{"id":396746,"date":"2023-12-14T04:39:25","date_gmt":"2023-12-14T04:39:25","guid":{"rendered":"https:\/\/otavietnam.com\/?p=396746"},"modified":"2023-12-27T16:41:03","modified_gmt":"2023-12-27T16:41:03","slug":"vi-sao-kenh-ban-phong-sale-ota-lai-quan-trong-voi-khach-san-homestay","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/vi-sao-kenh-ban-phong-sale-ota-lai-quan-trong-voi-khach-san-homestay\/","title":{"rendered":"V\u00ec sao k\u00eanh b\u00e1n ph\u00f2ng\u00a0Sale\u00a0OTA\u00a0l\u1ea1i quan tr\u1ecdng v\u1edbi kh\u00e1ch s\u1ea1n\/ homestay"},"content":{"rendered":"
\n

K\u00eanh b\u00e1n ph\u00f2ng OTA<\/strong> th\u1ec3 hi\u1ec7n vai tr\u00f2 quan tr\u1ecdng v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n\/ homestay<\/strong> (CSLT) khi gi\u00fap b\u00e1n ph\u00f2ng t\u1ed1t h\u01a1n, \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 doanh thu r\u00f5 r\u1ec7t h\u01a1n, ch\u00ednh v\u00ec th\u1ebf m\u00e0 Sale OTA l\u00e0 g\u1ea7n nh\u01b0 kh\u00f4ng th\u1ec3 thi\u1ebfu \u1edf b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n\/ homestay n\u00e0o. B\u00e0i vi\u1ebft V\u00ec sao k\u00eanh b\u00e1n ph\u00f2ng Sale OTA l\u1ea1i quan tr\u1ecdng v\u1edbi kh\u00e1ch s\u1ea1n\/ homestay?<\/strong><\/a> s\u1ebd \u0111i s\u00e2u v\u00e0o gi\u1ea3i th\u00edch, ch\u1ec9 ra vai tr\u00f2 c\u1ee7a Sale OTA d\u01b0\u1edbi g\u00f3c \u0111\u1ed9 b\u00e1n h\u00e0ng, v\u00e0 g\u00f3c \u0111\u1ed9 qu\u1ea3n l\u00fd.<\/p>\n

Vai tr\u00f2 c\u1ee7a Sale OTA<\/h2>\n

Vai tr\u00f2 c\u1ee7a Sale OTA trong ng\u00e0nh l\u01b0u tr\u00fa v\u00e0 homestay l\u00e0 quan tr\u1ecdng v\u00e0 \u0111a d\u1ea1ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi mu\u1ed1n t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t b\u00e1n ph\u00f2ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng du l\u1ecbch tr\u1ef1c tuy\u1ebfn. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 kh\u00eda c\u1ea1nh ch\u00ednh c\u1ee7a vai tr\u00f2 n\u00e0y:<\/p>\n

    \n
  1. B\u00e1n Ph\u00f2ng v\u00e0 T\u1ed1i \u01afu H\u00f3a D\u1ef1 Tr\u1eef:<\/strong>\n
      \n
    • Sale OTA ch\u1ecbu tr\u00e1ch nhi\u1ec7m ch\u00ednh trong vi\u1ec7c b\u00e1n ph\u00f2ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng OTA. H\u1ecd c\u1ea7n hi\u1ec3u r\u00f5 v\u1ec1 tr\u1ea1ng th\u00e1i ph\u00f2ng tr\u1ed1ng, ch\u00ednh s\u00e1ch gi\u00e1, v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh \u0111\u1eb7t ph\u00f2ng. Qua \u0111\u00f3, h\u1ecd t\u1ed1i \u01b0u h\u00f3a d\u1ef1 tr\u1eef ph\u00f2ng \u0111\u1ec3 gi\u1ea3m nguy c\u01a1 overbooking v\u00e0 t\u0103ng l\u1ee3i nhu\u1eadn.<\/li>\n<\/ul>\n<\/li>\n
    • Ch\u0103m S\u00f3c Kh\u00e1ch H\u00e0ng:<\/strong>\n
        \n
      • Sale OTA l\u00e0 ng\u01b0\u1eddi t\u01b0\u01a1ng t\u00e1c ch\u1eb7t ch\u1ebd v\u1edbi kh\u00e1ch h\u00e0ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng OTA. H\u1ecd cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 ph\u00f2ng, gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng tr\u1ea3i nghi\u1ec7m \u0111\u1eb7t ph\u00f2ng l\u00e0 m\u1ed9t tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c.<\/li>\n<\/ul>\n<\/li>\n
      • Ph\u1ed1i H\u1ee3p v\u00e0 Qu\u1ea3n L\u00fd Th\u00f4ng Tin:<\/strong>\n
          \n
        • Sale OTA ph\u1ed1i h\u1ee3p th\u00f4ng tin v\u1ec1 tr\u1ea1ng th\u00e1i ph\u00f2ng, ch\u00ednh s\u00e1ch gi\u00e1, v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c v\u1edbi c\u00e1c OTA. \u0110i\u1ec1u n\u00e0y \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi th\u00f4ng tin tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng l\u00e0 ch\u00ednh x\u00e1c v\u00e0 \u0111\u1ed3ng b\u1ed9.<\/li>\n<\/ul>\n<\/li>\n
        • Qu\u1ea3n L\u00fd N\u1ed9i Dung v\u00e0 H\u00ecnh \u1ea2nh:<\/strong>\n
            \n
          • Sale OTA th\u01b0\u1eddng \u0111\u01b0\u1ee3c giao nhi\u1ec7m v\u1ee5 qu\u1ea3n l\u00fd n\u1ed9i dung v\u00e0 h\u00ecnh \u1ea3nh tr\u00ean c\u00e1c trang OTA. H\u1ecd \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u00f4 t\u1ea3 v\u00e0 h\u00ecnh \u1ea3nh c\u1ee7a homestay l\u00e0 h\u1ea5p d\u1eabn v\u00e0 ch\u00e2n th\u1ef1c \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
          • X\u00e2y D\u1ef1ng Chi\u1ebfn L\u01b0\u1ee3c Ti\u1ebfp Th\u1ecb v\u00e0 Khuy\u1ebfn M\u00e3i:<\/strong>\n
              \n
            • Sale OTA c\u00f3 vai tr\u00f2 trong vi\u1ec7c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb v\u00e0 khuy\u1ebfn m\u00e3i \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 h\u1ea5p d\u1eabn c\u1ee7a homestay tr\u00ean c\u00e1c trang OTA. C\u00e1c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t v\u00e0 chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
            • Ph\u00e2n T\u00edch v\u00e0 B\u00e1o C\u00e1o Hi\u1ec7u Su\u1ea5t:<\/strong>\n
                \n
              • Sale OTA s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch v\u00e0 b\u00e1o c\u00e1o c\u1ee7a OTA \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng. H\u1ecd theo d\u00f5i xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng, t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<\/ul>\n<\/li>\n
              • H\u1ed7 Tr\u1ee3 Trong Qu\u1ea3n L\u00fd OTA:<\/strong>\n
                  \n
                • Sale OTA c\u00f3 th\u1ec3 \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c h\u1ed7 tr\u1ee3 homestay qu\u1ea3n l\u00fd t\u00e0i kho\u1ea3n Extranet v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 kh\u00e1c tr\u00ean c\u00e1c trang OTA. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng khi homestay c\u1ea7n thay \u0111\u1ed5i th\u00f4ng tin, gi\u00e1 c\u1ea3, ho\u1eb7c chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
                • \u0110\u1ec1 Xu\u1ea5t C\u1ea3i Ti\u1ebfn v\u00e0 T\u1ed1i \u01afu H\u00f3a Chi\u1ebfn L\u01b0\u1ee3c B\u00e1n H\u00e0ng:<\/strong>\n
                    \n
                  • D\u1ef1a tr\u00ean c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u ph\u00e2n t\u00edch, Sale OTA c\u00f3 th\u1ec3 \u0111\u1ec1 xu\u1ea5t c\u1ea3i ti\u1ebfn v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n
                    \"Otavn
                    Otavn Ota Viet Nam Website Vi Sao Kenh Ban Phong Sale Ota Lai Quan Trong Voi Khach San Homestay<\/figcaption><\/figure>\n

