{"id":442410,"date":"2025-01-14T00:26:53","date_gmt":"2025-01-14T00:26:53","guid":{"rendered":"https:\/\/otavietnam.com\/?p=442410"},"modified":"2025-01-14T00:26:53","modified_gmt":"2025-01-14T00:26:53","slug":"tang-dat-phong-khach-san-bang-cong-cu-dat-phong-truc-tiep-va-seo","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/tang-dat-phong-khach-san-bang-cong-cu-dat-phong-truc-tiep-va-seo\/","title":{"rendered":"T\u0103ng \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n B\u1eb1ng C\u00f4ng C\u1ee5 \u0110\u1eb7t Ph\u00f2ng Tr\u1ef1c Ti\u1ebfp v\u00e0 SEO"},"content":{"rendered":"

\u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp l\u00e0 c\u00e1c \u0111\u1eb7t ch\u1ed7 m\u00e0 kh\u00e1ch x\u00e1c nh\u1eadn tr\u1ef1c ti\u1ebfp v\u1edbi n\u01a1i l\u01b0u tr\u00fa m\u00e0 kh\u00f4ng s\u1eed d\u1ee5ng \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTA) ho\u1eb7c trung gian th\u1ee9 ba. Ch\u00fang th\u01b0\u1eddng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n tr\u00ean trang web c\u1ee7a kh\u00e1ch s\u1ea1n ho\u1eb7c c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp kh\u00e1c, nh\u01b0 email, \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng, m\u1ea1ng x\u00e3 h\u1ed9i, ho\u1eb7c th\u00f4ng qua c\u00e1c c\u00f4ng c\u1ee5 nh\u1eafn tin nh\u01b0 WhatsApp ho\u1eb7c Messenger. \u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp c\u00f3 l\u1ee3i v\u00ec ch\u00fang k\u1ebft n\u1ed1i c\u00e1c doanh nghi\u1ec7p l\u01b0u tr\u00fa tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 t\u0103ng doanh thu kh\u00e1ch s\u1ea1n nh\u1edd s\u1ed1 ti\u1ec1n ti\u1ebft ki\u1ec7m t\u1eeb hoa h\u1ed3ng OTA. V\u1edbi \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd l\u01b0u tr\u00fa s\u1edf h\u1eefu d\u1eef li\u1ec7u kh\u00e1ch c\u1ee7a h\u1ecd v\u00e0 c\u00f3 th\u1ec3 ch\u1ecdn v\u00e0 thu th\u1eadp th\u00f4ng tin g\u00ec trong qu\u00e1 tr\u00ecnh \u0111\u1eb7t ph\u00f2ng. Th\u00f4ng tin n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho giao ti\u1ebfp c\u00e1 nh\u00e2n h\u00f3a tr\u01b0\u1edbc khi \u0111\u1ebfn, theo d\u00f5i sau khi l\u01b0u tr\u00fa v\u00e0 cho c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb t\u01b0\u01a1ng lai.<\/p>\n

\u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u0111\u00e3 tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 thi\u1ebft y\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n ph\u1ed1i c\u1ee7a b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n \u0111\u1ed9c l\u1eadp n\u00e0o. Chi\u1ebfn l\u01b0\u1ee3c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp l\u00e0 m\u1ed9t l\u1ef1c l\u01b0\u1ee3ng m\u1ea1nh m\u1ebd trong vi\u1ec7c gi\u1ea3m chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng, t\u0103ng c\u00f4ng su\u1ea5t v\u00e0 c\u1ea3i thi\u1ec7n l\u1ee3i nhu\u1eadn b\u1eb1ng c\u00e1ch x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u l\u1edbn h\u01a1n v\u00e0 cho b\u1ea1n quy\u1ec1n truy c\u1eadp tr\u1ef1c ti\u1ebfp v\u00e0o kh\u00e1ch h\u00e0ng. Tuy nhi\u00ean, \u0111i\u1ec1u quan tr\u1ecdng c\u1ea7n nh\u1edb l\u00e0 t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1eb7t ph\u00f2ng \u0111\u1ec1u t\u1ed1t. Th\u01b0\u1eddng th\u00ec khi ch\u00fang ta th\u1ea3o lu\u1eadn v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, n\u00f3 nghe nh\u01b0 th\u1ec3 ch\u00fang ta \u0111ang cho r\u1eb1ng \u0111\u1eb7t ph\u00f2ng qua b\u00ean th\u1ee9 ba l\u00e0 kh\u00f4ng t\u1ed1t, d\u00f9 th\u1ef1c t\u1ebf kh\u00f4ng ph\u1ea3i v\u1eady. C\u00e1c lo\u1ea1i \u0111\u1eb7t ph\u00f2ng kh\u00e1c nhau s\u1ebd mang l\u1ea1i cho b\u1ea1n l\u01b0\u1ee3ng doanh thu v\u00e0 l\u1ee3i nhu\u1eadn kh\u00e1c nhau. M\u1eb7c d\u00f9 OTAs l\u1ea5y m\u1ed9t ph\u1ea7n t\u1eeb gi\u00e1 \u0111\u00eam c\u1ee7a b\u1ea1n, \u0111\u00f3 v\u1eabn l\u00e0 doanh thu m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng c\u00f3 \u0111\u01b0\u1ee3c \u1edf n\u01a1i kh\u00e1c.<\/p>\n

Tr\u01b0\u1edbc khi chuy\u1ec3n sang c\u00e1c chi\u1ebfn thu\u1eadt c\u1ee5 th\u1ec3 \u0111\u1ec3 thu h\u00fat nhi\u1ec1u b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp h\u01a1n, h\u00e3y xem x\u00e9t c\u00e1c xu h\u01b0\u1edbng v\u00e0 c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng ph\u1ed5 bi\u1ebfn nh\u1ea5t, bao g\u1ed3m c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta, c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn v\u00e0 trang web c\u1ee7a kh\u00e1ch s\u1ea1n. B\u1ea3n xem x\u00e9t ng\u1eafn g\u1ecdn n\u00e0y s\u1ebd cung c\u1ea5p cho b\u1ea1n n\u1ec1n t\u1ea3ng \u0111\u1ec3 hi\u1ec3u v\u1ecb tr\u00ed c\u1ee7a b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp trong chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n ph\u1ed1i c\u1ee7a m\u00ecnh.<\/p><\/blockquote>\n

\"Ota
Ota Viet Nam Dangbai Tang Dat Phong Khach San Bang Cong Cu Dat Phong Truc Tiep Va Seo (2)<\/figcaption><\/figure>\n

Xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n tr\u1ef1c ti\u1ebfp<\/h2>\n

L\u00e0m th\u1ebf n\u00e0o m\u00e0 b\u1ed1i c\u1ea3nh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u0111\u00e3 ph\u00e1t tri\u1ec3n trong v\u00e0i n\u0103m qua? Katie Moro, Ph\u00f3 Ch\u1ee7 t\u1ecbch \u0110\u1ed1i t\u00e1c D\u1eef li\u1ec7u t\u1ea1i Amadeus, \u0111\u00e3 chia s\u1ebb t\u1ea1i Passport 2023 r\u1eb1ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u0111\u00e3 t\u0103ng l\u00ean k\u1ec3 t\u1eeb \u0111\u1ea1i d\u1ecbch, cung c\u1ea5p nh\u1eefng th\u00f4ng tin ph\u00e2n ph\u1ed1i quan tr\u1ecdng cho c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd l\u01b0u tr\u00fa.<\/p>\n

