{"id":443919,"date":"2025-02-01T08:19:10","date_gmt":"2025-02-01T08:19:10","guid":{"rendered":"https:\/\/otavietnam.com\/?p=443919"},"modified":"2025-02-01T08:19:10","modified_gmt":"2025-02-01T08:19:10","slug":"toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda\/","title":{"rendered":"T\u1ed1i \u01afu H\u00f3a L\u01b0\u1ee3t \u0110\u1eb7t Ph\u00f2ng v\u1edbi C\u00e1c C\u00f4ng C\u1ee5 T\u0103ng C\u01b0\u1eddng Hi\u1ec3n Th\u1ecb c\u1ee7a Agoda"},"content":{"rendered":"<p>Ch\u00fang ta s\u1ebd c\u00f9ng nhau kh\u00e1m ph\u00e1 c\u00e1ch t\u1ed1i \u01b0u h\u00f3a l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng th\u00f4ng qua c\u00e1c c\u00f4ng c\u1ee5 t\u0103ng c\u01b0\u1eddng hi\u1ec3n th\u1ecb c\u1ee7a Agoda. Ch\u00fang t\u00f4i s\u1ebd gi\u1edbi thi\u1ec7u chi ti\u1ebft v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh v\u00e0 h\u01b0\u1edbng d\u1eabn c\u00e1ch c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y c\u00f3 th\u1ec3 n\u00e2ng cao kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 th\u00e0nh c\u00f4ng cho c\u00e1c c\u01a1 s\u1edf l\u01b0u tr\u00fa c\u1ee7a b\u1ea1n. H\u00e3y c\u00f9ng b\u1eaft \u0111\u1ea7u!<\/p>\n<p>H\u00f4m nay, ch\u00fang ta s\u1ebd c\u00f9ng nhau t\u00ecm hi\u1ec3u v\u1ec1:<\/p>\n<ul>\n<li>T\u1ed5ng quan v\u1ec1 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh chi\u1ebfn d\u1ecbch marketing c\u1ee7a Agoda.<\/li>\n<li>Gi\u00e1 tr\u1ecb m\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y mang l\u1ea1i.<\/li>\n<li>T\u1ea1i sao b\u1ea1n n\u00ean tham gia.<\/li>\n<li>C\u00e1c b\u01b0\u1edbc ti\u1ebfp theo v\u00e0 Q&amp;A v\u00e0o cu\u1ed1i bu\u1ed5i.<\/li>\n<\/ul>\n<h2>C\u00e1ch C\u00e1c C\u01a1 S\u1edf L\u01b0u Tr\u00fa T\u1ed1i \u0110a H\u00f3a L\u01b0\u1ee3t \u0110\u1eb7t Ph\u00f2ng Tr\u00ean Agoda<\/h2>\n<p>Tr\u01b0\u1edbc khi \u0111i v\u00e0o chi ti\u1ebft t\u1eebng ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a Agoda, ch\u00fang ta h\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u c\u00e1ch t\u1ed1i \u0111a h\u00f3a hi\u1ec7u su\u1ea5t c\u1ee7a kh\u00e1ch s\u1ea1n th\u00f4ng qua ba l\u1edbp h\u1ee3p t\u00e1c:<\/p>\n<h3>1. X\u00e2y D\u1ef1ng N\u1ec1n T\u1ea3ng V\u1eefng Ch\u1eafc<\/h3>\n<p>N\u1ec1n t\u1ea3ng n\u00e0y bao g\u1ed3m:<\/p>\n<ul>\n<li>H\u00ecnh \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng cao.<\/li>\n<li>M\u00f4 t\u1ea3 h\u1ea5p d\u1eabn v\u00e0 r\u00f5 r\u00e0ng v\u1ec1 c\u00e1c d\u1ecbch v\u1ee5 cung c\u1ea5p.<\/li>\n<li>C\u00e1c t\u00f9y ch\u1ecdn thanh to\u00e1n linh ho\u1ea1t.<\/li>\n<\/ul>\n<h3>2. \u0110\u1ea3m B\u1ea3o Gi\u00e1 C\u1ea3 v\u00e0 T\u00ecnh Tr\u1ea1ng Ph\u00f2ng T\u1ed1t<\/h3>\n<p>L\u1edbp n\u00e0y s\u1ebd gi\u00fap t\u0103ng c\u01b0\u1eddng t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a Agoda.<\/p>\n<h3>3. \u0110\u1ea7u T\u01b0 V\u00e0o Ch\u01b0\u01a1ng Tr\u00ecnh Marketing C\u1ee7a Agoda<\/h3>\n<p>Ch\u1ec9 sau khi \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u01b0\u1edbc 1 v\u00e0 2, b\u1ea1n m\u1edbi n\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a Agoda \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb c\u1ee7a kh\u00e1ch s\u1ea1n v\u00e0 t\u0103ng doanh thu.<\/p>\n<p>V\u1eady c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a Agoda ph\u00f9 h\u1ee3p nh\u01b0 th\u1ebf n\u00e0o trong k\u00eanh marketing? Ch\u01b0\u01a1ng tr\u00ecnh c\u1ee7a Agoda kh\u00f4ng c\u1ea1nh tranh v\u1edbi c\u00e1c n\u1ed7 l\u1ef1c marketing hi\u1ec7n t\u1ea1i m\u00e0 b\u1ed5 sung cho nhau. L\u1edbp \u0111\u1ea7u ti\u00ean l\u00e0 nh\u1eadn th\u1ee9c, n\u01a1i ch\u00fang ta thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng b\u1eb1ng c\u00e1ch m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn. L\u1edbp th\u1ee9 hai l\u00e0 c\u00e2n