{"id":444411,"date":"2025-02-18T09:03:48","date_gmt":"2025-02-18T09:03:48","guid":{"rendered":"https:\/\/otavietnam.com\/toi-uu-doanh-thu-khach-san-bi-quyet-dat-phong-trung-han-hieu-qua\/"},"modified":"2025-02-18T12:58:10","modified_gmt":"2025-02-18T12:58:10","slug":"toi-uu-doanh-thu-khach-san-bi-quyet-dat-phong-trung-han-hieu-qua","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/toi-uu-doanh-thu-khach-san-bi-quyet-dat-phong-trung-han-hieu-qua\/","title":{"rendered":"T\u1ed1i \u01b0u doanh thu kh\u00e1ch s\u1ea1n: B\u00ed quy\u1ebft \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<div>\n<h1>Gi\u00e1 tr\u1ecb c\u1ee7a vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n cho kh\u00e1ch s\u1ea1n | SiteMinder &amp; Homelike<\/h1>\n<\/div>\n<div>\n<h2>Gi\u1edbi thi\u1ec7u t\u1eeb SiteMinder: Th\u1ecb tr\u01b0\u1eddng &#8220;bleisure&#8221; v\u00e0 xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>Sau \u0111\u1ea1i d\u1ecbch, th\u1ecb tr\u01b0\u1eddng &#8220;bleisure&#8221; (k\u1ebft h\u1ee3p gi\u1eefa c\u00f4ng t\u00e1c v\u00e0 gi\u1ea3i tr\u00ed) \u0111\u00e3 chuy\u1ec3n t\u1eeb m\u1ed9t ph\u00e2n kh\u00fac nh\u1ecf \u0111ang ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t ngu\u1ed3n \u0111\u1eb7t ph\u00f2ng ch\u00ednh cho c\u00e1c nh\u00e0 cung c\u1ea5p ch\u1ed7 \u1edf. B\u00e1o c\u00e1o <a href=\"#\">Changing Traveller Report<\/a> g\u1ea7n \u0111\u00e2y nh\u1ea5t c\u1ee7a <a href=\"#\">SiteMinder<\/a> cho th\u1ea5y 36% du kh\u00e1ch to\u00e0n c\u1ea7u c\u00f3 k\u1ebf ho\u1ea1ch k\u1ebft h\u1ee3p c\u00f4ng vi\u1ec7c v\u00e0o chuy\u1ebfn \u0111i ti\u1ebfp theo c\u1ee7a h\u1ecd. D\u1ef1 ki\u1ebfn \u0111\u1ebfn n\u0103m 2035 s\u1ebd c\u00f3 m\u1ed9t t\u1ef7 &#8220;digital nomad&#8221; (ng\u01b0\u1eddi du m\u1ee5c k\u1ef9 thu\u1eadt s\u1ed1) \u0111i du l\u1ecbch kh\u1eafp th\u1ebf gi\u1edbi. \u0110\u00e2y l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i sinh l\u1ee3i cho c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n n\u1ebfu h\u1ecd c\u00f3 th\u1ec3 hi\u1ec3u v\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 cho nh\u00f3m kh\u00e1ch h\u00e0ng n\u00e0y m\u1ed9t c\u00e1ch \u00fd ngh\u0129a. Tin t\u1ed1t l\u00e0 h\u1ecd kh\u00f4ng ph\u00e2n bi\u1ec7t khi l\u1ef1a ch\u1ecdn ch\u1ed7 \u1edf. B\u1ea1n s\u1ebd t\u00ecm th\u1ea5y r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi \u1edf c\u00e1c kh\u00e1ch s\u1ea1n sang tr\u1ecdng c\u0169ng nh\u01b0 \u1edf c\u00e1c nh\u00e0 ngh\u1ec9 B&amp;B ho\u1eb7c cho thu\u00ea k\u1ef3 ngh\u1ec9.<\/p>\n<\/div>\n<div><img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/art-5530.png\" alt=\"Th\u1ecb tr\u01b0\u1eddng Bleisure\" \/><\/div>\n<div>\n<p>D\u1eef li\u1ec7u b\u1ed5 sung t\u1eeb <a href=\"#\">Hotel Booking Trends<\/a> c\u1ee7a SiteMinder ch\u1ec9 ra r\u1eb1ng th\u1eddi gian l\u01b0u tr\u00fa trung b\u00ecnh c\u0169ng \u0111ang t\u0103ng l\u00ean, v\u1edbi n\u0103m 2022 ghi nh\u1eadn th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i h\u01a1n so v\u1edbi nh\u1eefng n\u0103m tr\u01b0\u1edbc. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t \u0111\u00fang v\u1edbi T\u00e2y Ban Nha v\u00e0o m\u00f9a h\u00e8, n\u01a1i c\u00f3 th\u1eddi gian l\u01b0u tr\u00fa trung b\u00ecnh d\u00e0i nh\u1ea5t v\u00e0o th\u00e1ng 8.<\/p>\n<\/div>\n<div>\n<p>Gi\u00e1 trung b\u00ecnh m\u1ed7i ng\u00e0y (ADR) l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng kh\u00e1c \u0111\u00e3 t\u0103ng tr\u00ean to\u00e0n c\u1ea7u, t\u0103ng 24% so v\u1edbi n\u0103m 2019. \u0110\u1ed1i v\u1edbi c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 nhu c\u1ea7u c\u1ee7a kh\u00e1ch v\u00e0 cung c\u1ea5p gi\u00e1 tr\u1ecb t\u01b0\u01a1ng x\u1ee9ng, c\u00f3 r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i doanh thu trong su\u1ed1t m\u00f9a h\u00e8 \u1edf ch\u00e2u \u00c2u v\u00e0 ch\u00e2u M\u1ef9.<\/p>\n<\/div>\n<div>\n<p><strong>H\u00e3y \u0111\u1ecdc ti\u1ebfp \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 \u0111i\u1ec1u n\u00e0y t\u1eeb <a href=\"#\">Homelike<\/a>, n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn cho vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n.<\/strong><\/p>\n<\/div>\n<div>\n<h2>4 l\u00fd do ch\u00ednh m\u00e0 Homelike \u0111\u01b0a ra \u0111\u1ec3 c\u00e1c ch\u1ee7 nh\u00e0 xem x\u00e9t vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>Khi m\u00f9a h\u00e8 \u0111\u1ebfn g\u1ea7n, c\u00e1c ch\u1ee7 nh\u00e0 \u0111ang chu\u1ea9n b\u1ecb thu h\u00fat kh\u00e1ch \u0111\u1ebfn c\u00e1c khu ngh\u1ec9 d\u01b0\u1ee1ng cho thu\u00ea c\u1ee7a h\u1ecd. M\u1eb7c d\u00f9 \u0111\u1eb7t ph\u00f2ng ng\u1eafn h\u1ea1n l\u00e0 \u0111i\u1ec1u b\u00ecnh th\u01b0\u1eddng trong m\u00f9a cao \u0111i\u1ec3m, nh\u01b0ng vi\u1ec7c b\u1ecf qua \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c b\u1ecf l\u1ee1 m\u1ed9t c\u01a1 h\u1ed9i doanh thu \u0111\u00e1ng k\u1ec3.<\/p>\n<\/div>\n<div>\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra nhi\u1ec1u l\u1ee3i nhu\u1eadn h\u01a1n v\u1edbi vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n so v\u1edbi cho thu\u00ea ng\u1eafn h\u1ea1n kh\u00f4ng? Nh\u1eefng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c cung c\u1ea5p cho thu\u00ea trung h\u1ea1n trong nh\u1eefng th\u00e1ng h\u00e8 l\u00e0 g\u00ec? H\u00e3y xem x\u00e9t m\u1ed9t s\u1ed1 l\u1ee3i \u00edch chi ti\u1ebft h\u01a1n.