C\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng h\u00e0ng \u0111\u1ea7u<\/h3>\n

M\u1ed9t ph\u1ea7n c\u1ee7a vi\u1ec7c t\u1ea1o ra m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n ph\u1ed1i th\u1eafng l\u1ee3i l\u00e0 g\u1eb7p g\u1ee1 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n theo th\u1eddi gian th\u1ef1c. Ba trong s\u1ed1 c\u00e1c trang web \u0111\u1eb7t ph\u00f2ng l\u1edbn nh\u1ea5t cho c\u00e1c doanh nghi\u1ec7p l\u01b0u tr\u00fa l\u00e0 c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn, c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta v\u00e0 trang web tr\u1ef1c ti\u1ebfp c\u1ee7a b\u1ea1n. M\u1ed7i ngu\u1ed3n \u0111\u1eb7t ph\u00f2ng c\u00f3 \u01b0u \u0111i\u1ec3m v\u00e0 th\u00e1ch th\u1ee9c ri\u00eang, v\u00ec v\u1eady vi\u1ec7c bi\u1ebft s\u1ef1 kh\u00e1c bi\u1ec7t khi quy\u1ebft \u0111\u1ecbnh v\u1ec1 k\u00eanh c\u1ee7a b\u1ea1n l\u00e0 h\u1eefu \u00edch.\u00a0Ph\u00e1t tri\u1ec3n m\u1ed9t h\u1ed7n h\u1ee3p m\u1ea1nh m\u1ebd \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u kinh doanh kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u00fac \u0111\u1ea9y \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp.<\/p>\n

C\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTAs)<\/h4>\n

41% kh\u00e1ch du l\u1ecbch th\u00edch s\u1eed d\u1ee5ng c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn, nh\u01b0 Expedia, Airbnb v\u00e0 Booking.com. H\u1ea7u h\u1ebft c\u00e1c \u0111\u1eb7t ph\u00f2ng OTA \u0111i k\u00e8m v\u1edbi m\u1ed9t kho\u1ea3n ph\u00ed hoa h\u1ed3ng. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 kh\u00e1ch t\u1ea1o ra \u0111\u1eb7t ch\u1ed7 c\u1ee7a h\u1ecd v\u00e0 x\u1eed l\u00fd thanh to\u00e1n th\u00f4ng qua trang web OTA, v\u00e0 OTAs gi\u1eef l\u1ea1i m\u1ed9t kho\u1ea3n hoa h\u1ed3ng \u0111\u00e0m ph\u00e1n cho m\u1ed7i \u0111\u1eb7t ph\u00f2ng tr\u01b0\u1edbc khi ph\u00e2n ph\u1ed1i s\u1ed1 ti\u1ec1n thanh to\u00e1n c\u00f2n l\u1ea1i cho n\u01a1i l\u01b0u tr\u00fa.<\/p>\n

C\u00e1c ph\u00ed hoa h\u1ed3ng cho m\u1ed9t s\u1ed1 k\u00eanh c\u00f3 th\u1ec3 l\u00ean \u0111\u1ebfn 30% m\u1ed7i \u0111\u1eb7t ph\u00f2ng, v\u00ec v\u1eady \u0111i\u1ec1u quan tr\u1ecdng kh\u00f4ng ph\u1ea3i ch\u1ec9 d\u1ef1a v\u00e0o OTAs \u0111\u1ec3 \u0111\u1eb7t ch\u1ed7.<\/p>\n

H\u1ea7u h\u1ebft c\u00e1c kh\u00e1ch s\u1ea1n s\u1eed d\u1ee5ng ng\u01b0\u1eddi qu\u1ea3n l\u00fd k\u00eanh \u0111\u1ec3 chia s\u1ebb kho h\u00e0ng c\u1ee7a h\u1ecd, gi\u1eef t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh, gi\u00e1 ph\u00f2ng v\u00e0 ph\u00f2ng \u1edf m\u1ed9t n\u01a1i.<\/p>\n

L\u1ee3i \u00edch:<\/h4>\n
    \n
  • S\u1ee9c m\u1ea1nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 thu h\u00fat kh\u00e1ch du l\u1ecbch tr\u00ean to\u00e0n th\u1ebf gi\u1edbi tr\u00ean c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau v\u00e0 nh\u00e2n kh\u1ea9u h\u1ecdc<\/li>\n
  • Truy c\u1eadp v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng ng\u00e1ch th\u00f4ng qua c\u00e1c OTAs theo khu v\u1ef1c c\u1ee5 th\u1ec3, nh\u01b0 Ctrip, ho\u1eb7c nh\u1eefng n\u01a1i l\u01b0u tr\u00fa c\u1ee5 th\u1ec3, nh\u01b0 Mr & Mrs Smith<\/li>\n
  • Hi\u1ec3n th\u1ecb cho kh\u00e1ch du l\u1ecbch c\u00f3 th\u1ec3 ch\u01b0a bi\u1ebft v\u1ec1 n\u01a1i l\u01b0u tr\u00fa c\u1ee7a b\u1ea1n tr\u01b0\u1edbc khi t\u00ecm ki\u1ebfm (c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 hi\u1ec7u \u1ee9ng b\u1ea3ng qu\u1ea3ng c\u00e1o, n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng gh\u00e9 th\u0103m m\u1ed9t OTA \u0111\u1ec3 nghi\u00ean c\u1ee9u v\u00e0 cu\u1ed1i c\u00f9ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp)<\/li>\n
  • C\u00e1c khuy\u1ebfn m\u00e3i ti\u1ebfp th\u1ecb ho\u1eb7c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t v\u00e0 ph\u00e2n b\u1ed5 kho h\u00e0ng cho ph\u00e9p b\u1ea1n ki\u1ec3m so\u00e1t th\u1ecb ph\u1ea7n c\u1ee7a OTAs trong h\u1ed7n h\u1ee3p ph\u00e2n ph\u1ed1i c\u1ee7a b\u1ea1n<\/li>\n<\/ul>\n

    Th\u00e1ch th\u1ee9c:<\/h4>\n
      \n
    • C\u00e1c ph\u00ed hoa h\u1ed3ng cao \u0111\u1ed1i v\u1edbi c\u00e1c OTAs ph\u1ed5 bi\u1ebfn h\u01a1n v\u00e0 c\u00e1c kho\u1ea3n hoa h\u1ed3ng \u0111ang t\u0103ng h\u00e0ng n\u0103m<\/li>\n
    • Truy c\u1eadp v\u00e0o r\u1ea5t \u00edt th\u00f4ng tin v\u1ec1 kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n tr\u00ean m\u1ed9t OTA<\/li>\n
    • \u00cdt ki\u1ec3m so\u00e1t h\u01a1n \u0111\u1ed1i v\u1edbi tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00ec \u0111i\u1ec3m ti\u1ebfp x\u00fac \u0111\u1ea7u ti\u00ean c\u1ee7a h\u1ecd l\u00e0 v\u1edbi OTA v\u00e0 nh\u00e0 cung c\u1ea5p s\u1edf h\u1eefu d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng<\/li>\n
    • C\u1ea7n ph\u1ea3i theo d\u00f5i v\u00e0 duy tr\u00ec s\u1ef1 c\u00f4ng b\u1eb1ng v\u1ec1 gi\u00e1 gi\u1eefa c\u00e1c OTAs v\u00e0 c\u00e1c k\u00eanh tr\u1ef1c ti\u1ebfp<\/li>\n<\/ul>\n