nh\u1eafc, n\u01a1i ch\u00fang ta c\u1ed1 g\u1eafng l\u00e0m cho c\u01a1 s\u1edf l\u01b0u tr\u00fa c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u. Hai giai \u0111o\u1ea1n n\u00e0y \u0111\u01b0\u1ee3c b\u1ed5 sung b\u1edfi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u0103ng tr\u01b0\u1edfng c\u1ee7a Agoda (AGP). L\u1edbp th\u1ee9 ba l\u00e0 chuy\u1ec3n \u0111\u1ed5i, n\u01a1i kh\u00e1ch h\u00e0ng \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1eb7t ph\u00f2ng, v\u00e0 AGP l\u1ea1i \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng, c\u00f9ng v\u1edbi Agoda Growth Express (AGX) v\u00e0 qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 c\u1ee7a Booking Network (BNS). Cu\u1ed1i c\u00f9ng, l\u1edbp th\u1ee9 t\u01b0 l\u00e0 t\u01b0\u01a1ng t\u00e1c, n\u01a1i b\u1ea1n x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng qua tr\u1ea3i nghi\u1ec7m kh\u00e1ch s\u1ea1n t\u1ed1t nh\u1ea5t v\u00e0 ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft.<\/p>\n<p><strong>C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a Agoda<\/strong> cho ph\u00e9p c\u00e1c \u0111\u1ed1i t\u00e1c kh\u00e1ch s\u1ea1n t\u1ed1i \u0111a h\u00f3a kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 thu h\u00fat kh\u00e1ch du l\u1ecbch v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m.<\/p>\n<h2>C\u00e2u H\u1ecfi Nhanh<\/h2>\n<p>Tr\u01b0\u1edbc khi ch\u00fang ta \u0111i s\u00e2u v\u00e0o c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh, h\u00e3y tr\u1ea3 l\u1eddi m\u1ed9t v\u00e0i c\u00e2u h\u1ecfi \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng ch\u00fang ta \u0111ang \u0111i \u0111\u00fang h\u01b0\u1edbng. Ch\u00fang t\u00f4i khuy\u1ebfn kh\u00edch c\u00e1c b\u1ea1n t\u01b0\u01a1ng t\u00e1c b\u1eb1ng c\u00e1ch tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi trong ph\u1ea7n Q&amp;A \u1edf cu\u1ed1i m\u00e0n h\u00ecnh.<\/p>\n<h3>C\u00e2u h\u1ecfi 1<\/h3>\n<p>B\u1ea1n hi\u1ec7n \u0111ang s\u1eed d\u1ee5ng k\u00eanh marketing n\u00e0o?<\/p>\n<ol>\n<li>M\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n<li>C\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm<\/li>\n<li>Marketing ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng<\/li>\n<li>Blog<\/li>\n<li>Kh\u00e1c<\/li>\n<\/ol>\n<p>\u0110a s\u1ed1 c\u00e1c b\u1ea1n tr\u1ea3 l\u1eddi l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/p>\n<h3>C\u00e2u h\u1ecfi 2<\/h3>\n<p>B\u1ea1n \u0111\u00e3 s\u1eed d\u1ee5ng ch\u01b0\u01a1ng tr\u00ecnh marketing n\u00e0o c\u1ee7a Agoda tr\u01b0\u1edbc \u0111\u00e2y?<\/p>\n<ol>\n<li>Ch\u01b0\u01a1ng tr\u00ecnh t\u0103ng tr\u01b0\u1edfng c\u1ee7a Agoda (AGP)<\/li>\n<li>Agoda Growth Express (AGX)<\/li>\n<li>Qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 c\u1ee7a Booking Network (BNS)<\/li>\n<li>Kh\u00e1c<\/li>\n<li>Ch\u01b0a d\u00f9ng ch\u01b0\u01a1ng tr\u00ecnh n\u00e0o<\/li>\n<\/ol>\n<p>Ph\u1ea7n l\u1edbn c\u00e1c b\u1ea1n \u0111\u00e3 t\u1eebng d\u00f9ng AGP v\u00e0 AGX.<\/p>\n<p>Th\u1eadt tuy\u1ec7t khi th\u1ea5y r\u1eb1ng h\u1ea7u h\u1ebft c\u00e1c b\u1ea1n \u0111\u00e3 th\u1eed c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a ch\u00fang t\u00f4i, v\u1edbi 80% \u0111\u00e3 s\u1eed d\u1ee5ng AGP, AGX ho\u1eb7c BNS.