{"id":413210,"date":"2024-02-04T08:15:15","date_gmt":"2024-02-04T08:15:15","guid":{"rendered":"https:\/\/otavietnam.com\/?p=413210"},"modified":"2024-02-04T08:15:15","modified_gmt":"2024-02-04T08:15:15","slug":"thoi-quen-dat-phong-cua-khach-hang-trong-thoi-dai-so-thay-doi-cach-tiep-thi","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/thoi-quen-dat-phong-cua-khach-hang-trong-thoi-dai-so-thay-doi-cach-tiep-thi\/","title":{"rendered":"Th\u00f3i quen \u0111\u1eb7t ph\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng trong th\u1eddi \u0111\u1ea1i s\u1ed1 thay \u0111\u1ed5i c\u00e1ch ti\u1ebfp th\u1ecb"},"content":{"rendered":"

CEO c\u1ee7a t\u1eadp \u0111o\u00e0n Best Western Hotels, Richard Lewis, \u0111\u00e3 \u0111\u1eb7t c\u00e2u h\u1ecfi n\u00e0y trong m\u1ed9t h\u1ed9i ngh\u1ecb t\u1ea1i Th\u01b0\u1ee3ng \u0111\u1ec9nh Ph\u00e2n ph\u1ed1 Du l\u1ecbch Ch\u00e2u \u00c2u c\u1ee7a EyeforTravel \u0111\u1ec3 ki\u1ec3m tra s\u1ef1 s\u1eb5n s\u00e0ng c\u1ee7a ng\u00e0nh kh\u00e1ch s\u1ea1n \u0111\u1ed1i v\u1edbi xu h\u01b0\u1edbng ti\u1ebfp th\u1ecb s\u1ed1 m\u1edbi. V\u1edbi doanh s\u1ed1 du l\u1ecbch tr\u1ef1c tuy\u1ebfn n\u0103m 2013 \u01b0\u1edbc t\u00ednh kho\u1ea3ng 335 t\u1ef7 USD, \u00f4ng nh\u1ea5n m\u1ea1nh s\u1ef1 c\u1ea7n thi\u1ebft c\u1ee7a vi\u1ec7c ch\u00fa \u00fd v\u00e0 \u0111\u1ea3m b\u1ea3o \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau trong th\u1ebf gi\u1edbi ng\u00e0y c\u00e0ng s\u1ed1 h\u00f3a.<\/p>\n

Theo Lewis, trong m\u1ed9t th\u1ebf gi\u1edbi ng\u00e0y c\u00e0ng s\u1ed1 h\u00f3a, ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n theo c\u00e1ch kh\u00e1c so v\u1edbi tr\u01b0\u1edbc \u0111\u00e2y. Trong qu\u00e1 kh\u1ee9, kh\u00f4ng c\u00f3 m\u1ed9t m\u00f4i tr\u01b0\u1eddng b\u00e1n l\u1ebb n\u00e0o cho ph\u00e9p tr\u1ea3i nghi\u1ec7m ph\u00f2ng tr\u01b0\u1edbc khi \u0111\u1eb7t. Ng\u00e0y nay, v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a h\u00ecnh \u1ea3nh, video v\u00e0 c\u00e1c t\u00ednh n\u0103ng li\u00ean l\u1ea1c, kh\u00e1ch h\u00e0ng c\u00f3 th\u00eam nhi\u1ec1u th\u00f4ng tin \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh. Tuy nhi\u00ean, \u0111\u1ec3 b\u1eaft k\u1ecbp xu h\u01b0\u1edbng n\u00e0y \u0111\u00f2i h\u1ecfi s\u1ef1 \u0111\u1ea7u t\u01b0 l\u1edbn v\u00e0o c\u00f4ng ngh\u1ec7.<\/p>\n

Lewis cho bi\u1ebft nhi\u1ec1u trang web kh\u00e1ch s\u1ea1n kh\u00f4ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u n\u00e0y. “N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t ph\u00f2ng b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng ng\u00f3n tay tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, b\u1ea1n s\u1ebd thu h\u00fat nhi\u1ec1u \u0111\u01a1n \u0111\u1eb7t h\u00e0ng h\u01a1n,” \u00f4ng n\u00f3i v\u1ec1 n\u1ec1n t\u1ea3ng s\u1ed1 l\u1ea1c h\u1eadu. Th\u1eddi gian t\u1eeb khi du kh\u00e1ch \u0111\u1eb7t ph\u00f2ng \u0111\u1ebfn khi h\u1ecd check-in c\u0169ng ng\u1eafn h\u01a1n, v\u1edbi 60% – 70% \u0111\u1eb7t ph\u00f2ng qua di \u0111\u1ed9ng \u0111\u01b0\u1ee3c check-in trong c\u00f9ng ng\u00e0y.<\/p>\n

