{"id":412494,"date":"2024-01-31T07:20:13","date_gmt":"2024-01-31T07:20:13","guid":{"rendered":"https:\/\/otavietnam.com\/?p=412494"},"modified":"2024-01-31T07:20:13","modified_gmt":"2024-01-31T07:20:13","slug":"10-yeu-to-can-chu-y-khi-xay-dung-brand-standards-tieu-chuan-thuong-hieu-khach-san-nha-hang","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/10-yeu-to-can-chu-y-khi-xay-dung-brand-standards-tieu-chuan-thuong-hieu-khach-san-nha-hang\/","title":{"rendered":"10 y\u1ebfu t\u1ed1 c\u1ea7n ch\u00fa \u00fd khi x\u00e2y d\u1ef1ng Brand Standards (Ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u) kh\u00e1ch s\u1ea1n\/ nh\u00e0 h\u00e0ng"},"content":{"rendered":"
\n

Ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u (Brand Standards) cho Nh\u00e0 H\u00e0ng – Kh\u00e1ch s\u1ea1n \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng c\u1ee7a chu\u1ed7i cung \u1ee9ng d\u1ecbch v\u1ee5 n\u00e0y. \u0110\u1ed1i v\u1edbi m\u1ed7i Nh\u00e0 H\u00e0ng – Kh\u00e1ch s\u1ea1n, vi\u1ec7c duy tr\u00ec nh\u1eefng ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u \u0111\u1eb7c tr\u01b0ng l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng nh\u1edb \u0111\u1ebfn v\u00e0 li\u00ean t\u1ee5c t\u01b0\u1edfng t\u01b0\u1ee3ng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd.<\/p>\n

\"10
10 Yeu To Can Chu Y Khi Xay Dung Brand Standards Tieu Chuan Thuong Hieu Khach San Nha Hang1<\/figcaption><\/figure>\n

Ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?<\/h2>\n

Ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u, hay c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 ti\u00eau chu\u1ea9n th\u01b0\u01a1ng m\u1ea1i, l\u00e0 m\u1ed9t b\u1ed9 nguy\u00ean t\u1eafc, quy t\u1eafc v\u00e0 h\u01b0\u1edbng d\u1eabn \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh v\u00e0 b\u1ea3o v\u1ec7 nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c t\u1ed5 ch\u1ee9c. Nh\u1eefng ti\u00eau chu\u1ea9n n\u00e0y \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi t\u01b0\u01a1ng t\u00e1c v\u00e0 tr\u1ea3i nghi\u1ec7m li\u00ean quan \u0111\u1ec1u tu\u00e2n th\u1ee7 m\u1ed9t h\u00ecnh \u1ea3nh v\u00e0 gi\u00e1 tr\u1ecb c\u1ee5 th\u1ec3.<\/p>\n

\"10
10 Yeu To Can Chu Y Khi Xay Dung Brand Standards Tieu Chuan Thuong Hieu Khach San Nha Hang2<\/figcaption><\/figure>\n

M\u1ee5c \u0111\u00edch c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n

X\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch quan tr\u1ecdng cho Nh\u00e0 H\u00e0ng – Kh\u00e1ch s\u1ea1n:<\/p>\n

