{"id":445473,"date":"2025-02-23T14:53:21","date_gmt":"2025-02-23T14:53:21","guid":{"rendered":"https:\/\/otavietnam.com\/digital-marketing-khach-san-indonesia-chien-luoc-hieu-qua-nhat\/"},"modified":"2025-02-23T14:53:21","modified_gmt":"2025-02-23T14:53:21","slug":"digital-marketing-khach-san-indonesia-chien-luoc-hieu-qua-nhat","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/digital-marketing-khach-san-indonesia-chien-luoc-hieu-qua-nhat\/","title":{"rendered":"Digital Marketing Kh\u00e1ch S\u1ea1n Indonesia: Chi\u1ebfn L\u01b0\u1ee3c Hi\u1ec7u Qu\u1ea3 Nh\u1ea5t"},"content":{"rendered":"<h1>Chi\u1ebfn L\u01b0\u1ee3c Digital Marketing Hi\u1ec7u Qu\u1ea3 Cho Kh\u00e1ch S\u1ea1n T\u1ea1i Indonesia<\/h1>\n<div>\n  <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/FS_Header_Logo.png\" alt=\"Chi\u1ebfn l\u01b0\u1ee3c Digital Marketing cho Kh\u00e1ch S\u1ea1n \u1edf Indonesia\" style=\"width:100%;height:auto;\"\/>\n  <\/div>\n<p>H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t du kh\u00e1ch ti\u1ec1m n\u0103ng \u1edf New York \u0111ang l\u01b0\u1edbt Instagram. B\u1ea5t ng\u1edd, h\u1ecd th\u1ea5y m\u1ed9t qu\u1ea3ng c\u00e1o v\u1ec1 h\u1ed3 b\u01a1i v\u00f4 c\u1ef1c c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n, nh\u00ecn ra nh\u1eefng th\u1eeda ru\u1ed9ng b\u1eadc thang xanh m\u01b0\u1edbt \u1edf Ubud ho\u1eb7c khung c\u1ea3nh to\u00e0n c\u1ea3nh Nusa Penida. B\u1ecb thu h\u00fat, h\u1ecd nh\u1ea5p v\u00e0o trang web c\u1ee7a b\u1ea1n. Ch\u1ec9 trong v\u00e0i thao t\u00e1c, h\u1ecd \u0111\u00e3 \u0111\u1eb7t ph\u00f2ng v\u00e0 tr\u1edf th\u00e0nh v\u1ecb kh\u00e1ch ti\u1ebfp theo c\u1ee7a b\u1ea1n. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao m\u1ed9t kh\u00e1ch s\u1ea1n nh\u01b0 c\u1ee7a b\u1ea1n c\u1ea7n <strong>digital marketing hi\u1ec7u qu\u1ea3<\/strong>.<\/p>\n<p>Vi\u1ec7c t\u1eadn d\u1ee5ng d\u1eef li\u1ec7u du kh\u00e1ch c\u00f3 nhu c\u1ea7u cao c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c digital marketing c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n. D\u1eef li\u1ec7u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n t\u1ea1o ra c\u00e1c qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau ch\u00ednh x\u00e1c tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 m\u1ea1ng l\u01b0\u1edbi hi\u1ec3n th\u1ecb kh\u00e1c nhau, ti\u1ebfp c\u1eadn nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0o nh\u1eefng th\u1eddi \u0111i\u1ec3m quy\u1ebft \u0111\u1ecbnh quan tr\u1ecdng. Ngo\u00e0i ra, vi\u1ec7c t\u00edch h\u1ee3p c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng ti\u00ean ti\u1ebfn cho ph\u00e9p b\u1ea1n chuy\u1ec3n \u0111\u1ed5i l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau n\u00e0y th\u00e0nh c\u00e1c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch.<\/p>\n<h2>Hi\u1ec3u R\u00f5 Th\u1ecb Tr\u01b0\u1eddng Kh\u00e1ch S\u1ea1n Indonesia<\/h2>\n<p>Theo b\u00e1o c\u00e1o, s\u1ed1 l\u01b0\u1ee3ng ph\u00f2ng kh\u00e1ch s\u1ea1n \u1edf Indonesia \u0111\u00e3 t\u0103ng <a href=\"#\">12,5% v\u00e0o n\u0103m 2019<\/a>, v\u1edbi 32.000 ph\u00f2ng m\u1edbi gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng. S\u1ef1 m\u1edf r\u1ed9ng n\u00e0y d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd ti\u1ebfp t\u1ee5c, v\u1edbi k\u1ebf ho\u1ea1ch x\u00e2y d\u1ef1ng th\u00eam 35.000 ph\u00f2ng kh\u00e1ch s\u1ea1n, cho th\u1ea5y ni\u1ec1m tin c\u1ee7a ng\u00e0nh v\u00e0o ti\u1ec1m n\u0103ng du l\u1ecbch c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc.<\/p>\n<p>S\u1ef1 gia t\u0103ng nhu c\u1ea7u v\u1ec1 ch\u1ed7 \u1edf kh\u00f4ng ch\u1ec9 gi\u1edbi h\u1ea1n \u1edf c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn ph\u1ed5 bi\u1ebfn nh\u01b0 Bali v\u00e0 Jakarta m\u00e0 c\u00f2n m\u1edf r\u1ed9ng sang c\u00e1c khu v\u1ef1c kh\u00e1c c\u1ee7a Indonesia, ch\u1eb3ng h\u1ea1n nh\u01b0 Yogyakarta, Bandung v\u00e0 Surabaya. Nh\u1eefng khu v\u1ef1c n\u00e0y \u0111ang ch\u1ee9ng ki\u1ebfn \u200b\u200bs\u1ef1 gia t\u0103ng c\u1ee7a du kh\u00e1ch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf, mang \u0111\u1ebfn nhi\u1ec1u c\u01a1 h\u1ed9i cho c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n khai th\u00e1c c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi v\u00e0 ph\u1ee5c v\u1ee5 c\u00e1c s\u1edf th\u00edch du kh\u00e1ch \u0111a d\u1ea1ng.<\/p>\n<h2>T\u1ea7m Quan Tr\u1ecdng C\u1ee7a Digital Marketing \u0110\u1ed1i V\u1edbi Kh\u00e1ch S\u1ea1n<\/h2>\n<p>C\u00e1c chi\u1ebfn l\u01b0\u1ee3c digital marketing cho ph\u00e9p kh\u00e1ch s\u1ea1n t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a h\u1ecd tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn kh\u00e1c nhau, ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng r\u1ed9ng l\u1edbn h\u01a1n. <strong>Digital Marketing<\/strong> l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 t\u0103ng doanh thu.<\/p>\n<div>\n  <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/ota-541.png\" alt=\"T\u1ea7m Quan Tr\u1ecdng C\u1ee7a Digital Marketing \u0110\u1ed1i V\u1edbi Kh\u00e1ch S\u1ea1n\" style=\"width:100%;height:auto;\"\/>\n  <\/div>\n<ul>\n<li>T\u1eadn d\u1ee5ng d\u1eef li\u1ec7u b\u00ean th\u1ee9 nh\u1ea5t gi\u00fap kh\u00e1ch s\u1ea1n hi\u1ec3u \u0111\u01b0\u1ee3c s\u1edf th\u00edch v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch, cho ph\u00e9p c\u00e1c chi\u1ebfn d\u1ecbch marketing \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh ph\u00f9 h\u1ee3p v\u00e0 g\u00e2y \u0111\u01b0\u1ee3c ti\u1ebfng vang hi\u1ec7u qu\u1ea3 h\u01a1n.<\/li>\n<li>Qu\u1ea3ng c\u00e1o tr\u1ea3 ph\u00ed tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Google Hotel Ads v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i cho ph\u00e9p kh\u00e1ch s\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00e1c nh\u00e2n kh\u1ea9u h\u1ecdc v\u00e0 s\u1edf th\u00edch c\u1ee5 th\u1ec3, th\u00fac \u0111\u1ea9y c\u00e1c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp v\u00e0 t\u1ed1i \u0111a h\u00f3a ROI.<\/li>\n<li>Digital marketing hi\u1ec7u qu\u1ea3 th\u00fac \u0111\u1ea9y s\u1ef1 t\u01b0\u01a1ng t\u00e1c li\u00ean t\u1ee5c v\u1edbi kh\u00e1ch, khuy\u1ebfn kh\u00edch c\u00e1c l\u01b0\u1ee3t gh\u00e9 th\u0103m l\u1eb7p l\u1ea1i v\u00e0 n\u00e2ng cao l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua c\u00e1c th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau v\u00e0 tr\u1ea3i nghi\u1ec7m \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a.