{"id":396535,"date":"2023-12-08T06:21:14","date_gmt":"2023-12-08T06:21:14","guid":{"rendered":"https:\/\/otavietnam.com\/?p=396535"},"modified":"2023-12-08T06:21:14","modified_gmt":"2023-12-08T06:21:14","slug":"vi-sao-nhieu-thuong-hieu-dinh-dam-chon-mau-do-lam-bo-nhan-dien","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/vi-sao-nhieu-thuong-hieu-dinh-dam-chon-mau-do-lam-bo-nhan-dien\/","title":{"rendered":"V\u00ec sao nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111\u00ecnh \u0111\u00e1m ch\u1ecdn m\u00e0u \u0111\u1ecf l\u00e0m b\u1ed9 nh\u1eadn di\u1ec7n?"},"content":{"rendered":"<div class=\"card card-body article rounded py-0 mb-0\">\n<div class=\"mb-30 pull-in-20\">Theo m\u1ed9t b\u00e0i vi\u1ebft t\u1eeb Entrepreneur, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u1ee9c \u0103n nhanh c\u00f3 xu h\u01b0\u1edbng \u01b0a chu\u1ed9ng m\u00e0u \u0111\u1ecf \u0111\u1ec3 l\u00e0m m\u00e0u s\u1eafc ch\u1ee7 \u0111\u1ea1o cho b\u1ed9 nh\u1eadn di\u1ec7n. Tuy nhi\u00ean nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u thu\u1ed9c c\u00e1c nh\u00f3m ng\u00e0nh kh\u00e1c c\u0169ng l\u1ef1a ch\u1ecdn t\u00f4ng m\u00e0u n\u00e0y, ch\u1eb3ng h\u1ea1n nh\u01b0 Adobe, CNN, Canon\u2026<\/div>\n<div class=\"container-article\">\n<p>Nh\u01b0 v\u1eady, khi x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch v\u00e0 b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u, s\u1eafc \u0111\u1ecf truy\u1ec1n t\u1ea3i nh\u1eefng th\u00f4ng \u0111i\u1ec7p g\u00ec v\u00e0 kh\u01a1i g\u1ee3i c\u1ea3m x\u00fac nh\u01b0 th\u1ebf n\u00e0o \u1edf ng\u01b0\u1eddi ti\u00eau d\u00f9ng? H\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u \u1edf b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y nh\u00e9!<\/p>\n<h3>M\u00e0u \u0111\u1ecf \u0111\u01b0\u1ee3c c\u00e1c th\u01b0\u01a1ng hi\u1ec7u tr\u00ean th\u1ebf gi\u1edbi s\u1eed d\u1ee5ng \u0111\u1ec3 truy\u1ec1n t\u1ea3i \u0111i\u1ec1u g\u00ec?<\/h3>\n<p>M\u1ed7i m\u00e0u s\u1eafc s\u1ebd kh\u01a1i g\u1ee3i l\u00ean nh\u1eefng c\u1ea3m x\u00fac kh\u00e1c nhau \u1edf con ng\u01b0\u1eddi. Trong \u0111\u00f3, c\u00e1c m\u00e0u s\u1eafc \u0111\u01b0\u1ee3c chia l\u00e0m hai nh\u00f3m l\u00e0 m\u00e0u n\u00f3ng v\u00e0 m\u00e0u l\u1ea1nh. <strong>M\u00e0u \u0111\u1ecf thu\u1ed9c nh\u00f3m m\u00e0u n\u00f3ng, th\u01b0\u1eddng \u0111\u01b0\u1ee3c li\u00ean t\u01b0\u1edfng \u0111\u1ebfn s\u1ef1 h\u0103ng h\u00e1i, nhi\u1ec7t huy\u1ebft v\u00e0 tr\u00e0n \u0111\u1ea7y n\u0103ng l\u01b0\u1ee3ng.<\/strong> C\u1ee5 th\u1ec3 h\u01a1n, theo nghi\u00ean c\u1ee9u The Psychology of Color, khi nh\u00ecn th\u1ea5y m\u00e0u \u0111\u1ecf th\u00ec nh\u1ecbp tim s\u1ebd t\u0103ng nhanh v\u00e0 th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh trao \u0111\u1ed5i ch\u1ea5t khi\u1ebfn con ng\u01b0\u1eddi mau \u0111\u00f3i h\u01a1n. \u0110\u00f3 c\u0169ng l\u00e0 l\u00fd do c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u1ee9c \u0103n nhanh c\u00f3 xu h\u01b0\u1edbng \u01b0a chu\u1ed9ng s\u1eafc \u0111\u1ecf trong b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p style=\"text-align: center;\"><img alt=\"23876 247 4 1695608866\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396581\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866.jpg\" width=\"1200\" height=\"630\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866-300x158.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866-1024x538.