<\/p>\n<\/div>\n<div>\n<h3>1. Kh\u00e1ch thu\u00ea ch\u1ea5t l\u01b0\u1ee3ng<\/h3>\n<\/div>\n<div>\n<p>N\u1ec1n t\u1ea3ng Homelike t\u1eadp trung v\u00e0o vi\u1ec7c ph\u1ee5c v\u1ee5 <a href=\"#\">kh\u00e1ch du l\u1ecbch c\u00f4ng t\u00e1c<\/a>, nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn vi\u1ec7c l\u01b0u tr\u00fa h\u01a1n 28 ng\u00e0y. Do \u0111\u00f3, n\u1ec1n t\u1ea3ng n\u00e0y thu h\u00fat nh\u1eefng v\u1ecb kh\u00e1ch ch\u1ea5t l\u01b0\u1ee3ng cao h\u01a1n, nh\u1eefng ng\u01b0\u1eddi c\u00f3 xu h\u01b0\u1edbng ch\u0103m s\u00f3c t\u00e0i s\u1ea3n t\u1ed1t h\u01a1n, tr\u00e1nh c\u00e1c bu\u1ed5i ti\u1ec7c \u1ed3n \u00e0o v\u00e0 g\u00e2y r\u1ed1i cho c\u1ed9ng \u0111\u1ed3ng.<\/p>\n<\/div>\n<div><img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/art-516.jpg\" alt=\"Kh\u00e1ch thu\u00ea ch\u1ea5t l\u01b0\u1ee3ng\" \/><\/div>\n<div>\n<p>H\u01a1n n\u1eefa, vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n th\u01b0\u1eddng d\u1eabn \u0111\u1ebfn \u00edt hao m\u00f2n h\u01a1n cho t\u00e0i s\u1ea3n, v\u00ec kh\u00e1ch c\u00f3 xu h\u01b0\u1edbng coi \u0111\u00f3 l\u00e0 ng\u00f4i nh\u00e0 th\u1ee9 hai c\u1ee7a h\u1ecd v\u00e0 x\u1eed l\u00fd n\u00f3 m\u1ed9t c\u00e1ch c\u1ea9n th\u1eadn. \u0110i\u1ec1u n\u00e0y l\u00e0m gi\u1ea3m chi ph\u00ed b\u1ea3o tr\u00ec v\u00e0 k\u00e9o d\u00e0i tu\u1ed5i th\u1ecd c\u1ee7a t\u00e0i s\u1ea3n.<\/p>\n<\/div>\n<div>\n<h3>2. T\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y cao trong m\u00f9a th\u1ea5p \u0111i\u1ec3m<\/h3>\n<\/div>\n<div>\n<p>M\u00f9a th\u1ea5p \u0111i\u1ec3m th\u01b0\u1eddng l\u00e0 kho\u1ea3ng th\u1eddi gian gi\u1eefa m\u00f9a cao \u0111i\u1ec3m v\u00e0 m\u00f9a th\u1ea5p \u0111i\u1ec3m, v\u00e0 c\u00f3 th\u1ec3 kh\u00f3 thu h\u00fat kh\u00e1ch trong th\u1eddi gian n\u00e0y. Tuy nhi\u00ean, b\u1eb1ng c\u00e1ch cung c\u1ea5p \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, ch\u1ee7 nh\u00e0 c\u00f3 th\u1ec3 thu h\u00fat nh\u1eefng kh\u00e1ch \u0111ang t\u00ecm ki\u1ebfm th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i h\u01a1n. M\u1ed9t l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n t\u1eeb Homelike th\u01b0\u1eddng c\u00f3 Th\u1eddi gian L\u01b0u tr\u00fa kho\u1ea3ng 3 th\u00e1ng, l\u00e0m t\u0103ng \u0111\u00e1ng k\u1ec3 t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y t\u1ed5ng th\u1ec3 c\u1ee7a b\u1ea1n.<\/p>\n<\/div>\n<div>\n<h3>3. \u1ed4n \u0111\u1ecbnh t\u00e0i ch\u00ednh nh\u1edd d\u00f2ng doanh thu c\u00f3 th\u1ec3 d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c<\/h3>\n<\/div>\n<div>\n<p>C\u00f9ng v\u1edbi t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y cao, vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n cung c\u1ea5p d\u00f2ng doanh thu c\u00f3 th\u1ec3 d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c h\u01a1n trong su\u1ed1t c\u1ea3 n\u0103m. V\u00ed d\u1ee5, c\u00e1c kh\u00e1ch s\u1ea1n ch\u1ee7 y\u1ebfu ph\u1ee5c v\u1ee5 kh\u00e1ch du l\u1ecbch c\u00f4ng t\u00e1c c\u00f3 th\u1ec3 ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi s\u1ef1 suy gi\u1ea3m nhu c\u1ea7u trong nh\u1eefng th\u00e1ng h\u00e8.<\/p>\n<\/div>\n<div>\n<p>Ngo\u00e0i ra, vi\u1ec7c \u0111\u1eb7t ph\u00f2ng ng\u1eafn h\u1ea1n th\u01b0\u1eddng ph\u1ea3i ch\u1ecbu c\u00e1c tr\u01b0\u1eddng h\u1ee3p h\u1ee7y v\u00e0o ph\u00fat cu\u1ed1i, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho vi\u1ec7c d\u1ef1 \u0111o\u00e1n khi n\u00e0o v\u00e0 trong bao l\u00e2u t\u00e0i s\u1ea3n c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng. S\u1ef1 kh\u00f4ng ch\u1eafc ch\u1eafn n\u00e0y c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 d\u00f2ng ti\u1ec1n v\u00e0 g\u00e2y kh\u00f3 kh\u0103n cho vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch chi ph\u00ed.<\/p>\n<\/div>\n<div>\n<p>M\u1eb7t kh\u00e1c, vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p m\u1ed9t d\u00f2ng thu nh\u1eadp \u1ed5n \u0111\u1ecbnh trong m\u1ed9t th\u1eddi gian d\u00e0i h\u01a1n, t\u1ea1o ra s\u1ef1 \u1ed5n \u0111\u1ecbnh t\u00e0i ch\u00ednh l\u1edbn h\u01a1n cho ch\u1ee7 nh\u00e0. L\u1eadp k\u1ebf ho\u1ea1ch tr\u01b0\u1edbc tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n r\u1ea5t nhi\u1ec1u \u0111\u1ed1i v\u1edbi vi\u1ec7c \u0111\u1eb7t ph\u00f2ng Homelike, v\u00ec h\u01a1n 75% trong s\u1ed1 \u0111\u00f3 c\u00f3 th\u1eddi gian \u0111\u1eb7t tr\u01b0\u1edbc h\u01a1n 2 tu\u1ea7n. S\u1ef1 \u1ed5n \u0111\u1ecbnh n\u00e0y c\u00f3 th\u1ec3 gi\u00fap ch\u1ee7 nh\u00e0 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c ph\u00f9 h\u1ee3p, \u0111\u1ea3m b\u1ea3o r\u1eb1ng h\u1ecd c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng c\u00e1c ngh\u0129a v\u1ee5 t\u00e0i ch\u00ednh c\u1ee7a m\u00ecnh.<\/p>\n<\/div>\n<div><img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/Cai-thien-LOS-bang-cach-nao.webp\" alt=\"\u1ed4n \u0111\u1ecbnh t\u00e0i ch\u00ednh\" \/><\/div>\n<div>\n<p>B\u1eb1ng c\u00e1ch c\u00f3 m\u1ed9t ngu\u1ed3n thu nh\u1eadp \u1ed5n \u0111\u1ecbnh v\u00e0 \u0111\u00e1ng tin c\u1eady, ch\u1ee7 nh\u00e0 c\u00f3 th\u1ec3 y\u00ean t\u00e2m h\u01a1n v\u00e0 t\u1eadp trung v\u00e0o vi\u1ec7c cung c\u1ea5p d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng cho kh\u00e1ch c\u1ee7a h\u1ecd.