<\/li>\n<\/ul>\n<p>B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c digital marketing, kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o s\u1ef1 kh\u00e1c bi\u1ec7t tr\u00ean m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh, duy tr\u00ec s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn m\u1ea1nh m\u1ebd v\u00e0 thu h\u00fat c\u00e1c \u0111\u1eb7t ph\u00f2ng \u1ed5n \u0111\u1ecbnh. <strong>Chi\u1ebfn l\u01b0\u1ee3c Marketing<\/strong> \u0111\u00fang \u0111\u1eafn s\u1ebd gi\u00fap kh\u00e1ch s\u1ea1n ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n<h2>C\u00e1c Chi\u1ebfn L\u01b0\u1ee3c Digital Marketing Hi\u1ec7u Qu\u1ea3 Cho Kh\u00e1ch S\u1ea1n<\/h2>\n<p>M\u1ed9t s\u1ed1 <a href=\"#\">k\u1ef9 thu\u1eadt marketing kh\u00e1ch s\u1ea1n<\/a> hi\u1ec7u qu\u1ea3 nh\u1ea5t \u0111\u1ec3 c\u00e1c kh\u00e1ch s\u1ea1n Indonesia thu h\u00fat \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 l\u1ea5p \u0111\u1ea7y ph\u00f2ng c\u1ee7a h\u1ecd l\u00e0:<\/p>\n<ol>\n<li>\n<h3>Qu\u1ea3ng C\u00e1o Tr\u00ean C\u00f4ng C\u1ee5 T\u00ecm Ki\u1ebfm (Search Engine Advertising &#8211; SEA)<\/h3>\n<p>C\u00e1c chi\u1ebfn d\u1ecbch Qu\u1ea3ng C\u00e1o Tr\u00ean C\u00f4ng C\u1ee5 T\u00ecm Ki\u1ebfm (SEA) tr\u1ea3 ph\u00ed cho ph\u00e9p kh\u00e1ch s\u1ea1n \u0111\u1ea5u gi\u00e1 c\u00e1c t\u1eeb kh\u00f3a \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau. C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Google v\u00e0 Microsoft gi\u00fap kh\u00e1ch s\u1ea1n xu\u1ea5t hi\u1ec7n \u1edf \u0111\u1ea7u k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm khi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u00edch c\u1ef1c l\u00ean k\u1ebf ho\u1ea1ch cho chuy\u1ebfn \u0111i c\u1ee7a h\u1ecd.<\/p>\n<p>V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t b\u1ea3n sao qu\u1ea3ng c\u00e1o h\u1ea5p d\u1eabn n\u00eau b\u1eadt nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o nh\u01b0 l\u1eb7n \u1edf Raja Ampat, ti\u1ec7c t\u00f9ng \u1edf Seminyak, t\u1eadn h\u01b0\u1edfng s\u1ef1 rung c\u1ea3m tho\u1ea3i m\u00e1i \u1edf Qu\u1ea7n \u0111\u1ea3o Gili ho\u1eb7c l\u1eb7n v\u1edbi \u1ed1ng th\u1edf v\u1edbi c\u00e1 \u0111u\u1ed1i \u1edf Nusa Penida.<\/p>\n<p>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau theo v\u1ecb tr\u00ed \u0111\u1ec3 ti\u1ebfp c\u1eadn nh\u1eefng du kh\u00e1ch quan t\u00e2m \u0111\u1ebfn c\u00e1c \u0111i\u1ec3m \u0111\u1ebfn c\u1ee5 th\u1ec3 c\u1ee7a Indonesia, s\u1eed d\u1ee5ng danh s\u00e1ch t\u00f9y ch\u1ec9nh v\u00e0 danh s\u00e1ch h\u1ea1t gi\u1ed1ng trong Google \u0111\u1ec3 qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau h\u01a1n. Tri\u1ec3n khai ti\u1ec7n \u00edch m\u1edf r\u1ed9ng qu\u1ea3ng c\u00e1o \u0111\u1ec3 gi\u1edbi thi\u1ec7u c\u00e1c ti\u1ec7n nghi, \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t v\u00e0 l\u1ee3i \u00edch \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, t\u1ed1i \u01b0u h\u00f3a c\u00e1c t\u00ednh n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau c\u1ee7a Google Ads.