      C\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta<\/h4>\n

      C\u00e1c trang meta nh\u01b0 Kayak, TripAdvisor v\u00e0 Trivago cho ph\u00e9p ng\u01b0\u1eddi ti\u00eau d\u00f9ng so s\u00e1nh gi\u00e1 c\u1ea3 tr\u00ean c\u00e1c OTAs v\u00e0 trang web c\u1ee7a n\u01a1i l\u01b0u tr\u00fa. Kh\u00e1ch s\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea5u gi\u00e1 cho c\u00e1c v\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o tr\u00ean meta v\u00e0 tr\u1ea3 ti\u1ec1n khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o. C\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta kh\u00e1c v\u1edbi OTAs \u1edf ch\u1ed7 b\u1ea1n c\u00f3 th\u1ec3 d\u1eabn kh\u00e1ch du l\u1ecbch tr\u1edf v\u1ec1 trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 th\u00fac \u0111\u1ea9y \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, v\u00e0 n\u00f3 ho\u1ea1t \u0111\u1ed9ng theo m\u00f4 h\u00ecnh kh\u00f4ng hoa h\u1ed3ng; thay v\u00e0o \u0111\u00f3, b\u1ea1n tr\u1ea3 ti\u1ec1n theo m\u1ed7i c\u00fa nh\u1ea5p (CPC).<\/p>\n

      B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t ng\u00e2n s\u00e1ch cho s\u1ed1 ti\u1ec1n b\u1ea1n mu\u1ed1n \u0111\u1eb7t cho m\u1ed7i l\u1ea7n nh\u1ea5p v\u00e0 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 th\u1ea7u \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3 c\u1ee7a m\u00ecnh.<\/p>\n

      L\u1ee3i \u00edch:<\/h4>\n
        \n
      • Ng\u01b0\u1eddi d\u00f9ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta th\u01b0\u1eddng l\u00e0 nh\u1eefng ng\u01b0\u1eddi l\u1eadp k\u1ebf ho\u1ea1ch chuy\u1ebfn \u0111i t\u00edch c\u1ef1c v\u00e0 do \u0111\u00f3 c\u00f3 \u00fd \u0111\u1ecbnh t\u00ecm ki\u1ebfm cao h\u01a1n<\/li>\n
      • M\u00f4 h\u00ecnh CPC t\u1ea1o s\u00e2n ch\u01a1i b\u1eb1ng c\u00e1ch d\u1eabn d\u1eaft kh\u00e1ch du l\u1ecbch \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp tr\u00ean trang web c\u1ee7a b\u1ea1n, cho ph\u00e9p b\u1ea1n s\u1edf h\u1eefu m\u1ed1i quan h\u1ec7<\/li>\n
      • M\u00f4 h\u00ecnh CPC c\u0169ng gi\u00fap d\u1ec5 d\u00e0ng t\u0103ng quy m\u00f4 nhu c\u1ea7u khi c\u1ea7n<\/li>\n
      • B\u1ea1n ch\u1ec9 tr\u1ea3 ti\u1ec1n cho hi\u1ec7u su\u1ea5t<\/li>\n<\/ul>\n

        Th\u00e1ch th\u1ee9c:<\/h4>\n
          \n
        • B\u1ea1n \u0111ang c\u1ea1nh tranh trong m\u1ed9t cu\u1ed9c \u0111\u1ea5u gi\u00e1 m\u1edf, th\u01b0\u1eddng th\u01b0\u1edfng cho c\u00e1c ng\u00e2n s\u00e1ch l\u1edbn h\u01a1n<\/li>\n
        • C\u00e1c gi\u00e1 th\u1ea7u CPC dao \u0111\u1ed9ng d\u1ef1a tr\u00ean nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng c\u00f3 ngh\u0129a l\u00e0 c\u00e1c nh\u00e0 kh\u00e1ch s\u1ea1n ph\u1ea3i theo d\u00f5i ch\u1eb7t ch\u1ebd hi\u1ec7u su\u1ea5t \u0111\u1ec3 tr\u00e1nh chi ti\u00eau qu\u00e1 m\u1ee9c<\/li>\n<\/ul>\n

          Trang web kh\u00e1ch s\u1ea1n<\/h4>\n

          \u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp qua trang web c\u1ee7a kh\u00e1ch s\u1ea1n cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd v\u00e0 ch\u1ee7 nh\u00e0 giao d\u1ecbch tr\u1ef1c ti\u1ebfp v\u1edbi ng\u01b0\u1eddi \u0111\u1eb7t ph\u00f2ng. \u01afu \u0111i\u1ec3m c\u1ee7a b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp l\u00e0 b\u1ea1n kh\u00f4ng ph\u1ea3i tr\u1ea3 hoa h\u1ed3ng cho b\u00ean th\u1ee9 ba v\u00e0 c\u00f3 th\u1ec3 duy tr\u00ec m\u1ed1i quan h\u1ec7 tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng. Tuy nhi\u00ean, c\u00e1c \u0111\u1eb7t ph\u00f2ng n\u00e0y kh\u00f4ng ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed. \u0110\u1ea7u ti\u00ean, b\u1ea1n ph\u1ea3i c\u00f3 m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn tr\u00ean trang web c\u1ee7a m\u00ecnh \u0111\u1ec3 nh\u1eadn \u0111\u1eb7t ph\u00f2ng v\u00e0 x\u1eed l\u00fd thanh to\u00e1n.<\/p>\n

          Th\u1ee9 hai, b\u1ea1n v\u1eabn ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb \u0111\u1ec3 thu h\u00fat kh\u00e1ch du l\u1ecbch v\u00e0 duy tr\u00ec t\u00ednh c\u1ea1nh tranh.<\/p>\n

          L\u1ee3i \u00edch:<\/h4>\n
            \n
          • M\u1ed1i quan h\u1ec7 m\u1ed9t \u0111\u1ed1i m\u1ed9t v\u1edbi kh\u00e1ch h\u00e0ng c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng<\/li>\n
          • Nhi\u1ec1u c\u01a1 h\u1ed9i b\u00e1n th\u00eam nh\u01b0 n\u00e2ng c\u1ea5p ph\u00f2ng v\u00e0 tr\u1ea3 ph\u00f2ng mu\u1ed9n tr\u01b0\u1edbc khi \u0111\u1ebfn<\/li>\n
          • Kh\u00f4ng c\u1ea7n tr\u1ea3 hoa h\u1ed3ng cho c\u00e1c OTAs ho\u1eb7c c\u00e1c ch\u1ee3 kh\u00e1c, ngh\u0129a l\u00e0 nhi\u1ec1u doanh thu v\u00e0 l\u1ee3i nhu\u1eadn h\u01a1n<\/li>\n
          • \u0110\u1eb7t ph\u00f2ng trung th\u00e0nh c\u00f3 th\u1ec3 gi\u1ea3m t\u1ed5ng chi ph\u00ed b\u1eb1ng c\u00e1ch t\u0103ng gi\u00e1 tr\u1ecb tr\u1ecdn \u0111\u1eddi c\u1ee7a m\u1ed7i kh\u00e1ch h\u00e0ng. B\u1ea1n s\u1edf h\u1eefu d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho giao ti\u1ebfp tr\u01b0\u1edbc khi \u0111\u1ebfn v\u00e0 ti\u1ebfp th\u1ecb l\u1ea1i sau khi l\u01b0u tr\u00fa<\/li>\n<\/ul>\n

