{"id":445262,"date":"2025-02-23T08:17:34","date_gmt":"2025-02-23T08:17:34","guid":{"rendered":"https:\/\/otavietnam.com\/15-nam-siteminder-bai-hoc-va-hanh-trinh-chuyen-doi-nganh-khach-san\/"},"modified":"2025-02-23T08:17:34","modified_gmt":"2025-02-23T08:17:34","slug":"15-nam-siteminder-bai-hoc-va-hanh-trinh-chuyen-doi-nganh-khach-san","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/15-nam-siteminder-bai-hoc-va-hanh-trinh-chuyen-doi-nganh-khach-san\/","title":{"rendered":"15 n\u0103m SiteMinder: B\u00e0i h\u1ecdc v\u00e0 h\u00e0nh tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i ng\u00e0nh kh\u00e1ch s\u1ea1n"},"content":{"rendered":"

15 B\u00e0i H\u1ecdc \u0110\u1eaft Gi\u00e1 Sau 15 N\u0103m Ph\u00e1t Tri\u1ec3n SiteMinder: H\u00e0nh Tr\u00ecnh Chuy\u1ec3n \u0110\u1ed5i Ng\u00e0nh Kh\u00e1ch S\u1ea1n<\/h1>\n
\n

Gi\u1edbi thi\u1ec7u v\u1ec1 SiteMinder v\u00e0 h\u00e0nh tr\u00ecnh 15 n\u0103m<\/h2>\n

\n

\n Nh\u00e2n d\u1ecbp k\u1ef7 ni\u1ec7m \u0111\u1eb7c bi\u1ec7t n\u00e0y, Mike Ford v\u00e0 Mike Rogers, nh\u1eefng ng\u01b0\u1eddi s\u00e1ng l\u1eadp SiteMinder, mu\u1ed1n chia s\u1ebb
\n 15 b\u00e0i h\u1ecdc v\u00e0 k\u1ef7 ni\u1ec7m \u0111\u00e1ng nh\u1edb<\/strong> trong su\u1ed1t ch\u1eb7ng \u0111\u01b0\u1eddng v\u1eeba qua. Nh\u1eefng chia s\u1ebb n\u00e0y kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t
\n c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 h\u00e0nh tr\u00ecnh c\u1ee7a SiteMinder, m\u00e0 c\u00f2n l\u00e0 nh\u1eefng kinh nghi\u1ec7m qu\u00fd b\u00e1u d\u00e0nh cho b\u1ea5t k\u1ef3 ai \u0111ang \u1ea5p \u1ee7 gi\u1ea5c
\n m\u01a1 kh\u1edfi nghi\u1ec7p ho\u1eb7c mu\u1ed1n ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p c\u1ee7a m\u00ecnh.\n <\/p>\n

\n \"Mike-Ford-Hitec\"\n <\/div>\n

1. Con ng\u01b0\u1eddi l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t quy\u1ebft \u0111\u1ecbnh th\u00e0nh c\u00f4ng<\/h2>\n

\n B\u00e0i h\u1ecdc \u0111\u1ea7u ti\u00ean v\u00e0 quan tr\u1ecdng nh\u1ea5t m\u00e0 ch\u00fang t\u00f4i r\u00fat ra \u0111\u01b0\u1ee3c l\u00e0 con ng\u01b0\u1eddi l\u00e0 t\u00e0i s\u1ea3n qu\u00fd gi\u00e1 nh\u1ea5t c\u1ee7a m\u1ecdi
\n doanh nghi\u1ec7p<\/strong>. Vi\u1ec7c m\u1edf r\u1ed9ng sang th\u1ecb tr\u01b0\u1eddng London n\u0103m 2009 \u0111\u00e3 ch\u1ee9ng minh \u0111i\u1ec1u n\u00e0y. Th\u00e0nh c\u00f4ng c\u1ee7a v\u0103n
\n ph\u00f2ng London c\u00f3 \u0111\u01b0\u1ee3c l\u00e0 nh\u1edd nh\u1eefng nh\u00e2n vi\u00ean \u0111\u1ea7u ti\u00ean \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u1ed9ng t\u1eeb tr\u1ee5 s\u1edf ch\u00ednh, nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 mang theo v\u0103n h\u00f3a
\n v\u00e0 phong c\u00e1ch l\u00e0m vi\u1ec7c \u0111\u1eb7c tr\u01b0ng c\u1ee7a SiteMinder.\n <\/p>\n