<\/p>\n<\/li>\n<li>\n<h3>Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o Tr\u1ea3 Ph\u00ed Tr\u00ean M\u1ea1ng X\u00e3 H\u1ed9i<\/h3>\n<p>C\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i tr\u1ea3 ph\u00ed tr\u00ean Instagram, Facebook, LinkedIn, Pinterest v\u00e0 TikTok gi\u00fap c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u1edf m\u1ecdi giai \u0111o\u1ea1n trong h\u00e0nh tr\u00ecnh du l\u1ecbch c\u1ee7a h\u1ecd, t\u1eeb m\u01a1 \u01b0\u1edbc v\u00e0 l\u00ean k\u1ebf ho\u1ea1ch \u0111\u1ebfn \u0111\u1eb7t ph\u00f2ng. S\u1eed d\u1ee5ng c\u00e1c ti\u00eau ch\u00ed nh\u1eafm m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o n\u00e2ng cao, bao g\u1ed3m v\u1ecb tr\u00ed \u0111\u1eb7t, s\u1edf th\u00edch v\u00e0 h\u00e0nh vi du l\u1ecbch, c\u00e1c chi\u1ebfn d\u1ecbch n\u00e0y gi\u1edbi thi\u1ec7u c\u00e1c ti\u1ec7n nghi v\u00e0 tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o c\u1ee7a c\u01a1 s\u1edf kinh doanh c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch tr\u1ef1c quan h\u1ea5p d\u1eabn.<\/p>\n<p>H\u1ecd qu\u1ea3ng b\u00e1 c\u00e1c \u01b0u \u0111\u00e3i v\u00e0 g\u00f3i \u0111\u1ed9c quy\u1ec1n v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i nh\u1eefng ng\u01b0\u1eddi d\u00f9ng tr\u01b0\u1edbc \u0111\u00e2y \u0111\u00e3 b\u00e0y t\u1ecf s\u1ef1 quan t\u00e2m \u0111\u1ebfn kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, n\u00e2ng cao t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 t\u1ed1i \u0111a h\u00f3a ROI. Vi\u1ec7c ch\u1ea5p nh\u1eadn c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y cho ph\u00e9p c\u00e1c kh\u00e1ch s\u1ea1n khu\u1ebfch \u0111\u1ea1i s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn c\u1ee7a h\u1ecd, thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n v\u00e0 th\u00fac \u0111\u1ea9y c\u00e1c \u0111\u1eb7t ph\u00f2ng.<\/p>\n<\/li>\n<li>\n<h3>Qu\u1ea3ng C\u00e1o META<\/h3>\n<p>Qu\u1ea3ng c\u00e1o meta tr\u1ea3 ph\u00ed s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng t\u00ecm ki\u1ebfm meta nh\u01b0 Google Hotel Ads, TripAdvisor, Trivago v\u00e0 Kayak \u0111\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn nh\u1eefng du kh\u00e1ch \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t k\u1ef3 ngh\u1ec9. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y bao g\u1ed3m marketing tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 c\u00f3 v\u1ecb tr\u00ed h\u00e0ng \u0111\u1ea7u trong c\u00e1c k\u1ebft qu\u1ea3 c\u00f3 li\u00ean quan, hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb h\u1ea5p d\u1eabn tr\u00ean c\u00e1c trang web n\u1ed5i b\u1eadt v\u00e0 qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt c\u00e1c t\u00ednh n\u0103ng \u0111\u1eb7c bi\u1ec7t c\u1ee7a kh\u00e1ch s\u1ea1n.<\/p>\n<p>M\u1ed9t l\u1ee3i \u00edch ch\u00ednh c\u1ee7a k\u1ebft n\u1ed1i Meta hi\u1ec7u qu\u1ea3 l\u00e0 n\u00f3 \u0111\u1eb7t c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng ho\u1eb7c trang web c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0o danh s\u00e1ch \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3, th\u00fac \u0111\u1ea9y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp tr\u1ef1c ti\u1ebfp v\u00e0 gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c n\u1ec1n t\u1ea3ng c\u1ee7a b\u00ean th\u1ee9 ba.