                    V\u00ec sao k\u00eanh b\u00e1n ph\u00f2ng OTA tr\u1edf n\u00ean quan tr\u1ecdng<\/h2>\n

                    Vai tr\u00f2 c\u1ee7a Sale OTA l\u00e0 m\u1ed9t s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa ki\u1ebfn th\u1ee9c v\u1eefng v\u1ec1 c\u00f4ng ngh\u1ec7, kh\u1ea3 n\u0103ng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng, v\u00e0 s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 th\u1ecb tr\u01b0\u1eddng du l\u1ecbch tr\u1ef1c tuy\u1ebfn, nh\u1eb1m h\u1ed7 tr\u1ee3 homestay t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c b\u00e1n ph\u00f2ng v\u00e0 duy tr\u00ec s\u1ef1 c\u1ea1nh tranh.<\/p>\n

                    D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 l\u00fd do gi\u1ea3i th\u00edch v\u00ec sao k\u00eanh b\u00e1n ph\u00f2ng n\u00e0y tr\u1edf n\u00ean quan tr\u1ecdng:<\/p>\n

                      \n
                    1. T\u0103ng T\u00ednh Nh\u00ecn Th\u1ea5y:<\/strong>\n
                        \n
                      • K\u00eanh b\u00e1n ph\u00f2ng qua OTAs gi\u00fap kh\u00e1ch s\u1ea1n v\u00e0 homestay \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn m\u1ed9t l\u01b0\u1ee3ng l\u1edbn du kh\u00e1ch tr\u1ef1c tuy\u1ebfn. C\u00e1c OTAs n\u1ed5i ti\u1ebfng nh\u01b0 Booking.com, Agoda, v\u00e0 Expedia thu h\u00fat h\u00e0ng tri\u1ec7u l\u01b0\u1ee3t truy c\u1eadp m\u1ed7i ng\u00e0y, t\u0103ng kh\u1ea3 n\u0103ng nh\u00ecn th\u1ea5y c\u1ee7a doanh nghi\u1ec7p tr\u00ean to\u00e0n c\u1ea7u.<\/li>\n<\/ul>\n<\/li>\n
                      • M\u1edf R\u1ed9ng Th\u1ecb Tr\u01b0\u1eddng:<\/strong>\n
                          \n
                        • Th\u00f4ng qua Sales OTA, kh\u00e1ch s\u1ea1n v\u00e0 homestay c\u00f3 c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a m\u00ecnh tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf. Vi\u1ec7c tham gia v\u00e0o c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 \u0111a d\u1ea1ng t\u1eeb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi.<\/li>\n<\/ul>\n<\/li>\n
                        • T\u1ed1i \u01afu H\u00f3a D\u1ef1 Tr\u1eef Ph\u00f2ng:<\/strong>\n
                            \n
                          • OTAs gi\u00fap t\u1ed1i \u01b0u h\u00f3a d\u1ef1 tr\u1eef ph\u00f2ng b\u1eb1ng c\u00e1ch k\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u1edbi h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n (PMS). \u0110i\u1ec1u n\u00e0y gi\u00fap c\u1eadp nh\u1eadt th\u00f4ng tin v\u1ec1 ph\u00f2ng tr\u1ed1ng v\u00e0 gi\u00e1 c\u1ea3 m\u1ed9t c\u00e1ch t\u1ef1 \u0111\u1ed9ng, gi\u1ea3m nguy c\u01a1 overbooking v\u00e0 t\u1ed1i \u01b0u h\u00f3a l\u1ee3i nhu\u1eadn.<\/li>\n<\/ul>\n<\/li>\n
                          • Chi\u1ebfn L\u01b0\u1ee3c Gi\u00e1 Linh Ho\u1ea1t:<\/strong>\n
                              \n
                            • C\u00e1c k\u00eanh OTA cho ph\u00e9p kh\u00e1ch s\u1ea1n v\u00e0 homestay th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 linh ho\u1ea1t. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 c\u1ea3 d\u1ef1a tr\u00ean th\u1eddi \u0111i\u1ec3m, s\u1ef1 ki\u1ec7n \u0111\u1ecba ph\u01b0\u01a1ng, v\u00e0 m\u1ee9c \u0111\u1ed9 d\u1ef1 tr\u1eef. \u0110i\u1ec1u n\u00e0y gi\u00fap t\u1ed1i \u01b0u h\u00f3a doanh thu v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
                            • X\u00e2y D\u1ef1ng Uy T\u00edn v\u00e0 \u0110\u00e1nh Gi\u00e1:<\/strong>\n
                                \n
                              • C\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111\u00e1nh gi\u00e1 t\u1eeb ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u00ean c\u00e1c OTAs c\u00f3 th\u1ec3 t\u1ea1o ra uy t\u00edn quan tr\u1ecdng cho kh\u00e1ch s\u1ea1n v\u00e0 homestay. Nh\u1eefng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c c\u00f3 th\u1ec3 thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1edbi, trong khi \u0111\u00e1nh gi\u00e1 ti\u00eau c\u1ef1c mang l\u1ea1i c\u01a1 h\u1ed9i c\u1ea3i thi\u1ec7n v\u00e0 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5.<\/li>\n<\/ul>\n<\/li>\n
                              • H\u1ed7 Tr\u1ee3 Qu\u1ea3ng B\u00e1 v\u00e0 Ti\u1ebfp Th\u1ecb:<\/strong>\n
                                  \n
                                • Sales OTA th\u01b0\u1eddng cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 qu\u1ea3ng b\u00e1 v\u00e0 ti\u1ebfp th\u1ecb cho doanh nghi\u1ec7p. C\u00e1c chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn, \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t, v\u00e0 ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i c\u00f3 th\u1ec3 gi\u00fap t\u0103ng s\u1ef1 ch\u00fa \u00fd v\u00e0 thu h\u00fat \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/li>\n<\/ul>\n<\/li>\n
                                • Qu\u1ea3n L\u00fd D\u1eef Li\u1ec7u v\u00e0 Ph\u00e2n T\u00edch:<\/strong>\n
                                    \n
                                  • Th\u00f4ng qua c\u00e1c b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch c\u1ee7a OTAs, kh\u00e1ch s\u1ea1n v\u00e0 homestay c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng, xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng, v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap doanh nghi\u1ec7p \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u th\u1ecb tr\u01b0\u1eddng.<\/li>\n<\/ul>\n<\/li>\n
                                  • Gi\u1ea3m Chi Ph\u00ed Ti\u1ebfp Th\u1ecb:<\/strong>\n
                                      \n
                                    • Vi\u1ec7c s\u1eed d\u1ee5ng OTAs gi\u00fap gi\u1ea3m chi ph\u00ed ti\u1ebfp th\u1ecb so v\u1edbi vi\u1ec7c tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o ri\u00eang l\u1ebb. C\u00e1c k\u00eanh n\u00e0y th\u01b0\u1eddng t\u00edch h\u1ee3p nhi\u1ec1u kh\u1ea3 n\u0103ng qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb trong m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t.<\/li>\n<\/ul>\n<\/li>\n
                                    • Ti\u1ebfp C\u1eadn Kh\u00e1ch H\u00e0ng Th\u00f4ng Qua \u0110a D\u1ea1ng K\u00eanh:<\/strong>\n
                                        \n
                                      • Vi\u1ec7c k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u k\u00eanh OTA gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn \u0111a d\u1ea1ng ngu\u1ed3n kh\u00e1ch h\u00e0ng. Kh\u00e1ch s\u1ea1n v\u00e0 homestay c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c k\u00eanh chuy\u00ean bi\u1ec7t \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng trong c\u00e1c l\u0129nh v\u1ef1c nh\u1ea5t \u0111\u1ecbnh ho\u1eb7c theo m\u00f9a.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n