\n T\u1eeb \u0111\u00f3, ch\u00fang t\u00f4i lu\u00f4n tin t\u01b0\u1edfng v\u00e0o kh\u1ea3 n\u0103ng c\u1ee7a \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean, trao cho h\u1ecd quy\u1ec1n t\u1ef1 ch\u1ee7 \u0111\u1ec3 x\u00e2y d\u1ef1ng doanh
\n nghi\u1ec7p theo t\u1ea7m nh\u00ecn chung. Ch\u00fang t\u00f4i lu\u00f4n t\u00ecm ki\u1ebfm v\u00e0 h\u1ee3p t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 chung gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u1edbi
\n SiteMinder. V\u00e0 ch\u00fang t\u00f4i v\u00f4 c\u00f9ng may m\u1eafn khi \u0111\u01b0\u1ee3c l\u00e0m vi\u1ec7c v\u1edbi nh\u1eefng con ng\u01b0\u1eddi t\u00e0i n\u0103ng v\u00e0 t\u00e2m huy\u1ebft trong su\u1ed1t
\n nh\u1eefng n\u0103m qua.\n <\/p>\n

2. Ng\u01b0\u1eddi s\u00e1ng l\u1eadp l\u00e0 ng\u01b0\u1eddi b\u00e1n h\u00e0ng v\u0129nh vi\u1ec5n<\/h2>\n

\n L\u00e0 m\u1ed9t ng\u01b0\u1eddi s\u00e1ng l\u1eadp, b\u1ea1n s\u1ebd kh\u00f4ng bao gi\u1edd ng\u1eebng b\u00e1n h\u00e0ng<\/strong>. Kh\u1ea3 n\u0103ng truy\u1ec1n \u0111\u1ea1t r\u00f5 r\u00e0ng t\u1ea7m nh\u00ecn c\u1ee7a
\n c\u00f4ng ty v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng k\u1ef9 n\u0103ng quan tr\u1ecdng nh\u1ea5t. \u0110i\u1ec1u n\u00e0y d\u1ec5 d\u00e0ng h\u01a1n trong
\n nh\u1eefng ng\u00e0y \u0111\u1ea7u kh\u1edfi nghi\u1ec7p, khi b\u1ea1n c\u00f3 m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u1ecf ho\u00e0n to\u00e0n tin t\u01b0\u1edfng v\u00e0o m\u1ee5c ti\u00eau chung.\n <\/p>\n

\n Tuy nhi\u00ean, khi c\u00f4ng ty ph\u00e1t tri\u1ec3n v\u00e0 m\u1edf r\u1ed9ng, vi\u1ec7c truy\u1ec1n \u0111\u1ea1t t\u1ea7m nh\u00ecn \u0111\u00f3 \u0111\u1ebfn h\u00e0ng tr\u0103m nh\u00e2n vi\u00ean, h\u00e0ng ngh\u00ecn kh\u00e1ch
\n h\u00e0ng m\u1edbi, gi\u1edbi truy\u1ec1n th\u00f4ng ho\u00e0i nghi v\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 ti\u1ec1m n\u0103ng tr\u1edf n\u00ean kh\u00f3 kh\u0103n h\u01a1n nhi\u1ec1u.\n <\/p>\n

3. Tinh th\u1ea7n c\u1ea1nh tranh l\u00e0 \u0111\u1ed9ng l\u1ef1c ph\u00e1t tri\u1ec3n<\/h2>\n

\n Trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, tinh th\u1ea7n c\u1ea1nh tranh l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t
\n tri\u1ec3n<\/strong>. M\u1ed9t trong nh\u1eefng kho\u1ea3nh kh\u1eafc \u0111\u00e1ng nh\u1edb nh\u1ea5t trong l\u1ecbch s\u1eed SiteMinder l\u00e0 khi ch\u00fang t\u00f4i \u0111\u00e1nh b\u1ea1i m\u1ed9t
\n \u0111\u1ed1i th\u1ee7 \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 100 tri\u1ec7u \u0111\u00f4 la t\u1ea1i th\u1ecb tr\u01b0\u1eddng qu\u00ea nh\u00e0, trong khi ch\u00fang t\u00f4i ch\u1ec9 c\u00f3 m\u1ed9t v\u00e0i nh\u00e2n vi\u00ean v\u00e0
\n ngu\u1ed3n v\u1ed1n h\u1ea1n h\u1eb9p. Ch\u00fang t\u00f4i \u0111\u00e3 chi\u1ebfn th\u1eafng \u0111\u01a1n gi\u1ea3n v\u00ec ch\u00fang t\u00f4i c\u00f3 m\u1ed9t s\u1ea3n ph\u1ea9m t\u1ed1t h\u01a1n v\u00e0 d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n.\n <\/p>\n

4. Linh ho\u1ea1t v\u00e0 s\u00e1ng t\u1ea1o \u0111\u1ec3 v\u01b0\u1ee3t qua kh\u00f3 kh\u0103n ban \u0111\u1ea7u<\/h2>\n