<\/p>\n<\/li>\n<li>\n<h3>Tr\u1ea3i Nghi\u1ec7m Trang Web<\/h3>\n<p>\u0110\u1ea3m b\u1ea3o trang web kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n thu h\u00fat kh\u00e1ch ngay l\u1eadp t\u1ee9c b\u1eb1ng h\u00ecnh \u1ea3nh tuy\u1ec7t \u0111\u1eb9p, n\u1ed9i dung h\u1ea5p d\u1eabn v\u00e0 \u0111i\u1ec1u h\u01b0\u1edbng d\u1ec5 d\u00e0ng. T\u1ed1i \u01b0u h\u00f3a n\u00f3 v\u1edbi c\u00e1c m\u1eb9o sau:<\/p>\n<ul>\n<li>\u01afu ti\u00ean kh\u1ea3 n\u0103ng ph\u1ea3n h\u1ed3i tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 duy\u1ec7t web li\u1ec1n m\u1ea1ch tr\u00ean m\u1ecdi thi\u1ebft b\u1ecb.<\/li>\n<li>\u0110\u01a1n gi\u1ea3n h\u00f3a \u0111i\u1ec1u h\u01b0\u1edbng b\u1eb1ng c\u00e1c menu r\u00f5 r\u00e0ng v\u00e0 ch\u1ee9c n\u0103ng t\u00ecm ki\u1ebfm th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<li>Gi\u1edbi thi\u1ec7u c\u00e1c d\u1ecbch v\u1ee5 \u0111\u1ed9c \u0111\u00e1o c\u1ee7a b\u1ea1n, cho d\u00f9 \u0111\u00f3 l\u00e0 tr\u1ea3i nghi\u1ec7m v\u0103n h\u00f3a, t\u1ea7m nh\u00ecn tuy\u1ec7t \u0111\u1eb9p hay c\u00e1c ti\u1ec7n nghi spa sang tr\u1ecdng.<\/li>\n<li>L\u00e0m n\u1ed5i b\u1eadt c\u00e1c g\u00f3i \u0111\u1eb7c bi\u1ec7t m\u1ed9t c\u00e1ch n\u1ed5i b\u1eadt \u0111\u1ec3 thu h\u00fat c\u00e1c \u0111\u1eb7t ph\u00f2ng.<\/li>\n<li>Th\u00eam H\u00ecnh \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng cao v\u1ec1 ph\u00f2ng kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n t\u1eeb m\u1ecdi g\u00f3c \u0111\u1ed9<\/li>\n<li>N\u00e2ng cao kh\u1ea3 n\u0103ng truy c\u1eadp b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng nhi\u1ec1u bi\u1ec3u t\u01b0\u1ee3ng d\u1ef1a tr\u00ean h\u00ecnh \u1ea3nh h\u01a1n v\u00e0 \u00edt v\u0103n b\u1ea3n h\u01a1n, \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng li\u1ec1n m\u1ea1ch v\u00e0 \u0111\u01a1n gi\u1ea3n cho t\u1ea5t c\u1ea3 kh\u00e1ch truy c\u1eadp.<\/li>\n<li>T\u00edch h\u1ee3p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft v\u00e0o c\u00e1c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u0111\u1ec3 n\u00e2ng cao kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n v\u00e0 l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<p>C\u00e1c chi\u1ebfn l\u01b0\u1ee3c n\u00e0y t\u1eadn d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p ph\u1ea7n m\u1ec1m kh\u00e1ch s\u1ea1n \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn v\u00e0 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch.<\/p>\n<\/li>\n<li>\n<h3>Email Marketing<\/h3>\n<p>Th\u00f4ng tin chi ti\u1ebft li\u00ean h\u1ec7 c\u1ee7a kh\u00e1ch thu th\u1eadp t\u1eeb c\u00e1c \u0111\u1eb7t ph\u00f2ng c\u0169ng cho ph\u00e9p b\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1c chi\u1ebfn d\u1ecbch c\u1ee5 th\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi s\u1edf th\u00edch v\u00e0 l\u1ecbch s\u1eed du l\u1ecbch c\u1ee7a h\u1ecd.