                                        K\u00eanh b\u00e1n ph\u00f2ng qua Sales OTA kh\u00f4ng ch\u1ec9 m\u1edf r\u1ed9ng c\u01a1 h\u1ed9i kinh doanh m\u00e0 c\u00f2n t\u1ea1o ra s\u1ef1 thu\u1eadn ti\u1ec7n v\u00e0 linh ho\u1ea1t trong qu\u1ea3n l\u00fd, gi\u00fap kh\u00e1ch s\u1ea1n v\u00e0 homestay duy tr\u00ec s\u1ef1 c\u1ea1nh tranh v\u00e0 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn c\u1ee7a h\u1ecd.<\/p>\n

                                        \"Otavn
                                        Otavn Ota Viet Nam Website Vi Sao Kenh Ban Phong Sale Ota Lai Quan Trong Voi Khach San Homestay 1<\/figcaption><\/figure>\n<\/div>\n

                                        C\u00f4ng vi\u1ec7c c\u1ee7a Sale OTA<\/h2>\n

                                        Sale OTA l\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m th\u1ef1c hi\u1ec7n vi\u1ec7c k\u1ebft h\u1ee3p \u0111\u1ed3ng, qu\u1ea3n l\u00fd t\u00e0i kho\u1ea3n, v\u00e0 th\u1ef1c hi\u1ec7n b\u00e1n ph\u00f2ng cho homestay v\u00e0 c\u01a1 s\u1edf l\u01b0u tr\u00fa tr\u00ean c\u00e1c k\u00eanh b\u00e1n ph\u00f2ng tr\u1ef1c tuy\u1ebfn, \u0111\u01b0\u1ee3c g\u1ecdi chung l\u00e0 Online Travel Agencies (OTA). \u0110\u00e2y l\u00e0 nh\u1eefng \u0111\u1ea1i l\u00fd du l\u1ecbch tr\u1ef1c tuy\u1ebfn ph\u1ed5 bi\u1ebfn nh\u01b0 Booking, Agoda, Mytour, VNTrip v\u00e0 nhi\u1ec1u h\u1ec7 th\u1ed1ng kh\u00e1c.<\/p>\n

                                        C\u00f4ng vi\u1ec7c c\u1ee7a Sale OTA bao g\u1ed3m:<\/p>\n

                                          \n
                                        1. K\u1ebft H\u1ee3p \u0110\u1ed3ng v\u00e0 Qu\u1ea3n L\u00fd T\u00e0i Kho\u1ea3n:<\/strong>\n
                                            \n
                                          • Thu th\u1eadp th\u00f4ng tin v\u00e0 h\u1ee3p t\u00e1c v\u1edbi c\u00e1c OTA \u0111\u1ec3 \u0111\u01b0a homestay v\u00e0o c\u00e1c n\u1ec1n t\u1ea3ng b\u00e1n ph\u00f2ng tr\u1ef1c tuy\u1ebfn. Qu\u1ea3n l\u00fd t\u00e0i kho\u1ea3n Extranet tr\u00ean c\u00e1c trang OTA \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o th\u00f4ng tin v\u1ec1 ph\u00f2ng v\u00e0 gi\u00e1 c\u1ea3 lu\u00f4n \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt.<\/li>\n<\/ul>\n<\/li>\n
                                          • B\u00e1n Ph\u00f2ng v\u00e0 X\u1eed L\u00fd \u0110\u1eb7t Ph\u00f2ng:<\/strong>\n
                                              \n
                                            • Th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u00e1n ph\u00f2ng tr\u00ean c\u00e1c k\u00eanh OTA, x\u1eed l\u00fd c\u00e1c \u0111\u1eb7t ph\u00f2ng, \u0111\u1ea3m b\u1ea3o t\u00ednh ch\u00ednh x\u00e1c c\u1ee7a th\u00f4ng tin v\u00e0 tr\u00e1nh t\u00ecnh tr\u1ea1ng overbooking.<\/li>\n<\/ul>\n<\/li>\n
                                            • Qu\u1ea3ng B\u00e1 v\u00e0 Ti\u1ebfp Th\u1ecb:<\/strong>\n
                                                \n
                                              • Tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 t\u0103ng hi\u1ec7n di\u1ec7n c\u1ee7a homestay tr\u00ean c\u00e1c OTA. T\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i qu\u1ea3ng b\u00e1 v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
                                              • Ph\u00e2n T\u00edch v\u00e0 B\u00e1o C\u00e1o:<\/strong>\n
                                                  \n
                                                • S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch v\u00e0 b\u00e1o c\u00e1o c\u1ee7a OTA \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng, theo d\u00f5i xu h\u01b0\u1edbng \u0111\u1eb7t ph\u00f2ng, v\u00e0 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/li>\n<\/ul>\n<\/li>\n
                                                • Ch\u0103m S\u00f3c Kh\u00e1ch H\u00e0ng:<\/strong>\n
                                                    \n
                                                  • T\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng qua c\u00e1c n\u1ec1n t\u1ea3ng OTA, gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc, x\u1eed l\u00fd y\u00eau c\u1ea7u \u0111\u1eb7c bi\u1ec7t v\u00e0 \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
                                                  • Chi\u1ebfn L\u01b0\u1ee3c Gi\u00e1 v\u00e0 L\u1ee3i Nhu\u1eadn:<\/strong>\n
                                                      \n
                                                    • Th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 linh ho\u1ea1t, \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 c\u1ea3 d\u1ef1a tr\u00ean nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng v\u00e0 c\u1ea1nh tranh. \u0110\u1ea3m b\u1ea3o t\u1ed1i \u01b0u h\u00f3a l\u1ee3i nhu\u1eadn th\u00f4ng qua c\u00e1c ch\u00ednh s\u00e1ch gi\u00e1 h\u1ee3p l\u00fd.<\/li>\n<\/ul>\n<\/li>\n
                                                    • Theo D\u00f5i v\u00e0 N\u1eafm B\u1eaft Xu H\u01b0\u1edbng:<\/strong>\n
                                                        \n
                                                      • Li\u00ean t\u1ee5c theo d\u00f5i xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, s\u1ef1 bi\u1ebfn \u0111\u1ed9ng gi\u00e1 v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a \u0111\u1ed1i th\u1ee7 \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n
                                                        \"Otavn
                                                        Otavn Ota Viet Nam Website Vi Sao Kenh Ban Phong Sale Ota Lai Quan Trong Voi Khach San Homestay Cong Viec<\/figcaption><\/figure>\n

