{"id":444469,"date":"2025-02-18T16:01:42","date_gmt":"2025-02-18T16:01:42","guid":{"rendered":"https:\/\/otavietnam.com\/bi-quyet-tang-danh-gia-ota-cho-khach-san-nang-hang-phong-mien-phi\/"},"modified":"2025-02-18T16:01:42","modified_gmt":"2025-02-18T16:01:42","slug":"bi-quyet-tang-danh-gia-ota-cho-khach-san-nang-hang-phong-mien-phi","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/bi-quyet-tang-danh-gia-ota-cho-khach-san-nang-hang-phong-mien-phi\/","title":{"rendered":"B\u00ed quy\u1ebft t\u0103ng \u0111\u00e1nh gi\u00e1 OTA cho kh\u00e1ch s\u1ea1n: N\u00e2ng h\u1ea1ng ph\u00f2ng mi\u1ec5n ph\u00ed"},"content":{"rendered":"<h1>B\u00ed Quy\u1ebft T\u0103ng \u0110i\u1ec3m \u0110\u00e1nh Gi\u00e1 OTA (Online Travel Agency) Cho Kh\u00e1ch S\u1ea1n C\u1ee7a B\u1ea1n<\/h1>\n<h2>Gi\u1edbi thi\u1ec7u<\/h2>\n<p>\n    Trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, vi\u1ec7c duy tr\u00ec v\u00e0 n\u00e2ng cao \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 tr\u00ean c\u00e1c<br \/>\n    <strong>OTA (Online Travel Agency)<\/strong> nh\u01b0 Booking.com, Agoda, Expedia&#8230; l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng. \u0110i\u1ec3m \u0111\u00e1nh gi\u00e1 cao kh\u00f4ng ch\u1ec9 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u00e0 c\u00f2n kh\u1eb3ng \u0111\u1ecbnh ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 v\u00e0 uy t\u00edn c\u1ee7a kh\u00e1ch s\u1ea1n. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd chia s\u1ebb m\u1ed9t b\u00ed quy\u1ebft \u0111\u01a1n gi\u1ea3n nh\u01b0ng hi\u1ec7u qu\u1ea3 \u0111\u1ec3 gi\u00fap b\u1ea1n t\u0103ng \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 OTA, t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y doanh thu v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd.\n  <\/p>\n<div align=\"center\">\n    <img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/art-362-2.png\" alt=\"T\u0103ng \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 OTA cho kh\u00e1ch s\u1ea1n\" \/>\n  <\/div>\n<h2>C\u00e2u chuy\u1ec7n th\u00e0nh c\u00f4ng: Prime Hotel Frankfurt<\/h2>\n<p>\n    H\u00e3y c\u00f9ng l\u1eafng nghe c\u00e2u chuy\u1ec7n th\u00e0nh c\u00f4ng c\u1ee7a Prime Hotel 20 t\u1ea1i Frankfurt. N\u0103m ngo\u00e1i, \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1<br \/>\n    tr\u00ean Booking.com c\u1ee7a h\u1ecd l\u00e0 8.9. Tuy nhi\u00ean, m\u1ee5c ti\u00eau c\u1ee7a n\u0103m nay l\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c 9.0. V\u1eady, h\u1ecd \u0111\u00e3 l\u00e0m g\u00ec \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau n\u00e0y?\n  <\/p>\n<p>\n    B\u00ed quy\u1ebft c\u1ee7a Prime Hotel r\u1ea5t \u0111\u01a1n gi\u1ea3n: <strong>n\u00e2ng h\u1ea1ng ph\u00f2ng mi\u1ec5n ph\u00ed cho kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng qua Booking.com<\/strong>. V\u00ed d\u1ee5, n\u1ebfu kh\u00e1ch \u0111\u1eb7t ph\u00f2ng \u0111\u01a1n, h\u1ecd s\u1ebd \u0111\u01b0\u1ee3c n\u00e2ng l\u00ean ph\u00f2ng \u0111\u00f4i ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 suite.