<\/p>\n<p>K\u1ebft h\u1ee3p d\u1eef li\u1ec7u n\u00e0y v\u1edbi c\u00e1c t\u00edn hi\u1ec7u v\u1ec1 \u00fd \u0111\u1ecbnh du l\u1ecbch cao v\u00e0 th\u00f4ng tin chi ti\u1ebft v\u1ec1 gi\u00e1 cho ph\u00e9p b\u1ea1n t\u1ea1o c\u00e1c th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng nh\u00f3m b\u1eb1ng c\u00e1ch ph\u00e2n \u0111o\u1ea1n danh s\u00e1ch email c\u1ee7a b\u1ea1n d\u1ef1a tr\u00ean s\u1edf th\u00edch, h\u00e0nh vi v\u00e0 \u00fd \u0111\u1ecbnh du l\u1ecbch. Cung c\u1ea5p gi\u1ea3m gi\u00e1 \u0111\u1ed9c quy\u1ec1n v\u00e0 c\u00e1c g\u00f3i gi\u00e1 tr\u1ecb gia t\u0103ng \u0111\u1ec3 khuy\u1ebfn kh\u00edch c\u00e1c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp v\u00e0 s\u1eed d\u1ee5ng l\u1eddi nh\u1eafc \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ec3 gi\u1ea3m gi\u1ecf h\u00e0ng b\u1ecb b\u1ecf r\u01a1i.<\/p>\n<\/li>\n<\/ol>\n<h2>L\u1eddi Khuy\u00ean \u0110\u1ec3 Tri\u1ec3n Khai C\u00e1c Chi\u1ebfn L\u01b0\u1ee3c Digital Marketing<\/h2>\n<p>B\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh v\u00e0 l\u00ean k\u1ebf ho\u1ea1ch ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng c\u1ee7a m\u00ecnh trong kh\u00f4ng gian k\u1ef9 thu\u1eadt s\u1ed1 Indonesia. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o tri\u1ec3n khai li\u1ec1n m\u1ea1ch c\u00e1c chi\u1ebfn l\u01b0\u1ee3c digital marketing c\u1ee7a b\u1ea1n:<\/p>\n<ul>\n<li>V\u1edbi <a href=\"#\">c\u00f4ng c\u1ee5 th\u00f4ng minh v\u1ec1 gi\u00e1<\/a>, b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ph\u00e2n t\u00edch gi\u00e1 c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 c\u00e1c xu h\u01b0\u1edbng d\u1eef li\u1ec7u kh\u00e1c nhau v\u00e0 thi\u1ebft l\u1eadp c\u00e1c \u01b0u \u0111\u00e3i c\u1ee7a m\u00ecnh tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c OTA d\u1ef1a tr\u00ean th\u00f4ng tin n\u00e0y.<\/li>\n<li>Tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch SEA v\u00e0 truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i tr\u1ea3 ph\u00ed \u0111\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau l\u1ea1i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau d\u1ef1a tr\u00ean h\u00e0nh vi t\u00ecm ki\u1ebfm v\u00e0 duy\u1ec7t web c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<li>\u0110\u1ea3m b\u1ea3o n\u1ed9i dung nh\u1ea5t qu\u00e1n tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ed1i t\u00e1c k\u00eanh b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u1ed9t gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 nh\u01b0 RateGain \u0111\u1ec3 n\u00e2ng cao s\u1ef1 t\u01b0\u01a1ng t\u00e1c v\u00e0 t\u00f9y ch\u1ec9nh th\u00f4ng tin li\u00ean l\u1ea1c, \u01b0u \u0111\u00e3i v\u00e0 tr\u1ea3i nghi\u1ec7m trang web c\u1ee7a b\u1ea1n d\u1ef1a tr\u00ean s\u1edf th\u00edch, h\u00e0nh vi trong qu\u00e1 kh\u1ee9 v\u00e0 nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee7a kh\u00e1ch.<\/li>\n<li>T\u00edch h\u1ee3p chatbot \u0111\u1ec3 x\u1eed l\u00fd c\u00e1c truy v\u1ea5n ph\u1ed5 bi\u1ebfn, \u0111\u01b0a ra \u0111\u1ec1 xu\u1ea5t v\u00e0 h\u1ed7 tr\u1ee3 \u0111\u1eb7t ph\u00f2ng, c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m t\u1ed5ng th\u1ec3 c\u1ee7a kh\u00e1ch.<\/li>\n<li>Theo d\u00f5i v\u00e0 tr\u1ea3 l\u1eddi c\u00e1c \u0111\u00e1nh gi\u00e1 tr\u00ean Google, TripAdvisor v\u00e0 Traveloka \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c m\u1ed1i lo ng\u1ea1i v\u00e0 th\u1ec3 hi\u1ec7n cam k\u1ebft c\u1ee7a b\u1ea1n \u0111\u1ed1i v\u1edbi s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch.<\/li>\n<li>S\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng nh\u1eafn tin ph\u1ed5 bi\u1ebfn nh\u01b0 WhatsApp, LINE v\u00e0 Telegram \u0111\u1ec3 \u0111\u1eb7t ph\u00f2ng v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, \u0111\u1ea3m b\u1ea3o c\u00e1c t\u01b0\u01a1ng t\u00e1c thu\u1eadn ti\u1ec7n cho kh\u00e1ch.<\/li>\n<\/ul>\n<h2>Xu H\u01b0\u1edbng T\u01b0\u01a1ng Lai Trong Digital Marketing Kh\u00e1ch S\u1ea1n<\/h2>\n<p>C\u00e1c kh\u00e1ch s\u1ea1n Indonesia ph\u1ea3i n\u1eafm b\u1eaft c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi n\u1ed5i v\u00e0 s\u1edf th\u00edch c\u1ee7a kh\u00e1ch ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n \u0111\u1ec3 lu\u00f4n d\u1eabn \u0111\u1ea7u. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 xu h\u01b0\u1edbng ph\u1ed5 bi\u1ebfn s\u1ebd \u0111\u1ecbnh h\u00ecnh t\u01b0\u01a1ng lai c\u1ee7a digital marketing cho c\u00e1c kh\u00e1ch s\u1ea1n Indonesia:<\/p>\n<ul>\n<li><strong>Qu\u1ea3ng c\u00e1o C\u00e1 nh\u00e2n h\u00f3a v\u00e0 Nh\u1eafm M\u1ee5c Ti\u00eau:<\/strong> S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 theo d\u00f5i ti\u00ean ti\u1ebfn, gi\u1edd \u0111\u00e2y b\u1ea1n c\u00f3 th\u1ec3 theo d\u00f5i c\u00e1c t\u00edn hi\u1ec7u v\u1ec1 \u00fd \u0111\u1ecbnh du l\u1ecbch tr\u00ean nhi\u1ec1u \u0111i\u1ec3m ti\u1ebfp x\u00fac k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1c nhau, cho ph\u00e9p ph\u00e2n kh\u00fac v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ed1i t\u01b0\u1ee3ng ch\u00ednh x\u00e1c h\u01a1n.<\/li>\n<li><strong>\u0110\u1ea5u th\u1ea7u d\u1ef1a tr\u00ean AI:<\/strong> T\u1eadn d\u1ee5ng c\u00e1c thu\u1eadt to\u00e1n m\u00e1y h\u1ecdc \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi ti\u00eau qu\u1ea3ng c\u00e1o, \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ed9ng gi\u00e1 th\u1ea7u theo th\u1eddi gian th\u1ef1c v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 gi\u00e1 tr\u1ecb cao tr\u00ean c\u00e1c k\u00eanh, t\u1ed1i \u0111a h\u00f3a ROI v\u00e0 hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o.<\/li>\n<li><strong>Tr\u1ea3i nghi\u1ec7m Th\u1ef1c t\u1ebf \u1ea2o v\u00e0 T\u0103ng C\u01b0\u1eddng (VR\/AR):<\/strong> C\u00e1c c\u00f4ng ngh\u1ec7 nh\u1eadp vai nh\u01b0 VR v\u00e0 AR s\u1ebd \u0111\u01b0a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ebfn c\u00e1c kh\u00e1ch s\u1ea1n, cho ph\u00e9p h\u1ecd kh\u00e1m ph\u00e1 c\u00e1c c\u01a1 s\u1edf, ti\u1ec7n nghi v\u00e0 \u0111i\u1ec3m tham quan \u0111\u1ecba ph\u01b0\u01a1ng m\u1ed9t c\u00e1ch \u1ea3o.<\/li>\n<li><strong>Chatbot:<\/strong> Chatbot v\u00e0 tr\u1ee3 l\u00fd AI \u0111\u00e0m tho\u1ea1i s\u1ebd h\u1ee3p l\u00fd h\u00f3a quy tr\u00ecnh \u0111\u1eb7t ph\u00f2ng, cung c\u1ea5p h\u1ed7 tr\u1ee3 24\/7 v\u00e0 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi.<\/li>\n<\/ul>\n<hr>\n<h2>C\u00e2u H\u1ecfi Th\u01b0\u1eddng G\u1eb7p (FAQs)<\/h2>\n<h3>Digital Marketing Cho Kh\u00e1ch S\u1ea1n L\u00e0 G\u00ec?<\/h3>\n<p>C\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing kh\u00e1ch s\u1ea1n k\u1ef9 thu\u1eadt s\u1ed1 li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1eadn d\u1ee5ng c\u00e1c k\u00eanh v\u00e0 n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u kh\u00e1ch s\u1ea1n, thu h\u00fat kh\u00e1ch v\u00e0 th\u00fac \u0111\u1ea9y c\u00e1c \u0111\u1eb7t ph\u00f2ng. C\u00e1c chi\u1ebfn l\u01b0\u1ee3c n\u00e0y cho ph\u00e9p b\u1ea1n ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng r\u1ed9ng h\u01a1n, t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 doanh thu tr\u1ef1c tuy\u1ebfn c\u1ee7a b\u1ea1n.