            Th\u00e1ch th\u1ee9c:<\/h4>\n
              \n
            • \u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u0111\u00f2i h\u1ecfi k\u1ef9 n\u0103ng ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 m\u1ea1nh m\u1ebd ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a m\u1ed9t chuy\u00ean gia ti\u1ebfp th\u1ecb kh\u00e1ch s\u1ea1n \u0111\u1ec3 gi\u1eef chi ph\u00ed th\u1ea5p so v\u1edbi c\u00e1c k\u00eanh kh\u00e1c.<\/li>\n<\/ul>\n

              Gi\u1edd \u0111\u00e2y, khi ch\u00fang ta \u0111\u00e3 th\u1ea3o lu\u1eadn v\u1ec1 gi\u00e1 tr\u1ecb c\u1ee7a ch\u00fang, h\u00e3y xem x\u00e9t m\u1ed9t s\u1ed1 chi\u1ebfn thu\u1eadt ch\u00ednh \u0111\u1ec3 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp t\u1ea1i c\u01a1 s\u1edf c\u1ee7a b\u1ea1n. Khi b\u1ea1n t\u00ecm ki\u1ebfm \u0111\u1ec3 t\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, h\u00e3y nh\u1edb r\u1eb1ng nh\u1eefng c\u1ea3i thi\u1ec7n nh\u1ecf s\u1ebd \u0111\u01b0\u1ee3c khu\u1ebfch \u0111\u1ea1i theo th\u1eddi gian, v\u00ec v\u1eady \u0111\u1eebng n\u1ea3n l\u00f2ng n\u1ebfu b\u1ea1n kh\u00f4ng th\u1ea5y k\u1ebft qu\u1ea3 qua \u0111\u00eam. M\u1ed7i l\u1ea7n t\u0103ng 1% trong doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp l\u00e0 m\u1ed9t chi\u1ebfn th\u1eafng \u0111\u00e1ng m\u1eebng! Cu\u1ed1i c\u00f9ng, b\u1ea1n c\u00f3 th\u1ec3 gi\u1ea3m d\u1ea7n s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o OTAs v\u00e0 c\u00e1c ngu\u1ed3n b\u00ean th\u1ee9 ba kh\u00e1c t\u00ednh ph\u00ed hoa h\u1ed3ng cho \u0111\u1eb7t ph\u00f2ng c\u1ee7a b\u1ea1n.<\/strong><\/p>\n

              \"Ota
              Ota Viet Nam Dangbai Tang Dat Phong Khach San Bang Cong Cu Dat Phong Truc Tiep Va Seo (3)<\/figcaption><\/figure>\n

              D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 t\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n:<\/h3>\n
                \n
              1. S\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng kh\u00f4ng t\u00ednh hoa h\u1ed3ng<\/strong>T\u00ecm ki\u1ebfm m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng kh\u00f4ng t\u00ednh hoa h\u1ed3ng v\u00e0 c\u0169ng th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng; c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng chi\u1ebfm ph\u1ea7n l\u1edbn trong nghi\u00ean c\u1ee9u v\u00e0 \u0111\u1eb7t ph\u00f2ng du l\u1ecbch, v\u1edbi kho\u1ea3ng 70% kh\u00e1ch du l\u1ecbch s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh \u0111\u1ec3 \u0111\u1eb7t k\u1ef3 ngh\u1ec9 c\u1ee7a h\u1ecd. T\u00ednh kh\u1ea3 d\u1ee5ng tr\u00ean di \u0111\u1ed9ng s\u1ebd duy tr\u00ec t\u00ednh c\u1ea1nh tranh c\u1ee7a k\u00eanh c\u1ee7a b\u1ea1n.\n

                \u0110\u1ea3m b\u1ea3o quy tr\u00ecnh \u0111\u1eb7t ph\u00f2ng \u0111\u01b0\u1ee3c gi\u1edbi h\u1ea1n trong hai ho\u1eb7c ba b\u01b0\u1edbc v\u00e0 bao g\u1ed3m m\u1ed9t c\u00f4ng c\u1ee5 ki\u1ec3m tra gi\u00e1 \u0111\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 so s\u00e1nh gi\u00e1 t\u1eeb trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i. B\u1eb1ng c\u00e1ch \u0111\u00f3, b\u1ea1n gi\u1eef h\u1ecd kh\u00f4ng r\u1eddi kh\u1ecfi trang web c\u1ee7a m\u00ecnh \u0111\u1ec3 so gi\u00e1 tr\u00ean OTAs, v\u00e0 c\u0169ng cho h\u1ecd l\u00fd do \u0111\u1ec3 \u0111\u1eb7t ph\u00f2ng b\u1eb1ng c\u00e1ch cho th\u1ea5y r\u1eb1ng b\u1ea1n c\u00f3 gi\u00e1 t\u1ed1t nh\u1ea5t.<\/li>\n

              2. X\u00e2y d\u1ef1ng m\u1ed9t trang web h\u1ea5p d\u1eabn, d\u1ec5 s\u1eed d\u1ee5ng<\/strong>Trang web c\u1ee7a b\u1ea1n th\u01b0\u1eddng l\u00e0 \u1ea5n t\u01b0\u1ee3ng \u0111\u1ea7u ti\u00ean m\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 v\u1ec1 c\u01a1 s\u1edf l\u01b0u tr\u00fa c\u1ee7a b\u1ea1n. H\u00e3y n\u1ed7 l\u1ef1c th\u00eam v\u00e0 s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t nh\u1ea5t c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u00e0 khuy\u1ebfn kh\u00edch kh\u00e1ch du l\u1ecbch \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp. \u0110\u1ea3m b\u1ea3o b\u1ea1n s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh v\u00e0 video ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u1ec3 gi\u1edbi thi\u1ec7u t\u1ea5t c\u1ea3 c\u00e1c ph\u00f2ng v\u00e0 ti\u1ec7n nghi c\u1ee7a b\u1ea1n v\u00e0 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m hi\u1ec7n \u0111\u1ea1i v\u00e0 li\u1ec1n m\u1ea1ch \u0111\u1ec3 khuy\u1ebfn kh\u00edch kh\u00e1ch du l\u1ecbch \u0111\u1eb7t ph\u00f2ng. S\u1eed d\u1ee5ng c\u00e1c n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (CTA) n\u1ed5i b\u1eadt, m\u00e0u s\u1eafc r\u1ef1c r\u1ee1, nh\u01b0 “\u0110\u1eb7t ph\u00f2ng ngay,” tr\u00ean m\u1ecdi trang, v\u00e0 bao g\u1ed3m c\u00e1c c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p \u0111\u1ec3 gi\u1ea3i \u0111\u00e1p c\u00e1c c\u00e2u h\u1ecfi cu\u1ed1i c\u00f9ng.<\/li>\n
              3. S\u1eed d\u1ee5ng nhi\u1ec1u k\u1ebf ho\u1ea1ch gi\u00e1<\/strong>K\u1ebft h\u1ee3p nhi\u1ec1u k\u1ebf ho\u1ea1ch gi\u00e1 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3n l\u00fd doanh thu c\u1ee7a b\u1ea1n cung c\u1ea5p cho kh\u00e1ch du l\u1ecbch nhi\u1ec1u l\u1ef1a ch\u1ecdn v\u00e0 linh ho\u1ea1t h\u01a1n \u0111\u1ec3 ch\u1ecdn l\u1ef1a \u0111i\u1ec1u ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd (v\u00e0 gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd c\u00f4ng su\u1ea5t t\u1ed1t h\u01a1n). Xem x\u00e9t cung c\u1ea5p c\u00e1c k\u1ebf ho\u1ea1ch gi\u00e1 Earlybird, Flexible, ho\u1eb7c Non-refundable th\u00f4ng qua c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng c\u1ee7a b\u1ea1n \u0111\u1ec3 khuy\u1ebfn kh\u00edch \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp.\n