<\/p>\n<h2>T\u1ed5ng Quan V\u1ec1 C\u00e1c Ch\u01b0\u01a1ng Tr\u00ecnh Marketing c\u1ee7a Agoda<\/h2>\n<p>Tr\u01b0\u1edbc khi \u0111i s\u00e2u h\u01a1n, h\u00e3y c\u00f9ng xem t\u1ed5ng quan v\u1ec1 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh m\u00e0 ch\u00fang t\u00f4i cung c\u1ea5p:<\/p>\n<h3>Ch\u01b0\u01a1ng Tr\u00ecnh T\u0103ng Tr\u01b0\u1edfng C\u1ee7a Agoda (AGP)<\/h3>\n<p><strong>AGP<\/strong> l\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh hi\u1ec3n th\u1ecb \u0111a k\u00eanh v\u00e0 l\u00e0 ch\u01b0\u01a1ng tr\u00ecnh marketing to\u00e0n di\u1ec7n nh\u1ea5t c\u1ee7a ch\u00fang t\u00f4i. V\u1edbi AGP, b\u1ea1n c\u00f3 th\u1ec3:<\/p>\n<ul>\n<li>T\u0103ng th\u1ee9 h\u1ea1ng<\/li>\n<li>T\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i nh\u1edd huy hi\u1ec7u \u0111\u1ed1i t\u00e1c \u01b0u ti\u00ean<\/li>\n<li>T\u1ed1i \u0111a h\u00f3a kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb trong v\u00e0 ngo\u00e0i Agoda<\/li>\n<\/ul>\n<h3>Agoda Growth Express (AGX)<\/h3>\n<p><strong>AGX<\/strong> l\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh hi\u1ec3n th\u1ecb trong n\u1ec1n t\u1ea3ng, cho ph\u00e9p c\u00e1c kh\u00e1ch s\u1ea1n t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch t\u00f9y ch\u1ec9nh \u0111\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng:<\/p>\n<ul>\n<li>T\u0103ng th\u1ee9 h\u1ea1ng<\/li>\n<li>Nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee5 th\u1ec3 trong c\u00e1c kho\u1ea3ng th\u1eddi gian c\u1ee5 th\u1ec3.<\/li>\n<\/ul>\n<h3>Qu\u1ea3ng C\u00e1o \u0110\u01b0\u1ee3c T\u00e0i Tr\u1ee3 C\u1ee7a Booking Network (BNS)<\/h3>\n<p><strong>BNS<\/strong> m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n tr\u00ean Agoda, Booking.com v\u00e0 Priceline:<\/p>\n<ul>\n<li>Thu h\u00fat \u0111\u1ed1i t\u01b0\u1ee3ng to\u00e0n c\u1ea7u<\/li>\n<li>T\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n tr\u00ean to\u00e0n th\u1ebf gi\u1edbi<\/li>\n<\/ul>\n<figure id=\"attachment_443923\" aria-describedby=\"caption-attachment-443923\" style=\"width: 1920px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-443923\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2.png\" alt=\"Ota Viet Nam Post Blog Toi Uu Hoa Luot Dat Phong Voi Cac Cong Cu Tang Cuong Hien Thi Cua Agoda 2\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2.png 1920w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2-300x169.png 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2-1024x576.png 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2-768x432.png 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2-1536x864.png 1536w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2-750x422.png 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/02\/OTA-Viet-Nam-post-blog-toi-uu-hoa-luot-dat-phong-voi-cac-cong-cu-tang-cuong-hien-thi-cua-agoda-2-1140x641.png 1140w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><figcaption id=\"caption-attachment-443923\" class=\"wp-caption-text\">Ota Viet Nam Post Blog Toi Uu Hoa Luot Dat Phong Voi Cac Cong Cu Tang Cuong Hien Thi Cua Agoda 2<\/figcaption><\/figure>\n<h2>T\u1ea1i Sao N\u00ean Tham Gia Ch\u01b0\u01a1ng Tr\u00ecnh T\u0103ng Tr\u01b0\u1edfng C\u1ee7a Agoda (AGP)<\/h2>\n<p>AGP l\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh marketing d\u00e0i h\u1ea1n h\u00e0ng \u0111\u1ea7u, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 t\u0103ng ph\u1ea1m vi ti\u1ebfp c\u1eadn to\u00e0n c\u1ea7u, kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 hi\u1ec7u su\u1ea5t. Ch\u00fang t\u00f4i c\u00f3 h\u01a1n 30.000 \u0111\u1ed1i t\u00e1c \u01b0u ti\u00ean tr\u00ean AGP tr\u00ean h\u01a1n 150 qu\u1ed1c gia. C\u00e1c kh\u00e1ch s\u1ea1n tr\u00ean AGP c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng th\u1ecb tr\u01b0\u1eddng r\u1ed9ng l\u1edbn h\u01a1n trong s\u1ed1 10.000 \u0111\u1ed1i t\u00e1c li\u00ean k\u1ebft to\u00e0n c\u1ea7u c\u1ee7a ch\u00fang t\u00f4i tr\u00ean nhi\u1ec1u ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1c nhau. C\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 t\u0103ng s\u1ed1 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng, s\u1ed1 \u0111\u00eam ph\u00f2ng v\u00e0 doanh thu v\u1edbi c\u00f4ng c\u1ee5 t\u0103ng c\u01b0\u1eddng \u0111a k\u00eanh to\u00e0n di\u1ec7n nh\u1ea5t c\u1ee7a Agoda.