{"id":444916,"date":"2025-02-21T09:04:18","date_gmt":"2025-02-21T09:04:18","guid":{"rendered":"https:\/\/otavietnam.com\/tiep-thi-ky-thuat-so-khach-san-chien-luoc-seo-hieu-qua\/"},"modified":"2025-02-21T09:04:18","modified_gmt":"2025-02-21T09:04:18","slug":"tiep-thi-ky-thuat-so-khach-san-chien-luoc-seo-hieu-qua","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/tiep-thi-ky-thuat-so-khach-san-chien-luoc-seo-hieu-qua\/","title":{"rendered":"Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n: Chi\u1ebfn l\u01b0\u1ee3c SEO hi\u1ec7u qu\u1ea3"},"content":{"rendered":"

Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cho kh\u00e1ch s\u1ea1n: H\u01b0\u1edbng d\u1eabn \u0111\u1ea7y \u0111\u1ee7<\/h1>\n

\"Ti\u1ebfp<\/p>\n

Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n l\u00e0 g\u00ec?<\/h2>\n

Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng internet \u0111\u1ec3 qu\u1ea3ng b\u00e1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n \u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. M\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 to\u00e0n di\u1ec7n cho kh\u00e1ch s\u1ea1n s\u1ebd bao g\u1ed3m c\u00e1c n\u1ed7 l\u1ef1c li\u00ean quan \u0111\u1ebfn qu\u1ea3ng c\u00e1o tr\u1ea3 ph\u00ed, t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SEO<\/strong>), m\u1ea1ng x\u00e3 h\u1ed9i, chi\u1ebfn d\u1ecbch email, v.v.<\/p>\n

N\u1ebfu b\u1ea1n \u0111\u01b0\u1ee3c giao nhi\u1ec7m v\u1ee5 ti\u1ebfp th\u1ecb m\u1ed9t kh\u00e1ch s\u1ea1n, b\u1ea1n bi\u1ebft r\u1eb1ng ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong> l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u c\u1ee7a b\u1ea1n. B\u1ea1n c\u0169ng bi\u1ebft r\u1eb1ng c\u00f3 r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u \u2013 v\u00e0 c\u00e2u h\u1ecfi \u2013 \u0111i v\u00e0o c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 to\u00e0n di\u1ec7n v\u00e0 hi\u1ec7u qu\u1ea3 cho kh\u00e1ch s\u1ea1n.<\/p>\n

\u1ede \u0111\u00e2y, ch\u00fang t\u00f4i mu\u1ed1n gi\u00fap b\u1ea1n t\u0103ng tr\u01b0\u1edfng h\u01a1n n\u1eefa cho kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch l\u00e0m s\u00e1ng t\u1ecf c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cho doanh nghi\u1ec7p kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. Ch\u00fang t\u00f4i s\u1ebd xem x\u00e9t c\u00e1c chi\u1ebfn thu\u1eadt ph\u1ed5 bi\u1ebfn v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p c\u00e1c v\u00ed d\u1ee5, th\u00f4ng tin v\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng b\u1ea1n c\u1ea7n \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc ti\u1ebfp theo.<\/p>\n

M\u1ee5c l\u1ee5c<\/p>\n

Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n<\/strong><\/h2>\n

Ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1ch s\u1ea1n ng\u00e0y nay th\u01b0\u1eddng \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 l\u00e0 n\u0103ng \u0111\u1ed9ng v\u00e0 c\u1ea1nh tranh. T\u1eeb s\u1ef1 tr\u1ed7i d\u1eady c\u1ee7a c\u00e1c nh\u00e0 khai th\u00e1c ki\u1ec3u Airbnb \u0111\u1ebfn \u0111\u1ea1i d\u1ecbch to\u00e0n c\u1ea7u \u0111\u00e3 g\u00e2y thi\u1ec7t h\u1ea1i cho ng\u00e0nh du l\u1ecbch to\u00e0n c\u1ea7u \u01b0\u1edbc t\u00ednh 935 t\u1ef7 \u0111\u00f4 la, nh\u1eefng th\u00e1ch th\u1ee9c c\u1ee7a th\u1eadp k\u1ef7 qua \u0111\u00e3 chuy\u1ec3n c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb m\u1ed9t c\u00e1ch ch\u1eafc ch\u1eafn v\u00e0o t\u00e2m \u0111i\u1ec3m.<\/p>\n

H\u01a1n bao gi\u1edd h\u1ebft, c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 l\u00e0 r\u1ea5t quan tr\u1ecdng cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c doanh nghi\u1ec7p kh\u00e1ch s\u1ea1n, cho d\u00f9 b\u1ea1n \u0111ang ra m\u1eaft m\u1ed9t kh\u00e1ch s\u1ea1n, mu\u1ed1n t\u0103ng s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng hay mu\u1ed1n c\u1ee7ng c\u1ed1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh. V\u1ec1 m\u1eb7t n\u00e0y, k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 t\u00ean c\u1ee7a tr\u00f2 ch\u01a1i, t\u1ef1 h\u00e0o v\u1ec1 kh\u1ea3 n\u0103ng chi tr\u1ea3 v\u00e0 ti\u1ec1m n\u0103ng ti\u1ebfp c\u1eadn l\u1edbn.<\/p>\n

G\u1ea7n 60% d\u00e2n s\u1ed1 th\u1ebf gi\u1edbi, t\u1ee9c l\u00e0 4,66 t\u1ef7 ng\u01b0\u1eddi, hi\u1ec7n l\u00e0 ng\u01b0\u1eddi d\u00f9ng internet \u0111ang ho\u1ea1t \u0111\u1ed9ng. Ph\u1ea1m vi ti\u1ebfp c\u1eadn c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i ti\u1ebfp t\u1ee5c b\u00f9ng n\u1ed5, v\u1edbi g\u1ea7n 4 t\u1ef7 ng\u01b0\u1eddi hi\u1ec7n l\u00e0 ng\u01b0\u1eddi d\u00f9ng t\u00edch c\u1ef1c so v\u1edbi ch\u1ec9 h\u01a1n 2 t\u1ef7 v\u00e0o n\u0103m 2015.<\/p>\n

C\u00e1c t\u00f9y ch\u1ecdn v\u00e0 ti\u1ec1m n\u0103ng l\u00e0 v\u00f4 t\u1eadn, v\u00e0 v\u1edbi chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00f4ng ngh\u1ec7 ph\u00f9 h\u1ee3p \u2013 v\u00e0 m\u1ed9t ch\u00fat tr\u00ed t\u01b0\u1edfng t\u01b0\u1ee3ng \u2013 c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 khai th\u00e1c s\u1ee9c m\u1ea1nh c\u1ee7a k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ec3 t\u1ea1o ra \u0111i\u1ec1u k\u1ef3 di\u1ec7u trong ti\u1ebfp th\u1ecb.<\/p>\n

M\u01a1 v\u1ec1 Paris? B\u01b0\u1edbc v\u00e0o Kh\u00e1ch s\u1ea1n de Paris th\u00f4ng qua m\u1ed9t chuy\u1ebfn tham quan \u1ea3o. L\u00ean k\u1ebf ho\u1ea1ch cho m\u1ed9t chuy\u1ebfn \u0111i v\u1edbi tr\u1ebb em? Blog Life is Suite t\u1eeb Kimpton Hotels c\u00f3 th\u1ec3 \u043f\u0440\u0438\u0433\u043e\u0434\u0438\u0442\u044c\u0441\u044f.<\/p>\n

C\u00e1ch t\u1ea1o k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong> cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h2>\n

B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong vi\u1ec7c t\u1ea1o m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 suy ngh\u0129 v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n. B\u1ea1n \u0111ang ti\u1ebfp th\u1ecb cho ai? B\u1ea1n c\u1ea7n ph\u1ea3i \u0111i s\u00e2u, trong m\u1ed9t n\u1ed7 l\u1ef1c \u0111\u1ec3 hi\u1ec3u v\u00e0 x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau \u0111\u00f3.<\/p>\n

\"Chi\u1ebfn<\/p>\n

M\u1ed9t c\u00e1ch h\u1eefu \u00edch cho c\u00e1c kh\u00e1ch s\u1ea1n \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y l\u00e0 t\u1ea1o ra c\u00e1c t\u00ednh c\u00e1ch kh\u00e1ch \u0111\u1ea1i di\u1ec7n cho nh\u1eefng ng\u01b0\u1eddi h\u1ecd mu\u1ed1n th\u1ea5y t\u1ea1i b\u00e0n \u0111\u0103ng k\u00fd c\u1ee7a h\u1ecd. Ai l\u00e0 kh\u00e1ch s\u1ea1n l\u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n? T\u1ea1o m\u1ed9t b\u1ee9c tranh chi ti\u1ebft v\u00e0 tr\u00f2n tr\u1ecba v\u1ec1 nh\u1eefng ng\u01b0\u1eddi n\u00e0y b\u1eb1ng c\u00e1ch th\u1ef1c hi\u1ec7n m\u1ed9t s\u1ed1 nghi\u00ean c\u1ee9u xung quanh nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y:<\/p>\n