    \n
  1. Nh\u1ea5t qu\u00e1n v\u00e0 Nh\u1eadn bi\u1ebft:<\/strong> \u0110\u1ecbnh r\u00f5 c\u00e1ch s\u1eed d\u1ee5ng logo, m\u00e0u s\u1eafc, ki\u1ec3u ch\u1eef, v\u00e0 h\u00ecnh \u1ea3nh \u0111\u1ec3 t\u1ea1o s\u1ef1 nh\u1ea5t qu\u00e1n v\u00e0 t\u0103ng t\u00ednh nh\u1eadn bi\u1ebft c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n
  2. T\u1ea1o Ni\u1ec1m Tin v\u00e0 T\u00edn D\u1ee5ng:<\/strong> S\u1ef1 nh\u1ea5t qu\u00e1n trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ea1o ra ni\u1ec1m tin v\u00e0 t\u00edn d\u1ee5ng, gi\u00fap kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y an t\u00e2m v\u00e0 \u0111\u00e1ng tin c\u1eady khi l\u1ef1a ch\u1ecdn d\u1ecbch v\u1ee5.<\/li>\n
  3. Hi\u1ec7u Qu\u1ea3 Qu\u1ea3ng C\u00e1o:<\/strong> Ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u gi\u00fap qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb tr\u1edf n\u00ean hi\u1ec7u qu\u1ea3 h\u01a1n, v\u00ec th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c truy\u1ec1n \u0111\u1ea1t m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n v\u00e0 m\u1ea1nh m\u1ebd.<\/li>\n
  4. Qu\u1ea3n L\u00fd M\u1edf R\u1ed9ng v\u00e0 Th\u1ecb Tr\u01b0\u1eddng M\u1edbi:<\/strong> Khi m\u1edf r\u1ed9ng ho\u1eb7c nh\u1eadp v\u00e0o th\u1ecb tr\u01b0\u1eddng m\u1edbi, ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u gi\u00fap duy tr\u00ec t\u00ednh nh\u1ea5t qu\u00e1n v\u00e0 nh\u1eadn bi\u1ebft.<\/li>\n<\/ol>\n

    10 \u0110i\u1ec3m C\u1ea7n C\u00f3 khi X\u00e2y D\u1ef1ng Ti\u00eau Chu\u1ea9n Th\u01b0\u01a1ng Hi\u1ec7u<\/h2>\n

    Khi x\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u cho Nh\u00e0 H\u00e0ng – Kh\u00e1ch s\u1ea1n, c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn c\u00e1c \u0111i\u1ec3m sau:<\/p>\n

      \n
    1. Logo v\u00e0 Bi\u1ec3u T\u01b0\u1ee3ng Th\u01b0\u01a1ng Hi\u1ec7u:<\/strong> \u0110\u1ecbnh r\u00f5 c\u00e1ch s\u1eed d\u1ee5ng, k\u00edch th\u01b0\u1edbc, v\u00e0 m\u00e0u s\u1eafc c\u1ee7a logo tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c nhau.<\/li>\n
    2. M\u00e0u S\u1eafc v\u00e0 B\u1ea3ng M\u00e0u:<\/strong> X\u00e1c \u0111\u1ecbnh b\u1ea3ng m\u00e0u ch\u00ednh v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng m\u00e0u s\u1eafc trong trang tr\u00ed n\u1ed9i th\u1ea5t, trang web, th\u1ef1c \u0111\u01a1n, v\u00e0 v\u1eadt li\u1ec7u qu\u1ea3ng c\u00e1o.<\/li>\n
    3. Ph\u00f4ng Ch\u1eef v\u00e0 Ki\u1ec3u Ch\u1eef:<\/strong> Ch\u1ecdn lo\u1ea1i ph\u00f4ng ch\u1eef v\u00e0 ki\u1ec3u ch\u1eef ch\u00ednh \u0111\u1ec3 s\u1eed d\u1ee5ng tr\u00ean c\u00e1c t\u00e0i li\u1ec7u qu\u1ea3ng c\u00e1o v\u00e0 trang web.<\/li>\n
    4. Th\u1ef1c \u0110\u01a1n v\u00e0 \u0110\u1eb7c S\u1ea3n:<\/strong> X\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n cho c\u00e1ch th\u1ef1c \u0111\u01a1n \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf, m\u00f4 t\u1ea3 m\u00f3n \u0103n, v\u00e0 tr\u00ecnh b\u00e0y \u0111\u1eb7c s\u1ea3n.<\/li>\n
    5. Trang Tr\u00ed N\u1ed9i Th\u1ea5t v\u00e0 Thi\u1ebft K\u1ebf:<\/strong> H\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch thi\u1ebft k\u1ebf n\u1ed9i th\u1ea5t v\u00e0 trang tr\u00ed khu v\u1ef1c chung \u0111\u1ec3 ph\u1ea3n \u00e1nh phong c\u00e1ch v\u00e0 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n
    6. Ch\u0103m S\u00f3c Kh\u00e1ch H\u00e0ng v\u00e0 D\u1ecbch V\u1ee5:<\/strong> \u0110\u1ecbnh r\u00f5 ti\u00eau chu\u1ea9n v\u1ec1 d\u1ecbch v\u1ee5 v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m \u0111\u1ed3ng nh\u1ea5t.<\/li>\n
    7. H\u00ecnh \u1ea2nh v\u00e0 Video Truy\u1ec1n Th\u00f4ng:<\/strong> Quy \u0111\u1ecbnh c\u00e1ch s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh v\u00e0 video trong chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb.<\/li>\n
    8. Qu\u1ea3n L\u00fd \u0110\u1eb7t Ph\u00f2ng v\u00e0 Trang Web:<\/strong> X\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n cho trang web v\u00e0 h\u1ec7 th\u1ed1ng \u0111\u1eb7t ph\u00f2ng \u0111\u1ec3 t\u1ea1o tr\u1ea3i nghi\u1ec7m \u0111\u1eb7t ph\u00f2ng \u0111\u1ed3ng nh\u1ea5t.<\/li>\n
    9. Ch\u00ednh S\u00e1ch M\u1ea1ng X\u00e3 H\u1ed9i:<\/strong> H\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u tham gia v\u00e0 t\u01b0\u01a1ng t\u00e1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n
    10. T\u01b0\u01a1ng T\u00e1c V\u1edbi \u0110\u1ed1i T\u00e1c:<\/strong> \u0110\u1ecbnh r\u00f5 c\u00e1ch t\u01b0\u01a1ng t\u00e1c v\u00e0 h\u1ee3p t\u00e1c v\u1edbi \u0111\u1ed1i t\u00e1c \u0111\u1ec3 b\u1ea3o v\u1ec7 th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<\/ol>\n
      \"10
      10 Yeu To Can Chu Y Khi Xay Dung Brand Standards Tieu Chuan Thuong Hieu Khach San Nha Hang3<\/figcaption><\/figure>\n

