{"id":447698,"date":"2025-03-04T15:24:55","date_gmt":"2025-03-04T15:24:55","guid":{"rendered":"https:\/\/otavietnam.com\/trevpar-la-gi-cach-tinh-trevpar-toi-uu-doanh-thu-khach-san\/"},"modified":"2025-03-04T15:24:55","modified_gmt":"2025-03-04T15:24:55","slug":"trevpar-la-gi-cach-tinh-trevpar-toi-uu-doanh-thu-khach-san","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/trevpar-la-gi-cach-tinh-trevpar-toi-uu-doanh-thu-khach-san\/","title":{"rendered":"TRevPAR l\u00e0 g\u00ec? C\u00e1ch t\u00ednh TRevPAR t\u1ed1i \u01b0u doanh thu kh\u00e1ch s\u1ea1n"},"content":{"rendered":"<h1>TRevPAR L\u00e0 G\u00ec v\u00e0 C\u00e1ch T\u00ednh TRevPAR \u0110\u1ec3 T\u1ed1i \u01afu Doanh Thu Kh\u00e1ch S\u1ea1n?<\/h1>\n<div>\n    <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/defaultSearchThumb_new.png\" alt=\"TRevPAR l\u00e0 g\u00ec\" width=\"100%\" height=\"auto\">\n  <\/div>\n<h2>TRevPAR l\u00e0 g\u00ec?<\/h2>\n<p>\n    <u>TRevPAR<\/u> l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a <strong>&#8220;Total Revenue Per Available Room&#8221;<\/strong> (T\u1ed5ng doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3<br \/>\n    s\u1eb5n).<br \/>\n    TRevPAR t\u00ednh \u0111\u1ebfn t\u1ea5t c\u1ea3 c\u00e1c c\u00e1ch m\u00e0 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n t\u1ea1o ra doanh thu v\u00e0 \u00e1p d\u1ee5ng n\u00f3<br \/>\n    v\u00e0o s\u1ed1 l\u01b0\u1ee3ng ph\u00f2ng b\u1ea1n c\u00f3.\n  <\/p>\n<p>\n    V\u00ed d\u1ee5: kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd l\u1ea5y doanh thu t\u1eeb t\u1ea5t c\u1ea3 c\u00e1c ngu\u1ed3n nh\u01b0 qu\u1ea7y bar, nh\u00e0 h\u00e0ng, b\u00e3i \u0111\u1eadu xe, h\u1ed3 b\u01a1i v\u00e0<br \/>\n    spa, minibar, d\u1ecbch v\u1ee5 massage, l\u1edbp th\u1ec3 d\u1ee5c, ph\u00f2ng t\u1eadp th\u1ec3 d\u1ee5c, b\u00e1n l\u1ebb, \u0111\u1eb7t tour du l\u1ecbch, v.v.\n  <\/p>\n<p>\n    C\u00f3 r\u1ea5t nhi\u1ec1u ti\u1ec1n \u0111\u1ebfn t\u1eeb b\u00ean ngo\u00e0i vi\u1ec7c \u0111\u1eb7t ph\u00f2ng. Tuy nhi\u00ean, v\u1eabn c\u1ea7n thi\u1ebft \u0111\u1ec3 theo d\u00f5i \u0111i\u1ec1u n\u00e0y so v\u1edbi s\u1ed1<br \/>\n    l\u01b0\u1ee3ng ph\u00f2ng c\u1ee7a b\u1ea1n v\u00ec ti\u1ec1n v\u1eabn \u0111\u01b0\u1ee3c t\u1ea1o ra t\u1eeb kh\u00e1ch trong c\u00e1c ph\u00f2ng \u0111\u00f3.\n  <\/p>\n<p>\n    TRevPAR l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t ch\u00ednh (KPI) c\u1ea7n theo d\u00f5i th\u01b0\u1eddng xuy\u00ean t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<br \/>\n    Gi\u1ed1ng nh\u01b0 c\u00e1c s\u1ed1 li\u1ec7u kh\u00e1c nh\u01b0 <a href=\"#\">RevPAR<\/a> v\u00e0 <a href=\"#\">ADR<\/a>, TRevPAR s\u1ebd<br \/>\n    cung c\u1ea5p cho b\u1ea1n nh\u1eefng th\u00f4ng tin quan tr\u1ecdng v\u1ec1 c\u00e1ch doanh thu \u0111\u01b0\u1ee3c t\u1ea1o ra t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 nh\u1eefng g\u00ec b\u1ea1n c\u00f3<br \/>\n    th\u1ec3 l\u00e0m \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a n\u00f3.