{"id":396384,"date":"2023-12-08T03:48:46","date_gmt":"2023-12-08T03:48:46","guid":{"rendered":"https:\/\/otavietnam.com\/?p=396384"},"modified":"2023-12-08T03:50:38","modified_gmt":"2023-12-08T03:50:38","slug":"chuyen-dich-gia-tri-va-tich-hop-nhung-dieu-nay-vao-thuong-hieu-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/chuyen-dich-gia-tri-va-tich-hop-nhung-dieu-nay-vao-thuong-hieu-doanh-nghiep\/","title":{"rendered":"Chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb v\u00e0\u00a0t\u00edch h\u1ee3p nh\u1eefng \u0111i\u1ec1u n\u00e0y v\u00e0o th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p"},"content":{"rendered":"<\/p>\n<div class=\"card card-body article rounded py-0 mb-0\">\n<div class=\"mb-30 pull-in-20\"><img data-src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23808_image2_1691056487.jpg\" class=\"img-fluid lazyload\" width=\"1200\" height=\"630\" alt=\"Chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb v\u00e0\u00a0t\u00edch h\u1ee3p nh\u1eefng \u0111i\u1ec1u n\u00e0y v\u00e0o th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p\"><\/div>\n<div class=\"container-article\">\n<p><span class=\"lead\">B\u01b0\u1edbc qua qu\u00fd III n\u1eeda sau n\u0103m 2023, b\u1ee9c tranh chung c\u1ee7a n\u1ec1n kinh t\u1ebf d\u1ea7n d\u1ea7n hi\u1ec7n r\u00f5 ra c\u00f9ng nh\u1eefng kh\u00f3 kh\u0103n v\u00e0 nh\u1eefng c\u01a1 h\u1ed9i. Th\u00f3c kh\u00f4ng gi\u00e3 kh\u00f4ng th\u00e0nh g\u1ea1o, kim c\u01b0\u01a1ng kh\u00f4ng m\u00e0i kh\u00f4ng s\u00e1ng b\u00f3ng. Nh\u1eefng ho\u00e0n c\u1ea3nh d\u1ec5 d\u00e0ng kh\u00f4ng l\u00e0m cho doanh nghi\u1ec7p t\u1ed1t l\u00ean, v\u00e0 nh\u1eefng th\u1eed th\u00e1ch l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 ho\u00e0n thi\u1ec7n. N\u1ebfu kh\u00f4ng c\u00f3 \u0111\u1ea1i d\u1ecbch COVID-19, c\u00e1c doanh nghi\u1ec7p ch\u1eafc c\u0169ng s\u1ebd kh\u00f4ng c\u1ea7n ph\u1ea3i h\u1ed1i h\u1ea3 chuy\u1ec3n d\u1ecbch l\u00ean n\u1ec1n t\u1ea3ng s\u1ed1.<\/span><\/p>\n<h3>Nh\u1eefng chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb<\/h3>\n<p>C\u00f3 th\u1ec3 n\u00f3i, nh\u1eefng thay \u0111\u1ed5i ngo\u1ea1i vi s\u1ebd th\u00fac \u00e9p doanh nghi\u1ec7p chuy\u1ec3n d\u1ecbch \u0111\u1ec3 t\u1ed1t l\u00ean, v\u00e0 ch\u00fang ta \u0111\u1ec1u c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y n\u0103m 2022 ch\u1ee9ng ki\u1ebfn s\u1ef1 thay \u0111\u1ed5i m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7. Ch\u00fang ta \u0111\u00e3 ch\u1ee9ng ki\u1ebfn s\u1ef1 ra \u0111\u1eddi v\u00e0 \u201cra \u0111i\u201d c\u1ee7a metaverse, v\u00e0 g\u1ea7n \u0111\u00e2y nh\u1ea5t l\u00e0 l\u00e0n s\u00f3ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (Artificial Intelligence \u2013 AI) \u0111\u01b0\u1ee3c kh\u1edfi \u0111\u1ea7u b\u1edfi s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a ChatGPT.