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  • H\u1ecd bao nhi\u00eau tu\u1ed5i? H\u1ecd s\u1ed1ng \u1edf \u0111\u00e2u?<\/li>\n
  • H\u1ecd s\u1ed1ng v\u1edbi ai? H\u1ecd s\u1ebd \u0111i du l\u1ecbch v\u1edbi ai?<\/li>\n
  • H\u1ecd l\u00e0m lo\u1ea1i c\u00f4ng vi\u1ec7c g\u00ec v\u00e0 h\u1ecd ki\u1ebfm \u0111\u01b0\u1ee3c bao nhi\u00eau?<\/li>\n
  • Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u00e0o kh\u00e1c m\u00e0 h\u1ecd y\u00eau th\u00edch?<\/li>\n
  • S\u1edf th\u00edch v\u00e0 m\u1ed1i quan t\u00e2m c\u1ee7a h\u1ecd l\u00e0 g\u00ec?<\/li>\n
  • H\u1ecd \u0111\u1ecdc g\u00ec?<\/li>\n
  • H\u1ecd quan t\u00e2m nh\u1ea5t \u0111\u1ebfn nh\u1eefng v\u1ea5n \u0111\u1ec1 x\u00e3 h\u1ed9i n\u00e0o?<\/li>\n
  • H\u1ecd mua th\u1ef1c ph\u1ea9m v\u00e0 qu\u1ea7n \u00e1o \u1edf \u0111\u00e2u?<\/li>\n
  • M\u1ee5c ti\u00eau cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd l\u00e0 g\u00ec? \u0110\u1ed9ng l\u1ef1c l\u1edbn c\u1ee7a h\u1ecd l\u00e0 g\u00ec?<\/li>\n
  • \u0110i\u1ec3m \u0111\u1ebfn y\u00eau th\u00edch c\u1ee7a h\u1ecd l\u00e0 g\u00ec?<\/li>\n
  • H\u1ecd am hi\u1ec3u c\u00f4ng ngh\u1ec7 \u0111\u1ebfn m\u1ee9c n\u00e0o?<\/li>\n
  • H\u1ecd th\u00edch m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0o h\u01a1n?<\/li>\n
  • H\u1ecd giao ti\u1ebfp nh\u01b0 th\u1ebf n\u00e0o t\u1ea1i n\u01a1i l\u00e0m vi\u1ec7c, v\u1edbi gia \u0111\u00ecnh v\u00e0 b\u1ea1n b\u00e8?<\/li>\n<\/ul>\n

    Ti\u1ebfp theo, b\u1ea1n s\u1ebd c\u1ea7n x\u00e1c \u0111\u1ecbnh c\u00e1c m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cu\u1ed1i c\u00f9ng c\u1ee7a b\u1ea1n. Nh\u1eefng \u0111i\u1ec1u n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c th\u00f4ng b\u00e1o b\u1edfi c\u00e1c m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c kinh doanh r\u1ed9ng l\u1edbn h\u01a1n. V\u00ed d\u1ee5: m\u1ed9t m\u1ee5c ti\u00eau kinh doanh c\u00f3 th\u1ec3 l\u00e0 t\u0103ng doanh thu th\u00eam 20% trong n\u0103m t\u1edbi v\u00e0 c\u1ee7ng c\u1ed1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n tr\u00ean th\u1ecb tr\u01b0\u1eddng millennials.<\/p>\n

    C\u00e1c m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a b\u1ea1n sau \u0111\u00f3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u00ecnh xung quanh m\u1ee5c ti\u00eau \u0111\u00f3. T\u0103ng g\u1ea5p \u0111\u00f4i s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i Instagram c\u1ee7a b\u1ea1n \u0111\u1ec3 ti\u1ebfp c\u1eadn nhi\u1ec1u millennials h\u01a1n v\u00e0 t\u1ea1o ra s\u1ef1 gia t\u0103ng 50% l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0o trang web c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c m\u1ee5c ti\u00eau kinh doanh r\u1ed9ng l\u1edbn h\u01a1n n\u00e0y.<\/p>\n

    Khi b\u1ea1n \u0111\u00e3 di\u1ec5n \u0111\u1ea1t r\u00f5 r\u00e0ng c\u00e1c m\u1ee5c ti\u00eau v\u00e0 hi\u1ec3u r\u00f5 b\u1ea1n \u0111ang ti\u1ebfp th\u1ecb cho ai, \u0111\u00e3 \u0111\u1ebfn l\u00fac \u0111i v\u00e0o c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a b\u1ea1n. B\u1ea1n s\u1ebd c\u1ea7n ph\u00e1t tri\u1ec3n m\u1ed9t k\u1ebf ho\u1ea1ch bao g\u1ed3m c\u00e1c c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 s\u1ebd gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh t\u1ed1t nh\u1ea5t v\u00e0 c\u00e1ch b\u1ea1n s\u1ebd t\u1eadn d\u1ee5ng ch\u00fang \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh.<\/p>\n

    C\u00e1c c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t bao g\u1ed3m:<\/p>\n

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    • Ti\u1ebfp th\u1ecb n\u1ed9i dung<\/li>\n
    • M\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n
    • Ti\u1ebfp th\u1ecb ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng<\/li>\n
    • Ti\u1ebfp th\u1ecb email<\/li>\n
    • \u0110\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn<\/li>\n
    • SEO<\/strong>, SEO<\/strong> \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 Qu\u1ea3ng c\u00e1o kh\u00e1ch s\u1ea1n tr\u00ean Google<\/li>\n<\/ul>\n

      N\u1ebfu m\u1ed9t s\u1ed1 thu\u1eadt ng\u1eef n\u00e0y m\u1edbi \u0111\u1ed1i v\u1edbi b\u1ea1n, ho\u1eb7c n\u1ebfu b\u1ea1n ch\u01b0a ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn cho kh\u00e1ch s\u1ea1n tr\u01b0\u1edbc \u0111\u00e2y, \u0111\u1eebng lo l\u1eafng \u2013 m\u1ed7i c\u00f4ng c\u1ee5 v\u00e0 k\u00eanh n\u00e0y \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp chi ti\u1ebft b\u00ean d\u01b0\u1edbi.<\/p>\n

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      Ti\u1ebfp th\u1ecb t\u1ed1t h\u01a1n, doanh thu cao h\u01a1n, \u00edt c\u00f4ng vi\u1ec7c h\u01a1n<\/p>\n

      M\u1edf kh\u00f3a kh\u1ea3 n\u0103ng ti\u1ebfp th\u1ecb kh\u00e1ch s\u1ea1n m\u1ea1nh m\u1ebd v\u00e0 t\u0103ng doanh thu kinh doanh v\u1edbi n\u1ec1n t\u1ea3ng th\u00f4ng minh c\u1ee7a SiteMinder.<\/p>\n

      T\u00ecm hi\u1ec3u th\u00eam<\/p>\n\"Ota\n<\/p><\/div>\n

      Chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n<\/strong><\/h2>\n

      T\u1eeb b\u00e0i \u0111\u0103ng tr\u00ean blog \u0111\u1ebfn podcast, t\u1ea1p ch\u00ed tr\u1ef1c tuy\u1ebfn, \u1ee9ng d\u1ee5ng, s\u00e1ch \u0111i\u1ec7n t\u1eed, video d\u1ea1ng ng\u1eafn v\u00e0 th\u1ef1c t\u1ebf \u1ea3o, ng\u00e0nh kh\u00e1ch s\u1ea1n v\u00e0 du l\u1ecbch \u0111\u00e3 \u0111i \u0111\u1ea7u v\u1edbi n\u1ed9i dung truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 cung c\u1ea5p gi\u00e1 tr\u1ecb. N\u1ed9i dung tuy\u1ec7t v\u1eddi c\u00f3 th\u1ec3 gi\u00fap x\u00e2y d\u1ef1ng \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n, nu\u00f4i d\u01b0\u1ee1ng c\u00e1c m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, t\u0103ng c\u01b0\u1eddng l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng.<\/p>\n

      Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong> n\u1ed9i dung c\u00f3 th\u1ec3 thu h\u00fat m\u1ecdi ng\u01b0\u1eddi \u1edf c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau c\u1ee7a h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng v\u00e0 n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a c\u00e1c h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb internet kh\u00e1ch s\u1ea1n kh\u00e1c, bao g\u1ed3m SEO<\/strong> v\u00e0 ti\u1ebfp th\u1ecb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n

      C\u00f3 hai b\u01b0\u1edbc \u0111\u1ec3 ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3. \u0110\u1ea7u ti\u00ean, b\u1ea1n c\u1ea7n t\u1ea1o lo\u1ea1i n\u1ed9i dung m\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n mong mu\u1ed1n ti\u00eau th\u1ee5. N\u1ed9i dung thu h\u00fat m\u1ecdi ng\u01b0\u1eddi v\u00e0o.<\/p>\n

      \"Chi\u1ebfn<\/p>\n

      H\u00e3y xem c\u00e1c b\u00e0i vi\u1ebft du l\u1ecbch \u0111\u1ea7y kh\u00e1t v\u1ecdng v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng tr\u00ean T\u1ea1p ch\u00ed Four Seasons, ch\u1eb3ng h\u1ea1n. C\u00e1c ti\u00eau \u0111\u1ec1 nh\u01b0 “5 tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c quy\u1ec1n tr\u00ean kh\u1eafp ch\u00e2u \u00c2u”, “\u1ede l\u1ea1i th\u00eam m\u1ed9t ng\u00e0y \u1edf Paris” v\u00e0 “S\u1ef1 sang tr\u1ecdng c\u1ee7a c\u00f4ng vi\u1ec7c” ch\u1eafc ch\u1eafn s\u1ebd l\u00f4i k\u00e9o nh\u1eefng du kh\u00e1ch cao c\u1ea5p nh\u1ea5p v\u00e0o \u0111\u1ec3 l\u1ea5y c\u1ea3m h\u1ee9ng.<\/p>\n

