{"id":447881,"date":"2025-03-06T07:33:56","date_gmt":"2025-03-06T07:33:56","guid":{"rendered":"https:\/\/otavietnam.com\/digital-marketing-khach-san-cap-nhat-thang-8-2024-seo-hieu-qua\/"},"modified":"2025-03-06T07:33:56","modified_gmt":"2025-03-06T07:33:56","slug":"digital-marketing-khach-san-cap-nhat-thang-8-2024-seo-hieu-qua","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/digital-marketing-khach-san-cap-nhat-thang-8-2024-seo-hieu-qua\/","title":{"rendered":"Digital Marketing Kh\u00e1ch S\u1ea1n: C\u1eadp Nh\u1eadt Th\u00e1ng 8\/2024 & SEO Hi\u1ec7u Qu\u1ea3"},"content":{"rendered":"

C\u1eadp nh\u1eadt Digital Marketing quan tr\u1ecdng cho kh\u00e1ch s\u1ea1n – Th\u00e1ng 8\/2024<\/h1>\n

\"C\u1eadp<\/p>\n

Th\u1ecb tr\u01b0\u1eddng Digital Marketing lu\u00f4n thay \u0111\u1ed5i nhanh ch\u00f3ng, gi\u1ed1ng nh\u01b0 t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n v\u1eady. V\u1edbi nh\u1eefng thay \u0111\u1ed5i v\u1ec1 cookie c\u1ee7a Google, s\u1ef1 ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t b\u1eadc c\u1ee7a AI v\u00e0 c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt n\u1ec1n t\u1ea3ng li\u00ean t\u1ee5c, vi\u1ec7c theo k\u1ecbp xu h\u01b0\u1edbng c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c. Nh\u01b0ng \u0111\u1eebng lo l\u1eafng, ch\u00fang t\u00f4i s\u1ebd gi\u00fap b\u1ea1n!<\/p>\n

H\u00e3y c\u00f9ng kh\u00e1m ph\u00e1 nh\u1eefng xu h\u01b0\u1edbng Digital Marketing<\/span> m\u1edbi nh\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n v\u00e0 t\u00ecm hi\u1ec3u c\u00e1ch bi\u1ebfn nh\u1eefng c\u1eadp nh\u1eadt n\u00e0y th\u00e0nh l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng th\u1ef1c t\u1ebf.<\/strong><\/p>\n

Nh\u1eefng \u0111i\u1ec3m m\u1edbi trong Digital Marketing tr\u1ea3 ph\u00ed cho kh\u00e1ch s\u1ea1n?<\/h2>\n

Nh\u1eefng lo ng\u1ea1i v\u1ec1 Cookie v\u00e0 Tham v\u1ecdng AI<\/em><\/p>\n

Ch\u00e0o c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n, h\u00e3y c\u00f9ng th\u1ea3o lu\u1eadn v\u1ec1 c\u00f4ng vi\u1ec7c kinh doanh. Th\u1ebf gi\u1edbi Digital Marketing h\u1ed7n lo\u1ea1n nh\u01b0 m\u1ed9t v\u1ecb kh\u00e1ch \u0111ang c\u1ed1 g\u1eafng t\u00ecm ph\u00f2ng c\u1ee7a m\u00ecnh. Nh\u01b0ng \u0111\u1eebng s\u1ee3, ch\u00fang t\u00f4i \u1edf \u0111\u00e2y \u0111\u1ec3 gi\u00fap b\u1ea1n v\u01b0\u1ee3t qua nh\u1eefng \u1ed3n \u00e0o v\u00e0 t\u00ecm ra nh\u1eefng g\u00ec quan tr\u1ecdng cho b\u1ea1n.<\/p>\n

