{"id":445690,"date":"2025-02-24T04:02:52","date_gmt":"2025-02-24T04:02:52","guid":{"rendered":"https:\/\/otavietnam.com\/theo-doi-gia-khach-san-toi-uu-doanh-thu-canh-tranh\/"},"modified":"2025-02-24T04:02:52","modified_gmt":"2025-02-24T04:02:52","slug":"theo-doi-gia-khach-san-toi-uu-doanh-thu-canh-tranh","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/theo-doi-gia-khach-san-toi-uu-doanh-thu-canh-tranh\/","title":{"rendered":"Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n: T\u1ed1i \u01afu Doanh Thu & C\u1ea1nh Tranh"},"content":{"rendered":"

Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n: B\u00ed Quy\u1ebft T\u1ed1i \u01afu H\u00f3a Doanh Thu v\u00e0 N\u00e2ng Cao L\u1ee3i Th\u1ebf C\u1ea1nh Tranh<\/h1>\n

Trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, vi\u1ec7c theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c, m\u00e0 l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c s\u1ed1ng c\u00f2n. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd \u0111i s\u00e2u v\u00e0o t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c gi\u00e1m s\u00e1t gi\u00e1 ph\u00f2ng, l\u1ee3i \u00edch n\u00f3 mang l\u1ea1i, v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 ch\u1ecdn \u0111\u01b0\u1ee3c c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 ph\u00f9 h\u1ee3p nh\u1ea5t cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/p>\n

\t\"Theo<\/p>\n

Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n L\u00e0 G\u00ec?<\/h2>\n

Theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> l\u00e0 qu\u00e1 tr\u00ecnh gi\u00e1m s\u00e1t v\u00e0 ph\u00e2n t\u00edch gi\u00e1 ph\u00f2ng c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n, c\u0169ng nh\u01b0 gi\u00e1 c\u1ee7a c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. \u0110\u00e2y l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn d\u1ef1a tr\u00ean d\u1eef li\u1ec7u, cho ph\u00e9p b\u1ea1n \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 gi\u00e1 m\u1ed9t c\u00e1ch th\u00f4ng minh, \u0111\u1ea3m b\u1ea3o t\u00ednh c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ed3ng th\u1eddi t\u1ed1i \u0111a h\u00f3a doanh thu.<\/p>\n

T\u1ea1i Sao Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n L\u1ea1i Quan Tr\u1ecdng?<\/h2>\n

Gi\u00e1 c\u1ea3 l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh \u0111\u1eb7t ph\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. Vi\u1ec7c \u0111\u1ea7u t\u01b0 th\u1eddi gian, c\u00f4ng s\u1ee9c v\u00e0 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 n\u1eafm v\u1eefng ngh\u1ec7 thu\u1eadt \u0111\u1ecbnh gi\u00e1 l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n n\u00e0o.<\/p>\n

Theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch, gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 th\u1ecb tr\u01b0\u1eddng, \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t h\u01a1n, \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c d\u1ef1 \u00e1n v\u00e0 c\u1ea3i ti\u1ebfn gi\u00e1 tr\u1ecb, h\u01b0\u1edbng t\u1edbi s\u1ef1 t\u0103ng tr\u01b0\u1edfng d\u00e0i h\u1ea1n. N\u00f3 gi\u00fap b\u1ea1n lu\u00f4n \u0111i tr\u01b0\u1edbc \u0111\u1ed1i th\u1ee7 m\u00e0 kh\u00f4ng ph\u1ea3i hy sinh doanh thu, trang b\u1ecb cho b\u1ea1n nh\u1eefng ki\u1ebfn th\u1ee9c c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh v\u1ec1 gi\u00e1 ph\u00f2ng v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n

\t\"T\u1ea7m<\/p>\n

L\u1ee3i \u00cdch C\u1ee7a Vi\u1ec7c Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n<\/h2>\n

Vi\u1ec7c theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t \u0111\u1ed9ng th\u00e1i chi\u1ebfn thu\u1eadt m\u00e0 c\u00f2n l\u00e0 m\u1ed9t n\u1ed7 l\u1ef1c chi\u1ebfn l\u01b0\u1ee3c mang l\u1ea1i v\u00f4 s\u1ed1 l\u1ee3i \u00edch:<\/p>\n

