{"id":442309,"date":"2025-01-08T07:04:30","date_gmt":"2025-01-08T07:04:30","guid":{"rendered":"https:\/\/otavietnam.com\/?p=442309"},"modified":"2025-01-08T07:04:30","modified_gmt":"2025-01-08T07:04:30","slug":"toi-uu-hoa-google-travel-de-tang-cuong-dat-phong-cho-khach-san","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/toi-uu-hoa-google-travel-de-tang-cuong-dat-phong-cho-khach-san\/","title":{"rendered":"T\u1ed1i \u01b0u h\u00f3a Google Travel \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng \u0111\u1eb7t ph\u00f2ng cho kh\u00e1ch s\u1ea1n"},"content":{"rendered":"<div id=\"readability-page-1\" class=\"page\">\n<p>Trong th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh gay g\u1eaft ng\u00e0y nay, vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u0111a h\u00f3a s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c kh\u00f4ng d\u1ec5 d\u00e0ng \u0111\u1ed1i v\u1edbi c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n. Google Travel n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t n\u1ec1n t\u1ea3ng m\u1ea1nh m\u1ebd v\u00e0 ph\u1ed5 bi\u1ebfn, \u0111\u01b0\u1ee3c h\u00e0ng tri\u1ec7u du kh\u00e1ch s\u1eed d\u1ee5ng \u0111\u1ec3 t\u00ecm ki\u1ebfm n\u01a1i \u1edf l\u00fd t\u01b0\u1edfng. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a kh\u00e1ch s\u1ea1n?<\/p>\n<p>B\u00e0i vi\u1ebft blog n\u00e0y s\u1ebd \u0111\u01b0a b\u1ea1n v\u00e0o h\u00e0nh tr\u00ecnh kh\u00e1m ph\u00e1 Google Travel d\u00e0nh cho c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n. Ch\u00fang ta s\u1ebd t\u00ecm hi\u1ec3u c\u00e1ch \u0111\u0103ng k\u00fd danh s\u00e1ch mi\u1ec5n ph\u00ed, tr\u00ecnh b\u00e0y kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n v\u00e0 kh\u00e1m ph\u00e1 nh\u1eefng c\u00f4ng c\u1ee5 h\u1eefu \u00edch \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn v\u00e0 thu h\u00fat nhi\u1ec1u \u0111\u1eb7t ph\u00f2ng h\u01a1n th\u00f4ng qua Google. L\u00e0 m\u1ed9t ch\u1ee7 kh\u00e1ch s\u1ea1n, vi\u1ec7c hi\u1ec3u r\u00f5 v\u00e0 s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 c\u00e1c t\u00ednh n\u0103ng c\u1ee7a Google Travel c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i th\u1ebf chi\u1ebfn l\u01b0\u1ee3c trong th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh ng\u00e0y nay.<\/p>\n<h3>Google Travel l\u00e0 g\u00ec?<\/h3>\n<p>Google Travel (c\u00f2n g\u1ecdi l\u00e0 <strong>Google Trips<\/strong> tr\u01b0\u1edbc \u0111\u00e2y) l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn do Google ph\u00e1t tri\u1ec3n, gi\u00fap ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm, l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 qu\u1ea3n l\u00fd c\u00e1c chuy\u1ebfn \u0111i. N\u1ec1n t\u1ea3ng n\u00e0y t\u00edch h\u1ee3p c\u00e1c d\u1ecbch v\u1ee5 v\u00e0 c\u00f4ng c\u1ee5 h\u1eefu \u00edch, bao g\u1ed3m t\u00ecm ki\u1ebfm chuy\u1ebfn bay, kh\u00e1ch s\u1ea1n, \u0111\u1ecba \u0111i\u1ec3m du l\u1ecbch, v\u00e0 ho\u1ea1t \u0111\u1ed9ng n\u1ed5i b\u1eadt \u1edf \u0111i\u1ec3m \u0111\u1ebfn. Google Travel ho\u1ea1t \u0111\u1ed9ng tr\u00ean c\u1ea3 n\u1ec1n t\u1ea3ng web v\u00e0 \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng.<\/p>\n<h3>C\u00e1c t\u00ednh n\u0103ng ch\u00ednh c\u1ee7a Google Travel<\/h3>\n<ol>\n<li><strong>T\u00ecm ki\u1ebfm v\u00e0 \u0111\u1eb7t v\u00e9 m\u00e1y bay<\/strong>\n<ul>\n<li>Google Travel cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm chuy\u1ebfn bay v\u1edbi c\u00e1c b\u1ed9 l\u1ecdc chi ti\u1ebft (gi\u00e1 c\u1ea3, h\u00e3ng bay, s\u1ed1 \u0111i\u1ec3m d\u1eebng, th\u1eddi gian bay, v.v.).<\/li>\n<li>Cung c\u1ea5p bi\u1ec3u \u0111\u1ed3 gi\u00e1 v\u00e9 theo th\u1eddi gian \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng ch\u1ecdn th\u1eddi \u0111i\u1ec3m bay ti\u1ebft ki\u1ec7m nh\u1ea5t.<\/li>\n<li>G\u1ee3i \u00fd c\u00e1c chuy\u1ebfn bay v\u1edbi l\u1ecbch tr\u00ecnh ph\u00f9 h\u1ee3p.<\/li>\n<\/ul>\n<\/li>\n<li><strong>T\u00ecm v\u00e0 \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n<\/strong>\n<ul>\n<li>Hi\u1ec3n th\u1ecb danh s\u00e1ch kh\u00e1ch s\u1ea1n, gi\u00e1 c\u1ea3, \u0111\u00e1nh gi\u00e1 t\u1eeb ng\u01b0\u1eddi d\u00f9ng, v\u00e0 c\u00e1c ti\u1ec7n \u00edch \u0111i k\u00e8m.<\/li>\n<li>Cho ph\u00e9p so s\u00e1nh gi\u00e1 t\u1eeb nhi\u1ec1u \u0111\u1ed1i t\u00e1c \u0111\u1eb7t ph\u00f2ng nh\u01b0 Booking.com, Expedia, Agoda, v.v.<\/li>\n<li>G\u1ee3i \u00fd c\u00e1c kh\u00e1ch s\u1ea1n d\u1ef1a tr\u00ean v\u1ecb tr\u00ed v\u00e0 s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<\/ul>\n<\/li>\n<li><strong>L\u00ean l\u1ecbch tr\u00ecnh chuy\u1ebfn \u0111i<\/strong>\n<ul>\n<li>Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd l\u1ecbch tr\u00ecnh c\u1ee7a chuy\u1ebfn \u0111i d\u1ef1a tr\u00ean email x\u00e1c nh\u1eadn t\u1eeb Gmail (v\u00e9 m\u00e1y bay, kh\u00e1ch s\u1ea1n, tour du l\u1ecbch, v.v.).<\/li>\n<li>T\u1ef1 \u0111\u1ed9ng t\u1ed5 ch\u1ee9c c\u00e1c ho\u1ea1t \u0111\u1ed9ng theo ng\u00e0y, d\u1ef1a tr\u00ean th\u1eddi gian v\u00e0 \u0111\u1ecba \u0111i\u1ec3m.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Kh\u00e1m ph\u00e1 \u0111\u1ecba \u0111i\u1ec3m v\u00e0 ho\u1ea1t \u0111\u1ed9ng<\/strong>\n<ul>\n<li>Cung c\u1ea5p danh s\u00e1ch c\u00e1c \u0111\u1ecba \u0111i\u1ec3m tham quan n\u1ed5i b\u1eadt, nh\u00e0 h\u00e0ng, v\u00e0 ho\u1ea1t \u0111\u1ed9ng t\u1ea1i \u0111i\u1ec3m \u0111\u1ebfn.<\/li>\n<li>T\u00edch h\u1ee3p b\u1ea3n \u0111\u1ed3 Google Maps \u0111\u1ec3 h\u01b0\u1edbng d\u1eabn di chuy\u1ec3n.<\/li>\n<\/ul>\n<\/li>\n<li><strong>\u0110\u1ed3ng b\u1ed9 h\u00f3a v\u1edbi t\u00e0i kho\u1ea3n Google<\/strong>\n<ul>\n<li>D\u1ec5 d\u00e0ng l\u01b0u tr\u1eef v\u00e0 truy c\u1eadp th\u00f4ng tin chuy\u1ebfn \u0111i th\u00f4ng qua t\u00e0i kho\u1ea3n Google.<\/li>\n<li>T\u00edch h\u1ee3p c\u00e1c c\u00f4ng c\u1ee5 kh\u00e1c nh\u01b0 Google Calendar v\u00e0 Google Maps \u0111\u1ec3 th\u00f4ng b\u00e1o v\u00e0 \u0111i\u1ec1u h\u01b0\u1edbng.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>C\u00e1ch s\u1eed d\u1ee5ng Google Travel<\/h3>\n<ol>\n<li><strong>Truy c\u1eadp<\/strong>:\n<ul>\n<li>Truy c\u1eadp qua <a target=\"_new\" rel=\"noopener\">Google Travel<\/a> ho\u1eb7c th\u00f4ng qua Google Search b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm nh\u01b0:<br \/>\n<em>&#8220;Flights to New York&#8221;<\/em>, <em>&#8220;Hotels in Paris&#8221;<\/em>.<\/li>\n<\/ul>\n<\/li>\n<li><strong>L\u1eadp k\u1ebf ho\u1ea1ch chuy\u1ebfn \u0111i<\/strong>:\n<ul>\n<li>Sau khi t\u00ecm ki\u1ebfm, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 th\u00eam chuy\u1ebfn bay, kh\u00e1ch s\u1ea1n, v\u00e0 ho\u1ea1t \u0111\u1ed9ng v\u00e0o l\u1ecbch tr\u00ecnh.