<\/p>\n<p>C\u00f3 \u0111i\u1ec1u s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 c\u00f3 ph\u1ea3i l\u00fac n\u00e0o c\u0169ng \u0111i li\u1ec1n v\u1edbi ph\u00e1t tri\u1ec3n kinh t\u1ebf hay s\u1ef1 h\u1ea1nh ph\u00fac b\u1ec1n v\u1eefng h\u01a1n c\u1ee7a con ng\u01b0\u1eddi?<\/p>\n<p class=\"pull-offset-right right-quote\" style=\"text-align:right\">\u1ea8n s\u00e2u b\u00ean trong nh\u1eefng k\u1ebf ho\u1ea1ch t\u00e1i \u0111\u1ecbnh v\u1ecb hay khu\u1ebfch tr\u01b0\u01a1ng l\u00e0 m\u1ed9t s\u1ef1 chuy\u1ec3n d\u1ecbch s\u00e2u s\u1eafc t\u1eeb b\u00ean trong doanh nghi\u1ec7p.<\/p>\n<div class=\"d-block d-lg-none pb-4 pt-3 my-4 text-center bt-1 bb-1\" id=\"ad-ia1\"><\/div>\n<p>C\u00f3 v\u1ebb l\u00e0 kh\u00f4ng, khi c\u00f4ng ngh\u1ec7 th\u1eddi gian g\u1ea7n \u0111\u00e2y ph\u00e1t tri\u1ec3n l\u00e0 th\u1ebf nh\u01b0ng kinh t\u1ebf to\u00e0n c\u1ea7u v\u1eabn ch\u00ecm trong c\u00e1c v\u1ea5n \u0111\u1ec1 b\u1ea5t \u1ed5n t\u1ea1o ra b\u1edfi con ng\u01b0\u1eddi. C\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 \u0111\u00e3 l\u00e0m \u0111\u01b0\u1ee3c cho con ng\u01b0\u1eddi nhi\u1ec1u \u0111i\u1ec1u, nh\u01b0ng c\u00f3 th\u1ec3 ch\u00ednh nh\u1eefng t\u01b0\u01a1ng t\u00e1c thu\u1ea7n tu\u00fd m\u00e1y m\u00f3c n\u00e0y l\u1ea1i l\u00e0 nguy\u00ean nh\u00e2n cho s\u1ef1 c\u00f4 \u0111\u01a1n v\u00e0 \u00e1m th\u1ecb c\u1ee7a con ng\u01b0\u1eddi nhi\u1ec1u h\u01a1n. C\u00f4ng ngh\u1ec7 ph\u00e1t tri\u1ec3n l\u00e0 th\u1ebf. Nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 ch\u01b0a ch\u1eafc s\u1ebd \u0111i li\u1ec1n v\u1edbi vi\u1ec7c ph\u00e1t tri\u1ec3n c\u1ee7a n\u1ec1n kinh t\u1ebf, v\u00e0 c\u00f2n xa v\u1eddi l\u1eafm \u0111\u1ec3 n\u00f3i l\u00e0 n\u00f3 s\u1ebd l\u00e0m con ng\u01b0\u1eddi ch\u00fang ta vui v\u1ebb v\u00e0 h\u1ea1nh ph\u00fac h\u01a1n.<\/p>\n<p>C\u00f3 th\u1ec3 n\u00f3i, s\u1ee9c \u00e9p t\u1eeb c\u00f4ng ngh\u1ec7, chi\u1ebfn tranh, nguy c\u01a1 suy tho\u00e1i to\u00e0n c\u1ea7u v\u00e0 nh\u1eefng \u1ea3nh h\u01b0\u1edfng c\u1ee7a ch\u00fang \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng trong n\u01b0\u1edbc ch\u1eafc ch\u1eafn s\u1ebd l\u1ea1i d\u1eabn ch\u00fang ta \u0111\u1ebfn v\u1edbi m\u1ed9t l\u1ea7n Chuy\u1ec3n d\u1ecbch n\u1eefa. C\u00f3 \u0111i\u1ec1u l\u1ea7n n\u00e0y s\u1ebd l\u00e0 m\u1ed9t chuy\u1ec3n d\u1ecbch s\u00e2u s\u1eafc h\u01a1n \u2013 Chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb (Value Shift).<\/p>\n<h3>V\u1eady chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb c\u00f3 li\u00ean quan g\u00ec \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u?