                M\u1ed9t c\u00e1ch kh\u00e1c \u0111\u1ec3 thu h\u00fat c\u00e1c ph\u00e2n kh\u00fac kh\u00e1c nhau v\u00e0 t\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp l\u00e0 th\u00f4ng qua t\u1ed3n kho chia s\u1ebb. T\u1ed3n kho chia s\u1ebb l\u00e0 khi c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd l\u01b0u tr\u00fa k\u1ebft h\u1ee3p c\u00e1c lo\u1ea1i ph\u00f2ng kh\u00e1c nhau, \u0111\u01b0\u1ee3c b\u00e1n nh\u01b0 m\u1ed9t \u0111\u01a1n v\u1ecb duy nh\u1ea5t. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p kh\u00e1ch du l\u1ecbch t\u00f9y ch\u1ec9nh tr\u1ea3i nghi\u1ec7m \u0111\u1eb7t ph\u00f2ng c\u1ee7a h\u1ecd, t\u1eeb \u0111\u00f3 c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn t\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, doanh thu v\u00e0 l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch.<\/li>\n

              4. Bao g\u1ed3m c\u00e1c b\u00e1n th\u00eam v\u00e0 ph\u1ee5 ph\u00ed trong qu\u00e1 tr\u00ecnh \u0111\u1eb7t ph\u00f2ng<\/strong>H\u00e3y \u0111\u1ec3 kh\u00e1ch c\u00e1 nh\u00e2n h\u00f3a k\u1ef3 ngh\u1ec9 c\u1ee7a h\u1ecd c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c ph\u1ee5 ph\u00ed, b\u00e1n th\u00eam, v\u00e0 c\u00e1c g\u00f3i t\u00edch h\u1ee3p v\u00e0o c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng c\u1ee7a b\u1ea1n. Cung c\u1ea5p nh\u1eefng th\u1ee9 nh\u01b0 ch\u1ed7 \u0111\u1eadu xe, v\u1eadn chuy\u1ec3n, v\u00e9 spa, ho\u1eb7c tour du l\u1ecbch trong qu\u00e1 tr\u00ecnh thanh to\u00e1n \u0111\u1ec3 kh\u00e1ch du l\u1ecbch c\u00f3 th\u1ec3 ch\u1ecdn l\u1ef1a \u0111i\u1ec1u ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd. Nh\u1eefng ph\u1ee5 ph\u00ed n\u00e0y gi\u00fap ph\u00e2n bi\u1ec7t trang web c\u1ee7a b\u1ea1n kh\u1ecfi OTAs v\u00e0 t\u1ea1o ra th\u00eam doanh thu cho c\u01a1 s\u1edf c\u1ee7a b\u1ea1n.<\/li>\n
              5. T\u1eadn d\u1ee5ng ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong>\u0110\u00e2y l\u00e0 n\u01a1i vi\u1ec7c th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp c\u00f3 th\u1ec3 tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p h\u01a1n. Thay v\u00ec d\u1ef1a v\u00e0o OTAs cho s\u1ee9c m\u1ea1nh ti\u1ebfp th\u1ecb c\u1ee7a h\u1ecd, b\u1ea1n s\u1ebd ph\u1ea3i th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb kh\u00e1ch s\u1ea1n t\u1ef1 m\u00ecnh. B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch xem x\u00e9t d\u1eef li\u1ec7u h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd t\u00e0i s\u1ea3n c\u1ee7a b\u1ea1n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp nh\u1ea5t.\n

                M\u1ed9t khi b\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh, h\u00e3y ch\u1ecdn k\u00eanh n\u00e0o l\u00e0 h\u1ee3p l\u00fd nh\u1ea5t cho \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/p>\n

                  \n
                • C\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm meta l\u00e0 n\u01a1i t\u1ed1t \u0111\u1ec3 b\u1eaft \u0111\u1ea7u, v\u00ec ch\u00fang nh\u1eafm t\u1edbi ng\u01b0\u1eddi d\u00f9ng c\u00f3 \u00fd \u0111\u1ecbnh t\u1ed1t nh\u1ea5t<\/li>\n
                • Ti\u1ebfp th\u1ecb c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SEM) v\u00e0 qu\u1ea3ng c\u00e1o l\u1ea1i c\u00f3 th\u1ec3 gi\u00fap t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch nhanh ch\u00f3ng<\/li>\n
                • C\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i tr\u00ean Facebook ho\u1eb7c Instagram c\u00f3 kh\u1ea3 n\u0103ng ph\u00e2n kh\u00fac l\u1edbn \u0111\u1ec3 ti\u1ebfp c\u1eadn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng ng\u00e1ch<\/li>\n
                • C\u00e1c n\u1ed7 l\u1ef1c t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SEO) gi\u00fap c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t c\u1ee7a trang web v\u00e0 x\u1ebfp h\u1ea1ng t\u1eeb kh\u00f3a tr\u00ean Google v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm kh\u00e1c<\/li>\n
                • Ti\u1ebfp th\u1ecb qua email gi\u00fap gi\u1eef cho c\u00e1c kh\u00e1ch h\u00e0ng c\u0169 v\u00e0 m\u1edbi t\u01b0\u01a1ng t\u00e1c v\u00e0 \u0111\u01b0\u1ee3c th\u00f4ng b\u00e1o v\u1ec1 c\u01a1 s\u1edf c\u1ee7a b\u1ea1n v\u00e0 c\u00e1c \u01b0u \u0111\u00e3i<\/li>\n<\/ul>\n

                  Nh\u1edb r\u1eb1ng ti\u1ebfp th\u1ecb y\u00eau c\u1ea7u th\u1eed nghi\u1ec7m v\u00e0 t\u1ed1i \u01b0u h\u00f3a li\u00ean t\u1ee5c \u0111\u1ec3 xem \u0111i\u1ec1u g\u00ec ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t. \u0110\u00f3 l\u00e0 v\u1ec1 s\u1ef1 c\u1ea3i thi\u1ec7n li\u00ean t\u1ee5c!<\/li>\n

                • Cung c\u1ea5p k\u00eanh giao ti\u1ebfp cho kh\u00e1ch<\/strong>Trong giai \u0111o\u1ea1n kh\u00e1m ph\u00e1, kh\u00e1ch du l\u1ecbch th\u01b0\u1eddng c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e2u h\u1ecfi v\u1ec1 ti\u1ec7n nghi, ph\u00f2ng, v\u1ecb tr\u00ed, v\u00e0 nhi\u1ec1u h\u01a1n n\u1eefa c\u1ee7a c\u01a1 s\u1edf. \u0110\u1ec3 gi\u00fap tr\u1ea3 l\u1eddi nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y nhanh ch\u00f3ng, x\u00e2y d\u1ef1ng l\u00f2ng tin v\u00e0 khuy\u1ebfn kh\u00edch kh\u1ea3 n\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u2014 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng c\u1ee5 nh\u1eafn tin cho kh\u00e1ch c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o trang web c\u1ee7a b\u1ea1n.\n

