{"id":261642,"date":"2022-07-27T22:53:34","date_gmt":"2022-07-27T15:53:34","guid":{"rendered":"https:\/\/tranxuanloc.com\/?p=261642"},"modified":"2024-01-31T08:13:26","modified_gmt":"2024-01-31T08:13:26","slug":"4-buoc-chuan-bi-truoc-khi-ban-phong-khach-san-truc-tuyen-online-internet","status":"publish","type":"post","link":"https:\/\/otavietnam.com\/blog\/4-buoc-chuan-bi-truoc-khi-ban-phong-khach-san-truc-tuyen-online-internet\/","title":{"rendered":"4 B\u01b0\u1edbc Chu\u1ea9n B\u1ecb Tr\u01b0\u1edbc Khi B\u00e1n Ph\u00f2ng Kh\u00e1ch S\u1ea1n Tr\u1ef1c Tuy\u1ebfn (online\/ internet)"},"content":{"rendered":"

B\u00e1n ph\u00f2ng kh\u00e1ch s\u1ea1n online<\/strong> l\u00e0 thu\u1eadt ng\u1eef \u0111\u1ec3 ch\u1ec9 ho\u1ea1t \u0111\u1ed9ng c\u01a1 s\u1edf l\u01b0u tr\u00fa \u0111\u0103ng t\u1ea3i c\u00e1c th\u00f4ng tin v\u1ec1 ph\u00f2ng ngh\u1ec9 c\u1ee7a c\u00e1c c\u01a1 s\u1edf l\u01b0u tr\u00fa \u0111\u1ec3 b\u00e1n tr\u1ef1c ti\u1ebfp cho kh\u00e1ch h\u00e0ng (B2C) \u0111\u00e2y l\u00e0 m\u1ed9t trong c\u00e1c k\u00eanh b\u00e1n ph\u00f2ng tr\u1ef1c ti\u1ebfp cho kh\u00e1ch s\u1ea1n r\u1ea5t quan tr\u1ecdng. Khi c\u00e1c kh\u00e1ch s\u1ea1n, hay c\u00e1c c\u01a1 s\u1edf l\u01b0u tr\u00fa x\u00e2y d\u1ef1ng v\u00e0 s\u1eed d\u1ee5ng k\u00eanh b\u00e1n n\u00e0y c\u0169ng l\u00e0 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng, marketing v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u cho kh\u00e1ch s\u1ea1n.<\/p>\n

R\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi ch\u1ee7 kh\u00e1ch s\u1ea1n loay hoay v\u1edbi c\u00e2u h\u1ecfi l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 qu\u1ea3ng c\u00e1o ph\u00f2ng kh\u00e1ch s\u1ea1n tr\u00ean internet<\/strong>? \u0110\u00e2u l\u00e0 k\u00eanh b\u00e1n ph\u00f2ng hi\u1ec7u qu\u1ea3 cho kh\u00e1ch s\u1ea1n<\/strong>?\u00a0N\u1ebfu b\u1ea1n l\u00e0 ch\u1ee7 nh\u00e2n c\u1ee7a m\u1ed9t c\u01a1 s\u1edf l\u01b0u tr\u00fa nh\u01b0 nh\u00e0 ngh\u1ec9, kh\u00e1ch s\u1ea1n, resort, homestay, ho\u1eb7c c\u0103n h\u1ed9 v\u00e0 \u0111ang mu\u1ed1n m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh th\u00f4ng qua internet, \u0111\u00e2y l\u00e0 b\u00e0i vi\u1ebft d\u00e0nh cho b\u1ea1n.<\/p>\n

\"4
l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 qu\u1ea3ng c\u00e1o ph\u00f2ng kh\u00e1ch s\u1ea1n tr\u00ean internet? \u0110\u00e2u l\u00e0 k\u00eanh b\u00e1n ph\u00f2ng hi\u1ec7u qu\u1ea3 cho kh\u00e1ch s\u1ea1n?<\/figcaption><\/figure>\n

C\u00e1c B\u01b0\u1edbc Chu\u1ea9n B\u1ecb Tr\u01b0\u1edbc Khi B\u00e1n Ph\u00f2ng Kh\u00e1ch S\u1ea1n Tr\u1ef1c Tuy\u1ebfn<\/h2>\n