<\/p>\n<h3>T\u1ea1i Sao Digital Marketing L\u1ea1i Quan Tr\u1ecdng \u0110\u1ed1i V\u1edbi Kh\u00e1ch S\u1ea1n \u1ede Indonesia?<\/h3>\n<p>Digital marketing l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n \u1edf Indonesia do d\u00e2n s\u1ed1 tr\u1ef1c tuy\u1ebfn \u0111ang ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc v\u00e0 s\u1ef1 ph\u1ee5 thu\u1ed9c ng\u00e0y c\u00e0ng t\u0103ng v\u00e0o c\u00e1c k\u00eanh k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh li\u00ean quan \u0111\u1ebfn du l\u1ecbch. V\u1edbi vi\u1ec7c nhi\u1ec1u du kh\u00e1ch nghi\u00ean c\u1ee9u v\u00e0 \u0111\u1eb7t ch\u1ed7 \u1edf tr\u1ef1c tuy\u1ebfn, digital marketing cho ph\u00e9p c\u00e1c kh\u00e1ch s\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau v\u00e0 thu h\u00fat kh\u00e1ch du l\u1ecbch Indonesia m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 v\u00e0 duy tr\u00ec t\u00ednh c\u1ea1nh tranh.<\/p>\n<h3>C\u00e1c Kh\u00e1ch S\u1ea1n \u1ede Indonesia C\u00f3 Th\u1ec3 H\u01b0\u1edfng L\u1ee3i T\u1eeb Digital Marketing Nh\u01b0 Th\u1ebf N\u00e0o?<\/h3>\n<p>Digital marketing c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho c\u00e1c kh\u00e1ch s\u1ea1n \u1edf Indonesia theo nhi\u1ec1u c\u00e1ch. \u0110\u1ea7u ti\u00ean, n\u00f3 cho ph\u00e9p h\u1ecd ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng r\u1ed9ng l\u1edbn h\u01a1n g\u1ed3m kh\u00e1ch du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t k\u1ef3 ngh\u1ec9 tr\u1ef1c tuy\u1ebfn. Kh\u00e1ch s\u1ea1n n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, t\u0103ng t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng doanh thu trong ng\u00e0nh kh\u00e1ch s\u1ea1n Indonesia c\u1ea1nh tranh.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chi\u1ebfn L\u01b0\u1ee3c Digital Marketing Hi\u1ec7u Qu\u1ea3 Cho Kh\u00e1ch S\u1ea1n T\u1ea1i Indonesia H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t du kh\u00e1ch ti\u1ec1m n\u0103ng \u1edf New York \u0111ang l\u01b0\u1edbt Instagram. B\u1ea5t ng\u1edd, h\u1ecd th\u1ea5y m\u1ed9t qu\u1ea3ng c\u00e1o v\u1ec1 h\u1ed3 b\u01a1i v\u00f4 c\u1ef1c c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n, nh\u00ecn ra nh\u1eefng th\u1eeda ru\u1ed9ng b\u1eadc thang xanh m\u01b0\u1edbt \u1edf Ubud ho\u1eb7c khung c\u1ea3nh [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":445466,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[249],"tags":[],"class_list":["post-445473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-ly-van-hanh-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=445473"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445473\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/445466"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=445473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=445473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=445473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}