1. Cookie c\u1ee7a b\u00ean th\u1ee9 ba: C\u00e2u chuy\u1ec7n kh\u00f4ng h\u1ed3i k\u1ebft<\/h3>\n

B\u1ea1n c\u00f2n nh\u1edb khi ch\u00fang ta ngh\u0129 r\u1eb1ng nh\u1eefng cookie phi\u1ec1n ph\u1ee9c c\u1ee7a b\u00ean th\u1ee9 ba s\u1eafp bi\u1ebfn m\u1ea5t kh\u00f4ng? Ch\u00e0, Google \u0111\u00e3 l\u1eadt ng\u01b0\u1ee3c t\u00ecnh th\u1ebf nh\u01b0 m\u1ed9t v\u1ecb kh\u00e1ch \u0111\u1eb7t ph\u00f2ng c\u00f3 view h\u1ed3 nh\u01b0ng l\u1ea1i nh\u1eadn \u0111\u01b0\u1ee3c view b\u00e3i \u0111\u1eadu xe. Nh\u01b0ng \u0111\u1eebng qu\u00e1 tho\u1ea3i m\u00e1i. \u0110i\u1ec1u n\u00e0y kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 ch\u00fang ta n\u00ean ng\u1eebng t\u1eadp trung v\u00e0o d\u1eef li\u1ec7u c\u1ee7a b\u00ean th\u1ee9 nh\u1ea5t. \u0110\u00f3 l\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n v\u00e0 n\u00f3 l\u00e0 “v\u00e0ng”<\/span> \u0111\u1ec3 hi\u1ec3u ai \u0111ang \u1edf l\u1ea1i v\u1edbi b\u1ea1n v\u00e0 t\u1ea1i sao.<\/p>\n

2. Google c\u00f3 m\u1ed9t “\u0111\u1ed3 ch\u01a1i” m\u1edbi trong Performance Max<\/h3>\n

H\u00e3y ngh\u0129 v\u1ec1 n\u00f3 nh\u01b0 m\u1ed9t th\u1ef1c t\u1eadp sinh xu\u1ea5t s\u1eafc, lu\u00f4n t\u00ecm ra nh\u1eefng c\u00e1ch m\u1edbi \u0111\u1ec3 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi s\u1ebfp. Google \u0111ang cung c\u1ea5p cho Performance Max m\u1ed9t s\u1ed1 n\u00e2ng c\u1ea5p nghi\u00eam t\u00fac v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 b\u00e1o c\u00e1o t\u1ed1t h\u01a1n v\u00e0 kh\u1ea3 n\u0103ng AI.<\/p>\n

B\u00e1o c\u00e1o n\u00e2ng cao:<\/h4>\n
    \n
  • S\u1ed1 li\u1ec7u chuy\u1ec3n \u0111\u1ed5i \u1edf c\u1ea5p \u0111\u1ed9 t\u00e0i s\u1ea3n<\/li>\n
  • B\u00e1o c\u00e1o v\u1ecb tr\u00ed YouTube<\/li>\n
  • X\u00e1c minh c\u1ee7a b\u00ean th\u1ee9 ba cho qu\u1ea3ng c\u00e1o YouTube v\u00e0 Display<\/li>\n<\/ul>\n

    Kh\u1ea3 n\u0103ng AI:<\/h4>\n
      \n
    • C\u00e1c c\u00f4ng c\u1ee5 ch\u1ec9nh s\u1eeda h\u00ecnh \u1ea3nh \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n<\/li>\n
    • T\u1ea1o t\u00e0i s\u1ea3n t\u1ef1 \u0111\u1ed9ng cho c\u00e1c chi\u1ebfn d\u1ecbch kh\u00e1c nhau<\/li>\n
    • D\u1ec5 d\u00e0ng truy c\u1eadp v\u00e0o c\u00e1c c\u00f4ng c\u1ee5 s\u00e1ng t\u1ea1o<\/li>\n<\/ul>\n

      T\u00edch h\u1ee3p Merchant Center:<\/h4>\n

      C\u00e1c c\u1ea3i ti\u1ebfn do AI h\u1ed7 tr\u1ee3 cho t\u00e0i s\u1ea3n s\u1ea3n ph\u1ea9m<\/p>\n

      \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t b\u1ee9c tranh r\u00f5 r\u00e0ng h\u01a1n v\u1ec1 nh\u1eefng y\u1ebfu t\u1ed1 qu\u1ea3ng c\u00e1o n\u00e0o \u0111ang ho\u1ea1t \u0111\u1ed9ng v\u00e0, xin m\u1eddi, h\u00e3y \u0111\u1ec3 AI gi\u00fap b\u1ea1n t\u1ea1o ra nh\u1eefng qu\u1ea3ng c\u00e1o th\u1eadm ch\u00ed c\u00f2n t\u1ed1t h\u01a1n. N\u00f3 gi\u1ed1ng nh\u01b0 c\u00f3 m\u1ed9t tr\u1ee3 l\u00fd marketing si\u00eau th\u00f4ng minh, lu\u00f4n lu\u00f4n tr\u1ef1c tuy\u1ebfn.<\/p>\n

      3. Meta \u0111ang th\u1ef1c hi\u1ec7n c\u00e1c \u0111\u1ed9ng th\u00e1i: M\u1edf r\u1ed9ng v\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o & CTA<\/h3>\n

