{"id":446909,"date":"2025-03-03T05:13:15","date_gmt":"2025-03-03T05:13:15","guid":{"rendered":"https:\/\/otavietnam.com\/gia-chi-danh-cho-thiet-bi-di-dong-y-nghia-meo-tang-doanh-thu-khach-san\/"},"modified":"2025-03-03T05:13:15","modified_gmt":"2025-03-03T05:13:15","slug":"gia-chi-danh-cho-thiet-bi-di-dong-y-nghia-meo-tang-doanh-thu-khach-san","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/gia-chi-danh-cho-thiet-bi-di-dong-y-nghia-meo-tang-doanh-thu-khach-san\/","title":{"rendered":"Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng: \u00dd Ngh\u0129a &#038; M\u1eb9o T\u0103ng Doanh Thu Kh\u00e1ch S\u1ea1n"},"content":{"rendered":"<h1>Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng: \u00dd Ngh\u0129a &#038; M\u1eb9o Cho Kh\u00e1ch S\u1ea1n<\/h1>\n<div>\n    <img\n      decoding=\"async\"\n      src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/bg_12.jpg\"\n      alt=\"Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng\"\n      width=\"100%\"\n      height=\"auto\"\n    \/>\n  <\/div>\n<h2>Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng (Mobile-Only Price) L\u00e0 G\u00ec?<\/h2>\n<p>\n    Gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng l\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i t\u1eeb c\u00e1c<br \/>\n    kh\u00e1ch s\u1ea1n d\u00e0nh cho kh\u00e1ch du l\u1ecbch, ch\u1ec9 \u00e1p d\u1ee5ng khi \u0111\u1eb7t ph\u00f2ng qua thi\u1ebft b\u1ecb di<br \/>\n    \u0111\u1ed9ng. Khi kh\u00e1ch h\u00e0ng h\u1ecfi,<br \/>\n    <strong>&#8220;gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u00f3 ngh\u0129a l\u00e0 g\u00ec?&#8221;<\/strong>, h\u1ecd \u0111ang<br \/>\n    h\u1ecfi v\u1ec1 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1 \u0111\u1eb7c bi\u1ec7t m\u00e0 kh\u00e1ch s\u1ea1n cung c\u1ea5p \u0111\u1ec3 khuy\u1ebfn<br \/>\n    kh\u00edch \u0111\u1eb7t ph\u00f2ng qua \u0111i\u1ec7n tho\u1ea1i. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y \u0111\u1eb7c bi\u1ec7t hi\u1ec7u qu\u1ea3 \u0111\u1ec3 thu h\u00fat<br \/>\n    \u0111\u1ed1i t\u01b0\u1ee3ng am hi\u1ec3u v\u1ec1 c\u00f4ng ngh\u1ec7 di \u0111\u1ed9ng \u2013 h\u00e3y ngh\u0129 \u0111\u1ebfn nh\u1eefng kh\u00e1ch du l\u1ecbch tr\u1ebb<br \/>\n    tu\u1ed5i v\u00e0 nh\u1eefng ng\u01b0\u1eddi l\u00e0m vi\u1ec7c g\u1ea5p g\u00e1p ho\u1eb7c c\u00f3 ng\u00e2n s\u00e1ch eo h\u1eb9p \u2013 v\u00e0 \u0111\u1ea3m b\u1ea3o<br \/>\n    c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng v\u00e0o ph\u00fat ch\u00f3t \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a c\u00f4ng su\u1ea5t ph\u00f2ng v\u00e0 m\u1ee5c ti\u00eau<br \/>\n    doanh thu.\n  <\/p>\n<p>\n    \u0110\u00e2y l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p ph\u1ed5 bi\u1ebfn, \u0111\u1ebfn n\u1ed7i nhi\u1ec1u \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn \u0111\u00e3<br \/>\n    t\u00edch h\u1ee3p gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0o \u01b0u \u0111\u00e3i c\u1ee7a h\u1ecd cho c\u00e1c kh\u00e1ch<br \/>\n    s\u1ea1n \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i qua tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh.\n  <\/p>\n<p>\n    <strong>B\u00e0i vi\u1ebft n\u00e0y s\u1ebd cho b\u1ea1n bi\u1ebft m\u1ecdi \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft v\u1ec1 gi\u00e1 ch\u1ec9 d\u00e0nh<br \/>\n    cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng<\/strong> v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 m\u1ee5c ti\u00eau kh\u00e1c c\u00f3 th\u1ec3 mang<br \/>\n    l\u1ea1i th\u00e0nh c\u00f4ng v\u1ec1 doanh thu cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n  <\/p>\n<p>M\u1ee5c l\u1ee5c<\/p>\n<h2>\n    Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng C\u00f3 Ngh\u0129a L\u00e0 G\u00ec Khi \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n?<br \/>\n  <\/h2>\n<p>\n    Kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng b\u1eb1ng c\u00e1ch<br \/>\n    s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd k\u00eanh h\u1ed7 tr\u1ee3 gi\u00e1 d\u00e0nh ri\u00eang cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0<br \/>\n    h\u1ee3p t\u00e1c v\u1edbi c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTAs) nh\u01b0 Booking.com v\u00e0 Expedia,<br \/>\n    cho ph\u00e9p \u0111\u1ecbnh gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng. H\u1ecd n\u00ean \u0111\u1ea3m b\u1ea3o r\u1eb1ng trang<br \/>\n    web v\u00e0 \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a ri\u00eang h\u1ecd c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb c\u00e1c m\u1ee9c gi\u00e1 \u0111\u1ed9c quy\u1ec1n<br \/>\n    n\u00e0y.\n  <\/p>\n<p>\n    Vi\u1ec7c t\u1ea1o c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i v\u00e0 gi\u1ea3m gi\u00e1 nh\u1eafm m\u1ee5c ti\u00eau cho ng\u01b0\u1eddi d\u00f9ng<br \/>\n    di \u0111\u1ed9ng, ti\u1ebfp th\u1ecb c\u00e1c \u01b0u \u0111\u00e3i n\u00e0y th\u00f4ng qua m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 email, \u0111\u1ed3ng th\u1eddi s\u1eed<br \/>\n    d\u1ee5ng ph\u00e2n t\u00edch \u0111\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u0169ng r\u1ea5t quan<br \/>\n    tr\u1ecdng. Giao ti\u1ebfp r\u00f5 r\u00e0ng v\u1ec1 l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c \u0111\u1eb7t ph\u00f2ng qua thi\u1ebft b\u1ecb di \u0111\u1ed9ng<br \/>\n    s\u1ebd gi\u00fap thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u01a1n t\u1eadn d\u1ee5ng c\u00e1c m\u1ee9c gi\u00e1 \u0111\u1eb7c bi\u1ec7t n\u00e0y.\n  <\/p>\n<div>\n<div>\n<p>\n        T\u1ed1i \u0111a h\u00f3a doanh thu v\u00e0 \u0111\u01a1n gi\u1ea3n h\u00f3a vi\u1ec7c \u0111\u1eb7t ph\u00f2ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng<br \/>\n        v\u1edbi SiteMinder\n      <\/p>\n<p>\n        D\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd ph\u00f2ng v\u00e0 gi\u00e1 c\u1ee7a b\u1ea1n tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng v\u1edbi<br \/>\n        SiteMinder. T\u1ef1 \u0111\u1ed9ng h\u00f3a c\u1eadp nh\u1eadt, gi\u1ea3m l\u1ed7i v\u00e0 t\u0103ng c\u00f4ng su\u1ea5t ph\u00f2ng v\u00e0<br \/>\n        doanh thu c\u1ee7a b\u1ea1n.\n      <\/p>\n<p><a href=\"#\">Xem demo<\/a><\/p>\n<\/p><\/div>\n<p>\n      <img\n        decoding=\"async\"\n        src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/ezilogo.png\"\n        alt=\"SiteMinder\"\n        width=\"auto\"\n        height=\"auto\"\n      \/>\n    <\/p>\n<\/p><\/div>\n<h2>T\u1ea7m Quan Tr\u1ecdng C\u1ee7a Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng \u0110\u1ed1i V\u1edbi Kh\u00e1ch S\u1ea1n<\/h2>\n<p>\n    Khi b\u1ea1n c\u00e2n nh\u1eafc r\u1eb1ng h\u01a1n 60% d\u00e2n s\u1ed1 th\u1ebf gi\u1edbi hi\u1ec7n s\u1edf h\u1eefu \u0111i\u1ec7n tho\u1ea1i th\u00f4ng<br \/>\n    minh, vi\u1ec7c ti\u1ebfp th\u1ecb kh\u00e1ch s\u1ea1n v\u00e0 thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111i \u0111\u00f4i v\u1edbi nhau l\u00e0 \u0111i\u1ec1u h\u1ee3p<br \/>\n    l\u00fd.