{"id":441839,"date":"2025-01-06T04:15:32","date_gmt":"2025-01-06T04:15:32","guid":{"rendered":"https:\/\/otavietnam.com\/?p=441839"},"modified":"2025-01-06T04:15:32","modified_gmt":"2025-01-06T04:15:32","slug":"10-cach-cai-thien-thu-hang-khach-san-tren-cac-kenh-ota-hieu-qua","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/10-cach-cai-thien-thu-hang-khach-san-tren-cac-kenh-ota-hieu-qua\/","title":{"rendered":"10 C\u00e1ch C\u1ea3i Thi\u1ec7n Th\u1ee9 H\u1ea1ng Kh\u00e1ch S\u1ea1n Tr\u00ean C\u00e1c K\u00eanh OTA Hi\u1ec7u Qu\u1ea3"},"content":{"rendered":"

C\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng kh\u00e1ch s\u1ea1n tr\u00ean c\u00e1c k\u00eanh \u0110\u1ea1i l\u00fd Du l\u1ecbch Tr\u1ef1c tuy\u1ebfn (OTA) l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u0111a h\u00f3a doanh thu. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 10 c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 n\u00e2ng cao th\u1ee9 h\u1ea1ng c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n:<\/p>\n

1. T\u1ed1i \u01afu T\u1eeb Kh\u00f3a T\u00ecm Ki\u1ebfm<\/strong><\/h4>\n

Nghi\u00ean c\u1ee9u v\u00e0 s\u1eed d\u1ee5ng c\u00e1c t\u1eeb kh\u00f3a ph\u1ed5 bi\u1ebfn m\u00e0 kh\u00e1ch h\u00e0ng th\u01b0\u1eddng t\u00ecm ki\u1ebfm. T\u00edch h\u1ee3p t\u1eeb kh\u00f3a v\u00e0o ti\u00eau \u0111\u1ec1, m\u00f4 t\u1ea3 v\u00e0 n\u1ed9i dung d\u1ecbch v\u1ee5 c\u1ee7a kh\u00e1ch s\u1ea1n m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd m\u00e0 kh\u00f4ng g\u00e2y kh\u00f3 ch\u1ecbu.<\/p>\n

2. C\u1eadp Nh\u1eadt N\u1ed9i Dung \u0110\u1ecbnh K\u1ef3<\/strong><\/h4>\n

H\u00e3y l\u00e0m m\u1edbi h\u1ed3 s\u01a1 kh\u00e1ch s\u1ea1n th\u01b0\u1eddng xuy\u00ean v\u1edbi th\u00f4ng tin ch\u00ednh x\u00e1c v\u00e0 h\u00ecnh \u1ea3nh m\u1edbi m\u1ebb. Theo Expedia, vi\u1ec7c m\u00f4 t\u1ea3 chi ti\u1ebft ph\u00f2ng ngh\u1ec9 v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00ean 5%, trong khi g\u1ea5p \u0111\u00f4i s\u1ed1 l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh c\u00f3 th\u1ec3 gi\u00fap t\u0103ng \u0111\u1eb7t ph\u00f2ng l\u00ean \u0111\u1ebfn 4,5%.<\/p>\n

3. Khuy\u1ebfn Kh\u00edch \u0110\u00e1nh Gi\u00e1 T\u00edch C\u1ef1c<\/strong><\/h4>\n

\u0110\u00e1nh gi\u00e1 t\u00edch c\u1ef1c l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 c\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng tr\u00ean OTA. T\u1ea1o \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 kh\u00e1ch h\u00e0ng vi\u1ebft \u0111\u00e1nh gi\u00e1 b\u1eb1ng c\u00e1ch cung c\u1ea5p tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi v\u00e0 \u00e1p d\u1ee5ng \u01b0u \u0111\u00e3i nh\u01b0 gi\u1ea3m gi\u00e1 ho\u1eb7c t\u1eb7ng voucher cho l\u1ea7n l\u01b0u tr\u00fa ti\u1ebfp theo.<\/p>\n

4. X\u00e2y D\u1ef1ng Chi\u1ebfn L\u01b0\u1ee3c Gi\u00e1 C\u1ea1nh Tranh<\/strong><\/h4>\n

\u0110\u1ea3m b\u1ea3o gi\u00e1 ph\u00f2ng h\u1ee3p l\u00fd, ph\u1ea3n \u00e1nh \u0111\u00fang ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 v\u00e0 c\u1ea1nh tranh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7. S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 ph\u00f9 h\u1ee3p v\u1edbi xu h\u01b0\u1edbng v\u00e0 nhu c\u1ea7u.<\/p>\n

5. T\u0103ng C\u01b0\u1eddng Qu\u1ea3n L\u00fd H\u00ecnh \u1ea2nh v\u00e0 Danh Ti\u1ebfng<\/strong><\/h4>\n

H\u00ecnh \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng cao l\u00e0 y\u1ebfu t\u1ed1 kh\u00f4ng th\u1ec3 thi\u1ebfu. M\u1ed7i ph\u00f2ng n\u00ean c\u00f3 \u00edt nh\u1ea5t 3 \u1ea3nh th\u1ec3 hi\u1ec7n r\u00f5 ti\u1ec7n nghi v\u00e0 c\u01a1 s\u1edf v\u1eadt ch\u1ea5t. Ngo\u00e0i ra, qu\u1ea3n l\u00fd danh ti\u1ebfng b\u1eb1ng c\u00e1ch theo d\u00f5i v\u00e0 ph\u1ea3n h\u1ed3i k\u1ecbp th\u1eddi c\u00e1c \u0111\u00e1nh gi\u00e1, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u00e1nh gi\u00e1 ti\u00eau c\u1ef1c.<\/p>\n

