{"id":414310,"date":"2025-01-08T08:16:02","date_gmt":"2025-01-08T08:16:02","guid":{"rendered":"https:\/\/otavietnam.com\/?p=414310"},"modified":"2025-01-08T08:16:02","modified_gmt":"2025-01-08T08:16:02","slug":"cac-kenh-ota-ly-tuong-nhat-de-toi-uu-hoa-doanh-thu-khach-san","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/cac-kenh-ota-ly-tuong-nhat-de-toi-uu-hoa-doanh-thu-khach-san\/","title":{"rendered":"C\u00e1c K\u00eanh OTA L\u00fd T\u01b0\u1edfng Nh\u1ea5t \u0110\u1ec3 T\u1ed1i \u01afu H\u00f3a Doanh Thu Kh\u00e1ch S\u1ea1n"},"content":{"rendered":"
\n

Khi c\u00e1c kh\u00e1ch s\u1ea1n ch\u1ecdn b\u00e1n ph\u00f2ng tr\u00ean c\u00e1c k\u00eanh OTA, h\u1ecd kh\u00f4ng ch\u1ec9 n\u00e2ng cao doanh thu m\u00e0 c\u00f2n gia t\u0103ng \u0111\u1ed9 ph\u1ee7 s\u00f3ng th\u01b0\u01a1ng hi\u1ec7u. \u0110\u1ec3 t\u1ed1i \u01b0u h\u00f3a l\u1ee3i \u00edch n\u00e0y, vi\u1ec7c l\u1ef1a ch\u1ecdn v\u00e0 s\u1eed d\u1ee5ng k\u00eanh OTA sao cho ph\u00f9 h\u1ee3p l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng. B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y s\u1ebd cung c\u1ea5p m\u1ed9t s\u1ed1 chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 trong vi\u1ec7c l\u1ef1a ch\u1ecdn v\u00e0 k\u1ebft h\u1ee3p c\u00e1c k\u00eanh OTA, gi\u00fap t\u0103ng hi\u1ec7u qu\u1ea3 kinh doanh cho kh\u00e1ch s\u1ea1n c\u1ee7a b\u1ea1n.<\/em><\/p>\n

K\u1ebft h\u1ee3p c\u00e1c k\u00eanh OTA l\u00e0 g\u00ec?<\/h2>\n

K\u1ebft h\u1ee3p c\u00e1c k\u00eanh OTA \u0111\u1ec1 c\u1eadp \u0111\u1ebfn vi\u1ec7c l\u1ef1a ch\u1ecdn v\u00e0 s\u1eed d\u1ee5ng nhi\u1ec1u k\u00eanh OTA kh\u00e1c nhau \u0111\u1ec3 ph\u00e2n ph\u1ed1i v\u00e0 b\u00e1n ph\u00f2ng kh\u00e1ch s\u1ea1n online. Vi\u1ec7c ch\u1ecdn l\u1ecdc k\u00eanh ph\u00f9 h\u1ee3p d\u1ef1a tr\u00ean \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a kh\u00e1ch s\u1ea1n v\u00e0 nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 gia t\u0103ng doanh thu.<\/p>\n

X\u00e2y d\u1ef1ng c\u01a1 c\u1ea5u k\u00eanh k\u1ebft h\u1ee3p<\/h2>\n

Vi\u1ec7c x\u00e2y d\u1ef1ng k\u1ebft h\u1ee3p nhi\u1ec1u k\u00eanh OTA kh\u00f4ng ch\u1ec9 gi\u00fap t\u0103ng l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng m\u00e0 c\u00f2n mang l\u1ea1i ngu\u1ed3n doanh thu \u0111a d\u1ea1ng h\u01a1n cho kh\u00e1ch s\u1ea1n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 g\u1ee3i \u00fd ph\u00e2n lo\u1ea1i c\u00e1c k\u00eanh OTA:<\/p>\n

    \n
  • OTA h\u00e0ng \u0111\u1ea7u:<\/strong> Nh\u01b0 Booking.com, Expedia, v\u00e0 Airbnb, ph\u00f9 h\u1ee3p cho m\u1ecdi lo\u1ea1i h\u00ecnh kh\u00e1ch s\u1ea1n.<\/li>\n
  • OTA khu v\u1ef1c:<\/strong> Nh\u01b0 Traveloka v\u00e0 Trip.com, th\u00edch h\u1ee3p cho kh\u00e1ch du l\u1ecbch trong khu v\u1ef1c \u0111\u00f3.<\/li>\n
  • OTA cho nh\u00f3m kh\u00e1ch h\u00e0ng \u0111\u1eb7c bi\u1ec7t:<\/strong> Nh\u01b0 Luxury Retreats v\u00e0 Vrbo, ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm tr\u1ea3i nghi\u1ec7m \u0111\u1eb7c bi\u1ec7t.<\/li>\n<\/ul>\n