\n  <\/p>\n<p><strong>H\u00e3y c\u00f9ng xem x\u00e9t k\u1ef9 h\u01a1n \u00fd ngh\u0129a c\u1ee7a TRevPAR.<\/strong><\/p>\n<div>\n    <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/art-and-science-hotel-bookings.jpg\" alt=\"C\u00f4ng th\u1ee9c TRevPAR\" width=\"100%\" height=\"auto\">\n  <\/div>\n<h2>T\u1ea1i sao b\u1ea1n n\u00ean s\u1eed d\u1ee5ng c\u00f4ng th\u1ee9c TRevPAR?<\/h2>\n<p>\n    V\u00ec TRevPAR t\u00ednh \u0111\u1ebfn t\u1ea5t c\u1ea3 doanh thu c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 li\u00ean h\u1ec7 n\u00f3 v\u1edbi s\u1ed1<br \/>\n    l\u01b0\u1ee3ng ph\u00f2ng, b\u1ea1n c\u00f3 th\u1ec3 l\u1eadp lu\u1eadn r\u1eb1ng n\u00f3 cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn to\u00e0n c\u1ea3nh t\u1ed1t h\u01a1n so v\u1edbi m\u1ed9t s\u1ed1 li\u1ec7u nh\u01b0<br \/>\n    <a href=\"#\">RevPAR<\/a>.\n  <\/p>\n<p>\n    \u0110\u1eb7c bi\u1ec7t n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t kh\u00e1ch s\u1ea1n l\u1edbn, c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c nhau nh\u01b0 nh\u00e0 h\u00e0ng, qu\u00e1n bar ho\u1eb7c c\u00e1c ti\u1ec7n nghi kh\u00e1c c\u00f3<br \/>\n    th\u1ec3 c\u00f3 t\u00e1c \u0111\u1ed9ng l\u1edbn \u0111\u1ebfn th\u00e0nh c\u00f4ng kinh doanh t\u1ed5ng th\u1ec3. TRevPAR l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi<br \/>\n    \u0111\u1ec3 xem x\u00e9t t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o ra doanh thu t\u1eeb kh\u00e1ch.\n  <\/p>\n<p>\n    Theo d\u00f5i TRevPAR c\u0169ng cho ph\u00e9p b\u1ea1n xem x\u00e9t c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf so v\u1edbi<br \/>\n    \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh ho\u1eb7c t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 kh\u00e1ch c\u1ee7a b\u1ea1n. N\u1ebfu b\u1ea1n so s\u00e1nh kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<br \/>\n    v\u00e0 nh\u1eadn th\u1ea5y s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 gi\u00e1 gi\u1eefa c\u00e1c d\u1ecbch v\u1ee5 t\u01b0\u01a1ng t\u1ef1, c\u00f3 th\u1ec3 c\u00f3 c\u01a1 h\u1ed9i t\u0103ng m\u1ed9t s\u1ed1 ph\u00ed c\u1ee7a b\u1ea1n v\u00e0 t\u0103ng<br \/>\n    doanh thu m\u00e0 kh\u00f4ng l\u00e0m m\u1ea5t kh\u00e1ch h\u00e0ng.\n  <\/p>\n<p>\n    T\u01b0\u01a1ng t\u1ef1, n\u1ebfu b\u1ea1n nh\u1eadn th\u1ea5y kh\u00e1ch h\u00e0ng \u0111\u1ed5 x\u00f4 \u0111\u1ebfn m\u1ed9t ti\u1ec7n nghi ho\u1eb7c m\u00f3n trong th\u1ef1c \u0111\u01a1n c\u1ee5 th\u1ec3, b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng<br \/>\n    gi\u00e1 m\u1ed9t c\u00e1ch an to\u00e0n m\u00e0 kh\u00f4ng g\u00e2y h\u1ea1i \u0111\u1ebfn s\u1ef1 ph\u1ed5 bi\u1ebfn &#8211; m\u1ed9t l\u1ea7n n\u1eefa l\u00e0m t\u0103ng con s\u1ed1 TRevPAR.\n  <\/p>\n<h2>C\u00e1ch T\u00ednh TRevPAR?