\n  <\/p>\n<h3>Hi\u1ec7u qu\u1ea3 b\u1ea5t ng\u1edd t\u1eeb vi\u1ec7c n\u00e2ng h\u1ea1ng ph\u00f2ng<\/h3>\n<p>\n    Khi kh\u00e1ch \u0111\u1ebfn nh\u1eadn ph\u00f2ng, h\u1ecd s\u1ebd v\u00f4 c\u00f9ng ng\u1ea1c nhi\u00ean v\u00e0 h\u00e0i l\u00f2ng khi bi\u1ebft m\u00ecnh \u0111\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng mi\u1ec5n ph\u00ed. S\u1ef1 h\u00e0i l\u00f2ng n\u00e0y th\u01b0\u1eddng d\u1eabn \u0111\u1ebfn nh\u1eefng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c tr\u00ean Booking.com, gi\u00fap Prime Hotel d\u1ea7n \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau 9.0.\n  <\/p>\n<p>\n    M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh l\u00e0 tr\u01b0\u1eddng h\u1ee3p m\u1ed9t n\u1eef kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng \u0111\u01a1n v\u00e0 \u0111\u01b0\u1ee3c n\u00e2ng l\u00ean suite. K\u1ebft qu\u1ea3 l\u00e0, kh\u00e1ch s\u1ea1n \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u00e1nh gi\u00e1 tuy\u1ec7t v\u1eddi tr\u00ean OTA n\u00e0y.\n  <\/p>\n<h2>Chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng: T\u1ea1i sao n\u00f3 hi\u1ec7u qu\u1ea3?<\/h2>\n<p>\n    Vi\u1ec7c n\u00e2ng h\u1ea1ng ph\u00f2ng mi\u1ec5n ph\u00ed mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch to l\u1edbn, v\u01b0\u1ee3t xa chi ph\u00ed th\u1ef1c t\u1ebf. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng l\u00fd do ch\u00ednh gi\u1ea3i th\u00edch t\u1ea1i sao chi\u1ebfn l\u01b0\u1ee3c n\u00e0y l\u1ea1i hi\u1ec7u qu\u1ea3 \u0111\u1ebfn v\u1eady:\n  <\/p>\n<ul>\n<li>\n      <strong>T\u1ea1o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u01b0\u1ee3t tr\u1ed9i:<\/strong> Kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y m\u00ecnh \u0111\u01b0\u1ee3c quan t\u00e2m v\u00e0 \u0111\u1ed1i x\u1eed \u0111\u1eb7c bi\u1ec7t, t\u1ea1o \u1ea5n t\u01b0\u1ee3ng s\u00e2u s\u1eafc v\u00e0 t\u00edch c\u1ef1c v\u1ec1 kh\u00e1ch s\u1ea1n.\n    <\/li>\n<li>\n      <strong>T\u0103ng c\u01b0\u1eddng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng:<\/strong> Ph\u00f2ng r\u1ed9ng r\u00e3i h\u01a1n, ti\u1ec7n nghi h\u01a1n ch\u1eafc ch\u1eafn s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng h\u01a1n, t\u1eeb \u0111\u00f3 s\u1eb5n s\u00e0ng \u0111\u00e1nh gi\u00e1 cao cho kh\u00e1ch s\u1ea1n.\n    <\/li>\n<li>\n      <strong>Khuy\u1ebfn kh\u00edch \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c:<\/strong> S\u1ef1 h\u00e0i l\u00f2ng v\u00e0 tr\u1ea3i nghi\u1ec7m t\u1ed1t \u0111\u1eb9p th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng \u0111\u1ec3 l\u1ea1i nh\u1eefng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c tr\u00ean OTA, gi\u00fap n\u00e2ng cao \u0111i\u1ec3m s\u1ed1 t\u1ed5ng th\u1ec3.\n    <\/li>\n<li>\n      <strong>Marketing truy\u1ec1n mi\u1ec7ng hi\u1ec7u qu\u1ea3:<\/strong> Kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng s\u1ebd chia s\u1ebb tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd v\u1edbi b\u1ea1n b\u00e8, ng\u01b0\u1eddi th\u00e2n, gi\u00fap lan t\u1ecfa danh ti\u1ebfng c\u1ee7a kh\u00e1ch s\u1ea1n m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean v\u00e0 hi\u1ec7u qu\u1ea3.