{"id":447829,"date":"2025-03-06T05:51:47","date_gmt":"2025-03-06T05:51:47","guid":{"rendered":"https:\/\/otavietnam.com\/kenh-dat-phong-khach-san-toi-uu-hoa-huong-dan-chi-tiet\/"},"modified":"2025-03-06T05:51:47","modified_gmt":"2025-03-06T05:51:47","slug":"kenh-dat-phong-khach-san-toi-uu-hoa-huong-dan-chi-tiet","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/kenh-dat-phong-khach-san-toi-uu-hoa-huong-dan-chi-tiet\/","title":{"rendered":"K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n: T\u1ed1i \u01afu H\u00f3a & H\u01b0\u1edbng D\u1eabn Chi Ti\u1ebft"},"content":{"rendered":"

T\u1ed1i \u01afu H\u00f3a K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n: H\u01b0\u1edbng D\u1eabn To\u00e0n Di\u1ec7n<\/h1>\n

K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n L\u00e0 G\u00ec?<\/h2>\n

\n K\u00eanh \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n<\/u> l\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng m\u00e0 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ch\u1ea5p nh\u1eadn \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn ho\u1eb7c ngo\u1ea1i tuy\u1ebfn. Ch\u00fang c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 k\u00eanh ph\u00e2n ph\u1ed1i v\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n duy tr\u00ec t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 d\u00f2ng doanh thu \u1ed5n \u0111\u1ecbnh. Vi\u1ec7c hi\u1ec3u r\u00f5 v\u00e0 t\u1ed1i \u01b0u c\u00e1c k\u00eanh n\u00e0y l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 th\u00e0nh c\u00f4ng.\n <\/p>\n

\n V\u00ed d\u1ee5 v\u1ec1 k\u00eanh \u0111\u1eb7t ph\u00f2ng bao g\u1ed3m trang web c\u1ee7a b\u1ea1n, c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTA) nh\u01b0 Booking.com, c\u00e1c trang t\u00ecm ki\u1ebfm t\u1ed5ng h\u1ee3p (metasearch) nh\u01b0 Google, c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch truy\u1ec1n th\u1ed1ng, h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i to\u00e0n c\u1ea7u (GDS), v.v.\n <\/p>\n

\n \"K\u00eanh\n <\/p>\n

\n C\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng n\u00e0y l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 ti\u1ebfp c\u1eadn h\u00e0ng tri\u1ec7u du kh\u00e1ch tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi, nh\u1eefng ng\u01b0\u1eddi c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.\n <\/p>\n

\n B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u1ea3i th\u00edch k\u00eanh n\u00e0o mang l\u1ea1i l\u1ee3i nhu\u1eadn cao nh\u1ea5t cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u0111a h\u00f3a doanh thu b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng ch\u00fang.<\/strong>\n <\/p>\n

T\u1ea1i Sao C\u00e1c K\u00eanh \u0110\u1eb7t Ph\u00f2ng Tr\u1ef1c Tuy\u1ebfn Quan Tr\u1ecdng \u0110\u1ed1i V\u1edbi Kh\u00e1ch S\u1ea1n?<\/h2>\n

\n C\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n v\u00ec ch\u00fang gi\u00fap t\u0103ng \u0111\u00e1ng k\u1ec3 ph\u1ea1m vi ti\u1ebfp c\u1eadn v\u00e0 kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a b\u1ea1n \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.\n <\/p>\n

\n Ng\u00e0y nay, du kh\u00e1ch ch\u1ee7 y\u1ebfu \u0111\u1eb7t ch\u1ed7 \u1edf tr\u1ef1c tuy\u1ebfn<\/span>, \u0111i\u1ec1u n\u00e0y khi\u1ebfn vi\u1ec7c kh\u00e1ch s\u1ea1n t\u1eadp trung v\u00e0o vi\u1ec7c thu h\u00fat \u0111\u1eb7t ph\u00f2ng th\u00f4ng qua trang web ri\u00eang, OTA, metasearch v\u00e0 c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn kh\u00e1c tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n.\n <\/p>\n

\n \"\u0110\u1eb7t\n <\/p>\n

S\u1eed d\u1ee5ng c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng h\u01a1n trong vi\u1ec7c:<\/p>\n