      Instagram Stories \u0111ang \u0111\u01b0\u1ee3c t\u00e2n trang l\u1ea1i. Gi\u1edd \u0111\u00e2y, b\u1ea1n c\u00f3 th\u1ec3 th\u00eam t\u1ed1i \u0111a 20 \u01b0u \u0111\u00e3i v\u00e0o n\u00fat CTA c\u1ee7a story. H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng vi\u1ec7c cung c\u1ea5p m\u1ed9t g\u00f3i spa, n\u00e2ng c\u1ea5p ph\u00f2ng ho\u1eb7c gi\u1ea3m gi\u00e1 \u0103n u\u1ed1ng t\u1ea5t c\u1ea3 trong m\u1ed9t story. Th\u00eam v\u00e0o \u0111\u00f3, Meta \u0111ang m\u1edf r\u1ed9ng v\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o v\u1edbi v\u1ecb tr\u00ed hi\u1ec3n th\u1ecb bi\u1ec3u ng\u1eef l\u1edbp ph\u1ee7 m\u1edbi trong Instagram Reels. Nhi\u1ec1u con m\u1eaft h\u01a1n \u0111\u1ed5 d\u1ed3n v\u00e0o kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n!<\/p>\n

      \"Meta<\/p>\n

      Nh\u1eefng \u0111i\u1ec3m m\u1edbi trong SEO: Ng\u01b0\u1eddi g\u00e1c c\u1eeda k\u1ef9 thu\u1eadt s\u1ed1<\/h2>\n

      1. Reddit n\u00f3i, T\u1ea1m bi\u1ec7t Bing<\/h3>\n

      Bing, c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, \u0111\u00e3 b\u1ecb “\u0111u\u1ed5i” kh\u1ecfi b\u1eefa ti\u1ec7c Reddit. Google v\u1eabn c\u00f2n trong danh s\u00e1ch kh\u00e1ch m\u1eddi nh\u1edd m\u1ed9t th\u1ecfa thu\u1eadn h\u1ee3p t\u00e1c g\u1ea7n \u0111\u00e2y.<\/p>\n

      Reddit \u0111\u00e3 h\u1ea1n ch\u1ebf quy\u1ec1n truy c\u1eadp v\u00e0o n\u1ec1n t\u1ea3ng c\u1ee7a m\u00ecnh, ch\u1eb7n h\u1ea7u h\u1ebft c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 AI, bao g\u1ed3m c\u1ea3 Bing, thu th\u1eadp d\u1eef li\u1ec7u n\u1ed9i dung c\u1ee7a n\u00f3. Quy\u1ebft \u0111\u1ecbnh n\u00e0y xu\u1ea5t ph\u00e1t t\u1eeb nh\u1eefng lo ng\u1ea1i v\u1ec1 c\u00e1ch c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm s\u1eed d\u1ee5ng d\u1eef li\u1ec7u Reddit, \u0111\u1eb7c bi\u1ec7t cho m\u1ee5c \u0111\u00edch AI.<\/p>\n

      Tuy nhi\u00ean, Google ti\u1ebfp t\u1ee5c thu th\u1eadp d\u1eef li\u1ec7u Reddit do m\u1ed9t th\u1ecfa thu\u1eadn c\u1ea5p ph\u00e9p g\u1ea7n \u0111\u00e2y. Do \u0111\u00f3, k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm Bing cho n\u1ed9i dung Reddit \u0111\u00e3 gi\u1ea3m \u0111\u00e1ng k\u1ec3, trong khi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm c\u1ee7a Google v\u1eabn duy tr\u00ec quy\u1ec1n truy c\u1eadp.<\/p>\n

      2. OpenAI c\u00f3 m\u1ed9t \u0111\u1ed1i th\u1ee7 m\u1edbi: SearchGPT<\/h3>\n

      L\u00e0m quen v\u1edbi SearchGPT, “g\u01b0\u01a1ng m\u1eb7t” m\u1edbi trong l\u0129nh v\u1ef1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. N\u00f3 kh\u00f4ng c\u00f3 qu\u1ea3ng c\u00e1o, tr\u00edch d\u1eabn c\u00e1c ngu\u1ed3n v\u00e0 th\u1eadm ch\u00ed cung c\u1ea5p cho b\u1ea1n k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng. H\u00e3y ngh\u0129 v\u1ec1 n\u00f3 nh\u01b0 m\u1ed9t nh\u00e2n vi\u00ean h\u01b0\u1edbng d\u1eabn th\u1ef1c s\u1ef1 th\u00f4ng minh, ng\u01b0\u1eddi bi\u1ebft th\u00e0nh ph\u1ed1 t\u1eeb trong ra ngo\u00e0i. M\u1eb7c d\u00f9 n\u00f3 v\u1eabn c\u00f2n \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u, nh\u01b0ng n\u00f3 ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u00e1ng \u0111\u1ec3 theo d\u00f5i.<\/p>\n