                                                        Sale OTA c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c t\u1ea1i ch\u1ed7 ho\u1eb7c t\u1eeb xa, t\u00f9y thu\u1ed9c v\u00e0o m\u00f4 h\u00ecnh v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a homestay. V\u1edbi s\u1ef1 hi\u1ec3u bi\u1ebft v\u1ec1 c\u00f4ng ngh\u1ec7, ngo\u1ea1i ng\u1eef, v\u00e0 s\u1ef1 nh\u1ea1y b\u00e9n v\u1edbi th\u1ecb tr\u01b0\u1eddng, Sale OTA \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c gi\u00fap homestay t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c b\u00e1n ph\u00f2ng v\u00e0 duy tr\u00ec s\u1ef1 c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng l\u01b0u tr\u00fa tr\u1ef1c tuy\u1ebfn.<\/p>\n

                                                        \n

                                                        C\u00e1c y\u1ebfu t\u1ed1 khi\u1ebfn chi ph\u00ed cho vi\u1ec7c thu\u00ea Sale OTA t\u0103ng cao<\/h2>\n

                                                        Nh\u1eefng y\u1ebfu t\u1ed1 khi\u1ebfn chi ph\u00ed cho vi\u1ec7c thu\u00ea Sale OTA t\u0103ng cao c\u00f3 th\u1ec3 bao g\u1ed3m:<\/p>\n