    \n
  • Ti\u1ebfp c\u1eadn du kh\u00e1ch qu\u1ed1c t\u1ebf<\/li>\n
  • B\u00e1n ph\u00f2ng c\u1ee7a b\u1ea1n \u1edf nhi\u1ec1u n\u01a1i h\u01a1n<\/li>\n
  • T\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 v\u00e0 doanh thu<\/li>\n
  • Th\u1ef1c hi\u1ec7n v\u00e0 x\u1eed l\u00fd thanh to\u00e1n tr\u1ef1c tuy\u1ebfn<\/li>\n
  • Thu th\u1eadp th\u00f4ng tin chi ti\u1ebft v\u1ec1 hi\u1ec7u su\u1ea5t c\u1ee7a b\u1ea1n<\/li>\n<\/ul>\n

    \n C\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ed1t nh\u1ea5t khi \u0111\u01b0\u1ee3c qu\u1ea3n l\u00fd b\u1eb1ng ph\u1ea7n m\u1ec1m kh\u00e1ch s\u1ea1n<\/u> nh\u01b0 channel manager<\/u>. Channel manager s\u1ebd cho ph\u00e9p kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u k\u00eanh t\u00f9y th\u00edch v\u00e0 li\u1ec7t k\u00ea to\u00e0n b\u1ed9 s\u1ed1 l\u01b0\u1ee3ng ph\u00f2ng c\u00f9ng m\u1ed9t l\u00fac. C\u00f4ng ngh\u1ec7 n\u00e0y \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u00ecnh tr\u1ea1ng ph\u00f2ng tr\u1ed1ng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt t\u1ef1 \u0111\u1ed9ng tr\u00ean m\u1ecdi k\u00eanh v\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n m\u1ed7i khi c\u00f3 \u0111\u1eb7t ph\u00f2ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n.\n <\/p>\n

    \n B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng n\u00f3 \u0111\u1ec3 nhanh ch\u00f3ng v\u00e0 d\u1ec5 d\u00e0ng c\u1eadp nh\u1eadt gi\u00e1 c\u1ee7a m\u00ecnh tr\u00ean m\u1ecdi k\u00eanh \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i v\u00e0 truy c\u1eadp c\u00e1c b\u00e1o c\u00e1o hi\u1ec7u su\u1ea5t ch\u00ednh cho ph\u00e9p b\u1ea1n th\u1ef1c hi\u1ec7n c\u00e1c \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c.\n <\/p>\n

    C\u00e1c K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n H\u00e0ng \u0110\u1ea7u<\/h2>\n

    V\u1eady nh\u1eefng k\u00eanh \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 g\u00ec?<\/p>\n

    \n Theo d\u1eef li\u1ec7u g\u1ea7n \u0111\u00e2y c\u1ee7a SiteMinder, c\u00e1c k\u00eanh t\u1ea1o doanh thu h\u00e0ng \u0111\u1ea7u cho kh\u00e1ch s\u1ea1n t\u1ea1i Hoa K\u1ef3 l\u00e0:\n <\/p>\n

      \n
    • Booking.com<\/li>\n
    • Expedia Group<\/li>\n
    • Trang web kh\u00e1ch s\u1ea1n (\u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp)<\/li>\n
    • Agoda<\/li>\n
    • Airbnb<\/li>\n
    • H\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i to\u00e0n c\u1ea7u<\/li>\n
    • Hotelbeds<\/li>\n
    • HotelTonight<\/li>\n
    • Hostelworld Group<\/li>\n
    • Getaroom<\/li>\n
    • HotelsCombined<\/li>\n
    • British Airways Holidays<\/li>\n<\/ul>\n

      \n T\u1ea5t nhi\u00ean, vi\u1ec7c ch\u1ecdn k\u00eanh n\u00e0o \u0111\u1ec3 k\u1ebft n\u1ed1i c\u0169ng s\u1ebd ph\u1ee5 thu\u1ed9c v\u00e0o ho\u00e0n c\u1ea3nh c\u1ee5 th\u1ec3 c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n. Th\u00f4ng th\u01b0\u1eddng, c\u00f3 nh\u1eefng k\u00eanh nh\u1ecf h\u01a1n, ng\u00e1ch, c\u00f3 th\u1ec3 cung c\u1ea5p \u0111\u1eb7t ph\u00f2ng v\u00e0 doanh thu c\u00f3 gi\u00e1 tr\u1ecb.\n <\/p>\n