Hi\u1ec3u R\u00f5 \u0110\u1ed9ng L\u1ef1c Th\u1ecb Tr\u01b0\u1eddng<\/h3>\n

Th\u1ecb tr\u01b0\u1eddng gi\u00e1 c\u1ea3 trong ng\u00e0nh kh\u00e1ch s\u1ea1n lu\u00f4n bi\u1ebfn \u0111\u1ed9ng, ch\u1ecbu \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 m\u00f9a v\u1ee5, s\u1ef1 ki\u1ec7n \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. B\u1eb1ng c\u00e1ch gi\u00e1m s\u00e1t gi\u00e1 kh\u00e1ch s\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp th\u00f4ng tin chi ti\u1ebft v\u1ec1 nh\u1eefng \u0111\u1ed9ng l\u1ef1c th\u1ecb tr\u01b0\u1eddng n\u00e0y, t\u1eeb \u0111\u00f3 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch ph\u00f9 h\u1ee3p.<\/p>\n

T\u1ed1i \u01afu H\u00f3a Chi\u1ebfn L\u01b0\u1ee3c Gi\u00e1<\/h3>\n

T\u00ecm ra m\u1ee9c gi\u00e1 t\u1ed1i \u01b0u l\u00e0 m\u1ed9t ngh\u1ec7 thu\u1eadt c\u00e2n b\u1eb1ng tinh t\u1ebf. Gi\u00e1 qu\u00e1 cao c\u00f3 th\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng b\u1ecf \u0111i; gi\u00e1 qu\u00e1 th\u1ea5p c\u00f3 th\u1ec3 l\u00e0m m\u1ea5t doanh thu. Theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> cung c\u1ea5p d\u1eef li\u1ec7u c\u1ea7n thi\u1ebft \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111i\u1ec3m c\u00e2n b\u1eb1ng t\u1ed1i \u01b0u, gi\u00fap t\u1ed1i \u0111a h\u00f3a doanh thu m\u00e0 kh\u00f4ng l\u00e0m n\u1ea3n l\u00f2ng kh\u00e1ch h\u00e0ng.<\/p>\n

So S\u00e1nh C\u1ea1nh Tranh<\/h3>\n

Trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u00f3 qu\u00e1 nhi\u1ec1u l\u1ef1a ch\u1ecdn, vi\u1ec7c duy tr\u00ec t\u00ednh c\u1ea1nh tranh l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng. Theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> cho ph\u00e9p so s\u00e1nh gi\u00e1 c\u1ea3 theo th\u1eddi gian th\u1ef1c v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, \u0111\u1ea3m b\u1ea3o kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n lu\u00f4n l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

\t\"L\u1ee3i<\/p>\n

N\u00e2ng Cao S\u1ef1 H\u00e0i L\u00f2ng C\u1ee7a Kh\u00e1ch H\u00e0ng<\/h3>\n

\u0110\u01b0a ra m\u1ee9c gi\u00e1 c\u1ea1nh tranh kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n l\u00e0m t\u0103ng gi\u00e1 tr\u1ecb c\u1ea3m nh\u1eadn, t\u1eeb \u0111\u00f3 n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. M\u1ed9t kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng quay l\u1ea1i, gi\u1edbi thi\u1ec7u kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n cho ng\u01b0\u1eddi kh\u00e1c v\u00e0 \u0111\u1ec3 l\u1ea1i nh\u1eefng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c, t\u1ea5t c\u1ea3 \u0111\u1ec1u v\u00f4 gi\u00e1 trong vi\u1ec7c x\u00e2y d\u1ef1ng danh ti\u1ebfng th\u01b0\u01a1ng hi\u1ec7u v\u1eefng m\u1ea1nh.<\/p>\n