                                                          \n
                                                        1. Chi ph\u00ed Set up Ban \u0110\u1ea7u:<\/strong>\n
                                                            \n
                                                          • Qu\u00e1 tr\u00ecnh m\u1edf b\u00e1n tr\u00ean c\u00e1c k\u00eanh OTA v\u00e0 Google y\u00eau c\u1ea7u m\u1ed9t chi ph\u00ed set up ban \u0111\u1ea7u. Sale OTA c\u00f3 th\u1ec3 y\u00eau c\u1ea7u m\u1ed9t kho\u1ea3n chi ph\u00ed c\u1ed1 \u0111\u1ecbnh \u0111\u1ec3 chu\u1ea9n b\u1ecb v\u00e0 thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n b\u00e1n ph\u00f2ng tr\u1ef1c tuy\u1ebfn tr\u00ean c\u00e1c trang OTA. Chi ph\u00ed n\u00e0y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t ngu\u1ed3n chi ph\u00ed \u0111\u00e1ng k\u1ec3, \u0111\u1eb7c bi\u1ec7t n\u1ebfu homestay c\u1ea7n c\u1ea3i thi\u1ec7n h\u1ea1 t\u1ea7ng v\u00e0 thi\u1ebft b\u1ecb \u0111\u1ec3 Sale OTA l\u00e0m vi\u1ec7c.<\/li>\n<\/ul>\n<\/li>\n
                                                          • Chi Ph\u00ed Cho Nh\u00e2n Vi\u00ean:<\/strong>\n
                                                              \n
                                                            • L\u01b0\u01a1ng c\u1ee9ng v\u00e0 chi ph\u00ed theo KPI cho Sale OTA c\u00f3 th\u1ec3 t\u0103ng chi ph\u00ed nhanh ch\u00f3ng. L\u01b0\u01a1ng c\u1ee9ng th\u01b0\u1eddng l\u00e0 m\u1ed9t chi ph\u00ed t\u1ed1i thi\u1ec3u c\u1ea7n tr\u1ea3 \u0111\u1ec3 duy tr\u00ec s\u1ef1 \u1ed5n \u0111\u1ecbnh trong vi\u1ec7c b\u00e1n ph\u00f2ng v\u00e0 qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng. Chi ph\u00ed theo KPI, nh\u01b0 hoa h\u1ed3ng d\u1ef1a tr\u00ean s\u1ed1 l\u01b0\u1ee3ng booking ho\u1eb7c doanh s\u1ed1 b\u00e1n h\u00e0ng, c\u00f3 th\u1ec3 t\u0103ng l\u00ean theo hi\u1ec7u su\u1ea5t.<\/li>\n<\/ul>\n<\/li>\n
                                                            • Chi Ph\u00ed Hoa H\u1ed3ng Cho OTA:<\/strong>\n
                                                                \n
                                                              • M\u1ed7i OTA c\u00f3 c\u00e1c chi ph\u00ed hoa h\u1ed3ng kh\u00e1c nhau, v\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng nhi\u1ec1u OTA \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u0103ng chi ph\u00ed v\u1eadn h\u00e0nh. Chi ph\u00ed n\u00e0y c\u00f3 th\u1ec3 dao \u0111\u1ed9ng t\u1eeb m\u1ee9c th\u1ea5p \u0111\u1ebfn m\u1ee9c cao t\u00f9y thu\u1ed9c v\u00e0o m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn v\u00e0 t\u00ednh c\u1ea1nh tranh c\u1ee7a t\u1eebng OTA.<\/li>\n<\/ul>\n<\/li>\n
                                                              • Chi Ph\u00ed Qu\u1ea3ng C\u00e1o v\u00e0 Ti\u1ebfp Th\u1ecb:<\/strong>\n
                                                                  \n
                                                                • \u0110\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 t\u0103ng hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng, c\u00f3 th\u1ec3 c\u1ea7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb. Chi ph\u00ed n\u00e0y bao g\u1ed3m c\u00e1c chi ph\u00ed qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn, chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1, v\u00e0 c\u00e1c chi ph\u00ed kh\u00e1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u0103ng c\u01b0\u1eddng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ti\u1ebfp th\u1ecb homestay tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng OTA.<\/li>\n<\/ul>\n<\/li>\n
                                                                • Chi Ph\u00ed \u0110\u00e0o T\u1ea1o v\u00e0 H\u1ed7 Tr\u1ee3:<\/strong>\n
                                                                    \n
                                                                  • N\u1ebfu Sale OTA c\u1ea7n \u0111\u00e0o t\u1ea1o ho\u1eb7c h\u1ed7 tr\u1ee3 \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng OTA, chi ph\u00ed \u0111\u00e0o t\u1ea1o v\u00e0 h\u1ed7 tr\u1ee3 c\u00f3 th\u1ec3 t\u0103ng th\u00eam. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m c\u1ea3 vi\u1ec7c hi\u1ec3u bi\u1ebft v\u00e0 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 giao di\u1ec7n c\u1ee7a c\u00e1c trang OTA.<\/li>\n<\/ul>\n<\/li>\n
                                                                  • Chi Ph\u00ed V\u1eadn H\u00e0nh M\u00e1y M\u00f3c v\u00e0 Thi\u1ebft B\u1ecb:<\/strong>\n
                                                                      \n
                                                                    • N\u1ebfu homestay cung c\u1ea5p m\u00e1y t\u00ednh ho\u1eb7c thi\u1ebft b\u1ecb kh\u00e1c \u0111\u1ec3 h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c c\u1ee7a Sale OTA, chi ph\u00ed v\u1eadn h\u00e0nh v\u00e0 b\u1ea3o tr\u00ec n\u00e0y c\u0169ng s\u1ebd t\u0103ng th\u00eam v\u00e0o chi ph\u00ed t\u1ed5ng c\u1ed9ng.<\/li>\n<\/ul>\n<\/li>\n
                                                                    • Chi Ph\u00ed Ph\u00e1t Tri\u1ec3n Chi\u1ebfn L\u01b0\u1ee3c B\u00e1n H\u00e0ng:<\/strong>\n
                                                                        \n
                                                                      • Sale OTA c\u00f3 th\u1ec3 \u0111\u1ec1 xu\u1ea5t v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng, khuy\u1ebfn m\u00e3i, v\u00e0 chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng doanh s\u1ed1 b\u00e1n h\u00e0ng. C\u00e1c chi\u1ebfn l\u01b0\u1ee3c n\u00e0y c\u00f3 th\u1ec3 y\u00eau c\u1ea7u m\u1ed9t ngu\u1ed3n l\u1ef1c t\u00e0i ch\u00ednh \u0111\u1ec3 tri\u1ec3n khai.<\/li>\n<\/ul>\n<\/li>\n
                                                                      • Chi Ph\u00ed Ph\u1ea7n M\u1ec1m v\u00e0 C\u00f4ng Ngh\u1ec7:<\/strong>\n
                                                                          \n
                                                                        • N\u1ebfu homestay s\u1eed d\u1ee5ng c\u00e1c ph\u1ea7n m\u1ec1m hay c\u00f4ng ngh\u1ec7 \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 theo d\u00f5i v\u00e0 qu\u1ea3n l\u00fd b\u00e1n ph\u00f2ng, c\u00f3 th\u1ec3 c\u00f3 chi ph\u00ed li\u00ean quan \u0111\u1ebfn c\u1ea3 vi\u1ec7c c\u00e0i \u0111\u1eb7t v\u00e0 duy tr\u00ec c\u00e1c gi\u1ea3i ph\u00e1p n\u00e0y.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n
                                                                          \"Otavn
                                                                          Otavn Ota Viet Nam Website Vi Sao Kenh Ban Phong Sale Ota Lai Quan Trong Voi Khach San Homestay Thue Nhan Vien<\/figcaption><\/figure>\n

                                                                          \u0110\u1ec3 gi\u1ea3m thi\u1ec3u chi ph\u00ed, homestay c\u1ea7n c\u00f3 m\u1ed9t k\u1ebf ho\u1ea1ch chi ti\u00eau r\u00f5 r\u00e0ng v\u00e0 th\u1ea3o lu\u1eadn c\u1ee5 th\u1ec3 v\u1edbi Sale OTA v\u1ec1 c\u00e1ch ph\u00e2n chia chi ph\u00ed v\u00e0 m\u1ee5c ti\u00eau doanh s\u1ed1 b\u00e1n h\u00e0ng. Qu\u1ea3n l\u00fd ch\u1eb7t ch\u1ebd c\u00e1c chi ph\u00ed n\u00e0y c\u00f3 th\u1ec3 gi\u00fap homestay duy tr\u00ec l\u1ee3i nhu\u1eadn cao h\u01a1n t\u1eeb vi\u1ec7c s\u1eed d\u1ee5ng Sale OTA.<\/p>\n