      \n \"C\u00e1c\n <\/p>\n

      \n V\u00ed d\u1ee5: Mr and Mrs Smith l\u00e0 m\u1ed9t k\u00eanh ph\u1ee5c v\u1ee5 ri\u00eang cho kh\u00e1ch h\u00e0ng sang tr\u1ecdng. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao t\u1ed1t nh\u1ea5t b\u1ea1n n\u00ean s\u1eed d\u1ee5ng channel manager, \u0111\u1ec3 b\u1ea1n c\u00f3 s\u1ef1 linh ho\u1ea1t v\u00e0 nhanh nh\u1eb9n xung quanh c\u00e1c k\u1ebft n\u1ed1i \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh.\n <\/p>\n

      C\u00e1c k\u00eanh ph\u1ed5 bi\u1ebfn kh\u00e1c v\u1edbi kh\u00e1ch du l\u1ecbch bao g\u1ed3m:<\/p>\n

        \n
      • \n TripAdvisor<\/strong> \u2013 T\u1ed5ng h\u1ee3p \u0111\u00e1nh gi\u00e1 cho kh\u00e1ch s\u1ea1n, nh\u00e0 h\u00e0ng v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch.\n <\/li>\n
      • \n VRBO<\/strong> \u2013 Vi\u1ebft t\u1eaft c\u1ee7a Vacation Rentals by Owners, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 Airbnb.\n <\/li>\n
      • \n Kayak<\/strong> \u2013 M\u1ed9t trong nh\u1eefng ng\u01b0\u1eddi ch\u01a1i tr\u00ean th\u1ecb tr\u01b0\u1eddng metasearch.\n <\/li>\n
      • \n Lastminute.com<\/strong> \u2013 Tuy\u1ec7t v\u1eddi cho nh\u1eefng ng\u01b0\u1eddi \u0111ang t\u00ecm ki\u1ebfm c\u00e1c k\u1ef3 ngh\u1ec9 v\u00e0o ph\u00fat cu\u1ed1i, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u1edf Ch\u00e2u \u00c2u.\n <\/li>\n
      • \n Skyscanner<\/strong> \u2013 M\u1ed9t l\u1ef1a ch\u1ecdn ph\u1ed5 bi\u1ebfn cho kh\u00e1ch du l\u1ecbch c\u00f3 ng\u00e2n s\u00e1ch h\u1ea1n h\u1eb9p.\n <\/li>\n<\/ul>\n

        C\u00e1ch T\u0103ng Doanh Thu K\u00eanh \u0110\u1eb7t Ph\u00f2ng T\u1ea1i Kh\u00e1ch S\u1ea1n C\u1ee7a B\u1ea1n<\/h2>\n

        \n B\u1ea1n c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch hi\u1ec3u th\u1ecb tr\u01b0\u1eddng c\u1ee7a b\u1ea1n, bi\u1ebft \u0111i\u1ec3m m\u1ea1nh c\u1ee7a b\u1ea1n, nh\u1eafm m\u1ee5c ti\u00eau \u0111\u00fang kh\u00e1ch h\u00e0ng v\u00e0 s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 t\u1ed1t nh\u1ea5t.\n <\/p>\n

        D\u01b0\u1edbi \u0111\u00e2y l\u00e0 n\u0103m c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng \u0111\u1ec3 t\u0103ng doanh thu:<\/p>\n

        1. X\u00e1c \u0110\u1ecbnh \u0110\u1ed1i T\u01b0\u1ee3ng C\u1ee7a B\u1ea1n<\/h3>\n

        \n B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch x\u00e2y d\u1ef1ng h\u1ed3 s\u01a1 v\u1ec1 kh\u00e1ch hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c \u00fd t\u01b0\u1edfng r\u00f5 r\u00e0ng v\u1ec1 ai c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u1edf l\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n nh\u1ea5t, c\u00e1ch h\u1ecd nghi\u00ean c\u1ee9u v\u00e0 \u0111\u1eb7t ph\u00f2ng<\/span>, v\u00e0 c\u1ea3 nh\u1eefng g\u00ec h\u1ecd th\u00edch v\u00e0 kh\u00f4ng th\u00edch d\u1ef1a tr\u00ean ph\u1ea3n h\u1ed3i h\u1ecd \u0111\u1ec3 l\u1ea1i.\n <\/p>\n