\n  <\/p>\n<p>\n    Kh\u00f4ng ch\u1ec9 quy\u1ec1n s\u1edf h\u1eefu \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng \u0111ang t\u0103ng v\u1ecdt m\u00e0 c\u1ea3 vi\u1ec7c s\u1eed d\u1ee5ng<br \/>\n    thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 nghi\u00ean c\u1ee9u v\u00e0 \u0111\u1eb7t chuy\u1ebfn \u0111i c\u0169ng v\u1eady. H\u00e3y xem x\u00e9t c\u00e1c<br \/>\n    th\u1ed1ng k\u00ea sau:\n  <\/p>\n<ul>\n<li aria-level=\"1\">\n      52% kh\u00e1ch du l\u1ecbch s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 t\u00ecm th\u00f4ng tin v\u1ec1 kh\u00e1ch s\u1ea1n,<br \/>\n      nh\u00e0 h\u00e0ng, tour du l\u1ecbch v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng\n    <\/li>\n<li aria-level=\"1\">\n      K\u00eanh \u01b0a th\u00edch cho \u0111\u1eb7t ph\u00f2ng v\u00e0o ph\u00fat ch\u00f3t l\u00e0 di \u0111\u1ed9ng\n    <\/li>\n<li aria-level=\"1\">\n      T\u1ed5ng s\u1ed1 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng cho kh\u00e1ch s\u1ea1n \u0111\u00e3 v\u01b0\u1ee3t qu\u00e1 40%<br \/>\n      trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y\n    <\/li>\n<li aria-level=\"1\">\n      63% kh\u00e1ch du l\u1ecbch Hoa K\u1ef3 n\u00f3i r\u1eb1ng vi\u1ec7c s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh l\u00e0 c\u1ef1c<br \/>\n      k\u1ef3 quan tr\u1ecdng khi l\u00ean k\u1ebf ho\u1ea1ch cho m\u1ed9t chuy\u1ebfn \u0111i, trong khi g\u1ea7n hai ph\u1ea7n ba<br \/>\n      d\u1ef1a v\u00e0o \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng trong chuy\u1ebfn \u0111i c\u1ee7a h\u1ecd\n    <\/li>\n<li aria-level=\"1\">\n      H\u01a1n 80% l\u01b0\u1ee3t \u0111\u1eb7t chuy\u1ebfn \u0111i hi\u1ec7n di\u1ec5n ra m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a con<br \/>\n      ng\u01b0\u1eddi\n    <\/li>\n<\/ul>\n<p>\n    B\u1eb1ng c\u00e1ch \u01b0u ti\u00ean ng\u01b0\u1eddi d\u00f9ng di \u0111\u1ed9ng, b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y gi\u00e1 tr\u1ecb to l\u1edbn<br \/>\n    trong vi\u1ec7c tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i v\u00e0 h\u1ea1n ch\u1ebf gi\u00e1 ch\u1ec9 d\u00e0nh cho<br \/>\n    thi\u1ebft b\u1ecb di \u0111\u1ed9ng cho kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh.\n  <\/p>\n<h2>\n    T\u1ea1i Sao Kh\u00e1ch S\u1ea1n N\u00ean Cung C\u1ea5p C\u00e1c Ch\u01b0\u01a1ng Tr\u00ecnh Khuy\u1ebfn M\u00e3i Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho<br \/>\n    Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng \u0110\u1ed9c Quy\u1ec1n?<br \/>\n  <\/h2>\n<p>\n    Kh\u00e1ch s\u1ea1n n\u00ean cung c\u1ea5p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di<br \/>\n    \u0111\u1ed9ng \u0111\u1ed9c quy\u1ec1n v\u00ec ch\u00fang mang l\u1ea1i l\u1ee3i th\u1ebf chi\u1ebfn l\u01b0\u1ee3c trong th\u1ecb tr\u01b0\u1eddng du l\u1ecbch<br \/>\n    t\u1eadp trung v\u00e0o thi\u1ebft b\u1ecb di \u0111\u1ed9ng ng\u00e0y nay.