1ea1i c\u00f3 th\u1ec3 cung c\u1ea5p nh\u1eefng c\u00f4ng c\u1ee5 \u0111\u00f3 \u2013 ch\u1eb3ng h\u1ea1n nh\u01b0 d\u1ecbch v\u1ee5 \u0111\u01b0a \u0111\u00f3n s\u00e2n bay mi\u1ec5n ph\u00ed, h\u1ee3p t\u00e1c d\u1ecbch v\u1ee5 taxi gi\u1ea3m gi\u00e1 ho\u1eb7c t\u01b0\u01a1ng t\u1ef1 \u2013 s\u1ebd mang l\u1ea1i l\u1ee3i nhu\u1eadn cho kh\u00e1ch s\u1ea1n \u00e1p d\u1ee5ng.\n  <\/p>\n<h3>2. Tr\u1edf th\u00e0nh m\u1ed9t &#8220;Ng\u01b0\u1eddi h\u00e0ng x\u00f3m&#8221;<\/h3>\n<p>\n    &#8220;Ng\u01b0\u1eddi h\u00e0ng x\u00f3m&#8221; hi\u1ec3u t\u1ea7m quan tr\u1ecdng v\u00e0 s\u1ef1 c\u1ea7n thi\u1ebft c\u1ee7a vi\u1ec7c h\u00f2a nh\u1eadp v\u1edbi khu v\u1ef1c xung quanh v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t v\u1edbi \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a n\u00f3.\n  <\/p>\n<p>\n    Kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi nh\u1eefng kh\u00e1ch \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t c\u00e1ch c\u00f3 m\u1ee5c \u0111\u00edch \u0111\u1ec3 tham gia v\u00e0o khu v\u1ef1c \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 tr\u1ea3i nghi\u1ec7m tr\u00e1i tim c\u1ee7a v\u0103n h\u00f3a \u0111i\u1ec3m \u0111\u1ebfn. Th\u00f4ng th\u01b0\u1eddng, kh\u00e1ch c\u1ea3m th\u1ea5y kh\u00f4ng gian c\u1ee7a m\u1ed9t kh\u00e1ch s\u1ea1n chung chung v\u00e0 kh\u00f4ng h\u1ea5p d\u1eabn.\n  <\/p>\n<p>\n    N\u00f3 kh\u00f4ng gi\u1ed1ng nh\u01b0 m\u1ed9t n\u01a1i m\u00e0 h\u1ecd mu\u1ed1n \u0111i ch\u01a1i v\u00ec n\u00f3 tr\u1ed1ng r\u1ed7ng nh\u1eefng tr\u1ea3i nghi\u1ec7m m\u00e0 h\u1ecd c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y \u1edf nh\u1eefng n\u01a1i kh\u00e1c t\u1ea1i \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a h\u1ecd. H\u1ecd mu\u1ed1n kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh l\u00e0 m\u1ed9t ph\u1ea7n m\u1edf r\u1ed9ng ch\u00e0o \u0111\u00f3n c\u1ee7a m\u00f4i tr\u01b0\u1eddng b\u00ean ngo\u00e0i, l\u00e0m phong ph\u00fa th\u00eam th\u1eddi gian h\u1ecd d\u00e0nh cho chuy\u1ebfn \u0111i c\u1ee7a m\u00ecnh.\n  <\/p>\n<h3>3. Tr\u1edf th\u00e0nh m\u1ed9t &#8220;Ki\u1ebfn tr\u00fac s\u01b0&#8221;<\/h3>\n<p>\n    &#8220;Ki\u1ebfn tr\u00fac s\u01b0&#8221; s\u1ebd l\u00e0 m\u1ed9t kh\u00e1ch s\u1ea1n t\u1eadn d\u1ee5ng kh\u00f4ng gian b\u00ean trong v\u00e0 b\u00ean ngo\u00e0i kh\u00e1ch s\u1ea1n \u0111\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho t\u1ea5t c\u1ea3 kh\u00e1ch. N\u00f3 s\u1ebd \u0111\u1eb7c bi\u1ec7t ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi \u0111\u1eb7t ph\u00f2ng trong th\u1eddi gian d\u00e0i h\u01a1n, th\u01b0\u1eddng xuy\u00ean gh\u00e9 th\u0103m ho\u1eb7c y\u00eau c\u1ea7u s\u1ef1 linh ho\u1ea1t.