                  C\u00e1c n\u1ec1n t\u1ea3ng nh\u1eafn tin cho ph\u00e9p b\u1ea1n g\u1eedi v\u00e0 nh\u1eadn tin nh\u1eafn t\u1eeb nhi\u1ec1u k\u00eanh nh\u01b0 chatbot v\u00e0 messenger cho doanh nghi\u1ec7p v\u00e0 qu\u1ea3n l\u00fd m\u1ecdi th\u1ee9 th\u00f4ng qua m\u1ed9t h\u1ed9p th\u01b0 chung. B\u1eb1ng c\u00e1ch n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd c\u00e2u h\u1ecfi tr\u00ean c\u00e1c k\u00eanh m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 \u0111\u01a1n gi\u1ea3n h\u00f3a quy tr\u00ecnh \u0111\u1eb7t ph\u00f2ng. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng AI ho\u1eb7c c\u00f4ng c\u1ee5 tr\u00f2 chuy\u1ec7n \u0111\u01b0\u1ee3c l\u1eadp tr\u00ecnh s\u1eb5n \u0111\u1ec3 lo\u1ea1i b\u1ecf nhu c\u1ea7u can thi\u1ec7p c\u1ee7a con ng\u01b0\u1eddi.<\/li>\n

                • T\u1ea1o c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch<\/strong>Nh\u01b0 m\u1ed9t c\u00fa th\u00fac cu\u1ed1i c\u00f9ng, s\u1eed d\u1ee5ng th\u00f4ng \u0111i\u1ec7p tr\u00ean trang web c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u1ea1o c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch cho kh\u00e1ch du l\u1ecbch. V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 th\u1eed nghi\u1ec7m flash sales ho\u1eb7c \u01b0u \u0111\u00e3i trong th\u1eddi gian gi\u1edbi h\u1ea1n \u0111\u1ec3 xem t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u00f3 t\u0103ng kh\u00f4ng. H\u00e3y th\u1eed g\u1eedi lo\u1ea1i b\u00e1n h\u00e0ng n\u00e0y qua email \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng, ho\u1eb7c s\u1eed d\u1ee5ng bi\u1ec3u ng\u1eef tr\u00ean \u0111\u1ea7u trang web c\u1ee7a b\u1ea1n v\u1edbi m\u00e3 gi\u1ea3m gi\u00e1 \u0111\u1ed9c \u0111\u00e1o. Nh\u1eefng lo\u1ea1i \u01b0u \u0111\u00e3i n\u00e0y r\u1ea5t t\u1ed1t khi b\u1ea1n c\u1ea7n \u0111i\u1ec1n ch\u1ed7 tr\u1ed1ng nhanh ch\u00f3ng v\u00e0 kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng th\u01b0\u1eddng xuy\u00ean.<\/li>\n
                • Kh\u00f4ng ch\u1ec9 b\u00e1n m\u1ed9t ph\u00f2ng, m\u00e0 b\u00e1n c\u1ea3 m\u1ed9t tr\u1ea3i nghi\u1ec7m<\/strong>Kh\u00e1ch du l\u1ecbch ng\u00e0y nay \u0111ang t\u00ecm ki\u1ebfm nhi\u1ec1u h\u01a1n ch\u1ec9 l\u00e0 m\u1ed9t n\u01a1i \u0111\u1ec3 \u1edf, h\u1ecd mu\u1ed1n t\u00ecm m\u1ed9t nh\u00e0 cung c\u1ea5p l\u01b0u tr\u00fa ph\u00f9 h\u1ee3p v\u1edbi tr\u1ea3i nghi\u1ec7m m\u00e0 h\u1ecd \u0111ang t\u00ecm ki\u1ebfm. B\u00e1o c\u00e1o l\u01b0u tr\u00fa c\u1ee7a ch\u00fang t\u00f4i \u0111\u00e3 x\u00e1c \u0111\u1ecbnh m\u1ed9t s\u1ef1 chuy\u1ec3n \u0111\u1ed5i t\u1eeb ti\u1ec7n nghi sang tr\u1ea3i nghi\u1ec7m nh\u01b0 m\u1ed9t xu h\u01b0\u1edbng l\u1edbn v\u00e0 khuy\u00ean c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n n\u00ean tr\u00e1nh xa t\u01b0 duy ti\u1ec7n nghi v\u00e0 t\u1eadp trung v\u00e0o n\u1ed7 l\u1ef1c n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u00e1p \u1ee9ng c\u00e1c nhu c\u1ea7u x\u00e3 h\u1ed9i, m\u00f4i tr\u01b0\u1eddng v\u00e0 kinh t\u1ebf c\u1ee7a kh\u00e1ch du l\u1ecbch.\n

                  B\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh r\u00f5 l\u00e0m th\u1ebf n\u00e0o m\u00e0 ph\u00f2ng c\u1ee7a b\u1ea1n, ti\u1ec7n nghi v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p \u0111\u1ec3 mang l\u1ea1i m\u1ed9t tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o v\u00e0 truy\u1ec1n \u0111\u1ea1t \u0111i\u1ec1u n\u00e0y qua c\u00e1c k\u00eanh \u0111\u1ec3 th\u00fac \u0111\u1ea9y nhi\u1ec1u \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp h\u01a1n. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t nh\u00e0 ngh\u1ec9 nh\u1ecf n\u1eb1m trong n\u00fai, h\u00e3y th\u1ec3 hi\u1ec7n c\u00e1ch b\u1ea1n cung c\u1ea5p d\u1ecbch v\u1ee5 \u0111\u01b0a \u0111\u00f3n t\u1edbi \u0111\u1ed3i tr\u01b0\u1ee3t tuy\u1ebft, gi\u1edd khuy\u1ebfn m\u00e3i apr\u00e8s-ski, v\u00e0 b\u1ed3n n\u01b0\u1edbc n\u00f3ng tr\u00ean m\u00e1i \u0111\u1ec3 k\u1ebft th\u00fac ng\u00e0y. C\u00e0ng nghi\u00eang v\u1ec1 tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o c\u1ee7a b\u1ea1n, b\u1ea1n c\u00e0ng c\u00f3 kh\u1ea3 n\u0103ng t\u00ecm th\u1ea5y m\u1ed9t \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh quay l\u1ea1i th\u01b0\u1eddng xuy\u00ean.<\/li>\n