\n  <\/p>\n<p>\u0110\u00e2y l\u00e0 l\u00fd do:<\/p>\n<ul>\n<li aria-level=\"1\">\n      <b>T\u1eadn d\u1ee5ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp di \u0111\u1ed9ng:<\/b><br \/>\n      V\u1edbi m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng \u0111\u00e1ng k\u1ec3 ng\u01b0\u1eddi d\u00f9ng nghi\u00ean c\u1ee9u v\u00e0 l\u00ean k\u1ebf ho\u1ea1ch cho chuy\u1ebfn \u0111i<br \/>\n      c\u1ee7a h\u1ecd tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, vi\u1ec7c cung c\u1ea5p gi\u1ea3m gi\u00e1 \u0111\u1ed9c quy\u1ec1n ch\u1ec9 d\u00e0nh cho<br \/>\n      thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i hi\u1ec7u qu\u1ea3 \u00fd \u0111\u1ecbnh n\u00e0y th\u00e0nh l\u01b0\u1ee3t \u0111\u1eb7t<br \/>\n      ph\u00f2ng. S\u1ed1 l\u01b0\u1ee3ng l\u1edbn l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp di \u0111\u1ed9ng mang \u0111\u1ebfn m\u1ed9t c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi<br \/>\n      \u0111\u1ec3 thu h\u00fat v\u00e0 \u0111\u1ea3m b\u1ea3o l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng v\u1edbi m\u1ee9c gi\u00e1 \u0111\u1ed9c quy\u1ec1n d\u00e0nh cho thi\u1ebft b\u1ecb<br \/>\n      di \u0111\u1ed9ng h\u1ea5p d\u1eabn.\n    <\/li>\n<li aria-level=\"1\">\n      <b>Th\u00fac \u0111\u1ea9y chuy\u1ec3n \u0111\u1ed5i ngay l\u1eadp t\u1ee9c:<\/b><br \/>\n      M\u1ee9c gi\u00e1 di \u0111\u1ed9ng \u0111\u01b0\u1ee3c gi\u1ea3m gi\u00e1 c\u00f3 th\u1ec3 l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh \u0111\u1ec3 kh\u00e1ch quy\u1ebft<br \/>\n      \u0111\u1ecbnh c\u00f3 \u0111\u1eb7t ph\u00f2ng ngay l\u1eadp t\u1ee9c hay ti\u1ebfp t\u1ee5c t\u00ecm ki\u1ebfm. Nh\u1eadn th\u1ee9c v\u1ec1 vi\u1ec7c nh\u1eadn<br \/>\n      \u0111\u01b0\u1ee3c m\u1ed9t \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t khuy\u1ebfn kh\u00edch kh\u00e1ch \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng,<br \/>\n      t\u0103ng kh\u1ea3 n\u0103ng \u0111\u1eb7t ph\u00f2ng ngay t\u1ea1i ch\u1ed7. C\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch v\u00e0 \u0111\u1ed9c quy\u1ec1n n\u00e0y c\u00f3<br \/>\n      l\u1ee3i cho vi\u1ec7c t\u0103ng t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng v\u00e0 doanh thu c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.\n    <\/li>\n<li aria-level=\"1\">\n      <b>T\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u00ean OTA:<\/b><br \/>\n      C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u0169ng c\u00f3 th\u1ec3<br \/>\n      n\u00e2ng cao kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n tr\u00ean c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c<br \/>\n      tuy\u1ebfn (OTA) nh\u01b0 Booking.com. Gi\u00e1 di \u0111\u1ed9ng c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng di \u0111\u1ed9ng<br \/>\n      c\u1ee7a b\u1ea1n, kh\u00e1c v\u1edbi th\u1ee9 h\u1ea1ng tr\u00ean m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n c\u1ee7a b\u1ea1n, d\u1eabn \u0111\u1ebfn t\u0103ng kh\u1ea3<br \/>\n      n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 nhi\u1ec1u l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng ti\u1ec1m n\u0103ng h\u01a1n. Kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb b\u1ed5<br \/>\n      sung n\u00e0y c\u00f3 th\u1ec3 thu h\u00fat nhi\u1ec1u ng\u01b0\u1eddi xem h\u01a1n \u0111\u1ebfn danh s\u00e1ch c\u1ee7a b\u1ea1n, t\u0103ng th\u00eam<br \/>\n      c\u01a1 h\u1ed9i chuy\u1ec3n \u0111\u1ed5i.\n    <\/li>\n<\/ul>\n<p>\n    Vi\u1ec7c cung c\u1ea5p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ed9c<br \/>\n    quy\u1ec1n kh\u00f4ng ch\u1ec9 t\u1eadn d\u1ee5ng xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng ng\u00e0y c\u00e0ng<br \/>\n    t\u0103ng m\u00e0 c\u00f2n mang l\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh trong vi\u1ec7c thu h\u00fat v\u00e0 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch<br \/>\n    ti\u1ec1m n\u0103ng m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 hi\u1ec7u qu\u1ea3.