Ra Quy\u1ebft \u0110\u1ecbnh D\u1ef1a Tr\u00ean D\u1eef Li\u1ec7u<\/h3>\n

Trong th\u1eddi \u0111\u1ea1i ng\u00e0y nay, d\u1eef li\u1ec7u l\u00e0 vua. Theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> cung c\u1ea5p cho b\u1ea1n m\u1ed9t n\u1ec1n t\u1ea3ng d\u1eef li\u1ec7u v\u1eefng ch\u1eafc \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t. Cho d\u00f9 \u0111\u00f3 l\u00e0 thi\u1ebft l\u1eadp gi\u00e1 ph\u00f2ng hay \u0111\u01b0a ra c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t, vi\u1ec7c hi\u1ec3u r\u00f5 v\u1ec1 th\u1ecb tr\u01b0\u1eddng gi\u00e1 c\u1ea3 s\u1ebd t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh h\u01a1n, d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/p>\n

Qu\u1ea3n L\u00fd Doanh Thu<\/h3>\n

Qu\u1ea3n l\u00fd doanh thu hi\u1ec7u qu\u1ea3 l\u00e0 n\u1ec1n t\u1ea3ng c\u1ee7a m\u1ed9t ho\u1ea1t \u0111\u1ed9ng kh\u00e1ch s\u1ea1n th\u00e0nh c\u00f4ng. B\u1eb1ng c\u00e1ch theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch xu h\u01b0\u1edbng gi\u00e1 c\u1ea3, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u0111a h\u00f3a doanh thu trong th\u1eddi gian cao \u0111i\u1ec3m v\u00e0 duy tr\u00ec d\u00f2ng ti\u1ec1n \u1ed5n \u0111\u1ecbnh trong th\u1eddi gian th\u1ea5p \u0111i\u1ec3m, b\u00f9 \u0111\u1eafp chi ph\u00ed kh\u00e1ch s\u1ea1n v\u00e0 duy tr\u00ec l\u1ee3i nhu\u1eadn quanh n\u0103m.<\/p>\n

Ph\u00e2n B\u1ed5 Ngu\u1ed3n L\u1ef1c<\/h3>\n

V\u1edbi nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc thu \u0111\u01b0\u1ee3c t\u1eeb vi\u1ec7c theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span>, b\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c hi\u1ec7u qu\u1ea3 h\u01a1n. V\u00ed d\u1ee5, trong th\u1eddi gian nhu c\u1ea7u cao, ngu\u1ed3n l\u1ef1c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u1eadp trung \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1i \u01b0u, trong khi trong th\u1eddi gian nhu c\u1ea7u th\u1ea5p, n\u1ed7 l\u1ef1c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edbng v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n

T\u0103ng Tr\u01b0\u1edfng D\u00e0i H\u1ea1n<\/h3>\n

Vi\u1ec7c theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> nh\u1ea5t qu\u00e1n v\u00e0 nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc thu \u0111\u01b0\u1ee3c sau \u0111\u00f3 \u0111\u1eb7t n\u1ec1n m\u00f3ng cho s\u1ef1 t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng. N\u00f3 h\u1ed7 tr\u1ee3 trong vi\u1ec7c hi\u1ec3u xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, s\u1edf th\u00edch c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u00e1, t\u1ea5t c\u1ea3 \u0111\u1ec1u r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n.<\/p>\n

C\u00e1ch Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n Hi\u1ec7u Qu\u1ea3<\/h2>\n

\u0110\u1ec3 theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, b\u1ea1n c\u1ea7n:<\/p>\n

    \n
  1. X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh ch\u00ednh:<\/strong> L\u1eadp danh s\u00e1ch c\u00e1c kh\u00e1ch s\u1ea1n t\u01b0\u01a1ng t\u1ef1 v\u1ec1 v\u1ecb tr\u00ed, h\u1ea1ng sao v\u00e0 d\u1ecbch v\u1ee5.<\/li>\n
  2. Ch\u1ecdn c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 ph\u00f9 h\u1ee3p:<\/strong> S\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m ho\u1eb7c d\u1ecbch v\u1ee5 tr\u1ef1c tuy\u1ebfn chuy\u00ean d\u1ee5ng \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a qu\u00e1 tr\u00ecnh thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u gi\u00e1.<\/li>\n
  3. X\u00e1c \u0111\u1ecbnh t\u1ea7n su\u1ea5t theo d\u00f5i:<\/strong> T\u00f9y thu\u1ed9c v\u00e0o s\u1ef1 bi\u1ebfn \u0111\u1ed9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n theo d\u00f5i gi\u00e1 h\u00e0ng ng\u00e0y, h\u00e0ng tu\u1ea7n ho\u1eb7c h\u00e0ng th\u00e1ng.<\/li>\n
  4. Ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 \u0111\u01b0a ra \u0111i\u1ec1u ch\u1ec9nh:<\/strong> D\u1ef1a tr\u00ean d\u1eef li\u1ec7u thu th\u1eadp \u0111\u01b0\u1ee3c, h\u00e3y \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 ph\u00f2ng c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u00ednh c\u1ea1nh tranh v\u00e0 t\u1ed1i \u0111a h\u00f3a doanh thu.<\/li>\n<\/ol>\n

