{"id":444864,"date":"2025-02-21T05:03:40","date_gmt":"2025-02-21T05:03:40","guid":{"rendered":"https:\/\/otavietnam.com\/phan-khuc-thi-truong-khach-san-huong-dan-toi-uu-tang-doanh-thu\/"},"modified":"2025-02-21T05:03:40","modified_gmt":"2025-02-21T05:03:40","slug":"phan-khuc-thi-truong-khach-san-huong-dan-toi-uu-tang-doanh-thu","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/phan-khuc-thi-truong-khach-san-huong-dan-toi-uu-tang-doanh-thu\/","title":{"rendered":"Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n: H\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u t\u0103ng doanh thu"},"content":{"rendered":"

H\u01b0\u1edbng d\u1eabn \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n<\/h1>\n
\n \"Ph\u00e2n\n <\/div>\n

Gi\u1edbi thi\u1ec7u v\u1ec1 Ph\u00e2n Kh\u00fac Th\u1ecb Tr\u01b0\u1eddng Kh\u00e1ch S\u1ea1n<\/h2>\n

Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ch\u00ednh trong m\u1ed9t kh\u00e1ch s\u1ea1n. C\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n d\u1ef1a tr\u00ean d\u1eef li\u1ec7u kh\u00e1ch v\u00e0 cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn c\u00f3 c\u1ea5u tr\u00fac, v\u1edbi c\u01a1 h\u1ed9i ph\u00e2n t\u00edch v\u00e0 xem x\u00e9t d\u1eef li\u1ec7u theo nhi\u1ec1u c\u00e1ch kh\u00e1c nhau. Khi \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng m\u1ed9t c\u00e1ch th\u00edch h\u1ee3p, n\u00f3 trao quy\u1ec1n cho nh\u1eefng ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh trong kh\u00e1ch s\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng c\u1ee5 th\u1ec3 b\u1eb1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ri\u00eang l\u1ebb, t\u1eeb ti\u1ebfp th\u1ecb \u0111\u1ebfn \u0111\u1ecbnh gi\u00e1. Vi\u1ec7c hi\u1ec3u r\u00f5 c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n l\u1ef1c v\u00e0 t\u0103ng doanh thu.<\/p>\n

Ph\u00e2n kh\u00fac t\u00e2m l\u00fd trong ng\u00e0nh kh\u00e1ch s\u1ea1n l\u00e0 g\u00ec?<\/h3>\n

Ph\u00e2n kh\u00fac t\u00e2m l\u00fd trong ng\u00e0nh kh\u00e1ch s\u1ea1n l\u00e0 t\u1ea5t c\u1ea3 v\u1ec1 vi\u1ec7c hi\u1ec3u kh\u00e1ch c\u1ee7a b\u1ea1n \u1edf m\u1ed9t m\u1ee9c \u0111\u1ed9 s\u00e2u s\u1eafc h\u01a1n. Thay v\u00ec ch\u1ec9 xem x\u00e9t c\u00e1c chi ti\u1ebft nh\u01b0 tu\u1ed5i ho\u1eb7c thu nh\u1eadp, b\u1ea1n t\u1eadp trung v\u00e0o l\u1ed1i s\u1ed1ng, gi\u00e1 tr\u1ecb, s\u1edf th\u00edch v\u00e0 \u0111\u1eb7c \u0111i\u1ec3m t\u00ednh c\u00e1ch c\u1ee7a h\u1ecd. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n \u0111i\u1ec1u ch\u1ec9nh ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng g\u00ec th\u1ef1c s\u1ef1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi h\u1ecd, c\u00f9ng v\u1edbi c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m nh\u00e2n kh\u1ea9u h\u1ecdc, \u0111\u1ecba l\u00fd, h\u00e0nh vi v\u00e0 c\u00f4ng ngh\u1ec7 c\u1ee7a h\u1ecd. Vi\u1ec7c ph\u00e2n t\u00edch t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n t\u1ea1o ra c\u00e1c tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a h\u01a1n, d\u1eabn \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng v\u00e0 l\u00f2ng trung th\u00e0nh cao h\u01a1n.<\/p>\n

V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 thu h\u00fat kh\u00e1ch du l\u1ecbch c\u00f3 \u00fd th\u1ee9c v\u1ec1 m\u00f4i tr\u01b0\u1eddng b\u1eb1ng c\u00e1ch l\u00e0m n\u1ed5i b\u1eadt c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u1ec1n v\u1eefng c\u1ee7a m\u00ecnh ho\u1eb7c thu h\u00fat nh\u1eefng ng\u01b0\u1eddi t\u00ecm ki\u1ebfm s\u1ef1 sang tr\u1ecdng b\u1eb1ng c\u00e1ch cung c\u1ea5p c\u00e1c tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c quy\u1ec1n. B\u1eb1ng c\u00e1ch khai th\u00e1c nh\u1eefng g\u00ec th\u00fac \u0111\u1ea9y kh\u00e1ch c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n, d\u1eabn \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng v\u00e0 l\u00f2ng trung th\u00e0nh cao h\u01a1n. Vi\u1ec7c t\u1eadp trung v\u00e0o c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a kh\u00e1ch h\u00e0ng<\/strong> l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i.<\/p>\n

T\u1ea1i sao ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng l\u1ea1i quan tr\u1ecdng \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n?<\/h2>\n

Vi\u1ec7c ph\u00e2n kh\u00fac kh\u00e1ch \u0111\u1ebfn \u1edf kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n s\u1ebd gi\u00fap \u00edch cho c\u1ea3 doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n. V\u1ec1 m\u1eb7t kinh doanh, n\u00f3 cho ph\u00e9p b\u1ea1n x\u00e1c \u0111\u1ecbnh nh\u1eefng nh\u00f3m ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111ang \u0111\u1eb7t ph\u00f2ng v\u1edbi b\u1ea1n v\u00e0 v\u1ea1ch ra nh\u1eefng nh\u00f3m b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n nh\u1eafm m\u1ee5c ti\u00eau k\u1ef9 l\u01b0\u1ee1ng h\u01a1n. N\u00f3 c\u0169ng s\u1ebd th\u00f4ng b\u00e1o cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n, gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 gi\u00e1 tr\u1ecb m\u00e0 b\u1ea1n \u0111ang theo \u0111u\u1ed5i. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/strong> l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng \u0111\u1ec3 ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3.<\/p>\n

Kh\u00e1ch s\u1ea1n thu th\u1eadp r\u1ea5t nhi\u1ec1u th\u00f4ng tin kh\u00e1ch trong qu\u00e1 tr\u00ecnh \u0111\u1eb7t ph\u00f2ng v\u00e0 l\u01b0u tr\u00fa. M\u1eb7c d\u00f9 kh\u00f4ng ph\u1ea3i t\u1ea5t c\u1ea3 th\u00f4ng tin \u0111\u1ec1u nh\u1ea5t qu\u00e1n tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh (v\u00ed d\u1ee5: \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp c\u00f3 th\u1ec3 mang c\u00e1c tr\u01b0\u1eddng d\u1eef li\u1ec7u m\u00e0 OTA kh\u00f4ng cung c\u1ea5p), nh\u01b0ng vi\u1ec7c hi\u1ec3u c\u00e1c th\u00e0nh ph\u1ea7n d\u1eef li\u1ec7u nh\u1ea5t qu\u00e1n l\u00e0 c\u1ea7n thi\u1ebft \u0111\u1ec3 hi\u1ec3u th\u00e0nh c\u00f4ng ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. \u0110\u00e2y l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng trong vi\u1ec7c \u00e1p d\u1ee5ng d\u1eef li\u1ec7u n\u00e0y v\u00ec l\u1ee3i \u00edch c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a kh\u00e1ch s\u1ea1n. Thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng<\/strong> l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng th\u00e0nh c\u00f4ng.<\/p>\n