\n  <\/p>\n<div>\n    <img\n      decoding=\"async\"\n      src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/billboard-effect.png\"\n      alt=\"Billboard Effect\"\n      width=\"100%\"\n      height=\"auto\"\n    \/>\n  <\/div>\n<h2>Booking.com C\u00f3 Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng Kh\u00f4ng?<\/h2>\n<p>\n    C\u00f3, Booking.com l\u00e0 m\u1ed9t trong nh\u1eefng OTA cho ph\u00e9p kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n qu\u1ea3ng b\u00e1 gi\u00e1<br \/>\n    \u0111\u1ed9c quy\u1ec1n d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng.\n  <\/p>\n<p>\n    D\u1eef li\u1ec7u t\u1eeb Booking.com cho th\u1ea5y 59% t\u1ed5ng s\u1ed1 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng hi\u1ec7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n<br \/>\n    tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, khi\u1ebfn t\u00ednh n\u0103ng n\u00e0y tr\u1edf n\u00ean \u0111\u1eb7c bi\u1ec7t gi\u00e1 tr\u1ecb.\n  <\/p>\n<p>Ngo\u00e0i ra, c\u00e1c ch\u1ed7 ngh\u1ec9 cung c\u1ea5p gi\u00e1 di \u0111\u1ed9ng tr\u00ean Booking.com s\u1ebd tr\u1ea3i nghi\u1ec7m:<\/p>\n<ul>\n<li aria-level=\"1\">S\u1ed1 l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t nhi\u1ec1u h\u01a1n 3%<\/li>\n<li aria-level=\"1\">S\u1ed1 l\u01b0\u1ee3t c\u1ed1 g\u1eafng \u0111\u1eb7t ph\u00f2ng nhi\u1ec1u h\u01a1n 24%<\/li>\n<li aria-level=\"1\">S\u1ed1 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng t\u1eeb kh\u00e1ch h\u00e0ng di \u0111\u1ed9ng nhi\u1ec1u h\u01a1n 22%<\/li>\n<\/ul>\n<h2>\n    C\u00e1c M\u1ee9c Gi\u00e1 M\u1ee5c Ti\u00eau Kh\u00e1c Ngo\u00e0i Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng C\u00f3 Th\u1ec3 T\u0103ng<br \/>\n    L\u1ee3i Nhu\u1eadn C\u1ee7a Kh\u00e1ch S\u1ea1n<br \/>\n  <\/h2>\n<p>\n    Gi\u00e1 di \u0111\u1ed9ng kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ee9c gi\u00e1 \u0111\u1ed9c quy\u1ec1n duy nh\u1ea5t b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p cho<br \/>\n    kh\u00e1ch \u0111\u1eb7t ph\u00f2ng tr\u00ean c\u00e1c OTA nh\u01b0 Booking.com. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng gi\u00e1 theo<br \/>\n    qu\u1ed1c gia v\u00e0 gi\u00e1 cho ph\u00e9p b\u1ea1n t\u1ed1i \u0111a h\u00f3a gi\u00e1 tr\u1ecb c\u1ee7a t\u1eebng l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng ri\u00eang<br \/>\n    l\u1ebb.\n  <\/p>\n<h3>Gi\u00e1 Theo Qu\u1ed1c Gia L\u00e0 G\u00ec?<\/h3>\n<p>\n    Gi\u00e1 theo qu\u1ed1c gia l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1ecbnh gi\u00e1 m\u1ee5c ti\u00eau m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng tr\u00ean<br \/>\n    Booking.com, cho ph\u00e9p kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n cung c\u1ea5p m\u1ed9t m\u1ee9c gi\u00e1 c\u1ee5 th\u1ec3 cho kh\u00e1ch<br \/>\n    t\u1eeb c\u00e1c qu\u1ed1c gia v\u00e0 khu v\u1ef1c c\u1ee5 th\u1ec3. V\u1edbi vi\u1ec7c du l\u1ecbch qu\u1ed1c t\u1ebf \u0111ang t\u0103ng tr\u1edf<br \/>\n    l\u1ea1i, \u0111\u00e2y l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 thu h\u00fat kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf v\u1edbi m\u1ee9c gi\u00e1<br \/>\n    \u0111\u1eb7c bi\u1ec7t ho\u1eb7c gi\u1ea3m gi\u00e1.