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Qu\u1ea3n l\u00fd chuy\u1ebfn \u0111i<\/strong>:\n<ul>\n<li>C\u00e1c th\u00f4ng tin li\u00ean quan \u0111\u1ebfn chuy\u1ebfn \u0111i s\u1ebd \u0111\u01b0\u1ee3c l\u01b0u v\u00e0o m\u1ee5c &#8220;Trips&#8221; trong Google Travel \u0111\u1ec3 d\u1ec5 d\u00e0ng truy c\u1eadp v\u00e0 ch\u1ec9nh s\u1eeda.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>\u01afu \u0111i\u1ec3m c\u1ee7a Google Travel<\/h3>\n<ul>\n<li><strong>T\u1ea5t c\u1ea3 trong m\u1ed9t<\/strong>: T\u00edch h\u1ee3p nhi\u1ec1u c\u00f4ng c\u1ee5 c\u1ea7n thi\u1ebft \u0111\u1ec3 l\u1eadp k\u1ebf ho\u1ea1ch du l\u1ecbch.<\/li>\n<li><strong>D\u1eef li\u1ec7u tr\u1ef1c quan<\/strong>: Giao di\u1ec7n th\u00e2n thi\u1ec7n, d\u1ec5 s\u1eed d\u1ee5ng, cung c\u1ea5p th\u00f4ng tin r\u00f5 r\u00e0ng.<\/li>\n<li><strong>C\u1eadp nh\u1eadt li\u00ean t\u1ee5c<\/strong>: Gi\u00e1 c\u1ea3 v\u00e0 th\u00f4ng tin \u0111i\u1ec3m \u0111\u1ebfn \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt th\u1eddi gian th\u1ef1c.<\/li>\n<li><strong>T\u1ef1 \u0111\u1ed9ng h\u00f3a<\/strong>: L\u1eadp l\u1ecbch tr\u00ecnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u t\u1eeb Gmail v\u00e0 Google Maps.<\/li>\n<\/ul>\n<h3>M\u1ed9t s\u1ed1 h\u1ea1n ch\u1ebf<\/h3>\n<ul>\n<li>Google kh\u00f4ng tr\u1ef1c ti\u1ebfp cung c\u1ea5p d\u1ecbch v\u1ee5 \u0111\u1eb7t ch\u1ed7, m\u00e0 ch\u1ec9 d\u1eabn \u0111\u1ebfn c\u00e1c \u0111\u1ed1i t\u00e1c.<\/li>\n<li>M\u1ed9t s\u1ed1 t\u00ednh n\u0103ng c\u1ea7n k\u1ebft n\u1ed1i Internet li\u00ean t\u1ee5c.<\/li>\n<li>Ch\u01b0a h\u1ed7 tr\u1ee3 m\u1ea1nh m\u1ebd cho ng\u01b0\u1eddi d\u00f9ng \u1edf m\u1ed9t s\u1ed1 khu v\u1ef1c nh\u1ea5t \u0111\u1ecbnh.<\/li>\n<\/ul>\n<p>Google Travel l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd d\u00e0nh cho c\u1ea3 du kh\u00e1ch c\u00e1 nh\u00e2n l\u1eabn doanh nghi\u1ec7p du l\u1ecbch, gi\u00fap t\u1ed1i \u01b0u h\u00f3a th\u1eddi gian v\u00e0 chi ph\u00ed trong vi\u1ec7c l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 kh\u00e1m ph\u00e1 th\u1ebf gi\u1edbi.<\/p>\n<h2>Hi\u1ec3u R\u00f5 S\u1ef1 Hi\u1ec7n Di\u1ec7n Tr\u00ean Google Travel: Ph\u00e2n T\u00edch K\u1ef9 Thu\u1eadt<\/h2>\n<div>\n<p>H\u00e0ng tri\u1ec7u du kh\u00e1ch s\u1eed d\u1ee5ng Google Travel \u0111\u1ec3 l\u00ean k\u1ebf ho\u1ea1ch cho k\u1ef3 ngh\u1ec9 m\u01a1 \u01b0\u1edbc c\u1ee7a h\u1ecd. N\u1ec1n t\u1ea3ng n\u00e0y ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 so s\u00e1nh m\u1ea1nh m\u1ebd, t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u t\u1eeb c\u00e1c \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn (OTAs), trang web kh\u00e1ch s\u1ea1n, v\u00e0 c\u00e1c ngu\u1ed3n kh\u00e1c \u0111\u1ec3 cung c\u1ea5p c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 c\u00e1c kh\u00e1ch s\u1ea1n c\u00f3 s\u1eb5n. Du kh\u00e1ch c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm chuy\u1ebfn bay, \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n, v\u00e0 th\u1eadm ch\u00ed l\u00ean k\u1ebf ho\u1ea1ch cho to\u00e0n b\u1ed9 chuy\u1ebfn \u0111i \u2013 t\u1ea5t c\u1ea3 ch\u1ec9 v\u1edbi m\u1ed9t giao di\u1ec7n th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng ch\u1ee7 kh\u00e1ch s\u1ea1n, Google Travel mang l\u1ea1i m\u1ed9t \u0111i\u1ec3m m\u1ea1nh \u0111\u1ed3ng th\u1eddi c\u0169ng l\u00e0 th\u00e1ch