      \"Search<\/p>\n

      V\u1eady, \u0111i\u1ec1u n\u00e0y c\u00f3 \u00fd ngh\u0129a g\u00ec \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n?<\/h2>\n

      \u0110\u00e3 \u0111\u1ebfn l\u00fac t\u1eadp trung v\u00e0o d\u1eef li\u1ec7u c\u1ee7a b\u00ean th\u1ee9 nh\u1ea5t, th\u1eed nghi\u1ec7m v\u1edbi c\u00e1c t\u00ednh n\u0103ng Performance Max m\u1edbi c\u1ee7a Google v\u00e0 theo d\u00f5i ch\u1eb7t ch\u1ebd nh\u1eefng ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm n\u00e0y. Ch\u00fang t\u00f4i s\u1ebd ti\u1ebfp t\u1ee5c ph\u00e2n t\u00edch nh\u1eefng c\u1eadp nh\u1eadt n\u00e0y v\u00e0 cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng \u0111\u1ec3 gi\u00fap b\u1ea1n l\u1ea5p \u0111\u1ea7y ph\u00f2ng.<\/p>\n

      Trong b\u1ed1i c\u1ea3nh digital marketing<\/span> kh\u00f4ng ng\u1eebng bi\u1ebfn \u0111\u1ed9ng, vi\u1ec7c n\u1eafm b\u1eaft th\u00f4ng tin v\u00e0 th\u00edch \u1ee9ng nhanh ch\u00f3ng l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh. \u0110\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi ng\u00e0nh kh\u00e1ch s\u1ea1n, n\u01a1i tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 s\u1ef1 h\u00e0i l\u00f2ng l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u, vi\u1ec7c \u00e1p d\u1ee5ng nh\u1eefng c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t v\u1ec1 digital marketing<\/span> c\u00f3 th\u1ec3 t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t l\u1edbn trong vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 t\u0103ng doanh thu.<\/p>\n

      T\u1ed1i \u01afu H\u00f3a SEO Cho Kh\u00e1ch S\u1ea1n Trong N\u0103m 2024<\/h3>\n

      V\u1edbi s\u1ef1 thay \u0111\u1ed5i trong thu\u1eadt to\u00e1n t\u00ecm ki\u1ebfm c\u1ee7a Google v\u00e0 s\u1ef1 n\u1ed5i l\u00ean c\u1ee7a c\u00e1c n\u1ec1n t\u1ea3ng AI nh\u01b0 SearchGPT, vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a SEO<\/span> cho kh\u00e1ch s\u1ea1n \u0111\u00f2i h\u1ecfi m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c to\u00e0n di\u1ec7n v\u00e0 linh ho\u1ea1t. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 b\u01b0\u1edbc quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n lu\u00f4n hi\u1ec3n th\u1ecb n\u1ed5i b\u1eadt tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm:<\/p>\n

      Nghi\u00ean C\u1ee9u T\u1eeb Kh\u00f3a (Keyword Research)<\/h4>\n

      Nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a l\u00e0 n\u1ec1n t\u1ea3ng c\u1ee7a m\u1ecdi chi\u1ebfn l\u01b0\u1ee3c SEO<\/span> th\u00e0nh c\u00f4ng. B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh c\u00e1c t\u1eeb kh\u00f3a m\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng khi t\u00ecm ki\u1ebfm kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 Google Keyword Planner, Ahrefs ho\u1eb7c SEMrush \u0111\u1ec3 t\u00ecm c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan \u0111\u1ebfn v\u1ecb tr\u00ed, ti\u1ec7n nghi, v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a kh\u00e1ch s\u1ea1n. V\u00ed d\u1ee5:<\/p>\n