\n Trong giai \u0111o\u1ea1n \u0111\u1ea7u kh\u1edfi nghi\u1ec7p, \u0111\u00f4i khi b\u1ea1n c\u1ea7n ph\u1ea3i linh ho\u1ea1t v\u00e0 s\u00e1ng t\u1ea1o \u0111\u1ec3 “ch\u1eafp v\u00e1” m\u1ecdi th\u1ee9 l\u1ea1i v\u1edbi
\n nhau<\/strong>. \u0110\u1eebng hi\u1ec3u l\u1ea7m \u00fd t\u00f4i, h\u1ec7 th\u1ed1ng c\u1ed1t l\u00f5i c\u1ee7a ch\u00fang t\u00f4i lu\u00f4n v\u00f4 c\u00f9ng m\u1ea1nh m\u1ebd, nh\u01b0ng ch\u00fang t\u00f4i kh\u00f4ng c\u00f3
\n \u0111\u1ee7 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a m\u1ecdi th\u1ee9 ngay t\u1eeb \u0111\u1ea7u.\n <\/p>\n

\n (Mike Ford:<\/strong> T\u00f4i nh\u1edb \u0111\u00e3 d\u00e0nh c\u1ea3 ng\u00e0y \u0111\u1ec3 nh\u1ea5n n\u00fat \u0111\u1ed3ng b\u1ed9 h\u00f3a k\u00eanh cho \u0111\u1ebfn khi Mike Rogers c\u00f3 th\u1ec3 \u0111\u01b0a
\n n\u00f3 v\u00e0o m\u1ed9t tr\u00ecnh l\u00ean l\u1ecbch t\u1ef1 \u0111\u1ed9ng [\u0111\u1ed3ng th\u1eddi tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng]. \u0110\u00f3 l\u00e0 m\u1ed9t k\u1ef7 ni\u1ec7m \u0111\u00e1ng nh\u1edb,
\n nh\u01b0ng kh\u00f4ng vui v\u1ebb g\u00ec. T\u00f4i v\u1eabn kh\u00f4ng bi\u1ebft t\u1ea1i sao m\u00ecnh l\u1ea1i b\u1ecb thuy\u1ebft ph\u1ee5c l\u00e0m \u0111i\u1ec1u \u0111\u00f3, nh\u01b0ng b\u1ea1n ph\u1ea3i l\u00e0m nh\u1eefng g\u00ec
\n c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1ed3n t\u1ea1i.)\n <\/p>\n

5. \u0110\u1ea7u t\u01b0 v\u00e0o qu\u1ea3n l\u00fd tr\u01b0\u1edbc khi qu\u00e1 mu\u1ed9n<\/h2>\n

\n Khi m\u1ecdi th\u1ee9 di\u1ec5n ra nhanh ch\u00f3ng, b\u1ea1n r\u1ea5t d\u1ec5 b\u1ecb cu\u1ed1n v\u00e0o gu\u1ed3ng quay c\u1ee7a c\u00f4ng vi\u1ec7c v\u00e0 kh\u00f4ng nh\u1eadn ra gi\u1edbi h\u1ea1n v\u1ec1 n\u0103ng
\n l\u1ef1c qu\u1ea3n l\u00fd c\u1ee7a m\u00ecnh. Khi b\u1ea1n ph\u00e1t tri\u1ec3n, b\u1ea1n c\u1ea7n li\u00ean t\u1ee5c t\u00ecm ki\u1ebfm v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd \u0111\u1ec3 \u0111\u01b0a b\u1ea1n l\u00ean
\n m\u1ed9t t\u1ea7m cao m\u1edbi. N\u1ebfu b\u1ea1n kh\u00f4ng c\u1ea9n th\u1eadn, b\u1ea1n c\u00f3 th\u1ec3 b\u1ecf l\u1ee1 th\u1eddi \u0111i\u1ec3m quan tr\u1ecdng n\u00e0y.\n <\/p>\n

6. L\u1ea1c quan v\u00e0 chu\u1ea9n b\u1ecb cho th\u00e0nh c\u00f4ng l\u1edbn h\u01a1n mong \u0111\u1ee3i<\/h2>\n

\n H\u00e3y lu\u00f4n l\u1ea1c quan v\u00e0 chu\u1ea9n b\u1ecb cho nh\u1eefng th\u00e0nh c\u00f4ng l\u1edbn h\u01a1n mong \u0111\u1ee3i<\/strong>. \u0110\u1ec3 b\u1ea1n h\u00ecnh dung \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn
\n xa c\u1ee7a ch\u00fang t\u00f4i, ban \u0111\u1ea7u ch\u00fang t\u00f4i ch\u1ec9 \u0111\u0103ng k\u00fd SiteMinder v\u1edbi t\u00ean mi\u1ec1n .com.au.\n <\/p>\n

