{"id":445021,"date":"2025-02-22T00:53:05","date_gmt":"2025-02-22T00:53:05","guid":{"rendered":"https:\/\/otavietnam.com\/van-de-thuong-gap-o-khach-san-giai-phap-nghien-cuu-dien-hinh\/"},"modified":"2025-02-22T00:53:05","modified_gmt":"2025-02-22T00:53:05","slug":"van-de-thuong-gap-o-khach-san-giai-phap-nghien-cuu-dien-hinh","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/van-de-thuong-gap-o-khach-san-giai-phap-nghien-cuu-dien-hinh\/","title":{"rendered":"V\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng g\u1eb7p \u1edf kh\u00e1ch s\u1ea1n: Gi\u1ea3i ph\u00e1p &#038; Nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh"},"content":{"rendered":"<div>\n<h1>C\u00e1c V\u1ea5n \u0110\u1ec1 Th\u01b0\u1eddng G\u1eb7p C\u1ee7a Kh\u00e1ch S\u1ea1n: Gi\u1ea3i Ph\u00e1p v\u00e0 Nghi\u00ean C\u1ee9u Tr\u01b0\u1eddng H\u1ee3p<\/h1>\n<\/p><\/div>\n<div>\n<h2>Gi\u1edbi Thi\u1ec7u v\u1ec1 C\u00e1c V\u1ea5n \u0110\u1ec1 C\u1ee7a Kh\u00e1ch S\u1ea1n<\/h2>\n<p>\n      Gi\u1ed1ng nh\u01b0 m\u1ecdi ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1c, nh\u1eefng th\u00e1ch th\u1ee9c m\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n ph\u1ea3i \u0111\u1ed1i m\u1eb7t r\u1ea5t \u0111a d\u1ea1ng. C\u00e1c<br \/>\n      <strong>v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch s\u1ea1n<\/strong> th\u01b0\u1eddng xoay quanh vi\u1ec7c qu\u1ea3n l\u00fd k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch, duy tr\u00ec hi\u1ec7u qu\u1ea3<br \/>\n      ho\u1ea1t \u0111\u1ed9ng v\u00e0 \u0111\u1ea3m b\u1ea3o kh\u1ea3 n\u0103ng sinh l\u1eddi v\u1ec1 t\u00e0i ch\u00ednh.\n    <\/p>\n<p>    <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/van-hanh-khach-san-1.jpg\" alt=\"V\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n\" width=\"auto\" height=\"auto\"><\/p>\n<p>\n      C\u00e1c v\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng g\u1eb7p bao g\u1ed3m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng kh\u00f4ng nh\u1ea5t qu\u00e1n, nh\u1eefng th\u00e1ch th\u1ee9c trong vi\u1ec7c qu\u1ea3n l\u00fd danh ti\u1ebfng<br \/>\n      tr\u1ef1c tuy\u1ebfn v\u00e0 t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng dao \u0111\u1ed9ng.\n    <\/p>\n<p>\n      C\u00e1c r\u00e0o c\u1ea3n ho\u1ea1t \u0111\u1ed9ng nh\u01b0 t\u1ef7 l\u1ec7 lu\u00e2n chuy\u1ec3n nh\u00e2n vi\u00ean, c\u00f4ng ngh\u1ec7 l\u1ed7i th\u1eddi v\u00e0 qu\u1ea3n l\u00fd ngu\u1ed3n l\u1ef1c kh\u00f4ng hi\u1ec7u qu\u1ea3<br \/>\n      c\u0169ng c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5. C\u00e1c kh\u00e1ch s\u1ea1n c\u0169ng ph\u1ea3i \u0111i\u1ec1u h\u01b0\u1edbng s\u1ef1 ph\u1ee9c t\u1ea1p c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c<br \/>\n      \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng v\u00e0 th\u00edch \u1ee9ng v\u1edbi c\u00e1c xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng \u0111ang ph\u00e1t tri\u1ec3n, \u0111\u1ed3ng th\u1eddi duy tr\u00ec c\u00e1c ti\u00eau chu\u1ea9n cao v\u1ec1<br \/>\n      v\u1ec7 sinh v\u00e0 an to\u00e0n, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong b\u1ed1i c\u1ea3nh lo ng\u1ea1i v\u1ec1 s\u1ee9c kh\u1ecfe g\u1ea7n \u0111\u00e2y.\n    <\/p>\n<p>\n      <strong>S\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t kh\u00e1ch s\u1ea1n th\u01b0\u1eddng ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ee9c \u0111\u1ed9 qu\u1ea3n l\u00fd v\u00e0 gi\u1ea3i quy\u1ebft t\u1ed1t c\u00e1c th\u00e1ch th\u1ee9c<br \/>\n        n\u00e0y.<\/strong>\n    <\/p>\n<\/p><\/div>\n<div>\n<h2>M\u1ee5c L\u1ee5c<\/h2>\n<ul>\n<li><a href=\"#common-problems\">C\u00e1c v\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng g\u1eb7p c\u1ee7a kh\u00e1ch s\u1ea1n v\u00e0 gi\u1ea3i ph\u00e1p<\/a><\/li>\n<li><a href=\"#case-study\">Nghi\u00ean c\u1ee9u tr\u01b0\u1eddng h\u1ee3p t\u1eeb SiteMinder<\/a><\/li>\n<li><a href=\"#guest-problems\">C\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch l\u01b0u tr\u00fa v\u00e0 gi\u1ea3i ph\u00e1p<\/a><\/li>\n<\/ul><\/div>\n<div>\n<h2 id=\"common-problems\">\n      C\u00e1c V\u1ea5n \u0110\u1ec1 Th\u01b0\u1eddng G\u1eb7p C\u1ee7a Kh\u00e1ch S\u1ea1n v\u00e0 Gi\u1ea3i Ph\u00e1p<br \/>\n    <\/h2>\n<p>\n      Trong ng\u00e0nh kh\u00e1ch s\u1ea1n, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd th\u01b0\u1eddng ph\u1ea3i v\u1eadt l\u1ed9n v\u1edbi nhi\u1ec1u th\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng kh\u00e1c nhau, c\u00f3 th\u1ec3 \u1ea3nh<br \/>\n      h\u01b0\u1edfng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng v\u00e0 b\u1ec1n v\u1eefng c\u1ee7a doanh nghi\u1ec7p. Hi\u1ec3u r\u00f5 chi ti\u1ebft v\u1ec1 nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u<br \/>\n      ti\u00ean \u0111\u1ec3 t\u00ecm ra c\u00e1c gi\u1ea3i ph\u00e1p hi\u1ec7u qu\u1ea3 v\u00e0 \u0111\u1ea3m b\u1ea3o ho\u1ea1t \u0111\u1ed9ng tr\u01a1n tru c\u1ee7a m\u1ed9t kh\u00e1ch s\u1ea1n.