                • T\u1eadn d\u1ee5ng l\u00f2ng trung th\u00e0nh<\/strong>Kh\u00e1ch h\u00e0ng c\u0169 c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t m\u1ecf v\u00e0ng khi n\u00f3i \u0111\u1ebfn vi\u1ec7c \u0111\u1eb7t l\u1ea1i. T\u00e1i t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng c\u0169 b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email v\u1edbi nh\u1eefng \u01b0u \u0111\u00e3i h\u1ea5p d\u1eabn v\u00e0 khuy\u1ebfn m\u00e3i. Ngo\u00e0i ra, n\u1ebfu b\u1ea1n ch\u01b0a c\u00f3, h\u00e3y xem x\u00e9t kh\u1edfi \u0111\u1ed9ng m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft. Kh\u00e1ch du l\u1ecbch \u0111\u00e1p \u1ee9ng t\u1ed1t v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y, v\u00e0 b\u1ea1n s\u1ebd h\u1ecdc \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n v\u1ec1 h\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng l\u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh. Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft c\u1ee7a b\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea3i ph\u1ee9c t\u1ea1p, v\u1edbi \u0111i\u1ec3m v\u00e0 quy \u0111\u1ed5i \u2014 c\u00f3 th\u1ec3 \u0111\u01a1n gi\u1ea3n nh\u01b0 h\u1ee9a h\u1eb9n gi\u00e1 “Ch\u1ec9 d\u00e0nh cho th\u00e0nh vi\u00ean”.<\/li>\n
                • Tr\u1edf n\u00ean ho\u1ea1t b\u00e1t tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/strong>M\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 c\u1ee7ng c\u1ed1 v\u00e0 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch c\u0169 v\u00e0 ti\u1ec1m n\u0103ng. Ch\u1ecdn nh\u1eefng k\u00eanh n\u00e0o \u0111\u1ec3 \u0111\u1ea7u t\u01b0 th\u1eddi gian v\u00e0 n\u1ed7 l\u1ef1c v\u00e0o d\u1ef1a tr\u00ean nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee7a kh\u00e1ch v\u00e0 ch\u1ea1y qu\u1ea3ng c\u00e1o m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 thu h\u00fat nhi\u1ec1u \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp h\u01a1n. \u0110\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n t\u1ea1o ra c\u00e1c CTA tr\u00ean h\u1ed3 s\u01a1 x\u00e3 h\u1ed9i c\u1ee7a m\u00ecnh li\u00ean k\u1ebft t\u1edbi c\u00f4ng c\u1ee5 \u0111\u1eb7t ph\u00f2ng c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u01a1n gi\u1ea3n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Khuy\u1ebfn kh\u00edch chia s\u1ebb n\u1ed9i dung x\u00e3 h\u1ed9i xung quanh t\u00e0i s\u1ea3n c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch t\u1ea1o ra c\u00e1c hashtag v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c \u0111i\u1ec3m “Instagrammable” \u0111\u1ec3 khuy\u1ebfn kh\u00edch kh\u00e1ch \u0111\u0103ng v\u00e0 chia s\u1ebb \u1ea3nh. B\u1ea1n c\u00f3 th\u1ec3 sau \u0111\u00f3 chia s\u1ebb l\u1ea1i n\u1ed9i dung do kh\u00e1ch h\u00e0ng \u0111\u0103ng. Nu\u00f4i d\u01b0\u1ee1ng v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi c\u1ed9ng \u0111\u1ed3ng c\u1ee7a b\u1ea1n tr\u1ef1c tuy\u1ebfn v\u00e0 th\u1ec9nh tho\u1ea3ng cung c\u1ea5p nh\u1eefng \u01b0u \u0111\u00e3i ho\u1eb7c g\u00f3i \u0111\u1ed9c quy\u1ec1n cho nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i c\u1ee7a b\u1ea1n.<\/li>\n
                • Tham gia v\u00e0o c\u00e1c s\u1ef1 ki\u1ec7n v\u00e0 tri\u1ec3n l\u00e3m th\u01b0\u01a1ng m\u1ea1i<\/strong>K\u1ebft n\u1ed1i l\u00e0 t\u1ea5t c\u1ea3 trong ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1ch s\u1ea1n v\u00e0 c\u00f3 th\u1ec3 l\u00e0 quan tr\u1ecdng trong vi\u1ec7c b\u1ea3o \u0111\u1ea3m \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u1ed5n \u0111\u1ecbnh th\u00f4ng qua c\u00e1c c\u01a1 quan du l\u1ecbch \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 c\u00e1c chuy\u00ean gia kh\u00e1ch s\u1ea1n kh\u00e1c. H\u00e3y xem x\u00e9t tham d\u1ef1 c\u00e1c tri\u1ec3n l\u00e3m th\u01b0\u01a1ng m\u1ea1i \u0111\u1ec3 k\u1ebft n\u1ed1i v\u00e0 gi\u00e1o d\u1ee5c ng\u01b0\u1eddi tham d\u1ef1 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. T\u1ea1i nh\u1eefng s\u1ef1 ki\u1ec7n n\u00e0y, b\u1ea1n c\u0169ng s\u1ebd h\u1ecdc \u0111\u01b0\u1ee3c nh\u1eefng th\u00f4ng tin qu\u00fd b\u00e1u v\u1ec1 c\u00e1c xu h\u01b0\u1edbng trong ng\u00e0nh, c\u00f3 th\u1ec3 gi\u00fap kh\u1edfi ph\u00e1t nh\u1eefng \u00fd t\u01b0\u1edfng m\u1edbi cho c\u01a1 s\u1edf c\u1ee7a b\u1ea1n. B\u1eb1ng c\u00e1ch d\u00e0nh th\u1eddi gian \u0111\u1ec3 h\u1ecdc h\u1ecfi t\u1eeb ng\u01b0\u1eddi kh\u00e1c, b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m cho kh\u00e1ch s\u1ea1n c\u1ee7a m\u00ecnh h\u1ea5p d\u1eabn h\u01a1n \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 t\u1eeb \u0111\u00f3 t\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp.<\/li>\n
                • C\u00e1 nh\u00e2n h\u00f3a, c\u00e1 nh\u00e2n h\u00f3a, c\u00e1 nh\u00e2n h\u00f3a<\/strong>H\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng trong PMS c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ch\u1ee9a th\u00f4ng tin chi ti\u1ebft, nh\u01b0 sinh nh\u1eadt, k\u1ef7 ni\u1ec7m, v\u00e0 y\u00eau c\u1ea7u \u0111\u1eb7c bi\u1ec7t. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng th\u00f4ng tin n\u00e0y v\u1edbi ph\u1ea7n m\u1ec1m nh\u1eafn tin kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng v\u00e0 cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n h\u00f3a, gi\u1ea3m gi\u00e1 \u0111\u1eb7c bi\u1ec7t v\u00e0 \u01b0u \u0111\u00e3i trong su\u1ed1t th\u1eddi gian l\u01b0u tr\u00fa c\u1ee7a h\u1ecd.\n

                  Ch\u1eb3ng h\u1ea1n, gi\u1ea3 s\u1eed m\u1ed9t trong nh\u1eefng kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n g\u1ea7n \u0111\u00e2y \u0111\u00e3 gh\u00e9 th\u0103m c\u01a1 s\u1edf c\u1ee7a b\u1ea1n cho m\u1ed9t chuy\u1ebfn \u0111i k\u1ef7 ni\u1ec7m v\u00e0 \u0111\u00e3 ghi ch\u00fa r\u1eb1ng h\u1ecd c\u00f3 d\u1ecb \u1ee9ng gluten. H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng ph\u1ea3n \u1ee9ng c\u1ee7a kh\u00e1ch h\u00e0ng n\u1ebfu b\u1ea1n g\u1eedi m\u1ed9t tin nh\u1eafn r\u1eb1ng nh\u00e0 h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u00e3 m\u1edf r\u1ed9ng c\u00e1c l\u1ef1a ch\u1ecdn kh\u00f4ng ch\u1ee9a gluten v\u00e0 \u0111ang cung c\u1ea5p ph\u00f2ng c\u1ee7a h\u1ecd v\u1edbi gi\u00e1 gi\u1ea3m cho l\u1ea7n l\u01b0u tr\u00fa ti\u1ebfp theo. D\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n h\u00f3a t\u1ea1o ra l\u00f2ng trung th\u00e0nh kh\u00e1ch h\u00e0ng l\u00e2u d\u00e0i v\u00e0 khuy\u1ebfn kh\u00edch c\u00e1c l\u1ea7n quay l\u1ea1i.<\/li>\n