        \n
      • “Kh\u00e1ch s\u1ea1n [t\u00ean th\u00e0nh ph\u1ed1] g\u1ea7n bi\u1ec3n”<\/li>\n
      • “Kh\u00e1ch s\u1ea1n [t\u00ean th\u00e0nh ph\u1ed1] c\u00f3 h\u1ed3 b\u01a1i”<\/li>\n
      • “Kh\u00e1ch s\u1ea1n [t\u00ean th\u00e0nh ph\u1ed1] gi\u00e1 r\u1ebb”<\/li>\n
      • “Kh\u00e1ch s\u1ea1n gia \u0111\u00ecnh [t\u00ean th\u00e0nh ph\u1ed1]”<\/li>\n
      • “Kh\u00e1ch s\u1ea1n [t\u00ean th\u00e0nh ph\u1ed1] c\u00f3 spa”<\/li>\n<\/ul>\n

        Ngo\u00e0i ra, h\u00e3y xem x\u00e9t c\u00e1c t\u1eeb kh\u00f3a d\u00e0i (long-tail keywords), th\u01b0\u1eddng c\u00f3 t\u00ednh c\u1ee5 th\u1ec3 cao h\u01a1n v\u00e0 \u00edt c\u1ea1nh tranh h\u01a1n. V\u00ed d\u1ee5:<\/p>\n

          \n
        • “Kh\u00e1ch s\u1ea1n \u1edf trung t\u00e2m [t\u00ean th\u00e0nh ph\u1ed1] c\u00f3 ph\u00f2ng h\u1ed9i ngh\u1ecb”<\/li>\n
        • “Kh\u00e1ch s\u1ea1n g\u1ea7n s\u00e2n bay [t\u00ean th\u00e0nh ph\u1ed1] c\u00f3 d\u1ecbch v\u1ee5 \u0111\u01b0a \u0111\u00f3n”<\/li>\n
        • “Kh\u00e1ch s\u1ea1n l\u00e3ng m\u1ea1n [t\u00ean th\u00e0nh ph\u1ed1] cho c\u1eb7p \u0111\u00f4i”<\/li>\n<\/ul>\n

          T\u1ed1i \u01afu H\u00f3a N\u1ed9i Dung Tr\u00ean Trang Web (On-Page SEO)<\/h4>\n

          Sau khi \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a quan tr\u1ecdng, h\u00e3y t\u1ed1i \u01b0u h\u00f3a n\u1ed9i dung tr\u00ean trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 ph\u1ea3n \u00e1nh nh\u1eefng t\u1eeb kh\u00f3a n\u00e0y. \u0110\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c t\u1eeb kh\u00f3a xu\u1ea5t hi\u1ec7n m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean trong c\u00e1c ti\u00eau \u0111\u1ec1, m\u00f4 t\u1ea3, v\u00e0 n\u1ed9i dung c\u1ee7a trang. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 on-page SEO<\/span> c\u1ea7n ch\u00fa \u00fd:<\/p>\n

            \n
          • Ti\u00eau \u0111\u1ec1 trang (Title Tags):<\/strong> M\u1ed7i trang tr\u00ean trang web c\u1ee7a b\u1ea1n n\u00ean c\u00f3 m\u1ed9t ti\u00eau \u0111\u1ec1 \u0111\u1ed9c \u0111\u00e1o v\u00e0 ch\u1ee9a t\u1eeb kh\u00f3a ch\u00ednh. Ti\u00eau \u0111\u1ec1 n\u00ean ng\u1eafn g\u1ecdn, h\u1ea5p d\u1eabn v\u00e0 kh\u00f4ng qu\u00e1 60 k\u00fd t\u1ef1.<\/li>\n
          • M\u00f4 t\u1ea3 meta (Meta Descriptions):<\/strong> M\u00f4 t\u1ea3 meta l\u00e0 m\u1ed9t \u0111o\u1ea1n v\u0103n ng\u1eafn m\u00f4 t\u1ea3 n\u1ed9i dung c\u1ee7a trang. N\u00f3 xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi ti\u00eau \u0111\u1ec1 trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. M\u00f4 t\u1ea3 meta n\u00ean ch\u1ee9a t\u1eeb kh\u00f3a v\u00e0 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p v\u00e0o trang web c\u1ee7a b\u1ea1n.<\/li>\n
          • Ti\u00eau \u0111\u1ec1 (Headers – H1, H2, H3…):<\/strong> S\u1eed d\u1ee5ng c\u00e1c ti\u00eau \u0111\u1ec1 \u0111\u1ec3 c\u1ea5u tr\u00fac n\u1ed9i dung c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 \u0111\u1ecdc. Ti\u00eau \u0111\u1ec1 H1 n\u00ean ch\u1ee9a t\u1eeb kh\u00f3a ch\u00ednh c\u1ee7a trang, v\u00e0 c\u00e1c ti\u00eau \u0111\u1ec1 ph\u1ee5 (H2, H3…) n\u00ean ch\u1ee9a c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan.<\/li>\n
          • N\u1ed9i dung (Content):<\/strong> N\u1ed9i dung tr\u00ean trang web c\u1ee7a b\u1ea1n n\u00ean ch\u1ea5t l\u01b0\u1ee3ng, \u0111\u1ed9c \u0111\u00e1o v\u00e0 cung c\u1ea5p gi\u00e1 tr\u1ecb cho ng\u01b0\u1eddi \u0111\u1ecdc. S\u1eed d\u1ee5ng t\u1eeb kh\u00f3a m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean trong n\u1ed9i dung v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u1ed9i dung \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean.<\/li>\n
          • H\u00ecnh \u1ea3nh (Images):<\/strong> T\u1ed1i \u01b0u h\u00f3a h\u00ecnh \u1ea3nh b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng t\u00ean t\u1ec7p (file names) ch\u1ee9a t\u1eeb kh\u00f3a v\u00e0 th\u00eam v\u0103n b\u1ea3n thay th\u1ebf (alt text) m\u00f4 t\u1ea3 h\u00ecnh \u1ea3nh.<\/li>\n<\/ul>\n