\n  <\/p>\n<p>\n    &#8220;Ki\u1ebfn tr\u00fac s\u01b0&#8221; nh\u1eadn ra r\u1eb1ng nhi\u1ec1u kh\u00e1ch, ch\u1eb3ng h\u1ea1n nh\u01b0 kh\u00e1ch du l\u1ecbch doanh nghi\u1ec7p, c\u00f3 nhu c\u1ea7u c\u1ee5 th\u1ec3 v\u00e0 c\u00e1 nh\u00e2n. H\u1ecd mu\u1ed1n m\u1ed9t kh\u00e1ch s\u1ea1n th\u00edch \u1ee9ng v\u1edbi n\u01a1i h\u1ecd c\u1ea7n \u0111\u1ebfn, c\u0169ng nh\u01b0 n\u01a1i h\u1ecd mu\u1ed1n \u0111\u1ebfn. C\u1ea3m gi\u00e1c nh\u01b0 \u0111ang \u1edf nh\u00e0 \u0111\u1ed3ng th\u1eddi \u0111\u01b0\u1ee3c khuy\u1ebfn kh\u00edch kh\u00e1m ph\u00e1 l\u00e0 m\u1ed9t tr\u1ea3i nghi\u1ec7m l\u00fd t\u01b0\u1edfng cho kh\u00e1ch. V\u00e0 khi h\u1ecd ph\u1ea3i l\u00e0m vi\u1ec7c, h\u1ecd c\u0169ng c\u1ea7n m\u1ed9t kh\u00f4ng gian h\u1ed7 tr\u1ee3 t\u00e2m tr\u1ea1ng n\u00e0y. &#8220;Ki\u1ebfn tr\u00fac s\u01b0&#8221; s\u1ebd thi\u1ebft k\u1ebf c\u00e1c kh\u00f4ng gian n\u0103ng \u0111\u1ed9ng mang \u0111\u1ebfn cho kh\u00e1ch du l\u1ecbch c\u01a1 h\u1ed9i \u0111\u1ec3 \u00e1p d\u1ee5ng b\u1ea5t k\u1ef3 th\u00e1i \u0111\u1ed9 n\u00e0o h\u1ecd th\u00edch trong su\u1ed1t th\u1eddi gian l\u01b0u tr\u00fa.\n  <\/p>\n<h3>4. Tr\u1edf th\u00e0nh m\u1ed9t &#8220;Ng\u01b0\u1eddi ph\u1ee5 tr\u00e1ch&#8221;<\/h3>\n<p>\n    &#8220;Ng\u01b0\u1eddi ph\u1ee5 tr\u00e1ch&#8221; s\u1ebd l\u00e0 m\u1ed9t <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> th\u01b0\u01a1ng m\u1ea1i \u0111\u1eb7t tr\u1ecdng t\u00e2m m\u1ea1nh m\u1ebd v\u00e0o vi\u1ec7c t\u00edch h\u1ee3p c\u00e1c tr\u1ea3i nghi\u1ec7m v\u00e0o m\u00f4i tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n. N\u00f3 c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c \u00fd t\u01b0\u1edfng c\u1ee7a ri\u00eang m\u00ecnh ho\u1eb7c tham gia v\u00e0o c\u00e1c quan h\u1ec7 \u0111\u1ed1i t\u00e1c b\u00ean ngo\u00e0i \u0111\u1ec3 gi\u1eef cho s\u1ef1 hi\u1ebfu kh\u00e1ch c\u1ee7a m\u00ecnh lu\u00f4n m\u1edbi m\u1ebb, mang l\u1ea1i s\u1ef1 \u0111a d\u1ea1ng v\u00e0 cho ph\u00e9p kh\u00e1ch th\u1eed nh\u1eefng \u0111i\u1ec1u m\u1edbi.\n  <\/p>\n<p>\n    Kh\u00e1ch s\u1ea1n n\u00e0y nh\u1eadn ra r\u1eb1ng nhi\u1ec1u kh\u00e1ch c\u00f3 th\u1ec3 nh\u1ea1y c\u1ea3m v\u1edbi m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng c\u1ee7a kh\u00e1ch s\u1ea1n nh\u1ea5t \u0111\u1ecbnh l\u00e0m thay \u0111\u1ed5i t\u00e2m tr\u1ea1ng v\u00e0 t\u01b0 duy c\u1ee7a h\u1ecd. \u0110\u00e2y l\u00e0 l\u00fd do t\u1ea1i sao t\u1ea5t c\u1ea3 kh\u00e1ch c\u1ea7n m\u1ed9t lo\u1ea1t c\u00e1c m\u00f4i tr\u01b0\u1eddng h\u1ed7 tr\u1ee3 mong mu\u1ed1n c\u1ee7a h\u1ecd \u0111\u1ec3 c\u1ea3m th\u1ea5y tho\u1ea3i m\u00e1i, tham gia v\u00e0o l\u1ed1i s\u1ed1ng m\u1edbi, giao l\u01b0u v\u1edbi nh\u1eefng t\u00ednh c\u00e1ch m\u1edbi v\u00e0 th\u01b0 gi\u00e3n khi h\u1ecd c\u1ea7n.