                                                                          C\u1ea7n hay kh\u00f4ng c\u1ea7n Sale OTA?<\/h2>\n

                                                                          Khi Ch\u1ee7 Homestay Thi\u1ebfu Kinh Nghi\u1ec7m v\u00e0 Ki\u1ebfn Th\u1ee9c V\u1ec1 V\u1eadn H\u00e0nh OTA<\/strong><\/h3>\n
                                                                            \n
                                                                          1. Hi\u1ec7u Su\u1ea5t Gi\u1ea3m S\u00fat Do Thi\u1ebfu Chuy\u00ean Nghi\u1ec7p H\u00f3a:<\/strong>\n
                                                                              \n
                                                                            • Khi ch\u1ee7 homestay thi\u1ebfu kinh nghi\u1ec7m v\u00e0 ch\u01b0a n\u1eafm v\u1eefng ki\u1ebfn th\u1ee9c v\u1ec1 v\u1eadn h\u00e0nh OTA, vi\u1ec7c qu\u1ea3n l\u00fd v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c b\u00e1n ph\u00f2ng c\u00f3 th\u1ec3 kh\u00f4ng chuy\u00ean nghi\u1ec7p. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn hi\u1ec7u su\u1ea5t gi\u1ea3m s\u00fat, v\u1edbi kh\u1ea3 n\u0103ng m\u1ea5t c\u01a1 h\u1ed9i kinh doanh v\u00e0 kh\u00e1ch h\u00e0ng cho c\u00e1c \u0111\u1ed1i th\u1ee7 trong ng\u00e0nh.<\/li>\n<\/ul>\n<\/li>\n
                                                                            • R\u1ee7i Ro Sai S\u00f3t T\u0103ng Cao:<\/strong>\n
                                                                                \n
                                                                              • Thi\u1ebfu hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 quy tr\u00ecnh v\u00e0 h\u1ec7 th\u1ed1ng OTA c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn r\u1ee7i ro sai s\u00f3t cao. Overbooking, l\u1ec7ch gi\u00e1, ho\u1eb7c c\u00e1c v\u1ea5n \u0111\u1ec1 kh\u00e1c c\u00f3 th\u1ec3 ph\u00e1t sinh, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn uy t\u00edn c\u1ee7a homestay v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m x\u1ea5u cho kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
                                                                              • \u0110i\u1ec1u Ch\u1ec9nh Chi\u1ebfn L\u01b0\u1ee3c Kh\u00f3 Kh\u0103n:<\/strong>\n
                                                                                  \n
                                                                                • Ch\u1ee7 homestay, n\u1ebfu kh\u00f4ng c\u00f3 ki\u1ebfn th\u1ee9c, kh\u00f3 kh\u0103n khi \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng theo th\u1eddi gian v\u00e0 theo d\u00f5i hi\u1ec7u su\u1ea5t. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c gi\u1eef nguy\u00ean chi\u1ebfn l\u01b0\u1ee3c kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng \u0111ang bi\u1ebfn \u0111\u1ed9ng, g\u00e2y m\u1ea5t l\u1ee3i th\u1ebf c\u1ea1nh tranh.<\/li>\n<\/ul>\n<\/li>\n
                                                                                • Thi\u1ebfu S\u1ef1 Linh Ho\u1ea1t v\u00e0 T\u01b0\u01a1ng T\u00e1c Kh\u00e1ch H\u00e0ng:<\/strong>\n
                                                                                    \n
                                                                                  • Ch\u1ee7 homestay, kh\u00f4ng am hi\u1ec3u v\u1ec1 c\u00f4ng ngh\u1ec7 v\u00e0 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, c\u00f3 th\u1ec3 thi\u1ebfu s\u1ef1 linh ho\u1ea1t trong vi\u1ec7c th\u00edch nghi v\u1edbi thay \u0111\u1ed5i v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng qua c\u00e1c n\u1ec1n t\u1ea3ng OTA. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0m gi\u1ea3m tr\u1ea3i nghi\u1ec7m v\u00e0 t\u01b0\u01a1ng t\u00e1c kh\u00e1ch h\u00e0ng, l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng trung th\u00e0nh.<\/li>\n<\/ul>\n<\/li>\n
                                                                                  • Chi Ph\u00ed T\u0103ng Do Qu\u1ea3n L\u00fd Nhi\u1ec1u C\u00f4ng Vi\u1ec7c:<\/strong>\n
                                                                                      \n
                                                                                    • N\u1ebfu ch\u1ee7 homestay ph\u1ea3i ki\u00eam nhi\u1ec7m nhi\u1ec1u c\u00f4ng vi\u1ec7c v\u00e0 c\u00f9ng kinh doanh nhi\u1ec1u l\u0129nh v\u1ef1c, vi\u1ec7c qu\u1ea3n l\u00fd th\u00eam c\u1ea3 v\u1eadn h\u00e0nh OTA c\u00f3 th\u1ec3 t\u1ea1o \u00e1p l\u1ef1c l\u1edbn v\u00e0 d\u1eabn \u0111\u1ebfn chi ph\u00ed t\u0103ng cao. Vi\u1ec7c chi tr\u1ea3 cho Sale OTA c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t chi ph\u00ed kh\u00f4ng d\u1ef1 ki\u1ebfn v\u00e0 kh\u00f4ng d\u1ec5 d\u00e0ng ki\u1ec3m so\u00e1t.<\/li>\n<\/ul>\n<\/li>\n
                                                                                    • Kh\u1ea3 N\u0103ng Kh\u00f4ng \u0110\u1ed3ng B\u1ed9 H\u00f3a Cao:<\/strong>\n
                                                                                        \n
                                                                                      • Thi\u1ebfu kinh nghi\u1ec7m v\u00e0 hi\u1ec3u bi\u1ebft v\u1ec1 c\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 t\u1ea1o ra kh\u1ea3 n\u0103ng kh\u00f4ng \u0111\u1ed3ng b\u1ed9 h\u00f3a cao gi\u1eefa c\u00e1c k\u00eanh b\u00e1n ph\u00f2ng, d\u1eabn \u0111\u1ebfn t\u00ecnh tr\u1ea1ng overbooking ho\u1eb7c l\u1ec7ch gi\u1edd check-in v\u00e0 check-out, g\u00e2y kh\u00f3 ch\u1ecbu cho kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n
                                                                                      • Kh\u00f3 Kh\u0103n Trong Vi\u1ec7c \u00c1p D\u1ee5ng C\u00f4ng Ngh\u1ec7 M\u1edbi:<\/strong>\n
                                                                                          \n
                                                                                        • Ch\u1ee7 homestay kh\u00f4ng r\u00e0nh v\u1ec1 c\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 g\u1eb7p kh\u00f3 kh\u0103n khi \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi trong qu\u00e1 tr\u00ecnh v\u1eadn h\u00e0nh OTA, nh\u01b0 s\u1eed d\u1ee5ng c\u00e1c h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd b\u00e1n ph\u00f2ng ho\u1eb7c c\u00f4ng c\u1ee5 \u0111\u1ed3ng b\u1ed9 h\u00f3a th\u00f4ng tin.<\/li>\n<\/ul>\n<\/li>\n
                                                                                        • R\u1ee7i Ro M\u1ea5t C\u01a1 H\u1ed9i Th\u1ecb Tr\u01b0\u1eddng:<\/strong>\n
                                                                                            \n
                                                                                          • Thi\u1ebfu s\u1ef1 nh\u1ea1y b\u00e9n v\u1edbi xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u1ea3 n\u0103ng \u0111\u1ecdc hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng qua d\u1eef li\u1ec7u OTA c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn r\u1ee7i ro m\u1ea5t c\u01a1 h\u1ed9i th\u1ecb tr\u01b0\u1eddng v\u00e0 gi\u1ea3m s\u00fat hi\u1ec7u qu\u1ea3 chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n

                                                                                            Khi ch\u1ee7 homestay thi\u1ebfu kinh nghi\u1ec7m v\u00e0 ki\u1ebfn th\u1ee9c v\u1ec1 v\u1eadn h\u00e0nh OTA, h\u1ecd s\u1ebd ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nhi\u1ec1u h\u1ea1n ch\u1ebf c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn hi\u1ec7u su\u1ea5t v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a h\u1ecd tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng OTA. Vi\u1ec7c thu\u00ea Sale OTA c\u00f3 th\u1ec3 gi\u00fap gi\u1ea3m nh\u1eefng h\u1ea1n ch\u1ebf n\u00e0y v\u00e0 \u0111\u1ea3m b\u1ea3o m\u1ed9t quy tr\u00ecnh v\u1eadn h\u00e0nh \u1ed5n \u0111\u1ecbnh v\u00e0 hi\u1ec7u qu\u1ea3.<\/p>\n