<\/p>\n<h3>L\u1ee3i \u00cdch c\u1ee7a AGP<\/h3>\n<ul>\n<li>N\u1ed5i b\u1eadt h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u1edbi huy hi\u1ec7u \u0111\u1ed1i t\u00e1c \u01b0u ti\u00ean (ch\u1ec9 d\u00e0nh cho AGP).<\/li>\n<li>T\u0103ng th\u1ee9 h\u1ea1ng tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm, t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<li>M\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn ra ngo\u00e0i Agoda th\u00f4ng qua m\u1ea1ng l\u01b0\u1edbi li\u00ean k\u1ebft r\u1ed9ng l\u1edbn.<\/li>\n<li>H\u01b0\u1edfng l\u1ee3i t\u1eeb vi\u1ec7c chi th\u00eam ti\u1ec1n cho marketing MSE v\u00e0 PPC.<\/li>\n<\/ul>\n<p>V\u1edbi huy hi\u1ec7u \u0111\u1ed1i t\u00e1c \u01b0u ti\u00ean, kh\u00e1ch h\u00e0ng s\u1ebd tin t\u01b0\u1edfng b\u1ea1n h\u01a1n v\u00e0 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i \u0111\u1eb7t ph\u00f2ng. Trung b\u00ecnh 30% s\u1ed1 l\u01b0\u1ee3t nh\u1ea5p v\u00e0o trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm l\u00e0 t\u1eeb m\u1ed9t kh\u00e1ch s\u1ea1n tham gia AGP. AGP c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ea1t th\u1ee9 h\u1ea1ng cao h\u01a1n v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb. Agoda \u0111\u1ea7u t\u01b0 h\u01a1n 80% chi ti\u00eau v\u00e0o PPC (v\u00ed d\u1ee5: qu\u1ea3ng c\u00e1o, meta, Instagram), v\u00e0 c\u00e1c kh\u00e1ch s\u1ea1n th\u01b0\u1eddng t\u1ea1o ra th\u00eam 12% s\u1ed1 \u0111\u00eam ph\u00f2ng. V\u1edbi MSE (c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta), Agoda \u0111\u1ea7u t\u01b0 th\u00eam 90%, t\u1ea1o ra trung b\u00ecnh 23% s\u1ed1 \u0111\u00eam ph\u00f2ng cao h\u01a1n.<\/p>\n<p>AGP gi\u00fap t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 t\u0103ng tr\u01b0\u1edfng tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c ch\u1ec9 s\u1ed1 ch\u00ednh. Trung b\u00ecnh, c\u00e1c kh\u00e1ch s\u1ea1n tham gia AGP t\u0103ng 1,5 l\u1ea7n s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb, t\u0103ng 37% doanh thu v\u00e0 t\u0103ng 42% s\u1ed1 \u0111\u00eam ph\u00f2ng sau khi k\u00edch ho\u1ea1t chi\u1ebfn d\u1ecbch.<\/p>\n<h3>Nghi\u00ean C\u1ee9u Tr\u01b0\u1eddng H\u1ee3p<\/h3>\n<p>M\u1ed9t kh\u00e1ch s\u1ea1n 4 sao \u1edf Bangkok, Th\u00e1i Lan, \u0111ang g\u1eb7p kh\u00f3 kh\u0103n v\u00e0o th\u1eddi \u0111i\u1ec3m l\u1ebd ra ph\u1ea3i b\u1eadn r\u1ed9n, \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh k\u00edch ho\u1ea1t AGP \u0111\u1ec3 t\u0103ng th\u1ee9 h\u1ea1ng v\u00e0 kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb. K\u1ebft qu\u1ea3 l\u00e0, sau th\u00e1ng \u0111\u1ea7u ti\u00ean, s\u1ed1 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng t\u0103ng 37%, s\u1ed1 \u0111\u00eam ph\u00f2ng t\u0103ng 47% v\u00e0 doanh thu t\u0103ng 36%.<\/p>\n<h2>C\u00e1ch \u0110\u0103ng K\u00fd AGP<\/h2>\n<p>Vi\u1ec7c tr\u1edf th\u00e0nh \u0111\u1ed1i t\u00e1c \u01b0u ti\u00ean v\u1edbi AGP r\u1ea5t \u0111\u01a1n gi\u1ea3n v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n trong ba b\u01b0\u1edbc d\u1ec5 d\u00e0ng tr\u00ean YCS (H\u1ec7 th\u1ed1ng Qu\u1ea3n l\u00fd Trung t\u00e2m):<\/p>\n<ol>\n<li>\u0110\u0103ng nh\u1eadp v\u00e0o YCS, \u0111i \u0111\u1ebfn tab ch\u01b0\u01a1ng tr\u00ecnh t\u0103ng tr\u01b0\u1edfng v\u00e0 nh\u1ea5p v\u00e0o ch\u01b0\u01a1ng tr\u00ecnh t\u0103ng tr\u01b0\u1edfng c\u1ee7a Agoda.<\/li>\n<li>Ch\u1ecdn g\u00f3i b\u1ea1n mu\u1ed1n \u0111\u0103ng k\u00fd v\u00e0 nh\u1ea5p v\u00e0o \u0111\u0103ng k\u00fd ngay. N\u1ebfu b\u1ea1n ch\u01b0a t\u1eebng tham gia AGP, b\u1ea1n c\u00f3 th\u1ec3 d\u00f9ng th\u1eed mi\u1ec5n ph\u00ed trong 2 tu\u1ea7n n\u1ebfu \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n.