\n  <\/p>\n<p>Khi kh\u00e1ch gh\u00e9 th\u0103m m\u1ed9t kh\u00e1ch s\u1ea1n, trong h\u1ea7u h\u1ebft c\u00e1c tr\u01b0\u1eddng h\u1ee3p, h\u1ecd mu\u1ed1n t\u1ea1m d\u1eebng th\u1ef1c t\u1ebf c\u1ee7a m\u00ecnh v\u00e0 t\u00ecm m\u1ed9t th\u1ef1c t\u1ebf h\u01a1i kh\u00e1c \u0111\u1ec3 l\u00e0m m\u1edbi, ph\u1ee5c h\u1ed3i s\u1ee9c s\u1ed1ng ho\u1eb7c th\u01b0 gi\u00e3n.<\/p>\n<h3>5. Tr\u1edf th\u00e0nh m\u1ed9t &#8220;Ng\u01b0\u1eddi mai m\u1ed1i&#8221;<\/h3>\n<p>\n    &#8220;Ng\u01b0\u1eddi mai m\u1ed1i&#8221; l\u00e0 m\u1ed9t ng\u01b0\u1eddi t\u00edch h\u1ee3p m\u1ecdi ng\u01b0\u1eddi v\u00e0 x\u00e2y d\u1ef1ng <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a m\u00ecnh xung quanh vi\u1ec7c cho ph\u00e9p kh\u00e1ch gi\u00fap t\u1ea1o ra v\u0103n h\u00f3a c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, s\u1eed d\u1ee5ng nh\u1eefng \u0111i\u1ec3m m\u1ea1nh hi\u1ec7n c\u00f3 c\u1ee7a kh\u00e1ch s\u1ea1n \u0111\u1ec3 th\u00fac \u0111\u1ea9y c\u00e1c m\u1ed1i quan h\u1ec7. \u0110i\u1ec1u n\u00e0y ph\u1ed5 bi\u1ebfn \u0111\u1ed1i v\u1edbi c\u00e1c chu\u1ed7i kh\u00e1ch s\u1ea1n l\u1edbn nh\u01b0 Hilton nh\u01b0 <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> c\u1ee7a h\u1ecd.\n  <\/p>\n<p>\n    &#8220;Ng\u01b0\u1eddi mai m\u1ed1i&#8221; \u0111am m\u00ea nh\u1eefng kh\u00e1ch \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng t\u01b0\u01a1ng t\u00e1c c\u00f3 \u00fd ngh\u0129a khi h\u1ecd \u0111ang tr\u00ean \u0111\u01b0\u1eddng. Kh\u00e1ch s\u1ea1n s\u1ebd l\u00e0m vi\u1ec7c ch\u0103m ch\u1ec9 \u0111\u1ec3 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho c\u00e1c k\u1ebft n\u1ed1i \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a, giao l\u01b0u v\u00e0 k\u1ebft n\u1ed1i.\n  <\/p>\n<p>\n    \u0110\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch du l\u1ecbch th\u01b0\u1eddng xuy\u00ean tr\u00ean \u0111\u01b0\u1eddng, m\u1ed9t cu\u1ed9c s\u1ed1ng x\u00e3 h\u1ed9i v\u00e0 c\u00e1c m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n \u0111\u00f4i khi c\u00f3 th\u1ec3 b\u1ecb b\u1ecf l\u1ea1i ph\u00eda sau, g\u00e2y ra t\u1ed5n th\u1ea5t v\u1ec1 c\u1ea3m x\u00fac cho c\u00e1 nh\u00e2n. Th\u00f4ng th\u01b0\u1eddng, h\u1ecd s\u1ebd t\u00ecm ki\u1ebfm nh\u1eefng n\u01a1i m\u00e0 h\u1ecd c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y b\u1ea1n b\u00e8, tr\u00f2 chuy\u1ec7n v\u00e0 c\u1ea3m h\u1ee9ng \u0111\u1ec3 b\u00f9 \u0111\u1eafp cho s\u1ef1 t\u1ebb nh\u1ea1t c\u1ee7a vi\u1ec7c du l\u1ecbch m\u1ed9t m\u00ecnh.