th\u1ee9c. V\u1ec1 m\u1eb7t t\u00edch c\u1ef1c, n\u00f3 cung c\u1ea5p c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn m\u1ed9t kh\u1ed1i l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng l\u1edbn, t\u0103ng c\u01b0\u1eddng m\u1ea1nh m\u1ebd s\u1ef1 hi\u1ec7n di\u1ec7n v\u00e0 ph\u1ee7 s\u00f3ng c\u1ee7a kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n. Tuy nhi\u00ean, c\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 s\u1ef1 ph\u1ee9c t\u1ea1p. Vi\u1ec7c qu\u1ea3n l\u00fd hi\u1ec7u qu\u1ea3 danh s\u00e1ch Google Travel v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a b\u1ea1n v\u00e0 n\u1ed5i b\u1eadt trong th\u1ecb tr\u01b0\u1eddng \u0111\u00f4ng \u0111\u00fac.<\/p>\n<\/div>\n<p><img alt=\"Ota Viet Nam 1 204\" loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-442307\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-1024x512.jpg\" width=\"1024\" height=\"512\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-1024x512.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-300x150.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-768x384.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-360x180.jpg 360w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-750x375.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204-1140x570.jpg 1140w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-204.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>B\u1ed9 C\u00f4ng C\u1ee5 C\u1ee7a Google Travel: Thu H\u00fat Kh\u00e1ch &amp; Qu\u1ea3n L\u00fd S\u1ef1 Hi\u1ec7n Di\u1ec7n C\u1ee7a B\u1ea1n<\/h2>\n<p>Google Travel cung c\u1ea5p cho ch\u1ee7 kh\u00e1ch s\u1ea1n nhi\u1ec1u t\u00ednh n\u0103ng thi\u1ebft k\u1ebf nh\u1eb1m thu h\u00fat kh\u00e1ch v\u00e0 t\u1ed1i \u0111a h\u00f3a s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec3m n\u1ed5i b\u1eadt:<\/p>\n<ul>\n<li><strong>Thu h\u00fat s\u1ef1 ch\u00fa \u00fd nhanh ch\u00f3ng:<\/strong> Google Hotel Ads gi\u00fap kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n \u1edf v\u1ecb tr\u00ed h\u00e0ng \u0111\u1ea7u trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm, \u0111\u1ea3m b\u1ea3o r\u1eb1ng du kh\u00e1ch s\u1ebd nh\u00ecn th\u1ea5y kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n khi h\u1ecd t\u00ecm ki\u1ebfm \u0111\u1ec3 \u0111\u1eb7t ph\u00f2ng.<\/li>\n<li><strong>\u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, ti\u1ebft ki\u1ec7m h\u01a1n:<\/strong> Link \u0110\u1eb7t Ph\u00f2ng Kh\u00e1ch S\u1ea1n cho ph\u00e9p b\u1ea1n gi\u1edbi thi\u1ec7u trang \u0111\u1eb7t ph\u00f2ng c\u1ee7a m\u00ecnh tr\u00ean Google, c\u00f3 th\u1ec3 gi\u1ea3m thi\u1ec3u ph\u00ed hoa h\u1ed3ng t\u1eeb OTAs.<\/li>\n<li><strong>Quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u:<\/strong> Google Hotel Insights cung c\u1ea5p c\u00e1c ph\u00e2n t\u00edch h\u1eefu \u00edch v\u1ec1 t\u1ef7 l\u1ec7 l\u1ea5p \u0111\u1ea7y, \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, gi\u00fap b\u1ea1n tinh ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh.<\/li>\n<li><strong>H\u00ecnh \u1ea3nh ch\u00e2n th\u1ef1c:<\/strong> Google Hotel Photos cho ph\u00e9p b\u1ea1n t\u1ea3i nh\u1eefng h\u00ecnh \u1ea3nh \u1ea5n t\u01b0\u1ee3ng c\u1ee7a kh\u00e1ch s\u1ea1n, thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a du kh\u00e1ch v\u00e0 t\u0103ng c\u01b0\u1eddng s\u1ee9c h\u00fat tr\u1ef1c tuy\u1ebfn.