\n  <\/p>\n<p>\n    Vi\u1ec7c cung c\u1ea5p m\u1ed9t m\u1ee9c gi\u00e1 c\u1ea1nh tranh nh\u01b0 v\u1eady c\u0169ng s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3n th\u1ecb r\u00f5 h\u01a1n<br \/>\n    v\u1edbi kh\u00e1ch du l\u1ecbch \u1edf c\u00e1c qu\u1ed1c gia b\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau.\n  <\/p>\n<p>\n    Kh\u00e1ch qu\u1ed1c t\u1ebf c\u00f3 xu h\u01b0\u1edbng \u0111\u1eb7t chuy\u1ebfn \u0111i s\u1edbm h\u01a1n v\u00e0 h\u1ee7y \u00edt th\u01b0\u1eddng xuy\u00ean h\u01a1n, v\u00ec<br \/>\n    v\u1eady b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd doanh thu c\u1ee7a ch\u1ed7 ngh\u1ec9 t\u1ed1t h\u01a1n.\n  <\/p>\n<h3>Gi\u00e1 Theo Kh\u00e1ch C\u00f3 Ngh\u0129a L\u00e0 G\u00ec?<\/h3>\n<p>\n    \u0110\u1ecbnh gi\u00e1 theo kh\u00e1ch (PPG) l\u00e0 m\u1ed9t c\u00e1ch b\u1ed5 sung \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a doanh thu t\u1eeb m\u1ed7i<br \/>\n    ph\u00f2ng.\n  <\/p>\n<p>\n    C\u0169ng c\u00f3 s\u1eb5n tr\u00ean Booking.com, n\u00f3 ho\u1ea1t \u0111\u1ed9ng b\u1eb1ng c\u00e1ch cho ph\u00e9p ch\u1ed7 ngh\u1ec9 c\u1ee7a b\u1ea1n<br \/>\n    \u0111\u1eb7t c\u00e1c m\u1ee9c gi\u00e1 kh\u00e1c nhau cho c\u00f9ng m\u1ed9t ph\u00f2ng d\u1ef1a tr\u00ean s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch l\u01b0u tr\u00fa<br \/>\n    trong ph\u00f2ng \u0111\u00f3, th\u1eddi gian l\u01b0u tr\u00fa ho\u1eb7c k\u1ebft h\u1ee3p c\u1ea3 hai.\n  <\/p>\n<p>\n    \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn m\u00e0 c\u00f2n cho ph\u00e9p b\u1ea1n t\u1ed1i \u0111a<br \/>\n    h\u00f3a c\u00f4ng su\u1ea5t ph\u00f2ng v\u00e0 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a b\u1ea1n trong k\u1ebft qu\u1ea3 t\u00ecm<br \/>\n    ki\u1ebfm.\n  <\/p>\n<h2>T\u00f3m t\u1eaft<\/h2>\n<p>\n    T\u00f3m l\u1ea1i,<br \/>\n    <strong>gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng (mobile-only price)<\/strong> l\u00e0 m\u1ed9t<br \/>\n    c\u00f4ng c\u1ee5 marketing m\u1ea1nh m\u1ebd cho c\u00e1c kh\u00e1ch s\u1ea1n trong th\u1eddi \u0111\u1ea1i s\u1ed1. N\u00f3 gi\u00fap thu<br \/>\n    h\u00fat kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 \u0111\u1eb7t ph\u00f2ng, t\u0103ng doanh thu v\u00e0 t\u1ed1i \u01b0u<br \/>\n    h\u00f3a c\u00f4ng su\u1ea5t ph\u00f2ng. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 kh\u00e1c nh\u01b0 gi\u00e1 theo<br \/>\n    qu\u1ed1c gia (country rates) v\u00e0 gi\u00e1 theo kh\u00e1ch (price per guest) c\u0169ng \u0111\u00f3ng vai<br \/>\n    tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn cho kh\u00e1ch s\u1ea1n.\n  <\/p>\n<h3>M\u1eb9o tri\u1ec3n khai gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng hi\u1ec7u qu\u1ea3:<\/h3>\n<ul>\n<li>\n      <strong>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng:<\/strong><br \/>\n      T\u00ecm hi\u1ec3u \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n v\u00e0 x\u00e1c \u0111\u1ecbnh m\u1ee9c gi\u00e1 ph\u00f9 h\u1ee3p \u0111\u1ec3<br \/>\n      thu h\u00fat h\u1ecd.\n    <\/li>\n<li>\n      <strong>S\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd k\u00eanh (channel manager):<\/strong><br \/>\n      \u0110\u1ea3m b\u1ea3o r\u1eb1ng h\u1ec7 th\u1ed1ng c\u1ee7a b\u1ea1n h\u1ed7 tr\u1ee3 gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0<br \/>\n      t\u00edch h\u1ee3p v\u1edbi c\u00e1c OTA.