<\/li>\n<li>Ch\u1ecdn ng\u00e0y b\u1eaft \u0111\u1ea7u chi\u1ebfn d\u1ecbch, ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n v\u00e0 nh\u1ea5p v\u00e0o \u0111\u0103ng k\u00fd ngay.<\/li>\n<\/ol>\n<p>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 qu\u00e9t m\u00e3 QR ho\u1eb7c nh\u1ea5p v\u00e0o li\u00ean k\u1ebft trong ph\u1ea7n chat \u0111\u1ec3 \u0111\u0103ng k\u00fd.<\/p>\n<h2>C\u00e2u H\u1ecfi Nhanh V\u1ec1 AGP<\/h2>\n<p>Ch\u00fang ta h\u00e3y c\u00f9ng tr\u1ea3 l\u1eddi th\u00eam m\u1ed9t v\u00e0i c\u00e2u h\u1ecfi nhanh v\u1ec1 AGP:<\/p>\n<h3>C\u00e2u h\u1ecfi 1<\/h3>\n<p>Nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n n\u00e0o c\u00f3 s\u1eb5n cho AGP?<\/p>\n<ol>\n<li>Gi\u1ea3m thanh to\u00e1n<\/li>\n<li>H\u00f3a \u0111\u01a1n tr\u1ea3 sau<\/li>\n<li>T\u00edn d\u1ee5ng tr\u1ea3 tr\u01b0\u1edbc<\/li>\n<li>A v\u00e0 B<\/li>\n<li>T\u1ea5t c\u1ea3 c\u00e1c ph\u01b0\u01a1ng \u00e1n tr\u00ean<\/li>\n<\/ol>\n<p>C\u00e2u tr\u1ea3 l\u1eddi \u0111\u00fang l\u00e0 D (Gi\u1ea3m thanh to\u00e1n v\u00e0 h\u00f3a \u0111\u01a1n tr\u1ea3 sau). Gi\u1ea3m thanh to\u00e1n s\u1ebd t\u1ef1 \u0111\u1ed9ng thanh to\u00e1n hoa h\u1ed3ng tr\u00ean m\u1ed7i l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng m\u00e0 kh\u00f4ng c\u1ea7n chi ph\u00ed tr\u1ea3 tr\u01b0\u1edbc. H\u00f3a \u0111\u01a1n tr\u1ea3 sau s\u1ebd thanh to\u00e1n hoa h\u1ed3ng d\u1ef1a tr\u00ean h\u00f3a \u0111\u01a1n h\u00e0ng th\u00e1ng th\u00f4ng qua b\u1ea5t k\u1ef3 ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n n\u00e0o c\u1ee7a Agoda.<\/p>\n<h3>C\u00e2u h\u1ecfi 2<\/h3>\n<p>Th\u1eddi gian tham gia t\u1ed1i thi\u1ec3u c\u1ee7a AGP l\u00e0 bao l\u00e2u?<\/p>\n<ol>\n<li>Hai th\u00e1ng<\/li>\n<li>Ba th\u00e1ng<\/li>\n<li>S\u00e1u th\u00e1ng<\/li>\n<li>M\u1ed9t n\u0103m<\/li>\n<\/ol>\n<p>C\u00e2u tr\u1ea3 l\u1eddi l\u00e0 3 th\u00e1ng.<\/p>\n<h2>T\u1ea1i Sao N\u00ean Tham Gia Agoda Growth Express (AGX)<\/h2>\n<p>AGX l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 n\u0103ng \u0111\u1ed9ng nh\u1ea5t c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec3 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u00ean Agoda m\u1ed9t c\u00e1ch c\u00f3 m\u1ee5c ti\u00eau. L\u1ee3i \u00edch c\u1ee7a AGX bao g\u1ed3m:<\/p>\n<ul>\n<li>T\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng b\u1eb1ng c\u00e1ch n\u00e2ng th\u1ee9 h\u1ea1ng c\u1ee7a kh\u00e1ch s\u1ea1n tr\u00ean trang t\u00ecm ki\u1ebfm c\u1ee7a Agoda.<\/li>\n<li>Kh\u1ea3 n\u0103ng t\u00f9y ch\u1ec9nh m\u1ee5c ti\u00eau v\u00e0 ti\u1ebfp c\u1eadn nh\u1eefng kh\u00e1ch h\u00e0ng quan tr\u1ecdng nh\u1ea5t \u0111\u1ed1i v\u1edbi kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/li>\n<li>Linh ho\u1ea1t qu\u1ea3n l\u00fd v\u00e0 ki\u1ec3m so\u00e1t chi\u1ebfn d\u1ecbch. B\u1ea1n c\u00f3 th\u1ec3 ch\u1ea1y chi\u1ebfn d\u1ecbch trong th\u1eddi gian ng\u1eafn hay d\u00e0i t\u00f9y \u00fd, \u0111\u1ed3ng th\u1eddi c\u00f3 th\u1ec3 x\u00f3a chi\u1ebfn d\u1ecbch khi kh\u00f4ng c\u00f2n c\u1ea7n t\u0103ng c\u01b0\u1eddng hi\u1ec3n th\u1ecb n\u1eefa.<\/li>\n<\/ul>\n<h3>Nh\u1eafm M\u1ee5c Ti\u00eau c\u1ee7a AGX<\/h3>\n<ul>\n<li>Nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00e1c ng\u00e0y c\u1ee5 th\u1ec3 m\u00e0 kh\u00f4ng c\u1ea7n th\u1eddi gian chi\u1ebfn d\u1ecbch t\u1ed1i thi\u1ec3u.<\/li>\n<li>Nh\u1eafm m\u1ee5c ti\u00eau d\u1ef1a tr\u00ean ngu\u1ed3n g\u1ed1c c\u1ee7a kh\u00e1ch du l\u1ecbch b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng nh\u1eafm m\u1ee5c ti\u00eau theo IP.<\/li>\n<li>T\u1ed1i \u0111a h\u00f3a t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y ph\u00f2ng v\u00e0o c\u00e1c ng\u00e0y trong tu\u1ea7n, cu\u1ed1i tu\u1ea7n ho\u1eb7c t\u1ea1o chi\u1ebfn d\u1ecbch \u0111\u1ec3 n\u1eafm b\u1eaft c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng v\u00e0o ph\u00fat cu\u1ed1i.