      K\u1ebft lu\u1eadn<\/h3>\n

      X\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ch\u1ec9 l\u00e0 qu\u00e1 tr\u00ecnh qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u m\u00e0 c\u00f2n l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 t\u1ea1o ra v\u00e0 duy tr\u00ec m\u1ed9t h\u00ecnh \u1ea3nh m\u1ea1nh m\u1ebd, nh\u1ea5t qu\u00e1n, v\u00e0 t\u00edch c\u1ef1c trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap \u0111\u1ecbnh h\u00ecnh m\u1ed9t tr\u1ea3i nghi\u1ec7m th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3ng nh\u1ea5t v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng theo c\u00e1ch t\u00edch c\u1ef1c.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      Ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u (Brand Standards) cho Nh\u00e0 H\u00e0ng – Kh\u00e1ch s\u1ea1n \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng c\u1ee7a chu\u1ed7i cung \u1ee9ng d\u1ecbch v\u1ee5 n\u00e0y. \u0110\u1ed1i v\u1edbi m\u1ed7i Nh\u00e0 H\u00e0ng – Kh\u00e1ch s\u1ea1n, vi\u1ec7c duy tr\u00ec nh\u1eefng ti\u00eau chu\u1ea9n th\u01b0\u01a1ng hi\u1ec7u \u0111\u1eb7c tr\u01b0ng l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 khi\u1ebfn kh\u00e1ch […]<\/p>\n","protected":false},"author":1,"featured_media":412769,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"topbottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"0","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"1","zoom_button_out_step":"3","zoom_button_in_step":"5","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"0","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"footnotes":""},"categories":[170],"tags":[],"class_list":["post-412494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xay-dung-thuong-hieu"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/412494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=412494"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/412494\/revisions"}],"predecessor-version":[{"id":412771,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/412494\/revisions\/412771"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/412769"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=412494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=412494"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=412494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}