\n    <\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 v\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng g\u1eb7p m\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n ph\u1ea3i \u0111\u1ed1i m\u1eb7t:<\/p>\n<\/p><\/div>\n<div>\n<h3>T\u1ef7 L\u1ec7 L\u1ea5p \u0110\u1ea7y Ph\u00f2ng Th\u1ea5p<\/h3>\n<p>\n      T\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng th\u1ea5p l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c \u0111\u00e1ng k\u1ec3 \u0111\u1ed1i v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n, ph\u1ea3n \u00e1nh vi\u1ec7c s\u1eed d\u1ee5ng kh\u00f4ng hi\u1ec7u qu\u1ea3 c\u00e1c<br \/>\n      ngu\u1ed3n l\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng th\u1ea5t tho\u00e1t doanh thu. V\u1ea5n \u0111\u1ec1 n\u00e0y c\u00f3 th\u1ec3 b\u1eaft ngu\u1ed3n t\u1eeb nhi\u1ec1u y\u1ebfu t\u1ed1 nh\u01b0 m\u00f9a th\u1ea5p \u0111i\u1ec3m, c\u1ea1nh<br \/>\n      tranh gia t\u0103ng, marketing kh\u00f4ng \u0111\u1ea7y \u0111\u1ee7 ho\u1eb7c s\u1ef1 kh\u00f4ng ph\u00f9 h\u1ee3p gi\u1eefa c\u00e1c d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c cung c\u1ea5p v\u00e0 k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch.<br \/>\n      N\u00f3 c\u0169ng c\u00f3 th\u1ec3 l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a c\u00e1c y\u1ebfu t\u1ed1 b\u00ean ngo\u00e0i nh\u01b0 suy tho\u00e1i kinh t\u1ebf ho\u1eb7c thay \u0111\u1ed5i trong xu h\u01b0\u1edbng du l\u1ecbch,<br \/>\n      l\u00e0m gi\u1ea3m nhu c\u1ea7u t\u1ed5ng th\u1ec3 v\u1ec1 l\u01b0u tr\u00fa kh\u00e1ch s\u1ea1n.\n    <\/p>\n<\/p><\/div>\n<div>\n<h3>C\u00f4ng Ngh\u1ec7 L\u1ed7i Th\u1eddi<\/h3>\n<p>     <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/tinh-huong-le-tan-thuong-gap.png\" alt=\"T\u00ecnh hu\u1ed1ng l\u1ec5 t\u00e2n th\u01b0\u1eddng g\u1eb7p\" width=\"auto\" height=\"auto\"><\/p>\n<p>\n      <strong>C\u00f4ng ngh\u1ec7 l\u1ed7i th\u1eddi<\/strong> trong c\u00e1c kh\u00e1ch s\u1ea1n d\u1eabn \u0111\u1ebfn m\u1ed9t lo\u1ea1t c\u00e1c v\u1ea5n \u0111\u1ec1, bao g\u1ed3m s\u1ef1 k\u00e9m hi\u1ec7u qu\u1ea3 trong<br \/>\n      h\u1ec7 th\u1ed1ng \u0111\u1eb7t ph\u00f2ng v\u00e0 qu\u1ea3n l\u00fd, b\u1ea3o m\u1eadt d\u1eef li\u1ec7u kh\u00f4ng \u0111\u1ea7y \u0111\u1ee7 v\u00e0 kh\u00f4ng \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a kh\u00e1ch<br \/>\n      hi\u1ec7n \u0111\u1ea1i. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn qu\u00e1 tr\u00ecnh nh\u1eadn\/tr\u1ea3 ph\u00f2ng ch\u1eadm h\u01a1n, sai s\u00f3t trong qu\u1ea3n l\u00fd \u0111\u1eb7t ph\u00f2ng v\u00e0 d\u1ecbch v\u1ee5<br \/>\n      kh\u00e1ch h\u00e0ng kh\u00f4ng \u0111\u1ea7y \u0111\u1ee7. Ngo\u00e0i ra, c\u00f4ng ngh\u1ec7 l\u1ed7i th\u1eddi c\u00f3 th\u1ec3 c\u1ea3n tr\u1edf giao ti\u1ebfp hi\u1ec7u qu\u1ea3 trong n\u1ed9i b\u1ed9 nh\u00e2n vi\u00ean<br \/>\n      kh\u00e1ch s\u1ea1n v\u00e0 v\u1edbi kh\u00e1ch, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng t\u1ed5ng th\u1ec3.\n    <\/p>\n<\/p><\/div>\n<div>\n<h3>\u0110\u1eb7t Ph\u00f2ng Qu\u00e1 T\u1ea3i<\/h3>\n<p>\n      <strong>\u0110\u1eb7t ph\u00f2ng qu\u00e1 t\u1ea3i<\/strong> l\u00e0 m\u1ed9t c\u01a1n \u00e1c m\u1ed9ng \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n n\u00e0o, th\u01b0\u1eddng b\u1eaft ngu\u1ed3n t\u1eeb l\u1ed7i trong<br \/>\n      h\u1ec7 th\u1ed1ng \u0111\u1eb7t ph\u00f2ng ho\u1eb7c c\u00e1c chi\u1ebfn l\u01b0\u1ee3c c\u00f3 ch\u1ee7 \u00fd \u0111\u1ec3 ch\u1ed1ng l\u1ea1i vi\u1ec7c kh\u00f4ng \u0111\u1ebfn. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn v\u00f4 s\u1ed1 v\u1ea5n<br \/>\n      \u0111\u1ec1, ch\u1eb3ng h\u1ea1n nh\u01b0 c\u1ea7n ph\u1ea3i t\u1eeb ch\u1ed1i kh\u00e1ch ph\u00f2ng khi \u0111\u1ebfn n\u01a1i, g\u00e2y t\u1ed5n h\u1ea1i \u0111\u1ebfn danh ti\u1ebfng c\u1ee7a kh\u00e1ch s\u1ea1n v\u00e0 quan h\u1ec7<br \/>\n      kh\u00e1ch h\u00e0ng. N\u00f3 c\u0169ng c\u00f3 th\u1ec3 t\u1ea1o ra c\u0103ng th\u1eb3ng ho\u1ea1t \u0111\u1ed9ng khi nh\u00e2n vi\u00ean ph\u1ea3i v\u1eadt l\u1ed9n \u0111\u1ec3 t\u00ecm gi\u1ea3i ph\u00e1p, th\u01b0\u1eddng v\u1edbi<br \/>\n      chi ph\u00ed cao h\u01a1n v\u00e0 t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.