6. Duy Tr\u00ec M\u1ee9c Gi\u00e1 \u0110\u1ed3ng Nh\u1ea5t<\/strong><\/h4>\n

Tr\u00e1nh vi\u1ec7c gi\u00e1 c\u1ea3 kh\u00f4ng \u0111\u1ed3ng nh\u1ea5t gi\u1eefa c\u00e1c k\u00eanh OTA. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u1ea3m b\u1ea3o tu\u00e2n th\u1ee7 quy \u0111\u1ecbnh m\u00e0 c\u00f2n gi\u00fap duy tr\u00ec th\u1ee9 h\u1ea1ng cao v\u00e0 t\u1ea1o s\u1ef1 tin t\u01b0\u1edfng cho kh\u00e1ch h\u00e0ng.<\/p>\n

7. T\u1ed1i \u01afu H\u1ed3 S\u01a1 Ri\u00eang Cho T\u1eebng OTA<\/strong><\/h4>\n

M\u1ed7i k\u00eanh OTA c\u00f3 y\u00eau c\u1ea7u ri\u00eang, v\u00ec v\u1eady c\u1ea7n t\u1ed1i \u01b0u h\u00f3a h\u1ed3 s\u01a1 kh\u00e1ch s\u1ea1n \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng n\u1ec1n t\u1ea3ng. \u0110\u1ea3m b\u1ea3o th\u00f4ng tin li\u00ean h\u1ec7, ti\u1ec7n \u00edch v\u00e0 c\u00e1c chi ti\u1ebft quan tr\u1ecdng \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u0111\u1ea7y \u0111\u1ee7.<\/p>\n

8. C\u1ea3i Thi\u1ec7n T\u1ef7 L\u1ec7 Ph\u1ea3n H\u1ed3i \u0110\u1eb7t Ph\u00f2ng<\/strong><\/h4>\n

\u0110\u00e1p \u1ee9ng nhanh ch\u00f3ng c\u00e1c y\u00eau c\u1ea7u \u0111\u1eb7t ph\u00f2ng ho\u1eb7c c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ea1o \u1ea5n t\u01b0\u1ee3ng t\u1ed1t v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c \u01b0u ti\u00ean x\u1ebfp h\u1ea1ng.<\/p>\n

9. \u00c1p D\u1ee5ng C\u00e1c \u01afu \u0110\u00e3i \u0110\u1eb7c Bi\u1ec7t<\/strong><\/h4>\n

Cung c\u1ea5p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i nh\u01b0 gi\u1ea3m gi\u00e1 theo m\u00f9a, combo d\u1ecbch v\u1ee5, ho\u1eb7c mi\u1ec5n ph\u00ed c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng.<\/p>\n

10. Theo D\u00f5i Hi\u1ec7u Su\u1ea5t v\u00e0 \u0110i\u1ec1u Ch\u1ec9nh K\u1ecbp Th\u1eddi<\/strong><\/h4>\n

S\u1eed d\u1ee5ng c\u00e1c b\u00e1o c\u00e1o hi\u1ec7u su\u1ea5t t\u1eeb c\u00e1c k\u00eanh OTA \u0111\u1ec3 ph\u00e2n t\u00edch v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p, \u0111\u1ea3m b\u1ea3o kh\u00e1ch s\u1ea1n lu\u00f4n \u1edf v\u1ecb tr\u00ed t\u1ed1i \u01b0u.<\/p>\n

B\u1eb1ng c\u00e1ch th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c tr\u00ean, kh\u00e1ch s\u1ea1n kh\u00f4ng ch\u1ec9 n\u00e2ng cao th\u1ee9 h\u1ea1ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng OTA m\u00e0 c\u00f2n gia t\u0103ng t\u1ef7 l\u1ec7 \u0111\u1eb7t ph\u00f2ng v\u00e0 c\u1ea3i thi\u1ec7n doanh thu b\u1ec1n v\u1eefng.<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng kh\u00e1ch s\u1ea1n tr\u00ean c\u00e1c k\u00eanh \u0110\u1ea1i l\u00fd Du l\u1ecbch Tr\u1ef1c tuy\u1ebfn (OTA) l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u0111a h\u00f3a doanh thu. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 10 c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 n\u00e2ng cao th\u1ee9 h\u1ea1ng c\u1ee7a kh\u00e1ch s\u1ea1n b\u1ea1n: 1. T\u1ed1i \u01afu T\u1eeb Kh\u00f3a T\u00ecm Ki\u1ebfm […]<\/p>\n","protected":false},"author":1,"featured_media":441841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0"},"jnews_primary_category":[],"footnotes":""},"categories":[17,161],"tags":[],"class_list":["post-441839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing","category-sale-otas"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/441839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=441839"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/441839\/revisions"}],"predecessor-version":[{"id":441840,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/441839\/revisions\/441840"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/441841"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=441839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=441839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=441839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}