        \n \"X\u00e1c\n <\/p>\n

        \n Khi b\u1ea1n bi\u1ebft th\u1ecb tr\u01b0\u1eddng t\u1ed1t nh\u1ea5t \u0111\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau l\u00e0 ai, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn v\u1ec1 vi\u1ec7c t\u1eadp trung v\u00e0o k\u00eanh tr\u1ef1c tuy\u1ebfn n\u00e0o v\u00e0 c\u00e1ch t\u1ed1i \u0111a h\u00f3a doanh thu t\u1eeb c\u00e1c k\u00eanh \u0111\u00f3.\n <\/p>\n

        2. K\u1ebft N\u1ed1i V\u1edbi Nhi\u1ec1u K\u00eanh<\/h3>\n

        \n B\u1ea1n c\u00e0ng k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u k\u00eanh, m\u1ea1ng l\u01b0\u1edbi c\u1ee7a b\u1ea1n c\u00e0ng r\u1ed9ng \u0111\u1ec3 ti\u1ebfp c\u1eadn t\u1ea5t c\u1ea3 nh\u1eefng du kh\u00e1ch quan t\u00e2m \u0111\u1ebfn vi\u1ec7c \u1edf l\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n <\/p>\n

        \n OTA v\u00e0 trang web tr\u1ef1c ti\u1ebfp c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0 ngu\u1ed3n \u0111\u1eb7t ph\u00f2ng ch\u00ednh c\u1ee7a b\u1ea1n, nh\u01b0ng metasearch l\u00e0 m\u1ed9t k\u00eanh \u0111ang ph\u00e1t tri\u1ec3n v\u00e0 GDS v\u1eabn r\u1ea5t ph\u00f9 h\u1ee3p ng\u00e0y nay. V\u00ec v\u1eady, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh gi\u00fap b\u1ea1n t\u0103ng c\u01b0\u1eddng l\u1ea5p \u0111\u1ea7y.\n <\/p>\n

        Khi b\u1ea1n s\u1eed d\u1ee5ng m\u1ed9t c\u00f4ng c\u1ee5 nh\u01b0 channel manager, vi\u1ec7c k\u1ebft n\u1ed1i v\u00e0 qu\u1ea3n l\u00fd c\u00e1c k\u00eanh b\u1ed5 sung kh\u00f4ng \u0111\u00f2i h\u1ecfi th\u00eam n\u1ed7 l\u1ef1c.<\/p>\n

        3. Khai Th\u00e1c Hi\u1ec7u \u1ee8ng Billboard<\/h3>\n

        \n Hi\u1ec7u \u1ee9ng billboard l\u00e0 khi kh\u00e1ch du l\u1ecbch l\u1ea7n \u0111\u1ea7u ti\u00ean kh\u00e1m ph\u00e1 b\u1ea1n tr\u00ean OTA, nh\u01b0ng cu\u1ed1i c\u00f9ng l\u1ea1i \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp th\u00f4ng qua trang web c\u1ee7a b\u1ea1n. \u0110\u00e2y l\u00e0 l\u00fd do t\u1ea1i sao \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 l\u00e0m cho h\u1ed3 s\u01a1 OTA c\u1ee7a b\u1ea1n n\u1ed5i b\u1eadt v\u00e0 lu\u00f4n cung c\u1ea5p li\u00ean k\u1ebft \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 kh\u00e1ch du l\u1ecbch c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 b\u1ea1n v\u00e0 truy c\u1eadp c\u00e1c \u01b0u \u0111\u00e3i gi\u00e1 tr\u1ecb gia t\u0103ng.\n <\/p>\n

        4. S\u1eed D\u1ee5ng C\u00e1c K\u00eanh Metasearch<\/h3>\n

        \n C\u00e1c k\u00eanh nh\u01b0 Google Hotel Ads v\u00e0 Trivago l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 c\u1ea1nh tranh c\u00f9ng v\u1edbi OTA v\u00e0 ghi \u0111i\u1ec3m \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp. N\u1ebfu c\u00f3 v\u1ebb ph\u1ee9c t\u1ea1p, v\u1edbi m\u1ed9t kho\u1ea3n ph\u00ed nh\u1ecf, c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 SiteMinder c\u00f3 th\u1ec3 x\u1eed l\u00fd t\u1ea5t c\u1ea3 cho b\u1ea1n trong khi b\u1ea1n theo d\u00f5i c\u00e1c \u0111\u1eb7t ph\u00f2ng. \u01afu \u0111i\u1ec3m c\u1ee7a metasearch l\u00e0 b\u1ea1n s\u1edf h\u1eefu m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch, thay v\u00ec OTA, c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 b\u00e1n th\u00eam t\u1ed1t h\u01a1n v\u00e0 c\u0169ng giao ti\u1ebfp v\u1edbi kh\u00e1ch \u0111\u1ec3 ph\u00e1t tri\u1ec3n l\u00f2ng trung th\u00e0nh.\n <\/p>\n