V\u00ed d\u1ee5: khi b\u1ea1n x\u00e1c \u0111\u1ecbnh ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng mang l\u1ea1i cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i nh\u1ea5t, b\u1ea1n c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac n\u00e0y \u0111\u1ec3 t\u0103ng th\u1eddi gian l\u01b0u tr\u00fa trung b\u00ecnh trong kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t m\u1ee5c ti\u00eau n\u1ebfu gi\u1ea3m chi ph\u00ed d\u1ecdn ph\u00f2ng \u0111\u1ec3 chuy\u1ec3n ph\u00f2ng n\u1eb1m trong ch\u01b0\u01a1ng tr\u00ecnh ngh\u1ecb s\u1ef1 c\u1ee7a b\u1ea1n. Vi\u1ec7c t\u1eadp trung v\u00e0o c\u00e1c ph\u00e2n kh\u00fac c\u00f3 th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i<\/strong> c\u00f3 th\u1ec3 gi\u00fap gi\u1ea3m chi ph\u00ed v\u1eadn h\u00e0nh.<\/p>\n

L\u1ee3i \u00edch c\u1ee7a ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n<\/h2>\n

Ph\u00e2n kh\u00fac v\u00e0 l\u1eadp h\u1ed3 s\u01a1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c m\u1ea1nh m\u1ebd cho ph\u00e9p b\u1ea1n hi\u1ec3u kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh th\u1ef1c s\u1ef1 l\u00e0 ai v\u00e0 h\u1ecd c\u1ea7n g\u00ec. B\u1eb1ng c\u00e1ch chia nh\u1ecf c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n th\u00e0nh c\u00e1c nh\u00f3m ri\u00eang bi\u1ec7t d\u1ef1a tr\u00ean s\u1edf th\u00edch, h\u00e0nh vi v\u00e0 nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee7a h\u1ecd, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n, t\u1ed1i \u01b0u h\u00f3a c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 th\u00fac \u0111\u1ea9y k\u1ebft qu\u1ea3 kinh doanh t\u1ed1t h\u01a1n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1ch t\u1eadn d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p n\u00e0y c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch h\u1eefu h\u00ecnh cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, t\u1eeb n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch \u0111\u1ebfn c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 t\u00e0i ch\u00ednh. Vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong> d\u1ef1a tr\u00ean ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng gi\u00fap t\u0103ng s\u1ef1 h\u00e0i l\u00f2ng v\u00e0 l\u00f2ng trung th\u00e0nh.<\/p>\n

\n \"L\u1ee3i\n <\/div>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch c\u00e1c l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c ph\u00e2n kh\u00fac v\u00e0 l\u1eadp h\u1ed3 s\u01a1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n:<\/i><\/p>\n

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  • Hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tri\u1ec3n khai c\u00e1c g\u00f3i v\u00e0 \u01b0u \u0111\u00e3i b\u00e1n th\u00eam h\u1ea5p d\u1eabn h\u01a1n<\/li>\n
  • Hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n<\/li>\n
  • Cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n l\u00e0m t\u0103ng c\u00e1c \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c v\u00e0 khuy\u1ebfn kh\u00edch ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng<\/li>\n
  • Bi\u1ebft kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n cho ph\u00e9p b\u1ea1n \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh t\u1ed1t h\u01a1n v\u00e0 th\u00edch \u1ee9ng nhanh h\u01a1n khi c\u1ea7n thi\u1ebft<\/li>\n
  • B\u1ea1n s\u1ebd c\u00f3 nhi\u1ec1u th\u00f4ng tin chi ti\u1ebft h\u01a1n v\u1ec1 k\u00eanh \u0111\u1eb7t ph\u00f2ng n\u00e0o c\u1ea7n \u01b0u ti\u00ean, c\u1ea3i thi\u1ec7n ho\u1eb7c x\u00f3a<\/li>\n
  • Vi\u1ec7c d\u1ef1 b\u00e1o, l\u1eadp ng\u00e2n s\u00e1ch v\u00e0 b\u00e1n h\u00e0ng tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u<\/li>\n
  • Hi\u1ec7u su\u1ea5t c\u1ee7a kh\u00e1ch s\u1ea1n \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u1edbi s\u1ef1 gia t\u0103ng v\u1ec1 c\u00f4ng su\u1ea5t v\u00e0 doanh thu d\u1ef1 ki\u1ebfn sau khi b\u1ea1n s\u1eed d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c d\u1ef1a tr\u00ean d\u1eef li\u1ec7u kh\u00e1ch<\/li>\n<\/ul>\n

    M\u1ed9t b\u01b0\u1edbc b\u1ed5 sung l\u00e0 hi\u1ec3u ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a b\u1ea1n: bi\u1ebft nh\u1eefng kh\u00e1ch du l\u1ecbch n\u00e0o \u0111\u00e3 \u1edf trong th\u1ecb tr\u01b0\u1eddng c\u1ee7a b\u1ea1n s\u1ebd \u0111\u1eb7t ra giai \u0111i\u1ec7u \u0111\u1ec3 thi\u1ebft l\u1eadp chia s\u1ebb c\u00f4ng b\u1eb1ng v\u00e0 th\u00fac \u0111\u1ea9y c\u00e1c so s\u00e1nh c\u00f3 \u00fd ngh\u0129a c\u0169ng nh\u01b0 tri\u1ec3n v\u1ecdng th\u1ef1c t\u1ebf. Vi\u1ec7c so s\u00e1nh v\u1edbi th\u1ecb tr\u01b0\u1eddng \u0111\u1ecba ph\u01b0\u01a1ng<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n.<\/p>\n

    \u0110\u1ed1i v\u1edbi kh\u00e1ch, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 m\u1ed9t d\u1ecbch v\u1ee5 v\u00e0 d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n, \u0111\u00e1p \u1ee9ng tr\u1ef1c ti\u1ebfp s\u1edf th\u00edch c\u1ee7a h\u1ecd tr\u01b0\u1edbc v\u00e0 trong th\u1eddi gian l\u01b0u tr\u00fa. Khi h\u1ecd c\u1ea3m th\u1ea5y nh\u01b0 h\u1ecd \u0111ang \u0111\u01b0\u1ee3c \u0111\u00f3n ti\u1ebfp b\u1edfi m\u1ed9t ng\u01b0\u1eddi bi\u1ebft h\u1ecd v\u00e0 s\u1ebd cung c\u1ea5p nh\u1eefng g\u00ec h\u1ecd c\u1ea7n, \u0111\u1ed9ng l\u1ef1c chi ti\u00eau s\u1ebd cao h\u01a1n. \u1ed2, \u0111\u00f3 l\u00e0 m\u1ed9t l\u1ee3i \u00edch kh\u00e1c cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Vi\u1ec7c cung c\u1ea5p d\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n h\u00f3a<\/strong> t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho kh\u00e1ch h\u00e0ng chi ti\u00eau nhi\u1ec1u h\u01a1n.<\/p>\n

    \n \"D\u1ecbch\n <\/div>\n

    V\u00ed d\u1ee5 v\u1ec1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n<\/h2>\n

    Kh\u00f4ng c\u00f3 quy t\u1eafc n\u00e0o v\u1ec1 c\u00e1ch b\u1ea1n ch\u1ecdn ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng cho kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh trong ph\u00e2n t\u00edch ri\u00eang l\u1ebb, tuy nhi\u00ean c\u00f3 nh\u1eefng ch\u1ee7 \u0111\u1ec1 l\u1eb7p \u0111i l\u1eb7p l\u1ea1i tr\u00ean c\u00e1c nh\u00e0 cung c\u1ea5p d\u1eef li\u1ec7u kh\u00e1ch s\u1ea1n v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 doanh thu r\u1ea5t h\u1eefu \u00edch \u0111\u1ec3 hi\u1ec3u.<\/p>\n