<\/h3>\n<p>Qua th\u1eddi gian v\u00e0 s\u1ef1 ti\u1ebfn b\u1ed9 v\u1ec1 nh\u1eadn th\u1ee9c, nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i th\u01b0\u01a1ng hi\u1ec7u hay truy\u1ec1n th\u00f4ng gi\u1edd \u0111\u00e2y \u0111\u00e2u c\u00f2n l\u00e0 nh\u1eefng thay \u0111\u1ed5i b\u00ean ngo\u00e0i hay nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng c\u00e1o t\u1ef7 \u0111\u1ed3ng \u0111\u1ec3 t\u1ea1o nh\u1eadn di\u1ec7n. \u1ea8n s\u00e2u b\u00ean trong nh\u1eefng k\u1ebf ho\u1ea1ch t\u00e1i \u0111\u1ecbnh v\u1ecb hay khu\u1ebfch tr\u01b0\u01a1ng l\u00e0 m\u1ed9t s\u1ef1 chuy\u1ec3n d\u1ecbch s\u00e2u s\u1eafc t\u1eeb b\u00ean trong doanh nghi\u1ec7p.<\/p>\n<p>C\u00f3 th\u1ec3 doanh nghi\u1ec7p mu\u1ed1n b\u00e1n cho nh\u1eefng ng\u01b0\u1eddi mua m\u1edbi \u2013 Chuy\u1ec3n d\u1ecbch th\u1ecb tr\u01b0\u1eddng.<\/p>\n<div class=\"d-block d-lg-none pb-4 pt-3 my-4 text-center bt-1 bb-1\" id=\"ad-ia2\"><\/div>\n<p>C\u00f3 th\u1ec3 doanh nghi\u1ec7p mu\u1ed1n cung c\u1ea5p nh\u1eefng d\u1ecbch v\u1ee5 m\u1edbi \u2013 Chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb.<\/p>\n<p>C\u00f3 th\u1ec3 doanh nghi\u1ec7p mu\u1ed1n b\u00e1n nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m h\u01a1n \u2013 Chuy\u1ec3n d\u1ecbch \u0111\u1ecbnh v\u1ecb.<\/p>\n<p>D\u00f9 l\u00e0 trong tr\u01b0\u1eddng h\u1ee3p n\u00e0o th\u00ec h\u1eb3n c\u0169ng c\u00f3 nh\u1eefng t\u00e1c \u0111\u1ed9ng ngo\u1ea1i vi t\u1eeb th\u1ecb tr\u01b0\u1eddng \u0111\u1ebfn v\u1edbi h\u1ecd, nh\u01b0 l\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c v\u1ed1n \u0111\u1ea7u t\u01b0, m\u1ed9t d\u1ef1 \u00e1n th\u00e0nh c\u00f4ng \u0111em v\u1ec1 cho h\u1ecd r\u1ea5t nhi\u1ec1u doanh thu, hay ti\u00eau bi\u1ec3u nh\u1ea5t th\u1eddi gian n\u00e0y \u2013 h\u1ecd \u0111ang \u0111\u1ee9ng tr\u01b0\u1edbc nh\u1eefng th\u1eed th\u00e1ch kh\u00f3 kh\u0103n c\u1ee7a giai \u0111o\u1ea1n m\u1edbi.<\/p>\n<p>Ch\u1ec9 khi n\u00e0o ch\u00fang ta n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c s\u00e2u s\u1eafc \u00fd ngh\u0129a c\u1ee7a s\u1ef1 chuy\u1ec3n d\u1ecbch n\u00e0y, ch\u00fang ta m\u1edbi c\u00f3 th\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p n\u00ean th\u1ec3 hi\u1ec7n \u0111i\u1ec1u \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o, kh\u00f4ng ch\u1ec9 qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng h\u01b0\u1edbng t\u1edbi kh\u00e1ch h\u00e0ng, m\u00e0 c\u1ea3 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9 mang t\u00ednh \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 \u0111\u00e0o t\u1ea1o nh\u00e2n s\u1ef1, hay th\u1eadm ch\u00ed l\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng l\u1ea1i tri\u1ebft l\u00fd kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p>B\u00e0i vi\u1ebft c\u0169 \u0111\u00e3 \u0111\u1ec1 c\u1eadp t\u1edbi t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c \u0111\u1ea5u n\u1ed1i th\u01b0\u01a1ng hi\u1ec7u v\u1edbi c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u1ed5 ch\u1ee9c c\u00f9ng c\u00e1c nguy\u00ean l\u00fd c\u0103n b\u1ea3n. Ti\u1ebfp n\u1ed1i b\u00e0i vi\u1ebft, Wisdom Agency s\u1ebd ti\u1ebfp t\u1ee5c l\u1ea5y m\u00f4 h\u00ecnh t\u00edch h\u1ee3p th\u01b0\u01a1ng hi\u1ec7u Brand Integration Model (BIM) l\u00e0m g\u1ed1c \u0111\u1ec3 gi\u1ea3i ngh\u0129a c\u00e1ch th\u1ee9c m\u00e0 nh\u1eefng chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb len l\u1ecfi v\u00e0o t\u1eebng ng\u00f3c ng\u00e1ch v\u00e0 \u0111\u01b0\u1ee3c bi\u1ec3u l\u1ed9 qua t\u1eebng ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p style=\"text-align:center\"><img alt=\"23808 Value Shift 1 1691056297\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396403\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23808-value-shift-1_1691056297.jpg\" width=\"1068\" height=\"715\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-1_1691056297.jpg 1068w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-1_1691056297-300x201.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-1_1691056297-1024x686.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-1_1691056297-768x514.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-1_1691056297-750x502.jpg 750w\" sizes=\"auto, (max-width: 1068px) 100vw, 1068px\" \/><\/p>\n<div class=\"d-block d-lg-none pb-4 pt-3 my-4 text-center bt-1 bb-1\" id=\"ad-ia3\"><\/div>\n<h3>Chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb v\u00e0 t\u00edch h\u1ee3p th\u01b0\u01a1ng hi\u1ec7u v\u00e0o chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a H\u1eefu Ngh\u1ecb Foods<\/h3>\n<p>T\u00edch h\u1ee3p chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 \u0111\u1ebfn t\u1eeb nhi\u1ec1u c\u1ea5p \u0111\u1ed9. \u0110\u1ed1i v\u1edbi H\u1eefu Ngh\u1ecb nh\u1eefng chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb di\u1ec5n ra \u1edf m\u1ed9t ph\u00e2n t\u1ea7ng r\u1ea5t s\u00e2u trong c\u1ea5u tr\u00fac h\u1ec7 th\u1ed1ng khi c\u00f4ng ty mong mu\u1ed1n thay \u0111\u1ed5i \u0111\u1ecbnh v\u1ecb \u0111\u1ec3 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng kinh doanh v\u00e0o mi\u1ec1n Nam. C\u00f3 th\u1ec3 n\u00f3i, chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i nh\u1ea5t c\u1ee7a H\u1eefu Ngh\u1ecb Foods l\u00e0 v\u1ec1 quy m\u00f4 t\u1eeb m\u1ed9t doanh nghi\u1ec7p v\u00f9ng mi\u1ec1n sang m\u1ed9t doanh nghi\u1ec7p to\u00e0n qu\u1ed1c v\u1edbi \u0111\u1ed9 ph\u1ee7 \u0111\u1ec1u kh\u1eafp.