\n \"mike-ford-mike-rogers-award\"\n <\/div>\n

7. S\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh<\/h2>\n

\n M\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t gi\u00fap ch\u00fang t\u00f4i th\u00e0nh c\u00f4ng l\u00e0 truy\u1ec1n mi\u1ec7ng, v\u00ec v\u1eady ch\u00fang t\u00f4i lu\u00f4n \u0111\u1eb7t s\u1ea3n ph\u1ea9m
\n v\u00e0 d\u1ecbch v\u1ee5 l\u00ean h\u00e0ng \u0111\u1ea7u. M\u1eb7c d\u00f9 ch\u00fang t\u00f4i \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t b\u1ed9 m\u00e1y b\u00e1n h\u00e0ng v\u00e0 ti\u1ebfp th\u1ecb m\u1ea1nh m\u1ebd, nh\u01b0ng s\u1ea3n ph\u1ea9m c\u1ee7a
\n ch\u00fang t\u00f4i lu\u00f4n l\u00e0 v\u00e0 s\u1ebd ti\u1ebfp t\u1ee5c l\u00e0 y\u1ebfu t\u1ed1 gi\u00fap ch\u00fang t\u00f4i kh\u00e1c bi\u1ec7t so v\u1edbi \u0111\u1ed1i th\u1ee7.\n <\/p>\n

\n Trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng, n\u1ebfu b\u1ea1n ng\u1eebng \u0111\u1ed5i m\u1edbi, ai \u0111\u00f3 s\u1ebd v\u01b0\u1ee3t l\u00ean d\u1eabn \u0111\u1ea7u. V\u00ec v\u1eady,
\n s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n ph\u1ea3i lu\u00f4n l\u00e0 tr\u1ecdng t\u00e2m h\u00e0ng \u0111\u1ea7u<\/strong>.\n <\/p>\n

8. T\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng, kh\u00f4ng ph\u1ea3i \u0111\u1ed1i th\u1ee7<\/h2>\n

\n \u0110\u00f4i khi ch\u00fang t\u00f4i b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi nh\u1eefng g\u00ec \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh n\u00f3i r\u1eb1ng h\u1ecd \u0111ang l\u00e0m. Tuy nhi\u00ean, ch\u00fang t\u00f4i nhanh
\n ch\u00f3ng nh\u1eadn ra r\u1eb1ng h\u1ecd hi\u1ebfm khi th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec h\u1ecd h\u1ee9a, ho\u1eb7c th\u1ef1c hi\u1ec7n kh\u00f4ng t\u1ed1t. V\u00ec v\u1eady, vi\u1ec7c lo l\u1eafng qu\u00e1
\n nhi\u1ec1u v\u1ec1 nh\u1eefng g\u00ec \u0111\u1ed1i th\u1ee7 \u0111ang l\u00e0m c\u00f3 th\u1ec3 khi\u1ebfn b\u1ea1n \u0111i ch\u1ec7ch h\u01b0\u1edbng trong vi\u1ec7c cung c\u1ea5p nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng th\u1ef1c s\u1ef1
\n c\u1ea7n. H\u00e3y tin v\u00e0o tr\u1ef1c gi\u00e1c c\u1ee7a b\u1ea1n v\u00e0 t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ea3i thi\u1ec7n cu\u1ed9c s\u1ed1ng c\u1ee7a kh\u00e1ch h\u00e0ng, thay v\u00ec qu\u00e1 ch\u00fa tr\u1ecdng
\n v\u00e0o \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.\n <\/p>\n

9. Th\u1ee9c khuya d\u1eady s\u1edbm l\u00e0 chuy\u1ec7n th\u01b0\u1eddng ng\u00e0y \u1edf huy\u1ec7n<\/h2>\n

\n Tr\u00e1i ng\u01b0\u1ee3c v\u1edbi l\u00fd thuy\u1ebft y h\u1ecdc hi\u1ec7n \u0111\u1ea1i, c\u01a1 th\u1ec3 con ng\u01b0\u1eddi c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng m\u00e0 kh\u00f4ng c\u1ea7n ng\u1ee7 trong nhi\u1ec1u ng\u00e0y li\u00ean
\n ti\u1ebfp. Ch\u00fang t\u00f4i kh\u00f4ng khuy\u1ebfn kh\u00edch \u0111i\u1ec1u n\u00e0y<\/strong>, nh\u01b0ng ch\u00fang t\u00f4i \u0111\u00e3 ch\u1ee9ng minh \u0111i\u1ec1u \u0111\u00f3 trong nh\u1eefng
\n ng\u00e0y \u0111\u1ea7u c\u1ee7a SiteMinder.\n <\/p>\n