<\/li>\n<\/ul>\n<p>V\u1edbi AGX, b\u1ea1n c\u00f3 m\u1ed9t c\u00f4ng c\u1ee5 \u01b0\u1edbc t\u00ednh tr\u00ean YCS, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng thanh tr\u01b0\u1ee3t hoa h\u1ed3ng \u0111\u1ec3 xem gi\u00e1 tr\u1ecb hoa h\u1ed3ng n\u00e0o s\u1ebd gi\u00fap kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n t\u0103ng tr\u01b0\u1edfng. B\u1ea1n c\u0169ng s\u1ebd c\u00f3 th\u1ec3 th\u1ea5y m\u1ee9c t\u0103ng x\u1ebfp h\u1ea1ng \u01b0\u1edbc t\u00ednh, s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb, s\u1ed1 \u0111\u00eam ph\u00f2ng v\u00e0 m\u1ee9c t\u0103ng doanh thu ti\u1ec1m n\u0103ng m\u00e0 kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra t\u1eeb chi\u1ebfn d\u1ecbch.<\/p>\n<h3>Nghi\u00ean C\u1ee9u Tr\u01b0\u1eddng H\u1ee3p<\/h3>\n<p>M\u1ed9t chu\u1ed7i kh\u00e1ch s\u1ea1n 5 sao \u1edf Penang, Malaysia, \u0111\u00e3 k\u00edch ho\u1ea1t chi\u1ebfn d\u1ecbch AGX 10% v\u00e0o th\u1eddi \u0111i\u1ec3m chu\u1ea9n b\u1ecb b\u01b0\u1edbc v\u00e0o m\u00f9a cao \u0111i\u1ec3m, khi c\u00f3 nhi\u1ec1u \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. K\u1ebft qu\u1ea3 l\u00e0, h\u1ecd c\u00f3 hi\u1ec7u su\u1ea5t t\u1ed1t h\u01a1n 16% so v\u1edbi trung b\u00ecnh c\u1ee7a th\u00e0nh ph\u1ed1, t\u0103ng 76% s\u1ed1 \u0111\u00eam ph\u00f2ng, t\u0103ng 18% s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb v\u00e0 c\u1ea3i thi\u1ec7n 20% th\u1ee9 h\u1ea1ng sau khi k\u00edch ho\u1ea1t chi\u1ebfn d\u1ecbch.<\/p>\n<h2>C\u00e1ch \u0110\u0103ng K\u00fd AGX<\/h2>\n<p>T\u01b0\u01a1ng t\u1ef1 nh\u01b0 AGP, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u0103ng k\u00fd AGX tr\u00ean YCS. Sau khi \u0111\u0103ng nh\u1eadp, h\u00e3y \u0111i \u0111\u1ebfn tab ch\u01b0\u01a1ng tr\u00ecnh t\u0103ng tr\u01b0\u1edfng v\u00e0 t\u00ecm ki\u1ebfm AGX. B\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn ng\u00e2n s\u00e1ch \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t ho\u1eb7c t\u00f9y ch\u1ec9nh c\u1ee7a ri\u00eang b\u1ea1n, b\u1eaft \u0111\u1ea7u t\u1eeb 1% chi ph\u00ed cho m\u1ed7i l\u1ea7n \u0111\u1eb7t ph\u00f2ng. B\u1ea1n c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh ph\u1ea1m vi c\u1ee7a chi\u1ebfn d\u1ecbch b\u1eb1ng c\u00e1ch nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn kh\u00e1ch du l\u1ecbch c\u1ee5 th\u1ec3 ho\u1eb7c t\u0103ng th\u1ee9 h\u1ea1ng cho t\u1ea5t c\u1ea3 c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng. Ch\u1ecdn ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n v\u00e0 nh\u1ea5p v\u00e0o t\u1ea1o chi\u1ebfn d\u1ecbch.<\/p>\n<p>B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 qu\u00e9t m\u00e3 QR ho\u1eb7c nh\u1ea5p v\u00e0o li\u00ean k\u1ebft trong ph\u1ea7n chat \u0111\u1ec3 \u0111\u0103ng k\u00fd.<\/p>\n<h2>C\u00e2u H\u1ecfi Nhanh V\u1ec1 AGX<\/h2>\n<h3>C\u00e2u h\u1ecfi 1<\/h3>\n<p>C\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n n\u00e0o c\u00f3 s\u1eb5n cho AGX?<\/p>\n<ol>\n<li>Gi\u1ea3m thanh to\u00e1n<\/li>\n<li>H\u00f3a \u0111\u01a1n tr\u1ea3 sau<\/li>\n<li>T\u00edn d\u1ee5ng tr\u1ea3 tr\u01b0\u1edbc<\/li>\n<li>A v\u00e0 B<\/li>\n<li>A v\u00e0 C<\/li>\n<li>T\u1ea5t c\u1ea3 c\u00e1c ph\u01b0\u01a1ng \u00e1n tr\u00ean<\/li>\n<\/ol>\n<p>C\u00e2u tr\u1ea3 l\u1eddi \u0111\u00fang l\u00e0 E (Gi\u1ea3m thanh to\u00e1n v\u00e0 t\u00edn d\u1ee5ng tr\u1ea3 tr\u01b0\u1edbc).<\/p>\n<h3>C\u00e2u h\u1ecfi 2<\/h3>\n<p>M\u1ee9c t\u1ed1i thi\u1ec3u v\u00e0 t\u1ed1i \u0111a \u0111\u1ec3 t\u00f9y ch\u1ec9nh chi\u1ebfn d\u1ecbch AGX l\u00e0 bao nhi\u00eau?<\/p>\n<ol>\n<li>T\u1ed1i thi\u1ec3u 5%, t\u1ed1i \u0111a 8%<\/li>\n<li>T\u1ed1i thi\u1ec3u 1%, t\u1ed1i \u0111a 40%<\/li>\n<li>T\u1ed1i thi\u1ec3u 5%, t\u1ed1i \u0111a 40%<\/li>\n<li>Kh\u00f4ng ph\u01b0\u01a1ng \u00e1n n\u00e0o \u0111\u00fang<\/li>\n<\/ol>\n<p>C\u00e2u tr\u1ea3 l\u1eddi \u0111\u00fang l\u00e0 B (T\u1ed1i thi\u1ec3u 1%, t\u1ed1i \u0111a 40%).