\n  <\/p>\n<h2><span style=\"color: red;\">Chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> kinh doanh s\u00e1ng t\u1ea1o \u0111\u1ec3 b\u1ea1n s\u1eed d\u1ee5ng<\/h2>\n<p>\n    \u0110\u1ec3 duy tr\u00ec m\u1ed9t \u0111\u1ec1 xu\u1ea5t kinh doanh c\u1ea1nh tranh, c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i ch\u00fa \u00fd \u0111\u1ebfn nhu c\u1ea7u c\u1ee7a kh\u00e1ch. Hi\u1ec3u \u0111\u01b0\u1ee3c nh\u1eefng mong mu\u1ed1n c\u1ee5 th\u1ec3 v\u00e0 \u0111a d\u1ea1ng c\u1ee7a kh\u00e1ch du l\u1ecbch to\u00e0n c\u1ea7u l\u00e0 \u0111i\u1ec1u t\u1ed1i quan tr\u1ecdng \u0111\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 \u0111\u1eb3ng c\u1ea5p th\u1ebf gi\u1edbi.\n  <\/p>\n<p>\n    Khi b\u1ea1n c\u00f3 ki\u1ebfn \u200b\u200bth\u1ee9c n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n c\u00e1c <span style=\"color: red;\">chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n<\/span> s\u00e1ng t\u1ea1o gi\u00fap b\u1ea1n kh\u00e1c bi\u1ec7t v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 mang \u0111\u1ebfn cho kh\u00e1ch l\u00fd do \u0111\u1ec3 n\u00f3i v\u1ec1 v\u00e0 quay l\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 b\u1ed1n c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t ra m\u1ed9t ti\u00eau chu\u1ea9n cao h\u01a1n cho s\u1ef1 hi\u1ebfu kh\u00e1ch khi kh\u00e1ch qu\u1ed1c t\u1ebf \u0111\u1ebfn \u1edf:<\/p>\n<h3>1. Cho ph\u00e9p kh\u00e1ch ki\u1ec3m so\u00e1t v\u0103n h\u00f3a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n<\/h3>\n<p>\n    Thay v\u00ec n\u00f3i v\u1edbi kh\u00e1ch nh\u1eefng g\u00ec h\u1ecd s\u1ebd tr\u1ea3i nghi\u1ec7m khi h\u1ecd gh\u00e9 th\u0103m kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, h\u00e3y \u0111\u1ec3 h\u1ecd \u0111\u1ecbnh h\u00ecnh h\u01b0\u1edbng \u0111i cho k\u1ef3 ngh\u1ec9 c\u1ee7a h\u1ecd. B\u1eb1ng c\u00e1ch m\u1edf r\u1ed9ng, \u0111i\u1ec1u n\u00e0y c\u0169ng s\u1ebd gi\u00fap \u0111\u00f3ng g\u00f3p v\u00e0o h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng c\u1ea3i thi\u1ec7n danh ti\u1ebfng c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>\u0110\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u1ea7n t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng x\u00e3 h\u1ed9i, th\u00e2n m\u1eadt v\u00e0 k\u1ebft n\u1ed1i, n\u01a1i c\u00f3 m\u1ed9t s\u1ef1 n\u00e1o nhi\u1ec7t li\u00ean t\u1ee5c xung quanh kh\u00e1ch s\u1ea1n. H\u00e3y xem x\u00e9t c\u00e1c m\u1eb9o sau:<\/p>\n<h4>S\u1eeda \u0111\u1ed5i kh\u00f4ng gian<\/h4>\n<p>Thay v\u00ec m\u1ed9t h\u00e0nh lang b\u00ecnh th\u01b0\u1eddng, t\u1ea1i sao kh\u00f4ng tri\u1ec3n khai m\u1ed9t mini tri\u1ec3n l\u00e3m ngh\u1ec7 thu\u1eadt khi kh\u00e1ch \u0111i lang thang trong kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n?