      \n
    • STR:<\/b> Nh\u00e0 cung c\u1ea5p d\u1eef li\u1ec7u chu\u1ea9n h\u00e0ng tu\u1ea7n to\u00e0n c\u1ea7u cho c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1c nhau trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u0169ng cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft \u0111\u01b0\u1ee3c chia th\u00e0nh ba ph\u00e2n kh\u00fac. Kinh doanh v\u00e3ng lai (bao g\u1ed3m h\u1ea7u h\u1ebft c\u00e1c m\u1ee9c gi\u00e1 b\u00e1n l\u1ebb, chi\u1ebft kh\u1ea5u v\u00e0 th\u01b0\u01a1ng l\u01b0\u1ee3ng), theo nh\u00f3m v\u00e0 theo h\u1ee3p \u0111\u1ed3ng \u0111\u01b0\u1ee3c ph\u00e2n t\u00e1ch theo h\u01b0\u1edbng d\u1eabn b\u00e1o c\u00e1o c\u1ee7a h\u1ecd.<\/li>\n
    • C\u00f4ng c\u1ee5 doanh thu:<\/b> T\u00f9y thu\u1ed9c v\u00e0o thi\u1ebft l\u1eadp ri\u00eang l\u1ebb, h\u1ea7u h\u1ebft c\u00e1c c\u00f4ng c\u1ee5 doanh thu s\u1eed d\u1ee5ng c\u00e1c danh m\u1ee5c gi\u00e1 t\u1eeb PMS c\u1ee7a b\u1ea1n \u0111\u1ec3 nh\u00f3m c\u00e1c \u0111\u1eb7t ph\u00f2ng v\u00e0o c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a kh\u00e1ch s\u1ea1n bao g\u1ed3m theo nh\u00f3m, b\u00e1n l\u1ebb, chi\u1ebft kh\u1ea5u, th\u01b0\u01a1ng l\u01b0\u1ee3ng, b\u00e1n bu\u00f4n v\u00e0 kh\u00e1c. H\u1ecd c\u0169ng c\u00f3 th\u1ec3 nh\u00f3m theo k\u00eanh \u0111\u1ec3 cung c\u1ea5p ph\u00e2n kh\u00fac.<\/li>\n<\/ul>\n

      D\u1ef1a tr\u00ean th\u00f4ng tin b\u1ea1n thu th\u1eadp, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c h\u00ecnh m\u1eabu \u0111\u1ea1i di\u1ec7n cho c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n v\u00e0 th\u1eadm ch\u00ed c\u1ea3 c\u00e1c ph\u00e2n kh\u00fac m\u1edbi m\u00e0 b\u1ea1n mu\u1ed1n t\u1eadp trung v\u00e0o. \u0110\u1eb7t cho h\u1ecd nh\u1eefng bi\u1ec7t danh c\u1ee7a ri\u00eang b\u1ea1n ho\u1eb7c s\u1eed d\u1ee5ng c\u00e1c nh\u00f3m \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh tr\u01b0\u1edbc ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng g\u00ec b\u1ea1n \u0111ang th\u1ea5y t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh. Vi\u1ec7c t\u1ea1o ra c\u00e1c h\u00ecnh m\u1eabu kh\u00e1ch h\u00e0ng<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh.<\/p>\n

      M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 b\u1ea1n c\u00f3 th\u1ec3 th\u01b0\u1eddng th\u1ea5y bao g\u1ed3m:<\/i><\/p>\n

        \n
      • Nh\u1eefng nh\u00e0 th\u00e1m hi\u1ec3m<\/li>\n
      • Nh\u1eefng ng\u01b0\u1eddi y\u00eau th\u00edch s\u1ef1 sang tr\u1ecdng<\/li>\n
      • Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng\/b\u1ecb \u1ea3nh h\u01b0\u1edfng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n
      • Gia \u0111\u00ecnh<\/li>\n
      • Th\u1ebf h\u1ec7 zen<\/li>\n
      • C\u00f3 \u00fd th\u1ee9c v\u1ec1 m\u1eb7t x\u00e3 h\u1ed9i\/ch\u00ednh tr\u1ecb<\/li>\n
      • Kh\u00e1ch du l\u1ecbch ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe<\/li>\n
      • Nh\u1eefng ng\u01b0\u1eddi du m\u1ee5c k\u1ef9 thu\u1eadt s\u1ed1<\/li>\n
      • Th\u1ebf h\u1ec7 baby boomer<\/li>\n
      • Chuy\u00ean gia kinh doanh<\/li>\n
      • Kh\u00e1ch du l\u1ecbch m\u1ed9t m\u00ecnh<\/li>\n<\/ul>\n

        Ngay c\u1ea3 trong m\u1ed9t s\u1ed1 ph\u00e2n kh\u00fac r\u1ed9ng l\u1edbn n\u00e0y, c\u00f3 nh\u1eefng ph\u1ea7n ph\u1ee5 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111i s\u00e2u v\u00e0o. V\u00ed d\u1ee5: thay v\u00ec kh\u00e1ch du l\u1ecbch m\u1ed9t m\u00ecnh \u2013 kh\u00e1ch du l\u1ecbch n\u1eef m\u1ed9t m\u00ecnh. C\u00e0ng c\u1ee5 th\u1ec3 h\u01a1n cho ph\u00e9p b\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau t\u1ed1t h\u01a1n v\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n. Vi\u1ec7c chia nh\u1ecf c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n

        Khi nghi ng\u1edd v\u1ec1 c\u00e1ch nh\u00e0 cung c\u1ea5p d\u1eef li\u1ec7u ho\u1eb7c c\u00f4ng c\u1ee5 x\u00e1c \u0111\u1ecbnh m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng nh\u1ea5t \u0111\u1ecbnh ho\u1eb7c d\u1eef li\u1ec7u h\u1ecd t\u00ednh v\u00e0o ho\u1eb7c lo\u1ea1i tr\u1eeb, t\u1ed1t nh\u1ea5t l\u00e0 n\u00ean xem x\u00e9t h\u01b0\u1edbng d\u1eabn c\u1ee7a h\u1ecd ho\u1eb7c h\u1ecfi. B\u1eb1ng c\u00e1ch n\u00e0y, b\u1ea1n lu\u00f4n bi\u1ebft c\u00e1ch gi\u1ea3i th\u00edch ch\u00ednh x\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n do c\u00e1c ngu\u1ed3n b\u00ean ngo\u00e0i cung c\u1ea5p cho b\u1ea1n. Vi\u1ec7c hi\u1ec3u r\u00f5 \u0111\u1ecbnh ngh\u0129a c\u1ee7a c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng<\/strong> l\u00e0 quan tr\u1ecdng \u0111\u1ec3 ph\u00e2n t\u00edch d\u1eef li\u1ec7u ch\u00ednh x\u00e1c.<\/p>\n

        Trong khi \u0111\u00f3, c\u00e1c c\u1ea5u tr\u00fac b\u00e1o c\u00e1o hi\u1ec7n c\u00f3 kh\u00f4ng n\u00ean gi\u1edbi h\u1ea1n b\u1ea1n trong c\u00e1ch ti\u1ebfp c\u1eadn ri\u00eang c\u1ee7a b\u1ea1n \u0111\u1ec3 ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng kh\u00e1ch s\u1ea1n th\u00e0nh c\u00f4ng. C\u00e1c ph\u00e2n kh\u00fac h\u1eefu \u00edch cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 bao g\u1ed3m nh\u01b0ng kh\u00f4ng gi\u1edbi h\u1ea1n \u1edf:<\/p>\n

          \n
        • Th\u1eddi gian l\u01b0u tr\u00fa<\/li>\n
        • Ng\u00e0y trong tu\u1ea7n<\/li>\n
        • Th\u1ecb tr\u01b0\u1eddng ngu\u1ed3n (c\u00f3 th\u1ec3 kh\u00e1c v\u1edbi qu\u1ed1c t\u1ecbch c\u1ee7a kh\u00e1ch du l\u1ecbch)<\/li>\n
        • Du l\u1ecbch gi\u1ea3i tr\u00ed v\u00e0 kinh doanh<\/li>\n<\/ul>\n

          D\u1eef li\u1ec7u c\u1ee7a b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng s\u1ebd d\u1eabn \u0111\u1ea7u sau khi b\u1ea1n x\u00e1c \u0111\u1ecbnh th\u00f4ng tin n\u00e0o c\u00f3 s\u1eb5n cho t\u1ea5t c\u1ea3 ho\u1eb7c ph\u1ea7n l\u1edbn kh\u00e1ch c\u1ee7a b\u1ea1n v\u00e0 n\u01a1i x\u1ea3y ra s\u1ef1 kh\u00e1c bi\u1ec7t ho\u1eb7c \u0111i\u1ec3m chung l\u1edbn nh\u1ea5t. \u0110\u1ec3 so s\u00e1nh n\u1ed9i b\u1ed9 c\u00f3 \u00fd ngh\u0129a, h\u00e3y so s\u00e1nh k\u1ebft qu\u1ea3 n\u0103m n\u00e0y qua n\u0103m kh\u00e1c ho\u1eb7c, \u0111\u1ed1i v\u1edbi c\u00e1c t\u00e1c \u0111\u1ed9ng theo m\u00f9a, m\u00f9a th\u1ea5p \u0111i\u1ec3m c\u1ee7a b\u1ea1n v\u1edbi m\u00f9a cao \u0111i\u1ec3m c\u1ee7a b\u1ea1n. Vi\u1ec7c ph\u00e2n t\u00edch d\u1eef li\u1ec7u theo th\u1eddi gian<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n nh\u1eadn bi\u1ebft xu h\u01b0\u1edbng v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