      \u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 trong giai \u0111o\u1ea1n l\u1eadp k\u1ebf ho\u1ea1ch cho m\u1ed9t k\u1ef3 ngh\u1ec9, v\u00e0ng n\u1ed9i dung c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y trong danh s\u00e1ch \u0111\u00f3ng g\u00f3i v\u00e0 \u00fd t\u01b0\u1edfng h\u00e0nh tr\u00ecnh. Tham quan Perthshire \u1edf Scotland v\u00e0 mu\u1ed1n du\u1ed7i ch\u00e2n? H\u01b0\u1edbng d\u1eabn \u0111i b\u1ed9 \u0111\u01b0\u1eddng d\u00e0i do Gleneagles t\u1ea1o ra n\u00e0y s\u1ebd gi\u00fap b\u1ea1n v\u1edbi n\u0103m chuy\u1ebfn \u0111i b\u1ed9 h\u00e0ng \u0111\u1ea7u c\u00f9ng v\u1edbi c\u00e1c m\u1eb9o \u0111\u00f3ng g\u00f3i v\u00e0 m\u1ed9t s\u1ed1 t\u1eeb ti\u1ebfng Scotland m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n bi\u1ebft tr\u00ean \u0111\u01b0\u1eddng \u0111i.<\/p>\n

      C\u00e1c v\u00ed d\u1ee5 tuy\u1ec7t v\u1eddi kh\u00e1c v\u1ec1 chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n th\u00f4ng qua n\u1ed9i dung bao g\u1ed3m podcast c\u1ee7a Intercontinental l\u00e0m n\u1ed5i b\u1eadt v\u0103n h\u00f3a m\u1ed9t c\u00e1ch th\u00fa v\u1ecb v\u00e0 n\u1ed9i dung video b\u1ec1n v\u1eefng th\u00f4ng tin gi\u00fap c\u1ee7ng c\u1ed1 c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a kh\u00e1ch s\u1ea1n Areias de Seixo \u1edf B\u1ed3 \u0110\u00e0o Nha.<\/p>\n

      B\u01b0\u1edbc th\u1ee9 hai trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 n\u1ed9i dung hi\u1ec7u qu\u1ea3 l\u00e0 qu\u00ean \u0111i vi\u1ec7c b\u00e1n h\u00e0ng kh\u00f3 kh\u0103n. Thay v\u00e0o \u0111\u00f3, th\u00f4ng \u0111i\u1ec7p c\u1ee7a n\u1ed9i dung v\u00e0 b\u1ea5t k\u1ef3 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng n\u00e0o \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y “gi\u1eefa c\u00e1c d\u00f2ng” ho\u1eb7c nh\u01b0 m\u1ed9t “nh\u00e2n ti\u1ec7n” th\u00f4ng th\u01b0\u1eddng. V\u00ed d\u1ee5: m\u1ed9t li\u00ean k\u1ebft ti\u1ec7n d\u1ee5ng \u1edf cu\u1ed1i m\u1ed9t b\u00e0i vi\u1ebft v\u1ec1 m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn nh\u1ea5t \u0111\u1ecbnh \u0111\u1ebfn kh\u00e1ch s\u1ea1n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u trong khu v\u1ef1c \u0111\u00f3 \u2013 m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 tinh t\u1ebf v\u00e0 h\u1eefu \u00edch, kh\u00f4ng l\u00e0m gi\u1ea3m gi\u00e1 tr\u1ecb c\u1ee7a n\u1ed9i dung theo b\u1ea5t k\u1ef3 c\u00e1ch n\u00e0o.<\/p>\n\"Ota\n

      C\u00e1ch t\u00ecm n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i t\u1ed1t nh\u1ea5t cho m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h2>\n

      N\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n? B\u1ea1n s\u1ebd t\u00ecm th\u1ea5y th\u00e0nh c\u00f4ng l\u1edbn nh\u1ea5t trong khung th\u1eddi gian ng\u1eafn nh\u1ea5t \u1edf \u0111\u00e2u?<\/p>\n

      S\u1ebd th\u1eadt tuy\u1ec7t n\u1ebfu c\u00f3 m\u1ed9t c\u00e2u tr\u1ea3 l\u1eddi d\u1ee9t kho\u00e1t, nh\u01b0ng th\u1eadt kh\u00f4ng may, kh\u00f4ng c\u00f3 vi\u00ean \u0111\u1ea1n ma thu\u1eadt n\u00e0o \u1edf \u0111\u00e2y. Tuy nhi\u00ean, c\u00f3 m\u1ed9t quy tr\u00ecnh ba b\u01b0\u1edbc d\u1ec5 d\u00e0ng \u0111\u1ec3 t\u00ecm ra c\u00e2u tr\u1ea3 l\u1eddi t\u1ed1t nh\u1ea5t cho nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y.<\/p>\n

      1. L\u00e0m quen v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng<\/h3>\n

      Tr\u01b0\u1edbc khi b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh, b\u1ea1n c\u1ea7n c\u00f3 hi\u1ec3u bi\u1ebft c\u01a1 b\u1ea3n v\u1ec1 c\u00e1c n\u1ec1n t\u1ea3ng ph\u1ed5 bi\u1ebfn nh\u1ea5t hi\u1ec7n c\u00f3:<\/p>\n

        \n
      • Facebook:<\/strong> V\u1eabn l\u00e0 n\u1ec1n t\u1ea3ng ph\u1ed5 bi\u1ebfn nh\u1ea5t v\u1edbi 2,79 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng h\u00e0ng th\u00e1ng, Facebook cho ph\u00e9p b\u1ea1n chia s\u1ebb th\u00f4ng tin, giao ti\u1ebfp v\u1edbi kh\u00e1ch v\u00e0 t\u1ea1o s\u1ef1 ki\u1ec7n.<\/li>\n
      • Instagram:<\/strong> M\u1ed9t n\u1ec1n t\u1ea3ng tr\u1ef1c quan ph\u1ed5 bi\u1ebfn, ho\u00e0n to\u00e0n ph\u00f9 h\u1ee3p \u0111\u1ec3 khoe nh\u1eefng \u0111i\u1ec3m \u0111\u1ebfn m\u01a1 m\u1ed9ng v\u00e0 s\u1ea3nh sang tr\u1ecdng \u2013 v\u00e0 khuy\u1ebfn kh\u00edch kh\u00e1ch v\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng l\u00e0m \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1.<\/li>\n
      • X (tr\u01b0\u1edbc \u0111\u00e2y g\u1ecdi l\u00e0 Twitter):<\/strong> Tweet c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt, th\u00f4ng tin li\u00ean l\u1ea1c v\u00e0 cu\u1ed9c tr\u00f2 chuy\u1ec7n ng\u1eafn g\u1ecdn v\u00e0 nhanh ch\u00f3ng (\u00e1p d\u1ee5ng gi\u1edbi h\u1ea1n 280 k\u00fd t\u1ef1).<\/li>\n
      • Youtube:<\/strong> Cho ph\u00e9p c\u00e1c kh\u00e1ch s\u1ea1n v\u00e0 kh\u00e1ch t\u1ea1o n\u1ed9i dung video th\u00f4ng b\u00e1o v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng.<\/li>\n
      • Pinterest:<\/strong> M\u1ed9t n\u1ec1n t\u1ea3ng tr\u1ef1c quan kh\u00e1c \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t b\u1ee9c tranh v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n<\/li>\n
      • TikTok:<\/strong> M\u1ed9t \u1ee9ng d\u1ee5ng chia s\u1ebb video v\u1edbi 689 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng h\u00e0ng th\u00e1ng, h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 kh\u00e1n gi\u1ea3 c\u1ee7a n\u00f3 d\u01b0\u1edbi 34 tu\u1ed5i<\/li>\n
      • Whatsapp:<\/strong> V\u1edbi 2 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng, n\u1ec1n t\u1ea3ng nh\u1eafn tin b\u00f3ng b\u1ea9y n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0a giao ti\u1ebfp c\u1ee7a kh\u00e1ch l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi.<\/li>\n<\/ul>\n

        M\u1ea1ng x\u00e3 h\u1ed9i li\u00ean t\u1ee5c thay \u0111\u1ed5i v\u00e0 ph\u00e1t tri\u1ec3n, v\u00ec v\u1eady h\u00e3y theo d\u00f5i \u0111i\u1ec1u n\u00e0y.<\/p>\n

        \"Ti\u1ebfp<\/p>\n

        2. Xem x\u00e9t \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n<\/h3>\n

        M\u1ed9t l\u1ea7n n\u1eefa, t\u1ea5t c\u1ea3 \u0111\u1ec1u quay tr\u1edf l\u1ea1i vi\u1ec7c hi\u1ec3u nh\u1eefng ng\u01b0\u1eddi b\u1ea1n \u0111ang c\u1ed1 g\u1eafng ti\u1ebfp c\u1eadn: nh\u1eefng v\u1ecb kh\u00e1ch l\u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n. B\u1eb1ng c\u00e1ch hi\u1ec3u h\u1ecd l\u00e0 ai, n\u1ec1n t\u1ea3ng n\u00e0o h\u1ecd s\u1eed d\u1ee5ng nhi\u1ec1u nh\u1ea5t (v\u00e0 t\u1ea1i sao) v\u00e0 lo\u1ea1i n\u1ed9i dung h\u1ecd th\u00edch, b\u1ea1n s\u1ebd \u1edf v\u1ecb tr\u00ed \u0111i\u1ec1u tra c\u00e1c n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c cung c\u1ea5p ch\u1eb7t ch\u1ebd h\u01a1n v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t v\u1ec1 n\u01a1i t\u1eadp trung n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a b\u1ea1n v\u00e0 ng\u00e2n s\u00e1ch c\u00f3 th\u1ec3.<\/p>\n

