{"id":397060,"date":"2023-12-11T07:29:11","date_gmt":"2023-12-11T07:29:11","guid":{"rendered":"https:\/\/otavietnam.com\/?p=397060"},"modified":"2023-12-11T08:56:41","modified_gmt":"2023-12-11T08:56:41","slug":"ceo-steve-jobs-cua-apple-da-hoc-trai-nghiem-khach-hang-tu-the-ritz-carlton-the-nao","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/ceo-steve-jobs-cua-apple-da-hoc-trai-nghiem-khach-hang-tu-the-ritz-carlton-the-nao\/","title":{"rendered":"CEO Steve Jobs c\u1ee7a Apple \u0111\u00e3 h\u1ecdc Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1eeb The Ritz-Carlton th\u1ebf n\u00e0o?"},"content":{"rendered":"

V\u1edbi gi\u00e1 tr\u1ecb v\u1ed1n h\u00f3a v\u01b0\u1ee3t qua m\u1ed1c 2000 t\u1ef7 USD, Apple kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng ty th\u00e0nh c\u00f4ng nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi m\u00e0 c\u00f2n l\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng \u0111\u00e1ng k\u1ec3 cho c\u00e1c doanh nghi\u1ec7p kh\u00e1c. M\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a s\u1ef1 th\u00e0nh c\u00f4ng n\u00e0y l\u00e0 vi\u1ec7c h\u1ecdc h\u1ecfi t\u1eeb ng\u00e0nh kh\u00e1ch s\u1ea1n d\u1ecbch v\u1ee5, \u0111\u1eb7c bi\u1ec7t t\u1eeb th\u01b0\u01a1ng hi\u1ec7u l\u1eebng danh The Ritz-Carlton, m\u00e0 c\u1ef1u CEO Steve Jobs \u0111\u00e3 coi l\u00e0 c\u00f3 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n

H\u1ecdc H\u1ecfi T\u1eeb The Ritz-Carlton:<\/strong><\/p>\n

Khi Steve Jobs v\u00e0 \u0111\u1ed3ng s\u00e1ng l\u1eadp Ron Johnson m\u1edf nh\u1eefng c\u1eeda h\u00e0ng Apple \u0111\u1ea7u ti\u00ean, h\u1ecd \u0111\u00e3 ch\u00fa \u00fd \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Jobs t\u1ef1 \u0111\u1eb7t c\u00e2u h\u1ecfi: “C\u00f4ng ty n\u00e0o c\u00f3 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t nh\u1ea5t th\u1ebf gi\u1edbi?” v\u00e0 t\u1ef1 tr\u1ea3 l\u1eddi r\u1eb1ng \u0111\u00f3 ch\u00ednh l\u00e0 The Ritz-Carlton. \u0110i\u1ec1u n\u00e0y d\u1eabn \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh h\u1ecdc h\u1ecfi v\u00e0 \u00e1p d\u1ee5ng nh\u1eefng nguy\u00ean t\u1eafc v\u00e0 v\u0103n h\u00f3a c\u1ee7a kh\u00e1ch s\u1ea1n n\u00e0y v\u00e0o Apple.<\/p>\n

\"Khach
Khach San The Ritz Carlton My<\/figcaption><\/figure>\n

\u00c1p D\u1ee5ng Tr\u1ea3i Nghi\u1ec7m Kh\u00e1ch H\u00e0ng:<\/strong><\/p>\n

    \n
  1. Genius Bar – “Tr\u00e1i Tim v\u00e0 Linh H\u1ed3n” c\u1ee7a Apple:<\/strong>\n
      \n
    • Apple \u0111\u00e3 chuy\u1ec3n nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u1eeb The Ritz-Carlton v\u00e0o Genius Bar, n\u01a1i cung c\u1ea5p h\u1ed7 tr\u1ee3, t\u01b0 v\u1ea5n, v\u00e0 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 cho kh\u00e1ch h\u00e0ng. \u0110\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 “Tr\u00e1i Tim v\u00e0 Linh H\u1ed3n” c\u1ee7a Apple. Kh\u00e1ch h\u00e0ng th\u01b0\u1eddng c\u1ea3m th\u1ea5y h\u00e0i l\u00f2ng v\u00e0 trung th\u00e0nh v\u1edbi Apple sau khi s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 t\u1ea1i Genius Bar.<\/li>\n<\/ul>\n<\/li>\n
    • D\u1ef1 \u0110o\u00e1n Nhu C\u1ea7u Kh\u00e1ch H\u00e0ng:<\/strong>\n
        \n
      • Horst Schulze, ng\u01b0\u1eddi s\u00e1ng l\u1eadp The Ritz-Carlton, \u0111\u00e3 truy\u1ec1n c\u1ea3m h\u1ee9ng v\u1ec1 vi\u1ec7c \u0111\u00e1p \u1ee9ng nh\u1eefng mong mu\u1ed1n v\u00e0 nhu c\u1ea7u ch\u01b0a \u0111\u01b0\u1ee3c kh\u00e1m ph\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng. Apple \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u kh\u00e1ch h\u00e0ng th\u00f4ng qua vi\u1ec7c s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng Apple Store, gi\u00fap nh\u00e2n vi\u00ean t\u01b0 v\u1ea5n hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 t\u1ea1o ra s\u1ef1 ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi t\u1eebng kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
      • D\u1ecbch V\u1ee5 D\u1ef1 \u0110o\u00e1n T\u1ea1i Apple Store:<\/strong>\n
          \n
        • C\u00e1c c\u1eeda h\u00e0ng Apple kh\u00f4ng ch\u1ec9 ch\u00e0o \u0111\u00f3n kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 t\u1eadn t\u00ecnh m\u00e0 c\u00f2n d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a h\u1ecd. Th\u1eadm ch\u00ed, ngay c\u1ea3 tr\u01b0\u1edbc khi kh\u00e1ch h\u00e0ng \u0111\u1ebfn c\u1eeda h\u00e0ng, th\u00f4ng tin t\u1eeb \u1ee9ng d\u1ee5ng Apple Store gi\u00fap nh\u00e2n vi\u00ean hi\u1ec3u r\u00f5 nhu c\u1ea7u v\u00e0 t\u01b0 v\u1ea5n m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n
          \"Ceo
          Ceo Steve Jobs Cua Apple Da Hoc Trai Nghiem Khach Hang Tu The Ritz Carlton Nhu The Nao 1<\/figcaption><\/figure>\n