\n    <\/li>\n<li>\n      <strong>T\u0103ng kh\u1ea3 n\u0103ng quay l\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng:<\/strong> Tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c khi\u1ebfn kh\u00e1ch h\u00e0ng c\u00f3 xu h\u01b0\u1edbng quay l\u1ea1i kh\u00e1ch s\u1ea1n trong t\u01b0\u01a1ng lai, t\u1ea1o ngu\u1ed3n doanh thu \u1ed5n \u0111\u1ecbnh v\u00e0 b\u1ec1n v\u1eefng.\n    <\/li>\n<\/ul>\n<h2>C\u00e1ch tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng hi\u1ec7u qu\u1ea3<\/h2>\n<p>\n    \u0110\u1ec3 chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1i \u0111a, b\u1ea1n c\u1ea7n l\u01b0u \u00fd nh\u1eefng \u0111i\u1ec3m sau:\n  <\/p>\n<h3>1. X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau<\/h3>\n<p>\n    Kh\u00f4ng ph\u1ea3i t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng qua OTA \u0111\u1ec1u c\u1ea7n \u0111\u01b0\u1ee3c n\u00e2ng h\u1ea1ng. H\u00e3y t\u1eadp trung v\u00e0o nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng sau:\n  <\/p>\n<ul>\n<li>\n      <strong>Kh\u00e1ch h\u00e0ng m\u1edbi:<\/strong> T\u1ea1o \u1ea5n t\u01b0\u1ee3ng t\u1ed1t \u0111\u1eb9p ngay t\u1eeb l\u1ea7n \u0111\u1ea7u ti\u00ean s\u1ebd gi\u00fap b\u1ea1n gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng l\u00e2u d\u00e0i.\n    <\/li>\n<li>\n      <strong>Kh\u00e1ch h\u00e0ng trung th\u00e0nh:<\/strong> Th\u1ec3 hi\u1ec7n s\u1ef1 tri \u00e2n \u0111\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng th\u01b0\u1eddng xuy\u00ean quay l\u1ea1i kh\u00e1ch s\u1ea1n.\n    <\/li>\n<li>\n      <strong>Kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng v\u00e0o m\u00f9a th\u1ea5p \u0111i\u1ec3m:<\/strong> Khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng v\u00e0o th\u1eddi \u0111i\u1ec3m v\u1eafng kh\u00e1ch \u0111\u1ec3 t\u0103ng c\u00f4ng su\u1ea5t ph\u00f2ng.\n    <\/li>\n<\/ul>\n<h3>2. L\u1ef1a ch\u1ecdn th\u1eddi \u0111i\u1ec3m n\u00e2ng h\u1ea1ng ph\u00f9 h\u1ee3p<\/h3>\n<p>\n    Th\u1eddi \u0111i\u1ec3m n\u00e2ng h\u1ea1ng ph\u00f2ng c\u0169ng r\u1ea5t quan tr\u1ecdng. B\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y v\u00e0o:\n  <\/p>\n<ul>\n<li>\n      <strong>Ng\u00e0y trong tu\u1ea7n v\u1eafng kh\u00e1ch:<\/strong> T\u0103ng c\u00f4ng su\u1ea5t ph\u00f2ng v\u00e0o nh\u1eefng ng\u00e0y th\u01b0\u1eddng.\n    <\/li>\n<li>\n      <strong>M\u00f9a th\u1ea5p \u0111i\u1ec3m:<\/strong> Thu h\u00fat kh\u00e1ch h\u00e0ng trong giai \u0111o\u1ea1n kinh doanh kh\u00f3 kh\u0103n.\n    <\/li>\n<li>\n      <strong>D\u1ecbp \u0111\u1eb7c bi\u1ec7t (sinh nh\u1eadt, k\u1ef7 ni\u1ec7m&#8230;):<\/strong> T\u1ea1o b\u1ea5t ng\u1edd v\u00e0 ni\u1ec1m vui cho kh\u00e1ch h\u00e0ng.\n    <\/li>\n<\/ul>\n<h3>3. Th\u00f4ng b\u00e1o r\u00f5 r\u00e0ng v\u00e0 chuy\u00ean nghi\u1ec7p<\/h3>\n<p>\n    Khi th\u00f4ng b\u00e1o v\u1ec1 vi\u1ec7c n\u00e2ng h\u1ea1ng ph\u00f2ng, h\u00e3y l\u00e0m \u0111i\u1ec1u \u0111\u00f3 m\u1ed9t c\u00e1ch chuy\u00ean nghi\u1ec7p v\u00e0 l\u1ecbch s\u1ef1. Gi\u1ea3i th\u00edch l\u00fd do m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 ch\u00e2n th\u00e0nh, v\u00ed d\u1ee5: &#8220;Ch\u00fang t\u00f4i mu\u1ed1n tri \u00e2n qu\u00fd kh\u00e1ch v\u00ec \u0111\u00e3 l\u1ef1a ch\u1ecdn kh\u00e1ch s\u1ea1n c\u1ee7a ch\u00fang t\u00f4i.