        3. Suy ngh\u0129 v\u1ec1 m\u1ee5c ti\u00eau v\u00e0 t\u00ednh th\u1ef1c t\u1ebf<\/h3>\n

        B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 th\u1ef1c s\u1ef1 suy ngh\u0129 v\u1ec1 c\u00e1c m\u1ee5c ti\u00eau bao tr\u00f9m c\u1ee7a b\u1ea1n v\u00e0 c\u00e1ch m\u1ed7i n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n ti\u1ebfn t\u1edbi vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau \u0111\u00f3.<\/p>\n

        Ngo\u00e0i ra c\u00f2n c\u00f3 nh\u1eefng t\u00ednh th\u1ef1c t\u1ebf c\u1ea7n xem x\u00e9t:<\/p>\n

          \n
        • B\u1ea1n s\u1ebd c\u1ea7n \u0111\u1ea7u t\u01b0 bao nhi\u00eau th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c v\u00e0o m\u1ed9t n\u1ec1n t\u1ea3ng \u0111\u1ec3 s\u1eed d\u1ee5ng n\u00f3 hi\u1ec7u qu\u1ea3?<\/li>\n
        • B\u1ea1n c\u00f3 nh\u00e2n vi\u00ean n\u00e0o \u0111\u00e3 bi\u1ebft v\u00e0 s\u1eed d\u1ee5ng b\u1ea5t k\u1ef3 n\u1ec1n t\u1ea3ng n\u00e0o kh\u00f4ng?<\/li>\n
        • B\u1ea1n s\u1ebd c\u1ea7n \u0111\u0103ng b\u00e0i th\u01b0\u1eddng xuy\u00ean nh\u01b0 th\u1ebf n\u00e0o tr\u00ean m\u1ed7i n\u1ec1n t\u1ea3ng?<\/li>\n
        • Nh\u1eefng c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd v\u00e0 t\u00edch h\u1ee3p n\u00e0o c\u00f3 s\u1eb5n?<\/li>\n<\/ul>\n

          Nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n quy\u1ebft \u0111\u1ecbnh n\u01a1i t\u1eadp trung n\u0103ng l\u01b0\u1ee3ng c\u1ee7a m\u00ecnh. V\u00e0, h\u00e3y nh\u1edb, c\u00f3 l\u1ebd t\u1ed1t h\u01a1n l\u00e0 th\u1ef1c hi\u1ec7n t\u1ed1t m\u1ed9t ho\u1eb7c hai n\u1ec1n t\u1ea3ng h\u01a1n l\u00e0 d\u00e0n tr\u1ea3i b\u1ea3n th\u00e2n qu\u00e1 m\u1ecfng tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c n\u1ec1n t\u1ea3ng.<\/p>\n

          C\u00e1ch t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u1ef1c tuy\u1ebfn v\u1edbi c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n<\/h2>\n

          Khi n\u00f3i \u0111\u1ebfn vi\u1ec7c qu\u1ea3ng b\u00e1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng b\u1ea1n \u0111\u00e3 ch\u1ecdn, h\u00e3y ngh\u0129 \u0111\u1ebfn ba ch\u1eef C: t\u00ednh nh\u1ea5t qu\u00e1n, s\u00e1ng t\u1ea1o v\u00e0 c\u1ea1nh tranh.<\/p>\n

          B\u1ea1n c\u1ea7n ph\u1ea3i nh\u1ea5t qu\u00e1n, \u0111\u0103ng b\u00e0i th\u01b0\u1eddng xuy\u00ean, v\u1edbi m\u1ed9t th\u00f4ng \u0111i\u1ec7p r\u00f5 r\u00e0ng nh\u1ea5t qu\u00e1n v\u1edbi t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n

          B\u1ea1n c\u0169ng c\u1ea7n ph\u1ea3i s\u00e1ng t\u1ea1o m\u1ed9t ch\u00fat. C\u00f3 r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u \u0111ang di\u1ec5n ra, b\u1ea5t k\u1ec3 n\u1ec1n t\u1ea3ng b\u1ea1n ch\u1ecdn l\u00e0 g\u00ec, b\u1ea1n c\u1ea7n t\u00ecm m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o \u0111\u1ec3 v\u01b0\u1ee3t l\u00ean tr\u00ean ti\u1ebfng \u1ed3n.<\/p>\n

          Tuy nhi\u00ean, b\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea3i ph\u00e1t minh l\u1ea1i b\u00e1nh xe m\u1ed7i l\u1ea7n. H\u00e3y xem \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng \u00fd t\u01b0\u1edfng truy\u1ec1n c\u1ea3m h\u1ee9ng cho n\u1ed9i dung v\u00e0 chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a ri\u00eang b\u1ea1n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 \u00fd t\u01b0\u1edfng \u0111\u1ec3 gi\u00fap b\u1ea1n b\u1eaft \u0111\u1ea7u:<\/p>\n

            \n
          • \u0110\u1ea3m b\u1ea3o trang b\u00eca Facebook c\u1ee7a b\u1ea1n v\u00e0 m\u00f4 t\u1ea3 v\u1ec1 l\u00e0 h\u1ea5p d\u1eabn v\u00e0 tr\u00ean th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 th\u1ebf n\u00e0y t\u1eeb SIXTY Hotels<\/li>\n
          • Chia s\u1ebb \u1ea3nh v\u00e0 l\u1eddi khen ng\u1ee3i t\u1eeb kh\u00e1ch c\u1ee7a b\u1ea1n tr\u00ean Instagram th\u00f4ng qua Instagram v\u00e0 Facebook Stories<\/li>\n
          • T\u1ea1o m\u1ed9t Nh\u00f3m Facebook ch\u1ee9a \u0111\u1ea7y th\u00f4ng tin chi ti\u1ebft “h\u1eadu tr\u01b0\u1eddng” v\u00e0 th\u00f4ng tin v\u1ec1 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i s\u1eafp t\u1edbi<\/li>\n
          • Tweet ra nh\u1eefng l\u1eddi ch\u1ee9ng th\u1ef1c<\/li>\n
          • T\u1ea1o m\u1ed9t hashtag \u0111\u1ec3 chia s\u1ebb l\u1ea1i n\u1ed9i dung do ng\u01b0\u1eddi d\u00f9ng t\u1ea1o tr\u00ean th\u01b0\u01a1ng hi\u1ec7u, ch\u1eb3ng h\u1ea1n nh\u01b0 Tweet d\u1ec5 th\u01b0\u01a1ng n\u00e0y s\u1eed d\u1ee5ng #FairmontMoments<\/li>\n
          • S\u1ef1 ki\u1ec7n ph\u00e1t tr\u1ef1c ti\u1ebfp, b\u00ecnh minh v\u00e0 c\u00e1c chuy\u1ebfn tham quan nhanh<\/li>\n
          • Ch\u1ea1y m\u1ed9t cu\u1ed9c thi hashtag tr\u00ean Instagram \u0111\u1ec3 t\u1ea1o n\u1ed9i dung ng\u01b0\u1eddi d\u00f9ng v\u00e0 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i<\/li>\n
          • T\u1ea1o m\u1ed9t trang s\u1ef1 ki\u1ec7n tr\u00ean Facebook \u0111\u1ec3 qu\u1ea3ng b\u00e1 c\u00e1c d\u1ecbp v\u00e0 s\u1ef1 ki\u1ec7n \u0111\u1eb7c bi\u1ec7t<\/li>\n
          • Chia s\u1ebb n\u1ed9i dung h\u1eefu \u00edch tr\u00ean Facebook t\u1eeb c\u00e1c nh\u00e0 h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, nh\u00e0 \u0111i\u1ec1u h\u00e0nh du l\u1ecbch v\u00e0 c\u00e1c \u0111i\u1ec3m tham quan<\/li>\n
          • H\u1ee3p t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng t\u1eadp trung v\u00e0o du l\u1ecbch tr\u00ean TikTok \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng tr\u1ebb h\u01a1n.<\/li>\n<\/ul>\n

            Khi t\u1ea1o v\u00e0 th\u1ef1c hi\u1ec7n k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, b\u1ea1n c\u0169ng c\u1ea7n xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft kh\u00e1c: t\u1ea7n su\u1ea5t \u0111\u0103ng b\u00e0i, th\u1eddi gian \u0111\u0103ng b\u00e0i, c\u00e1ch theo d\u00f5i v\u00e0 ph\u1ea3n h\u1ed3i ng\u01b0\u1eddi d\u00f9ng \u0111ang n\u00f3i v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, c\u00e1ch t\u1ed1i \u01b0u h\u00f3a h\u1ed3 s\u01a1 c\u1ee7a b\u1ea1n v\u00e0 c\u00e1ch d\u1eabn d\u1eaft ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn c\u00e1c t\u00f9y ch\u1ecdn \u0111\u1eb7t ph\u00f2ng.<\/p>\n

            M\u1ed9t c\u00e2u h\u1ecfi kh\u00e1c c\u1ea7n xem x\u00e9t khi t\u1ea1o m\u1ed9t k\u1ebf ho\u1ea1ch l\u00e0 li\u1ec7u ti\u1ebfp th\u1ecb ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t l\u1ed1i t\u1eaft h\u1eefu \u00edch trong vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n hay kh\u00f4ng. Lo\u1ea1i ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 n\u00e0y d\u1ef1a tr\u00ean s\u1ef1 ch\u1ee9ng th\u1ef1c, \u0111\u1ec1 c\u1eadp v\u00e0 \u0111\u1ec1 xu\u1ea5t t\u1eeb c\u00e1c c\u00e1 nh\u00e2n \u0111\u00e3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c l\u00f2ng tin v\u1edbi nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i x\u00e3 h\u1ed9i t\u1eadn t\u00e2m c\u1ee7a h\u1ecd.<\/p>\n