<\/h2>\n<p>\n    TRevPAR \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch chia t\u1ed5ng doanh thu cho t\u1ed5ng s\u1ed1 ph\u00f2ng c\u00f3 s\u1eb5n. C\u00e1ch t\u00ednh<br \/>\n    TRevPAR c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00f3m t\u1eaft nh\u01b0 sau:\n  <\/p>\n<p>TRevPAR = T\u1ed5ng Doanh Thu \/ T\u1ed5ng S\u1ed1 Ph\u00f2ng C\u00f3 S\u1eb5n<\/p>\n<p>Trong \u0111\u00f3:<\/p>\n<ul>\n<li>\n      T\u1ed5ng Doanh Thu l\u00e0 t\u1ed5ng c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c ngu\u1ed3n doanh thu cho m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh (v\u00ed d\u1ee5: h\u00e0ng ng\u00e0y, h\u00e0ng<br \/>\n      th\u00e1ng). \u0110i\u1ec1u n\u00e0y bao g\u1ed3m doanh thu t\u1eeb ph\u00f2ng, doanh thu t\u1eeb <a href=\"#\">\u0111\u1ed3 \u0103n v\u00e0 th\u1ee9c u\u1ed1ng<\/a>, v\u00e0 b\u1ea5t k\u1ef3 ngu\u1ed3n thu<br \/>\n      nh\u1eadp n\u00e0o kh\u00e1c; v\u00e0,\n    <\/li>\n<li>\n      T\u1ed5ng S\u1ed1 Ph\u00f2ng C\u00f3 S\u1eb5n l\u00e0 t\u1ed5ng s\u1ed1 ph\u00f2ng c\u00f3 s\u1eb5n \u0111\u1ec3 b\u00e1n trong c\u00f9ng th\u1eddi k\u1ef3.\n    <\/li>\n<\/ul>\n<p>\n    V\u00ed d\u1ee5: n\u1ebfu <a href=\"#\">doanh thu kh\u00e1ch s\u1ea1n<\/a> c\u1ee7a b\u1ea1n trong m\u1ed9t ng\u00e0y l\u00e0 15.000 \u0111\u00f4 la v\u00e0 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 110<br \/>\n    ph\u00f2ng, TRevPAR s\u1ebd b\u1eb1ng 136 \u0111\u00f4 la. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0, trung b\u00ecnh, m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n<br \/>\n    (d\u00f9 c\u00f3 ng\u01b0\u1eddi \u1edf hay kh\u00f4ng) \u0111\u00e3 \u0111\u00f3ng g\u00f3p 136 \u0111\u00f4 la v\u00e0o t\u1ed5ng doanh thu c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n trong ng\u00e0y \u0111\u00f3.\n  <\/p>\n<p>\n    \u0110\u01b0\u01a1ng nhi\u00ean, b\u1ea1n s\u1ebd mu\u1ed1n c\u1ed1 g\u1eafng t\u0103ng TRevPAR v\u00ec \u0111i\u1ec1u n\u00e0y s\u1ebd cho th\u1ea5y s\u1ef1 gia t\u0103ng<br \/>\n    trong doanh thu trung b\u00ecnh, t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ho\u1eb7c c\u1ea3 hai.\n  <\/p>\n<div>\n    <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/GettyImages-1495852755-1.jpg\" alt=\"TRevPAR so v\u1edbi RevPAR\" width=\"100%\" height=\"auto\">\n  <\/div>\n<h2>TRevPAR so v\u1edbi RevPAR<\/h2>\n<p>\n    Tho\u1ea1t nh\u00ecn, TRevPAR c\u00f3 v\u1ebb r\u1ea5t gi\u1ed1ng v\u1edbi <a href=\"#\">RevPAR<\/a> (Doanh thu tr\u00ean m\u1ed7i<br \/>\n    ph\u00f2ng c\u00f3 s\u1eb5n) nh\u01b0ng \u0111\u00f3 l\u00e0 m\u1ed9t ph\u00e9p \u0111o kh\u00e1 kh\u00e1c. Trong khi RevPAR ch\u1ec9 li\u00ean quan \u0111\u1ebfn doanh thu t\u1eeb ph\u00f2ng,<br \/>\n    TRevPAR t\u00ednh \u0111\u1ebfn t\u1ed5ng doanh thu c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 \u0111o n\u00f3 so v\u1edbi ph\u00f2ng kh\u00e1ch.