        5. Theo D\u00f5i C\u00e1c S\u1ed1 Li\u1ec7u V\u00e0 Hi\u1ec7u Su\u1ea5t<\/h3>\n

        \n S\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n \u0111\u1ec3 truy c\u1eadp d\u1eef li\u1ec7u hi\u1ec7u su\u1ea5t. Xem k\u00eanh n\u00e0o \u0111ang mang l\u1ea1i nhi\u1ec1u \u0111\u1eb7t ph\u00f2ng v\u00e0 doanh thu nh\u1ea5t, k\u00eanh n\u00e0o c\u00f3 th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i nh\u1ea5t, k\u00eanh n\u00e0o c\u00f3 t\u1ef7 l\u1ec7 h\u1ee7y cao nh\u1ea5t, g\u00f3i n\u00e0o \u0111ang th\u00e0nh c\u00f4ng v\u00e0 h\u01a1n th\u1ebf n\u1eefa. B\u1ea1n s\u1ebd s\u1edbm n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c c\u00e1c xu h\u01b0\u1edbng m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t nh\u1eb1m c\u1ea3i thi\u1ec7n k\u1ebft qu\u1ea3 c\u1ee7a m\u00ecnh trong t\u01b0\u01a1ng lai.\n <\/p>\n

        \n \"Theo\n <\/p>\n

        Nh\u1eefng L\u1ee3i \u00cdch Khi S\u1eed D\u1ee5ng Channel Manager Cho Kh\u00e1ch S\u1ea1n<\/h2>\n

        M\u1ed9t Channel Manager<\/span> kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5; n\u00f3 l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n gi\u00fap kh\u00e1ch s\u1ea1n t\u1ed1i \u01b0u h\u00f3a doanh thu v\u00e0 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng l\u1ee3i \u00edch c\u1ee5 th\u1ec3 m\u00e0 m\u1ed9t Channel Manager c\u00f3 th\u1ec3 mang l\u1ea1i:<\/p>\n

          \n
        • T\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 ti\u1ebfp c\u1eadn:<\/strong> K\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u k\u00eanh \u0111\u1eb7t ph\u00f2ng h\u01a1n \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u01a1n. Channel Manager gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd v\u00e0 c\u1eadp nh\u1eadt th\u00f4ng tin tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh n\u00e0y.<\/li>\n
        • T\u1ed1i \u01b0u h\u00f3a gi\u00e1 ph\u00f2ng:<\/strong> D\u1ec5 d\u00e0ng \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 ph\u00f2ng tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh c\u00f9ng m\u1ed9t l\u00fac, gi\u00fap b\u1ea1n ph\u1ea3n \u1ee9ng nhanh ch\u00f3ng v\u1edbi bi\u1ebfn \u0111\u1ed9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ed1i \u0111a h\u00f3a doanh thu.<\/li>\n
        • Gi\u1ea3m thi\u1ec3u sai s\u00f3t v\u00e0 overbooking:<\/strong> Channel Manager t\u1ef1 \u0111\u1ed9ng c\u1eadp nh\u1eadt t\u00ecnh tr\u1ea1ng ph\u00f2ng tr\u1ed1ng tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh, gi\u1ea3m thi\u1ec3u nguy c\u01a1 overbooking v\u00e0 c\u00e1c sai s\u00f3t kh\u00e1c c\u00f3 th\u1ec3 g\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n
        • Ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c:<\/strong> Thay v\u00ec ph\u1ea3i qu\u1ea3n l\u00fd t\u1eebng k\u00eanh ri\u00eang l\u1ebb, b\u1ea1n c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh th\u00f4ng qua m\u1ed9t giao di\u1ec7n duy nh\u1ea5t, gi\u00fap ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c cho nh\u00e2n vi\u00ean.<\/li>\n
        • C\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng:<\/strong> Channel Manager cung c\u1ea5p c\u00e1c b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch chi ti\u1ebft v\u1ec1 hi\u1ec7u su\u1ea5t c\u1ee7a t\u1eebng k\u00eanh, gi\u00fap b\u1ea1n \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t h\u01a1n v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n ph\u1ed1i v\u00e0 ti\u1ebfp th\u1ecb.<\/li>\n
        • T\u0103ng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng:<\/strong> \u0110\u1ea3m b\u1ea3o th\u00f4ng tin ph\u00f2ng tr\u1ed1ng v\u00e0 gi\u00e1 c\u1ea3 lu\u00f4n ch\u00ednh x\u00e1c tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh gi\u00fap t\u0103ng s\u1ef1 tin t\u01b0\u1edfng v\u00e0 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n