<\/p>\n<h4>T\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho c\u00e1c t\u01b0\u01a1ng t\u00e1c t\u00edch c\u1ef1c<\/h4>\n<p>\n    Cho ph\u00e9p kh\u00e1ch c\u1ee7a b\u1ea1n c\u00f3 c\u01a1 h\u1ed9i tham d\u1ef1 m\u1ed9t \u0111\u00eam bingo, n\u01a1i h\u1ecd c\u00f3 th\u1ec3 gi\u00e0nh \u0111\u01b0\u1ee3c c\u00e1c gi\u1ea3i th\u01b0\u1edfng nh\u01b0 phi\u1ebfu gi\u1ea3m gi\u00e1 t\u1ea1i qu\u00e1n bar v\u00e0 nh\u00e0 h\u00e0ng ho\u1eb7c gi\u1ea3m gi\u00e1 c\u00e1c ti\u1ec7n nghi.\n  <\/p>\n<h4>T\u1ea1o m\u1ed9t n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i<\/h4>\n<p>\n    M\u1ed9t nh\u00f3m Facebook d\u00e0nh ri\u00eang cho nh\u1eefng kh\u00e1ch \u0111ang \u1edf t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd khuy\u1ebfn kh\u00edch k\u1ebft n\u1ed1i, g\u1eb7p g\u1ee1 v\u00e0 m\u1ed9t b\u1ea7u kh\u00f4ng kh\u00ed x\u00e3 h\u1ed9i cho nh\u1eefng kh\u00e1ch kh\u00f4ng mu\u1ed1n b\u1ecb nh\u1ed1t trong ph\u00f2ng khi h\u1ecd kh\u00f4ng \u0111i ch\u01a1i.\n  <\/p>\n<p>V\u1ec1 b\u1ea3n ch\u1ea5t, b\u1ea1n n\u00ean lu\u00f4n h\u01b0\u1edbng c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111\u1ec3 t\u1ea1o c\u01a1 h\u1ed9i cho kh\u00e1ch c\u1ee7a b\u1ea1n t\u01b0\u01a1ng t\u00e1c v\u1edbi nhau v\u00e0 c\u1ea3 nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n.<\/p>\n<h3>2. Nh\u1ea5n m\u1ea1nh vi\u1ec7c t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m kh\u00e1ch s\u1ea1n c\u00f3 gi\u00e1 tr\u1ecb<\/h3>\n<p>\n    \u0110\u1eebng ng\u1ea1i th\u1eed nghi\u1ec7m \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o b\u1ea1n lu\u00f4n mang \u0111\u1ebfn m\u1ed9t tr\u1ea3i nghi\u1ec7m m\u1edbi m\u1ebb cho kh\u00e1ch. Kh\u00e1ch du l\u1ecbch ng\u00e0y c\u00e0ng coi tr\u1ecdng tr\u1ea3i nghi\u1ec7m h\u01a1n l\u00e0 v\u1eadt li\u1ec7u ho\u1eb7c s\u1ea3n ph\u1ea9m, v\u00ec v\u1eady b\u1ea1n n\u00ean cho ph\u00e9p h\u1ecd t\u00f9y ch\u1ec9nh k\u1ef3 ngh\u1ec9 c\u1ee7a ri\u00eang m\u00ecnh.\n  <\/p>\n<p>\n    V\u00ed d\u1ee5: m\u1ed9t s\u1ed1 kh\u00e1ch c\u00f3 th\u1ec3 th\u00edch ph\u00f2ng \u1edf t\u1ea7ng d\u01b0\u1edbi, b\u1eefa s\u00e1ng mu\u1ed9n h\u01a1n ho\u1eb7c quy\u1ec1n lui t\u1edbi ph\u00f2ng t\u1eadp th\u1ec3 d\u1ee5c 24 gi\u1edd. Cung c\u1ea5p nh\u1eefng l\u1ef1a ch\u1ecdn n\u00e0y s\u1ebd khi\u1ebfn kh\u00e1ch c\u1ea3m th\u1ea5y nh\u01b0 h\u1ecd \u0111\u00e3 c\u00f3 m\u1ed9t k\u1ef3 ngh\u1ec9 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n.\n  <\/p>\n<p>\n    B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 mang \u0111\u1ebfn cho kh\u00e1ch m\u1ed9t tr\u1ea3i nghi\u1ec7m l\u00e2u d\u00e0i b\u1eb1ng c\u00e1ch cho ph\u00e9p h\u1ecd mua c\u00e1c t\u00ednh n\u0103ng c\u1ee7a kh\u00e1ch s\u1ea1n nh\u01b0 \u0111\u1ed3 th\u1ee7y tinh, \u0111\u1ed3 v\u1ea3i ho\u1eb7c x\u00e0 ph\u00f2ng v\u00e0 g\u1eedi ch\u00fang v\u1ec1 nh\u00e0 v\u1edbi h\u01b0\u1edbng d\u1eabn thi\u1ebft k\u1ebf n\u1ed9i th\u1ea5t m\u00e0 h\u1ecd c\u00f3 th\u1ec3 t\u1ef1 th\u1eed.