<\/li>\n<li><strong>\u0110\u1eb7t ph\u00f2ng mi\u1ec5n ph\u00ed, kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng:<\/strong> Link \u0110\u1eb7t Ph\u00f2ng Mi\u1ec5n Ph\u00ed Google cho ph\u00e9p kh\u00e1ch \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n v\u00e0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<h2>Th\u00e0nh Th\u1ea1o Google Travel: H\u01b0\u1edbng D\u1eabn T\u0103ng \u0110\u1eb7t Ph\u00f2ng Cho Ch\u1ee7 Kh\u00e1ch S\u1ea1n<\/h2>\n<p>\u0110\u1ec3 khai th\u00e1c ti\u1ec1m n\u0103ng c\u1ee7a Google Travel, c\u1ea7n c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kh\u00f4n ngoan. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 s\u01a1 \u0111\u1ed3 h\u00e0nh \u0111\u1ed9ng \u0111\u1ec3 th\u00e0nh c\u00f4ng:<\/p>\n<ul>\n<li><strong>T\u1ea1o danh s\u00e1ch chuy\u00ean nghi\u1ec7p:<\/strong> Vi\u1ebft m\u00f4 t\u1ea3 h\u1ea5p d\u1eabn, t\u1ea3i l\u00ean nh\u1eefng h\u00ecnh \u1ea3nh \u0111\u1eb9p v\u00e0 c\u1eadp nh\u1eadt gi\u00e1 c\u00f9ng t\u00ecnh tr\u1ea1ng s\u1eb5n c\u00f3.<\/li>\n<li><strong>Tr\u1edf th\u00e0nh ch\u1ee7 \u0111\u1ec1 \u0111\u1ed1i tho\u1ea1i:<\/strong> Ph\u1ea3n h\u1ed3i nhanh ch\u00f3ng c\u00e1c \u0111\u00e1nh gi\u00e1, th\u1ec3 hi\u1ec7n cam k\u1ebft c\u1ee7a b\u1ea1n \u0111\u1ed1i v\u1edbi s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<li><strong>\u0110\u1ecbnh gi\u00e1 ph\u00f9 h\u1ee3p:<\/strong> S\u1eed d\u1ee5ng Google Hotel Insights \u0111\u1ec3 theo d\u00f5i \u0111\u1ed1i th\u1ee7 v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c gi\u00e1.<\/li>\n<li><strong>Nh\u1eafm \u0111\u1ebfn \u0111\u00fang kh\u00e1ch h\u00e0ng:<\/strong> S\u1eed d\u1ee5ng Google Hotel Ads \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng l\u00fd t\u01b0\u1edfng v\u00e0 t\u1ed1i \u0111a h\u00f3a chi ph\u00ed qu\u1ea3ng c\u00e1o.<\/li>\n<li><strong>\u0110\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp, ti\u1ebft ki\u1ec7m h\u01a1n:<\/strong> Khuy\u1ebfn kh\u00edch Link \u0110\u1eb7t Ph\u00f2ng Mi\u1ec5n Ph\u00ed Google \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp v\u00e0 gi\u1ea3m ph\u00ed hoa h\u1ed3ng t\u1eeb OTA.<\/li>\n<li><strong>Ph\u00f4 di\u1ec5n kh\u00e1ch s\u1ea1n:<\/strong> Tr\u00ecnh b\u00e0y nh\u1eefng \u0111i\u1ec1u tuy\u1ec7t v\u1eddi nh\u1ea5t c\u1ee7a kh\u00e1ch s\u1ea1n th\u00f4ng qua nh\u1eefng b\u1ee9c \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng cao, thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n<li><strong>\u0110\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u:<\/strong> Theo d\u00f5i th\u01b0\u1eddng xuy\u00ean Google Hotel Insights \u0111\u1ec3 nh\u1eadn di\u1ec7n xu h\u01b0\u1edbng v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n cho k\u1ebft qu\u1ea3 t\u1ed1i \u01b0u.<\/li>\n<li><strong>\u0110\u1eb7t ph\u00f2ng li\u1ec1n m\u1ea1ch:<\/strong> T\u00edch h\u1ee3p Google Travel v\u1edbi h\u1ec7 th\u1ed1ng \u0111\u1eb7t ph\u00f2ng hi\u1ec7n c\u00f3 \u0111\u1ec3 tr\u00e1nh overbooking v\u00e0 \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n.