                • Th\u1ef1c hi\u1ec7n quy tr\u00ecnh qu\u1ea3n l\u00fd danh ti\u1ebfng<\/strong>T\u1eeb OTAs \u0111\u1ebfn c\u00e1c th\u01b0 m\u1ee5c tr\u1ef1c tuy\u1ebfn v\u00e0 c\u00e1c di\u1ec5n \u0111\u00e0n c\u1ed9ng \u0111\u1ed3ng nh\u01b0 Yelp, kh\u00e1ch du l\u1ecbch c\u00f3 nhi\u1ec1u n\u1ec1n t\u1ea3ng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111\u00e1nh gi\u00e1 c\u01a1 s\u1edf c\u1ee7a b\u1ea1n. Kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng lai c\u00f3 kh\u1ea3 n\u0103ng s\u1ebd gh\u00e9 th\u0103m m\u1ed9t s\u1ed1 trang web n\u00e0y khi nghi\u00ean c\u1ee9u v\u1ec1 c\u01a1 s\u1edf c\u1ee7a b\u1ea1n. Thi\u1ebft l\u1eadp m\u1ed9t quy tr\u00ecnh \u0111\u1ec3 thu th\u1eadp v\u00e0 qu\u1ea3n l\u00fd \u0111\u00e1nh gi\u00e1. G\u1eedi m\u1ed9t tin nh\u1eafn nhanh sau khi nh\u1eadn ph\u00f2ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u00e1p \u1ee9ng th\u1ef1c t\u1ebf v\u00e0 th\u1ef1c hi\u1ec7n b\u1ea5t k\u1ef3 ph\u1ee5c h\u1ed3i d\u1ecbch v\u1ee5 c\u1ea7n thi\u1ebft v\u00e0o th\u1eddi \u0111i\u1ec3m n\u00e0y.\n

                  V\u00e0o cu\u1ed1i k\u1ef3 ngh\u1ec9 c\u1ee7a kh\u00e1ch h\u00e0ng, g\u1eedi m\u1ed9t kh\u1ea3o s\u00e1t t\u1ef1 \u0111\u1ed9ng \u0111\u1ec3 thu th\u1eadp ph\u1ea3n h\u1ed3i v\u00e0 k\u1ebft th\u00fac qu\u00e1 tr\u00ecnh b\u1eb1ng m\u1ed9t li\u00ean k\u1ebft t\u1edbi c\u00e1c trang \u0111\u00e1nh gi\u00e1 c\u1ee7a b\u1ea1n. \u0110\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n ki\u1ec3m tra danh s\u00e1ch c\u1ee7a m\u00ecnh tr\u00ean OTAs v\u00e0 c\u00e1c th\u01b0 m\u1ee5c v\u00e0 ph\u1ea3n h\u1ed3i l\u1ea1i c\u00e1c \u0111\u00e1nh gi\u00e1 khi c\u00f3 th\u1ec3. M\u1ed9t b\u00ecnh lu\u1eadn c\u00e1 nh\u00e2n, \u0111\u01b0\u1ee3c \u0111i\u1ec1u h\u00f2a t\u1ed1t t\u1eeb ch\u1ee7 s\u1edf h\u1eefu ho\u1eb7c qu\u1ea3n l\u00fd tr\u00f4ng r\u1ea5t t\u1ed1t v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 c\u1ea3i thi\u1ec7n nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. Nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00f3 c\u00f3 kh\u1ea3 n\u0103ng cao h\u01a1n \u0111\u1ec3 truy c\u1eadp trang web c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1eb7t ph\u00f2ng \u1edf \u0111\u00f3.<\/li>\n<\/ol>\n

                  M\u1edf r\u1ed9ng h\u1ed7n h\u1ee3p ph\u00e2n ph\u1ed1i c\u1ee7a b\u1ea1n & ki\u1ebfm th\u00eam doanh thu<\/h2>\n

                  Gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c OTAs v\u00e0 t\u0103ng doanh thu t\u1eeb \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp c\u00f3 th\u1ec3 \u0111\u00f3ng g\u00f3p v\u00e0o m\u1ed9t k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n cho c\u01a1 s\u1edf c\u1ee7a b\u1ea1n. Tuy nhi\u00ean, h\u00e3y nh\u1edb r\u1eb1ng \u0111\u1eb7t ph\u00f2ng t\u1ed1t nh\u1ea5t l\u00e0 \u0111\u1eb7t ph\u00f2ng c\u00f3 gi\u00e1 tr\u1ecb l\u1edbn nh\u1ea5t (RevPAR t\u1ed5ng), \u0111\u01b0\u1ee3c thu v\u1ec1 v\u1edbi chi ph\u00ed th\u1ea5p nh\u1ea5t (chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng ho\u1eb7c CAC). \u0110\u00f4i khi, chi ph\u00ed hoa h\u1ed3ng tr\u1ea3 cho OTAs c\u00f2n th\u1ea5p h\u01a1n so v\u1edbi chi ph\u00ed ph\u00e1t sinh trong m\u1ed9t chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u00e1 nh\u00e2n. H\u00e3y nh\u1edb theo d\u00f5i c\u00e1c chi ph\u00ed n\u00e0y trong khi b\u1ea1n th\u1eed nghi\u1ec7m c\u00e1c c\u00e1ch kh\u00e1c nhau \u0111\u1ec3 th\u00fac \u0111\u1ea9y \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp. T\u0103ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp \u0111\u00f2i h\u1ecfi s\u1ef1 kh\u00e9o l\u00e9o v\u00e0 s\u00e1ng t\u1ea1o, nh\u01b0ng n\u00f3 r\u1ea5t \u0111\u00e1ng \u0111\u1ec3 s\u1edf h\u1eefu d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n v\u00e0 ki\u1ebfm th\u00eam doanh thu!<\/p>\n","protected":false},"excerpt":{"rendered":"

                  \u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp l\u00e0 c\u00e1c \u0111\u1eb7t ch\u1ed7 m\u00e0 kh\u00e1ch x\u00e1c nh\u1eadn tr\u1ef1c ti\u1ebfp v\u1edbi n\u01a1i l\u01b0u tr\u00fa m\u00e0 kh\u00f4ng s\u1eed d\u1ee5ng \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTA) ho\u1eb7c trung gian th\u1ee9 ba. Ch\u00fang th\u01b0\u1eddng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n tr\u00ean trang web c\u1ee7a kh\u00e1ch s\u1ea1n ho\u1eb7c c\u00e1c k\u00eanh \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp kh\u00e1c, nh\u01b0 email, […]<\/p>\n","protected":false},"author":1,"featured_media":442418,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17,161],"tags":[],"class_list":["post-442410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing","category-sale-otas"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/442410","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=442410"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/442410\/revisions"}],"predecessor-version":[{"id":442421,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/442410\/revisions\/442421"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/442418"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=442410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=442410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=442410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}