\n  <\/p>\n<h3>3. T\u1ea1o kh\u00f4ng gian kh\u00e1ch s\u1ea1n linh ho\u1ea1t v\u00e0 \u0111\u1ed9c \u0111\u00e1o cho kh\u00e1ch l\u01b0u tr\u00fa d\u00e0i h\u1ea1n<\/h3>\n<p>\n    B\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n ch\u00fa \u00fd h\u01a1n \u0111\u1ebfn nh\u1eefng kh\u00e1ch \u0111\u1eb7t ph\u00f2ng trong th\u1eddi gian d\u00e0i h\u01a1n, th\u01b0\u1eddng xuy\u00ean gh\u00e9 th\u0103m ho\u1eb7c y\u00eau c\u1ea7u s\u1ef1 linh ho\u1ea1t h\u01a1n so v\u1edbi kh\u00e1ch du l\u1ecbch trung b\u00ecnh. Th\u00f4ng th\u01b0\u1eddng, nh\u00f3m n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c \u0111\u1eb7c tr\u01b0ng b\u1edfi kh\u00e1ch du l\u1ecbch doanh nghi\u1ec7p ho\u1eb7c gia \u0111\u00ecnh.\n  <\/p>\n<p>\n    N\u1ebfu b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn nh\u1eefng kh\u00e1ch du l\u1ecbch n\u00e0y, b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng th\u00fac \u0111\u1ea9y c\u00f4ng vi\u1ec7c, vui ch\u01a1i v\u00e0 th\u01b0 gi\u00e3n. \u0110i\u1ec1u quan tr\u1ecdng n\u1eefa c\u1ea7n nh\u1edb l\u00e0 b\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea3i \u1edf trung t\u00e2m \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a m\u00ecnh, m\u00e0 l\u00e0 n\u01a1i kh\u00e1ch c\u1ee7a b\u1ea1n mu\u1ed1n b\u1ea1n \u0111\u1ebfn. V\u00ed d\u1ee5, nhi\u1ec1u kh\u00e1ch du l\u1ecbch doanh nghi\u1ec7p th\u00edch m\u1ed9t kh\u00e1ch s\u1ea1n c\u00f3 v\u1ecb tr\u00ed g\u1ea7n s\u00e2n bay.\n  <\/p>\n<p>\n    C\u00e1c kh\u00f4ng gian b\u00ean trong kh\u00e1ch s\u1ea1n, ch\u1eb3ng h\u1ea1n nh\u01b0 c\u00e1c khu v\u1ef1c chung \u00edt \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng, c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i th\u00e0nh khu v\u1ef1c l\u00e0m vi\u1ec7c chung ho\u1eb7c kh\u00f4ng gian b\u00e1n l\u1ebb cho c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng.\n  <\/p>\n<p>Thi\u1ebft k\u1ebf kh\u00e1ch s\u1ea1n nh\u01b0 m\u1ed9t t\u1eadp h\u1ee3p c\u00e1c kh\u00f4ng gian k\u1ebft n\u1ed1i v\u1edbi nhau, thay v\u00ec m\u1ed9t trung t\u00e2m t\u1eadp trung duy nh\u1ea5t, s\u1ebd mang \u0111\u1ebfn cho kh\u00e1ch nhi\u1ec1u s\u1ef1 linh ho\u1ea1t v\u00e0 l\u1ef1a ch\u1ecdn h\u01a1n v\u1ec1 c\u00e1ch h\u1ecd t\u1eadn h\u01b0\u1edfng k\u1ef3 ngh\u1ec9 c\u1ee7a m\u00ecnh.