<\/li>\n<\/ul>\n<p>B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c tr\u00ean, b\u1ea1n c\u00f3 th\u1ec3 bi\u1ebfn Google Travel t\u1eeb m\u1ed9t n\u1ec1n t\u1ea3ng li\u1ec7t k\u00ea \u0111\u01a1n gi\u1ea3n th\u00e0nh m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng, t\u1ed1i \u0111a h\u00f3a c\u00e1c \u0111\u1eb7t ph\u00f2ng, v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 th\u1ed1ng tr\u1ecb tr\u1ef1c tuy\u1ebfn cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/p>\n<p><img alt=\"Ota Viet Nam 1 47\" loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-442308\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47-1024x576.png\" width=\"1024\" height=\"576\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47-1024x576.png 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47-300x169.png 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47-768x432.png 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47-750x422.png 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47-1140x641.png 1140w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2025\/01\/OTA-Viet-Nam-1-47.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>K\u1ebft Lu\u1eadn: Th\u00e0nh Th\u1ea1o Google Travel Cho Th\u00e0nh C\u00f4ng Kh\u00e1ch S\u1ea1n<\/h2>\n<p>Google Travel \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng c\u1ee5 thi\u1ebft y\u1ebfu cho ng\u00e0nh kh\u00e1ch s\u1ea1n ng\u00e0y nay. B\u1eb1ng c\u00e1ch n\u1eafm v\u1eefng c\u00e1c t\u00ednh n\u0103ng c\u1ee7a n\u00f3, b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a danh s\u00e1ch, thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u01a1n v\u00e0 cu\u1ed1i c\u00f9ng t\u0103ng c\u01b0\u1eddng c\u00e1c \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp th\u00f4ng qua trang web c\u1ee7a b\u1ea1n.<\/p>\n<p>H\u00e3y nh\u1edb r\u1eb1ng, m\u00f4i tr\u01b0\u1eddng k\u1ef9 thu\u1eadt s\u1ed1 lu\u00f4n thay \u0111\u1ed5i. C\u1eadp nh\u1eadt th\u00f4ng tin v\u1ec1 c\u00e1c t\u00ednh n\u0103ng m\u1edbi c\u1ee7a Google Travel v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n s\u1ebd gi\u00fap b\u1ea1n lu\u00f4n d\u1eabn \u0111\u1ea7u v\u00e0 t\u1ed1i \u0111a h\u00f3a s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn c\u1ee7a kh\u00e1ch s\u1ea1n.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Trong th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh gay g\u1eaft ng\u00e0y nay, vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u0111a h\u00f3a s\u1ed1 l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c kh\u00f4ng d\u1ec5 d\u00e0ng \u0111\u1ed1i v\u1edbi c\u00e1c ch\u1ee7 kh\u00e1ch s\u1ea1n. Google Travel n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t n\u1ec1n t\u1ea3ng m\u1ea1nh m\u1ebd v\u00e0 ph\u1ed5 bi\u1ebfn, \u0111\u01b0\u1ee3c h\u00e0ng tri\u1ec7u du kh\u00e1ch s\u1eed d\u1ee5ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":442308,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-442309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/442309","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=442309"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/442309\/revisions"}],"predecessor-version":[{"id":442310,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/442309\/revisions\/442310"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/442308"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=442309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=442309"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=442309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}