\n \"mike-ford-mike-rogers-siteminder\"\n <\/div>\n

10. \u0110\u1eebng qu\u00e1 th\u1ef1c d\u1ee5ng v\u00e0 d\u00e8 d\u1eb7t<\/h2>\n

\n S\u1ef1 l\u1ea1c quan ng\u00e2y th\u01a1 \u0111\u00f4i khi l\u1ea1i l\u00e0 m\u1ed9t l\u1ee3i th\u1ebf. M\u1ecdi th\u1ee9 c\u00f3 th\u1ec3 s\u1ebd kh\u00f3 kh\u0103n v\u00e0 ph\u1ee9c t\u1ea1p h\u01a1n b\u1ea1n ngh\u0129, nh\u01b0ng n\u1ebfu b\u1ea1n
\n d\u00e0nh qu\u00e1 nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 lo l\u1eafng, b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd kh\u00f4ng bao gi\u1edd b\u1eaft \u0111\u1ea7u. \u0110\u00f4i khi, ch\u1ec9 c\u1ea7n “x\u1eafn tay \u00e1o” v\u00e0 b\u1eaft \u0111\u1ea7u
\n th\u1ef1c hi\u1ec7n.\n <\/p>\n

11. Ngu\u1ed3n g\u1ed1c c\u00e1i t\u00ean “SiteMinder”<\/h2>\n

\n \u0110\u1ec3 cung c\u1ea5p cho b\u1ea1n m\u1ed9t c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 nh\u1eefng ng\u00e0y \u0111\u1ea7u c\u1ee7a SiteMinder<\/strong> v\u00e0 c\u00e1ch t\u00ean c\u1ee7a ch\u00fang t\u00f4i
\n ra \u0111\u1eddi, \u0111\u00e2y l\u00e0 m\u1ed9t \u0111o\u1ea1n tr\u00edch t\u1eeb cu\u1ed9c tr\u00f2 chuy\u1ec7n email gi\u1eefa ch\u00fang t\u00f4i v\u00e0o kho\u1ea3ng n\u0103m 2006.\n <\/p>\n

\n Mike Ford:<\/strong> “Cu\u1ed1i c\u00f9ng nh\u01b0ng kh\u00f4ng k\u00e9m ph\u1ea7n quan tr\u1ecdng, c\u00e1i t\u00ean #$#$#$%%! T\u00f4i mu\u1ed1n \u0111\u0103ng k\u00fd m\u1ed9t t\u00ean
\n mi\u1ec1n \u0111\u1ec3 t\u00f4i c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t trang web v\u00e0 b\u1eaft \u0111\u1ea7u n\u00f3i chuy\u1ec7n v\u1edbi m\u1ecdi ng\u01b0\u1eddi (kh\u00e1ch h\u00e0ng v\u00e0 c\u00f3 th\u1ec3 l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0). T\u00f4i
\n \u0111\u00e3 ngh\u0129 ra nh\u1eefng kh\u1ea3 n\u0103ng sau: resEasy (m\u1ed9t c\u00e1ch ch\u01a1i ch\u1eef c\u1ee7a Rest Easy); SiteMinder; v\u00e0 Leapfrogg (Leapfrog \u0111\u00e3
\n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng). N\u1ebfu b\u1ea1n mu\u1ed1n c\u01b0\u1eddi v\u00e0o l\u00fac n\u00e0y, \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng sao c\u1ea3, nh\u01b0ng vui l\u00f2ng ngh\u0129 ra m\u1ed9t c\u00e1i t\u00ean hay h\u01a1n trong
\n 2 ng\u00e0y t\u1edbi – n\u1ebfu kh\u00f4ng th\u00ec \u00edt nh\u1ea5t b\u1ea1n ph\u1ea3i cho t\u00f4i bi\u1ebft b\u1ea1n th\u00edch c\u00e1i n\u00e0o h\u01a1n trong s\u1ed1 nh\u1eefng c\u00e1i tr\u00ean.”\n <\/p>\n

\n H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng, ngay b\u00e2y gi\u1edd, n\u1ebfu b\u1ed9 ph\u1eadn Marketing \u0111ang l\u00e0m vi\u1ec7c tr\u00ean m\u1ed9t logo m\u1edbi cho “Leapfrogg”! \ud83d\ude1b\n <\/p>\n

12. \u0110\u1eebng qu\u00e1 g\u1eafn b\u00f3 v\u1edbi \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n<\/h2>\n

\n \u0110\u1eebng qu\u00e1 g\u1eafn b\u00f3 v\u1ec1 m\u1eb7t c\u1ea3m x\u00fac v\u1edbi \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n ho\u1eb7c qu\u00e1 b\u1ea3o th\u1ee7 v\u1ec1 ch\u00fang<\/strong>. Ng\u01b0\u1ee3c l\u1ea1i, h\u00e3y quen
\n v\u1edbi vi\u1ec7c \u0111\u01b0a ch\u00fang ra v\u00e0 b\u1ecb b\u00e1c b\u1ecf. Nh\u1eefng \u00fd t\u01b0\u1edfng hay s\u1ebd t\u1ed3n t\u1ea1i v\u00e0 nh\u1eefng \u00fd t\u01b0\u1edfng t\u1ed3i s\u1ebd ph\u00e1t tri\u1ec3n th\u00e0nh nh\u1eefng \u00fd
\n t\u01b0\u1edfng t\u1ed1t.\n <\/p>\n