            X\u00e2y D\u1ef1ng Li\u00ean K\u1ebft (Link Building)<\/h4>\n

            Li\u00ean k\u1ebft t\u1eeb c\u00e1c trang web kh\u00e1c (backlinks) l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng trong vi\u1ec7c x\u1ebfp h\u1ea1ng tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. X\u00e2y d\u1ef1ng li\u00ean k\u1ebft b\u1eb1ng c\u00e1ch:<\/p>\n

              \n
            • T\u1ea1o n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng:<\/strong> N\u1ed9i dung \u0111\u1ed9c \u0111\u00e1o v\u00e0 h\u1eefu \u00edch s\u1ebd thu h\u00fat c\u00e1c trang web kh\u00e1c li\u00ean k\u1ebft \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean.<\/li>\n
            • Tham gia v\u00e0o c\u00e1c di\u1ec5n \u0111\u00e0n v\u00e0 c\u1ed9ng \u0111\u1ed3ng tr\u1ef1c tuy\u1ebfn:<\/strong> Chia s\u1ebb ki\u1ebfn th\u1ee9c v\u00e0 kinh nghi\u1ec7m c\u1ee7a b\u1ea1n trong c\u00e1c di\u1ec5n \u0111\u00e0n v\u00e0 c\u1ed9ng \u0111\u1ed3ng li\u00ean quan \u0111\u1ebfn du l\u1ecbch v\u00e0 kh\u00e1ch s\u1ea1n, v\u00e0 ch\u00e8n li\u00ean k\u1ebft \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n khi ph\u00f9 h\u1ee3p.<\/li>\n
            • Li\u00ean h\u1ec7 v\u1edbi c\u00e1c trang web du l\u1ecbch v\u00e0 blog du l\u1ecbch:<\/strong> \u0110\u1ec1 xu\u1ea5t c\u00e1c trang web n\u00e0y li\u00ean k\u1ebft \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n ho\u1eb7c vi\u1ebft b\u00e0i kh\u00e1ch (guest post) cho h\u1ecd.<\/li>\n
            • S\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i:<\/strong> Chia s\u1ebb n\u1ed9i dung c\u1ee7a b\u1ea1n tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c li\u00ean k\u1ebft \u0111\u1ebfn.<\/li>\n<\/ul>\n

              T\u1ed1i \u01afu H\u00f3a Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng (Mobile Optimization)<\/h4>\n

              Ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00f4ng tin v\u00e0 \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n. \u0110\u1ea3m b\u1ea3o r\u1eb1ng trang web c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng b\u1eb1ng c\u00e1ch:<\/p>\n

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              • S\u1eed d\u1ee5ng thi\u1ebft k\u1ebf \u0111\u00e1p \u1ee9ng (responsive design) \u0111\u1ec3 trang web hi\u1ec3n th\u1ecb t\u1ed1t tr\u00ean m\u1ecdi thi\u1ebft b\u1ecb.<\/li>\n
              • T\u1ed1i \u01b0u h\u00f3a t\u1ed1c \u0111\u1ed9 t\u1ea3i trang tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/li>\n
              • \u0110\u1ea3m b\u1ea3o r\u1eb1ng trang web d\u1ec5 \u0111i\u1ec1u h\u01b0\u1edbng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/li>\n
              • S\u1eed d\u1ee5ng k\u00edch th\u01b0\u1edbc ch\u1eef v\u00e0 n\u00fat b\u1ea5m ph\u00f9 h\u1ee3p cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/li>\n<\/ul>\n