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866-768x403.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866-750x394.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-4_1695608866-1140x599.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<div id=\"ad-ia1\" class=\"d-block d-lg-none pb-4 pt-3 my-4 text-center bt-1 bb-1\"><\/div>\n<p>Tr\u00ean th\u1ebf gi\u1edbi, ngo\u00e0i c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u1ee9c \u0103n nhanh nh\u01b0 KFC, Lotteria ho\u1eb7c McDonald, r\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u thu\u1ed9c nhi\u1ec1u l\u0129nh v\u1ef1c kh\u00e1c nhau s\u1eed d\u1ee5ng m\u00e0u \u0111\u1ecf, c\u1ee5 th\u1ec3 l\u00e0 m\u1ed9t v\u00e0i c\u00e1i t\u00ean d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n<h4><strong>#1: Netflix \u2013 M\u00e0u \u0111\u1ecf c\u1ee7a s\u1ef1 ph\u1ea5n kh\u00edch v\u00e0 h\u00e0o h\u1ee9ng<\/strong><\/h4>\n<p>Theo nh\u1eadn \u0111\u1ecbnh c\u1ee7a b\u00e0 <strong>Karen Haller<\/strong>, Chuy\u00ean gia T\u01b0 v\u1ea5n Thi\u1ebft k\u1ebf cho nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u l\u1edbn tr\u00ean th\u1ebf gi\u1edbi, s\u1eafc \u0111\u1ecf trong b\u1ed9 nh\u1eadn di\u1ec7n c\u1ee7a Netflix \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nh\u1eb1m kh\u01a1i g\u1ee3i c\u1ea3m gi\u00e1c ph\u1ea5n kh\u00edch v\u00e0 h\u00e0o h\u1ee9ng khi xem phim c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. B\u00ean c\u1ea1nh \u0111\u00f3, s\u1eafc \u0111\u1ecf k\u1ebft h\u1ee3p m\u00e0u \u0111en c\u1ee7a Netflix c\u0169ng mang l\u1ea1i cho ng\u01b0\u1eddi xem c\u1ea3m gi\u00e1c v\u00e0 tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u1ef1 nh\u01b0 \u0111ang \u1edf r\u1ea1p chi\u1ebfu phim.<\/p>\n<p style=\"text-align: center;\"><img alt=\"23876 247 2 1695608877\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396582\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877.jpg\" width=\"1200\" height=\"547\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877-300x137.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877-1024x467.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877-768x350.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877-750x342.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-2_1695608877-1140x520.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p class=\"wp-caption-text\" style=\"text-align: center;\"><em>Ngu\u1ed3n: Netflix<\/em><\/p>\n<h4><strong>#2: H&amp;M \u2013 M\u00e0u \u0111\u1ecf c\u1ee7a s\u1ef1 tr\u1ebb trung v\u00e0 tr\u00e0n \u0111\u1ea7y n\u0103ng l\u01b0\u1ee3ng<\/strong><\/h4>\n<p>V\u00e0o giai \u0111o\u1ea1n 1947-1968, \u00f4ng <strong>Erling Persson<\/strong> \u2013 Nh\u00e0 s\u00e1ng l\u1eadp c\u1ee7a H&amp;M \u0111\u00e3 t\u1ea1o n\u00ean b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Hennes (ti\u1ebfng Th\u1ee5y \u0110i\u1ec3n c\u00f3 ngh\u0129a l\u00e0 c\u1ee7a c\u00f4 \u1ea5y) c\u00f3 thi\u1ebft k\u1ebf t\u1ed1i gi\u1ea3n v\u1edbi hai m\u00e0u tr\u1eafng \u0111en. Nh\u00f3m kh\u00e1ch h\u00e0ng ch\u00ednh c\u1ee7a h\u1ecd l\u00fac n\u00e0y ch\u1ee7 y\u1ebfu l\u00e0 n\u1eef gi\u1edbi.