            Tr\u01b0\u1edbc ti\u00ean, b\u1ea1n s\u1ebd c\u1ea7n t\u00ecm nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng l\u00e0 m\u1ed9t s\u1ef1 h\u1ee3p t\u00e1c ho\u00e0n h\u1ea3o v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 th\u00f4ng \u0111i\u1ec7p b\u1ea1n mu\u1ed1n truy\u1ec1n t\u1ea3i. H\u1ecd \u0111\u00e3 t\u1eebng l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n t\u01b0\u01a1ng t\u1ef1 tr\u01b0\u1edbc \u0111\u00e2y ch\u01b0a? Gi\u00e1 tr\u1ecb v\u00e0 th\u1ea9m m\u1ef9 c\u1ee7a h\u1ecd c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi b\u1ea1n kh\u00f4ng?<\/p>\n

            \u0110\u1ed1i t\u01b0\u1ee3ng c\u1ee7a h\u1ecd c\u00f3 \u0111\u01b0\u1ee3c t\u1ea1o th\u00e0nh t\u1eeb lo\u1ea1i ng\u01b0\u1eddi b\u1ea1n \u0111ang c\u1ed1 g\u1eafng ti\u1ebfp c\u1eadn kh\u00f4ng? Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng b\u1eb1ng c\u00e1ch li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp v\u1edbi h\u1ecd th\u00f4ng qua n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i. N\u1ebfu h\u1ecd l\u00e0 m\u1ed9t ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u00e3 \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp t\u1ed1t, h\u1ecd c\u00f3 th\u1ec3 c\u00f3 chi ti\u1ebft li\u00ean h\u1ec7 c\u1ee5 th\u1ec3 cho ng\u01b0\u1eddi qu\u1ea3n l\u00fd lo\u1ea1i quan h\u1ec7 \u0111\u1ed1i t\u00e1c n\u00e0y cho h\u1ecd trong h\u1ed3 s\u01a1 c\u1ee7a h\u1ecd.<\/p>\n

            Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng nh\u01b0 m\u1ed9t ph\u1ea7n c\u1ee7a ti\u1ebfp th\u1ecb internet kh\u00e1ch s\u1ea1n<\/h2>\n

            Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 ti\u1ebfp th\u1ecb kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u1ef1c tuy\u1ebfn, v\u00ec t\u1ea5t c\u1ea3 l\u00e0 v\u1ec1 vi\u1ec7c ti\u1ebfp c\u1eadn nhi\u1ec1u (v\u00e0 ph\u00f9 h\u1ee3p h\u01a1n) con m\u1eaft. T\u1ef1 h\u00e0o v\u1edbi l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 l\u1edbn, b\u1ecb thu h\u00fat, nh\u1eefng ng\u01b0\u1eddi tin t\u01b0\u1edfng h\u1ecd m\u1ed9t c\u00e1ch ng\u1ea7m \u0111\u1ecbnh, m\u1ed9t ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn c\u1ea9n th\u1eadn s\u1ebd mang l\u1ea1i cho b\u1ea1n kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb t\u1ee9c th\u00ec trong m\u1ed9t nh\u00f3m r\u1ea5t ph\u00f9 h\u1ee3p.<\/p>\n

            T\u1ea1i sao c\u00e1c kh\u00e1ch s\u1ea1n n\u00ean h\u1ee3p t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng<\/h3>\n

            Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u00f3 th\u1ec3 ch\u1ee9ng t\u1ecf m\u1ed9t \u0111\u1ed9ng l\u1ef1c quan tr\u1ecdng trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cho kh\u00e1ch s\u1ea1n. M\u1ed9t k\u1ef3 ngh\u1ec9 kh\u00e1ch s\u1ea1n c\u00f3 xu h\u01b0\u1edbng l\u00e0 m\u1ed9t giao d\u1ecbch mua \u0111\u1ea7y kh\u00e1t v\u1ecdng; m\u1ed9t c\u01a1 h\u1ed9i \u0111\u1ec3 m\u1ed9t ng\u01b0\u1eddi t\u1ef1 th\u01b0\u1edfng cho m\u00ecnh m\u1ed9t k\u1ef3 ngh\u1ec9 x\u1ee9ng \u0111\u00e1ng, m\u1ed9t ch\u00fat sang tr\u1ecdng ho\u1eb7c m\u1ed9t tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o.<\/p>\n

            Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i r\u1ea5t hi\u1ec7u qu\u1ea3 trong vi\u1ec7c v\u1ebd m\u1ed9t kh\u00e1ch s\u1ea1n nh\u01b0 m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn ph\u1ea3i xem ho\u1eb7c ph\u1ea3i \u1edf v\u00e0 thuy\u1ebft ph\u1ee5c nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i h\u1ecd \u0111\u1ebfn \u0111\u00f3. Cho d\u00f9 b\u1ea1n gi\u1edbi thi\u1ec7u t\u00e0i s\u1ea3n, \u0111i\u1ec3m \u0111\u1ebfn hay tr\u1ea3i nghi\u1ec7m kh\u00e1ch c\u1ee7a m\u00ecnh, m\u1ed9t kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t doanh nghi\u1ec7p d\u01b0\u1eddng nh\u01b0 \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng cho m\u1ea1ng x\u00e3 h\u1ed9i, \u0111i\u1ec1u n\u00e0y gi\u00fap c\u00f4ng vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng d\u1ec5 d\u00e0ng h\u01a1n v\u00e0 k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng h\u01a1n.<\/p>\n

            C\u00e1ch t\u00edch h\u1ee3p nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng v\u00e0o chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/h3>\n

            L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n t\u00edch h\u1ee3p nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0o chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb internet kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n? C\u00e1c b\u01b0\u1edbc c\u01a1 b\u1ea3n nh\u01b0 sau:<\/p>\n

              \n
            • Hi\u1ec3u m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n:<\/strong> T\u00ecm ra ch\u00ednh x\u00e1c nh\u1eefng g\u00ec b\u1ea1n hy v\u1ecdng \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1eeb s\u1ef1 tham gia c\u1ee7a ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u1ee7a b\u1ea1n v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c KPI x\u00e1c \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n, cho d\u00f9 ch\u00fang li\u00ean quan \u0111\u1ebfn s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb, s\u1ed1 l\u1ea7n t\u01b0\u01a1ng t\u00e1c hay s\u1ed1 l\u1ea7n \u0111\u1eb7t ph\u00f2ng.<\/li>\n
            • Nghi\u00ean c\u1ee9u c\u1ee7a b\u1ea1n:<\/strong> B\u1eaft \u0111\u1ea7u t\u00ecm ki\u1ebfm nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng. H\u00e3y xem x\u00e9t ba ch\u1eef R:\n
                \n
              • M\u1ee9c \u0111\u1ed9 li\u00ean quan: Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u00f3 nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/li>\n
              • C\u1ed9ng h\u01b0\u1edfng: Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u00f3 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c cao v\u1edbi nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i h\u1ecd.<\/li>\n
              • Ph\u1ea1m vi ti\u1ebfp c\u1eadn: Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u00f3 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i kh\u00e1 (m\u1eb7c d\u00f9 h\u00e3y nh\u1eafm \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng h\u01a1n s\u1ed1 l\u01b0\u1ee3ng \u2013 nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng v\u1edbi h\u00e0ng ngh\u00ecn ng\u01b0\u1eddi theo d\u00f5i th\u01b0\u1eddng s\u1ebd mang l\u1ea1i ROI l\u1edbn h\u01a1n nh\u1eefng ng\u01b0\u1eddi c\u00f3 h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi).<\/li>\n<\/ul>\n<\/li>\n
              • Ph\u00e1t tri\u1ec3n danh s\u00e1ch r\u00fat g\u1ecdn v\u00e0 li\u00ean h\u1ec7:<\/strong> T\u1ea1o m\u1ed9t danh s\u00e1ch nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng ti\u1ec1m n\u0103ng, sau \u0111\u00f3 g\u1eedi tin nh\u1eafn \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a cho nh\u1eefng ng\u01b0\u1eddi \u0111\u00e1nh d\u1ea5u t\u1ea5t c\u1ea3 c\u00e1c h\u1ed9p \u0111\u1ec3 xem li\u1ec7u h\u1ecd c\u00f3 h\u1ee9ng th\u00fa l\u00e0m vi\u1ec7c v\u1edbi b\u1ea1n hay kh\u00f4ng.<\/li>\n
              • So\u1ea1n th\u1ea3o h\u1ee3p \u0111\u1ed3ng v\u00e0 b\u1eaft \u0111\u1ea7u c\u1ed9ng t\u00e1c:<\/strong> Kh\u00f3a ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng y\u00eau th\u00edch c\u1ee7a b\u1ea1n v\u00e0 ph\u00e1c th\u1ea3o c\u00e1c \u0111i\u1ec1u kho\u1ea3n r\u00f5 r\u00e0ng cho s\u1ef1 tham gia. C\u1ed9ng t\u00e1c v\u1edbi ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ec3 t\u1ea1o lo\u1ea1i n\u1ed9i dung b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm.<\/li>\n<\/ul>\n

                C\u00e1ch b\u1eaft \u0111\u1ea7u v\u1edbi email ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n<\/h2>\n

                M\u1eb7c d\u00f9 n\u00f3 c\u00f3 th\u1ec3 kh\u00f4ng s\u00e1ng, b\u00f3ng b\u1ea9y v\u00e0 th\u00fa v\u1ecb nh\u01b0 n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i m\u1edbi nh\u1ea5t, nh\u01b0ng email mang l\u1ea1i m\u1ed9t c\u00fa \u0111\u1ea5m ti\u1ebfp th\u1ecb nghi\u00eam tr\u1ecdng. S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea ch\u1ec9 ra r\u1eb1ng n\u00f3 t\u1ea1o ra 38 \u0111\u00f4 la cho m\u1ed7i 1 \u0111\u00f4 la chi ti\u00eau. \u0110\u00f3 l\u00e0 m\u1ed9t ROI kh\u1ed5ng l\u1ed3.<\/p>\n