    \t\"C\u00f4ng<\/p>\n

    L\u00e0m Th\u1ebf N\u00e0o \u0110\u1ec3 T\u00ecm \u0110\u01b0\u1ee3c C\u00f4ng C\u1ee5 Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n T\u1ed1t Nh\u1ea5t?<\/h2>\n

    Vi\u1ec7c t\u00ecm ki\u1ebfm c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> ph\u00f9 h\u1ee3p l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 theo d\u00f5i gi\u00e1 hi\u1ec7u qu\u1ea3 v\u00e0 sau \u0111\u00f3, cho s\u1ef1 th\u00e0nh c\u00f4ng v\u1ec1 t\u00e0i ch\u00ednh c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n.<\/p>\n

    C\u00f4ng c\u1ee5 l\u00fd t\u01b0\u1edfng kh\u00f4ng ch\u1ec9 theo d\u00f5i gi\u00e1 m\u00e0 c\u00f2n cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ra quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 quan tr\u1ecdng c\u1ea7n xem x\u00e9t:<\/p>\n

      \n
    • D\u1ec5 d\u00e0ng t\u00edch h\u1ee3p<\/b> \u2013 T\u00ecm ki\u1ebfm m\u1ed9t c\u00f4ng c\u1ee5 t\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n hi\u1ec7n c\u00f3 c\u1ee7a b\u1ea1n, do \u0111\u00f3 h\u1ee3p l\u00fd h\u00f3a quy tr\u00ecnh theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch gi\u00e1.<\/li>\n
    • T\u00f9y ch\u1ec9nh<\/b> \u2013 M\u1ed7i kh\u00e1ch s\u1ea1n l\u00e0 duy nh\u1ea5t v\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p v\u1edbi t\u1ea5t c\u1ea3 c\u00f3 th\u1ec3 kh\u00f4ng \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c c\u00e1c nhu c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a b\u1ea1n. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ch\u1ecdn m\u1ed9t c\u00f4ng c\u1ee5 c\u00f3 th\u1ec3 th\u00edch \u1ee9ng v\u1edbi b\u1ea1n \u2013 ch\u1ee9 kh\u00f4ng ph\u1ea3i ng\u01b0\u1ee3c l\u1ea1i.<\/li>\n
    • D\u1eef li\u1ec7u theo th\u1eddi gian th\u1ef1c<\/b> \u2013 Trong m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u00f3 nh\u1ecbp \u0111\u1ed9 nhanh, vi\u1ec7c c\u00f3 quy\u1ec1n truy c\u1eadp v\u00e0o d\u1eef li\u1ec7u theo th\u1eddi gian th\u1ef1c v\u00e0 c\u1ea3nh b\u00e1o gi\u00e1 kh\u00e1ch s\u1ea1n l\u00e0 v\u00f4 gi\u00e1. B\u1ea5t k\u1ef3 c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n n\u00e0o \u0111\u00e1ng gi\u00e1 \u2013 v\u00e0 kho\u1ea3n \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n \u2013 ph\u1ea3i c\u00f3 th\u00f4ng tin c\u1eadp nh\u1eadt cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft.<\/li>\n
    • T\u1ef1 \u0111\u1ed9ng h\u00f3a<\/b> \u2013 Theo d\u00f5i gi\u00e1 th\u1ee7 c\u00f4ng c\u00f3 th\u1ec3 t\u1ebb nh\u1ea1t v\u00e0 t\u1ed1n th\u1eddi gian. V\u1edbi t\u00ednh n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a gi\u00e1, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e1c quy t\u1eafc \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh tr\u01b0\u1edbc \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 d\u1ef1a tr\u00ean \u0111i\u1ec1u ki\u1ec7n th\u1ecb tr\u01b0\u1eddng, \u0111\u1ea3m b\u1ea3o gi\u00e1 c\u1ee7a b\u1ea1n lu\u00f4n c\u1ea1nh tranh m\u00e0 kh\u00f4ng c\u1ea7n can thi\u1ec7p th\u1ee7 c\u00f4ng.<\/li>\n