<\/p>\n<p>Sau khi th\u01b0\u01a1ng hi\u1ec7u ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n v\u00e0 mua l\u1ea1i Mauritz, b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u b\u1eaft \u0111\u1ea7u \u0111\u1ed5i t\u1eeb Hennes th\u00e0nh H&amp;M. L\u00fac n\u00e0y, m\u00e0u s\u1eafc tr\u1eafng \u0111en \u0111\u01b0\u1ee3c \u0111\u1ed5i th\u00e0nh m\u00e0u \u0111\u1ecf t\u01b0\u01a1i, nh\u1eb1m truy\u1ec1n t\u1ea3i s\u1ef1 tr\u1ebb trung v\u00e0 tr\u00e0n \u0111\u1ea7y n\u0103ng l\u01b0\u1ee3ng. B\u1edfi v\u00ec k\u1ec3 t\u1eeb th\u1eddi \u0111i\u1ec3m n\u00e0y, H&amp;M \u0111\u00e3 m\u1edf r\u1ed9ng nh\u00f3m kh\u00e1ch h\u00e0ng, ph\u1ee5c v\u1ee5 cho c\u1ea3 nam v\u00e0 n\u1eef, v\u1edbi nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng ch\u1ee7 y\u1ebfu l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb.<\/p>\n<p style=\"text-align: center;\"><img alt=\"23876 247 1 1695608916\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396583\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916.jpg\" width=\"1200\" height=\"858\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-300x215.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-1024x732.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-768x549.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-120x86.jpg 120w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-350x250.jpg 350w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-750x536.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-1_1695608916-1140x815.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p class=\"wp-caption-text\" style=\"text-align: center;\"><em>Ngu\u1ed3n: Reuters<\/em><\/p>\n<div id=\"ad-ia2\" class=\"d-block d-lg-none pb-4 pt-3 my-4 text-center bt-1 bb-1\"><\/div>\n<h4><strong>#3: Pinterest \u2013 M\u00e0u \u0111\u1ecf \u0111\u1ea1i di\u1ec7n cho c\u1ea3m gi\u00e1c \u0111\u01b0\u1ee3c trao quy\u1ec1n v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng<\/strong><\/h4>\n<p>V\u00e0o giai \u0111o\u1ea1n m\u1edbi th\u00e0nh l\u1eadp (2010-2011), m\u1ea1ng x\u00e3 h\u1ed9i Pinterest c\u00f3 m\u00e0u ch\u1ee7 \u0111\u1ea1o l\u00e0 \u0111en. Tuy nhi\u00ean, \u0111\u1ebfn n\u0103m 2016, m\u00e0u s\u1eafc b\u1ed9 nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c \u0111\u1ed5i th\u00e0nh m\u00e0u \u0111\u1ecf. Theo chia s\u1ebb c\u1ee7a \u00f4ng <strong>Evan Sharp<\/strong> \u2013 Nh\u00e0 s\u00e1ng l\u1eadp c\u1ee7a Pinterest, m\u00e0u \u0111\u1ecf v\u00e0 thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0y nh\u1eb1m mang l\u1ea1i c\u1ea3m gi\u00e1c \u0111\u01b0\u1ee3c trao quy\u1ec1n, truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 \u0111\u01b0\u1ee3c khuy\u1ebfn kh\u00edch s\u00e1ng t\u1ea1o.<\/p>\n<p style=\"text-align: center;\"><img alt=\"23876 247 3 1695608942\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396584\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942.jpg\" width=\"1200\" height=\"675\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942-300x169.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942-1024x576.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942-768x432.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942-750x422.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23876-247-3_1695608942-1140x641.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p class=\"wp-caption-text\" style=\"text-align: center;\"><em>Ngu\u1ed3n: Search Engine Journal<\/em><\/p>\n<h3>Truy\u1ec1n t\u1ea3i t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua m\u00e0u \u0111\u1ecf nh\u01b0 th\u1ebf n\u00e0o?