                \u0110i\u1ec1u g\u00ec l\u00e0m cho ti\u1ebfp th\u1ecb email kh\u00e1ch s\u1ea1n tr\u1edf n\u00ean quan tr\u1ecdng nh\u01b0 v\u1eady? H\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi ng\u00e0y nay \u0111\u1ec1u c\u1ea3m th\u1ea5y tho\u1ea3i m\u00e1i v\u1edbi email v\u00e0 n\u00f3 cho ph\u00e9p b\u1ea1n giao ti\u1ebfp tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch m\u1ed9t c\u00e1ch thu\u1eadn ti\u1ec7n, k\u1ecbp th\u1eddi v\u00e0 gi\u00e1 c\u1ea3 ph\u1ea3i ch\u0103ng. C\u00f4ng ngh\u1ec7 ti\u1ebfp th\u1ecb email c\u0169ng cho ph\u00e9p b\u1ea1n d\u1ec5 d\u00e0ng c\u00e1 nh\u00e2n h\u00f3a v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh v\u00e0 sau \u0111\u00f3 \u0111o l\u01b0\u1eddng s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n.<\/p>\n

                S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea v\u00e0 kh\u1ea3o s\u00e1t c\u0169ng v\u1ebd n\u00ean m\u1ed9t b\u1ee9c tranh t\u00edch c\u1ef1c v\u1ec1 ti\u1ebfp th\u1ecb email. H\u01a1n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi trong m\u1eabu n\u00f3i r\u1eb1ng email ti\u1ebfp th\u1ecb \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a h\u1ecd trong khi h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 nh\u00e0 ti\u1ebfp th\u1ecb n\u00f3i r\u1eb1ng \u0111\u00f3 l\u00e0 ngu\u1ed3n ROI l\u1edbn nh\u1ea5t v\u00e0 h\u1ecd \u0111ang th\u1ea5y m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c t\u0103ng l\u00ean. Trong khi \u0111\u00f3, 80% c\u00e1c chuy\u00ean gia kinh doanh tin r\u1eb1ng ti\u1ebfp th\u1ecb email l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/p>\n

                Nh\u01b0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y, \u0111\u00f3 ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c x\u1ee9ng \u0111\u00e1ng v\u1edbi s\u1ef1 ch\u00fa \u00fd c\u1ee7a b\u1ea1n. \u0110\u1ec3 khai th\u00e1c t\u1ed1i \u0111a ti\u1ebfp th\u1ecb email, b\u1ea1n s\u1ebd c\u1ea7n bao g\u1ed3m ba l\u0129nh v\u1ef1c ch\u00ednh sau:<\/p>\n

                1. X\u00e2y d\u1ef1ng danh s\u00e1ch email c\u1ee7a b\u1ea1n<\/h3>\n

                M\u1eddi kh\u00e1ch tham gia danh s\u00e1ch email c\u1ee7a b\u1ea1n trong qu\u00e1 tr\u00ecnh \u0111\u1eb7t ph\u00f2ng l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch d\u1ec5 nh\u1ea5t \u0111\u1ec3 x\u00e2y d\u1ef1ng \u0111\u1ed1i t\u01b0\u1ee3ng email c\u1ee7a b\u1ea1n. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 th\u00eam bi\u1ec3u m\u1eabu \u0111\u0103ng k\u00fd v\u00e0o trang web c\u1ee7a m\u00ecnh, cung c\u1ea5p m\u1ed9t s\u1ed1 lo\u1ea1i \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 tham gia danh s\u00e1ch.<\/p>\n

                C\u00f3 l\u1ebd vi\u1ec7c nh\u1eadn ph\u00f2ng s\u1edbm, h\u01b0\u1edbng d\u1eabn th\u00e0nh ph\u1ed1 c\u00f3 th\u1ec3 t\u1ea3i xu\u1ed1ng ho\u1eb7c c\u01a1 h\u1ed9i gi\u00e0nh \u0111\u01b0\u1ee3c m\u1ed9t phi\u1ebfu mua h\u00e0ng kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 gi\u00fap danh s\u00e1ch c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n nhanh h\u01a1n.<\/p>\n

                Ph\u00e2n \u0111o\u1ea1n danh s\u00e1ch c\u1ee7a b\u1ea1n khi b\u1ea1n th\u00eam ng\u01b0\u1eddi \u0111\u0103ng k\u00fd m\u1edbi c\u0169ng s\u1ebd h\u1eefu \u00edch khi b\u1ea1n \u0111\u1ebfn b\u01b0\u1edbc ti\u1ebfp theo \u2013 g\u1eedi email c\u00f3 t\u00e1c \u0111\u1ed9ng t\u1ed1i \u0111a.<\/p>\n

                C\u00e1c ph\u00e2n \u0111o\u1ea1n c\u00f3 th\u1ec3 d\u00e0nh ri\u00eang cho v\u1ecb tr\u00ed ho\u1eb7c ch\u1ec9 bao g\u1ed3m kh\u00e1ch tr\u01b0\u1edbc \u0111\u00e2y, ch\u1eb3ng h\u1ea1n. V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i chuy\u1ec7n tr\u1ef1c ti\u1ebfp h\u01a1n v\u1edbi ph\u00e2n kh\u00fac c\u1ee5 th\u1ec3 \u0111\u00f3 trong danh s\u00e1ch c\u1ee7a b\u1ea1n qua email.<\/p>\n

                2. So\u1ea1n th\u1ea3o v\u00e0 g\u1eedi email \u0111\u1ec3 c\u00f3 t\u00e1c \u0111\u1ed9ng t\u1ed1i \u0111a<\/h3>\n

                B\u1ea1n mu\u1ed1n g\u1eedi email \u0111\u01b0\u1ee3c m\u1edf, \u0111\u1ecdc v\u00e0 th\u1ef1c hi\u1ec7n. M\u1ed9t l\u1ea7n n\u1eefa, s\u1ef1 hi\u1ec3u bi\u1ebft c\u1ee7a b\u1ea1n v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n s\u1ebd gi\u00fap b\u1ea1n \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh v\u1ec1 c\u00e1ch so\u1ea1n th\u1ea3o v\u00e0 g\u1eedi email. T\u1ea1i sao \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n nghe t\u1eeb b\u1ea1n?<\/p>\n

                Khi n\u00e0o h\u1ecd mu\u1ed1n nghe t\u1eeb b\u1ea1n?<\/p>\n

                H\u00e3y xem x\u00e9t vi\u1ec7c thi\u1ebft l\u1eadp c\u00e1c email \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u01b0\u1edbng d\u1eabn kh\u00e1ch c\u1ee7a b\u1ea1n trong c\u00e1c giai \u0111o\u1ea1n tr\u01b0\u1edbc khi \u0111\u1ebfn, khi \u0111\u1ebfn, tr\u01b0\u1edbc khi kh\u1edfi h\u00e0nh v\u00e0 sau khi kh\u1edfi h\u00e0nh trong h\u00e0nh tr\u00ecnh c\u1ee7a h\u1ecd. Ho\u1eb7c nh\u1eafm m\u1ee5c ti\u00eau kh\u00e1ch tr\u01b0\u1edbc \u0111\u00e2y v\u1edbi c\u00e1c \u01b0u \u0111\u00e3i theo m\u00f9a v\u00e0 gi\u1ea3m gi\u00e1 \u0111\u1ed9c quy\u1ec1n.<\/p>\n

                Khi so\u1ea1n th\u1ea3o email c\u1ee7a b\u1ea1n, \u0111\u1eebng qu\u00ean ch\u00fa \u00fd \u0111\u1ebfn d\u00f2ng ch\u1ee7 \u0111\u1ec1 (\u0111i\u1ec1u n\u00e0y s\u1ebd c\u00f3 t\u00e1c \u0111\u1ed9ng l\u1edbn \u0111\u1ebfn vi\u1ec7c email c\u1ee7a b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c m\u1edf hay kh\u00f4ng) v\u00e0 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (\u0111\u1ec3 gi\u00fap \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n d\u1ec5 d\u00e0ng \u0111\u1eb7t ph\u00f2ng v\u00e0 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i).<\/p>\n

                3. Theo d\u00f5i c\u00e1c chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n<\/h3>\n

                C\u00e1c n\u1ec1n t\u1ea3ng ti\u1ebfp th\u1ecb email gi\u00fap d\u1ec5 d\u00e0ng theo d\u00f5i s\u1ef1 t\u0103ng tr\u01b0\u1edfng danh s\u00e1ch, t\u1ef7 l\u1ec7 m\u1edf, t\u1ef7 l\u1ec7 nh\u1ea5p, kh\u1ea3 n\u0103ng g\u1eedi, t\u1ef7 l\u1ec7 h\u1ee7y \u0111\u0103ng k\u00fd v\u00e0 ng\u01b0\u1eddi \u0111\u0103ng k\u00fd kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng. S\u1eed d\u1ee5ng c\u00e1c s\u1ed1 li\u1ec7u n\u00e0y \u0111\u1ec3 t\u00ecm ra nh\u1eefng g\u00ec \u0111ang ho\u1ea1t \u0111\u1ed9ng v\u00e0 nh\u1eefng g\u00ec kh\u00f4ng \u2013 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 li\u00ean t\u1ee5c \u0111i\u1ec1u ch\u1ec9nh v\u00e0 c\u1ea3i thi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb email c\u1ee7a m\u00ecnh.<\/p>\n