\n    <\/p>\n<\/p><\/div>\n<div>\n<h3>Bi\u1ebfn \u0110\u1ed9ng Doanh Thu<\/h3>\n<p>     <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/tong-quan-nganh-quan-tri-khach-san-dai-hoc-fpt.webp\" alt=\"T\u1ed5ng quan ng\u00e0nh qu\u1ea3n tr\u1ecb kh\u00e1ch s\u1ea1n\" width=\"auto\" height=\"auto\"><\/p>\n<p>\n      Bi\u1ebfn \u0111\u1ed9ng doanh thu l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 ph\u1ed5 bi\u1ebfn trong ng\u00e0nh kh\u00e1ch s\u1ea1n, th\u01b0\u1eddng do thay \u0111\u1ed5i nhu c\u1ea7u theo m\u00f9a, \u0111i\u1ec1u ki\u1ec7n<br \/>\n      kinh t\u1ebf, thay \u0111\u1ed5i m\u00f4 h\u00ecnh du l\u1ecbch v\u00e0\/ho\u1eb7c c\u1ea1nh tranh th\u1ecb tr\u01b0\u1eddng bi\u1ebfn \u0111\u1ed9ng. S\u1ef1 kh\u00f3 l\u01b0\u1eddng nh\u01b0 v\u1eady g\u00e2y kh\u00f3 kh\u0103n cho<br \/>\n      c\u00e1c kh\u00e1ch s\u1ea1n trong vi\u1ec7c l\u1eadp ng\u00e2n s\u00e1ch, l\u1eadp k\u1ebf ho\u1ea1ch cho t\u01b0\u01a1ng lai v\u00e0 duy tr\u00ec n\u1ec1n t\u1ea3ng t\u00e0i ch\u00ednh \u1ed5n \u0111\u1ecbnh. Vi\u1ec7c<br \/>\n      kh\u00f4ng th\u1ec3 d\u1ef1 \u0111o\u00e1n v\u00e0 qu\u1ea3n l\u00fd nh\u1eefng bi\u1ebfn \u0111\u1ed9ng n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn s\u1ef1 b\u1ea5t \u1ed5n t\u00e0i ch\u00ednh v\u00e0 kh\u00f3 kh\u0103n trong vi\u1ec7c duy tr\u00ec<br \/>\n      ho\u1ea1t \u0111\u1ed9ng.\n    <\/p>\n<\/p><\/div>\n<div>\n<h4>Gi\u1ea3i Ph\u00e1p? SiteMinder<\/h4>\n<p>\n      M\u1eb7c d\u00f9 nh\u1eefng <strong>v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch s\u1ea1n<\/strong> n\u00e0y c\u00f3 th\u1ec3 ph\u1ed5 bi\u1ebfn, nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 ch\u00fang<br \/>\n      kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi. Ch\u00fang t\u00f4i \u0111\u00e3 thi\u1ebft k\u1ebf n\u1ec1n t\u1ea3ng <a href=\"#\">qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n<\/a> c\u1ee7a m\u00ecnh, SiteMinder, \u0111\u1ec3<br \/>\n      gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd, gi\u1ea3m thi\u1ec3u v\u00e0 trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, tr\u00e1nh ho\u00e0n to\u00e0n nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y.\n    <\/p>\n<p>SiteMinder cung c\u1ea5p m\u1ed9t gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n cho nh\u1eefng th\u00e1ch th\u1ee9c kh\u00e1ch s\u1ea1n ph\u1ed5 bi\u1ebfn n\u00e0y:<\/p>\n<ul>\n<li>\n        C\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng ti\u00ean ti\u1ebfn v\u00e0 tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh c\u1ee7a ch\u00fang t\u00f4i gi\u00fap t\u1ed1i \u01b0u h\u00f3a t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng b\u1eb1ng c\u00e1ch<br \/>\n        ph\u00e2n ph\u1ed1i hi\u1ec7u qu\u1ea3 h\u00e0ng t\u1ed3n kho tr\u00ean nhi\u1ec1u k\u00eanh tr\u1ef1c tuy\u1ebfn.\n      <\/li>\n<li>\n        \u0110\u1ed1i v\u1edbi c\u00e1c v\u1ea5n \u0111\u1ec1 \u0111\u1eb7t ph\u00f2ng qu\u00e1 t\u1ea3i, SiteMinder cung c\u1ea5p th\u00f4ng tin c\u1eadp nh\u1eadt v\u1ec1 t\u00ecnh tr\u1ea1ng ph\u00f2ng tr\u1ed1ng theo th\u1eddi<br \/>\n        gian th\u1ef1c, gi\u1ea3m nguy c\u01a1 \u0111\u1eb7t ph\u00f2ng qu\u00e1 t\u1ea3i v\u00e0 n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.\n      <\/li>\n<li>\n        Ch\u00fang t\u00f4i trao quy\u1ec1n cho b\u1ea1n b\u1eb1ng c\u00e1c c\u00f4ng c\u1ee5 \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng v\u00e0 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng s\u00e2u s\u1eafc gi\u00fap qu\u1ea3n l\u00fd bi\u1ebfn \u0111\u1ed9ng<br \/>\n        doanh thu, cho ph\u00e9p b\u1ea1n \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 m\u1ed9t c\u00e1ch chi\u1ebfn l\u01b0\u1ee3c d\u1ef1a tr\u00ean nhu c\u1ea7u.\n      <\/li>\n<\/ul>\n<p>\n      \u0110i\u1ec1u tuy\u1ec7t v\u1eddi nh\u1ea5t l\u00e0, SiteMinder l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t cung c\u1ea5p cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n m\u1ed9t ngu\u1ed3n th\u00f4ng tin x\u00e1c<br \/>\n      th\u1ef1c duy nh\u1ea5t\u2014v\u00e0 h\u00e0nh \u0111\u1ed9ng\u2014cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p b\u1ea1n.\n    <\/p>\n<p>\n      V\u00e0 n\u1ebfu b\u1ea1n c\u1ea7n nhi\u1ec1u h\u01a1n nh\u1eefng g\u00ec n\u1ec1n t\u1ea3ng c\u1ee7a ch\u00fang t\u00f4i c\u00f3 th\u1ec3 cung c\u1ea5p? Ch\u00fang t\u00f4i c\u00f3 t\u00edch h\u1ee3p v\u1edbi h\u1ea7u h\u1ebft m\u1ecdi<br \/>\n      <a href=\"#\">ph\u1ea7n m\u1ec1m kh\u00e1ch s\u1ea1n<\/a> l\u1edbn, \u0111\u1ea3m b\u1ea3o ch\u00fang t\u00f4i c\u00f3 th\u1ec3 t\u00edch h\u1ee3p v\u00e0o b\u1ea5t k\u1ef3 h\u1ec7 sinh th\u00e1i n\u00e0o b\u1ea1n \u0111\u00e3 x\u00e2y<br \/>\n      d\u1ef1ng.