<\/p>\n<p class=\"left-quote pull-offset-left\">T\u00e1i c\u1ea5u tr\u00fac danh m\u1ee5c th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u \u0111\u1ec3 c\u1ee7ng c\u1ed1 n\u1ec1n t\u1ea3ng v\u00e0 t\u1ea1o d\u1ef1ng s\u1ee9c m\u1ea1nh t\u1ed5ng h\u1ee3p h\u1ed7 tr\u1ee3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u01b0\u01a1ng lai.<\/p>\n<h4><strong>C\u00e2u chuy\u1ec7n c\u1ee7a H\u1eefu Ngh\u1ecb v\u00e0 b\u00e0i to\u00e1n Nam ti\u1ebfn<\/strong><\/h4>\n<p>D\u00f2ng b\u00e1nh t\u01b0\u01a1i c\u1ee7a H\u1eefu Ngh\u1ecb l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ee7 \u0111\u1ea1o kh\u00e1 quen thu\u1ed9c \u1edf mi\u1ec1n B\u1eafc nh\u01b0ng l\u1ea1i ch\u01b0a ph\u1ed5 bi\u1ebfn \u1edf Mi\u1ec1n Nam. Nh\u1eadn th\u1ea5y th\u1ecb tr\u01b0\u1eddng mi\u1ec1n Nam c\u00f2n nhi\u1ec1u ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n, Nam ti\u1ebfn l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ch\u1ee7 ch\u1ed1t c\u1ee7a H\u1eefu Ngh\u1ecb cho d\u00f2ng s\u1ea3n ph\u1ea9m n\u00e0y.<\/p>\n<p>Tuy nhi\u00ean, c\u00e1i kh\u00f3 c\u1ee7a vi\u1ec7c th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng mi\u1ec1n Nam l\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 c\u00f3 qu\u00e1 nhi\u1ec1u l\u1ef1a ch\u1ecdn trong khi c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a H\u1eefu Ngh\u1ecb l\u1ea1i kh\u00e1 ph\u00e2n m\u1ea3nh, mang nhi\u1ec1u t\u00ean g\u1ecdi kh\u00e1c nhau. N\u1ebfu \u0111\u01b0a to\u00e0n b\u1ed9 d\u00f2ng s\u1ea3n ph\u1ea9m \u0111ang c\u00f3 Nam ti\u1ebfn, ngu\u1ed3n l\u1ef1c s\u1ebd b\u1ecb chia nh\u1ecf, v\u00e0 c\u00f3 th\u1ec3 d\u1eabn t\u1edbi s\u1ef1 c\u1ea1nh tranh l\u1eabn nhau, kh\u00f3 t\u1ea1o ra s\u1ee9c m\u1ea1nh t\u1ed5ng th\u1ec3 \u0111\u1ec3 \u0111\u1ed1i \u0111\u1ea7u tr\u1ef1c di\u1ec7n v\u1edbi \u0111\u1ed1i th\u1ee7 v\u00e0 th\u1ecb tr\u01b0\u1eddng nh\u1eafm t\u1edbi.<\/p>\n<p>V\u00ec l\u00fd do \u0111\u00f3, t\u00e1i c\u1ea5u tr\u00fac danh m\u1ee5c th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u \u0111\u1ec3 c\u1ee7ng c\u1ed1 n\u1ec1n t\u1ea3ng v\u00e0 t\u1ea1o d\u1ef1ng s\u1ee9c m\u1ea1nh t\u1ed5ng h\u1ee3p h\u1ed7 tr\u1ee3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u01b0\u01a1ng lai.<\/p>\n<p>C\u1ee5 th\u1ec3 h\u01a1n, trong n\u0103m \u0111\u1ea7u ti\u00ean, thay v\u00ec \u0111\u1ec3 m\u1ed7i s\u1ea3n ph\u1ea9m \u201ct\u1ea5n c\u00f4ng th\u1ecb tr\u01b0\u1eddng\u201d m\u1ed9t c\u00e1ch \u0111\u01a1n l\u1ebb, H\u1eefu Ngh\u1ecb gom chung 5 d\u00f2ng b\u00e1nh \u0111ang b\u00e1n th\u00e0nh m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u0169i nh\u1ecdn: Staff, t\u1eeb \u0111\u00f3 t\u1ed1i \u0111a \u0111\u1ed9 nh\u1eadn di\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ea1o s\u1ef1 nh\u1ea5t qu\u00e1n trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing sau n\u00e0y.