    • B\u00e1o c\u00e1o to\u00e0n di\u1ec7n<\/b> \u2013 Vi\u1ec7c c\u00f3 v\u00f4 s\u1ed1 d\u1eef li\u1ec7u trong t\u1ea7m tay l\u00e0 r\u1ea5t t\u1ed1t, nh\u01b0ng vi\u1ec7c hi\u1ec3u d\u1eef li\u1ec7u \u0111\u00f3 m\u1edbi l\u00e0 n\u01a1i gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1 n\u1eb1m. C\u00e1c t\u00ednh n\u0103ng b\u00e1o c\u00e1o m\u1ea1nh m\u1ebd c\u1ee7a SiteMinder, ch\u1eb3ng h\u1ea1n, chuy\u1ec3n d\u1eef li\u1ec7u th\u00e0nh th\u00f4ng tin chi ti\u1ebft c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng, h\u1ed7 tr\u1ee3 ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t.<\/li>\n
    • Giao di\u1ec7n th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng<\/b> \u2013 M\u1ed9t giao di\u1ec7n ph\u1ee9c t\u1ea1p, kh\u00f3 \u0111i\u1ec1u h\u01b0\u1edbng c\u00f3 th\u1ec3 ng\u0103n c\u1ea3n ngay c\u1ea3 nh\u1eefng c\u00e1 nh\u00e2n am hi\u1ec3u c\u00f4ng ngh\u1ec7 nh\u1ea5t. B\u1ea5t k\u1ef3 ph\u1ea7n m\u1ec1m n\u00e0o b\u1ea1n v\u00e0 nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n s\u1eed d\u1ee5ng ph\u1ea3i \u0111\u01b0\u1ee3c h\u1ee3p l\u00fd h\u00f3a, v\u1edbi c\u00e1c b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n th\u00f4ng minh kh\u00f4ng che gi\u1ea5u th\u00f4ng tin h\u1eefu \u00edch b\u1eb1ng c\u00e1c \u0111o\u1ea1n d\u1eef li\u1ec7u kh\u00f4ng c\u1ea7n thi\u1ebft v\u00e0 \u0111i\u1ec1u h\u01b0\u1edbng ph\u1ee9c t\u1ea1p.<\/li>\n
    • H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/b> \u2013 H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111\u00e1ng tin c\u1eady \u0111\u1ec3 h\u1ed7 tr\u1ee3 b\u1ea1n b\u1ea5t c\u1ee9 khi n\u00e0o b\u1ea1n g\u1eb7p th\u00e1ch th\u1ee9c ho\u1eb7c c\u00f3 th\u1eafc m\u1eafc l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 thi\u1ebfu. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t \u0111\u00fang v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 nhi\u1ec1u \u0111\u1ecba \u0111i\u1ec3m v\u00e0 s\u1ed1 l\u01b0\u1ee3ng ph\u00f2ng l\u1edbn; s\u1ef1 ph\u1ee9c t\u1ea1p trong kinh doanh c\u1ee7a b\u1ea1n c\u00e0ng l\u1edbn th\u00ec vi\u1ec7c c\u00f3 h\u1ed7 tr\u1ee3 chuy\u00ean nghi\u1ec7p, nhanh ch\u00f3ng c\u00e0ng quan tr\u1ecdng.<\/li>\n
    • \u0110\u00e0o t\u1ea1o v\u00e0 t\u00e0i nguy\u00ean<\/b> \u2013 Vi\u1ec7c c\u00f3 nhi\u1ec1u t\u00e0i nguy\u00ean \u0111\u00e0o t\u1ea1o theo \u00fd c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 n\u00e2ng cao \u0111\u00e1ng k\u1ec3 s\u1ef1 hi\u1ec3u bi\u1ebft v\u00e0 s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 c\u1ee7a b\u1ea1n. B\u1ea5t k\u1ec3 m\u1ed9t c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 c\u00f3 th\u1ec3 ti\u00ean ti\u1ebfn \u0111\u1ebfn \u0111\u00e2u, n\u00f3 c\u0169ng v\u00f4 gi\u00e1 tr\u1ecb n\u1ebfu n\u00f3 kh\u00f4ng c\u00f3 c\u00e1c h\u01b0\u1edbng d\u1eabn v\u00e0 h\u01b0\u1edbng d\u1eabn c\u1ea7n thi\u1ebft \u0111\u1ec3 s\u1eed d\u1ee5ng n\u00f3 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/li>\n<\/ul>\n