&#8221;\n  <\/p>\n<h3>4. \u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean<\/h3>\n<p>\n    \u0110\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 nh\u00e2n vi\u00ean \u0111\u1ec1u hi\u1ec3u r\u00f5 v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng v\u00e0 c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n n\u00f3 m\u1ed9t c\u00e1ch tr\u01a1n tru. Nh\u00e2n vi\u00ean c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o v\u1ec1 c\u00e1ch giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng, c\u00e1ch x\u1eed l\u00fd c\u00e1c t\u00ecnh hu\u1ed1ng ph\u00e1t sinh v\u00e0 c\u00e1ch \u0111\u1ea3m b\u1ea3o s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.\n  <\/p>\n<h3>5. Theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3<\/h3>\n<p>\n    Sau khi tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng, h\u00e3y theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a n\u00f3. Xem x\u00e9t c\u00e1c ch\u1ec9 s\u1ed1 nh\u01b0:\n  <\/p>\n<ul>\n<li>\n      <strong>\u0110i\u1ec3m \u0111\u00e1nh gi\u00e1 tr\u00ean OTA:<\/strong> So s\u00e1nh \u0111i\u1ec3m s\u1ed1 tr\u01b0\u1edbc v\u00e0 sau khi tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c.\n    <\/li>\n<li>\n      <strong>S\u1ed1 l\u01b0\u1ee3ng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c:<\/strong> Theo d\u00f5i s\u1ed1 l\u01b0\u1ee3ng \u0111\u00e1nh gi\u00e1 5 sao v\u00e0 c\u00e1c b\u00ecnh lu\u1eadn t\u00edch c\u1ef1c.\n    <\/li>\n<li>\n      <strong>C\u00f4ng su\u1ea5t ph\u00f2ng:<\/strong> Xem x\u00e9t li\u1ec7u chi\u1ebfn l\u01b0\u1ee3c c\u00f3 gi\u00fap t\u0103ng c\u00f4ng su\u1ea5t ph\u00f2ng hay kh\u00f4ng.\n    <\/li>\n<li>\n      <strong>Doanh thu:<\/strong> \u0110\u00e1nh gi\u00e1 t\u00e1c \u0111\u1ed9ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ebfn doanh thu c\u1ee7a kh\u00e1ch s\u1ea1n.\n    <\/li>\n<\/ul>\n<p>\n    D\u1ef1a tr\u00ean k\u1ebft qu\u1ea3 \u0111\u00e1nh gi\u00e1, b\u1ea1n c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1t h\u01a1n.\n  <\/p>\n<h2>Nh\u1eefng l\u01b0u \u00fd quan tr\u1ecdng khi \u00e1p d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng<\/h2>\n<p>\n    M\u1eb7c d\u00f9 chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng r\u1ea5t hi\u1ec7u qu\u1ea3, b\u1ea1n c\u1ea7n l\u01b0u \u00fd m\u1ed9t s\u1ed1 \u0111i\u1ec1u sau \u0111\u1ec3 tr\u00e1nh nh\u1eefng r\u1ee7i ro kh\u00f4ng \u0111\u00e1ng c\u00f3:\n  <\/p>\n<ul>\n<li>\n      <strong>Qu\u1ea3n l\u00fd s\u1ed1 l\u01b0\u1ee3ng ph\u00f2ng n\u00e2ng h\u1ea1ng:<\/strong> \u0110\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n v\u1eabn c\u00f3 \u0111\u1ee7 ph\u00f2ng \u0111\u1ec3 b\u00e1n cho kh\u00e1ch h\u00e0ng \u0111\u1eb7t ph\u00f2ng th\u00f4ng th\u01b0\u1eddng.\n    <\/li>\n<li>\n      <strong>Tr\u00e1nh t\u1ea1o s\u1ef1 ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed:<\/strong> \u0110\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng \u0111\u1ec1u \u0111\u01b0\u1ee3c \u0111\u1ed1i x\u1eed c\u00f4ng b\u1eb1ng v\u00e0 t\u00f4n tr\u1ecdng, kh\u00f4ng ch\u1ec9 nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c n\u00e2ng h\u1ea1ng.