<\/p>\n<p style=\"text-align:center\"><img alt=\"23808 Value Shift 5 1691056321\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396404\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23808-value-shift-5_1691056321.jpg\" width=\"1068\" height=\"715\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-5_1691056321.jpg 1068w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-5_1691056321-300x201.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-5_1691056321-1024x686.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-5_1691056321-768x514.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-5_1691056321-750x502.jpg 750w\" sizes=\"auto, (max-width: 1068px) 100vw, 1068px\" \/><\/p>\n<h4><strong>C\u00e2u chuy\u1ec7n \u0111\u1ecbnh v\u1ecb m\u1edbi g\u1eafn li\u1ec1n v\u1edbi chi\u1ebfn l\u01b0\u1ee3c kinh doanh<\/strong><\/h4>\n<p>\u0110\u1ea7u ti\u00ean, th\u1ecb hi\u1ebfu kh\u00e1c bi\u1ec7t t\u1eeb bao b\u00ec \u0111\u1ebfn kh\u1ea9u v\u1ecb; t\u1eeb c\u1ea3m nh\u1eadn \u0111\u1ebfn h\u00e0nh vi. Ch\u1eb3ng h\u1ea1n trong qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u v\u00e0 t\u01b0 v\u1ea5n, Wisdom nh\u1eadn th\u1ea5y th\u1ecb tr\u01b0\u1eddng mi\u1ec1n Nam th\u01b0\u1eddng \u00edt trung th\u00e0nh h\u01a1n, th\u00edch th\u1eed c\u00e1i m\u1edbi h\u01a1n, c\u00e1c d\u1ecbp s\u1eed d\u1ee5ng c\u0169ng \u0111a d\u1ea1ng h\u01a1n v\u00e0 h\u01b0\u01a1ng v\u1ecb c\u0169ng hi\u1ec7n \u0111\u1ea1i h\u01a1n.<\/p>\n<p>Do \u0111\u00f3 s\u1edbm mu\u1ed9n H\u1eefu Ngh\u1ecb c\u0169ng c\u1ea7n ph\u00e1t tri\u1ec3n nh\u1eefng d\u00f2ng b\u00e1nh ri\u00eang cho th\u1ecb tr\u01b0\u1eddng mi\u1ec1n Nam. Nh\u01b0ng ph\u00e1t tri\u1ec3n nh\u1eefng v\u1ecb n\u00e0o, kh\u00f4ng ch\u1ec9 ph\u1ee5 thu\u1ed9c v\u00e0o th\u1ecb hi\u1ebfu m\u00e0 c\u00f2n ph\u1ee5 thu\u1ed9c v\u00e0o chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p. \u0110\u00e2u l\u00e0 \u201cngu\u1ed3n t\u0103ng tr\u01b0\u1edfng\u201d c\u1ee7a d\u00f2ng b\u00e1nh m\u00ec t\u01b0\u01a1i Staff, th\u1ecb ph\u1ea7n n\u00e0y \u0111\u01b0\u1ee3c l\u1ea5y t\u1eeb \u0111\u00e2u.<\/p>\n<p>Trong qu\u00e1 tr\u00ecnh t\u01b0 v\u1ea5n, Wisdom v\u00e0 H\u1eefu Ngh\u1ecb \u0111i \u0111\u1ebfn th\u1ed1ng nh\u1ea5t v\u1ec1 m\u1eb7t chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p: \u201cTh\u00e1ch th\u1ee9c k\u1ebb d\u1eabn \u0111\u1ea7u\u201d \u2013 c\u1ea1nh tranh tr\u1ef1c di\u1ec7n v\u1edbi \u0111\u1ed1i th\u1ee7 tr\u00ean m\u1ecdi m\u1eb7t tr\u1eadn. Do \u0111\u00f3 Staff c\u1ea7n m\u1ed9t \u0111\u1ecbnh v\u1ecb \u0111\u1ee7 r\u1ed9ng \u0111\u1ec3 h\u1ee3p nh\u1ea5t c\u00e1c s\u1ea3n ph\u1ea9m c\u0169 v\u00e0 m\u1edf \u0111\u01b0\u1eddng cho k\u1ebf ho\u1ea1ch ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi t\u01b0\u01a1ng th\u00edch v\u1edbi th\u1ecb tr\u01b0\u1eddng ph\u00eda Nam.