<\/p>\n<\/div>\n<div>\n<p>B\u1ea3ng sau \u0111\u00e2y minh h\u1ecda s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 ADR, t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y, chi ph\u00ed h\u00e0ng th\u00e1ng v\u00e0 l\u1ee3i nhu\u1eadn gi\u1eefa \u0111\u1eb7t ph\u00f2ng ng\u1eafn h\u1ea1n v\u00e0 trung h\u1ea1n. So v\u1edbi \u0111\u1eb7t ph\u00f2ng ng\u1eafn h\u1ea1n, \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n c\u00f3 ADR th\u1ea5p h\u01a1n, nh\u01b0ng t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y cao h\u01a1n v\u00e0 chi ph\u00ed th\u1ea5p h\u01a1n d\u1eabn \u0111\u1ebfn l\u1ee3i nhu\u1eadn h\u00e0ng th\u00e1ng cao h\u01a1n.<\/p>\n<\/div>\n<div><img decoding=\"async\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/muc-tieu-cua-doanh-nghiep.jpg\" alt=\"M\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p\" \/><\/div>\n<div>\n<h3>4. T\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng<\/h3>\n<\/div>\n<div>\n<p>Ph\u00e2n kh\u00fac trung h\u1ea1n \u0111\u00f2i h\u1ecfi b\u1ea3o tr\u00ec th\u1ea5p h\u01a1n nhi\u1ec1u so v\u1edbi ng\u1eafn h\u1ea1n, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi n\u00f3i \u0111\u1ebfn qu\u1ea3n l\u00fd \u0111\u1eb7t ph\u00f2ng, nh\u1eadn v\u00e0 tr\u1ea3 ph\u00f2ng. V\u1edbi th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i h\u01a1n, ch\u1ee7 nh\u00e0 c\u00f3 \u00edt l\u01b0\u1ee3t kh\u00e1ch h\u01a1n, d\u1eabn \u0111\u1ebfn \u00edt d\u1ecdn d\u1eb9p h\u01a1n v\u00e0 \u00edt hao m\u00f2n h\u01a1n cho t\u00e0i s\u1ea3n. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c cho ch\u1ee7 nh\u00e0, nh\u01b0 \u0111\u00e3 ch\u1ee9ng minh \u1edf tr\u00ean, m\u00e0 c\u00f2n mang l\u1ea1i tr\u1ea3i nghi\u1ec7m tho\u1ea3i m\u00e1i v\u00e0 kh\u00f4ng r\u1eafc r\u1ed1i h\u01a1n cho kh\u00e1ch.<\/p>\n<\/div>\n<div>\n<p>Thi\u1ebft l\u1eadp m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n h\u01a1n v\u1edbi nh\u1eefng kh\u00e1ch \u1edf l\u1ea1i trong m\u1ed9t th\u1eddi gian d\u00e0i d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn t\u0103ng l\u00f2ng trung th\u00e0nh v\u00e0 \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c, v\u1edbi doanh thu trong t\u01b0\u01a1ng lai t\u0103ng l\u00ean nh\u01b0 m\u1ed9t k\u1ebft qu\u1ea3 tr\u1ef1c ti\u1ebfp.<\/p>\n<\/div>\n<div>\n<p>Ngo\u00e0i ra, v\u00ec kh\u00e1ch trung h\u1ea1n c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng c\u00f3 l\u1ecbch tr\u00ecnh \u1ed5n \u0111\u1ecbnh h\u01a1n, ch\u1ee7 nh\u00e0 c\u00f3 th\u1ec3 l\u1eadp k\u1ebf ho\u1ea1ch t\u1ed1t h\u01a1n cho nhu c\u1ea7u nh\u00e2n s\u1ef1 c\u1ee7a h\u1ecd v\u00e0 l\u00ean l\u1ecbch c\u00f4ng vi\u1ec7c b\u1ea3o tr\u00ec trong th\u1eddi gian kh\u00e1ch v\u1eafng m\u1eb7t, gi\u1ea3m thi\u1ec3u s\u1ef1 gi\u00e1n \u0111o\u1ea1n cho th\u1eddi gian l\u01b0u tr\u00fa c\u1ee7a kh\u00e1ch. Do \u0111\u00f3, n\u1ebfu b\u1ea1n l\u00e0 ch\u1ee7 nh\u00e0 \u0111ang t\u00ecm c\u00e1ch h\u1ee3p l\u00fd h\u00f3a ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00ecnh v\u00e0 gi\u1ea3m chi ph\u00ed, th\u00ec ph\u00e2n kh\u00fac trung h\u1ea1n ch\u1eafc ch\u1eafn \u0111\u00e1ng \u0111\u1ec3 xem x\u00e9t.<\/p>\n<\/div>\n<div>\n<p>\u0110\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a m\u00f9a h\u00e8, ch\u1ee7 nh\u00e0 n\u00ean ph\u00e1t tri\u1ec3n m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd. X\u00e2y d\u1ef1ng quan h\u1ec7 \u0111\u1ed1i t\u00e1c v\u1eefng ch\u1eafc v\u1edbi c\u00e1c OTA t\u1eadp trung v\u00e0o th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i h\u01a1n v\u00e0 h\u1ee3p t\u00e1c ch\u1eb7t ch\u1ebd v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 <a href=\"#\">Homelike<\/a> v\u00e0 c\u00e1c \u0111\u1ea1i di\u1ec7n c\u1ee7a h\u1ecd l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 hi\u1ec3u c\u00e1c kh\u1ea3 n\u0103ng c\u1ee7a n\u1ec1n t\u1ea3ng v\u00e0 c\u00f3 th\u1ec3 mang l\u1ea1i cho ch\u1ee7 nh\u00e0 l\u1ee3i th\u1ebf c\u1ea7n thi\u1ebft cho m\u00f9a h\u00e8 s\u1eafp t\u1edbi.<\/p>\n<\/div>\n<div>\n<p><strong>B\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, ch\u1ee7 nh\u00e0 c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng nhi\u1ec1u l\u1ee3i \u00edch m\u00e0 ch\u00fang mang l\u1ea1i v\u00e0 t\u1ed1i \u0111a h\u00f3a d\u00f2ng doanh thu c\u1ee7a h\u1ecd \u0111\u1ed3ng th\u1eddi mang l\u1ea1i tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi cho kh\u00e1ch c\u1ee7a h\u1ecd.<\/strong><\/p>\n<\/div>\n<div><\/div>\n<div>\n<p>&nbsp;<\/p>\n<\/div>\n<div>\n<h1>T\u1ed1i \u01afu Doanh Thu Kh\u00e1ch S\u1ea1n: Gi\u00e1 Tr\u1ecb C\u1ee7a \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n<\/h1>\n<\/div>\n<div>\n<h2>T\u1ea1i Sao \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n L\u00e0 Xu H\u01b0\u1edbng T\u1ea5t Y\u1ebfu?