1. \u1ea2nh Ph\u1ea3i \u0110\u1eb9p, Ch\u1ee5p Chuy\u00ean Nghi\u1ec7p<\/h3>\n

\u0110\u1ea7u ti\u00ean v\u00e0 quan tr\u1ecdng nh\u1ea5t, \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n c\u00f3 \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 ch\u1ee5p chuy\u00ean nghi\u1ec7p v\u1ec1 c\u00e1c ph\u00f2ng v\u00e0 ti\u1ec7n nghi trong c\u01a1 s\u1edf l\u01b0u tr\u00fa c\u1ee7a m\u00ecnh. H\u00ecnh \u1ea3nh l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh kh\u00e1ch h\u00e0ng quy\u1ebft \u0111\u1ecbnh \u0111\u1eb7t ph\u00f2ng hay kh\u00f4ng.<\/p>\n

2. Chu\u1ea9n B\u1ecb C\u00e1c Th\u00f4ng Tin D\u1ecbch V\u1ee5 c\u1ee7a Kh\u00e1ch s\u1ea1n<\/h3>\n

X\u00e1c \u0111\u1ecbnh r\u00f5 c\u00e1c th\u00f4ng tin v\u1ec1 d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p cho kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c ti\u1ec7n nghi nh\u01b0 wifi, d\u1ecbch v\u1ee5 ph\u00f2ng, nh\u00e0 h\u00e0ng, ho\u1eb7c c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t.<\/p>\n

3. Th\u00f4ng Tin Li\u00ean H\u1ec7 Ch\u00ednh X\u00e1c<\/h3>\n

\u0110\u1ea3m b\u1ea3o r\u1eb1ng th\u00f4ng tin li\u00ean h\u1ec7 tr\u00ean c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn c\u1ee7a b\u1ea1n nh\u01b0 trang web, c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i, v\u00e0 c\u00e1c trang \u0111\u1eb7t ph\u00f2ng \u0111\u1ec1u ch\u00ednh x\u00e1c. \u0110i\u1ec1u n\u00e0y gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng li\u00ean h\u1ec7 v\u00e0 \u0111\u1eb7t ph\u00f2ng.<\/p>\n

4. X\u00e1c \u0111\u1ecbnh l\u1ee3i th\u1ebf kinh doanh c\u1ee7a b\u1ea1n \u0111\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p marketing cho kh\u00e1ch s\u1ea1n<\/h3>\n

Kh\u00e1ch h\u00e0ng mua h\u00e0ng hay d\u1ecbch v\u1ee5 v\u00ec gi\u00e1 tr\u1ecb\/ l\u01a1i \u00edch h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c<\/strong> khi \u0111\u1eb7t ph\u00f2ng, hay s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a ch\u1ed7 ngh\u1ec9 c\u1ee7a B\u1ea1n v\u1edbi c\u00e1c c\u01a1 s\u1edf l\u01b0u tr\u00fa kh\u00e1ch. K\u1ebft h\u1ee3p x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng, marketing, sale \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c ph\u00f2ng nhi\u1ec1u h\u01a1n, gi\u00e1 cao h\u01a1n. Kh\u00e1ch h\u00e0ng khi \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n qua m\u1ea1ng h\u1ecd c\u00f3 nhi\u1ec1u l\u1ed7i lo l\u1eafng nh\u01b0: Ph\u00f2ng c\u00f3 \u0111\u00fang v\u1edbi th\u1ef1c t\u1ebf kh\u00f4ng? Ph\u00f2ng c\u00f3 \u0111\u1eb9p kh\u00f4ng? M\u00ecnh c\u00f3 b\u1ecb l\u1eeba kh\u00f4ng? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111\u1eb7t ph\u00f2ng?… Vi\u1ec7c c\u1ee7a b\u1ea1n l\u00e0 h\u00e3y truy\u1ec1n th\u00f4ng \u0111\u1ec3 kh\u00e1ch h\u00e0ng th\u1ea5y \u0111\u01b0\u1ee3c nh\u1eefng l\u1ee3i \u00edch v\u01b0\u1ee3t tr\u1ed9i (gi\u00e1 tr\u1ecb) g\u00ec h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c khi \u0111\u1eb7t ph\u00f2ng<\/strong>, \u0111i\u1ec1u \u0111\u00f3 c\u0169ng xu\u1ea5t ph\u00e1t t\u1eeb vi\u1ec7c b\u1ea1n mu\u1ed1n t\u0103ng uy t\u00edn \u0111\u1ec3 b\u00e1n ph\u00f2ng kh\u00e1ch s\u1ea1n tr\u00ean c\u00e1c k\u00eanh b\u00e1n kh\u00e1c nhau.<\/p>\n