                                                                                            \"Otavn
                                                                                            Otavn Ota Viet Nam Website Vi Sao Kenh Ban Phong Sale Ota Lai Quan Trong Voi Khach San Homestay Co Can Khong<\/figcaption><\/figure>\n<\/div>\n

                                                                                            Khi N\u00e0o Ch\u1ee7 Kh\u00e1ch s\u1ea1n\/ Homestay Kh\u00f4ng C\u1ea7n Sale OTA<\/h3>\n
                                                                                              \n
                                                                                            1. Khi Homestay \u0110\u00e3 C\u00f3 N\u0103ng L\u1ef1c V\u1eadn H\u00e0nh T\u1ed1t:<\/strong> N\u1ebfu homestay \u0111\u00e3 c\u00f3 m\u1ed9t h\u1ec7 th\u1ed1ng v\u1eadn h\u00e0nh OTA hi\u1ec7u qu\u1ea3 v\u00e0 c\u00f3 nh\u00e2n vi\u00ean chuy\u00ean nghi\u1ec7p v\u1ec1 b\u00e1n ph\u00f2ng tr\u1ef1c tuy\u1ebfn, vi\u1ec7c thu\u00ea Sale OTA c\u00f3 th\u1ec3 tr\u1edf n\u00ean kh\u00f4ng c\u1ea7n thi\u1ebft.<\/li>\n
                                                                                            2. Khi Homestay S\u1eed D\u1ee5ng C\u00f4ng Ngh\u1ec7 Hi\u1ec7n \u0110\u1ea1i:<\/strong> N\u1ebfu homestay \u0111\u00e3 t\u00edch h\u1ee3p c\u00e1c gi\u1ea3i ph\u00e1p t\u1ef1 \u0111\u1ed9ng v\u00e0 c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i \u0111\u1ec3 qu\u1ea3n l\u00fd b\u00e1n ph\u00f2ng, vi\u1ec7c thu\u00ea Sale OTA \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 tr\u1edf n\u00ean d\u01b0 th\u1eeba.<\/li>\n
                                                                                            3. Khi Chi Ph\u00ed Thu\u00ea Sale OTA Cao H\u01a1n L\u1ee3i Nhu\u1eadn \u0110\u1ea1t \u0110\u01b0\u1ee3c:<\/strong> N\u1ebfu homestay kh\u00f4ng th\u1ea5y gi\u00e1 tr\u1ecb t\u0103ng cao t\u1eeb d\u1ecbch v\u1ee5 c\u1ee7a Sale OTA v\u00e0 chi ph\u00ed thu\u00ea h\u1ecd cao h\u01a1n so v\u1edbi l\u1ee3i nhu\u1eadn mang l\u1ea1i, c\u00f3 th\u1ec3 homestay s\u1ebd xem x\u00e9t l\u1ea1i vi\u1ec7c duy tr\u00ec h\u1ecd.<\/li>\n<\/ol>\n
                                                                                              \n

                                                                                              K\u1ebft lu\u1eadn<\/strong><\/span><\/h2>\n

                                                                                              Nh\u01b0ng nh\u1eefng \u0111i\u1ec1u tr\u00ean c\u0169ng cho th\u1ea5y r\u1eb1ng, vai tr\u00f2 c\u1ee7a Sale\u00a0OTA v\u1edbi c\u00e1c homestay, kh\u00e1ch s\u1ea1n l\u00e0 r\u1ea5t quan tr\u1ecdng. Nh\u00ecn nh\u1eadn d\u01b0\u1edbi g\u00f3c qu\u1ea3n l\u00fd v\u1eadn h\u00e0nh v\u00e0 b\u00e1n ph\u00f2ng, th\u00ec \u0111\u00e2y lu\u00f4n l\u00e0 v\u1ea5n \u0111\u1ec1 nh\u1ee9c nh\u1ed1i, khi\u1ebfn nhi\u1ec1u ch\u1ee7 homestay lao \u0111ao, \u0111\u1eb7c bi\u1ec7t khi tham gia v\u00e0o m\u1ea1ng l\u01b0\u1edbi OTA.<\/p>\n

                                                                                              Do v\u1eady, \u0111\u1ec3 c\u00f3 th\u1ec3 v\u1eeba v\u1eadn h\u00e0nh v\u00e0 b\u00e1n ph\u00f2ng tr\u00ean OTA\u00a0hi\u1ec7u qu\u1ea3, l\u1ea1i v\u1eeba ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c chi ph\u00ed, c\u00e1c ch\u1ee7 homestay c\u1ea7n t\u00ecm hi\u1ec3u, trang b\u1ecb nh\u1eefng ki\u1ebfn th\u1ee9c v\u1ec1 OTA, c\u00e2n nh\u1eafc l\u1ef1a ch\u1ecdn \u0111\u01a1n v\u1ecb OTA\u00a0ho\u1eb7c Sale\u00a0OTA ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng giai \u0111o\u1ea1n kinh doanh c\u1ee7a m\u00ecnh. B\u1edfi r\u00f5 r\u00e0ng, vai tr\u00f2 c\u1ee7a Sale\u00a0OTA r\u1ea5t quan tr\u1ecdng trong l\u00fac homestay m\u1edbi v\u1eadn h\u00e0nh, \u0111\u1ec3 thu h\u00fat l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi. Nh\u01b0ng sau khi v\u1eadn h\u00e0nh \u1ed5n \u0111\u1ecbnh, ho\u1eb7c t\u1eeb sau 6 th\u00e1ng th\u00ec ch\u1ee7 homestay \u0111\u00e3 quen vi\u1ec7c, c\u00f3 th\u1ec3 t\u1ef1 v\u1eadn h\u00e0nh OTA.<\/p>\n

                                                                                              V\u1ea5n \u0111\u1ec1 thu\u00ea Sale\u00a0OTA c\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n trong b\u1ed1i c\u1ea3nh hi\u1ec7n nay, khi d\u1ecbch b\u1ec7nh v\u1eabn di\u1ec5n bi\u1ebfn h\u1ebft s\u1ee9c ph\u1ee9c t\u1ea1p, nhi\u1ec1u ch\u1ee7 homestay ph\u1ea3i v\u1eadn h\u00e0nh t\u1eeb xa, qu\u1ea3n l\u00fd t\u1eeb A \u0111\u1ebfn Z v\u1edbi r\u1ea5t nhi\u1ec1u v\u1ecb tr\u00ed ki\u00eam nhi\u1ec7m. Do th\u1ebf, c\u1ea7n c\u00e2n nh\u1eafc, l\u1ef1a ch\u1ecdn Sale\u00a0OTA ph\u00f9 h\u1ee3p \u0111\u1ec3 ti\u1ebft ki\u1ec7m chi ph\u00ed, v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng l\u00e0m ch\u1ee7 OTA\u00a0hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n