<\/h2>\n<\/div>\n<div>\n<p>Trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng du l\u1ecbch \u0111ang kh\u00f4ng ng\u1eebng bi\u1ebfn \u0111\u1ed5i, \u0111\u1eb7c bi\u1ec7t sau \u0111\u1ea1i d\u1ecbch, c\u00e1c kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i linh ho\u1ea1t v\u00e0 th\u00edch \u1ee9ng \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a doanh thu. M\u1ed9t trong nh\u1eefng xu h\u01b0\u1edbng \u0111ang n\u1ed5i l\u00ean v\u00e0 mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch ti\u1ec1m n\u0103ng l\u00e0 <strong>\u0111\u1eb7t ph\u00f2ng trung h\u1ea1n<\/strong>. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd \u0111i s\u00e2u v\u00e0o gi\u00e1 tr\u1ecb c\u1ee7a vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, \u0111\u1eb7c bi\u1ec7t th\u00f4ng qua s\u1ef1 h\u1ee3p t\u00e1c gi\u1eefa <strong>SiteMinder<\/strong> v\u00e0 <strong>Homelike<\/strong>, hai n\u1ec1n t\u1ea3ng h\u00e0ng \u0111\u1ea7u trong l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n<\/div>\n<div>\n<h3>S\u1ef1 Tr\u1ed7i D\u1eady C\u1ee7a Th\u1ecb Tr\u01b0\u1eddng &#8220;Bleisure&#8221;<\/h3>\n<\/div>\n<div>\n<p>Th\u1ecb tr\u01b0\u1eddng &#8220;bleisure&#8221; (k\u1ebft h\u1ee3p c\u00f4ng t\u00e1c v\u00e0 du l\u1ecbch) \u0111\u00e3 ch\u1ee9ng ki\u1ebfn s\u1ef1 t\u0103ng tr\u01b0\u1edfng v\u01b0\u1ee3t b\u1eadc. B\u00e1o c\u00e1o c\u1ee7a <strong>SiteMinder<\/strong> cho th\u1ea5y m\u1ed9t t\u1ef7 l\u1ec7 \u0111\u00e1ng k\u1ec3 du kh\u00e1ch \u0111ang c\u00f3 xu h\u01b0\u1edbng k\u00e9o d\u00e0i chuy\u1ebfn \u0111i c\u00f4ng t\u00e1c \u0111\u1ec3 c\u00f3 th\u1eddi gian th\u01b0 gi\u00e3n v\u00e0 kh\u00e1m ph\u00e1. \u0110i\u1ec1u n\u00e0y m\u1edf ra c\u01a1 h\u1ed9i l\u1edbn cho c\u00e1c kh\u00e1ch s\u1ea1n, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng kh\u00e1ch s\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0y.<\/p>\n<\/div>\n<div>\n<ul>\n<li><strong>Linh ho\u1ea1t:<\/strong> Kh\u00e1ch &#8220;bleisure&#8221; th\u01b0\u1eddng c\u00f3 nhu c\u1ea7u v\u1ec1 th\u1eddi gian l\u01b0u tr\u00fa linh ho\u1ea1t h\u01a1n so v\u1edbi kh\u00e1ch du l\u1ecbch th\u00f4ng th\u01b0\u1eddng.<\/li>\n<li><strong>Ti\u1ec7n nghi:<\/strong> H\u1ecd c\u0169ng \u0111\u00e1nh gi\u00e1 cao c\u00e1c ti\u1ec7n nghi nh\u01b0 Wi-Fi t\u1ed1c \u0111\u1ed9 cao, khu v\u1ef1c l\u00e0m vi\u1ec7c tho\u1ea3i m\u00e1i v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c.<\/li>\n<li><strong>V\u1ecb tr\u00ed:<\/strong> V\u1ecb tr\u00ed thu\u1eadn ti\u1ec7n, g\u1ea7n c\u00e1c trung t\u00e2m kinh doanh v\u00e0 c\u00e1c \u0111i\u1ec3m du l\u1ecbch, c\u0169ng l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng.<\/li>\n<\/ul>\n<\/div>\n<div>\n<h3>Homelike: N\u1ec1n T\u1ea3ng \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n H\u00e0ng \u0110\u1ea7u<\/h3>\n<\/div>\n<div>\n<p><strong>Homelike<\/strong> l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng chuy\u00ean v\u1ec1 \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, k\u1ebft n\u1ed1i kh\u00e1ch du l\u1ecbch (\u0111\u1eb7c bi\u1ec7t l\u00e0 kh\u00e1ch c\u00f4ng t\u00e1c) v\u1edbi c\u00e1c c\u0103n h\u1ed9 d\u1ecbch v\u1ee5 v\u00e0 kh\u00e1ch s\u1ea1n. Vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi <strong>Homelike<\/strong> gi\u00fap c\u00e1c kh\u00e1ch s\u1ea1n ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, nh\u1eefng ng\u01b0\u1eddi \u0111ang t\u00ecm ki\u1ebfm c\u00e1c l\u1ef1a ch\u1ecdn l\u01b0u tr\u00fa d\u00e0i ng\u00e0y v\u1edbi m\u1ee9c gi\u00e1 h\u1ee3p l\u00fd.<\/p>\n<\/div>\n<div>\n<h2>L\u1ee3i \u00cdch Khi Kh\u00e1ch S\u1ea1n Ch\u00fa Tr\u1ecdng \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>Vi\u1ec7c chuy\u1ec3n h\u01b0\u1edbng sang m\u00f4 h\u00ecnh \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch thi\u1ebft th\u1ef1c cho kh\u00e1ch s\u1ea1n, bao g\u1ed3m:<\/p>\n<\/div>\n<div>\n<h3>1. T\u0103ng T\u1ef7 L\u1ec7 L\u1ea5p \u0110\u1ea7y Ph\u00f2ng<\/h3>\n<\/div>\n<div>\n<p>\u0110\u1eb7t ph\u00f2ng trung h\u1ea1n gi\u00fap kh\u00e1ch s\u1ea1n duy tr\u00ec t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng \u1ed5n \u0111\u1ecbnh h\u01a1n, \u0111\u1eb7c bi\u1ec7t trong m\u00f9a th\u1ea5p \u0111i\u1ec3m ho\u1eb7c nh\u1eefng giai \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng bi\u1ebfn \u0111\u1ed9ng. Thay v\u00ec ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng ng\u1eafn h\u1ea1n, kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o m\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch c\u1ed1 \u0111\u1ecbnh trong th\u1eddi gian d\u00e0i h\u01a1n.<\/p>\n<\/div>\n<div>\n<h3>2. \u1ed4n \u0110\u1ecbnh Doanh Thu<\/h3>\n<\/div>\n<div>\n<p>Doanh thu t\u1eeb \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n d\u1ec5 d\u1ef1 \u0111o\u00e1n h\u01a1n v\u00e0 \u00edt b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00e1c y\u1ebfu t\u1ed1 m\u00f9a v\u1ee5. \u0110i\u1ec1u n\u00e0y gi\u00fap kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 l\u1eadp k\u1ebf ho\u1ea1ch t\u00e0i ch\u00ednh t\u1ed1t h\u01a1n v\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh kh\u00e1c.<\/p>\n<\/div>\n<div>\n<h3>3. Ti\u1ebft Ki\u1ec7m Chi Ph\u00ed V\u1eadn H\u00e0nh<\/h3>\n<\/div>\n<div>\n<p>Vi\u1ec7c gi\u1ea3m s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch ra v\u00e0o gi\u00fap kh\u00e1ch s\u1ea1n ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c c\u00e1c chi ph\u00ed li\u00ean quan \u0111\u1ebfn d\u1ecdn d\u1eb9p, gi\u1eb7t \u1ee7i v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1c. H\u01a1n n\u1eefa, kh\u00e1ch l\u01b0u tr\u00fa d\u00e0i ng\u00e0y th\u01b0\u1eddng t\u1ef1 ch\u0103m s\u00f3c ph\u00f2ng \u1ed1c c\u1ee7a m\u00ecnh, gi\u00fap gi\u1ea3m t\u1ea3i cho nh\u00e2n vi\u00ean kh\u00e1ch s\u1ea1n.