13. D\u1eabn d\u1eaft b\u1eb1ng phong c\u00e1ch ri\u00eang c\u1ee7a b\u1ea1n<\/h2>\n

\n C\u00f3 th\u1ec3 “b\u1ea1n c\u1ee7a t\u01b0\u01a1ng lai” s\u1ebd c\u00f3 m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi, nh\u01b0ng n\u1ebfu b\u1ea1n sao ch\u00e9p phong c\u00e1ch l\u00e3nh \u0111\u1ea1o<\/a> c\u1ee7a ng\u01b0\u1eddi
\n kh\u00e1c, b\u1ea1n \u0111ang l\u00e0m t\u1ed5n h\u1ea1i \u0111\u1ebfn \u0111\u1ed9i ng\u0169 c\u1ee7a m\u00ecnh v\u00e0 ch\u1eafc ch\u1eafn s\u1ebd b\u1ecb l\u1ea1c l\u1ed1i.\n <\/p>\n

\n (Mike Rogers:<\/strong> \u0110\u1ed9i ng\u0169 \u0111\u00e3 y\u00eau c\u1ea7u t\u00f4i suy ngh\u0129 v\u1ec1 vi\u1ec7c li\u1ec7u t\u00f4i \u0111\u00e3 t\u1eebng \u0111\u01b0a ra b\u1ea5t k\u1ef3 quy\u1ebft \u0111\u1ecbnh
\n \u0111\u00e1ng ng\u1edd n\u00e0o trong 15 n\u0103m qua hay ch\u01b0a, v\u00e0 li\u1ec7t k\u00ea c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 th\u1eddi trang nh\u01b0 m\u1ed9t l\u1ef1a ch\u1ecdn \u0111\u1ec3 th\u1ea3o lu\u1eadn,
\n nh\u01b0ng t\u00f4i kh\u00f4ng ngh\u0129 r\u1eb1ng m\u00ecnh \u0111\u00e3 t\u1eebng \u0111\u01b0a ra m\u1ed9t quy\u1ebft \u0111\u1ecbnh th\u1eddi trang \u0111\u00e1ng ng\u1edd n\u00e0o, k\u1ec3 c\u1ea3 trong b\u1ee9c \u1ea3nh n\u00e0y.)\n <\/p>\n

\n \"mike-rogers-band\"
H\u00ecnh \u1ea3nh l\u01b0u tr\u1eef v\u1ec1 Mike Rogers tin t\u01b0\u1edfng v\u00e0o tr\u1ef1c gi\u00e1c phong c\u00e1ch c\u1ee7a
\n m\u00ecnh.<\/figcaption><\/div>\n

14. T\u01b0 duy \u0111a d\u1ea1ng t\u1ea1o ra s\u1ef1 \u0111\u1ed5i m\u1edbi<\/h2>\n

\n T\u01b0 duy \u0111a d\u1ea1ng t\u1ea1o ra \u0111\u1ed5i m\u1edbi<\/a><\/strong>, kh\u00f4ng c\u00f2n nghi ng\u1edd g\u00ec n\u1eefa, v\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a
\n \u0111i\u1ec1u \u0111\u00f3 l\u00e0 t\u1ea1o ra m\u1ed9t n\u1ec1n v\u0103n h\u00f3a n\u01a1i m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 \u0111\u01b0a ra nh\u1eefng \u00fd ki\u1ebfn kh\u00e1c nhau ho\u1eb7c th\u00e1ch th\u1ee9c \u00fd t\u01b0\u1edfng!\n <\/p>\n

15. Theo \u0111u\u1ed5i \u0111am m\u00ea<\/h2>\n

\n Cu\u1ed1i c\u00f9ng, h\u00e3y theo \u0111u\u1ed5i nh\u1eefng g\u00ec b\u1ea1n \u0111am m\u00ea<\/strong>. B\u1ea1n kh\u00f4ng th\u1ec3 duy tr\u00ec \u0111\u1ed9ng l\u1ef1c tr\u1eeb khi b\u1ea1n c\u00f3 \u0111am m\u00ea
\n v\u1edbi nh\u1eefng g\u00ec b\u1ea1n \u0111ang l\u00e0m, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong nh\u1eefng giai \u0111o\u1ea1n \u0111\u1ea7u, c\u00f3 th\u1ec3 r\u1ea5t gian kh\u1ed5. B\u1ea1n ph\u1ea3i c\u00f3 m\u1ed9t gia \u0111\u00ecnh r\u1ea5t
\n th\u1ea5u hi\u1ec3u \u0111\u1ec3 ch\u1ecbu \u0111\u1ef1ng nh\u1eefng gi\u1edd l\u00e0m vi\u1ec7c c\u0103ng th\u1eb3ng.\n <\/p>\n