<\/h3>\n<p>Nh\u01b0 v\u1eady, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u00ean truy\u1ec1n t\u1ea3i t\u00ednh c\u00e1ch v\u00e0 b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua m\u00e0u \u0111\u1ecf nh\u01b0 th\u1ebf n\u00e0o? T\u1ea1i Vi\u1ec7t Nam, 247Express l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1i t\u00ean s\u1eed d\u1ee5ng s\u1eafc \u0111\u1ecf m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n v\u00e0 \u0111\u1ed3ng b\u1ed9 trong vi\u1ec7c x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch m\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c c\u00f3 th\u1ec3 tham kh\u1ea3o.<\/p>\n<p>V\u1edbi c\u01b0\u01a1ng v\u1ecb l\u00e0 m\u1ed9t \u0111\u01a1n v\u1ecb cung c\u1ea5p gi\u1ea3i ph\u00e1p chuy\u1ec3n ph\u00e1t trong n\u01b0\u1edbc v\u00e0 Qu\u1ed1c t\u1ebf, 247Express \u0111\u00e3 t\u1eadn d\u1ee5ng m\u00e0u \u0111\u1ecf \u0111\u1ec3 nh\u1ea5n m\u1ea1nh s\u1ef1 t\u1eadn t\u00e2m v\u00e0 t\u00ednh cam k\u1ebft. Ngo\u00e0i ra, trong b\u1ed1i c\u1ea3nh ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u01b0a chu\u1ed9ng s\u1ef1 ti\u1ec7n l\u1ee3i v\u00e0 nhanh ch\u00f3ng, t\u00f4ng m\u00e0u n\u00e0y c\u0169ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 kh\u00e1ch h\u00e0ng li\u00ean t\u01b0\u1edfng \u0111\u1ebfn hai t\u00ednh t\u1eeb t\u1ed1c \u0111\u1ed9 v\u00e0 nhi\u1ec7t huy\u1ebft.<\/p>\n<p>\u0110\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m \u2013 d\u1ecbch v\u1ee5 c\u0169ng nh\u01b0 ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i, 247Express lu\u00f4n s\u1eed d\u1ee5ng m\u00e0u \u0111\u1ecf m\u1ed9t c\u00e1ch xuy\u00ean su\u1ed1t v\u00e0 th\u1ed1ng nh\u1ea5t. M\u1ed9t v\u00ed d\u1ee5 ti\u00eau bi\u1ec3u l\u00e0 b\u1ed9 \u1ea3nh \u201cS\u1eafc \u0111\u1ecf\u201d m\u1edbi ph\u00e1t h\u00e0nh c\u00e1ch \u0111\u00e2y kh\u00f4ng l\u00e2u, h\u1ecd \u0111\u00e3 ti\u1ebfp t\u1ee5c t\u1eadn d\u1ee5ng m\u00e0u \u0111\u1ecf \u0111\u1ec3 truy\u1ec1n b\u00e1 b\u1ea3n s\u1eafc c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p>Theo \u0111\u00f3, b\u1ed9 \u1ea3nh g\u00e2y ch\u00fa \u00fd v\u1edbi h\u00ecnh \u1ea3nh c\u1ee7a nh\u1eefng nh\u00e2n vi\u00ean 247Express xu\u1ea5t hi\u1ec7n c\u00f9ng d\u00e1ng v\u1ebb t\u1ef1 tin, ki\u00ean \u0111\u1ecbnh v\u00e0 t\u1eadn t\u00e2m trong chi\u1ebfc \u00e1o m\u00e0u \u0111\u1ecf. Trong b\u1ed9 \u1ea3nh n\u00e0y, s\u1eafc \u0111\u1ecf mang l\u1ea1i c\u1ea3m gi\u00e1c \u0111\u00e1ng tin c\u1eady, nhi\u1ec7t huy\u1ebft v\u00e0 lu\u00f4n \u0111\u1ed3ng h\u00e0nh v\u1edbi doanh nghi\u1ec7p trong ch\u1eb7ng \u0111\u01b0\u1eddng ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n.<\/p>\n<div class=\"pull-offset-both\" data-margins=\"5\" data-provide=\"photoswipe justified-gallery\" data-row-height=\"400\"><img alt=\"1 1695608985\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396585\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/1_1695608985.jpg\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-300x300.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-1024x1024.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-150x150.jpg 150w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-768x768.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-75x75.jpg 75w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-350x350.jpg 350w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-750x750.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/1_1695608985-1140x1140.