          \n \"Ph\u00e2n\n <\/div>\n

          C\u00e1ch x\u00e1c \u0111\u1ecbnh c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau l\u00fd t\u01b0\u1edfng c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h2>\n

          C\u00f3 m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi b\u1ea1n c\u1ea7n tr\u1ea3 l\u1eddi \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u01a1 s\u1edf ki\u1ebfn th\u1ee9c v\u1ec1 kh\u00e1ch h\u00e0ng kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 b\u1eaft \u0111\u1ea7u l\u1eadp h\u1ed3 s\u01a1 h\u1ecd theo c\u00e1ch s\u1ebd gi\u00fap \u00edch cho c\u00e1c quy\u1ebft \u0111\u1ecbnh kinh doanh v\u00e0 ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n. M\u1ed9t s\u1ed1 c\u00e2u tr\u1ea3 l\u1eddi n\u00e0y c\u0169ng s\u1ebd gi\u00fap b\u1ea1n nh\u00ecn th\u1ea5y kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh r\u00f5 r\u00e0ng h\u01a1n. Vi\u1ec7c x\u00e2y d\u1ef1ng c\u01a1 s\u1edf ki\u1ebfn th\u1ee9c v\u1ec1 kh\u00e1ch h\u00e0ng<\/strong> l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u1ec3 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng th\u00e0nh c\u00f4ng.<\/p>\n

          Khi ti\u1ebfp c\u1eadn c\u00e2u h\u1ecfi v\u1ec1 ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau l\u00fd t\u01b0\u1edfng cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n l\u00e0 g\u00ec, h\u00e3y xem x\u00e9t r\u1eb1ng c\u00e2u tr\u1ea3 l\u1eddi c\u00f3 th\u1ec3 kh\u00e1c nhau t\u00f9y thu\u1ed9c v\u00e0o ng\u00e0y trong tu\u1ea7n, m\u00f9a v\u00e0 c\u00e1ch b\u1ea1n mu\u1ed1n \u0111\u1ecbnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u00ecnh trong t\u01b0\u01a1ng lai. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 k\u1ebft th\u00fac v\u1edbi nhi\u1ec1u h\u01a1n m\u1ed9t c\u00e2u tr\u1ea3 l\u1eddi, v\u00ed d\u1ee5 nh\u01b0 cho c\u00e1c ng\u00e0y trong tu\u1ea7n so v\u1edbi cu\u1ed1i tu\u1ea7n, ho\u1eb7c c\u00e2u tr\u1ea3 l\u1eddi c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t h\u1ed7n h\u1ee3p c\u00e1c ph\u00e2n kh\u00fac l\u00e0nh m\u1ea1nh tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.  Vi\u1ec7c xem x\u00e9t nhi\u1ec1u y\u1ebfu t\u1ed1 kh\u00e1c nhau<\/strong> khi x\u00e1c \u0111\u1ecbnh ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau l\u00e0 r\u1ea5t quan tr\u1ecdng.<\/p>\n

          V\u00ed d\u1ee5: \u0111i\u1ec1u g\u00ec \u1edf kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n khi\u1ebfn kh\u00e1ch ch\u1ecdn b\u1ea1n h\u01a1n c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n? Tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi n\u00e0y s\u1ebd cho b\u1ea1n hi\u1ec3u nh\u1eefng g\u00ec kh\u00e1ch c\u1ee7a b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm trong m\u1ed9t k\u1ef3 ngh\u1ec9 kh\u00e1ch s\u1ea1n v\u00e0 c\u0169ng l\u00e0 nh\u1eefng \u0111i\u1ec3m m\u1ea1nh l\u1edbn nh\u1ea5t c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. Vi\u1ec7c hi\u1ec3u r\u00f5 \u0111i\u1ec3m m\u1ea1nh c\u1ee7a kh\u00e1ch s\u1ea1n<\/strong> gi\u00fap thu h\u00fat \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng.<\/p>\n

          C\u00f3 th\u1ec3 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n l\u00e0:<\/i><\/p>\n

            \n
          • Gi\u00e1 tr\u1ecb t\u1ed1t nh\u1ea5t<\/li>\n
          • Cung c\u1ea5p c\u00e1c ti\u1ec7n nghi v\u01b0\u1ee3t tr\u1ed9i<\/li>\n
          • V\u1ecb tr\u00ed thu\u1eadn ti\u1ec7n nh\u1ea5t<\/li>\n
          • Tuy\u1ec7t v\u1eddi cho c\u00e1c giao d\u1ecbch v\u00e0 g\u00f3i<\/li>\n
          • Ph\u00f9 h\u1ee3p cho gia \u0111\u00ecnh ho\u1eb7c nh\u00f3m<\/li>\n
          • Th\u00e2n thi\u1ec7n v\u1edbi th\u00fa c\u01b0ng<\/li>\n
          • \u0110\u1ed9c \u0111\u00e1o ho\u1eb7c k\u1ef3 qu\u1eb7c<\/li>\n<\/ul>\n

            B\u1ea1n c\u00e0ng c\u00f3 th\u1ec3 thu h\u00fat nhi\u1ec1u kh\u00e1ch v\u00e0 t\u00ecm hi\u1ec3u l\u00fd do t\u1ea1i sao h\u1ecd ch\u1ecdn b\u1ea1n th\u00ec c\u00e0ng t\u1ed1t. T\u1ea5t nhi\u00ean \u0111\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 b\u1ea1n c\u00f3 th\u1ec3 t\u00ednh \u0111\u1ebfn khi ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.  Vi\u1ec7c thu th\u1eadp ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng<\/strong> l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a h\u1ecd.<\/p>\n

            Thu th\u1eadp d\u1eef li\u1ec7u kh\u00e1ch<\/h3>\n

            T\u00ecm ki\u1ebfm v\u00e0 ph\u00e2n t\u00edch ph\u1ea3n h\u1ed3i l\u00e0 c\u1ef1c k\u1ef3 quan tr\u1ecdng \u0111\u1ec3 hi\u1ec3u c\u00e1c ph\u00e2n kh\u00fac.<\/p>\n

              \n
            • M\u1ed9t s\u1ed1 d\u1eef li\u1ec7u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c thu th\u1eadp \u0111\u01a1n gi\u1ea3n t\u1eeb chi ti\u1ebft \u0111\u1eb7t ph\u00f2ng c\u1ee7a kh\u00e1ch \u2013 ch\u1eb3ng h\u1ea1n nh\u01b0 th\u00f4ng tin c\u01a1 b\u1ea3n c\u1ee7a h\u1ecd v\u00e0 nh\u1eefng t\u00ednh n\u0103ng b\u1ed5 sung ho\u1eb7c n\u00e2ng c\u1ea5p n\u00e0o h\u1ecd mua v\u00e0 c\u00e1c y\u00eau c\u1ea7u h\u1ecd th\u1ef1c hi\u1ec7n.<\/li>\n
            • M\u1ed9t s\u1ed1 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c thu th\u1eadp t\u1eeb c\u00e1ch h\u1ecd c\u01b0 x\u1eed trong th\u1eddi gian l\u01b0u tr\u00fa \u2013 h\u1ecd c\u00f3 g\u1ecdi d\u1ecbch v\u1ee5 ph\u00f2ng kh\u00f4ng? H\u1ecd g\u1ecdi m\u00f3n g\u00ec? H\u1ecd c\u00f3 s\u1eed d\u1ee5ng qu\u00e1n bar v\u00e0 nh\u00e0 h\u00e0ng kh\u00f4ng? H\u1ecd c\u00f3 d\u00e0nh nhi\u1ec1u th\u1eddi gian \u1edf kh\u00e1ch s\u1ea1n hay r\u1eddi kh\u1ecfi kh\u00e1ch s\u1ea1n kh\u00f4ng?<\/li>\n
            • C\u00e1c d\u1eef li\u1ec7u kh\u00e1c s\u1ebd c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u \u2013 th\u00f4ng qua c\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t ho\u1eb7c \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1eebng ch\u1ec9 \u0111\u1ee3i cho \u0111\u1ebfn khi kh\u00e1ch \u0111\u00e3 tr\u1ea3 ph\u00f2ng. Ki\u1ec3m tra v\u1edbi h\u1ecd trong th\u1eddi gian l\u01b0u tr\u00fa c\u1ee7a h\u1ecd. Theo Airbnb, 70% kh\u00e1ch \u0111\u1ec3 l\u1ea1i \u0111\u00e1nh gi\u00e1 n\u00ean c\u00e2u h\u1ecfi c\u1ee7a b\u1ea1n s\u1ebd kh\u00f4ng b\u1ecb l\u00e3ng ph\u00ed.<\/li>\n<\/ul>\n