                S\u1eed D\u1ee5ng Schema Markup<\/h4>\n

                Schema markup l\u00e0 m\u1ed9t lo\u1ea1i m\u00e3 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 th\u00eam v\u00e0o trang web c\u1ee7a m\u00ecnh \u0111\u1ec3 cung c\u1ea5p cho c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm th\u00f4ng tin chi ti\u1ebft h\u01a1n v\u1ec1 n\u1ed9i dung c\u1ee7a trang. V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng schema markup \u0111\u1ec3 cho bi\u1ebft r\u1eb1ng m\u1ed9t trang l\u00e0 v\u1ec1 m\u1ed9t kh\u00e1ch s\u1ea1n, v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u1ec1 \u0111\u1ecba ch\u1ec9, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i, gi\u00e1 c\u1ea3, v\u00e0 \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch s\u1ea1n.<\/p>\n

                \u00c1p D\u1ee5ng AI V\u00e0o Chi\u1ebfn L\u01b0\u1ee3c Marketing Kh\u00e1ch S\u1ea1n<\/h3>\n

                S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI mang \u0111\u1ebfn nhi\u1ec1u c\u01a1 h\u1ed9i m\u1edbi cho ng\u00e0nh kh\u00e1ch s\u1ea1n, t\u1eeb vi\u1ec7c c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111\u1ebfn t\u1ed1i \u01b0u h\u00f3a c\u00e1c chi\u1ebfn d\u1ecbch marketing<\/span>. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 \u00e1p d\u1ee5ng AI v\u00e0o chi\u1ebfn l\u01b0\u1ee3c marketing<\/span> c\u1ee7a kh\u00e1ch s\u1ea1n:<\/p>\n

                Chatbot<\/h4>\n

                Chatbot c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng, cung c\u1ea5p th\u00f4ng tin v\u1ec1 kh\u00e1ch s\u1ea1n, v\u00e0 gi\u00fap kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng. Chatbot c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng 24\/7, gi\u00fap kh\u00e1ch h\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 ngay c\u1ea3 khi nh\u00e2n vi\u00ean kh\u00f4ng c\u00f3 m\u1eb7t.<\/p>\n

                C\u00e1 Nh\u00e2n H\u00f3a Tr\u1ea3i Nghi\u1ec7m Kh\u00e1ch H\u00e0ng<\/h4>\n

                AI c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u1ec1 kh\u00e1ch h\u00e0ng v\u00e0 cung c\u1ea5p cho h\u1ecd tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a. V\u00ed d\u1ee5, AI c\u00f3 th\u1ec3 g\u1ee3i \u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 \u0111\u1ecba \u0111i\u1ec3m tham quan ph\u00f9 h\u1ee3p v\u1edbi s\u1edf th\u00edch c\u1ee7a kh\u00e1ch h\u00e0ng, ho\u1eb7c cung c\u1ea5p c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t cho kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft.<\/p>\n

                Ph\u00e2n T\u00edch D\u1eef Li\u1ec7u V\u00e0 D\u1ef1 \u0110o\u00e1n<\/h4>\n

                AI c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u1ec1 th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng, v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch marketing<\/span>. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh h\u01a1n v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c marketing<\/span> c\u1ee7a m\u00ecnh.<\/p>\n

                T\u1ef1 \u0110\u1ed9ng H\u00f3a Quy Tr\u00ecnh<\/h4>\n

                AI c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh marketing<\/span>, ch\u1eb3ng h\u1ea1n nh\u01b0 g\u1eedi email marketing<\/span>, qu\u1ea3n l\u00fd m\u1ea1ng x\u00e3 h\u1ed9i, v\u00e0 t\u1ea1o b\u00e1o c\u00e1o.<\/p>\n

                T\u1eadn D\u1ee5ng M\u1ea1ng X\u00e3 H\u1ed9i \u0110\u1ec3 Qu\u1ea3ng B\u00e1 Kh\u00e1ch S\u1ea1n<\/h3>\n

                M\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd \u0111\u1ec3 qu\u1ea3ng b\u00e1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 m\u1eb9o \u0111\u1ec3 t\u1eadn d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i hi\u1ec7u qu\u1ea3:<\/p>\n