\"4
X\u00e1c \u0111\u1ecbnh l\u1ee3i th\u1ebf kinh doanh c\u1ee7a b\u1ea1n \u0111\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p marketing cho kh\u00e1ch s\u1ea1n<\/figcaption><\/figure>\n

6 C\u00e1ch B\u00e1n Ph\u00f2ng Kh\u00e1ch S\u1ea1n Tr\u00ean M\u1ea1ng Internet<\/h2>\n

C\u00e1ch 1: \u0110\u0103ng B\u00e1n Ph\u00f2ng Kh\u00e1ch S\u1ea1n Tr\u00ean Trang C\u00e1 Nh\u00e2n Zalo, Facebook<\/h3>\n
    \n
  • Thay \u0111\u1ed5i \u1ea3nh b\u00eca v\u00e0 th\u00f4ng tin trang c\u00e1 nh\u00e2n \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd.<\/li>\n
  • C\u1eadp nh\u1eadt th\u00f4ng tin v\u1ec1 ph\u00f2ng tr\u1ed1ng v\u00e0 review t\u00edch c\u1ef1c t\u1eeb kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n

    C\u00e1ch 2: \u0110\u0103ng B\u00e1n Ph\u00f2ng Kh\u00e1ch S\u1ea1n Tr\u00ean H\u1ed9i Nh\u00f3m Du L\u1ecbch<\/h3>\n
      \n
    • Tham gia v\u00e0o c\u00e1c nh\u00f3m du l\u1ecbch tr\u00ean Zalo v\u00e0 Facebook.<\/li>\n
    • \u0110\u0103ng b\u00e0i gi\u1edbi thi\u1ec7u v\u1ec1 c\u01a1 s\u1edf l\u01b0u tr\u00fa c\u1ee7a b\u1ea1n v\u00e0 k\u00eau g\u1ecdi \u0111\u1eb7t ph\u00f2ng.<\/li>\n<\/ul>\n

      C\u00e1ch 3: Thu\u00ea Thi\u1ebft K\u1ebf Website \u0110\u1eb7t Ph\u00f2ng<\/h3>\n
        \n
      • T\u1ea1o website chuy\u00ean nghi\u1ec7p cho c\u01a1 s\u1edf l\u01b0u tr\u00fa c\u1ee7a b\u1ea1n.<\/li>\n
      • Cung c\u1ea5p th\u00f4ng tin \u0111\u1ea7y \u0111\u1ee7 v\u00e0 khuy\u1ebfn m\u00e3i \u0111\u1eb7c bi\u1ec7t cho \u0111\u1eb7t ph\u00f2ng qua website.<\/li>\n<\/ul>\n

        C\u00e1ch 4: B\u00e1n Ph\u00f2ng Qua C\u00e1c N\u1ec1n T\u1ea3ng OTA Tr\u1ef1c Tuy\u1ebfn<\/h3>\n
          \n
        • \u0110\u0103ng k\u00fd v\u00e0 qu\u1ea3n l\u00fd th\u00f4ng tin tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn nh\u01b0 Booking.com, Agoda, v\u00e0 VNtrip.<\/li>\n
        • T\u1eadn d\u1ee5ng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng n\u01b0\u1edbc ngo\u00e0i.<\/li>\n<\/ul>\n