          Lu\u00f4n H\u01b0\u1edbng \u0110\u1ebfn S\u1ef1 Tho\u1ea3i M\u00e1i Cho Ng\u01b0\u1eddi Ti\u00eau D\u00f9ng:<\/strong><\/p>\n

            \n
          • Apple kh\u00f4ng ch\u1ec9 t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n ch\u00fa tr\u1ecdng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. T\u1eeb vi\u1ec7c gi\u1ea3i quy\u1ebft nh\u1eefng v\u1ea5n \u0111\u1ec1 th\u1ef1c t\u1ebf nh\u01b0 d\u00e2y tai nghe r\u1ed1i b\u1eddi b\u00e0n l\u00e1i, \u0111\u1ebfn vi\u1ec7c ph\u00e1t tri\u1ec3n c\u00f4ng ngh\u1ec7 nh\u01b0 tr\u1ee3 l\u00fd \u1ea3o Siri, Apple lu\u00f4n h\u01b0\u1edbng \u0111\u1ebfn s\u1ef1 tho\u1ea3i m\u00e1i v\u00e0 ti\u1ec7n l\u1ee3i cho kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n

            K\u1ebft Lu\u1eadn:<\/strong><\/p>\n

            T\u1eeb vi\u1ec7c h\u1ecdc h\u1ecfi nh\u1eefng gi\u00e1 tr\u1ecb t\u1eeb The Ritz-Carlton, Apple \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t v\u0103n h\u00f3a doanh nghi\u1ec7p \u0111\u1eb7t kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m. S\u1ef1 ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111\u00e3 gi\u00fap Apple kh\u00f4ng ch\u1ec9 th\u00e0nh c\u00f4ng v\u1ec1 s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n x\u00e2y d\u1ef1ng m\u1ed9t \u0111\u1ed9i ng\u0169 ng\u01b0\u1eddi h\u00e2m m\u1ed9 v\u1eefng m\u1ea1nh v\u00e0 trung th\u00e0nh. Nh\u00ecn chung, chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 s\u1ef1 t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng \u0111\u00e3 l\u00e0m n\u00ean th\u00e0nh c\u00f4ng c\u1ee7a Apple, t\u1eeb m\u1ed9t c\u00f4ng ty v\u00f4 danh \u0111\u1ebfn bi\u1ec3u t\u01b0\u1ee3ng to\u00e0n c\u1ea7u.<\/p>\n","protected":false},"excerpt":{"rendered":"

            V\u1edbi gi\u00e1 tr\u1ecb v\u1ed1n h\u00f3a v\u01b0\u1ee3t qua m\u1ed1c 2000 t\u1ef7 USD, Apple kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng ty th\u00e0nh c\u00f4ng nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi m\u00e0 c\u00f2n l\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng \u0111\u00e1ng k\u1ec3 cho c\u00e1c doanh nghi\u1ec7p kh\u00e1c. M\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a s\u1ef1 th\u00e0nh c\u00f4ng n\u00e0y l\u00e0 vi\u1ec7c h\u1ecdc h\u1ecfi t\u1eeb ng\u00e0nh kh\u00e1ch […]<\/p>\n","protected":false},"author":1,"featured_media":397103,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"T\u1eeb The Ritz-Carlton \u0111\u1ebfn Apple","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"0","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"1","zoom_button_out_step":"3","zoom_button_in_step":"5","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"footnotes":""},"categories":[171],"tags":[207,213,208],"class_list":["post-397060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trai-nghiem-khach-hang","tag-apple","tag-steve-jobs","tag-the-ritz-carlton"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/397060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=397060"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/397060\/revisions"}],"predecessor-version":[{"id":397097,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/397060\/revisions\/397097"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/397103"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=397060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=397060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=397060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}