              C\u00e1c y\u1ebfu t\u1ed1 c\u1ea7n xem x\u00e9t khi nh\u1eafm m\u1ee5c ti\u00eau c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n c\u00f3 gi\u00e1 tr\u1ecb<\/h2>\n

              L\u1eadp h\u1ed3 s\u01a1 kh\u00e1ch l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng \u0111\u1ea7u ti\u00ean trong h\u00e0nh tr\u00ecnh tr\u1edf l\u1ea1i m\u1ed9t kh\u00e1ch s\u1ea1n \u0111\u1ea7y \u0111\u1ee7 v\u00e0 m\u1ed9t t\u00e0i kho\u1ea3n ng\u00e2n h\u00e0ng h\u1ea1nh ph\u00fac. N\u1ebfu kh\u00f4ng bi\u1ebft c\u00e1c nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee5 th\u1ec3 c\u00f3 kh\u1ea3 n\u0103ng \u0111i du l\u1ecbch \u0111\u1ebfn \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a b\u1ea1n, b\u1ea1n kh\u00f4ng th\u1ec3 ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ho\u1eb7c \u01b0u \u0111\u00e3i hi\u1ec7u qu\u1ea3 cho h\u1ecd. Kh\u00e1ch l\u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n b\u00e2y gi\u1edd c\u00f3 th\u1ec3 kh\u00e1c v\u1edbi m\u1ed9t n\u0103m tr\u01b0\u1edbc, \u0111\u1eb7c bi\u1ec7t l\u00e0 v\u1edbi vi\u1ec7c kh\u00e1ch du l\u1ecbch qu\u1ed1c t\u1ebf \u00edt d\u1ed3i d\u00e0o h\u01a1n. Vi\u1ec7c l\u1eadp h\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng<\/strong> l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng \u0111\u1ec3 ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n

              Xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 n\u00e0y v\u00e0 h\u01a1n th\u1ebf n\u1eefa khi bi\u00ean so\u1ea1n d\u1eef li\u1ec7u cho ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n:<\/i><\/p>\n

                \n
              • H\u1ecd l\u00e0 ai? H\u1ecd \u0111\u1ebfn t\u1eeb \u0111\u00e2u?<\/li>\n
              • T\u1ea1i sao h\u1ecd \u0111i du l\u1ecbch? Kinh doanh? Gi\u1ea3i tr\u00ed? Y t\u1ebf? Tang l\u1ec5? M\u1ed9t h\u1ed7n h\u1ee3p? Trong \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n kh\u00fac th\u00eam. Kh\u00e1ch h\u00e0ng gi\u1ea3i tr\u00ed c\u00f3 ph\u1ea3i l\u00e0 kh\u00e1ch du l\u1ecbch s\u1ebd chi nhi\u1ec1u ti\u1ec1n h\u01a1n hay kh\u00e1ch du l\u1ecbch kh\u00e1m ph\u00e1 v\u1edbi ng\u00e2n s\u00e1ch eo h\u1eb9p? Kh\u00e1ch du l\u1ecbch kinh doanh c\u00f3 t\u1ef1 ch\u1ecdn kh\u00e1ch s\u1ea1n hay h\u1ecd l\u00e0 \u0111\u1ea1i bi\u1ec3u \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp ch\u1ed7 \u1edf cho h\u1ecd?<\/li>\n
              • H\u1ecd \u1edf l\u1ea1i bao l\u00e2u? H\u1ecd tham gia v\u00e0o nh\u1eefng ho\u1ea1t \u0111\u1ed9ng n\u00e0o? H\u1ecd c\u00f3 v\u1ebb nh\u01b0 h\u1ecd c\u00f3 th\u1ec3 l\u00e0 kh\u00e1ch h\u00e0ng quen kh\u00f4ng?<\/li>\n
              • H\u1ecd mu\u1ed1n g\u00ec t\u1eeb k\u1ef3 ngh\u1ec9 c\u1ee7a h\u1ecd? H\u1ecd kh\u00f4ng mu\u1ed1n g\u00ec?<\/li>\n
              • H\u1ecd l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 \u0111\u1eb7t c\u00e1c chuy\u1ebfn \u0111i v\u00e0 ch\u1ed7 \u1edf c\u1ee7a h\u1ecd nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
              • S\u1ef1 ki\u1ec7n\/\u0111\u1eb7c \u0111i\u1ec3m ti\u1ec1n th\u01b0\u1edfng \u2013 \u0111i\u1ec1u g\u00ec \u0111\u1ed9c \u0111\u00e1o ho\u1eb7c x\u00e1c \u0111\u1ecbnh v\u1ec1 h\u1ecd?<\/li>\n<\/ul>\n

                Khi b\u1ea1n c\u00f3 \u0111\u1ee7 th\u00f4ng tin, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng h\u1ed3 s\u01a1 kh\u00e1ch hi\u1ec7n t\u1ea1i c\u1ee7a m\u00ecnh \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh xem c\u00f3 m\u1ed9t nh\u00f3m th\u1ed1ng tr\u1ecb hay m\u1ed9t s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a m\u1ed9t v\u00e0i nh\u00f3m. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh xem c\u00f3 nh\u1eefng ph\u00e2n kh\u00fac c\u00f3 gi\u00e1 tr\u1ecb kh\u00e1c m\u00e0 b\u1ea1n ngh\u0129 r\u1eb1ng b\u1ea1n c\u00f3 th\u1ec3 v\u00e0 mu\u1ed1n thu h\u00fat hay kh\u00f4ng. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/strong> l\u00e0 quan tr\u1ecdng \u0111\u1ec3 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p.<\/p>\n

                Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 thu h\u00fat c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau \u0111\u00e3 ch\u1ecdn c\u1ee7a b\u1ea1n. \u0110i\u1ec1u g\u00ec s\u1ebd l\u00e0 m\u1ed9t nam ch\u00e2m cho h\u1ecd? Vi\u1ec7c t\u1eadp trung v\u00e0o c\u00e1ch thu h\u00fat c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau<\/strong> l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 t\u0103ng doanh thu.<\/p>\n

                Kh\u00e1ch h\u00e0ng c\u00f3 l\u1ee3i nhu\u1eadn cao nh\u1ea5t c\u1ee7a b\u1ea1n<\/h3>\n