\n    <\/li>\n<li>\n      <strong>\u0110\u1eebng l\u1ea1m d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c:<\/strong> N\u1ebfu b\u1ea1n n\u00e2ng h\u1ea1ng ph\u00f2ng cho t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng, n\u00f3 s\u1ebd m\u1ea5t \u0111i s\u1ef1 \u0111\u1eb7c bi\u1ec7t v\u00e0 kh\u00f4ng c\u00f2n hi\u1ec7u qu\u1ea3 n\u1eefa.\n    <\/li>\n<li>\n      <strong>Lu\u00f4n \u0111\u1eb7t s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng l\u00ean h\u00e0ng \u0111\u1ea7u:<\/strong> M\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c l\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u1ed1t \u0111\u1eb9p cho kh\u00e1ch h\u00e0ng, kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 t\u0103ng \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1.\n    <\/li>\n<\/ul>\n<h2>C\u00e1c chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c \u0111\u1ec3 c\u1ea3i thi\u1ec7n \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 OTA<\/h2>\n<p>\n    Ngo\u00e0i chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng, c\u00f2n c\u00f3 nhi\u1ec1u c\u00e1ch kh\u00e1c \u0111\u1ec3 c\u1ea3i thi\u1ec7n \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 tr\u00ean OTA:\n  <\/p>\n<h3>1. C\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5<\/h3>\n<p>\n    \u0110\u00e2y l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t. \u0110\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n cung c\u1ea5p d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng cao, t\u1eeb ph\u00f2ng \u1ed1c s\u1ea1ch s\u1ebd, ti\u1ec7n nghi \u0111\u1ebfn th\u00e1i \u0111\u1ed9 ph\u1ee5c v\u1ee5 chuy\u00ean nghi\u1ec7p, t\u1eadn t\u00e2m c\u1ee7a nh\u00e2n vi\u00ean.\n  <\/p>\n<h3>2. Ph\u1ea3n h\u1ed3i \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng<\/h3>\n<p>\n    D\u00e0nh th\u1eddi gian \u0111\u1ec3 \u0111\u1ecdc v\u00e0 ph\u1ea3n h\u1ed3i t\u1ea5t c\u1ea3 c\u00e1c \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng, c\u1ea3 t\u00edch c\u1ef1c l\u1eabn ti\u00eau c\u1ef1c. Th\u1ec3 hi\u1ec7n s\u1ef1 quan t\u00e2m \u0111\u1ebfn \u00fd ki\u1ebfn c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 cho h\u1ecd th\u1ea5y r\u1eb1ng b\u1ea1n \u0111ang n\u1ed7 l\u1ef1c c\u1ea3i thi\u1ec7n d\u1ecbch v\u1ee5.\n  <\/p>\n<h3>3. Khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng \u0111\u1ec3 l\u1ea1i \u0111\u00e1nh gi\u00e1<\/h3>\n<p>\n    Sau khi kh\u00e1ch h\u00e0ng tr\u1ea3 ph\u00f2ng, h\u00e3y g\u1eedi email ho\u1eb7c tin nh\u1eafn c\u1ea3m \u01a1n v\u00e0 m\u1eddi h\u1ecd \u0111\u1ec3 l\u1ea1i \u0111\u00e1nh gi\u00e1 tr\u00ean OTA. B\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p m\u1ed9t \u01b0u \u0111\u00e3i nh\u1ecf (v\u00ed d\u1ee5: gi\u1ea3m gi\u00e1 cho l\u1ea7n \u0111\u1eb7t ph\u00f2ng ti\u1ebfp theo) \u0111\u1ec3 khuy\u1ebfn kh\u00edch h\u1ecd l\u00e0m \u0111i\u1ec1u n\u00e0y.\n  <\/p>\n<h3>4. C\u1eadp nh\u1eadt th\u00f4ng tin tr\u00ean OTA<\/h3>\n<p>\n    \u0110\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 th\u00f4ng tin v\u1ec1 kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n tr\u00ean OTA (m\u00f4 t\u1ea3, h\u00ecnh \u1ea3nh, ti\u1ec7n nghi&#8230;) \u0111\u1ec1u ch\u00ednh x\u00e1c v\u00e0 \u0111\u1ea7y \u0111\u1ee7. Th\u00f4ng tin sai l\u1ec7ch c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn s\u1ef1 th\u1ea5t v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u00e1nh gi\u00e1 ti\u00eau c\u1ef1c.