<\/p>\n<\/div>\n<div>\n<h3>4. Ti\u1ebfp C\u1eadn Kh\u00e1ch H\u00e0ng Ch\u1ea5t L\u01b0\u1ee3ng<\/h3>\n<\/div>\n<div>\n<p>Kh\u00e1ch \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n th\u01b0\u1eddng l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u00fd th\u1ee9c v\u00e0 tr\u00e1ch nhi\u1ec7m h\u01a1n so v\u1edbi kh\u00e1ch du l\u1ecbch th\u00f4ng th\u01b0\u1eddng. H\u1ecd c\u00f3 xu h\u01b0\u1edbng gi\u1eef g\u00ecn t\u00e0i s\u1ea3n v\u00e0 tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh c\u1ee7a kh\u00e1ch s\u1ea1n, gi\u00fap gi\u1ea3m thi\u1ec3u c\u00e1c r\u1ee7i ro li\u00ean quan \u0111\u1ebfn an ninh v\u00e0 tr\u1eadt t\u1ef1.<\/p>\n<\/div>\n<div>\n<h3>5. X\u00e2y D\u1ef1ng M\u1ed1i Quan H\u1ec7 Kh\u00e1ch H\u00e0ng<\/h3>\n<\/div>\n<div>\n<p>Th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i h\u01a1n t\u1ea1o c\u01a1 h\u1ed9i cho kh\u00e1ch s\u1ea1n x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c kh\u00e1ch h\u00e0ng quay l\u1ea1i trong t\u01b0\u01a1ng lai ho\u1eb7c gi\u1edbi thi\u1ec7u kh\u00e1ch s\u1ea1n cho b\u1ea1n b\u00e8 v\u00e0 \u0111\u1ed3ng nghi\u1ec7p.<\/p>\n<\/div>\n<div>\n<h2>Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ec3 T\u1eadn D\u1ee5ng T\u1ed1i \u0110a C\u01a1 H\u1ed9i T\u1eeb \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>\u0110\u1ec3 th\u00e0nh c\u00f4ng trong vi\u1ec7c thu h\u00fat kh\u00e1ch \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3 v\u00e0 b\u00e0i b\u1ea3n:<\/p>\n<\/div>\n<div>\n<h3>1. Nghi\u00ean C\u1ee9u Th\u1ecb Tr\u01b0\u1eddng<\/h3>\n<\/div>\n<div>\n<p>T\u00ecm hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. X\u00e1c \u0111\u1ecbnh nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o quan tr\u1ecdng \u0111\u1ed1i v\u1edbi h\u1ecd khi l\u1ef1a ch\u1ecdn ch\u1ed7 \u1edf, ch\u1eb3ng h\u1ea1n nh\u01b0 gi\u00e1 c\u1ea3, v\u1ecb tr\u00ed, ti\u1ec7n nghi v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n<\/div>\n<div>\n<h3>2. \u0110i\u1ec1u Ch\u1ec9nh Gi\u00e1 C\u1ea3<\/h3>\n<\/div>\n<div>\n<p>X\u00e2y d\u1ef1ng m\u1ed9t ch\u00ednh s\u00e1ch gi\u00e1 c\u1ea1nh tranh v\u00e0 h\u1ea5p d\u1eabn cho \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n. Cung c\u1ea5p c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t cho kh\u00e1ch l\u01b0u tr\u00fa d\u00e0i ng\u00e0y, ch\u1eb3ng h\u1ea1n nh\u01b0 gi\u1ea3m gi\u00e1, b\u1eefa s\u00e1ng mi\u1ec5n ph\u00ed ho\u1eb7c c\u00e1c d\u1ecbch v\u1ee5 b\u1ed5 sung.<\/p>\n<\/div>\n<div>\n<h3>3. C\u1ea3i Thi\u1ec7n Ti\u1ec7n Nghi<\/h3>\n<\/div>\n<div>\n<p>\u0110\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c ph\u00f2ng \u1ed1c v\u00e0 ti\u1ec7n nghi c\u1ee7a kh\u00e1ch s\u1ea1n \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. Cung c\u1ea5p c\u00e1c ti\u1ec7n \u00edch nh\u01b0 Wi-Fi t\u1ed1c \u0111\u1ed9 cao, khu v\u1ef1c l\u00e0m vi\u1ec7c tho\u1ea3i m\u00e1i, b\u1ebfp nh\u1ecf (n\u1ebfu c\u00f3) v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 gi\u1eb7t \u1ee7i.<\/p>\n<\/div>\n<div>\n<h3>4. T\u0103ng C\u01b0\u1eddng Marketing<\/h3>\n<\/div>\n<div>\n<p>Qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5 \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n c\u1ee7a kh\u00e1ch s\u1ea1n tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng kh\u00e1c nhau, ch\u1eb3ng h\u1ea1n nh\u01b0 trang web, m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn. Nh\u1ea5n m\u1ea1nh nh\u1eefng l\u1ee3i \u00edch m\u00e0 kh\u00e1ch h\u00e0ng s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c khi l\u1ef1a ch\u1ecdn l\u01b0u tr\u00fa d\u00e0i ng\u00e0y t\u1ea1i kh\u00e1ch s\u1ea1n.<\/p>\n<\/div>\n<div>\n<h3>5. H\u1ee3p T\u00e1c V\u1edbi C\u00e1c N\u1ec1n T\u1ea3ng \u0110\u1eb7t Ph\u00f2ng<\/h3>\n<\/div>\n<div>\n<p>H\u1ee3p t\u00e1c v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng \u0111\u1eb7t ph\u00f2ng chuy\u00ean v\u1ec1 \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, ch\u1eb3ng h\u1ea1n nh\u01b0 <strong>Homelike<\/strong>, \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. T\u1eadn d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 t\u00e0i nguy\u00ean m\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y cung c\u1ea5p \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 marketing v\u00e0 qu\u1ea3n l\u00fd \u0111\u1eb7t ph\u00f2ng.<\/p>\n<\/div>\n<div>\n<h3>6. \u0110\u00e0o T\u1ea1o Nh\u00e2n Vi\u00ean<\/h3>\n<\/div>\n<div>\n<p>\u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean kh\u00e1ch s\u1ea1n \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 chuy\u00ean nghi\u1ec7p v\u00e0 chu \u0111\u00e1o cho kh\u00e1ch \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n. Khuy\u1ebfn kh\u00edch nh\u00e2n vi\u00ean x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 hi\u1ec7u qu\u1ea3.