          C\u00e1ch 5: B\u00e1n Combo Ph\u00f2ng, D\u1ecbch V\u1ee5, ho\u1eb7c Voucher Du L\u1ecbch<\/h3>\n
            \n
          • K\u1ebft h\u1ee3p c\u00e1c \u01b0u \u0111\u00e3i v\u00e0 t\u1ea1o combo ph\u00f2ng v\u00e0 d\u1ecbch v\u1ee5 h\u1ea5p d\u1eabn.<\/li>\n
          • Qu\u1ea3ng c\u00e1o tr\u00ean nhi\u1ec1u k\u00eanh nh\u01b0 Facebook, Zalo, trang web, v\u00e0 c\u00e1c h\u1ed9i nh\u00f3m du l\u1ecbch.<\/li>\n<\/ul>\n

            C\u00e1ch 6: B\u00e1n Ph\u00f2ng, D\u1ecbch V\u1ee5 Du L\u1ecbch th\u00f4ng qua Affiliate<\/h3>\n

            B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 h\u1ee3p t\u00e1c v\u1edbi c\u00e1c \u0111\u01a1n v\u1ecb trung gian \u0111\u1ec3 gi\u1edbi thi\u1ec7u kh\u00e1ch cho b\u1ea1n (Affiliate) v\u00e0 tr\u1ea3 hoa h\u1ed3ng cho m\u1ed7i l\u01b0\u1ee3t \u0111\u1eb7t ph\u00f2ng. Vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi c\u00e1c \u0111\u01a1n v\u1ecb trung gian n\u00e0y b\u1ea1n c\u0169ng c\u1ea7n c\u00f3 c\u00f4ng c\u1ee5 \u0111\u1ec3 theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng\u00a0 nh\u01b0 h\u1ec7 th\u1ed1ng CRM, Website Affiliate.<\/p>\n

            \"6
            6 C\u00e1ch B\u00e1n Ph\u00f2ng Kh\u00e1ch S\u1ea1n Tr\u00ean M\u1ea1ng Internet<\/figcaption><\/figure>\n

            V\u1edbi nh\u1eefng c\u00e1ch n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 nhanh ch\u00f3ng m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a doanh s\u1ed1 b\u00e1n ph\u00f2ng c\u1ee7a m\u00ecnh trong th\u1eddi k\u1ef3 kh\u00f3 kh\u0103n nh\u01b0 hi\u1ec7n nay. H\u00e3y b\u1eaft \u0111\u1ea7u th\u1ef1c hi\u1ec7n nh\u1eefng thay \u0111\u1ed5i t\u1eeb ngay h\u00f4m nay \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c qu\u1ea3 ng\u1ecdt trong t\u01b0\u01a1ng lai.<\/p>\n","protected":false},"excerpt":{"rendered":"

            B\u00e1n ph\u00f2ng kh\u00e1ch s\u1ea1n online l\u00e0 thu\u1eadt ng\u1eef \u0111\u1ec3 ch\u1ec9 ho\u1ea1t \u0111\u1ed9ng c\u01a1 s\u1edf l\u01b0u tr\u00fa \u0111\u0103ng t\u1ea3i c\u00e1c th\u00f4ng tin v\u1ec1 ph\u00f2ng ngh\u1ec9 c\u1ee7a c\u00e1c c\u01a1 s\u1edf l\u01b0u tr\u00fa \u0111\u1ec3 b\u00e1n tr\u1ef1c ti\u1ebfp cho kh\u00e1ch h\u00e0ng (B2C) \u0111\u00e2y l\u00e0 m\u1ed9t trong c\u00e1c k\u00eanh b\u00e1n ph\u00f2ng tr\u1ef1c ti\u1ebfp cho kh\u00e1ch s\u1ea1n r\u1ea5t quan tr\u1ecdng. Khi […]<\/p>\n","protected":false},"author":1,"featured_media":413079,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"topbottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"0","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"1","zoom_button_out_step":"3","zoom_button_in_step":"5","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"0","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"footnotes":""},"categories":[17],"tags":[253,251,252,20],"class_list":["post-261642","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-sale-marketing","tag-cach-ban-phong","tag-marketing","tag-sale","tag-sales-ota"],"_links":{"self":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/261642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/comments?post=261642"}],"version-history":[{"count":3,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/261642\/revisions"}],"predecessor-version":[{"id":413086,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/posts\/261642\/revisions\/413086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media\/413079"}],"wp:attachment":[{"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/media?parent=261642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/categories?post=261642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otavietnam.com\/blog\/wp-json\/wp\/v2\/tags?post=261642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}