                S\u1eed d\u1ee5ng c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 c\u1ea3i thi\u1ec7n ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong> c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h2>\n

                S\u1ee9c m\u1ea1nh l\u00e2u \u0111\u1eddi c\u1ee7a truy\u1ec1n mi\u1ec7ng \u0111\u01b0\u1ee3c khu\u1ebfch \u0111\u1ea1i trong kh\u00f4ng gian k\u1ef9 thu\u1eadt s\u1ed1, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi l\u00ean k\u1ebf ho\u1ea1ch cho m\u1ed9t chuy\u1ebfn \u0111i v\u00e0 \u0111\u1eb7t ch\u1ed7 \u1edf \u0111\u00e2u \u0111\u00f3. H\u01a1n 8 tr\u00ean 10 ng\u01b0\u1eddi n\u00f3i r\u1eb1ng h\u1ecd lu\u00f4n ho\u1eb7c th\u01b0\u1eddng xuy\u00ean \u0111\u1ecdc b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u01b0\u1edbc khi \u0111\u1eb7t ch\u1ed7 \u1edf v\u00e0 h\u01a1n m\u1ed9t n\u1eeda n\u00f3i r\u1eb1ng h\u1ecd s\u1ebd kh\u00f4ng bao gi\u1edd \u0111\u1eb7t m\u1ed9t kh\u00e1ch s\u1ea1n kh\u00f4ng c\u00f3 b\u00e0i \u0111\u00e1nh gi\u00e1 n\u00e0o.<\/p>\n

                Kh\u00f4ng thi\u1ebfu nh\u1eefng n\u01a1i m\u00e0 kh\u00e1ch du l\u1ecbch c\u00f3 th\u1ec3 \u0111\u1ebfn \u0111\u1ec3 l\u1ea1i b\u00e0i \u0111\u00e1nh gi\u00e1, v\u1edbi c\u00e1c t\u00f9y ch\u1ecdn ph\u1ed5 bi\u1ebfn bao g\u1ed3m:<\/p>\n

                  \n
                • Tripadvisor<\/li>\n
                • \u0110\u00e1nh gi\u00e1 c\u1ee7a Google<\/li>\n
                • Booking.com<\/li>\n
                • Expedia<\/li>\n
                • Hotels.com<\/li>\n
                • Trivago<\/li>\n
                • Facebook<\/li>\n<\/ul>\n

                  N\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, c\u00f3 ba \u0111i\u1ec1u b\u1ea1n n\u00ean nh\u1eafm \u0111\u1ebfn xung quanh c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn:<\/p>\n

                  1. T\u0103ng s\u1ed1 l\u01b0\u1ee3ng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c<\/h3>\n

                  \u0110\u00e1nh gi\u00e1 t\u1ed1t c\u00f3 ngh\u0129a l\u00e0 nhi\u1ec1u \u0111\u1eb7t ph\u00f2ng h\u01a1n v\u00e0 t\u0103ng l\u1ee3i nhu\u1eadn. G\u1ea7n 8 trong s\u1ed1 10 kh\u00e1ch du l\u1ecbch n\u00f3i r\u1eb1ng, v\u1edbi t\u1ea5t c\u1ea3 nh\u1eefng th\u1ee9 kh\u00e1c \u0111\u1ec1u b\u00ecnh \u0111\u1eb3ng, h\u1ecd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u0111\u1eb7t m\u1ed9t kh\u00e1ch s\u1ea1n c\u00f3 x\u1ebfp h\u1ea1ng \u0111\u00e1nh gi\u00e1 cao h\u01a1n v\u00e0 x\u1ebfp h\u1ea1ng cao h\u01a1n \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 t\u0103ng t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y v\u00e0 doanh thu tr\u00ean m\u1ed7i ph\u00f2ng c\u00f3 s\u1eb5n.<\/p>\n

                  Khuy\u1ebfn kh\u00edch c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tuy\u1ec7t v\u1eddi b\u1eb1ng c\u00e1ch cung c\u1ea5p m\u1ed9t d\u1ecbch v\u1ee5 m\u00e0 kh\u00e1ch mu\u1ed1n n\u00f3i v\u1ec1. Y\u00eau c\u1ea7u kh\u00e1ch kh\u1edfi h\u00e0nh \u0111i\u1ec1n v\u00e0o m\u1eabu ph\u1ea3n h\u1ed3i \u2013 v\u00e0 sau \u0111\u00f3 y\u00eau c\u1ea7u nh\u1eefng ng\u01b0\u1eddi \u0111\u1ec3 l\u1ea1i \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c \u0111\u0103ng m\u1ed9t b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn, h\u01b0\u1edbng h\u1ecd \u0111\u1ebfn c\u00e1c n\u1ec1n t\u1ea3ng m\u00e0 b\u1ea1n c\u1ea7n nhi\u1ec1u \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c nh\u1ea5t.<\/p>\n

                  2. H\u1ea1n ch\u1ebf c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 ti\u00eau c\u1ef1c<\/h3>\n

                  Kh\u00f4ng ai mu\u1ed1n \u1edf trong m\u1ed9t ph\u00f2ng kh\u00e1ch s\u1ea1n b\u1ea9n th\u1ec9u v\u00e0 kh\u00f4ng c\u00f3 g\u00ec ng\u1ea1c nhi\u00ean khi 90% kh\u00e1ch du l\u1ecbch s\u1ebd tr\u00e1nh \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n n\u1ebfu h\u1ecd th\u1ea5y t\u1eeb “b\u1ea9n” trong c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn.<\/p>\n

                  \u0110i\u1ec1u h\u00e0nh m\u1ed9t doanh nghi\u1ec7p kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c v\u00e0 s\u1ebd lu\u00f4n c\u00f3 nh\u1eefng l\u1eddi ph\u00e0n n\u00e0n v\u00e0 s\u1ef1 kh\u00f4ng h\u00e0i l\u00f2ng. Tuy nhi\u00ean, b\u1eb1ng c\u00e1ch giao ti\u1ebfp t\u1ed1t, b\u1ea1n c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft nhi\u1ec1u khi\u1ebfu n\u1ea1i tr\u01b0\u1edbc khi ch\u00fang bi\u1ebfn th\u00e0nh m\u1ed9t l\u1eddi th\u00f4ng h\u01a1i \u0111\u1ea7y \u0111\u1ee7 \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1 tr\u00ean m\u1ed9t trang web \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn.<\/p>\n

                  3. Lu\u00f4n theo d\u00f5i v\u00e0 ph\u1ea3n h\u1ed3i c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1<\/h3>\n

                  Cho d\u00f9 \u0111\u00f3 l\u00e0 m\u1ed9t b\u00e0i \u0111\u00e1nh gi\u00e1 t\u1ed1t hay x\u1ea5u, vi\u1ec7c ph\u1ea3n h\u1ed3i c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn mang \u0111\u1ebfn m\u1ed9t c\u01a1 h\u1ed9i to l\u1edbn. \u0110\u00f3 l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i \u0111\u1ec3 th\u1ec3 hi\u1ec7n cam k\u1ebft c\u1ee7a b\u1ea1n \u0111\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng tuy\u1ec7t v\u1eddi v\u00e0 c\u1ee7ng c\u1ed1 c\u00e1c gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n

                  Ph\u1ea3n h\u1ed3i ph\u1ea3n h\u1ed3i ti\u00eau c\u1ef1c m\u1ed9t c\u00e1ch \u0111\u00fang \u0111\u1eafn c\u00f3 th\u1ec3 gi\u00fap gi\u00e0nh l\u1ea1i kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3 \u0111\u00e3 \u0111\u1ec3 l\u1ea1i b\u00e0i \u0111\u00e1nh gi\u00e1 v\u00e0 c\u0169ng xoay chuy\u1ec3n m\u1ecdi th\u1ee9 cho nh\u1eefng kh\u00e1ch ti\u1ec1m n\u0103ng kh\u00e1c \u0111ang \u0111\u1ecdc b\u00e0i \u0111\u00e1nh gi\u00e1. V\u00e0 t\u1ea5t nhi\u00ean, ph\u1ea3n h\u1ed3i m\u1ed9t b\u00e0i \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c c\u00f3 th\u1ec3 l\u00e0m t\u0103ng th\u00eam m\u1ed9t ch\u00fat s\u00e1ng b\u00f3ng cho danh ti\u1ebfng c\u1ee7a b\u1ea1n.<\/p>\n

                  \u0110\u1ecdc th\u00eam v\u1ec1 c\u00e1ch qu\u1ea3n l\u00fd c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn t\u1ea1i \u0111\u00e2y.<\/p>\n

                  Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong> kh\u00e1ch s\u1ea1n v\u00e0 t\u00ecm ki\u1ebfm tr\u1ef1c tuy\u1ebfn<\/h2>\n

                  L\u00e0 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm h\u00e0ng \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng, Google x\u1eed l\u00fd h\u01a1n 3,5 t\u1ef7 l\u01b0\u1ee3t t\u00ecm ki\u1ebfm m\u1ed7i ng\u00e0y. V\u00e0 c\u00e1c b\u00e1o c\u00e1o g\u1ea7n \u0111\u00e2y cho th\u1ea5y c\u00e1c t\u00ecm ki\u1ebfm v\u1ec1 kh\u00e1ch s\u1ea1n v\u00e0 khu ngh\u1ec9 d\u01b0\u1ee1ng \u0111ang ph\u1ee5c h\u1ed3i t\u1ed1t sau \u0111\u1ea1i d\u1ecbch, v\u1edbi m\u1ee9c t\u00ecm ki\u1ebfm cao nh\u1ea5t trong m\u1ed9t th\u1eadp k\u1ef7.<\/p>\n