<\/p>\n<\/div>\n<div>\n<h2>K\u1ebft Lu\u1eadn: \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n &#8211; L\u1ef1a Ch\u1ecdn Th\u00f4ng Minh Cho Kh\u00e1ch S\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>Trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng du l\u1ecbch ng\u00e0y c\u00e0ng c\u1ea1nh tranh, vi\u1ec7c ch\u00fa tr\u1ecdng \u0111\u1ebfn \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u00f4ng minh v\u00e0 hi\u1ec7u qu\u1ea3 \u0111\u1ec3 kh\u00e1ch s\u1ea1n t\u0103ng doanh thu, \u1ed5n \u0111\u1ecbnh ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng. B\u1eb1ng c\u00e1ch h\u1ee3p t\u00e1c v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng chuy\u00ean nghi\u1ec7p nh\u01b0 <strong>SiteMinder<\/strong> v\u00e0 <strong>Homelike<\/strong>, kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a c\u01a1 h\u1ed9i t\u1eeb th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng n\u00e0y.<\/p>\n<\/div>\n<div>\n<p>H\u00e3y nh\u1edb r\u1eb1ng, th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c n\u00e0y \u0111\u00f2i h\u1ecfi s\u1ef1 linh ho\u1ea1t, s\u00e1ng t\u1ea1o v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u1edbi nh\u1eefng thay \u0111\u1ed5i c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i kh\u00f4ng ng\u1eebng c\u1ea3i ti\u1ebfn d\u1ecbch v\u1ee5 v\u00e0 t\u00ecm ki\u1ebfm nh\u1eefng c\u00e1ch th\u1ee9c m\u1edbi \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<\/div>\n<div>\n<p><strong><span style=\"color: red;\">N\u1ebfu b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t gi\u1ea3i ph\u00e1p \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a doanh thu kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh, h\u00e3y c\u00e2n nh\u1eafc \u0111\u1ebfn vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng trong t\u01b0\u01a1ng lai<\/span><\/strong><\/p>\n<\/div>\n<div>\n<h1>T\u1ed1i \u01afu H\u00f3a Doanh Thu Kh\u00e1ch S\u1ea1n V\u1edbi \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n: H\u01b0\u1edbng D\u1eabn Chi Ti\u1ebft<\/h1>\n<\/div>\n<div>\n<p>Trong k\u1ef7 nguy\u00ean s\u1ed1, ng\u00e0nh kh\u00e1ch s\u1ea1n \u0111ang ch\u1ee9ng ki\u1ebfn s\u1ef1 chuy\u1ec3n d\u1ecbch m\u1ea1nh m\u1ebd v\u1ec1 xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng. Thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng ng\u1eafn ng\u00e0y truy\u1ec1n th\u1ed1ng, c\u00e1c kh\u00e1ch s\u1ea1n ng\u00e0y c\u00e0ng nh\u1eadn ra gi\u00e1 tr\u1ecb ti\u1ec1m n\u0103ng c\u1ee7a vi\u1ec7c <strong>t\u1ed1i \u01b0u h\u00f3a doanh thu th\u00f4ng qua \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n<\/strong>. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 l\u1ee3i \u00edch, chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a c\u01a1 h\u1ed9i t\u1eeb th\u1ecb tr\u01b0\u1eddng n\u00e0y.<\/p>\n<\/div>\n<div>\n<h2>T\u1ea1i Sao \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n Quan Tr\u1ecdng?<\/h2>\n<\/div>\n<div>\n<h3>1. S\u1ef1 Thay \u0110\u1ed5i Trong H\u00e0nh Vi Du L\u1ecbch<\/h3>\n<\/div>\n<div>\n<p>\u0110\u1ea1i d\u1ecbch COVID-19 \u0111\u00e3 thay \u0111\u1ed5i c\u00e1ch m\u1ecdi ng\u01b0\u1eddi du l\u1ecbch v\u00e0 l\u00e0m vi\u1ec7c. Xu h\u01b0\u1edbng l\u00e0m vi\u1ec7c t\u1eeb xa (remote work) ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn, d\u1eabn \u0111\u1ebfn s\u1ef1 gia t\u0103ng c\u1ee7a s\u1ed1 l\u01b0\u1ee3ng &#8220;digital nomad&#8221; v\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 nhu c\u1ea7u l\u01b0u tr\u00fa d\u00e0i ng\u00e0y t\u1ea1i c\u00e1c \u0111\u1ecba \u0111i\u1ec3m kh\u00e1c nhau. H\u1ecd kh\u00f4ng ch\u1ec9 t\u00ecm ki\u1ebfm m\u1ed9t n\u01a1i \u0111\u1ec3 ng\u1ee7, m\u00e0 c\u00f2n c\u1ea7n m\u1ed9t kh\u00f4ng gian tho\u1ea3i m\u00e1i, ti\u1ec7n nghi \u0111\u1ec3 l\u00e0m vi\u1ec7c v\u00e0 sinh ho\u1ea1t.<\/p>\n<\/div>\n<div>\n<h3>2. \u1ed4n \u0110\u1ecbnh Doanh Thu Trong M\u00f9a Th\u1ea5p \u0110i\u1ec3m<\/h3>\n<\/div>\n<div>\n<p>\u0110\u1eb7t ph\u00f2ng trung h\u1ea1n gi\u00fap kh\u00e1ch s\u1ea1n gi\u1ea3m thi\u1ec3u s\u1ef1 bi\u1ebfn \u0111\u1ed9ng doanh thu trong m\u00f9a th\u1ea5p \u0111i\u1ec3m ho\u1eb7c nh\u1eefng giai \u0111o\u1ea1n kinh t\u1ebf kh\u00f3 kh\u0103n. Thay v\u00ec ph\u1ea3i lo l\u1eafng v\u1ec1 vi\u1ec7c l\u1ea5p \u0111\u1ea7y ph\u00f2ng tr\u1ed1ng, kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o m\u1ed9t ngu\u1ed3n thu nh\u1eadp \u1ed5n \u0111\u1ecbnh t\u1eeb nh\u1eefng kh\u00e1ch h\u00e0ng l\u01b0u tr\u00fa d\u00e0i ng\u00e0y.<\/p>\n<\/div>\n<div>\n<h3>3. Ti\u1ebft Ki\u1ec7m Chi Ph\u00ed V\u1eadn H\u00e0nh<\/h3>\n<\/div>\n<div>\n<p>Nh\u01b0 \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u1edf tr\u00ean, vi\u1ec7c gi\u1ea3m s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch ra v\u00e0o gi\u00fap kh\u00e1ch s\u1ea1n ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c c\u00e1c chi ph\u00ed li\u00ean quan \u0111\u1ebfn d\u1ecdn d\u1eb9p, gi\u1eb7t \u1ee7i v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1c. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n nh\u1ecf v\u00e0 v\u1eeba, n\u01a1i vi\u1ec7c ki\u1ec3m so\u00e1t chi ph\u00ed l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n.