                                                                                              T\u1ed5ng k\u1ebft l\u1ea1i, vai tr\u00f2 c\u1ee7a Sale\u00a0OTA l\u00e0 r\u1ea5t quan tr\u1ecdng v\u1edbi vi\u1ec7c b\u00e1n ph\u00f2ng homestay, \u0111o l\u00e0 vai tr\u00f2 kh\u00f4ng th\u1ec3 ph\u1ee7 nh\u1eadn. Nh\u01b0ng s\u1ebd c\u00f3 nh\u1eefng t\u00ecnh hu\u1ed1ng, vai tr\u00f2 n\u00e0y tr\u1edf n\u00ean m\u1edd nh\u1ea1t, thi\u1ebfu s\u1ee9c \u1ea3nh h\u01b0\u1edfng. V\u00e0 c\u00f3 nh\u1eefng l\u00fac, thi\u1ebfu Sale\u00a0OTA th\u00ec vi\u1ec7c v\u1eadn h\u00e0nh homestay s\u1ebd kh\u00f4ng \u0111em l\u1ea1i k\u1ebft qu\u1ea3 nh\u01b0 \u00fd. Trong v\u1ecb th\u1ebf l\u00e0 ch\u1ee7 homestay, b\u1ea1n c\u1ea7n x\u00e1c \u0111\u1ecbnh \u0111\u00fang t\u00ecnh hu\u1ed1ng, theo \u0111\u00f3 \u0111\u00e1nh gi\u00e1 \u0111\u00fang vai tr\u00f2 c\u1ee7a Sale\u00a0OTA v\u00e0 c\u00f3 nh\u1eefng l\u1ef1a ch\u1ecdn, quy\u1ebft \u0111\u1ecbnh ph\u00f9 h\u1ee3p.<\/p>\n

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                                                                                              C\u00c1C B\u00c0I VI\u1ebeT LI\u00caN QUAN<\/strong><\/strong><\/p>\n

                                                                                                \n
                                                                                              • \n
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                                                                                                • \u1ee8ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 c\u1ea3i thi\u1ec7n doanh thu khi c\u00f4ng su\u1ea5t ph\u00f2ng th\u1ea5p<\/li>\n
                                                                                                • L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u1ea3i thi\u1ec7n doanh thu khi c\u00f4ng su\u1ea5t ph\u00f2ng th\u1ea5p<\/li>\n
                                                                                                • C\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00f4ng su\u1ea5t ph\u00f2ng c\u1ee7a kh\u00e1ch s\u1ea1n<\/li>\n
                                                                                                • V\u00ec sao kh\u00e1ch s\u1ea1n c\u1ea7n ph\u1ea3i c\u00f3 website?<\/li>\n
                                                                                                • Hi\u1ec3u \u0111\u00fang v\u1ec1 c\u00f4ng su\u1ea5t ph\u00f2ng khi l\u00e0m kh\u00e1ch s\u1ea1n<\/li>\n
                                                                                                • C\u00e1ch \u0111\u1ec3 gi\u1eef ch\u00e2n v\u00e0 t\u0103ng chuy\u1ec3n \u0111\u1ed5i khi kh\u00e1ch gh\u00e9 th\u0103m website kh\u00e1ch s\u1ea1n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n
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                                                                                                  • T\u0103ng doanh thu kh\u00e1ch s\u1ea1n v\u1edbi c\u00e1c ho\u1ea1t \u0111\u1ed9ng ngo\u00e0i b\u00e1n ph\u00f2ng kh\u00e1ch s\u1ea1n<\/li>\n
                                                                                                  • \u00dd t\u01b0\u1edfng \u0111\u1ec3 t\u0103ng l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n th\u00f4ng qua ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i<\/li>\n
                                                                                                  • C\u00e1ch t\u0103ng l\u01b0\u1ee3ng \u0111\u1eb7t ph\u00f2ng trong k\u1ef3 ngh\u1ec9 l\u1ec5 cho c\u00e1c kh\u00e1ch s\u1ea1n<\/li>\n
                                                                                                  • 5 gi\u1ea3i ph\u00e1p gi\u00fap kh\u00e1ch s\u1ea1n c\u1ea1nh tranh t\u1ed1t h\u01a1n t\u1ea1i th\u1ecb tr\u01b0\u1eddng b\u00e1n ph\u00f2ng \u0111\u1ecba ph\u01b0\u01a1ng<\/li>\n
                                                                                                  • G\u1ee3i \u00fd nh\u1eefng \u00fd t\u01b0\u1edfng Marketing kh\u00e1ch s\u1ea1n m\u00f9a Gi\u00e1ng sinh \u0111\u1ec3 thu h\u00fat \u0111\u1eb7t ph\u00f2ng tr\u1ef1c ti\u1ebfp<\/li>\n
                                                                                                  • Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng \u0111\u1eb7t ph\u00f2ng ph\u00fat ch\u00f3t (last minute) trong kh\u00e1ch s\u1ea1n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

                                                                                                    K\u00eanh b\u00e1n ph\u00f2ng OTA th\u1ec3 hi\u1ec7n vai tr\u00f2 quan tr\u1ecdng v\u1edbi c\u00e1c kh\u00e1ch s\u1ea1n\/ homestay (CSLT) khi gi\u00fap b\u00e1n ph\u00f2ng t\u1ed1t h\u01a1n, \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 doanh thu r\u00f5 r\u1ec7t h\u01a1n, ch\u00ednh v\u00ec th\u1ebf m\u00e0 Sale OTA l\u00e0 g\u1ea7n nh\u01b0 kh\u00f4ng th\u1ec3 thi\u1ebfu \u1edf b\u1ea5t k\u1ef3 kh\u00e1ch s\u1ea1n\/ homestay n\u00e0o. B\u00e0i vi\u1ebft V\u00ec sao k\u00eanh […]<\/p>\n","protected":false},"author":1,"featured_media":403700,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"Vai tr\u00f2 | C\u00f4ng vi\u1ec7c | Chi ph\u00ed v\u1eadn h\u00e0nh | C\u00f3 c\u1ea7n hay kh\u00f4ng?","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"topbottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"0","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"1","zoom_button_out_step":"3","zoom_button_in_step":"5","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"0","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"161","hide":""},"footnotes":""},"categories":[17,161],"tags":[223],"class_list":["post-396746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing","category-sale-otas","tag-kenh-ota"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396746","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=396746"}],"version-history":[{"count":2,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396746\/revisions"}],"predecessor-version":[{"id":403702,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396746\/revisions\/403702"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/403700"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=396746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=396746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=396746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}