                X\u00e2y D\u1ef1ng S\u1ef1 Hi\u1ec7n Di\u1ec7n Tr\u00ean C\u00e1c N\u1ec1n T\u1ea3ng Ph\u00f9 H\u1ee3p<\/h4>\n

                Ch\u1ecdn c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i m\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a b\u1ea1n th\u01b0\u1eddng s\u1eed d\u1ee5ng. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n mu\u1ed1n nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn gi\u1edbi tr\u1ebb, h\u00e3y t\u1eadp trung v\u00e0o Instagram v\u00e0 TikTok. N\u1ebfu b\u1ea1n mu\u1ed1n nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn kh\u00e1ch doanh nh\u00e2n, h\u00e3y t\u1eadp trung v\u00e0o LinkedIn.<\/p>\n

                Chia S\u1ebb N\u1ed9i Dung H\u1ea5p D\u1eabn<\/h4>\n

                Chia s\u1ebb n\u1ed9i dung h\u1ea5p d\u1eabn v\u00e0 cung c\u1ea5p gi\u00e1 tr\u1ecb cho ng\u01b0\u1eddi theo d\u00f5i c\u1ee7a b\u1ea1n. N\u1ed9i dung c\u00f3 th\u1ec3 bao g\u1ed3m h\u00ecnh \u1ea3nh v\u00e0 video \u0111\u1eb9p v\u1ec1 kh\u00e1ch s\u1ea1n, th\u00f4ng tin v\u1ec1 c\u00e1c s\u1ef1 ki\u1ec7n v\u00e0 \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t, v\u00e0 c\u00e1c m\u1eb9o du l\u1ecbch.<\/p>\n

                T\u01b0\u01a1ng T\u00e1c V\u1edbi Ng\u01b0\u1eddi Theo D\u00f5i<\/h4>\n

                Tr\u1ea3 l\u1eddi c\u00e1c b\u00ecnh lu\u1eadn v\u00e0 tin nh\u1eafn c\u1ee7a ng\u01b0\u1eddi theo d\u00f5i m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 th\u00e2n thi\u1ec7n. T\u1ed5 ch\u1ee9c c\u00e1c cu\u1ed9c thi v\u00e0 giveaways \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 t\u0103ng t\u01b0\u01a1ng t\u00e1c.<\/p>\n

                S\u1eed D\u1ee5ng Qu\u1ea3ng C\u00e1o M\u1ea1ng X\u00e3 H\u1ed9i<\/h4>\n

                S\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o d\u1ef1a tr\u00ean \u0111\u1ed9 tu\u1ed5i, gi\u1edbi t\u00ednh, v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd, s\u1edf th\u00edch, v\u00e0 h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n

                \"Qu\u1ea3ng<\/p>\n

                K\u1ebft Lu\u1eadn<\/h3>\n

                Vi\u1ec7c duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c digital marketing<\/span> hi\u1ec7u qu\u1ea3 cho kh\u00e1ch s\u1ea1n trong n\u0103m 2024 \u0111\u00f2i h\u1ecfi s\u1ef1 linh ho\u1ea1t, s\u00e1ng t\u1ea1o v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng nhanh ch\u00f3ng v\u1edbi nh\u1eefng thay \u0111\u1ed5i c\u1ee7a th\u1ecb tr\u01b0\u1eddng. B\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o SEO<\/span>, \u00e1p d\u1ee5ng AI, v\u00e0 t\u1eadn d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i, b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn c\u1ee7a kh\u00e1ch s\u1ea1n, thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, v\u00e0 t\u0103ng doanh thu.<\/p>\n

                H\u00e3y tr\u00f2 chuy\u1ec7n v\u1ec1 c\u00e1ch bi\u1ebfn nh\u1eefng c\u1eadp nh\u1eadt n\u00e0y th\u00e0nh l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

                C\u1eadp nh\u1eadt Digital Marketing quan tr\u1ecdng cho kh\u00e1ch s\u1ea1n – Th\u00e1ng 8\/2024 Th\u1ecb tr\u01b0\u1eddng Digital Marketing lu\u00f4n thay \u0111\u1ed5i nhanh ch\u00f3ng, gi\u1ed1ng nh\u01b0 t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n v\u1eady. V\u1edbi nh\u1eefng thay \u0111\u1ed5i v\u1ec1 cookie c\u1ee7a Google, s\u1ef1 ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t b\u1eadc c\u1ee7a AI v\u00e0 c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt n\u1ec1n t\u1ea3ng […]<\/p>\n","protected":false},"author":1,"featured_media":447786,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-447881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/447881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=447881"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/447881\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/447786"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=447881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=447881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=447881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}