\n  <\/p>\n<p>\n    C\u1ea3 hai \u0111\u1ec1u l\u00e0 c\u00e1c s\u1ed1 li\u1ec7u h\u1eefu \u00edch v\u00e0 ho\u00e0n to\u00e0n kh\u1ea3 thi \u0111\u1ec3 theo d\u00f5i, v\u1edbi RevPAR cung c\u1ea5p c\u00e1ch nhanh nh\u1ea5t v\u00e0 d\u1ec5<br \/>\n    nh\u1ea5t \u0111\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>\n    Tuy nhi\u00ean, c\u1ea3 hai \u0111\u1ec1u kh\u00f4ng t\u00ednh \u0111\u1ebfn b\u1ea5t k\u1ef3 chi ph\u00ed n\u00e0o ph\u00e1t sinh ho\u1eb7c <a href=\"#\">t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y<\/a> th\u1ef1c t\u1ebf c\u1ee7a<br \/>\n    kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n  <\/p>\n<h2>C\u00e1c Chi\u1ebfn L\u01b0\u1ee3c H\u00e0ng \u0110\u1ea7u \u0110\u1ec3 T\u0103ng TRevPAR Cho Kh\u00e1ch S\u1ea1n C\u1ee7a B\u1ea1n<\/h2>\n<p>\n    \u0110\u1ec3 n\u00e2ng cao TRevPAR c\u1ee7a b\u1ea1n, \u0111i\u1ec1u c\u1ea7n thi\u1ebft l\u00e0 \u00e1p d\u1ee5ng m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p \u0111a di\u1ec7n,<br \/>\n    kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch m\u00e0 c\u00f2n t\u1ed1i \u0111a h\u00f3a chi ti\u00eau c\u1ee7a h\u1ecd. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 chi\u1ebfn l\u01b0\u1ee3c h\u00e0ng \u0111\u1ea7u c\u1ea7n xem x\u00e9t:\n  <\/p>\n<h3>Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng<\/h3>\n<p>\n    Hi\u1ec3u \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111\u1ec3 ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3. Ph\u00e2n kh\u00fac \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n d\u1ef1a tr\u00ean<br \/>\n    nh\u00e2n kh\u1ea9u h\u1ecdc, m\u1ee5c \u0111\u00edch du l\u1ecbch ho\u1eb7c h\u00e0nh vi \u0111\u1eb7t ph\u00f2ng. \u0110i\u1ec1u ch\u1ec9nh c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n \u0111\u1ec3 ph\u00f9 h\u1ee3p<br \/>\n    v\u1edbi t\u1eebng ph\u00e2n kh\u00fac, \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i v\u00e0 \u01b0u \u0111\u00e3i c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p v\u1edbi s\u1edf th\u00edch v\u00e0 nhu c\u1ea7u<br \/>\n    c\u1ee7a h\u1ecd. V\u00ed d\u1ee5: <a href=\"#\">kh\u00e1ch du l\u1ecbch kinh doanh<\/a> c\u00f3 th\u1ec3 coi tr\u1ecdng Wi-Fi nhanh v\u00e0 c\u00e1c c\u01a1 s\u1edf h\u1ed9i ngh\u1ecb,<br \/>\n    trong khi c\u00e1c gia \u0111\u00ecnh c\u00f3 th\u1ec3 b\u1ecb thu h\u00fat b\u1edfi c\u00e1c g\u00f3i \u01b0u \u0111\u00e3i bao g\u1ed3m b\u1eefa \u0103n ho\u1eb7c c\u00e1c \u0111i\u1ec3m tham quan \u0111\u1ecba ph\u01b0\u01a1ng.\n  <\/p>\n<h3>\u00c1p d\u1ee5ng \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng cho vi\u1ec7c n\u00e2ng c\u1ea5p ph\u00f2ng<\/h3>\n<p>\n    \u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng kh\u00f4ng ch\u1ec9 d\u00e0nh cho gi\u00e1 ph\u00f2ng ti\u00eau chu\u1ea9n. \u00c1p d\u1ee5ng nguy\u00ean t\u1eafc n\u00e0y cho vi\u1ec7c n\u00e2ng c\u1ea5p ph\u00f2ng. Theo d\u00f5i<br \/>\n    nhu c\u1ea7u v\u00e0 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 cho c\u00e1c h\u1ea1ng ph\u00f2ng suite ho\u1eb7c n\u00e2ng c\u1ea5p ph\u00f2ng d\u1ef1a tr\u00ean t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y, t\u00ednh th\u1eddi v\u1ee5<br \/>\n    ho\u1eb7c c\u00e1c s\u1ef1 ki\u1ec7n \u0111\u1eb7c bi\u1ec7t. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00f4i k\u00e9o kh\u00e1ch ch\u1ecdn m\u1ed9t k\u1ef3 ngh\u1ec9 sang tr\u1ecdng h\u01a1n, t\u0103ng doanh thu tr\u00ean<br \/>\n    m\u1ed7i l\u1ea7n \u0111\u1eb7t ph\u00f2ng.\n  <\/p>\n<h3>C\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch<\/h3>\n<p>\n    Tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a cho kh\u00e1ch c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch cao h\u01a1n v\u00e0 do \u0111\u00f3, t\u0103ng chi ti\u00eau. S\u1eed d\u1ee5ng<br \/>\n    d\u1eef li\u1ec7u t\u1eeb c\u00e1c l\u1ea7n l\u01b0u tr\u00fa tr\u01b0\u1edbc \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c d\u1ecbch v\u1ee5 cho kh\u00e1ch quen. Cho d\u00f9 \u0111\u00f3 l\u00e0 lo\u1ea1i ph\u00f2ng \u01b0a th\u00edch c\u1ee7a<br \/>\n    h\u1ecd, m\u1ed9t chai r\u01b0\u1ee3u vang y\u00eau th\u00edch \u0111ang ch\u1edd trong ph\u00f2ng c\u1ee7a h\u1ecd hay c\u00e1c \u0111\u1ec1 xu\u1ea5t d\u1ef1a tr\u00ean c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u01b0\u1edbc \u0111\u00e2y<br \/>\n    c\u1ee7a h\u1ecd, nh\u1eefng \u0111i\u1ec3m nh\u1ea5n c\u00e1 nh\u00e2n n\u00e0y c\u00f3 th\u1ec3 n\u00e2ng cao l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch v\u00e0 khuy\u1ebfn kh\u00edch chi ti\u00eau th\u00eam.\n  <\/p>\n<h3>N\u00e2ng cao vi\u1ec7c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp<\/h3>\n<p>\n    M\u1eb7c d\u00f9 OTA c\u00f3 th\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb, nh\u01b0ng vi\u1ec7c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp th\u01b0\u1eddng mang l\u1ea1i t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn cao<br \/>\n    h\u01a1n. \u0110\u1ea7u t\u01b0 v\u00e0o m\u1ed9t trang web th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng, cung c\u1ea5p c\u00e1c \u01b0u \u0111\u00e3i ho\u1eb7c \u0111\u1eb7c quy\u1ec1n \u0111\u1ed9c quy\u1ec1n cho vi\u1ec7c<br \/>\n    \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp v\u00e0 s\u1eed d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i \u0111\u1ec3 \u0111\u01b0a kh\u00e1ch ti\u1ec1m n\u0103ng tr\u1edf l\u1ea1i trang web c\u1ee7a b\u1ea1n.<br \/>\n    B\u1eb1ng c\u00e1ch th\u00fac \u0111\u1ea9y nhi\u1ec1u l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp h\u01a1n, b\u1ea1n gi\u1ea3m chi ph\u00ed hoa h\u1ed3ng v\u00e0 ki\u1ec3m so\u00e1t t\u1ed1t h\u01a1n tr\u1ea3i<br \/>\n    nghi\u1ec7m c\u1ee7a kh\u00e1ch ngay t\u1eeb \u0111\u1ea7u.\n  <\/p>\n<h3>Cung c\u1ea5p c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung<\/h3>\n<p>\n    T\u1ed1i \u0111a h\u00f3a doanh thu b\u1eb1ng c\u00e1ch cung c\u1ea5p cho kh\u00e1ch c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung trong qu\u00e1 tr\u00ecnh \u0111\u1eb7t ph\u00f2ng ho\u1eb7c th\u1eddi gian<br \/>\n    l\u01b0u tr\u00fa c\u1ee7a h\u1ecd. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m t\u1eeb c\u00e1c g\u00f3i b\u1eefa s\u00e1ng, li\u1ec7u ph\u00e1p spa, c\u00e1c tour du l\u1ecbch c\u00f3 h\u01b0\u1edbng d\u1eabn ho\u1eb7c<br \/>\n    th\u1eadm ch\u00ed l\u00e0 c\u00e1c \u0111\u00eam \u0103n t\u1ed1i theo ch\u1ee7 \u0111\u1ec1. B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p c\u00e1c d\u1ecbch v\u1ee5 ho\u1eb7c cung c\u1ea5p c\u00e1c tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c quy\u1ec1n,<br \/>\n    b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng m\u1ee9c chi ti\u00eau trung b\u00ecnh c\u1ee7a m\u1ed7i kh\u00e1ch, \u0111\u00f3ng g\u00f3p t\u00edch c\u1ef1c v\u00e0o TRevPAR.\u200b\n  <\/p>\n<h2>T\u0103ng TRevPAR v\u00e0 t\u1ed5ng doanh thu kh\u00e1ch s\u1ea1n v\u1edbi SiteMinder<\/h2>\n<p>\n    C\u1ea3i thi\u1ec7n TRevPAR kh\u00f4ng ch\u1ec9 l\u00e0 l\u1ea5p \u0111\u1ea7y c\u00e1c ph\u00f2ng; \u0111\u00f3 l\u00e0 v\u1ec1 vi\u1ec7c t\u1ed1i \u0111a h\u00f3a ti\u1ec1m<br \/>\n    n\u0103ng doanh thu c\u1ee7a m\u1ecdi t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch, m\u1ecdi d\u1ecbch v\u1ee5 v\u00e0 m\u1ecdi ph\u00f2ng. SiteMinder l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 thay \u0111\u1ed5i cu\u1ed9c<br \/>\n    ch\u01a1i \u0111\u1ed1i v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n c\u1ee1 v\u1eeba \u0111\u1ebfn l\u1edbn, cung c\u1ea5p m\u1ed9t b\u1ed9 c\u00f4ng c\u1ee5 v\u00e0 t\u00ednh n\u0103ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 n\u00e2ng cao chi\u1ebfn<br \/>\n    l\u01b0\u1ee3c doanh thu c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, t\u0103ng c\u01b0\u1eddng c\u00e1c ngu\u1ed3n doanh thu hi\u1ec7n c\u00f3 v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 gi\u00e1 tr\u1ecb<br \/>\n    m\u1edbi.\n  <\/p>\n<ul>\n<li>\n      <b>T\u00edch h\u1ee3p \u0110\u1ecbnh Gi\u00e1 \u0110\u1ed9ng<\/b>. N\u1ec1n t\u1ea3ng c\u1ee7a SiteMinder t\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng, cho ph\u00e9p c\u00e1c ch\u1ee7 kh\u00e1ch<br \/>\n      s\u1ea1n \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 ph\u00f2ng theo th\u1eddi gian th\u1ef1c d\u1ef1a tr\u00ean nhu c\u1ea7u, t\u00ednh th\u1eddi v\u1ee5 v\u00e0 c\u00e1c bi\u1ebfn s\u1ed1 th\u1ecb tr\u01b0\u1eddng kh\u00e1c.<br \/>\n      \u0110i\u1ec1u n\u00e0y \u0111\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n lu\u00f4n cung c\u1ea5p m\u1ee9c gi\u00e1 c\u1ea1nh tranh, t\u1ed1i \u0111a h\u00f3a s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng trong<br \/>\n      th\u1eddi gian cao \u0111i\u1ec3m v\u00e0 duy tr\u00ec t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y l\u00e0nh m\u1ea1nh trong th\u1eddi gian th\u1ea5p \u0111i\u1ec3m.