\n    <\/p>\n<\/p><\/div>\n<div id=\"blog_content_cta\">\n<div>\n<p>V\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch th\u1ee9c c\u1ee7a b\u1ea1n v\u1edbi SiteMinder<\/p>\n<p>\n        Tr\u1ea3i nghi\u1ec7m s\u1ee9c m\u1ea1nh c\u1ee7a n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi, v\u1edbi h\u00e0ng tr\u0103m t\u00edch h\u1ee3p, h\u00e0ng ngh\u00ecn<br \/>\n        kh\u00e1ch h\u00e0ng to\u00e0n c\u1ea7u v\u00e0 h\u00e0ng tri\u1ec7u doanh thu \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t.\n      <\/p>\n<p><a href=\"#\">T\u00ecm hi\u1ec3u th\u00eam<\/a><\/p>\n<\/p><\/div>\n<p><img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-1-90.png\" alt=\"\"\n        width=\"auto\" height=\"auto\"><\/p>\n<\/p><\/div>\n<div>\n<h2 id=\"case-study\">C\u00e1c V\u1ea5n \u0110\u1ec1 C\u1ee7a Kh\u00e1ch S\u1ea1n: Nghi\u00ean C\u1ee9u Tr\u01b0\u1eddng H\u1ee3p t\u1eeb SiteMinder<\/h2>\n<p>\n      Qu\u1ea3n l\u00fd m\u1ed9t kh\u00e1ch s\u1ea1n gi\u1ed1ng nh\u01b0 m\u1ed9t tr\u00f2 tung h\u1ee9ng. C\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n li\u00ean t\u1ee5c chuy\u1ec3n \u0111\u1ed5i gi\u1eefa c\u00e1c nhi\u1ec7m v\u1ee5, d\u1ef1 \u00e1n<br \/>\n      v\u00e0 \u01b0u ti\u00ean \u2013 m\u1ecdi th\u1ee9 t\u1eeb qu\u1ea3n l\u00fd doanh thu \u0111\u1ebfn cung c\u1ea5p m\u1ed9t<br \/>\n      <a href=\"#\">tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng tuy\u1ec7t v\u1eddi<\/a>.\n    <\/p>\n<p>Nghi\u00ean c\u1ee9u m\u1edbi t\u1eeb SiteMinder \u0111\u00e3 ti\u1ebft l\u1ed9 \u0111i\u1ec1u g\u00ec khi\u1ebfn c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n tr\u00ean to\u00e0n th\u1ebf gi\u1edbi m\u1ea5t ng\u1ee7.<\/p>\n<p>\n      SiteMinder \u0111\u00e3 y\u00eau c\u1ea7u c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n, c\u1ea3 \u0111\u1ed9c l\u1eadp v\u00e0 nh\u00f3m, x\u1ebfp h\u1ea1ng nh\u1eefng th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t m\u00e0 h\u1ecd tin r\u1eb1ng<br \/>\n      c\u00e1c c\u01a1 s\u1edf c\u1ee7a h\u1ecd ph\u1ea3i \u0111\u1ed1i m\u1eb7t \u2013 v\u00e0 k\u1ebft qu\u1ea3 th\u1eadt h\u1ea5p d\u1eabn.\n    <\/p>\n<p>\n      Ch\u01b0\u01a1ng ba b\u00ean trong \u2018Ch\u1ec9 s\u1ed1<br \/>\n      <a href=\"#\">Kinh Doanh Kh\u00e1ch S\u1ea1n<\/a> To\u00e0n C\u1ea7u c\u1ee7a SiteMinder n\u0103m 2017: C\u00e1i nh\u00ecn tr\u1ef1c quan v\u1ec1 k\u1ebf ho\u1ea1ch t\u00e0i ch\u00ednh,<br \/>\n      \u0111i\u1ec3m t\u1eadp trung v\u00e0 d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai\u2019 \u0111\u00e3 y\u00eau c\u1ea7u c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n ch\u1ecdn t\u1eeb m\u1ed9t ma tr\u1eadn c\u00e1c v\u1ea5n \u0111\u1ec1:\n    <\/p>\n<ul>\n<li>Thu h\u00fat kh\u00e1ch truy c\u1eadp trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp<\/li>\n<li>D\u1ef1 \u0111o\u00e1n xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng v\u00e0 qu\u1ea3n l\u00fd doanh thu<\/li>\n<li>Thu h\u00fat c\u00e1c th\u00e0nh vi\u00ean nh\u00f3m ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u1eef ch\u00e2n h\u1ecd l\u00e2u h\u01a1n<\/li>\n<li>Duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u00e0 l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n<li>C\u00e2n b\u1eb1ng nhu c\u1ea7u c\u1ee7a c\u01a1 s\u1edf c\u1ee7a b\u1ea1n<\/li>\n<li>C\u1ea1nh tranh v\u1edbi n\u1ec1n kinh t\u1ebf chia s\u1ebb, v\u00ed d\u1ee5: <a href=\"#\">Airbnb<\/a><\/li>\n<\/ul>\n<p>\n      Vi\u1ec7c thu h\u00fat <a href=\"#\">\u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp<\/a> \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng l\u00e0 th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t \u0111\u1ed1i v\u1edbi c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n<br \/>\n      \u1edf m\u1ecdi quy m\u00f4 tr\u00ean to\u00e0n c\u1ea7u \u2013 v\u1edbi x\u1ebfp h\u1ea1ng 68%.\n    <\/p>\n<p>\u0110\u00e1ng ng\u1ea1c nhi\u00ean, c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n cho bi\u1ebft h\u1ecd c\u1ea3m th\u1ea5y \u00edt b\u1ecb th\u00e1ch th\u1ee9c nh\u1ea5t b\u1edfi n\u1ec1n kinh t\u1ebf chia s\u1ebb v\u00e0 s\u1ef1 c\u1ea1nh<br \/>\n      tranh m\u00e0 ng\u01b0\u1eddi ph\u00e1 v\u1ee1 ng\u00e0nh n\u00e0y mang l\u1ea1i.<\/p>\n<\/p><\/div>\n<div>\n<h3>C\u00e1c Ch\u1ee7 Kh\u00e1ch S\u1ea1n \u0110\u00e3 N\u00f3i G\u00ec V\u1edbi SiteMinder V\u1ec1 Nh\u1eefng Th\u00e1ch Th\u1ee9c L\u1edbn Nh\u1ea5t C\u1ee7a H\u1ecd?