<\/p>\n<\/div>\n<div>\n<h3>4. N\u00e2ng Cao Tr\u1ea3i Nghi\u1ec7m Kh\u00e1ch H\u00e0ng<\/h3>\n<\/div>\n<div>\n<p>Kh\u00e1ch l\u01b0u tr\u00fa d\u00e0i ng\u00e0y c\u00f3 nhi\u1ec1u th\u1eddi gian h\u01a1n \u0111\u1ec3 t\u1eadn h\u01b0\u1edfng c\u00e1c d\u1ecbch v\u1ee5 v\u00e0 ti\u1ec7n nghi c\u1ee7a kh\u00e1ch s\u1ea1n. \u0110i\u1ec1u n\u00e0y t\u1ea1o c\u01a1 h\u1ed9i cho kh\u00e1ch s\u1ea1n x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u00e1ng nh\u1edb, t\u1eeb \u0111\u00f3 t\u0103ng c\u01b0\u1eddng l\u00f2ng trung th\u00e0nh v\u00e0 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<\/div>\n<div>\n<h2>C\u00e1c Y\u1ebfu T\u1ed1 Quy\u1ebft \u0110\u1ecbnh S\u1ef1 Th\u00e0nh C\u00f4ng C\u1ee7a Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>\u0110\u1ec3 tri\u1ec3n khai th\u00e0nh c\u00f4ng chi\u1ebfn l\u01b0\u1ee3c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, kh\u00e1ch s\u1ea1n c\u1ea7n ch\u00fa tr\u1ecdng \u0111\u1ebfn c\u00e1c y\u1ebfu t\u1ed1 sau:<\/p>\n<\/div>\n<div>\n<h3>1. Ph\u00e2n T\u00edch Kh\u00e1ch H\u00e0ng M\u1ee5c Ti\u00eau<\/h3>\n<\/div>\n<div>\n<p>X\u00e1c \u0111\u1ecbnh r\u00f5 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u00e0 b\u1ea1n mu\u1ed1n nh\u1eafm \u0111\u1ebfn. H\u1ecd l\u00e0 ai? H\u1ecd c\u1ea7n g\u00ec? H\u1ecd t\u00ecm ki\u1ebfm \u0111i\u1ec1u g\u00ec \u1edf m\u1ed9t kh\u00e1ch s\u1ea1n?<\/p>\n<\/div>\n<div>\n<ul>\n<li><strong>Kh\u00e1ch c\u00f4ng t\u00e1c:<\/strong> C\u1ea7n kh\u00f4ng gian l\u00e0m vi\u1ec7c tho\u1ea3i m\u00e1i, Wi-Fi t\u1ed1c \u0111\u1ed9 cao, d\u1ecbch v\u1ee5 in \u1ea5n v\u00e0 c\u00e1c ti\u1ec7n nghi h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c.<\/li>\n<li><strong>Gia \u0111\u00ecnh:<\/strong> C\u1ea7n ph\u00f2ng r\u1ed9ng r\u00e3i, b\u1ebfp nh\u1ecf (n\u1ebfu c\u00f3), khu vui ch\u01a1i cho tr\u1ebb em v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 tr\u00f4ng tr\u1ebb.<\/li>\n<li><strong>&#8220;Digital nomad&#8221;:<\/strong> C\u1ea7n Wi-Fi \u1ed5n \u0111\u1ecbnh, kh\u00f4ng gian y\u00ean t\u0129nh, g\u1ea7n c\u00e1c qu\u00e1n c\u00e0 ph\u00ea v\u00e0 c\u00e1c \u0111\u1ecba \u0111i\u1ec3m l\u00e0m vi\u1ec7c chung.<\/li>\n<\/ul>\n<\/div>\n<div>\n<h3>2. T\u1ea1o G\u00f3i D\u1ecbch V\u1ee5 H\u1ea5p D\u1eabn<\/h3>\n<\/div>\n<div>\n<p>Thi\u1ebft k\u1ebf c\u00e1c g\u00f3i d\u1ecbch v\u1ee5 \u0111\u1eb7c bi\u1ec7t d\u00e0nh cho kh\u00e1ch \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n. C\u00e1c g\u00f3i n\u00e0y n\u00ean bao g\u1ed3m:<\/p>\n<\/div>\n<div>\n<ul>\n<li><strong>Gi\u00e1 \u01b0u \u0111\u00e3i:<\/strong> Gi\u1ea3m gi\u00e1 cho th\u1eddi gian l\u01b0u tr\u00fa d\u00e0i ng\u00e0y.<\/li>\n<li><strong>Ti\u1ec7n nghi b\u1ed5 sung:<\/strong> B\u1eefa s\u00e1ng mi\u1ec5n ph\u00ed, s\u1eed d\u1ee5ng ph\u00f2ng gym, h\u1ed3 b\u01a1i, spa.<\/li>\n<li><strong>D\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n h\u00f3a:<\/strong> H\u1ed7 tr\u1ee3 \u0111\u1eb7t v\u00e9 m\u00e1y bay, tour du l\u1ecbch, thu\u00ea xe.<\/li>\n<\/ul>\n<\/div>\n<div>\n<h3>3. \u0110\u1ea7u T\u01b0 V\u00e0o C\u00f4ng Ngh\u1ec7<\/h3>\n<\/div>\n<div>\n<p>S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n hi\u1ec7n \u0111\u1ea1i \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh \u0111\u1eb7t ph\u00f2ng, qu\u1ea3n l\u00fd ph\u00f2ng tr\u1ed1ng v\u00e0 theo d\u00f5i hi\u1ec7u qu\u1ea3 kinh doanh. C\u00e1c c\u00f4ng c\u1ee5 n\u00e0y gi\u00fap b\u1ea1n ti\u1ebft ki\u1ec7m th\u1eddi gian, gi\u1ea3m thi\u1ec3u sai s\u00f3t v\u00e0 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/p>\n<\/div>\n<div>\n<h3>4. X\u00e2y D\u1ef1ng Quan H\u1ec7 \u0110\u1ed1i T\u00e1c<\/h3>\n<\/div>\n<div>\n<p>H\u1ee3p t\u00e1c v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng, ch\u1eb3ng h\u1ea1n nh\u01b0 nh\u00e0 h\u00e0ng, qu\u00e1n c\u00e0 ph\u00ea, c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i v\u00e0 c\u00e1c c\u00f4ng ty du l\u1ecbch, \u0111\u1ec3 cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 b\u1ed5 sung cho kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap t\u0103ng th\u00eam gi\u00e1 tr\u1ecb cho g\u00f3i d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n v\u00e0 thu h\u00fat th\u00eam kh\u00e1ch h\u00e0ng.<\/p>\n<\/div>\n<div>\n<h3>5. T\u1ea1o \u1ea4n T\u01b0\u1ee3ng T\u1ed1t Ngay T\u1eeb \u0110\u1ea7u<\/h3>\n<\/div>\n<div>\n<p>\u0110\u1ea3m b\u1ea3o r\u1eb1ng qu\u00e1 tr\u00ecnh \u0111\u1eb7t ph\u00f2ng v\u00e0 nh\u1eadn ph\u00f2ng di\u1ec5n ra su\u00f4n s\u1ebb v\u00e0 chuy\u00ean nghi\u1ec7p. Cung c\u1ea5p th\u00f4ng tin \u0111\u1ea7y \u0111\u1ee7 v\u00e0 ch\u00ednh x\u00e1c v\u1ec1 kh\u00e1ch s\u1ea1n, c\u00e1c ti\u1ec7n nghi v\u00e0 d\u1ecbch v\u1ee5. Lu\u00f4n s\u1eb5n s\u00e0ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng trong su\u1ed1t th\u1eddi gian l\u01b0u tr\u00fa.<\/p>\n<\/div>\n<div>\n<h3>6. Thu Th\u1eadp Ph\u1ea3n H\u1ed3i T\u1eeb Kh\u00e1ch H\u00e0ng<\/h3>\n<\/div>\n<div>\n<p>Ch\u1ee7 \u0111\u1ed9ng thu th\u1eadp ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng v\u1ec1 tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd t\u1ea1i kh\u00e1ch s\u1ea1n. S\u1eed d\u1ee5ng nh\u1eefng ph\u1ea3n h\u1ed3i n\u00e0y \u0111\u1ec3 c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 v\u00e0 \u0111\u00e1p \u1ee9ng t\u1ed1t h\u01a1n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng trong t\u01b0\u01a1ng lai.