<\/p>\n<h2>Gi\u1edbi Thi\u1ec7u Booking Network Sponsored Ads (BNS)<\/h2>\n<p>Booking Holdings c\u00f3 ba OTA l\u1edbn: Priceline \u1edf B\u1eafc M\u1ef9, Booking.com \u1edf Ch\u00e2u \u00c2u v\u00e0 Agoda \u1edf Ch\u00e2u \u00c1. BNS cho ph\u00e9p \u0111\u1ed1i t\u00e1c kh\u00e1ch s\u1ea1n t\u1ed1i \u0111a h\u00f3a kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u00ean c\u1ea3 ba th\u01b0\u01a1ng hi\u1ec7u n\u00e0y b\u1eb1ng m\u1ed9t m\u1ea1ng qu\u1ea3ng c\u00e1o duy nh\u1ea5t. H\u01a1n 80% s\u1ed1 l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng \u0111\u1ebfn t\u1eeb c\u00e1c kh\u00e1ch s\u1ea1n xu\u1ea5t hi\u1ec7n tr\u00ean trang \u0111\u1ea7u ti\u00ean c\u1ee7a k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm, v\u00e0 BNS s\u1ebd gi\u00fap b\u1ea1n gi\u00e0nh \u0111\u01b0\u1ee3c c\u00e1c v\u1ecb tr\u00ed h\u00e0ng \u0111\u1ea7u n\u00e0y.<\/p>\n<h3>L\u1ee3i \u00cdch c\u1ee7a BNS<\/h3>\n<ul>\n<li>Thu h\u00fat kh\u00e1ch du l\u1ecbch v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m khi h\u1ecd \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1eb7t ph\u00f2ng.<\/li>\n<li>Kh\u00f4ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ADR, b\u1ea3o v\u1ec7 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 doanh thu c\u1ee7a b\u1ea1n.<\/li>\n<li>C\u00f3 v\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o cao c\u1ea5p d\u1ef1a tr\u00ean t\u00ecnh tr\u1ea1ng ph\u00f2ng tr\u1ed1ng.<\/li>\n<li>Nh\u1eafm m\u1ee5c ti\u00eau kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean nhu c\u1ea7u c\u1ee7a b\u1ea1n.<\/li>\n<li>T\u00ednh ph\u00ed tr\u00ean c\u01a1 s\u1edf tr\u1ea3 ti\u1ec1n cho m\u1ed7i nh\u1ea5p chu\u1ed9t.<\/li>\n<li>Ch\u1ec9 c\u1ea7n m\u1ed9t t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o cho t\u1ea5t c\u1ea3 c\u00e1c kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/li>\n<\/ul>\n<p>\u0110\u1ea7u ti\u00ean, b\u1ea1n c\u1ea7n t\u1ea1o t\u00e0i kho\u1ea3n mi\u1ec5n ph\u00ed. B\u1ea1n c\u00f3 th\u1ec3 qu\u00e9t m\u00e3 QR ho\u1eb7c truy c\u1eadp v\u00e0o li\u00ean k\u1ebft trong ph\u1ea7n chat. Sau khi \u0111\u0103ng k\u00fd, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o chi\u1ebfn d\u1ecbch v\u00e0 n\u1ea1p ti\u1ec1n b\u1eb1ng th\u1ebb t\u00edn d\u1ee5ng, th\u1ebb ghi n\u1ee3 ho\u1eb7c chuy\u1ec3n kho\u1ea3n ng\u00e2n h\u00e0ng. Chi\u1ebfn d\u1ecbch s\u1ebd ch\u1ea1y v\u00e0 chi ti\u00eau ti\u1ec1n khi kh\u00e1ch h\u00e0ng nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o. C\u00e1c chi\u1ebfn d\u1ecbch s\u1ebd t\u1ea1m d\u1eebng khi h\u1ebft ti\u1ec1n. B\u1ea1n c\u00f3 th\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t chi\u1ebfn d\u1ecbch qua c\u00e1c c\u00f4ng c\u1ee5 b\u00e1o c\u00e1o.<\/p>\n<h3>C\u00e1c Lo\u1ea1i Chi\u1ebfn D\u1ecbch BNS<\/h3>\n<ul>\n<li>S\u1eed d\u1ee5ng c\u00e1c m\u1eabu c\u00e0i \u0111\u1eb7t d\u1ec5 d\u00e0ng cho c\u00e1c nhu c\u1ea7u kh\u00e1ch s\u1ea1n th\u00f4ng th\u01b0\u1eddng.<\/li>\n<li>T\u0103ng doanh thu ng\u00e0y trong tu\u1ea7n ho\u1eb7c chi\u1ebfm c\u00e1c l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng v\u00e0o ph\u00fat cu\u1ed1i.<\/li>\n<li>S\u1eed d\u1ee5ng c\u00e1c t\u00f9y ch\u1ecdn nh\u1eafm m\u1ee5c ti\u00eau n\u00e2ng cao \u0111\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00e1c ngu\u1ed3n g\u1ed1c kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3, t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb trong m\u00f9a l\u1ec5 h\u1ed9i ho\u1eb7c cao \u0111i\u1ec3m.