          C\u00e1c C\u00e2u H\u1ecfi Th\u01b0\u1eddng G\u1eb7p V\u1ec1 K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n (FAQs)<\/h2>\n

          D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u1ec1 c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o:<\/p>\n

          1. K\u00eanh \u0111\u1eb7t ph\u00f2ng n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t cho kh\u00e1ch s\u1ea1n c\u1ee7a t\u00f4i?<\/h3>\n

          Kh\u00f4ng c\u00f3 m\u1ed9t k\u00eanh \u0111\u1eb7t ph\u00f2ng n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t cho t\u1ea5t c\u1ea3 c\u00e1c kh\u00e1ch s\u1ea1n. L\u1ef1a ch\u1ecdn k\u00eanh \u0111\u1eb7t ph\u00f2ng ph\u00f9 h\u1ee3p ph\u1ee5 thu\u1ed9c v\u00e0o nhi\u1ec1u y\u1ebfu t\u1ed1, bao g\u1ed3m:<\/p>\n

            \n
          • Lo\u1ea1i h\u00ecnh kh\u00e1ch s\u1ea1n:<\/strong> Kh\u00e1ch s\u1ea1n sang tr\u1ecdng, kh\u00e1ch s\u1ea1n b\u00ecnh d\u00e2n, nh\u00e0 ngh\u1ec9, v.v.<\/li>\n
          • \u0110\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau:<\/strong> Kh\u00e1ch du l\u1ecbch, kh\u00e1ch c\u00f4ng t\u00e1c, gia \u0111\u00ecnh, v.v.<\/li>\n
          • V\u1ecb tr\u00ed \u0111\u1ecba l\u00fd:<\/strong> Th\u00e0nh ph\u1ed1 l\u1edbn, khu du l\u1ecbch, v\u00f9ng n\u00f4ng th\u00f4n, v.v.<\/li>\n
          • Ng\u00e2n s\u00e1ch ti\u1ebfp th\u1ecb:<\/strong> Kh\u1ea3 n\u0103ng chi tr\u1ea3 cho hoa h\u1ed3ng v\u00e0 ph\u00ed qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh kh\u00e1c nhau.<\/li>\n<\/ul>\n

            B\u1ea1n n\u00ean th\u1eed nghi\u1ec7m v\u1edbi nhi\u1ec1u k\u00eanh kh\u00e1c nhau \u0111\u1ec3 t\u00ecm ra nh\u1eefng k\u00eanh ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/p>\n

            2. T\u00f4i n\u00ean s\u1eed d\u1ee5ng bao nhi\u00eau k\u00eanh \u0111\u1eb7t ph\u00f2ng?<\/h3>\n

            Kh\u00f4ng c\u00f3 m\u1ed9t con s\u1ed1 c\u1ee5 th\u1ec3 v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng k\u00eanh \u0111\u1eb7t ph\u00f2ng m\u00e0 b\u1ea1n n\u00ean s\u1eed d\u1ee5ng. Tuy nhi\u00ean, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng \u0111\u1ee7 s\u1ed1 l\u01b0\u1ee3ng k\u00eanh \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh v\u00e0 t\u1ed1i \u0111a h\u00f3a doanh thu.<\/p>\n

            L\u01b0u \u00fd r\u1eb1ng vi\u1ec7c qu\u1ea3n l\u00fd qu\u00e1 nhi\u1ec1u k\u00eanh c\u00f3 th\u1ec3 tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p v\u00e0 t\u1ed1n th\u1eddi gian. H\u00e3y c\u00e2n nh\u1eafc s\u1eed d\u1ee5ng Channel Manager \u0111\u1ec3 \u0111\u01a1n gi\u1ea3n h\u00f3a qu\u00e1 tr\u00ecnh qu\u1ea3n l\u00fd.<\/p>\n