\n  <\/p>\n<h3>5. Ch\u00fa tr\u1ecdng \u0111\u1ebfn h\u00ecnh \u1ea3nh<\/h3>\n<p>\n    H\u00ecnh \u1ea3nh \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng. S\u1eed d\u1ee5ng nh\u1eefng b\u1ee9c \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng cao, th\u1ec3 hi\u1ec7n r\u00f5 n\u00e9t v\u1ebb \u0111\u1eb9p v\u00e0 ti\u1ec7n nghi c\u1ee7a kh\u00e1ch s\u1ea1n.\n  <\/p>\n<h2>K\u1ebft lu\u1eadn<\/h2>\n<p>\n    Vi\u1ec7c t\u0103ng \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 tr\u00ean OTA l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh li\u00ean t\u1ee5c \u0111\u00f2i h\u1ecfi s\u1ef1 n\u1ed7 l\u1ef1c v\u00e0 ki\u00ean tr\u00ec. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c n\u00e2ng h\u1ea1ng ph\u00f2ng m\u1ed9t c\u00e1ch th\u00f4ng minh v\u00e0 k\u1ebft h\u1ee3p v\u1edbi c\u00e1c bi\u1ec7n ph\u00e1p kh\u00e1c, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n \u0111\u00e1ng k\u1ec3 \u0111i\u1ec3m s\u1ed1 c\u1ee7a kh\u00e1ch s\u1ea1n, thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd. H\u00e3y nh\u1edb r\u1eb1ng, <strong>s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng lu\u00f4n l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u<\/strong>.\n  <\/p>\n<p>\n    Ch\u00fac b\u1ea1n th\u00e0nh c\u00f4ng! N\u1ebfu b\u1ea1n mu\u1ed1n t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 c\u00e1ch qu\u1ea3n l\u00fd v\u00e0 ph\u00e1t tri\u1ec3n kh\u00e1ch s\u1ea1n hi\u1ec7u qu\u1ea3, h\u00e3y truy c\u1eadp # \u0111\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin chi ti\u1ebft.\n  <\/p>\n<p>\n    H\u00e3y nh\u1edb: Th\u00e1ch th\u1ee9c cu\u1ed9c s\u1ed1ng, kh\u00e1m ph\u00e1, cho \u0111i v\u00e0 t\u1eadn h\u01b0\u1edfng! H\u1eb9n g\u1eb7p l\u1ea1i b\u1ea1n trong nh\u1eefng b\u00e0i vi\u1ebft ti\u1ebfp theo!\n  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00ed Quy\u1ebft T\u0103ng \u0110i\u1ec3m \u0110\u00e1nh Gi\u00e1 OTA (Online Travel Agency) Cho Kh\u00e1ch S\u1ea1n C\u1ee7a B\u1ea1n Gi\u1edbi thi\u1ec7u Trong ng\u00e0nh kh\u00e1ch s\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, vi\u1ec7c duy tr\u00ec v\u00e0 n\u00e2ng cao \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 tr\u00ean c\u00e1c OTA (Online Travel Agency) nh\u01b0 Booking.com, Agoda, Expedia&#8230; l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng. \u0110i\u1ec3m \u0111\u00e1nh gi\u00e1 cao kh\u00f4ng ch\u1ec9 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":444468,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-444469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=444469"}],"version-history":[{"count":0,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444469\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/444468"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=444469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=444469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=444469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}