<\/li>\n<\/ul>\n<h3>Nghi\u00ean C\u1ee9u Tr\u01b0\u1eddng H\u1ee3p<\/h3>\n<p>M\u1ed9t kh\u00e1ch s\u1ea1n 5 sao \u1edf Vi\u1ec7t Nam \u0111\u00e3 t\u1ea1o m\u1ed9t chi\u1ebfn d\u1ecbch BNS li\u00ean t\u1ee5c v\u00e0o th\u00e1ng 7 n\u0103m 2024 (m\u00f9a th\u1ea5p \u0111i\u1ec3m). Nh\u1edd chi\u1ebfn d\u1ecbch n\u00e0y, h\u1ecd \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng nhanh h\u01a1n 1,5 l\u1ea7n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, \u0111\u1ea1t l\u1ee3i nhu\u1eadn tr\u00ean chi ph\u00ed qu\u1ea3ng c\u00e1o l\u00e0 27 v\u00e0 t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t l\u00e0 7,2%.<\/p>\n<p>\u0110\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u0103ng k\u00fd webinar v\u00e0o ng\u00e0y 29 th\u00e1ng 11 b\u1eb1ng c\u00e1ch qu\u00e9t m\u00e3 QR ho\u1eb7c truy c\u1eadp v\u00e0o li\u00ean k\u1ebft trong ph\u1ea7n chat.<\/p>\n<h2>L\u1ef1a Ch\u1ecdn Ch\u01b0\u01a1ng Tr\u00ecnh Marketing Ph\u00f9 H\u1ee3p<\/h2>\n<p>\u0110\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3, h\u00e3y xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 sau:<\/p>\n<ul>\n<li><strong>AGP<\/strong> ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc, mu\u1ed1n c\u00f3 gi\u1ea3i ph\u00e1p marketing d\u00e0i h\u1ea1n, to\u00e0n di\u1ec7n.<\/li>\n<li><strong>AGX<\/strong> ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n mu\u1ed1n t\u0103ng th\u1ee9 h\u1ea1ng tr\u00ean n\u1ec1n t\u1ea3ng Agoda m\u1ed9t c\u00e1ch c\u00f3 m\u1ee5c ti\u00eau, kh\u00f4ng c\u00f3 cam k\u1ebft t\u1ed1i thi\u1ec3u, mu\u1ed1n nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee5 th\u1ec3.<\/li>\n<li><strong>BNS<\/strong> ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n mu\u1ed1n t\u1ed1i \u0111a h\u00f3a m\u1ee9c \u0111\u1ed9 hi\u1ec3n th\u1ecb tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/li>\n<\/ul>\n<p>Bu\u1ed5i webinar h\u00f4m nay \u0111\u00e3 cung c\u1ea5p cho c\u00e1c b\u1ea1n c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 c\u00e1c c\u00f4ng c\u1ee5 t\u0103ng c\u01b0\u1eddng hi\u1ec3n th\u1ecb c\u1ee7a Agoda. Ch\u00fang t\u00f4i hy v\u1ecdng th\u00f4ng tin n\u00e0y s\u1ebd gi\u00fap b\u1ea1n \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn \u0111\u1ec3 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. Ch\u00fang t\u00f4i khuy\u1ebfn kh\u00edch c\u00e1c b\u1ea1n tham gia v\u00e0o c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing c\u1ee7a Agoda \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a ti\u1ec1m n\u0103ng c\u1ee7a m\u00ecnh.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ch\u00fang ta s\u1ebd c\u00f9ng nhau kh\u00e1m ph\u00e1 c\u00e1ch t\u1ed1i \u01b0u h\u00f3a l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng th\u00f4ng qua c\u00e1c c\u00f4ng c\u1ee5 t\u0103ng c\u01b0\u1eddng hi\u1ec3n th\u1ecb c\u1ee7a Agoda. Ch\u00fang t\u00f4i s\u1ebd gi\u1edbi thi\u1ec7u chi ti\u1ebft v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh v\u00e0 h\u01b0\u1edbng d\u1eabn c\u00e1ch c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y c\u00f3 th\u1ec3 n\u00e2ng cao kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":443922,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17,161],"tags":[],"class_list":["post-443919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing","category-sale-otas"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/443919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=443919"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/443919\/revisions"}],"predecessor-version":[{"id":443924,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/443919\/revisions\/443924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/443922"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=443919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=443919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=443919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}