                Trong h\u1ea7u h\u1ebft c\u00e1c ng\u00e0nh, c\u00e1c doanh nghi\u1ec7p t\u1eadp trung v\u00e0o vi\u1ec7c b\u00e1n s\u1ea3n ph\u1ea9m v\u1edbi t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn cao nh\u1ea5t c\u00f3 th\u1ec3. \u0110\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n, \u0111i\u1ec1u n\u00e0y chuy\u1ec3n th\u00e0nh vi\u1ec7c thu h\u00fat nhi\u1ec1u l\u01b0\u1ee3t l\u01b0u tr\u00fa h\u01a1n t\u1eeb nh\u1eefng kh\u00e1ch c\u00f3 l\u1ee3i nhu\u1eadn cao nh\u1ea5t c\u1ee7a b\u1ea1n. Khi b\u1ea1n t\u00ecm ki\u1ebfm c\u00e1c ch\u1ec9 s\u1ed1 v\u1ec1 l\u1ee3i nhu\u1eadn cao nh\u1ea5t trong PMS c\u1ee7a m\u00ecnh, h\u00e3y nh\u1edb r\u1eb1ng \u0111i\u1ec1u n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh duy nh\u1ea5t b\u1eb1ng ADR cao nh\u1ea5t, m\u00e0 c\u00f3 th\u1ec3 l\u00e0 t\u1ed5ng chi ti\u00eau cao nh\u1ea5t (v\u00ed d\u1ee5: bao g\u1ed3m chi ti\u00eau F&B). Ngo\u00e0i ra, kh\u00e1ch \u1edf l\u1ea1i trong th\u1eddi gian d\u00e0i h\u01a1n c\u00f3 th\u1ec3 y\u00eau c\u1ea7u \u00edt l\u01b0\u1ee3t thay ph\u00f2ng h\u01a1n ho\u1eb7c th\u1eddi gian d\u1ecdn ph\u00f2ng, gi\u1ea3m chi ph\u00ed c\u1ee7a b\u1ea1n v\u00e0 t\u0103ng t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n. H\u00e3y r\u00f5 r\u00e0ng v\u1ec1 c\u00e1ch b\u1ea1n x\u00e1c \u0111\u1ecbnh kh\u00e1ch c\u00f3 l\u1ee3i nhu\u1eadn cao nh\u1ea5t ho\u1eb7c c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t c\u1ee7a b\u1ea1n cho b\u00e0i t\u1eadp n\u00e0y. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh kh\u00e1ch h\u00e0ng c\u00f3 l\u1ee3i nhu\u1eadn cao nh\u1ea5t<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n t\u1ed1i \u01b0u h\u00f3a doanh thu.<\/p>\n

                Chia s\u1ebb c\u00f4ng b\u1eb1ng trong th\u1ecb tr\u01b0\u1eddng c\u1ee7a b\u1ea1n<\/h3>\n

                Trong khi chi ti\u1ebft, d\u1eef li\u1ec7u ri\u00eang c\u1ee7a kh\u00e1ch s\u1ea1n ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a b\u1ee9c tranh c\u1ea7n thi\u1ebft \u0111\u1ec3 gi\u1ea3i th\u00edch c\u00f3 \u00fd ngh\u0129a ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng. Bi\u1ebft \u0111\u01b0\u1ee3c c\u1ea5u t\u1ea1o c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh t\u1ed5ng th\u1ec3 trong th\u1ecb tr\u01b0\u1eddng \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a b\u1ea1n ho\u1eb7c t\u1ea1i c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea1nh tranh c\u1ee7a b\u1ea1n, c\u00f3 l\u1ebd trong m\u1ed9t b\u1ed9 comp c\u1ee5 th\u1ec3, \u0111\u1eb7t k\u1ebft qu\u1ea3 v\u00e0 t\u1ea7m nh\u00ecn c\u1ee7a ri\u00eang b\u1ea1n v\u00e0o quan \u0111i\u1ec3m. Chia s\u1ebb c\u00f4ng b\u1eb1ng l\u00e0 m\u1ed9t thu\u1eadt ng\u1eef \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng khi m\u1ed9t th\u1ecb tr\u01b0\u1eddng ho\u1eb7c b\u1ed9 comp nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 ph\u00e2n ph\u1ed1i kinh doanh gi\u1ed1ng nh\u01b0 kh\u00e1ch s\u1ea1n ch\u1ee7 \u0111\u1ec1; m\u1ed9t v\u00ed d\u1ee5 l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng ho\u1eb7c b\u1ed9 comp nh\u1eadn \u0111\u01b0\u1ee3c 60% du l\u1ecbch kinh doanh v\u00e0 40% du l\u1ecbch gi\u1ea3i tr\u00ed, v\u1edbi kh\u00e1ch s\u1ea1n ch\u1ee7 \u0111\u1ec1 c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c 60% kinh doanh v\u00e0 40% du l\u1ecbch gi\u1ea3i tr\u00ed. B\u1ea5t k\u1ef3 s\u1ef1 kh\u00e1c bi\u1ec7t n\u00e0o \u1edf \u0111\u00e2y s\u1ebd ch\u1ec9 ra hi\u1ec7u su\u1ea5t k\u00e9m v\u00e0 c\u01a1 h\u1ed9i, ho\u1eb7c hi\u1ec7u su\u1ea5t v\u01b0\u1ee3t tr\u1ed9i nh\u01b0 m\u1ed9t th\u00e0nh tr\u00ec tr\u00ean m\u1ed9t ph\u00e2n kh\u00fac c\u1ee5 th\u1ec3.  Vi\u1ec7c so s\u00e1nh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n.<\/p>\n

                M\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 l\u00e0 nh\u1eafm \u0111\u1ebfn chia s\u1ebb c\u00f4ng b\u1eb1ng ho\u1eb7c t\u0103ng chia s\u1ebb c\u1ee7a m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng ph\u00f9 h\u1ee3p v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/p>\n

                D\u1eef li\u1ec7u so s\u00e1nh th\u1ecb tr\u01b0\u1eddng \u0111\u1ecba ph\u01b0\u01a1ng v\u1ec1 kh\u00e1ch du l\u1ecbch trong n\u01b0\u1edbc c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c mua ho\u1eb7c l\u1ea5y mi\u1ec5n ph\u00ed, v\u00ed d\u1ee5 nh\u01b0 th\u00f4ng qua c\u00e1c ban du l\u1ecbch \u0111\u1ecba ph\u01b0\u01a1ng. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 di\u1ec5n gi\u1ea3i th\u00f4ng tin n\u00e0y nh\u01b0 nhu c\u1ea7u hi\u1ec7n c\u00f3 tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 khai th\u00e1c, thay v\u00ec t\u1ea1o ra nhu c\u1ea7u trong m\u1ed9t ph\u00e2n kh\u00fac th\u1eadm ch\u00ed kh\u00f4ng t\u00ecm ki\u1ebfm \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a b\u1ea1n. Vi\u1ec7c ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng \u0111\u1ecba ph\u01b0\u01a1ng<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n x\u00e1c \u0111\u1ecbnh c\u01a1 h\u1ed9i v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

                3 m\u1eb9o \u0111\u1ec3 thu h\u00fat c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h2>\n

                Thu h\u00fat kh\u00e1ch trong b\u1ea5t k\u1ef3 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng n\u00e0o l\u00e0 m\u1ed9t ngh\u1ec7 thu\u1eadt c\u00f3 th\u1ec3 c\u00f3 nhi\u1ec1u h\u00ecnh th\u1ee9c. Gi\u1eef x\u00e1c th\u1ef1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 kh\u00f4ng b\u1ecb l\u1ea1c l\u1ed1i v\u00e0o vi\u1ec7c s\u0103n l\u00f9ng nh\u1eefng g\u00ec c\u00f3 th\u1ec3 kh\u00f4ng ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi kh\u00e1ch. Ba m\u1eb9o sau \u0111\u00e2y s\u1ebd gi\u00fap kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n ti\u1ebfp c\u1eadn nhi\u1ec7m v\u1ee5 n\u00e0y r\u00f5 r\u00e0ng h\u01a1n. Vi\u1ec7c duy tr\u00ec t\u00ednh x\u00e1c th\u1ef1c c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u<\/strong> l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 thu h\u00fat \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng.<\/p>\n

                1. Hi\u1ec3u kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n trong ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/h3>\n