\"phan
phan mem quan ly khach san<\/figcaption><\/figure>\n

Tuy nhi\u00ean, kh\u00f4ng ph\u1ea3i t\u1ea5t c\u1ea3 \u0111\u1ed3ng \u00fd ho\u00e0n to\u00e0n v\u1edbi quan \u0111i\u1ec3m c\u1ee7a Lewis. Andriano Meloni, gi\u00e1m \u0111\u1ed1c qu\u1ea3n l\u00fd s\u1ed1 c\u1ee7a Boscolo Group, m\u1ed9t chu\u1ed7i kh\u00e1ch s\u1ea1n sang tr\u1ecdng \u1edf Italy, v\u1eabn ti\u1ebfp t\u1ee5c nh\u1eadn \u0111\u1eb7t ph\u00f2ng theo c\u00e1ch truy\u1ec1n th\u1ed1ng. Meloni nh\u1ea5n m\u1ea1nh r\u1eb1ng \u0111\u1ea7u t\u01b0 v\u00e0o hi\u1ec7n di\u1ec7n s\u1ed1 v\u1eabn quan tr\u1ecdng, v\u00e0 h\u1ecd \u0111ang c\u1ed1 g\u1eafng h\u00f2a nh\u1eadp v\u00e0o xu h\u01b0\u1edbng m\u1edbi.<\/p>\n

Stuart Jackson c\u1ee7a Monarch Group, t\u1eadp \u0111o\u00e0n s\u1edf h\u1eefu c\u00f4ng ty tour Cosmos Holidays, chia s\u1ebb quan \u0111i\u1ec3m r\u1eb1ng s\u1ef1 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong chi\u1ebfn d\u1ecbch s\u1ed1. “Web \u0111\u00e3 chuy\u1ec3n t\u1eeb web c\u1ee7a m\u1ecdi th\u1ee9 sang web c\u1ee7a m\u1ecdi ng\u01b0\u1eddi,” \u00f4ng n\u00f3i, \u0111\u1eb7t s\u1ef1 t\u1eadp trung v\u00e0o vi\u1ec7c hi\u1ec7n di\u1ec7n \u1edf m\u1ecdi \u0111i\u1ec3m ti\u1ebfp x\u00fac trong qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i th\u00e0nh \u0111\u1eb7t ph\u00f2ng.<\/p>\n

Colin Lewis c\u1ee7a BMI, gi\u00e1m \u0111\u1ed1c marketing, tuy c\u0169ng th\u1eeba nh\u1eadn s\u1ef1 quan tr\u1ecdng c\u1ee7a hi\u1ec7n di\u1ec7n s\u1ed1, nh\u01b0ng \u00f4ng nh\u1ea5n m\u1ea1nh r\u1eb1ng email v\u1eabn l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng. \u00d4ng khuy\u00ean r\u1eb1ng n\u1ebfu mu\u1ed1n t\u0103ng tr\u01b0\u1edfng nhanh ch\u00f3ng, n\u00ean t\u1eadp trung v\u00e0o c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u1ed1ng nh\u01b0 truy\u1ec1n th\u00f4ng v\u00e0 SEO.<\/p>\n

D\u00f9 cho c\u00e1ch n\u00e0o, c\u00e1c kh\u00e1ch s\u1ea1n s\u1ebd nh\u1eadn th\u1ee9c r\u1eb1ng m\u1ecdi n\u1ed7 l\u1ef1c c\u1ee7a h\u1ecd s\u1ebd tr\u1edf n\u00ean v\u00f4 \u00edch n\u1ebfu kh\u00f4ng c\u00f3 n\u1ec1n t\u1ea3ng kh\u00e1ch s\u1ea1n m\u1ea1nh m\u1ebd. Theo Jackson, “B\u1ea1n c\u1ea7n \u0111\u1ea7u t\u01b0 \u0111\u1ec3 ch\u1eafc ch\u1eafn r\u1eb1ng c\u00e1c n\u1ec1n t\u1ea3ng c\u01a1 b\u1ea3n l\u00e0 t\u1ed1t. B\u1ea1n c\u1ea7n s\u1ea3n ph\u1ea9m t\u1ed1t. M\u1ed9t khi b\u1ea1n t\u1ef1 tin v\u1ec1 s\u1ea3n ph\u1ea9m, b\u1ea1n s\u1ebd thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng trung th\u00e0nh.”<\/p>\n","protected":false},"excerpt":{"rendered":"

CEO c\u1ee7a t\u1eadp \u0111o\u00e0n Best Western Hotels, Richard Lewis, \u0111\u00e3 \u0111\u1eb7t c\u00e2u h\u1ecfi n\u00e0y trong m\u1ed9t h\u1ed9i ngh\u1ecb t\u1ea1i Th\u01b0\u1ee3ng \u0111\u1ec9nh Ph\u00e2n ph\u1ed1 Du l\u1ecbch Ch\u00e2u \u00c2u c\u1ee7a EyeforTravel \u0111\u1ec3 ki\u1ec3m tra s\u1ef1 s\u1eb5n s\u00e0ng c\u1ee7a ng\u00e0nh kh\u00e1ch s\u1ea1n \u0111\u1ed1i v\u1edbi xu h\u01b0\u1edbng ti\u1ebfp th\u1ecb s\u1ed1 m\u1edbi. V\u1edbi doanh s\u1ed1 du l\u1ecbch tr\u1ef1c tuy\u1ebfn n\u0103m […]<\/p>\n","protected":false},"author":1,"featured_media":413211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"topbottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"0","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"1","zoom_button_out_step":"3","zoom_button_in_step":"5","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"0","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"footnotes":""},"categories":[17],"tags":[],"class_list":["post-413210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/413210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=413210"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/413210\/revisions"}],"predecessor-version":[{"id":413302,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/413210\/revisions\/413302"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/413211"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=413210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=413210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=413210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}