<\/h3>\n<p>C\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n r\u1ea5t nhi\u1ec7t t\u00ecnh tr\u00fat b\u1ecf suy ngh\u0129 c\u1ee7a h\u1ecd trong ph\u1ea7n n\u00e0y c\u1ee7a kh\u1ea3o s\u00e1t SiteMinder. H\u1ecd \u0111\u00e3 m\u1edf r\u1ed9ng<br \/>\n      v\u1ec1 x\u1ebfp h\u1ea1ng v\u1edbi c\u00e1c b\u00ecnh lu\u1eadn bao g\u1ed3m nhi\u1ec1u l\u0129nh v\u1ef1c.<\/p>\n<p>H\u01a1n 120 th\u00f4ng tin chi ti\u1ebft \u0111\u00e3 l\u1ecdt v\u00e0o v\u00f2ng c\u1eaft cu\u1ed1i c\u00f9ng v\u00e0 \u0111\u00e2y l\u00e0 nh\u1eefng g\u00ec c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n \u0111\u00e3 n\u00f3i v\u1ec1 c\u00e1c l\u0129nh<br \/>\n      v\u1ef1c kinh doanh c\u1ee7a h\u1ecd khi\u1ebfn h\u1ecd m\u1ea5t ng\u1ee7:<\/p>\n<ul>\n<li>Khi b\u1ea1n \u1edf m\u1ed9t n\u01a1i n\u00e0o \u0111\u00f3, b\u1ea1n kh\u00f4ng th\u1ec3 chuy\u1ec3n ra ngo\u00e0i ho\u1eb7c mang kh\u00e1ch s\u1ea1n \u0111i n\u01a1i kh\u00e1c. C\u00f3 m\u1ed9t th\u00e1ch th\u1ee9c l\u00e0<br \/>\n        gi\u00fap th\u1ecb tr\u1ea5n ho\u1eb7c th\u00e0nh ph\u1ed1 c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh ho\u1eb7c duy tr\u00ec v\u1ecb th\u1ebf l\u00e0 m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn du l\u1ecbch h\u1ea5p d\u1eabn.<\/li>\n<li>T\u1ea1o ra m\u1ed9t d\u00f2ng doanh thu trong nh\u1eefng th\u00e1ng m\u00f9a \u0111\u00f4ng khi s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch du l\u1ecbch gi\u1ea3m xu\u1ed1ng. C\u1ea7n ph\u1ea3i thu h\u00fat<br \/>\n        m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o nhi\u1ec1u kh\u00e1ch du l\u1ecbch \u0111\u1ecba ph\u01b0\u01a1ng h\u01a1n th\u00f4ng qua c\u00e1c s\u1ef1 ki\u1ec7n to\u00e0n th\u1ecb tr\u1ea5n v\u00e0o m\u00f9a \u0111\u00f4ng.<\/li>\n<li>Nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111\u00e1nh gi\u00e1 tr\u00ean TripAdvisor h\u01a1n. Kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng \u0111\u1ec3 l\u1ea1i \u0111\u00e1nh gi\u00e1.<br \/>\n        Nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng h\u00e0i l\u00f2ng th\u00edch ph\u00e0n n\u00e0n tr\u1ef1c tuy\u1ebfn.<\/li>\n<\/ul><\/div>\n<div>\n<h3>Gi\u1ea3i Ph\u00e1p<\/h3>\n<p>\n      M\u00f4 t\u1ea3 c\u00e1c th\u00e1ch th\u1ee9c l\u00e0 m\u1ed9t chuy\u1ec7n, v\u00e0 gi\u1ea3i quy\u1ebft ch\u00fang l\u1ea1i l\u00e0 chuy\u1ec7n kh\u00e1c. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao ch\u00fang t\u00f4i \u0111\u00e3 x\u00e2y<br \/>\n      d\u1ef1ng n\u1ec1n t\u1ea3ng SiteMinder, ngay t\u1eeb khi th\u00e0nh l\u1eadp, \u0111\u1ec3 gi\u1ea3i quy\u1ebft m\u1ed9t s\u1ed1 v\u1ea5n \u0111\u1ec1 g\u00e2y kh\u00f3 ch\u1ecbu ph\u1ed5 bi\u1ebfn cho c\u00e1c ch\u1ee7<br \/>\n      kh\u00e1ch s\u1ea1n n\u00e0y, t\u1eeb n\u0103m 2006.\n    <\/p>\n<p>H\u00e3y xem m\u1ed9t trong nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a ch\u00fang t\u00f4i, Kylie King t\u1ea1i Mantra Observatory, \u0111\u00e3 n\u00f3i g\u00ec:<\/p>\n<p>\u201cCh\u00fang t\u00f4i l\u00e0 m\u1ed9t trong s\u1ed1 \u00edt c\u00e1c c\u01a1 s\u1edf \u0111\u1ea7u ti\u00ean chuy\u1ec3n sang tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh c\u1ee7a SiteMinder v\u00e0 ch\u00fang t\u00f4i \u0111\u00e3<br \/>\n      tham gia th\u1eed nghi\u1ec7m beta phi\u00ean b\u1ea3n \u0111\u1ea7u ti\u00ean. Khi ch\u00fang t\u00f4i chuy\u1ec3n sang n\u1ec1n t\u1ea3ng, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u \u1ea5n t\u01b0\u1ee3ng v\u1edbi vi\u1ec7c<br \/>\n      s\u1ea3n ph\u1ea9m th\u1ef1c s\u1ef1 tr\u1ef1c quan v\u00e0 t\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch v\u1edbi c\u00e1c k\u00eanh c\u1ee7a ch\u00fang t\u00f4i,\u201d c\u00f4 gi\u1ea3i th\u00edch.<\/p>\n<p>\u201cNgo\u00e0i vi\u1ec7c t\u00ecm ki\u1ebfm m\u1ed9t tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh \u0111a c\u01a1 s\u1edf, ch\u00fang t\u00f4i c\u0169ng \u0111\u00e3 \u00e1p d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp c\u1ee7a<br \/>\n      SiteMinder cho trang web c\u1ee7a m\u00ecnh, \u0111i\u1ec1u n\u00e0y \u0111\u00e3 mang \u0111\u1ebfn cho kh\u00e1ch c\u1ee7a ch\u00fang t\u00f4i m\u1ed9t giao di\u1ec7n hi\u1ec7n \u0111\u1ea1i v\u00e0 th\u00e2n<br \/>\n      thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng h\u01a1n \u0111\u1ec3 s\u1eed d\u1ee5ng,\u201d c\u00f4 ti\u1ebfp t\u1ee5c.