\n    <\/li>\n<li>\n      <strong>Qu\u1ea3ng b\u00e1 ch\u01b0\u01a1ng tr\u00ecnh:<\/strong><br \/>\n      S\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i, email marketing v\u00e0 trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 qu\u1ea3ng b\u00e1 gi\u00e1 ch\u1ec9<br \/>\n      d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng.\n    <\/li>\n<li>\n      <strong>Theo d\u00f5i v\u00e0 \u0111i\u1ec1u ch\u1ec9nh:<\/strong><br \/>\n      S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch \u0111\u1ec3 theo d\u00f5i hi\u1ec7u qu\u1ea3 c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 \u0111i\u1ec1u<br \/>\n      ch\u1ec9nh khi c\u1ea7n thi\u1ebft.\n    <\/li>\n<\/ul>\n<h3>L\u1ee3i \u00edch l\u00e2u d\u00e0i c\u1ee7a vi\u1ec7c \u00e1p d\u1ee5ng gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng:<\/h3>\n<ul>\n<li>\n      <strong>X\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng:<\/strong><br \/>\n      Kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u00e1nh gi\u00e1 cao vi\u1ec7c b\u1ea1n cung c\u1ea5p c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1ed9c quy\u1ec1n v\u00e0 c\u00f3 kh\u1ea3<br \/>\n      n\u0103ng quay l\u1ea1i \u0111\u1eb7t ph\u00f2ng trong t\u01b0\u01a1ng lai.\n    <\/li>\n<li>\n      <strong>N\u00e2ng cao h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u:<\/strong><br \/>\n      Vi\u1ec7c cung c\u1ea5p gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng cho th\u1ea5y b\u1ea1n l\u00e0 m\u1ed9t kh\u00e1ch s\u1ea1n<br \/>\n      hi\u1ec7n \u0111\u1ea1i v\u00e0 am hi\u1ec3u v\u1ec1 c\u00f4ng ngh\u1ec7.\n    <\/li>\n<li>\n      <strong>T\u0103ng kh\u1ea3 n\u0103ng c\u1ea1nh tranh:<\/strong><br \/>\n      Trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh, gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u00f3 th\u1ec3 gi\u00fap<br \/>\n      b\u1ea1n n\u1ed5i b\u1eadt so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7.\n    <\/li>\n<\/ul>\n<div>\n    <img\n      decoding=\"async\"\n      src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/03\/chien-luoc-ban-hang-khach-san-thumbnail-1.png\"\n      alt=\"Chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng kh\u00e1ch s\u1ea1n\"\n      width=\"100%\"\n      height=\"auto\"\n    \/>\n  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng: \u00dd Ngh\u0129a &#038; M\u1eb9o Cho Kh\u00e1ch S\u1ea1n Gi\u00e1 Ch\u1ec9 D\u00e0nh Cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng (Mobile-Only Price) L\u00e0 G\u00ec? Gi\u00e1 ch\u1ec9 d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng l\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i t\u1eeb c\u00e1c kh\u00e1ch s\u1ea1n d\u00e0nh cho kh\u00e1ch du l\u1ecbch, ch\u1ec9 \u00e1p d\u1ee5ng khi \u0111\u1eb7t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":446903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-446909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/446909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=446909"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/446909\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/446903"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=446909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=446909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=446909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}