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/> <img alt=\"2 1695608997\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396586\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/2_1695608997.jpg\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-300x300.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-1024x1024.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-150x150.jpg 150w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-768x768.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-75x75.jpg 75w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-350x350.jpg 350w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-750x750.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/2_1695608997-1140x1140.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/> <img alt=\"3 1695609007\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396587\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/3_1695609007.jpg\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-300x300.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-1024x1024.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-150x150.jpg 150w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-768x768.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-75x75.jpg 75w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-350x350.jpg 350w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-750x750.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/3_1695609007-1140x1140.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/> <img alt=\"4 1695609015\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396588\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/4_1695609015.jpg\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015.jpg 1200w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-300x300.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-1024x1024.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-150x150.jpg 150w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-768x768.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-75x75.jpg 75w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-350x350.jpg 350w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-750x750.jpg 750w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/4_1695609015-1140x1140.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/div>\n<p class=\"wp-caption-text\" style=\"text-align: center;\"><em>Ngu\u1ed3n: 247Express<\/em><\/p>\n<div id=\"ad-ia3\" class=\"d-block d-lg-none pb-4 pt-3 my-4 text-center bt-1 bb-1\"><\/div>\n<p>Kh\u00f4ng ch\u1ec9 \u0111\u1ed1i v\u1edbi c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, 247Express c\u00f2n s\u1eed d\u1ee5ng m\u00e0u s\u1eafc m\u1ed9t c\u00e1ch th\u1ed1ng nh\u1ea5t trong vi\u1ec7c k\u1ec3 c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (brand story), nh\u1eb1m truy\u1ec1n t\u1ea3i \u0111\u1ea7y \u0111\u1ee7 gi\u00e1 tr\u1ecb c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. Nh\u1edd v\u1eady, h\u1ecd \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 k\u1ebft qu\u1ea3 nh\u1ea5t \u0111\u1ecbnh v\u1ec1 m\u1eb7t truy\u1ec1n th\u00f4ng c\u0169ng nh\u01b0 kinh doanh.<\/p>\n<p>V\u1edbi m\u00e0u \u0111\u1ecf \u0111\u1ea1i di\u1ec7n cho s\u1ef1 nhi\u1ec7t huy\u1ebft v\u00e0 c\u1ea9n tr\u1ecdng, c\u00f9ng v\u1edbi s\u1ef1 n\u1ed7 l\u1ef1c c\u1ee7a \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1, 247Express \u0111\u00e3 t\u1eebng b\u01b0\u1edbc x\u00e2y d\u1ef1ng v\u00e0 c\u1ee7ng c\u1ed1 ni\u1ec1m tin c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u \u0111\u00f3 th\u1ec3 hi\u1ec7n qua vi\u1ec7c sau h\u01a1n 18 n\u0103m th\u00e0nh l\u1eadp, th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 c\u00f3 h\u01a1n 200 b\u01b0u c\u1ee5c ph\u1ee7 s\u00f3ng kh\u1eafp 63 t\u1ec9nh th\u00e0nh Vi\u1ec7t Nam, c\u00f9ng v\u1edbi h\u01a1n 14.000 doanh nghi\u1ec7p tin d\u00f9ng.