    C\u00f4ng th\u1ee9c k\u1ebft h\u1ee3p k\u00eanh OTA<\/h2>\n

    M\u1ed7i kh\u00e1ch s\u1ea1n s\u1ebd c\u1ea7n m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c k\u1ebft h\u1ee3p k\u00eanh OTA ph\u00f9 h\u1ee3p t\u00f9y v\u00e0o \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 v\u1ecb th\u1ebf c\u1ee7a m\u00ecnh trong th\u1ecb tr\u01b0\u1eddng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c g\u1ee3i \u00fd cho hai tr\u01b0\u1eddng h\u1ee3p kh\u00e1c nhau:<\/p>\n

    \"Ota<\/p>\n

    C\u00f4ng th\u1ee9c B: N\u1ebfu c\u01a1 s\u1edf c\u1ee7a b\u1ea1n kh\u00f4ng c\u00f3 th\u1ecb tr\u01b0\u1eddng ng\u00e1ch<\/em><\/p>\n

    T\u0103ng doanh thu sau khi k\u1ebft h\u1ee3p c\u00e1c k\u00eanh OTA<\/h2>\n

    D\u1ef1a tr\u00ean d\u1eef li\u1ec7u t\u1eeb c\u00e1c kh\u00e1ch s\u1ea1n t\u1eeb 21-50 ph\u00f2ng, vi\u1ec7c k\u1ebft n\u1ed1i th\u00eam m\u1ed7i k\u00eanh OTA c\u00f3 th\u1ec3 mang l\u1ea1i t\u0103ng tr\u01b0\u1edfng doanh thu \u0111\u00e1ng k\u1ec3. C\u00e1c kh\u00e1ch s\u1ea1n k\u1ebft n\u1ed1i v\u1edbi t\u1ed1i thi\u1ec3u 6 k\u00eanh OTA th\u01b0\u1eddng ghi nh\u1eadn m\u1ee9c t\u0103ng doanh thu l\u00ean t\u1edbi 26,8% so v\u1edbi khi ch\u1ec9 s\u1eed d\u1ee5ng m\u1ed9t k\u00eanh.<\/p>\n

    \"Ota<\/p>\n

    Bi\u1ec3u \u0111\u1ed3 t\u0103ng tr\u01b0\u1edfng l\u1ee3i nhu\u1eadn sau khi k\u1ebft h\u1ee3p c\u00e1c k\u00eanh OTA<\/em><\/p>\n

    Kh\u00e1ch s\u1ea1n khi hi\u1ec3u r\u00f5 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng v\u00e0 v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh tr\u00ean th\u1ecb tr\u01b0\u1eddng, vi\u1ec7c k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u k\u00eanh OTA ph\u00f9 h\u1ee3p s\u1ebd gi\u00fap t\u1ed1i \u01b0u \u0111\u1ed9 ph\u1ee7 v\u00e0 c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, t\u1eeb \u0111\u00f3 gia t\u0103ng doanh thu cho c\u01a1 s\u1edf c\u1ee7a b\u1ea1n.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Khi c\u00e1c kh\u00e1ch s\u1ea1n ch\u1ecdn b\u00e1n ph\u00f2ng tr\u00ean c\u00e1c k\u00eanh OTA, h\u1ecd kh\u00f4ng ch\u1ec9 n\u00e2ng cao doanh thu m\u00e0 c\u00f2n gia t\u0103ng \u0111\u1ed9 ph\u1ee7 s\u00f3ng th\u01b0\u01a1ng hi\u1ec7u. \u0110\u1ec3 t\u1ed1i \u01b0u h\u00f3a l\u1ee3i \u00edch n\u00e0y, vi\u1ec7c l\u1ef1a ch\u1ecdn v\u00e0 s\u1eed d\u1ee5ng k\u00eanh OTA sao cho ph\u00f9 h\u1ee3p l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng. B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y […]<\/p>\n","protected":false},"author":1,"featured_media":414311,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"500","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0","subtitle":""},"jnews_primary_category":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-414310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/414310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=414310"}],"version-history":[{"count":3,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/414310\/revisions"}],"predecessor-version":[{"id":442332,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/414310\/revisions\/442332"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/414311"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=414310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=414310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=414310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}