      \t\"C\u00e1c<\/p>\n

      C\u00e1c C\u00f4ng C\u1ee5 Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n Ph\u1ed5 Bi\u1ebfn<\/h2>\n

      D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> ph\u1ed5 bi\u1ebfn m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o:<\/p>\n

        \n
      • RateGain<\/strong><\/li>\n
      • OTA Insight<\/strong><\/li>\n
      • Pace Revenue<\/strong><\/li>\n
      • Duetto<\/strong><\/li>\n
      • SiteMinder<\/strong><\/li>\n<\/ul>\n

        L\u1eddi Khuy\u00ean Cu\u1ed1i C\u00f9ng<\/h2>\n

        Vi\u1ec7c theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh li\u00ean t\u1ee5c \u0111\u00f2i h\u1ecfi s\u1ef1 ch\u00fa \u00fd v\u00e0 \u0111i\u1ec1u ch\u1ec9nh li\u00ean t\u1ee5c. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c n\u00eau trong b\u00e0i vi\u1ebft n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ee7a m\u00ecnh, thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n v\u00e0 t\u0103ng doanh thu cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. H\u00e3y nh\u1edb r\u1eb1ng, vi\u1ec7c hi\u1ec3u r\u00f5 th\u1ecb tr\u01b0\u1eddng v\u00e0 ph\u1ea3n \u1ee9ng nhanh nh\u1ea1y v\u1edbi nh\u1eefng thay \u0111\u1ed5i l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng trong ng\u00e0nh kh\u00e1ch s\u1ea1n \u0111\u1ea7y c\u1ea1nh tranh n\u00e0y.<\/p>\n

        K\u1ebft Lu\u1eadn<\/h2>\n

        Theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n<\/span> l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3n l\u00fd doanh thu c\u1ee7a b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n n\u00e0o. B\u1eb1ng c\u00e1ch gi\u00e1m s\u00e1t gi\u00e1 c\u1ea3, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t h\u01a1n, t\u1ed1i \u01b0u h\u00f3a doanh thu v\u00e0 duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng. H\u00e3y \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t c\u00f4ng c\u1ee5 theo d\u00f5i gi\u00e1 ph\u00f9 h\u1ee3p v\u00e0 b\u1eaft \u0111\u1ea7u thu th\u1eadp d\u1eef li\u1ec7u ngay h\u00f4m nay \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t t\u01b0\u01a1ng lai th\u00e0nh c\u00f4ng h\u01a1n cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/p>\n","protected":false},"excerpt":{"rendered":"

        Theo D\u00f5i Gi\u00e1 Kh\u00e1ch S\u1ea1n: B\u00ed Quy\u1ebft T\u1ed1i \u01afu H\u00f3a Doanh Thu v\u00e0 N\u00e2ng Cao L\u1ee3i Th\u1ebf C\u1ea1nh Tranh Trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, vi\u1ec7c theo d\u00f5i gi\u00e1 kh\u00e1ch s\u1ea1n kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c, m\u00e0 l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c s\u1ed1ng c\u00f2n. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd \u0111i s\u00e2u v\u00e0o t\u1ea7m quan […]<\/p>\n","protected":false},"author":1,"featured_media":445677,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[249],"tags":[],"class_list":["post-445690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-ly-van-hanh-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=445690"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445690\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/445677"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=445690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=445690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=445690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}