<\/p>\n<p>\u201cTrong 12 th\u00e1ng qua, ch\u00fang t\u00f4i \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c g\u1ea7n 10.000 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng v\u00e0 h\u01a1n 27.000 \u0111\u00eam ph\u00f2ng \u2013 v\u00e0 trong s\u1ed1 c\u00e1c<br \/>\n      l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng \u0111\u00f3, 27% \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n th\u00f4ng qua trang web c\u1ee7a ch\u00fang t\u00f4i, th\u00f4ng qua c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng.\u201d<\/p>\n<p>\u201cMantra Observatory th\u1ef1c s\u1ef1 trung th\u00e0nh v\u1edbi SiteMinder. SiteMinder kh\u00f4ng ch\u1ec9 ti\u1ebfp t\u1ee5c ph\u00e1 v\u1ee1 nh\u1eefng l\u0129nh v\u1ef1c m\u1edbi<br \/>\n      v\u1edbi c\u00e1c c\u00f4ng ngh\u1ec7 v\u00e0 c\u1ea3i ti\u1ebfn m\u1edbi nh\u1ea5t, ch\u00fang t\u00f4i c\u00f2n th\u1ea5y h\u1ecd r\u1ea5t l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m trong c\u00e1ch ti\u1ebfp c\u1eadn<br \/>\n      c\u1ee7a h\u1ecd, t\u1eeb \u0111\u01b0\u1eddng d\u00e2y h\u1ed7 tr\u1ee3 \u0111\u1ebfn \u0111\u1ed9i ng\u0169 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.\u201d<\/p>\n<p>B\u00e2y gi\u1edd, nhi\u1ec1u th\u1eadp k\u1ef7 sau, SiteMinder v\u1eabn \u0111ang ph\u00e1t tri\u1ec3n c\u00e1c gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n, s\u00e1ng t\u1ea1o h\u01a1n v\u00e0 m\u1ea1nh m\u1ebd h\u01a1n<br \/>\n      cho c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n \u0111ang t\u00ecm ki\u1ebfm hi\u1ec7u su\u1ea5t \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n trong m\u1ed9t th\u1ebf gi\u1edbi c\u1ea1nh tranh ng\u00e0y c\u00e0ng t\u0103ng. Ch\u00fang<br \/>\n      t\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t b\u1eadc k\u1ec3 t\u1eeb nh\u1eefng ng\u00e0y \u0111\u1ea7u ti\u00ean v\u00e0 ch\u00fang t\u00f4i t\u1ef1 h\u00e0o \u0111\u01b0\u1ee3c chia s\u1ebb nh\u1eefng th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n<br \/>\n      th\u00f4ng qua ph\u1ea7n m\u1ec1m c\u1ee7a ch\u00fang t\u00f4i.<\/p>\n<p>Cu\u1ed1i c\u00f9ng, nh\u1eefng th\u00e1ch th\u1ee9c m\u00e0 c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n ph\u1ea3i \u0111\u1ed1i m\u1eb7t \u2013 qu\u00e1 \u00edt l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng, qu\u00e1 \u00edt doanh thu, c\u00f4ng<br \/>\n      ngh\u1ec7 kh\u00f4ng theo k\u1ecbp \u2013 \u0111\u00e3 nh\u1ea5t qu\u00e1n trong nhi\u1ec1u th\u1eadp k\u1ef7 v\u00e0 SiteMinder \u0111\u00e3 lu\u00f4n cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 m\u00e0 c\u00e1c ch\u1ee7<br \/>\n      kh\u00e1ch s\u1ea1n c\u1ea7n \u0111\u1ec3 v\u01b0\u1ee3t qua ch\u00fang.<\/p>\n<p>     <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/Minibar-khach-san-1.jpg\" alt=\"Minibar kh\u00e1ch s\u1ea1n\" width=\"auto\" height=\"auto\">\n  <\/div>\n<div>\n<h2 id=\"guest-problems\">C\u00e1c V\u1ea5n \u0110\u1ec1 C\u1ee7a Kh\u00e1ch L\u01b0u Tr\u00fa v\u00e0 Gi\u1ea3i Ph\u00e1p<\/h2>\n<p>\n      T\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 t\u0103ng l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng l\u00e0 m\u1ed9t trong nh\u1eefng m\u1ee5c ti\u00eau l\u1edbn nh\u1ea5t \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n n\u00e0o,<br \/>\n      nh\u01b0ng \u1edf Hoa K\u1ef3, n\u00f3 \u0111ang tr\u1edf th\u00e0nh m\u1ed9t v\u1ea5n \u0111\u1ec1 th\u1ef1c s\u1ef1.\n    <\/p>\n<p>\n      C\u00f3 v\u1ebb nh\u01b0 m\u1ed9t trong nh\u1eefng th\u1ecb tr\u01b0\u1eddng du l\u1ecbch trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf l\u1edbn nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi kh\u00f4ng mu\u1ed1n \u0111i du l\u1ecbch.<br \/>\n      V\u00e0 khi h\u1ecd l\u00e0m v\u1eady, n\u00f3 ch\u1ec9 trong m\u1ed9t kho\u1ea3ng th\u1eddi gian ng\u1eafn v\u00e0 doanh thu ti\u1ec1m n\u0103ng m\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n \u1edf n\u01b0\u1edbc ngo\u00e0i<br \/>\n      \u0111ang b\u1ecf l\u1ee1 l\u00e0 kh\u00f4ng t\u00ednh \u0111\u01b0\u1ee3c.\n    <\/p>\n<p>\n      M\u1ed9t b\u00e1o c\u00e1o h\u00e0ng n\u0103m \u0111\u00e3 <a href=\"#\" target=\"_blank\" rel=\"noopener\">ph\u00e1t hi\u1ec7n<\/a> ra r\u1eb1ng 53% ng\u01b0\u1eddi M\u1ef9 \u0111\u00e3 kh\u00f4ng<br \/>\n      th\u1ec3 ngh\u1ec9 ph\u00e9p c\u00f3 l\u01b0\u01a1ng trong v\u00f2ng 12 th\u00e1ng qua.\n    <\/p>\n<p>H\u01a1n n\u1eefa, 37% ch\u01b0a \u0111i ngh\u1ec9 trong hai n\u0103m.<\/p>\n<p>M\u1ed9t con s\u1ed1 \u0111\u00e1ng bu\u1ed3n nh\u01b0 v\u1eady ch\u1ec9 c\u00f3 th\u1ec3 g\u00e2y ra b\u1edfi s\u1ef1 h\u1ee3p nh\u1ea5t d\u1ea7n d\u1ea7n c\u1ee7a c\u00e1c v\u1ea5n \u0111\u1ec1. Th\u1eadm ch\u00ed c\u00f2n th\u00fa v\u1ecb h\u01a1n<br \/>\n      khi l\u01b0u \u00fd r\u1eb1ng c\u00f4ng nh\u00e2n M\u1ef9 \u0111\u00e3 ngh\u1ec9 nhi\u1ec1u ng\u00e0y h\u01a1n trong th\u1eddi k\u1ef3 suy tho\u00e1i (trung b\u00ecnh 17,6 ng\u00e0y m\u1ed7i n\u0103m) so v\u1edbi<br \/>\n      nh\u1eefng n\u0103m tr\u01b0\u1edbc \u0111\u00f3 (16,2) khi n\u1ec1n kinh t\u1ebf \u0111\u00e3 ph\u1ee5c h\u1ed3i ph\u1ea7n n\u00e0o.