<\/p>\n<h3>4. N\u1eafm b\u1eaft nh\u1eefng \u0111i\u1ec3m m\u1ea1nh c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h3>\n<p>\n    Th\u1ec3 hi\u1ec7n s\u1ef1 hi\u1ec3u bi\u1ebft v\u00e0 nh\u1ea1y c\u1ea3m v\u1ec1 v\u0103n h\u00f3a t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi c\u1ea3 kh\u00e1ch du l\u1ecbch \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 qu\u1ed1c t\u1ebf. Kh\u00e1ch \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng c\u00e1ch c\u00f3 \u00fd ngh\u0129a \u0111\u1ec3 tham gia v\u00e0o h\u01b0\u01a1ng v\u1ecb \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a h\u1ecd, v\u00ec v\u1eady b\u1ea1n s\u1ebd mu\u1ed1n gi\u00fap h\u1ecd l\u00e0m \u0111i\u1ec1u n\u00e0y b\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p n\u00f3 v\u00e0o kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec1u b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh:<\/p>\n<ul>\n<li>M\u1edf kh\u00f4ng gian cho ch\u1ee3 n\u00f4ng s\u1ea3n ho\u1eb7c c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u01b0\u01a1ng t\u1ef1 kh\u00e1c<\/li>\n<li>H\u1ee3p t\u00e1c v\u1edbi c\u00e1c c\u00f4ng ty kh\u00e1c \u0111\u1ec3 qu\u1ea3ng b\u00e1 nh\u1eefng th\u1ee9 nh\u01b0 di\u1ec5n \u0111\u00e0n gi\u00e1o d\u1ee5c, s\u1ef1 ki\u1ec7n c\u00f4ng c\u1ed9ng v\u00e0 tri\u1ec3n l\u00e3m<\/li>\n<li>K\u1ebft h\u1ee3p t\u00e1c ph\u1ea9m c\u1ee7a c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf, ngh\u1ec7 s\u0129 v\u00e0 th\u1ee3 th\u1ee7 c\u00f4ng \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0o kh\u00f4ng gian c\u1ee7a kh\u00e1ch s\u1ea1n<\/li>\n<\/ul>\n<p>\u0110i\u1ec1u n\u00e0y s\u1ebd l\u00e0m t\u0103ng t\u00ednh x\u00e1c th\u1ef1c c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 khi\u1ebfn kh\u00e1ch mu\u1ed1n d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n \u1edf \u0111\u00f3, mang \u0111\u1ebfn cho b\u1ea1n c\u01a1 h\u1ed9i ki\u1ebfm th\u00eam doanh thu.<\/p>\n<p><\/body><br \/>\n&#8220;`<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;`html Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n: B\u00ed Quy\u1ebft Th\u00e0nh C\u00f4ng v\u00e0 C\u00e1c V\u00ed D\u1ee5 C\u1ee5 Th\u1ec3 Chi\u1ebfn L\u01b0\u1ee3c Kh\u00e1ch S\u1ea1n l\u00e0 g\u00ec? Chi\u1ebfn l\u01b0\u1ee3c kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t k\u1ebf ho\u1ea1ch chi ti\u1ebft v\u1ea1ch ra ph\u01b0\u01a1ng ph\u00e1p m\u00e0 m\u1ed9t kh\u00e1ch s\u1ea1n ho\u1eb7c doanh nghi\u1ec7p kinh doanh kh\u00e1ch s\u1ea1n s\u1ebd th\u1ef1c hi\u1ec7n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":448105,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-448197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/448197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=448197"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/448197\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/448105"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=448197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=448197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=448197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}