\n (Mike Rogers:<\/strong> T\u00f4i nh\u1edb \u0111\u00e3 mua m\u1ed9t chi\u1ebfc m\u00e1y t\u00ednh x\u00e1ch tay Linux nh\u1ecf \u0111\u1ec3 ch\u00fang t\u00f4i c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c
\n chuy\u1ebfn \u0111i gia \u0111\u00ecnh \u0111\u1ebfn b\u00e3i bi\u1ec3n, n\u01a1i t\u00f4i s\u1ebd tr\u1ed1n trong m\u1ed9t t\u00fap l\u1ec1u ch\u1ed1ng n\u1eafng v\u00e0 vi\u1ebft m\u00e3, \u0111i\u1ec1u n\u00e0y… kh\u00f4ng \u0111\u01b0\u1ee3c
\n hoan ngh\u00eanh! Nh\u01b0ng n\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y m\u1ed9t \u00fd t\u01b0\u1edfng ho\u1eb7c m\u1ed9t m\u1ee5c ti\u00eau m\u00e0 b\u1ea1n kh\u00f4ng c\u1ea3m th\u1ea5y nh\u01b0 \u0111\u00f3 l\u00e0 c\u00f4ng vi\u1ec7c,
\n th\u00ec \u0111\u00f3 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 duy tr\u00ec c\u1ea3m h\u1ee9ng v\u00e0 \u0111\u1ed9ng l\u1ef1c m\u1ed7i ng\u00e0y.)\n <\/p>\n

\n \"mike-ford-mike-roger-photoshoot\"\n <\/div>\n

\n Ch\u00fang t\u00f4i v\u00f4 c\u00f9ng bi\u1ebft \u01a1n nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 \u0111\u1ed3ng h\u00e0nh c\u00f9ng ch\u00fang t\u00f4i t\u1eeb nh\u1eefng ng\u00e0y \u0111\u1ea7u, nh\u1eefng ng\u01b0\u1eddi c\u00f3 th\u1ec3 \u0111\u00e3 r\u1eddi kh\u1ecfi
\n doanh nghi\u1ec7p nh\u01b0ng \u0111\u00e3 \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong c\u00e2u chuy\u1ec7n c\u1ee7a ch\u00fang t\u00f4i, nh\u1eefng ng\u01b0\u1eddi m\u1edbi gia nh\u1eadp g\u1ea7n \u0111\u00e2y v\u00e0
\n nh\u1eefng ng\u01b0\u1eddi \u1edf \u0111\u00e2u \u0111\u00f3 gi\u1eefa hai nh\u00f3m \u0111\u00f3. N\u0103ng l\u01b0\u1ee3ng t\u1eadp th\u1ec3 c\u1ee7a b\u1ea1n gi\u00fap mang l\u1ea1i s\u1ee9c s\u1ed1ng cho c\u00f4ng ty n\u00e0y v\u00e0 t\u1ea5t c\u1ea3
\n c\u00e1c b\u1ea1n n\u00ean t\u1ef1 h\u00e0o v\u1ec1 nh\u1eefng g\u00ec m\u00ecnh \u0111ang \u0111\u1ea1t \u0111\u01b0\u1ee3c.\n <\/p>\n

\n C\u1ea3m \u01a1n kh\u00e1ch h\u00e0ng c\u1ee7a ch\u00fang t\u00f4i v\u00ec s\u1ef1 tin t\u01b0\u1edfng li\u00ean t\u1ee5c m\u00e0 b\u1ea1n \u0111\u1eb7t v\u00e0o c\u00f4ng ngh\u1ec7 c\u1ee7a ch\u00fang t\u00f4i m\u1ed7i ng\u00e0y. V\u00e0 c\u1ea3m \u01a1n
\n c\u00e1c \u0111\u1ed1i t\u00e1c c\u1ee7a ch\u00fang t\u00f4i, nh\u1eefng ng\u01b0\u1eddi cho ph\u00e9p ch\u00fang t\u00f4i t\u1ea1o ra m\u1ed9t c\u1ed9ng \u0111\u1ed3ng to\u00e0n c\u1ea7u cho c\u00e1c kh\u00e1ch s\u1ea1n v\u00e0o th\u1eddi
\n \u0111i\u1ec3m m\u00e0 c\u00f4ng ngh\u1ec7 tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n bao gi\u1edd h\u1ebft \u0111\u1ed1i v\u1edbi h\u1ecd.\n <\/p>\n

T\u1eeb c\u1ea3 hai ch\u00fang t\u00f4i, c\u1ea3m \u01a1n b\u1ea1n v\u00ec 15 n\u0103m k\u1ef3 di\u1ec7u v\u00e0 ch\u00fac m\u1eebng 15 n\u0103m ti\u1ebfp theo!<\/p>\n