<\/p>\n<\/div>\n<div>\n<h2>C\u00e1c C\u00f4ng C\u1ee5 H\u1ed7 Tr\u1ee3 Tri\u1ec3n Khai Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1eb7t Ph\u00f2ng Trung H\u1ea1n<\/h2>\n<\/div>\n<div>\n<p>C\u00f3 r\u1ea5t nhi\u1ec1u c\u00f4ng c\u1ee5 v\u00e0 n\u1ec1n t\u1ea3ng c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3:<\/p>\n<\/div>\n<div>\n<h3>1. SiteMinder<\/h3>\n<\/div>\n<div>\n<p>M\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd k\u00eanh h\u00e0ng \u0111\u1ea7u, gi\u00fap b\u1ea1n k\u1ebft n\u1ed1i v\u00e0 qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. SiteMinder c\u0169ng cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 theo d\u00f5i hi\u1ec7u qu\u1ea3 kinh doanh v\u00e0 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t.<\/p>\n<\/div>\n<div>\n<h3>2. Homelike<\/h3>\n<\/div>\n<div>\n<p>M\u1ed9t n\u1ec1n t\u1ea3ng chuy\u00ean v\u1ec1 \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, k\u1ebft n\u1ed1i b\u1ea1n v\u1edbi h\u00e0ng ng\u00e0n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111ang t\u00ecm ki\u1ebfm c\u00e1c l\u1ef1a ch\u1ecdn l\u01b0u tr\u00fa d\u00e0i ng\u00e0y. Homelike c\u0169ng cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd \u0111\u1eb7t ph\u00f2ng v\u00e0 thanh to\u00e1n an to\u00e0n.<\/p>\n<\/div>\n<div>\n<h3>3. Guesty<\/h3>\n<\/div>\n<div>\n<p>M\u1ed9t ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n to\u00e0n di\u1ec7n, gi\u00fap b\u1ea1n t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh \u0111\u1eb7t ph\u00f2ng, qu\u1ea3n l\u00fd k\u00eanh ph\u00e2n ph\u1ed1i, qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng kh\u00e1c. Guesty c\u0169ng t\u00edch h\u1ee3p v\u1edbi nhi\u1ec1u n\u1ec1n t\u1ea3ng kh\u00e1c, ch\u1eb3ng h\u1ea1n nh\u01b0 Airbnb, Booking.com v\u00e0 Expedia.<\/p>\n<\/div>\n<div>\n<h3>4. Lodgify<\/h3>\n<\/div>\n<div>\n<p>M\u1ed9t n\u1ec1n t\u1ea3ng x\u00e2y d\u1ef1ng trang web chuy\u00ean d\u1ee5ng cho kh\u00e1ch s\u1ea1n v\u00e0 nh\u00e0 cho thu\u00ea. Lodgify cho ph\u00e9p b\u1ea1n t\u1ea1o m\u1ed9t trang web chuy\u00ean nghi\u1ec7p, d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a cho SEO. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng Lodgify \u0111\u1ec3 qu\u1ea3n l\u00fd \u0111\u1eb7t ph\u00f2ng v\u00e0 thanh to\u00e1n tr\u1ef1c tuy\u1ebfn.<\/p>\n<\/div>\n<div>\n<h3>5. Beyond Pricing<\/h3>\n<\/div>\n<div>\n<p>M\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng, gi\u00fap b\u1ea1n t\u1ed1i \u01b0u h\u00f3a gi\u00e1 ph\u00f2ng c\u1ee7a m\u00ecnh d\u1ef1a tr\u00ean nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c. Beyond Pricing gi\u00fap b\u1ea1n t\u0103ng doanh thu v\u00e0 l\u1ee3i nhu\u1eadn m\u1ed9t c\u00e1ch t\u1ed1i \u0111a.<\/p>\n<\/div>\n<div>\n<h2>K\u1ebft Lu\u1eadn: T\u01b0\u01a1ng Lai C\u1ee7a Ng\u00e0nh Kh\u00e1ch S\u1ea1n N\u1eb1m \u1ede S\u1ef1 Linh Ho\u1ea1t<\/h2>\n<\/div>\n<div>\n<p>Trong m\u1ed9t th\u1ebf gi\u1edbi ng\u00e0y c\u00e0ng bi\u1ebfn \u0111\u1ed9ng, s\u1ef1 linh ho\u1ea1t v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng trong ng\u00e0nh kh\u00e1ch s\u1ea1n. B\u1eb1ng c\u00e1ch ch\u00fa tr\u1ecdng \u0111\u1ebfn \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n, kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 \u0111a d\u1ea1ng h\u00f3a ngu\u1ed3n doanh thu, gi\u1ea3m thi\u1ec3u r\u1ee7i ro v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng. V\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 n\u1ec1n t\u1ea3ng hi\u1ec7n \u0111\u1ea1i, vi\u1ec7c tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c n\u00e0y tr\u1edf n\u00ean d\u1ec5 d\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n bao gi\u1edd h\u1ebft.<\/p>\n<\/div>\n<div>\n<p><strong><span style=\"color: red;\">\u0110\u1eebng b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a doanh thu kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. H\u00e3y b\u1eaft \u0111\u1ea7u kh\u00e1m ph\u00e1 ti\u1ec1m n\u0103ng c\u1ee7a \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n ngay h\u00f4m nay!<\/span><\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u00e1 tr\u1ecb c\u1ee7a vi\u1ec7c \u0111\u1eb7t ph\u00f2ng trung h\u1ea1n cho kh\u00e1ch s\u1ea1n | SiteMinder &amp; Homelike Gi\u1edbi thi\u1ec7u t\u1eeb SiteMinder: Th\u1ecb tr\u01b0\u1eddng &#8220;bleisure&#8221; v\u00e0 xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n Sau \u0111\u1ea1i d\u1ecbch, th\u1ecb tr\u01b0\u1eddng &#8220;bleisure&#8221; (k\u1ebft h\u1ee3p gi\u1eefa c\u00f4ng t\u00e1c v\u00e0 gi\u1ea3i tr\u00ed) \u0111\u00e3 chuy\u1ec3n t\u1eeb m\u1ed9t ph\u00e2n kh\u00fac nh\u1ecf \u0111ang ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":444405,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-444411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=444411"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444411\/revisions"}],"predecessor-version":[{"id":444438,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/444411\/revisions\/444438"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/444405"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=444411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=444411"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=444411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}