<\/p>\n<p>\u0110\u1ecbnh v\u1ecb \u201cB\u1eefa \u0103n dinh d\u01b0\u1ee1ng tr\u00ean m\u1ecdi h\u00e0nh tr\u00ecnh\u201d ra \u0111\u1eddi v\u1edbi th\u00f4ng \u0111i\u1ec7p nhi\u1ec1u ph\u00e2n t\u1ea7ng<\/p>\n<ul>\n<li>H\u00e0nh tr\u00ecnh m\u1ed9t ng\u00e0y<\/li>\n<li>H\u00e0nh tr\u00ecnh t\u1eeb nh\u1ecf t\u1edbi l\u1edbn<\/li>\n<li>H\u00e0nh tr\u00ecnh t\u1eeb B\u1eafc t\u1edbi Nam<\/li>\n<li>M\u1ecdi h\u00e0nh tr\u00ecnh cu\u1ed9c s\u1ed1ng<\/li>\n<\/ul>\n<p>\u0110\u1ecbnh v\u1ecb n\u00e0y c\u0169ng thay \u0111\u1ed5i quan \u0111i\u1ec3m c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u1ec1 d\u00f2ng b\u00e1nh m\u00ec t\u01b0\u01a1i \u2013 kh\u00f4ng ch\u1ec9 nhanh, ti\u1ec7n m\u00e0 c\u00f2n ngon v\u00e0 gi\u00e0u dinh d\u01b0\u1ee1ng, cung c\u1ea5p \u0111\u1ee7 n\u0103ng l\u01b0\u1ee3ng c\u1ea7n thi\u1ebft tr\u00ean m\u1ecdi h\u00e0nh tr\u00ecnh cu\u1ed9c s\u1ed1ng.<\/p>\n<p style=\"text-align:center\"><img alt=\"23808 Value Shift 2 1691056358\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-396405\" src=\"https:\/\/otavietnam.com\/wp-content\/uploads\/2023\/12\/23808-value-shift-2_1691056358.jpg\" width=\"1068\" height=\"715\" srcset=\"https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-2_1691056358.jpg 1068w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-2_1691056358-300x201.jpg 300w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-2_1691056358-1024x686.jpg 1024w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-2_1691056358-768x514.jpg 768w, https:\/\/otavietnam.com\/blog\/wp-content\/uploads\/2023\/12\/23808-value-shift-2_1691056358-750x502.jpg 750w\" sizes=\"auto, (max-width: 1068px) 100vw, 1068px\" \/><\/p>\n<p>C\u00f3 th\u1ec3 n\u00f3i, nh\u1eefng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a H\u1eefu Ngh\u1ecb cho d\u00f2ng b\u00e1nh t\u01b0\u01a1i Staff \u0111\u00e3 thay \u0111\u1ed5i v\u00e0 tr\u01b0\u1edfng th\u00e0nh t\u1eeb m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u v\u00f9ng mi\u1ec1n t\u1eadp trung nhi\u1ec1u v\u00e0o c\u00e1c t\u1ec9nh mi\u1ec1n B\u1eafc \u0111\u1ec3 v\u01b0\u01a1n xa ra t\u1ea7m qu\u1ed1c gia. \u0110\u1ecbnh v\u1ecb c\u1ee7a d\u00f2ng b\u00e1nh c\u0169ng thay \u0111\u1ed5i t\u1eeb m\u1ed9t m\u00f3n \u0103n v\u1eb7t hay \u0103n d\u1eb7m h\u00e0ng ng\u00e0y \u0111\u1ec3 c\u00f3 s\u1ef1 s\u1eafp x\u1ebfp v\u00e0 ch\u1ec9n chu h\u01a1n cho t\u01b0\u01a1ng lai ph\u00e1t tri\u1ec3n r\u1ed9ng kh\u1eafp. T\u1ea5t c\u1ea3 \u0111\u1ec1u b\u1eaft ngu\u1ed3n t\u1eeb m\u1ed9t chuy\u1ec3n d\u1ecbch gi\u00e1 tr\u1ecb trong nh\u1eadn th\u1ee9c c\u1ee7a doanh nghi\u1ec7p v\u1ec1 quy m\u00f4 m\u00e0 n\u00f3 mu\u1ed1n h\u01b0\u1edbng t\u1edbi.