                  \u0110\u1ec3 khuy\u1ebfn kh\u00edch nhi\u1ec1u v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp h\u01a1n \u0111\u1ebfn trang web c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n t\u1eeb Google v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm kh\u00e1c, b\u1ea1n c\u1ea7n t\u1eadp trung v\u00e0o t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SEO<\/strong>). SEO<\/strong> bao g\u1ed3m nh\u1eefng th\u1ee9 nh\u01b0 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a, t\u1ea1o n\u1ed9i dung tuy\u1ec7t v\u1eddi, nh\u1eadn li\u00ean k\u1ebft t\u1eeb c\u00e1c trang web kh\u00e1c v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng trang web c\u1ee7a b\u1ea1n nhanh ch\u00f3ng v\u00e0 \u0111\u00e1p \u1ee9ng v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i thi\u1ebft b\u1ecb.<\/p>\n

                  \u0110\u00f3 l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c r\u1ed9ng l\u1edbn, nh\u01b0ng tin t\u1ed1t l\u00e0 n\u1ebfu b\u1ea1n \u0111ang l\u00e0m t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u tr\u00ean v\u1ec1 vi\u1ec7c t\u1ea1o n\u1ed9i dung tuy\u1ec7t v\u1eddi, khuy\u1ebfn kh\u00edch c\u00e1c b\u00e0i \u0111\u00e1nh gi\u00e1 tuy\u1ec7t v\u1eddi v\u00e0 giao ti\u1ebfp v\u1edbi ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 email, th\u00ec b\u1ea1n \u0111\u00e3 \u0111i \u0111\u00fang h\u01b0\u1edbng \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a trang web c\u1ee7a m\u00ecnh cho c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. V\u00e0 \u0111i\u1ec1u t\u1ed1t nh\u1ea5t v\u1ec1 SEO<\/strong> l\u00e0 \u0111\u00f3 l\u00e0 chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 m\u00e0 ch\u1ec9 c\u1ea7n ti\u1ebfp t\u1ee5c cho \u0111i. Khi b\u1ea1n \u0111\u1ea7u t\u01b0 v\u00e0o SEO<\/strong>, l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean kh\u00f4ng t\u1ed1n g\u00ec.<\/p>\n

                  M\u1ed9t l\u0129nh v\u1ef1c SEO<\/strong> \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n l\u00e0 SEO<\/strong> \u0111\u1ecba ph\u01b0\u01a1ng. Khi n\u00f3i \u0111\u1ebfn m\u1ed9t s\u1ed1 t\u00ecm ki\u1ebfm nh\u1ea5t \u0111\u1ecbnh tr\u00ean internet, c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hi\u1ec3u r\u1eb1ng ng\u01b0\u1eddi t\u00ecm ki\u1ebfm mu\u1ed1n c\u00f3 k\u1ebft qu\u1ea3 \u0111\u1ecba ph\u01b0\u01a1ng \u2013 ngay c\u1ea3 khi h\u1ecd kh\u00f4ng bao g\u1ed3m c\u00e1c t\u1eeb “g\u1ea7n t\u00f4i”. V\u00ec v\u1eady, ch\u00fang ph\u1ee5c v\u1ee5 c\u00e1c k\u1ebft qu\u1ea3 \u0111\u1ecba ph\u01b0\u01a1ng nh\u1ea5t, th\u01b0\u1eddng c\u00f3 b\u1ea3n \u0111\u1ed3 \u0111\u1ecba ph\u01b0\u01a1ng hi\u1ec3n th\u1ecb v\u1ecb tr\u00ed c\u1ee7a c\u00e1c k\u1ebft qu\u1ea3 h\u00e0ng \u0111\u1ea7u. R\u00f5 r\u00e0ng, m\u1ed9t v\u1ecb tr\u00ed cao trong k\u1ebft qu\u1ea3 \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0 v\u00e0ng SEO<\/strong> cho kh\u00e1ch s\u1ea1n.<\/p>\n

                  Qu\u1ea3ng c\u00e1o kh\u00e1ch s\u1ea1n c\u1ee7a Google quan tr\u1ecdng nh\u01b0 th\u1ebf n\u00e0o trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n?<\/h3>\n

                  M\u1eb7c d\u00f9 \u0111\u00f3 l\u00e0 m\u1ed9t kho\u1ea3n \u0111\u1ea7u t\u01b0 \u0111\u00e1ng gi\u00e1, nh\u01b0ng SEO<\/strong> c\u00f3 th\u1ec3 m\u1ea5t nhi\u1ec1u th\u1eddi gian h\u01a1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3. Nh\u01b0ng c\u00f3 m\u1ed9t c\u00e1ch \u0111\u1ec3 nh\u1ea3y h\u00e0ng \u0111\u1ee3i. Qu\u1ea3ng c\u00e1o kh\u00e1ch s\u1ea1n c\u1ee7a Google, tr\u01b0\u1edbc \u0111\u00e2y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Google Hotel Finder, cho ph\u00e9p b\u1ea1n thi\u1ebft l\u1eadp m\u1ed9t ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u v\u1edbi th\u00f4ng tin c\u1eadp nh\u1eadt v\u1ec1 t\u00ecnh tr\u1ea1ng ph\u00f2ng tr\u1ed1ng, lo\u1ea1i ph\u00f2ng v\u00e0 gi\u00e1 c\u1ea3 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn nh\u1eefng ng\u01b0\u1eddi \u0111ang t\u00edch c\u1ef1c t\u00ecm ki\u1ebfm c\u00e1c kh\u00e1ch s\u1ea1n nh\u01b0 c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau kh\u00e1ch \u1edf m\u1ed9t s\u1ed1 \u0111\u1ecba \u0111i\u1ec3m nh\u1ea5t \u0111\u1ecbnh ho\u1eb7c t\u1eadp trung v\u00e0o c\u00e1c t\u00e0i s\u1ea3n c\u00f3 t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y th\u1ea5p h\u01a1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t.<\/p>\n

                  S\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c Qu\u1ea3ng c\u00e1o kh\u00e1ch s\u1ea1n c\u1ee7a Google mang l\u1ea1i nhi\u1ec1u l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp h\u01a1n \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi n\u1ed5i, AccorHotels \u0111\u00e3 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc l\u00ean 65% v\u00e0 t\u0103ng doanh thu th\u00eam 84%.<\/p>\n

                  Nh\u01b0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y, chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cho c\u00e1c doanh nghi\u1ec7p kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c l\u1edbn v\u00e0 \u0111\u00f4i khi ph\u1ee9c t\u1ea1p. Tuy nhi\u00ean, \u0111\u00f3 c\u0169ng l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c c\u00f3 ti\u1ec1m n\u0103ng to l\u1edbn. Ch\u00fang t\u00f4i hy v\u1ecdng r\u1eb1ng sau khi \u0111\u1ecdc \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u00f3 \u0111\u1ed9ng l\u1ef1c v\u00e0 s\u1ef1 t\u1ef1 tin \u0111\u1ec3 kh\u00e1m ph\u00e1 nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 qu\u1ea3ng b\u00e1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n trong kh\u00f4ng gian k\u1ef9 thu\u1eadt s\u1ed1 \u2013 v\u00e0 t\u1ea1o ra m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 gi\u00fap nh\u1eadn ra ti\u1ec1m n\u0103ng v\u00e0 c\u01a1 h\u1ed9i \u0111ang ch\u1edd \u0111\u1ee3i.<\/p>\n

                  T\u1ea7m quan tr\u1ecdng c\u1ee7a SEO \u0111\u1ecba ph\u01b0\u01a1ng trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n<\/h3>\n

                  R\u1ea5t kh\u00f3 \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 th\u1ea5p t\u1ea7m quan tr\u1ecdng c\u1ee7a SEO<\/strong> \u0111\u1ecba ph\u01b0\u01a1ng \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n. G\u1ea7n nh\u01b0 t\u1ea5t c\u1ea3 c\u00e1c t\u00ecm ki\u1ebfm li\u00ean quan \u0111\u1ebfn kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd c\u00f3 \u00fd \u0111\u1ecbnh \u0111\u1ecba ph\u01b0\u01a1ng \u2013 t\u1ee9c l\u00e0 bao g\u1ed3m v\u1ecb tr\u00ed c\u1ee7a b\u1ea1n trong truy v\u1ea5n t\u00ecm ki\u1ebfm. B\u1eb1ng c\u00e1ch \u0111\u1ea7u t\u01b0 v\u00e0o SEO<\/strong> \u0111\u1ecba ph\u01b0\u01a1ng, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n s\u1ebd xu\u1ea5t hi\u1ec7n nh\u01b0 m\u1ed9t k\u1ebft qu\u1ea3 b\u1ea5t c\u1ee9 khi n\u00e0o m\u1ed9t kh\u00e1ch ti\u1ec1m n\u0103ng nh\u1eadp m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 nh\u01b0 “kh\u00e1ch s\u1ea1n [V\u1eca TR\u00cd C\u1ee6A B\u1ea0N]” v\u00e0o Google.<\/p>\n","protected":false},"excerpt":{"rendered":"

                  Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cho kh\u00e1ch s\u1ea1n: H\u01b0\u1edbng d\u1eabn \u0111\u1ea7y \u0111\u1ee7 Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n l\u00e0 g\u00ec? Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1ch s\u1ea1n l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng internet \u0111\u1ec3 qu\u1ea3ng b\u00e1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n \u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. M\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 to\u00e0n di\u1ec7n […]<\/p>\n","protected":false},"author":1,"featured_media":444908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-444916","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444916","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=444916"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444916\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/444908"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=444916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=444916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=444916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}