                B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch duy\u1ec7t d\u1eef li\u1ec7u n\u1ed9i b\u1ed9 c\u1ee7a b\u1ea1n cho ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u00e0 b\u1ea1n mu\u1ed1n thu h\u00fat nhi\u1ec1u kh\u00e1ch du l\u1ecbch h\u01a1n t\u1eeb \u0111\u00f3: nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t chung l\u00e0 g\u00ec? Kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 thu h\u00fat kinh doanh theo nh\u00f3m t\u1ed1t trong ph\u00e2n kh\u00fac \u0111\u00e1m c\u01b0\u1edbi nh\u01b0ng kh\u00f4ng ph\u1ea3i b\u1edfi c\u00e1c nh\u00f3m c\u00f4ng ty kh\u00f4ng? B\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y nh\u1eefng kh\u00e1c bi\u1ec7t n\u00e0y v\u1ec1 th\u1eddi gian v\u00e0 th\u1eddi gian l\u01b0u tr\u00fa c\u1ee7a c\u00e1c nh\u00f3m n\u00e0y. Sau \u0111\u00f3, c\u1ea7n ph\u1ea3i l\u00e0m th\u00eam c\u00f4ng vi\u1ec7c theo d\u00f5i con \u0111\u01b0\u1eddng ra quy\u1ebft \u0111\u1ecbnh c\u1ee7a h\u1ecd. Nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n, nh\u1eefng ng\u01b0\u1eddi th\u01b0\u1eddng xuy\u00ean n\u00f3i chuy\u1ec7n v\u1edbi kh\u00e1ch ho\u1eb7c d\u1eef li\u1ec7u kh\u1ea3o s\u00e1t n\u1ed9i b\u1ed9 c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh ngu\u1ed3n h\u1eefu \u00edch. Vi\u1ec7c ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh.<\/p>\n

                Ngo\u00e0i vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh c\u1ee7a h\u1ecd, h\u00e3y hi\u1ec3u nh\u1eefng g\u00ec h\u1ecd \u0111ang t\u00ecm ki\u1ebfm trong th\u1eddi gian l\u01b0u tr\u00fa c\u1ee7a h\u1ecd \u0111\u1ec3 ph\u00e2n bi\u1ec7t h\u1ecd. N\u1ebfu c\u00f3 th\u1ec3, h\u00e3y thu th\u1eadp nh\u1eefng th\u00f4ng tin chi ti\u1ebft t\u01b0\u01a1ng t\u1ef1 v\u1ec1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng n\u00e0y v\u1ec1 nh\u1eefng kh\u00e1ch trong th\u1ecb tr\u01b0\u1eddng ch\u01b0a \u1edf t\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y r\u1eb1ng trong khi b\u1ea1n thu h\u00fat m\u1ed9t ph\u1ea7n c\u00f4ng b\u1eb1ng kh\u00e1ch du l\u1ecbch gi\u1ea3i tr\u00ed v\u00e0o cu\u1ed1i tu\u1ea7n, th\u00ec kh\u00e1ch c\u1ee7a b\u1ea1n ch\u1ee7 y\u1ebfu l\u00e0 c\u00e1c b\u1eefa ti\u1ec7c \u0111\u1ed9c th\u00e2n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, n\u01a1i nh\u1eadn \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u doanh nghi\u1ec7p gia \u0111\u00ecnh. T\u1ea5t c\u1ea3 th\u00f4ng tin n\u00e0y \u0111\u1ec1u h\u1eefu \u00edch khi nh\u1eafm m\u1ee5c ti\u00eau th\u00e0nh c\u00f4ng ph\u00e2n kh\u00fac n\u00e0y trong c\u00e1c th\u00f4ng \u0111i\u1ec7p ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n. Vi\u1ec7c t\u00ecm hi\u1ec3u v\u1ec1 nh\u1eefng kh\u00e1ch h\u00e0ng kh\u00f4ng \u1edf t\u1ea1i kh\u00e1ch s\u1ea1n<\/strong> c\u0169ng quan tr\u1ecdng \u0111\u1ec3 t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n.<\/p>\n

                2. Bi\u1ebft c\u00e1c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n kh\u00e1c v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh nh\u01b0 th\u1ebf n\u00e0o<\/h3>\n

                V\u1edbi s\u1ef1 r\u00f5 r\u00e0ng v\u1ec1 nh\u1eefng g\u00ec quan tr\u1ecdng \u0111\u1ed1i v\u1edbi ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n, s\u1ebd c\u00f3 m\u1ed9t nhi\u1ec7m v\u1ee5 b\u1ed5 sung: hi\u1ec3u c\u00e1ch kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n cung c\u1ea5p so v\u1edbi nh\u1eefng nhu c\u1ea7u \u0111\u00f3 \u2014 v\u00e0 \u0111i\u1ec1u \u0111\u00f3 so v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n kh\u00e1c tr\u00ean th\u1ecb tr\u01b0\u1eddng nh\u01b0 th\u1ebf n\u00e0o. V\u00ed d\u1ee5: m\u1ed9t kh\u00e1ch s\u1ea1n c\u00f3 ph\u00f2ng l\u1edbn nh\u1ea5t trong th\u1ecb tr\u1ea5n mu\u1ed1n thu h\u00fat nhi\u1ec1u kh\u00e1ch du l\u1ecbch kinh doanh h\u01a1n nh\u01b0ng bi\u1ebft r\u1eb1ng h\u1ecd ho\u1ea1t \u0111\u1ed9ng k\u00e9m h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh g\u1ea7n khu kinh doanh h\u01a1n. H\u1ecd c\u00f3 th\u1ec3 xem x\u00e9t m\u1ed9t s\u1ed1 h\u00e0nh \u0111\u1ed9ng, ch\u1eb3ng h\u1ea1n nh\u01b0 th\u00eam d\u1ecbch v\u1ee5 \u0111\u01b0a \u0111\u00f3n mi\u1ec5n ph\u00ed v\u00e0o \u01b0u \u0111\u00e3i c\u1ee7a h\u1ecd \u0111\u1ec3 c\u1ea1nh tranh ho\u1eb7c nh\u1eafn tin c\u00e1c thu\u1ed9c t\u00ednh nh\u01b0 \u2018ph\u00f2ng kinh doanh l\u1edbn nh\u1ea5t trong th\u1ecb tr\u1ea5n\u2019, \u0111\u1ec3 ph\u00e2n bi\u1ec7t kh\u00e1ch s\u1ea1n. Bi\u1ebft r\u1eb1ng ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd \u0111\u1eb7t ph\u00f2ng tr\u00ean GDS ho\u1eb7c s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ty qu\u1ea3n l\u00fd du l\u1ecbch, c\u0169ng n\u00ean h\u01b0\u1edbng ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb c\u1ee7a h\u1ecd theo h\u01b0\u1edbng n\u00e0y. Vi\u1ec7c ph\u00e2n bi\u1ec7t b\u1ea3n th\u00e2n v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong> l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 thu h\u00fat c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau.<\/p>\n

                3. Gi\u1edbi thi\u1ec7u<\/h3>\n

                \u0110\u00f4i khi d\u1ec5 nh\u1ea5t l\u00e0 h\u1ecfi, v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c. \u0110i\u1ec1u n\u00e0y kh\u00f4ng kh\u00e1c khi n\u00f3i \u0111\u1ebfn kh\u00e1ch s\u1ea1n: kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n trong ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng b\u1ea1n mu\u1ed1n ph\u00e1t tri\u1ec3n c\u00f3 th\u1ec3 bi\u1ebft nhi\u1ec1u h\u01a1n v\u1ec1 lo\u1ea1i ng\u01b0\u1eddi c\u1ee7a h\u1ecd, v\u00e0 v\u00ec v\u1eady c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 gi\u1edbi thi\u1ec7u c\u1ee7a h\u1ecd r\u1ea5t quan tr\u1ecdng. Tuy nhi\u00ean, quan tr\u1ecdng nh\u1ea5t, b\u1ea1n ph\u1ea3i n\u00f3i chuy\u1ec7n v\u1edbi h\u1ecd, l\u1eafng nghe nhu c\u1ea7u c\u1ee7a h\u1ecd v\u00e0 \u0111\u01a1n gi\u1ea3n l\u00e0 \u0111\u1eb7t c\u00e2u h\u1ecfi nh\u01b0 \u201cH\u00e3y gi\u00fap t\u00f4i hi\u1ec3u, n\u1ebfu b\u1ea1n gi\u1edbi thi\u1ec7u ai \u0111\u00f3 \u1edf l\u1ea1i v\u1edbi ch\u00fang t\u00f4i, th\u00ec \u0111\u00f3 s\u1ebd l\u00e0 ai?\u201d. C\u00f3 m\u1ed9t b\u00e0i h\u1ecdc b\u1ed5 sung trong ph\u1ea3n h\u1ed3i c\u1ee7a h\u1ecd cho b\u1ea1n. Lu\u00f4n lu\u00f4n ghi nh\u1edb v\u00e0 l\u1eafng nghe gi\u1eefa c\u00e1c d\u00f2ng trong c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a b\u1ea1n v\u1edbi b\u1ea5t k\u1ef3 cu\u1ed9c tr\u00f2 chuy\u1ec7n n\u00e0o nh\u01b0 v\u1eady.  Vi\u1ec7c khuy\u1ebfn kh\u00edch gi\u1edbi thi\u1ec7u t\u1eeb kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i<\/strong> l\u00e0 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n