<\/p>\n<p>N\u1ed9i dung \u0111i\u1ec3n c\u1ee9u c\u1ee7a H\u1eefu Ngh\u1ecb c\u0169ng kh\u00e9p l\u1ea1i chu\u1ed7i b\u00e0i vi\u1ebft ch\u00ednh th\u1ee9c c\u1ee7a M\u00f4 h\u00ecnh t\u00edch h\u1ee3p th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Wisdom Agency. Nh\u1eefng \u0111i\u1ec3n c\u1ee9u ti\u1ebfp theo \u0111\u1ebfn t\u1eeb ho\u1ea1t \u0111\u1ed9ng th\u1ef1c nghi\u1ec7m t\u1ea1i doanh nghi\u1ec7p s\u1ebd \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt t\u1ea1i h\u1ed3 s\u01a1 doanh nghi\u1ec7p v\u00e0 h\u1ed3 s\u01a1 chuy\u00ean gia c\u1ee7a \u00f4ng <strong>Nguy\u1ec5n H\u1ea3i Minh<\/strong>.<\/p>\n<\/p>\n<div class=\"clearfix\"><\/div>\n<p style=\"text-align:right\">\n<span class=\"text-muted small\"><i>Ngu\u1ed3n Wisdom Agency<\/i><\/span>\n<\/p>\n<div class=\"my-10\" id=\"articleKeywords\">\n<div class=\"spinner-linear bg-transparent\">\n<div class=\"line\"><\/div>\n<\/div>\n<\/div>\n<div class=\"shareaholic-canvas\" data-app=\"share_buttons\" data-app-id=\"33112307\"><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>B\u01b0\u1edbc qua qu\u00fd III n\u1eeda sau n\u0103m 2023, b\u1ee9c tranh chung c\u1ee7a n\u1ec1n kinh t\u1ebf d\u1ea7n d\u1ea7n hi\u1ec7n r\u00f5 ra c\u00f9ng nh\u1eefng kh\u00f3 kh\u0103n v\u00e0 nh\u1eefng c\u01a1 h\u1ed9i. Th\u00f3c kh\u00f4ng gi\u00e3 kh\u00f4ng th\u00e0nh g\u1ea1o, kim c\u01b0\u01a1ng kh\u00f4ng m\u00e0i kh\u00f4ng s\u00e1ng b\u00f3ng. Nh\u1eefng ho\u00e0n c\u1ea3nh d\u1ec5 d\u00e0ng kh\u00f4ng l\u00e0m cho doanh nghi\u1ec7p t\u1ed1t l\u00ean, v\u00e0 nh\u1eefng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":396385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":""},"categories":[170],"tags":[],"class_list":["post-396384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xay-dung-thuong-hieu"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=396384"}],"version-history":[{"count":2,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396384\/revisions"}],"predecessor-version":[{"id":396406,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/396384\/revisions\/396406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/396385"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=396384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=396384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=396384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}