            3. T\u00f4i n\u00ean tr\u1ea3 hoa h\u1ed3ng bao nhi\u00eau cho c\u00e1c OTA?<\/h3>\n

            Hoa h\u1ed3ng m\u00e0 b\u1ea1n tr\u1ea3 cho c\u00e1c OTA s\u1ebd ph\u1ee5 thu\u1ed9c v\u00e0o th\u1ecfa thu\u1eadn gi\u1eefa b\u1ea1n v\u00e0 OTA \u0111\u00f3. Tuy nhi\u00ean, th\u00f4ng th\u01b0\u1eddng, hoa h\u1ed3ng dao \u0111\u1ed9ng t\u1eeb 15% \u0111\u1ebfn 30% gi\u00e1 ph\u00f2ng.<\/p>\n

            H\u00e3y c\u00e2n nh\u1eafc l\u1ee3i \u00edch m\u00e0 OTA mang l\u1ea1i (t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb, ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi) so v\u1edbi chi ph\u00ed hoa h\u1ed3ng \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t.<\/p>\n

            4. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp tr\u00ean trang web c\u1ee7a t\u00f4i?<\/h3>\n

            \u0110\u1ec3 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp tr\u00ean trang web c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c bi\u1ec7n ph\u00e1p sau:<\/p>\n

              \n
            • T\u1ed1i \u01b0u h\u00f3a trang web c\u1ee7a b\u1ea1n cho SEO:<\/strong> \u0110\u1ea3m b\u1ea3o trang web c\u1ee7a b\u1ea1n d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm nh\u01b0 Google.<\/li>\n
            • Cung c\u1ea5p gi\u00e1 t\u1ed1t nh\u1ea5t tr\u00ean trang web c\u1ee7a b\u1ea1n:<\/strong> Khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp b\u1eb1ng c\u00e1ch cung c\u1ea5p gi\u00e1 t\u1ed1t h\u01a1n so v\u1edbi c\u00e1c OTA.<\/li>\n
            • C\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean trang web c\u1ee7a b\u1ea1n:<\/strong> \u0110\u1ea3m b\u1ea3o trang web c\u1ee7a b\u1ea1n d\u1ec5 s\u1eed d\u1ee5ng, tr\u1ef1c quan v\u00e0 c\u00f3 \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin c\u1ea7n thi\u1ebft.<\/li>\n
            • Cung c\u1ea5p c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1ed9c quy\u1ec1n cho kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp:<\/strong> V\u00ed d\u1ee5: gi\u1ea3m gi\u00e1, qu\u00e0 t\u1eb7ng, ho\u1eb7c n\u00e2ng c\u1ea5p ph\u00f2ng mi\u1ec5n ph\u00ed.<\/li>\n<\/ul>\n

              K\u1ebft Lu\u1eadn<\/h2>\n

              \n Trong th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n c\u1ea1nh tranh ng\u00e0y nay, vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng. B\u1eb1ng c\u00e1ch hi\u1ec3u r\u00f5 c\u00e1c k\u00eanh kh\u00e1c nhau, x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00f9 h\u1ee3p nh\u01b0 channel manager, b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng doanh thu, c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1eebng ng\u1ea7n ng\u1ea1i th\u1eed nghi\u1ec7m v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u00ecm ra ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t nh\u1ea5t cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n<\/p>\n

              \n Hy v\u1ecdng b\u00e0i vi\u1ebft n\u00e0y \u0111\u00e3 cung c\u1ea5p cho b\u1ea1n nh\u1eefng th\u00f4ng tin h\u1eefu \u00edch v\u1ec1 c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n. Ch\u00fac b\u1ea1n th\u00e0nh c\u00f4ng trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a doanh thu v\u00e0 ph\u00e1t tri\u1ec3n kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh!<\/p>\n","protected":false},"excerpt":{"rendered":"

              T\u1ed1i \u01afu H\u00f3a K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n: H\u01b0\u1edbng D\u1eabn To\u00e0n Di\u1ec7n K\u00eanh \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n L\u00e0 G\u00ec? K\u00eanh \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n l\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng m\u00e0 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ch\u1ea5p nh\u1eadn \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn ho\u1eb7c ngo\u1ea1i tuy\u1ebfn. Ch\u00fang c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 k\u00eanh ph\u00e2n ph\u1ed1i v\u00e0 r\u1ea5t quan […]<\/p>\n","protected":false},"author":1,"featured_media":447790,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-447829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/447829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=447829"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/447829\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/447790"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=447829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=447829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=447829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}