\n    <\/li>\n<li>\n      <b>Qu\u1ea3n l\u00fd K\u00eanh Ph\u00e2n Ph\u1ed1i To\u00e0n Di\u1ec7n<\/b>. M\u1edf r\u1ed9ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u1edbi qu\u1ea3n l\u00fd k\u00eanh ph\u00e2n<br \/>\n      ph\u1ed1i t\u00edch h\u1ee3p c\u1ee7a SiteMinder. K\u1ebft n\u1ed1i v\u1edbi m\u1ed9t m\u1ea1ng l\u01b0\u1edbi k\u00eanh ph\u00e2n ph\u1ed1i r\u1ed9ng l\u1edbn, t\u1eeb OTA \u0111\u1ebfn \u0111\u1eb7t ph\u00f2ng tr\u1ef1c<br \/>\n      ti\u1ebfp, \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c ph\u00f2ng c\u1ee7a b\u1ea1n ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u1ed1i t\u01b0\u1ee3ng r\u1ed9ng h\u01a1n. V\u1edbi c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt theo th\u1eddi gian<br \/>\n      th\u1ef1c v\u00e0 ki\u1ec3m so\u00e1t t\u1eadp trung, b\u1ea1n c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd hi\u1ec7u qu\u1ea3 c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng, gi\u1ea3m t\u00ecnh tr\u1ea1ng \u0111\u1eb7t ph\u00f2ng qu\u00e1 m\u1ee9c<br \/>\n      v\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t.\n    <\/li>\n<li>\n      <b>Ph\u00e2n T\u00edch v\u00e0 Th\u00f4ng Tin Chi Ti\u1ebft N\u00e2ng Cao<\/b>. Ki\u1ebfn th\u1ee9c th\u00fac \u0111\u1ea9y chi\u1ebfn l\u01b0\u1ee3c. N\u1ec1n t\u1ea3ng c\u1ee7a SiteMinder cung<br \/>\n      c\u1ea5p c\u00e1c ph\u00e2n t\u00edch v\u00e0 th\u00f4ng tin chi ti\u1ebft chuy\u00ean s\u00e2u, cung c\u1ea5p cho c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n m\u1ed9t c\u00e1i nh\u00ecn r\u00f5 r\u00e0ng v\u1ec1 c\u00e1c<br \/>\n      s\u1ed1 li\u1ec7u hi\u1ec7u su\u1ea5t c\u1ee7a h\u1ecd. T\u1eeb vi\u1ec7c hi\u1ec3u c\u00e1c m\u00f4 h\u00ecnh \u0111\u1eb7t ph\u00f2ng c\u1ee7a kh\u00e1ch \u0111\u1ebfn theo d\u00f5i c\u00e1c ngu\u1ed3n doanh thu, nh\u1eefng<br \/>\n      th\u00f4ng tin chi ti\u1ebft n\u00e0y trao quy\u1ec1n cho c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t, tinh ch\u1ec9nh c\u00e1c chi\u1ebfn<br \/>\n      l\u01b0\u1ee3c v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c c\u01a1 h\u1ed9i t\u0103ng tr\u01b0\u1edfng.\n    <\/li>\n<\/ul>\n<p><strong><a href=\"#\">B\u1eaft \u0111\u1ea7u mi\u1ec5n ph\u00ed<\/a> ho\u1eb7c xem b\u1ea3n demo \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TRevPAR L\u00e0 G\u00ec v\u00e0 C\u00e1ch T\u00ednh TRevPAR \u0110\u1ec3 T\u1ed1i \u01afu Doanh Thu Kh\u00e1ch S\u1ea1n? TRevPAR l\u00e0 g\u00ec? TRevPAR l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a &#8220;Total Revenue Per Available Room&#8221; (T\u1ed5ng doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n). TRevPAR t\u00ednh \u0111\u1ebfn t\u1ea5t c\u1ea3 c\u00e1c c\u00e1ch m\u00e0 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n t\u1ea1o ra doanh thu v\u00e0 \u00e1p d\u1ee5ng n\u00f3 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":447447,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-447698","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/447698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=447698"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/447698\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/447447"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=447698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=447698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=447698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}