<\/p>\n<h3>K\u1ebft<\/h3>\n<p>M\u00e0u \u0111\u1ecf g\u1eafn li\u1ec1n v\u1edbi r\u1ea5t nhi\u1ec1u \u00fd ngh\u0129a, c\u0169ng nh\u01b0 kh\u01a1i g\u1ee3i l\u00ean v\u00f4 v\u00e0n cung b\u1eadc c\u1ea3m x\u00fac. Do \u0111\u00f3, kh\u00f4ng \u00edt th\u01b0\u01a1ng hi\u1ec7u thu\u1ed9c c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nhau trong n\u01b0\u1edbc v\u00e0 Qu\u1ed1c t\u1ebf \u0111\u00e3 d\u00f9ng t\u00f4ng m\u00e0u n\u00e0y \u0111\u1ec3 truy\u1ec1n t\u1ea3i c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m t\u00ednh c\u00e1ch, b\u1ea3n s\u1eafc kh\u00e1c nhau. Tuy nhi\u00ean, th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n x\u00e1c \u0111\u1ecbnh r\u00f5 t\u00ednh c\u00e1ch v\u00e0 b\u1ea3n s\u1eafc \u0111\u1ec3 t\u1eadn d\u1ee5ng m\u00e0u \u0111\u1ecf m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. B\u00ean c\u1ea1nh \u0111\u00f3, t\u00ednh nh\u1ea5t qu\u00e1n v\u00e0 xuy\u00ean su\u1ed1t c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng khi s\u1eed d\u1ee5ng m\u00e0u s\u1eafc l\u00e0m b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<div class=\"clearfix\"><\/div>\n<p style=\"text-align: right;\"><strong>Thanh An<\/strong><br \/>\n<span class=\"text-muted small\"><i>Ngu\u1ed3n 247Express<\/i><\/span><\/p>\n<div id=\"articleKeywords\" class=\"my-10\">\n<div class=\"spinner-linear bg-transparent\">\n<div class=\"line\"><\/div>\n<\/div>\n<\/div>\n<div class=\"shareaholic-canvas\" data-app=\"share_buttons\" data-app-id=\"33112307\"><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Theo m\u1ed9t b\u00e0i vi\u1ebft t\u1eeb Entrepreneur, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u1ee9c \u0103n nhanh c\u00f3 xu h\u01b0\u1edbng \u01b0a chu\u1ed9ng m\u00e0u \u0111\u1ecf \u0111\u1ec3 l\u00e0m m\u00e0u s\u1eafc ch\u1ee7 \u0111\u1ea1o cho b\u1ed9 nh\u1eadn di\u1ec7n. Tuy nhi\u00ean nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u thu\u1ed9c c\u00e1c nh\u00f3m ng\u00e0nh kh\u00e1c c\u0169ng l\u1ef1a ch\u1ecdn t\u00f4ng m\u00e0u n\u00e0y, ch\u1eb3ng h\u1ea1n nh\u01b0 Adobe, CNN, Canon\u2026 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":396536,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"0","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"1","zoom_button_out_step":"3","zoom_button_in_step":"5","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"footnotes":""},"categories":[191],"tags":[],"class_list":["post-396535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casestudy-thuong-hieu"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=396535"}],"version-history":[{"count":1,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396535\/revisions"}],"predecessor-version":[{"id":396589,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396535\/revisions\/396589"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/396536"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=396535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=396535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=396535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}