Mike Ford & Mike Rogers<\/p>\n

\u0110\u01b0\u1ee3c \u0111\u0103ng l\u1ea7n \u0111\u1ea7u tr\u00ean Startup Daily<\/a>.<\/p>\n

K\u1ebft lu\u1eadn: SiteMinder – H\u01a1n c\u1ea3 m\u1ed9t c\u00f4ng ty c\u00f4ng ngh\u1ec7<\/h2>\n

\n 15 n\u0103m l\u00e0 m\u1ed9t ch\u1eb7ng \u0111\u01b0\u1eddng d\u00e0i, v\u00e0 SiteMinder \u0111\u00e3 kh\u00f4ng ng\u1eebng ph\u00e1t tri\u1ec3n v\u00e0 tr\u01b0\u1edfng th\u00e0nh. T\u1eeb m\u1ed9t startup nh\u1ecf b\u00e9,
\n ch\u00fang t\u00f4i \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng ty c\u00f4ng ngh\u1ec7 h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi, \u0111\u00f3ng g\u00f3p v\u00e0o s\u1ef1 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a ng\u00e0nh kh\u00e1ch s\u1ea1n.\n <\/p>\n

\n Tuy nhi\u00ean, SiteMinder kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng ty c\u00f4ng ngh\u1ec7. Ch\u00fang t\u00f4i l\u00e0 m\u1ed9t c\u1ed9ng \u0111\u1ed3ng, m\u1ed9t gia \u0111\u00ecnh, n\u01a1i nh\u1eefng con
\n ng\u01b0\u1eddi t\u00e0i n\u0103ng v\u00e0 t\u00e2m huy\u1ebft c\u00f9ng nhau l\u00e0m vi\u1ec7c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau chung. Ch\u00fang t\u00f4i lu\u00f4n \u0111\u1eb7t kh\u00e1ch h\u00e0ng l\u00ean
\n h\u00e0ng \u0111\u1ea7u v\u00e0 n\u1ed7 l\u1ef1c \u0111\u1ec3 cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t.\n <\/p>\n

\n Ch\u00fang t\u00f4i tin r\u1eb1ng, v\u1edbi s\u1ef1 \u0111am m\u00ea, s\u00e1ng t\u1ea1o v\u00e0 tinh th\u1ea7n h\u1ee3p t\u00e1c, SiteMinder s\u1ebd ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n v\u00e0 g\u1eb7t h\u00e1i \u0111\u01b0\u1ee3c
\n nhi\u1ec1u th\u00e0nh c\u00f4ng h\u01a1n n\u1eefa trong t\u01b0\u01a1ng lai.\n <\/p>\n

Keywords:<\/strong> SiteMinder, k\u1ef7 ni\u1ec7m 15 n\u0103m, Mike Ford, Mike Rogers, ng\u00e0nh kh\u00e1ch s\u1ea1n, c\u00f4ng ngh\u1ec7, kh\u1edfi
\n nghi\u1ec7p, b\u00e0i h\u1ecdc kinh nghi\u1ec7m, \u0111\u1ed5i m\u1edbi, ph\u00e1t tri\u1ec3n, kh\u00e1ch h\u00e0ng.<\/p>\n

Related Keywords:<\/strong> Qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n, ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n, k\u00eanh ph\u00e2n ph\u1ed1i, \u0111\u1eb7t ph\u00f2ng tr\u1ef1c
\n tuy\u1ebfn, ti\u1ebfp th\u1ecb kh\u00e1ch s\u1ea1n.<\/p>\n

Sitemantec Keywords:<\/strong> SaaS, cloud computing, hospitality technology, revenue management, channel
\n management.<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

15 B\u00e0i H\u1ecdc \u0110\u1eaft Gi\u00e1 Sau 15 N\u0103m Ph\u00e1t Tri\u1ec3n SiteMinder: H\u00e0nh Tr\u00ecnh Chuy\u1ec3n \u0110\u1ed5i Ng\u00e0nh Kh\u00e1ch S\u1ea1n Gi\u1edbi thi\u1ec7u v\u1ec1 SiteMinder v\u00e0 h\u00e0nh tr\u00ecnh 15 n\u0103m 5 Th\u00e1ng M\u01b0\u1eddi 2021 \u0111\u00e1nh d\u1ea5u m\u1ed9t c\u1ed9t m\u1ed1c quan tr\u1ecdng: k\u1ef7 ni\u1ec7m 15 n\u0103m th\u00e0nh l\u1eadp SiteMinder. T\u1eeb m\u1ed9t \u00fd t\u01b0\u1edfng s\u01a1 khai trong m\u1ed9t c\u0103n nh\u00e0 […]<\/p>\n","protected":false},"author":1,"featured_media":445257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[249],"tags":[],"class_list":["post-445262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-ly-van-hanh-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=445262"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445262\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/445257"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=445262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=445262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=445262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}