<\/p>\n<p>V\u1eady \u0111i\u1ec1u g\u00ec \u0111ang g\u00e2y ra s\u1ef1 suy gi\u1ea3m th\u1eddi gian ngh\u1ec9 ng\u01a1i n\u00e0y? M\u1ed9t cu\u1ed9c r\u00e0 so\u00e1t c\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t cho ch\u00fang ta m\u1ed9t<br \/>\n      \u00fd t\u01b0\u1edfng t\u1ed1t.<\/p>\n<p>Cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a Project: Time Off v\u1ec1 c\u01a1 b\u1ea3n \u0111\u00e3 r\u00fat ra kh\u00e1i ni\u1ec7m v\u1ec1 n\u1ed7i s\u1ee3 h\u00e3i v\u00e0 \u1ea3o t\u01b0\u1edfng.<\/p>\n<p>C\u00e1c l\u00fd do ch\u00ednh nh\u01b0 sau:<\/p>\n<ul>\n<li>37% s\u1ee3 r\u1eb1ng h\u1ecd s\u1ebd tr\u1edf l\u1ea1i v\u1edbi m\u1ed9t n\u00fai c\u00f4ng vi\u1ec7c \u00e1p \u0111\u1ea3o<\/li>\n<li>30% tin r\u1eb1ng kh\u00f4ng ai kh\u00e1c c\u00f3 kh\u1ea3 n\u0103ng l\u00e0m c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd khi h\u1ecd \u0111i v\u1eafng<\/li>\n<li>30% tin r\u1eb1ng h\u1ecd \u0111\u01a1n gi\u1ea3n l\u00e0 kh\u00f4ng \u0111\u1ee7 kh\u1ea3 n\u0103ng \u0111\u1ec3 \u0111i ngh\u1ec9<\/li>\n<li>28% ngh\u0129 r\u1eb1ng c\u00e0ng th\u0103ng ti\u1ebfn trong s\u1ef1 nghi\u1ec7p th\u00ec c\u00e0ng kh\u00f3 ngh\u1ec9 ph\u00e9p<\/li>\n<li>22% hy sinh ng\u00e0y l\u1ec5 \u0111\u1ec3 th\u1ec3 hi\u1ec7n s\u1ef1 c\u1ed1ng hi\u1ebfn cho nh\u00e0 tuy\u1ec3n d\u1ee5ng c\u1ee7a h\u1ecd<\/li>\n<li>19% kh\u00f4ng mu\u1ed1n c\u00f3 nguy c\u01a1 b\u1ecb coi l\u00e0 c\u00f3 th\u1ec3 thay th\u1ebf<\/li>\n<\/ul>\n<p><a href=\"#\" target=\"_blank\" rel=\"noopener\">Millennials<\/a> l\u00e0 nh\u00f3m nh\u00e2n kh\u1ea9u h\u1ecdc n\u1ed5i b\u1eadt nh\u1ea5t khi n\u00f3i \u0111\u1ebfn<br \/>\n      nh\u1eefng lo ng\u1ea1i n\u00e0y v\u00ec h\u1ecd c\u1ea3m th\u1ea5y nh\u01b0 h\u1ecd ph\u1ea3i ch\u1ee9ng minh b\u1ea3n th\u00e2n v\u00e0 xua tan m\u1ecdi nghi ng\u1edd c\u00f3 th\u1ec3 treo l\u01a1 l\u1eedng tr\u00ean<br \/>\n      kh\u1ea3 n\u0103ng c\u1ee7a h\u1ecd.<\/p>\n<p>C\u00f4ng b\u1eb1ng m\u00e0 n\u00f3i, nh\u1eefng lo ng\u1ea1i n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i ph\u1ed5 qu\u00e1t n\u1ebfu kh\u00f4ng ho\u00e0n to\u00e0n h\u1ee3p l\u00fd, nh\u01b0ng ch\u00fang kh\u00f4ng g\u00e2y t\u00ea li\u1ec7t<br \/>\n      c\u00e1c qu\u1ed1c gia kh\u00e1c theo c\u00f9ng m\u1ed9t c\u00e1ch.<\/p>\n<p>Tr\u00ean th\u1ef1c t\u1ebf, c\u00e1c qu\u1ed1c gia l\u00e0m vi\u1ec7c \u00edt h\u01a1n, nh\u01b0 c\u00e1c v\u00f9ng c\u1ee7a <a href=\"#\" target=\"_blank\"\n        rel=\"noopener\">Scandinavia<\/a>, \u0111i du l\u1ecbch nhi\u1ec1u h\u01a1n.<\/p>\n<p>Gi\u1ea3i ph\u00e1p? Ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn \u0111i\u1ec1u n\u00e0y.<\/p>\n<\/p><\/div>\n<div>\n<h3>1. Khai Th\u00e1c C\u00e1c Nh\u00f3m Nh\u00e2n Kh\u1ea9u H\u1ecdc Kh\u00e1c Nhau<\/h3>\n<p>\n      M\u1ed9t b\u00e1o c\u00e1o t\u1eeb <a href=\"#\" target=\"_blank\" rel=\"noopener\">Hi\u1ec7p H\u1ed9i Du L\u1ecbch Hoa K\u1ef3<\/a> tuy\u00ean b\u1ed1 r\u1eb1ng ng\u00e0nh du l\u1ecbch<br \/>\n      Hoa K\u1ef3 hi\u1ec7n \u0111ang ph\u1ee5 thu\u1ed9c nhi\u1ec1u h\u01a1n v\u00e0o du l\u1ecbch trong n\u01b0\u1edbc so v\u1edbi tr\u01b0\u1edbc \u0111\u00e2y.\n    <\/p>\n<p>Thay v\u00ec tr\u00f4i theo d\u00f2ng ch\u1ea3y cho \u0111\u1ebfn khi n\u00f3 bu\u00f4ng tay b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 c\u1ed1 g\u1eafng tho\u00e1t kh\u1ecfi d\u00f2ng ch\u1ea3y ng\u01b0\u1ee3c b\u1eb1ng c\u00e1ch<br \/>\n      s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c <a href=\"#\">ph\u00e2n ph\u1ed1i<\/a> r\u1ed9ng h\u01a1n \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi c\u00e1c <a href=\"#\">\u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c<br \/>\n        tuy\u1ebfn<\/a> kh\u00e1c nhau v\u00e0 ti\u1ebfp c\u1eadn c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi t\u1eeb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n<p>V\u1edbi nhi\u1ec1u k\u1ebft n\u1ed1i h\u01a1n, kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd hi\u1ec3n th\u1ecb nhi\u1ec1u h\u01a1n v\u00e0 c\u00f3 nhi\u1ec1u \u1ea3nh h\u01b0\u1edfng h\u01a1n \u0111\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch<br \/>\n      ti\u1ec1m n\u0103ng t\u1eeb n\u01b0\u1edbc ngo\u00e0i. Ngo\u00e0i ra, b\u1ea1n th\u1eadm ch\u00ed c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi trong bi\u00ean gi\u1edbi c\u1ee7a m\u00ecnh m\u00e0<br \/>\n      ch\u01b0a ph\u1ea3i l\u00e0 kh\u00e1ch truy\u1ec1n th\u1ed1ng c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/p>\n<p>M\u1ed9t s\u1ed1 k\u00eanh <a href=\"#\">OTA<\/a> t\u1ed1t h\u01a1n nh\u1eefng k\u00eanh kh\u00e1c trong vi\u1ec7c ti\u1ebfp c\u1eadn c\u00e1c th\u1ecb tr\u01b0\u1eddng ng\u00e1ch v\u00e0 thu h\u00fat c\u00e1c<br \/>\n      lo\u1ea1i kh\u00e1ch du l\u1ecbch c\u1ee5 th\u1ec3. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i nghi\u00ean c\u1ee9u xem k\u00eanh n\u00e0o c\u00f3 th\u1ec3 ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi b\u1ea1n n\u1ebfu b\u1ea1n<br \/>\n      \u0111ang t\u00ecm c\u00e1ch b\u00f9 \u0111\u1eafp cho m\u1ed9t giai \u0111o\u1ea1n ch\u1eadm ch\u1ea1p.<\/p>\n<\/p><\/div>\n<div>\n<h3>2. \u0110\u01b0a Ra C\u00e1c \u01afu \u0110\u00e3i Cho Kh\u00e1ch Du L\u1ecbch \u1ede L\u1ea1i L\u00e2u H\u01a1n<\/h3>\n<ul>\n<li>N\u1ebfu b\u1ea1n \u0111\u01b0a ra m\u1ed9t l\u1eddi \u0111\u1ec1 ngh\u1ecb qu\u00e1 t\u1ed1t \u0111\u1ec3 t\u1eeb ch\u1ed1i, r\u1ea5t c\u00f3 th\u1ec3 kh\u00e1ch s\u1ebd kh\u00f4ng n\u00f3i kh\u00f4ng, ngay c\u1ea3 khi h\u1ecd mu\u1ed1n.<br \/>\n        R\u00f5 r\u00e0ng \u0111i\u1ec1u n\u00e0y kh\u00f4ng n\u00ean g\u00e2y thi\u1ec7t h\u1ea1i cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, nh\u01b0ng m\u1ed9t s\u1ed1 \u01b0u \u0111\u00e3i c\u00f3 th\u1ec3 t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t<br \/>\n        l\u1edbn cho kh\u00e1ch du l\u1ecbch v\u00e0 v\u1eabn n\u1eb1m trong t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n.<\/li>\n<li>N\u1ebfu c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng th\u01b0\u1eddng xuy\u00ean c\u1ee7a b\u1ea1n bao g\u1ed3m nhi\u1ec1u kh\u00e1ch du l\u1ecbch kinh doanh, h\u00e3y cung c\u1ea5p gi\u1ea3m gi\u00e1 ho\u1eb7c<br \/>\n        c\u00e1c \u0111\u1eb7c quy\u1ec1n b\u1ed5 sung nh\u01b0 m\u00e1t-xa mi\u1ec5n ph\u00ed ho\u1eb7c phi\u1ebfu \u0111\u1ed3 u\u1ed1ng \u0111\u1ec3 thuy\u1ebft ph\u1ee5c h\u1ecd \u1edf l\u1ea1i th\u00eam m\u1ed9t \u0111\u00eam.<\/li>\n<li>N\u1ebfu \u0111\u1ee7 s\u1ed1 ng\u01b0\u1eddi k\u00e9o d\u00e0i th\u1eddi gian l\u01b0u tr\u00fa c\u1ee7a h\u1ecd, n\u00f3 s\u1ebd b\u00f9 \u0111\u1eafp cho vi\u1ec7c thi\u1ebfu l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp m\u1edbi \u0111\u1ebfn v\u00e0<br \/>\n        gi\u1eef cho doanh thu c\u1ee7a b\u1ea1n \u1ed5n \u0111\u1ecbnh.<\/li>\n<li>N\u1ebfu c\u00e1c gia \u0111\u00ecnh ho\u1eb7c nh\u00f3m th\u01b0\u1eddng xuy\u00ean \u1edf t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, h\u00e3y t\u00ecm c\u00e1c ho\u1ea1t \u0111\u1ed9ng vui ch\u01a1i \u0111\u1ec3 gi\u1eef h\u1ecd \u1edf<br \/>\n        l\u1ea1i. Gi\u1ea3m gi\u00e1 cho c\u00e1c \u0111i\u1ec3m tham quan \u0111\u1ecba ph\u01b0\u01a1ng ho\u1eb7c \u0111\u1ec1 xu\u1ea5t cho c\u00e1c vi\u00ean ng\u1ecdc \u1ea9n c\u00f3 th\u1ec3 thu h\u00fat h\u1ecd \u1edf l\u1ea1i th\u00eam<br \/>\n        m\u1ed9t ng\u00e0y.<\/li>\n<li>N\u1ebfu kh\u00e1ch c\u1ea3m th\u1ea5y nh\u01b0 h\u1ecd \u0111ang nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb x\u1ee9ng \u0111\u00e1ng v\u1edbi s\u1ed1 ti\u1ec1n b\u1ecf ra, h\u1ecd s\u1ebd ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c.<\/li>\n<\/ul><\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00e1c V\u1ea5n \u0110\u1ec1 Th\u01b0\u1eddng G\u1eb7p C\u1ee7a Kh\u00e1ch S\u1ea1n: Gi\u1ea3i Ph\u00e1p v\u00e0 Nghi\u00ean C\u1ee9u Tr\u01b0\u1eddng H\u1ee3p Gi\u1edbi Thi\u1ec7u v\u1ec1 C\u00e1c V\u1ea5n \u0110\u1ec1 C\u1ee7a Kh\u00e1ch S\u1ea1n Gi\u1ed1ng nh\u01b0 m\u1ecdi ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1c, nh\u1eefng th\u00e1ch th\u1ee9c m\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n ph\u1ea3i \u0111\u1ed1i m\u1eb7t r\u1ea5t \u0111a d\u1ea1ng. C\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch s\u1ea1n th\u01b0\u1eddng xoay quanh vi\u1ec7c qu\u1ea3n [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":445015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-445021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=445021"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/445021\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/445015"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=445021"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=445021"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=445021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}