                V\u00ed d\u1ee5: n\u1ebfu \u2018ch\u1ec9\u2019 c\u00e1c gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a m\u1ed9t c\u00f4ng ty \u1edf l\u1ea1i v\u1edbi b\u1ea1n ch\u1ee9 kh\u00f4ng ph\u1ea3i nh\u00e2n vi\u00ean r\u1ed9ng h\u01a1n c\u1ee7a h\u1ecd, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e2u h\u1ecfi m\u1ed9t c\u00e1ch c\u1ea9n th\u1eadn. Ph\u1ea3n h\u1ed3i c\u00f3 th\u1ec3 ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea3n h\u1ed3i m\u00e0 h\u1ecd kh\u00f4ng mu\u1ed1n \u0111\u01b0a ra ngay l\u1eadp t\u1ee9c, ch\u1eb3ng h\u1ea1n nh\u01b0 h\u1ecd th\u00edch s\u1ef1 ri\u00eang t\u01b0 t\u01b0\u01a1ng \u0111\u1ed1i m\u00e0 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p trong c\u00e1c h\u1ed9i ngh\u1ecb l\u1edbn h\u01a1n. Trong tr\u01b0\u1eddng h\u1ee3p \u0111\u00f3, b\u1ea1n v\u1eeba h\u1ecdc \u0111\u01b0\u1ee3c c\u00e1ch kh\u00f4ng nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00f4ng ty r\u1ed9ng h\u01a1n v\u1edbi m\u1ee9c gi\u00e1 th\u1ea5p h\u01a1n, m\u00e0 thay v\u00e0o \u0111\u00f3 nh\u1eafm \u0111\u1ebfn c\u00e1c gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh kinh doanh kh\u00e1c \u0111ang t\u00ecm ki\u1ebfm m\u1ee9c \u0111\u1ed9 ri\u00eang t\u01b0 t\u01b0\u01a1ng t\u1ef1 v\u1edbi m\u1ee9c gi\u00e1 t\u01b0\u01a1ng t\u1ef1.<\/p>\n

                C\u00f4ng ngh\u1ec7 \u0111\u1ec3 gi\u00fap gi\u00e0nh \u0111\u01b0\u1ee3c c\u00e1c \u0111\u1eb7t ph\u00f2ng v\u00e0 doanh thu t\u1eeb th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n<\/h2>\n

                Khi n\u00f3i \u0111\u1ebfn ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng cho m\u1ed9t kh\u00e1ch s\u1ea1n, c\u00f3 hai ph\u1ea7n c\u00f4ng ngh\u1ec7 quan tr\u1ecdng m\u00e0 m\u1ecdi kh\u00e1ch s\u1ea1n c\u1ea7n tr\u00ean ph\u1ea7n ph\u1ee5 tr\u1ee3 c\u1ee7a h\u1ecd: M\u1ed9t tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh v\u00e0 c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn. C\u00f9ng v\u1edbi nhau, c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u01a1n b\u1ea1n mu\u1ed1n, t\u0103ng doanh thu v\u00e0 l\u1ee3i nhu\u1eadn, v\u00e0 qu\u1ea3n l\u00fd doanh nghi\u1ec7p c\u1ee7a b\u1ea1n d\u1ec5 d\u00e0ng h\u01a1n. Vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 h\u1ed7 tr\u1ee3 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng<\/strong> l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 th\u00e0nh c\u00f4ng.<\/p>\n

                Tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh<\/h3>\n

                B\u1edfi v\u00ec m\u1ed9t tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh t\u1ef1 \u0111\u1ed9ng h\u00f3a v\u00e0 t\u0103ng t\u1ed1c r\u1ea5t nhi\u1ec1u c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n th\u00f4ng qua m\u00f4 h\u00ecnh h\u00e0ng t\u1ed3n kho \u0111\u01b0\u1ee3c g\u1ed9p chung v\u00e0 t\u00edch h\u1ee3p PMS, b\u1ea1n c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i v\u1edbi ng\u00e0y c\u00e0ng nhi\u1ec1u \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn m\u00e0 kh\u00f4ng l\u00e0m t\u0103ng kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n. Vi\u1ec7c s\u1eed d\u1ee5ng tr\u00ecnh qu\u1ea3n l\u00fd k\u00eanh<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n ti\u1ebfp c\u1eadn nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u01a1n.<\/p>\n

                \u0110i\u1ec1u n\u00e0y \u0111\u1eb7t kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n tr\u01b0\u1edbc h\u00e0ng tri\u1ec7u kh\u00e1ch du l\u1ecbch h\u01a1n b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e3 ti\u1ebfp c\u1eadn m\u00e0 kh\u00f4ng c\u00f3 c\u00e1c k\u1ebft n\u1ed1i n\u00e0y. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng qu\u1ea3ng b\u00e1 ph\u00f2ng c\u1ee7a m\u00ecnh tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh m\u00e0 c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1eb7t ph\u00f2ng v\u00e0 c\u00f3 c\u01a1 h\u1ed9i t\u1ed1t h\u01a1n \u0111\u1ec3 gi\u00e0nh \u0111\u01b0\u1ee3c \u0111\u1eb7t ph\u00f2ng t\u1eeb nh\u1eefng kh\u00e1ch du l\u1ecbch m\u00e0 b\u1ea1n th\u1ef1c s\u1ef1 mu\u1ed1n \u1edf l\u1ea1i kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh. Vi\u1ec7c qu\u1ea3ng b\u00e1 tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n ti\u1ebfp c\u1eadn c\u00e1c ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau kh\u00e1c nhau.<\/p>\n

                C\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn<\/h3>\n

                C\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng c\u1ee7a b\u1ea1n t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi gi\u1ecf h\u00e0ng cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. Kh\u00e1ch c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh nh\u1eefng ph\u00f2ng, g\u00f3i v\u00e0 giao d\u1ecbch n\u00e0o h\u1ecd mu\u1ed1n v\u00e0 thanh to\u00e1n tr\u1ef1c ti\u1ebfp tr\u00ean trang web c\u1ee7a b\u1ea1n ho\u1eb7c th\u1eadm ch\u00ed tr\u00ean c\u00e1c trang truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n b\u1eb1ng c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng. Vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn<\/strong> gi\u00fap kh\u00e1ch s\u1ea1n t\u0103ng doanh thu tr\u1ef1c ti\u1ebfp.<\/p>\n

                B\u1ea1n s\u1ebd mu\u1ed1n s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng c\u1ee7a m\u00ecnh \u0111\u1ec3 t\u1ea1o ra c\u00e1c \u01b0u \u0111\u00e3i h\u1ea5p d\u1eabn ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch \u0111\u00e3 ch\u1ecdn c\u1ee7a b\u1ea1n. \u0110i\u1ec1u t\u1ed1t nh\u1ea5t l\u00e0 \u0111\u1eb7t ph\u00f2ng c\u1ee7a b\u1ea1n s\u1ebd kh\u00f4ng c\u00f3 hoa h\u1ed3ng!<\/p>\n","protected":false},"excerpt":{"rendered":"

                H\u01b0\u1edbng d\u1eabn \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n Gi\u1edbi thi\u1ec7u v\u1ec1 Ph\u00e2n Kh\u00fac Th\u1ecb Tr\u01b0\u1eddng Kh\u00e1ch S\u1ea1n Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ch\u00ednh trong m\u1ed9t kh\u00e1ch s\u1ea1n. C\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1ch s\u1ea1n d\u1ef1a tr\u00ean […]<\/p>\n","protected":false},"author":1,"featured_media":444859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-444864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=444864"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444864\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/444859"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=444864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=444864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=444864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}